Some people naturally possess an ability to sell and others over time develop their own style. We have created a highly practical course to give you the confidence and ability to sell over the phone or face to face. We focus the exercises, theory and discussion on your own job role and experiences to ensure you can return to the workplace to deliver tangible results. This 2-day course is designed for individuals who are new to selling, those in a sales role but have not received any formal training, or professionals who would like to brush up and enhance their current selling skills and learn some new techniques. Course Syllabus The syllabus of the Essential Selling Skills course is comprised of seven modules, covering the following: Module One Understanding the Customer The importance of good customer care Selling vs. selling attitude The reasons people buy Adopting a positive approach Module Two Self-Awareness Understanding your selling style Adapting your selling style to your customer Understanding your customers buying style Module Three Effective Communication and Rapport Building Why does communication need to be effective? Actively listening to your customers' needs Right question at the right time The impact of positive and emotive language Module Four Taking a Consultative Approach Different styles of selling Taking a consultative approach to selling Preparation techniques Buyer behaviour and motivation A selling approach to match the buyers mind Module Five Presenting the Solution Selling the benefits Sales tool kit Unique sales points Advanced questioning techniques Module Six Gaining Commitment Recognising and acting upon buying signals Dealing with customers concerns No means no? How to cope in stressful situations Module Seven Confirming the Sale Confirming or closing? Effective confirming techniques Going the extra mile Benefits For you as an individual This course will increase your confidence and ability to sell, having provided you with tools and techniques to achieve maximum results. Delegates always leave with fresh ideas, energy and motivation to succeed. For an employer The attitude of the delegates and the results they deliver will speak for themselves. All techniques are easy to apply back into the workplace for an immediate impact. What will I learn? By the end of the course, participants will be able to: Appreciate the need for preparation before a sales appointment Effectively identify and meet needs with advanced questioning techniques Identify verbal and non-verbal buying signals Construct professional answers to questions and possible objections Present your products and/or services with the buyer in mind Identify and use a selling style appropriate to capture the buyer's attention Recognise and overcome major objection types How to apply effective confirmation techniques with the buyer in mind Real Play Option We offer an innovative solution to engage the learners and bring real negotiation and closing scenarios to life. We use actors who improvise scenarios which have been specified by the group. The group is split the group into 2 sub-groups, one with the actor, the other with the trainer. Each group has a brief and has to instruct their trainer/actor on how to approach the scenario supplied. The actor and trainer perform the role play(s) as instructed by their respective teams; however during the action they can be paused for further recommendations or direction. The outcome is the responsibility of the team(s) - not the performers. Scheduled Courses This course is not one that is currently scheduled as an open course, and is only available on an in-house basis. For more information please contact us.
Most organisations and businesses are trying to navigate the best way back to a functional working framework. But two things need to happen - 1. The working practices need to be efficient, sustainable and compatible for meeting the demands and needs of the organisation; it’s clients, it’s workforce and it’s Leaders 2. The culture needs to be welcoming, authentic and supportive otherwise there will be disenfranchisement and potentially a churn of staff and loss of talent What has been proven to be a very successful approach to mitigate the dangers of demotivated team members and poor efficiency levels is a bespoke ‘Ushering the Team Back to the Workplace’ workshop. Programme Outline Below is a template of an actual Programme that has been delivered very successfully for clients such as the NHS; Claranet; Jotun Paints & Workspace. This, however, can be modified to suit any group or size. It will be designed to reflect the Organisation’s preferred Hybrid working framework and communication systems. The options of having the innovative Real Play technique to help handle delicate conversations is especially effective. The biggest gain is to reconnect the relationships via the activities and exercises, which would be selected carefully. Key commitments and buy-in is always the priority outcomes - which this programme will help deliver in just 1 day. The objectives include: Making the transition back to working as a collaborative team Enhancing the Leadership skills of the team Reviewing/establishing the Hybrid working protocols Galvanising the Team spirit Maintain inclusivity among full-time; part-time and Region based team members Energising and motivational Fun! Exercise – Round the Bend The team are to follow the instructions delivered as they walk (and jump) through the route – always keeping a safe distance apart. The instructions become more complicated as they progress. Debriefing points: Dealing with Change Attention to Detail Adapting approach Optimising results Exercise - Number Crunch (3 x Cohorts of 12/13) The team must be effectively led and motivated to work as one unified group to reach their objective of visiting each numbered location within a very tight deadline. Debriefing points: Support and co-ordination Strategy and planning Adapting approach Optimising results Tutorial – Team Dynamics Tuckman model Phases of Development towards Maturity Exercise - Juggling (3 x Cohorts of 12/13) The group(s) will be invited to optimise the number of ‘clients’ (juggling balls) they can manage at one time. This involves devising a sequence between the group to achieve maximum results without making any mistakes. We introduce different balls which represent different degrees of complexity, challenging the group’s preparation and approach to a variety ‘customers’ needs. Debriefing points: Ensuring effective communication Clarifying the approach for dealing with the unexpected Setting expectations and reviewing delivery Treating every colleague with care and respect Tutorial - Email Etiquette The primary standards – best practices ABSURD model Preparation and planning Top Tips World Cafe The team are split into 5-6 sub-groups – each with a specific review focus:- What recommendations do you have to engage the team back into the Workplace? How do we ensure the framework is efficient? What are the best ways to optimise team working strategically when most/all team members are in the office? What potential barriers are there? How do we accommodate for the Regional team members? What are the benefits to bringing the team back to the workplace? Each session has 2 – 3 rounds with each table’s ‘host’ sharing feedback for applying to the Team Action Plan – or Charter. Debriefing points: Each Syndicate’s recommendations and capture the key actions they generate 'Real Play' We offer an innovative solution to bring real Leadership/team scenarios to life. We use actors who improvise scenarios which have been specified by the group. The group is split the group into 2 sub-groups, one with the Actor, the other with the Trainer. Each group has a brief and has to instruct their Trainer/Actor on how to approach the scenario supplied. The Actor and Trainer perform the role play(s) as instructed by their respective teams; however, during the action they can be paused for further recommendations or direction. The outcome is the responsibility of the team(s) – not the performers Assign 24 x ‘Directors’ (4 for each Player – Phil & Julia – for each Real Play. Potential Real Play Scenarios: Engaging with a team member as to how the new working plans will be applied. Overcoming concerns to the new working practices/framework Addressing issues where a team member feels excluded from the teamworking practices/culture Debrief the Programme Individual Action Plans Team Priorities for application into the workplace
Course Duration: Half-day or full-day program (with virtual delivery options) Target Audience: Mid-to-senior level leaders, executives, managers, HR professionals, and leadership development coaches looking to enhance their leadership capabilities and create high-performing teams. Course Objectives By the end of this course, participants will be able to: Understand the role of coaching in leadership development and high-impact performance. Learn effective coaching strategies to inspire and elevate team performance. Develop skills in active listening, providing feedback, and fostering accountability. Enhance their ability to set clear goals, motivate teams, and create a culture of continuous improvement. Build an action plan for coaching their teams towards high-impact performance. Course Outline Module 1: The Role of Leadership in High-Impact Performance What defines high-impact leadership and performance? The difference between managing and coaching: leadership approaches that drive results The impact of leadership on organisational culture, productivity, and morale Essential leadership competencies for driving high performance Module 2: The Coaching Mindset Understanding the coaching mindset: shifting from directive leadership to empowering leadership Coaching as a tool for leadership development and team performance The benefits of a growth mindset in leadership and performance Key attributes of an effective coach: empathy, active listening, emotional intelligence Module 3: Key Coaching Skills for Leaders Active listening: asking the right questions, listening beyond the words Giving and receiving feedback: providing constructive feedback to motivate and improve performance Building rapport and trust with team members Coaching for growth: helping individuals unlock their potential and build confidence Challenging and supporting: knowing when to push for growth and when to provide support Module 4: Setting Clear, Achievable Goals The importance of goal-setting in coaching for high-performance Setting SMART goals (Specific, Measurable, Achievable, Relevant, Time-bound) Aligning team goals with organisational objectives and strategy Techniques for holding team members accountable to their goals Creating a culture of continuous feedback and improvement Module 5: Motivating and Inspiring Teams The psychology of motivation: intrinsic vs extrinsic motivation Leveraging strengths: identifying and utilising team members’ core strengths for high impact Building team ownership: fostering a sense of responsibility and autonomy Using recognition and reward systems to motivate performance Building resilience: coaching through setbacks and challenges Module 6: Coaching for Performance and Development Balancing short-term performance goals with long-term development needs Identifying potential and growth opportunities in your team Conducting effective one-on-one coaching sessions: structure and frameworks Using assessments and data to drive coaching decisions (e.g., 360-degree feedback, performance metrics) Encouraging self-reflection and self-coaching in team members Module 7: Leading through Change and Uncertainty Coaching leaders to navigate change: resilience in times of uncertainty The role of leadership in creating clarity and stability during change Helping teams embrace change and uncertainty with a growth mindset Leading with emotional intelligence during periods of transition Module 8: Action Planning for High-Impact Leadership Coaching Reflecting on your coaching style and leadership strengths Developing an action plan for coaching individual team members and leading high-performing teams Defining key coaching strategies and techniques for ongoing leadership development Creating a culture of feedback and continuous growth within your team Setting up regular check-ins and performance reviews to monitor progress Delivery Style Highly interactive with coaching demonstrations, role-playing, and peer-to-peer coaching exercises Real-world case studies and leadership scenarios to apply key concepts Practical tools, templates, and frameworks for implementing coaching in the workplace Personal action planning for leadership development and team performance Group discussions and reflection activities Course Materials Provided Leadership Coaching Framework and Templates SMART Goals Worksheet and Coaching Conversation Guide Feedback and Accountability Tools Leadership Development Action Plan Resource list: Books, podcasts, and articles on leadership coaching Optional Add-ons One-on-one leadership coaching sessions for personalised development Post-course check-ins and follow-up coaching to track progress Group coaching sessions for team leaders to share best practices and support one another Tailored modules focused on specific leadership challenges (e.g., change management, team dynamics)
Course Duration: Half-day or full-day program (with virtual delivery options) Target Audience: Mid-to-senior level leaders, executives, managers, HR professionals, and leadership development coaches looking to enhance their leadership capabilities and create high-performing teams. Course Objectives By the end of this course, participants will be able to: Understand the role of coaching in leadership development and high-impact performance. Learn effective coaching strategies to inspire and elevate team performance. Develop skills in active listening, providing feedback, and fostering accountability. Enhance their ability to set clear goals, motivate teams, and create a culture of continuous improvement. Build an action plan for coaching their teams towards high-impact performance. Course Outline Module 1: The Role of Leadership in High-Impact Performance What defines high-impact leadership and performance? The difference between managing and coaching: leadership approaches that drive results The impact of leadership on organisational culture, productivity, and morale Essential leadership competencies for driving high performance Module 2: The Coaching Mindset Understanding the coaching mindset: shifting from directive leadership to empowering leadership Coaching as a tool for leadership development and team performance The benefits of a growth mindset in leadership and performance Key attributes of an effective coach: empathy, active listening, emotional intelligence Module 3: Key Coaching Skills for Leaders Active listening: asking the right questions, listening beyond the words Giving and receiving feedback: providing constructive feedback to motivate and improve performance Building rapport and trust with team members Coaching for growth: helping individuals unlock their potential and build confidence Challenging and supporting: knowing when to push for growth and when to provide support Module 4: Setting Clear, Achievable Goals The importance of goal-setting in coaching for high-performance Setting SMART goals (Specific, Measurable, Achievable, Relevant, Time-bound) Aligning team goals with organisational objectives and strategy Techniques for holding team members accountable to their goals Creating a culture of continuous feedback and improvement Module 5: Motivating and Inspiring Teams The psychology of motivation: intrinsic vs extrinsic motivation Leveraging strengths: identifying and utilising team members’ core strengths for high impact Building team ownership: fostering a sense of responsibility and autonomy Using recognition and reward systems to motivate performance Building resilience: coaching through setbacks and challenges Module 6: Coaching for Performance and Development Balancing short-term performance goals with long-term development needs Identifying potential and growth opportunities in your team Conducting effective one-on-one coaching sessions: structure and frameworks Using assessments and data to drive coaching decisions (e.g., 360-degree feedback, performance metrics) Encouraging self-reflection and self-coaching in team members Module 7: Leading through Change and Uncertainty Coaching leaders to navigate change: resilience in times of uncertainty The role of leadership in creating clarity and stability during change Helping teams embrace change and uncertainty with a growth mindset Leading with emotional intelligence during periods of transition Module 8: Action Planning for High-Impact Leadership Coaching Reflecting on your coaching style and leadership strengths Developing an action plan for coaching individual team members and leading high-performing teams Defining key coaching strategies and techniques for ongoing leadership development Creating a culture of feedback and continuous growth within your team Setting up regular check-ins and performance reviews to monitor progress Delivery Style Highly interactive with coaching demonstrations, role-playing, and peer-to-peer coaching exercises Real-world case studies and leadership scenarios to apply key concepts Practical tools, templates, and frameworks for implementing coaching in the workplace Personal action planning for leadership development and team performance Group discussions and reflection activities Course Materials Provided Leadership Coaching Framework and Templates SMART Goals Worksheet and Coaching Conversation Guide Feedback and Accountability Tools Leadership Development Action Plan Resource list: Books, podcasts, and articles on leadership coaching Optional Add-ons One-on-one leadership coaching sessions for personalised development Post-course check-ins and follow-up coaching to track progress Group coaching sessions for team leaders to share best practices and support one another Tailored modules focused on specific leadership challenges (e.g., change management, team dynamics)
Course Duration: Half-day or full-day program (with virtual delivery options) Target Audience: Mid-to-senior level leaders, executives, managers, HR professionals, and leadership development coaches looking to enhance their leadership capabilities and create high-performing teams. Course Objectives By the end of this course, participants will be able to: Understand the role of coaching in leadership development and high-impact performance. Learn effective coaching strategies to inspire and elevate team performance. Develop skills in active listening, providing feedback, and fostering accountability. Enhance their ability to set clear goals, motivate teams, and create a culture of continuous improvement. Build an action plan for coaching their teams towards high-impact performance. Course Outline Module 1: The Role of Leadership in High-Impact Performance What defines high-impact leadership and performance? The difference between managing and coaching: leadership approaches that drive results The impact of leadership on organisational culture, productivity, and morale Essential leadership competencies for driving high performance Module 2: The Coaching Mindset Understanding the coaching mindset: shifting from directive leadership to empowering leadership Coaching as a tool for leadership development and team performance The benefits of a growth mindset in leadership and performance Key attributes of an effective coach: empathy, active listening, emotional intelligence Module 3: Key Coaching Skills for Leaders Active listening: asking the right questions, listening beyond the words Giving and receiving feedback: providing constructive feedback to motivate and improve performance Building rapport and trust with team members Coaching for growth: helping individuals unlock their potential and build confidence Challenging and supporting: knowing when to push for growth and when to provide support Module 4: Setting Clear, Achievable Goals The importance of goal-setting in coaching for high-performance Setting SMART goals (Specific, Measurable, Achievable, Relevant, Time-bound) Aligning team goals with organisational objectives and strategy Techniques for holding team members accountable to their goals Creating a culture of continuous feedback and improvement Module 5: Motivating and Inspiring Teams The psychology of motivation: intrinsic vs extrinsic motivation Leveraging strengths: identifying and utilising team members’ core strengths for high impact Building team ownership: fostering a sense of responsibility and autonomy Using recognition and reward systems to motivate performance Building resilience: coaching through setbacks and challenges Module 6: Coaching for Performance and Development Balancing short-term performance goals with long-term development needs Identifying potential and growth opportunities in your team Conducting effective one-on-one coaching sessions: structure and frameworks Using assessments and data to drive coaching decisions (e.g., 360-degree feedback, performance metrics) Encouraging self-reflection and self-coaching in team members Module 7: Leading through Change and Uncertainty Coaching leaders to navigate change: resilience in times of uncertainty The role of leadership in creating clarity and stability during change Helping teams embrace change and uncertainty with a growth mindset Leading with emotional intelligence during periods of transition Module 8: Action Planning for High-Impact Leadership Coaching Reflecting on your coaching style and leadership strengths Developing an action plan for coaching individual team members and leading high-performing teams Defining key coaching strategies and techniques for ongoing leadership development Creating a culture of feedback and continuous growth within your team Setting up regular check-ins and performance reviews to monitor progress Delivery Style Highly interactive with coaching demonstrations, role-playing, and peer-to-peer coaching exercises Real-world case studies and leadership scenarios to apply key concepts Practical tools, templates, and frameworks for implementing coaching in the workplace Personal action planning for leadership development and team performance Group discussions and reflection activities Course Materials Provided Leadership Coaching Framework and Templates SMART Goals Worksheet and Coaching Conversation Guide Feedback and Accountability Tools Leadership Development Action Plan Resource list: Books, podcasts, and articles on leadership coaching Optional Add-ons One-on-one leadership coaching sessions for personalised development Post-course check-ins and follow-up coaching to track progress Group coaching sessions for team leaders to share best practices and support one another Tailored modules focused on specific leadership challenges (e.g., change management, team dynamics)