2007 Analytics courses

Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Course Overview Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Learn Google Ads, social media marketing, SEO and much more. Become a certified digital marketing professional with DMI. Program learning outcomes and content: What Will I Learn? You will be armed with the know-how, the experience and the insights to be able to work and speak with authority in this fast-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. Who is the DMI Pro for? • Traditional Marketers or Marketing Executives who want to play a bigger, sharper game • Marketing Managers and Senior Management • Graduates with no plans to wait around • Small Business Owners who want to grow • Career Changers • Entrepreneurs who want to be more entrepreneurial • Whoever needs to create and apply a digital marketing strategy for their organisation Course Content: Introduction to Digital Marketing: What’s it all about? How do you reach customers? How can traditional and digital media work together? What’s the difference between inbound and outbound marketing? This module takes you through the basics, keeping things clear and actionable: • Principles of Digital Marketing • Digital Research • Developing Objectives • Cultural Research • Connecting with the Customer Social Media Marketing: Bring your brand story to life on all the right platforms. Learn how to grow and engage a community around your offering. Define your audience and give them more to care about. There is so much to ‘like’. • Key Social Platforms for Digital Marketing • Growing and Engaging an Audience • Developing Data-Driven Audience and Campaign Insights • Setting up a Social Media Experience for a Business • Creating and Optimising Social Media Campaigns Paid Search (PPC) using Google Ads: Develop Pay-Per Click skills using Google Ads, bid auctions and build your targeting strategy. Optimise campaigns, track conversions, and measure your ROI. • Fundamentals of Paid Search • Search Campaign Management • Paid Search Campaign Measurement • Paid Search Campaign Creation with Google Ads Email Marketing: Your email list is one of your most powerful assets. Learn how to manage and segment your data, test headlines and maximise open rates and ROI. We also cover marketing automation and the importance of data management regulations. • Email Marketing Fundamentals • Email Design • Testing and Optimising an Email Campaign • Tools and Strategy • Creating an Effective Email Campaign • Marketing Automation Analytics with Google Analytics: This module helps you unleash the capability of your data. Discover what your customer wants, likes, needs and does. Understand how they use your website, set up goals and monitor conversions. • Web Analytics Fundamentals • Creating and Configuring a Google Analytics Account • Monitoring Campaigns with Google Analytics Reports • Setting Goals with Google Analytics • Analysing and Recording Google Analytics Data • Using Google Analytics 4 Content Marketing: This module teaches you how to create content that speaks to people, at the right time and via the right channels. Understand what works for you by tracking and measuring performance. • Content Marketing Concepts and Strategy • Developing a Content Marketing Plan • Publishing and Distributing Content • Using Content Research to Find Opportunities • Creating and Curating Content • Metrics and Performance • Establishing Content Intent Search Engine Optimisation (SEO): Search Engine Optimisation is all about getting on that first Google page, staying top of the list and top of mind. Develop keyword strategies, understand the kind of content that attracts users, optimise rankings and then convert visitors to customers. • SEO Fundamentals • Keywords and SEO Content Plan • Measuring SEO Performance • Aligning SEO and Business Objectives • Optimise Organic Search Ranking Display and Video Advertising: Learn how to set up, manage and optimise your YouTube channel. Target, test and develop your use of the Google Display Network and get creative with visual formats. • Fundamentals of Display and Video Advertising • Google Display Network and Video Ad Formats • Creating and Managing a YouTube Channel • Creating Display and Video Campaigns • Targeting Display and Video Campaigns • Measurement and Optimisation • Reporting on Display Campaign Website Optimisation: What makes a winning website? This module gives you the skills to create a simple, well-designed, optimised WordPress site that not only looks good but also delivers for your business. • Web Design and Website Optimisation • Design Principles and Website Copy • Publishing a Basic Website • User-Centered Design and Website Optimisation • Website Metrics and Developing Insight Digital Marketing Strategy: Underneath your digital activity, you need solid objectives. This module helps you to build a clear vision of your strategy, and makes it actionable with budget, channel and media plans, KPIs and more. • Digital Strategy Fundamentals • Setting Strategy Objectives and KPIs • Digital Strategy Research • Developing a Creative Strategy • Executing a Digital Marketing Strategy • Communicating a Digital Marketing Strategy • Forecasting performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Course Overview This dynamic online Diploma in Digital Strategy & Planning course covering topics in digital communications, analytics, marketing automation and budget & strategy formulation giving you the skills, know-how, strategy and techniques to be that change. Here is power. The power to influence. To speak to billions of people. Specialization is for when you don’t just want to play the digital marketing game anymore, you want to drive it. To change it. the DMI SPECIALIST online Digital Strategy and Planning certification is perfect for you to become an online digital marketer. Become a member and connect to the industry and white-hot opportunities. Here is power. The power to influence. To speak to billions of people. What’s New? Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Learn every aspect of Digital Marketing Strategy across 9 modules of interactive learning to give you a highly relevant and deep knowledge of digital strategy, all wrapped up with the world’s most recognized digital marketing certification on completion. Program learning outcomes and content: WHAT WILL I LEARN? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy. See it manifest into real world, business-changing action. The modules are building blocks – of knowledge, of your vision, of the leading Certified Digital Marketing Specialist – Digital Strategy & Planning that is you. Here is what you need to know. Course Content: Introduction: We bring science to thought. We have created the 3i Framework which is designed to help you select the best digital strategy for your organisation and make it happen. The 3i is smart and rigorous. It’s transformative. And you shall be impressed. This module introduces this nifty piece of brainwork. Later modules expand on it. • The fundamental concepts underpinning the DMI 3i Methodology. • The how-to’s of business strategy development. • Key components in an effective digital strategy. • Strategic management, a long-sighted look at lasting, growing success Traditional Communications: In this model, we explore how the marketing classics still anchor any campaign – yet the contemporary digital campaign is a far more fantastical vessel. We look deep into how our tech is changing the consumer experience, and how we must respond. Digital Communications: We are living through extraordinary times. The opportunities are as big, sprawling and diverse as the World Wide Web. The challenge too is bigger. Markets are sophisticated and fragmented. Now, more than ever, thy most know thy consumer (and thy digital channels). Here we look at: the fundamentals of digital communications planning, improving ROI, understanding your audience. Where can they be found? How to engage them? Budgeting for your digital strategy and effective resources reviewing, measuring, and analysing your digital strategy. Digital Channels: Facebook, Linkedin, Instagram, Twitter, Snapchat and so on. They multiply and they proliferate. Yet in this great distraction and fragmentation, there is also great opportunity. This module covers: inbound and outbound strategies, cross media planning, the digital channel mix, and mobile marketing social media marketing. Content marketing that is relevant, timely and riveting the what, how and why of search engine marketing email marketing, affiliate marketing, and marketing automation display and video advertising best practice. Because we have eyes to see. Marketing Automation: Automation doesn’t beat inspiration but it sure makes a marketeer’s life easier and more exciting. Here is superpower, working quieting and perfectly under your orders, night and day. See how smart businesses are sharpening their edge with CRM software for better sales enablement, lead nurturing and way more. Budget & Resourcing: Money makes marketing go round. But value is where it’s at. This model goes deep on how to hit max ROI for any given budget. Then some consideration for that other precious resource, human talent. Explore: • Key factors to consider when planning a marketing budget. • Setting that marketing budget. • How to monitor and optimize a budget during campaign, execution. • The human element. • Recruit, train and keep top people. Big Data & Analytics: The Big Data & Analytics module will provide you with a broad understanding of Big Data, Advanced Analytics and Artificial Intelligence. You will learn the fundamental frameworks and understand how cutting-edge analytics tools are being used to help businesses succeed wildly. Digital Leadership: We are living in extraordinary times, which call for extraordinary leaders. That means you. You shall lead the transition from the remnants of traditional marketing and into the brave, new digital marketing world which you are helping to invent. And you shall lead with razor-sharp thought and strategy. You shall take your brand and your organisation to places yet undreamed of. Strategy Formulation & Plan: By now, you’ll have come a long way. You are (almost) ready to go forth, carve out new and unexplored neural pathways and digital markets. You are standing on the very edge of the leading-edge, and you are just about ready to spread those new digital super-wings and soar. But first, the ultimate strategy module; the ultimate in strategy. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

Are you someone wishing to learn the skills to analyze data professionally using Power BI? Do you want to learn to create impressive reports? Then this is the right course for you! Learn the complete workflow in Power BI from A-to-Z and advanced analytics with DAX-calculated columns and measures, forecasting, and advanced analytics.

Discover Microsoft Fabric's architecture, master Data Engineering with OneLake and Spark, and elevate your skills in data warehousing and real-time processing. Compare SQL and KQL for better insights, and improve storytelling using Power BI. Finally, you will end with practical data science techniques and data management methods.

***24 Hour Limited Time Flash Sale*** SEO, Digital Marketing & Facebook Marketing Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Are you looking forward to expanding your market-reaching capability? Or looking for ways to boost your audience and drive sales? Master the art of online visibility and growth! Propel your business to new heights with our comprehensive bundle of 8 top-notch courses - "SEO, Digital Marketing & Facebook Marketing." The roadmap to success in the digital landscape has never been so well-defined! Our bundle comprises three exceptional QLS-endorsed courses in SEO, Digital Marketing, and Facebook Marketing. Your mastery in these subjects will be recognised with hardcopy certificates, enhancing your professional credibility. Understanding SEO principles, digital marketing strategies, and Facebook marketing techniques can exponentially amplify your brand's reach and engagement. Five additional CPD QS-accredited courses complement the QLS-endorsed trio, diving deeper into the world of online growth. Explore the exciting world of growth hacking, transform from a beginner to an advanced digital marketer, master social media marketing, harness the power of SEO analytics and content marketing tools, and learn to optimise results with Facebook analytics. These theoretical-based courses offer a thorough understanding of these dynamic disciplines, giving you a competitive edge in the ever-evolving digital marketplace. Key Features of the SEO, Digital Marketing & Facebook Marketing Bundle: 3 QLS-Endorsed Courses: We proudly offer 3 QLS-endorsed courses within our SEO, Digital Marketing & Facebook Marketing bundle, providing you with industry-recognized qualifications. Plus, you'll receive a free hardcopy certificate for each of these courses. QLS Course 01: SEO - Search Engine Optimisation QLS Course 02: Digital Marketing QLS Course 03: Facebook Marketing 5 CPD QS Accredited Courses: Additionally, our bundle includes 5 relevant CPD QS accredited courses, ensuring that you stay up-to-date with the latest industry standards and practices. Course 01: Digital Marketing - Growth Hacking Techniques - Online Course Course 02: Digital Marketing for Beginners to Advanced Course 03: Social Media Marketing and Digital Marketing Masterclass Course 04: Strategies on SEO Analytics - Content Marketing Tools Course 05: Learn to Optimize Results With Facebook Analytics In Addition, you'll get Five Career Boosting Courses absolutely FREE with this Bundle. Course 01: Professional CV Writing Course 02: Job Search Skills Course 03: Self-Esteem & Confidence Building Course 04: Professional Diploma in Stress Management Course 05: Complete Communication Skills Master Class Unleash the full potential of digital marketing with our 8-course bundle: "SEO, Digital Marketing & Facebook Marketing." This exclusive bundle delivers a deep theoretical understanding of SEO, digital marketing, and Facebook marketing, with additional insights into growth hacking, SEO analytics, and social media marketing. CPD 250 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring digital marketers seeking to broaden their theoretical knowledge. Entrepreneurs looking to boost their brand's online visibility and growth. Content creators and writers aiming to improve their SEO understanding. Social media managers seeking a comprehensive understanding of Facebook analytics. Career path SEO Specialist: £25,000 - £35,000 Digital Marketing Manager: £30,000 - £50,000 Growth Hacker: £40,000 - £60,000 Social Media Manager: £25,000 - £40,000 Certificates Digital certificate Digital certificate - Included Hard copy certificate Hard copy certificate - Included

The customer journey is changing faster than ever before. Can you keep up? Our brand-new Search Marketing course is here to get you ready – with the chance to learn directly from top SEO expert Neil Patel and his team. Course Overview The customer journey is changing faster than ever before. Can you keep up? Our brand-new Search Marketing course is here to get you ready – with the chance to learn directly from top SEO expert Neil Patel and his team. Did you know that search marketing is currently one of the most in-demand roles? And that growth isn’t going to stop anytime soon. Develop true Search Marketing expertise for where search is now and where it’s going Program learning outcomes and content: What Will I Learn? Develop the skills to work in search right now. Learn about search engine optimization, paid search, and digital display advertising, along with the latest platforms including Google Ads, Microsoft Ads (Bing Ads), and Google Analytics 4. Study using a dynamic mix of interactive lessons, videos, and downloadable tools, along with live sessions on the latest trends and channels. You’ll be awarded with a DMI search marketing certification that’s recognized globally, along with a completion badge from Neil Patel. Course Content: Introduction to Search Marketing: Being found in the right place at the right time may look effortless but it’s an art. You’re going to need lots of key concepts, tools and tricks. Explore how the core search elements work together to drive targeted traffic that converts into sales. • Search Marketing • SEO & Paid Search principles • Demand generation • Analytics & reporting • Data visualization SEO Setup & Content: The search engine can feel all seeing, all knowing but it can be won over. SEO is the way to come out on top. Understanding the algorithms and ranking factors puts you in the driver’s seat. But that’s not all. What does it take to really engage people? Content that speaks to them. Find out what your audiences are looking for, create the content they care about, and then serve it to them where they are. The key to a big, visionary content strategy that works. • Setting SEO objectives • Keyword research • Creating content • On-page optimization • Content scheduling Optimizing SEO: Everyone wants to get their website in front of more people. The right people. That’s where search engine optimization comes in. There’s a lot to get a handle on with SEO, all working together to make your content more visible. Pick the quick wins, gather momentum, or optimize for a better return-on-investment. • SEO for eCommerce • Backlinking for authority • Local & international optimization • Off-page optimization Paid Search Fundamentals: So you know how to grow those organic searches and it’s going well. But you want to succeed faster. Cut right to the chase with paid search. Learn the fundamentals of PPC advertising and how it can work to promote your business. • Paid search concepts • Ads & landing pages • Keywords • Creating a paid search campaign Paid Search Campaigns: Now that you know the basics, it’s time to start running your campaigns. Use PPC advertising to boost your visibility. Discover how to measure and optimize your campaigns to get the best out of every single click. • Managing the campaign budget • Optimizing campaigns • Reporting on paid search Demand Generation: Capture interest wherever people are in their journey. Whether they’re a first time visitor, just getting to know you or coming back again and again. Demand generation gives you the tactics to drive awareness and long-term engagement. Sure, it takes time but it’s worth the payoff. • Demand generation campaigns • Outbound channels & ad formats • Campaign targeting & bidding • Optimizing your campaign • Involving display & video advertising Search Analytics: Search analytics can feel a bit like having a superpower. There’s so much you can know about what your target market is doing, what they want, how they speak. All of this data is at your fingertips, you just need to know how to use it. So let’s dive in. Plus with the shift to Google Analytics 4 daunting many businesses, we’ll get you set for success on the new interface. • Analytics fundamentals • Monitoring campaigns • Introduction to GA4 • Configuring Google Analytics • Conversion rate optimization Data& Data Visualization: Data gives us so many new insights and opportunities to work with. But we’re always looking for ways to make data more engaging, especially in a digital world where we have so much of it. Tell the story of what you’ve discovered with data visualization. It helps to communicate more effectively and bring everyone along for the journey. • Turning data into actions • Ways of visualizing data • Forecasting search performance Search Strategy - Research & Planning: So you have tools, techniques, and practiced skills. You’ve learned all of the stepping stones behind making search work hard. Now is your chance to get an action plan together. A strategic, focused plan that really delivers. One backed up by research and structured by set objectives. • Planning a search strategy • Research for search campaigns • Setting objectives for search Search Strategy 2 - Execution & Optimization It’s time to put everything you’ve learned into practice with a high-performing search marketing strategy. You have the skills, you’ve done the research, your action plan is prepared. Let’s execute the strategy and make it a reality. Exciting, isn’t it? • Omnichannel search approach • Adapting to change • Evaluating search strategies • Long term performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

Accelerate Your Data Analyst Career: Fast-Track Program with Exams, TOTUM Card & 5-Year Support. Enrol Today! Study methodOnline Duration9 months · Self-paced Access to content5 years CertificationsCompTIA IT Fundamentals CertificationCertified Data Analysis ProfessionalMicrosoft Azure Data FundamentalsPearson IT Specialist PythonPearson IT Specialist AI (Artificial Intelligence)Pearson IT Specialist DatabasesMicrosoft Office Specialist Excel CertificationMicrosoft Power BI Data Analyst Associate (PL-300)Certificates Official CompTIA Certification - Free Additional info Exam(s) / assessment(s) is included in price Tutor is available to students TOTUM card included in price Job guarantee programme is included in this course Overview Learn the most in-demand digital skills in the world today with the Nuyew Tech Academy A Data and Business Intelligence Analyst gathers, cleans, and studies data sets to help solve problems. Gain the job-ready skills for an entry-level Data and Business Intelligence Analyst role and position yourself competitively in the thriving job market for data and business analysts, which will see a 20% growth until 2028 and beyond. Certifications CompTIA IT Fundamentals Certification Certified Data Analysis Professional Awarded by CompTIA Microsoft Azure Data Fundamentals Microsoft Office Specialist Excel Certification Microsoft Power BI Data Analyst Associate (PL-300) Awarded by Microsoft Pearson IT Specialist Python Pearson IT Specialist AI (Artificial Intelligence) Pearson IT Specialist Databases Awarded by Pearson Description With a national shortage of Data and Business Intelligence Analysts, starting salaries of up to £25,000 per annum (average UK Salary £60,000) and amazing future employed and self-employed career prospects, take the next step today with our Fast Track Data and Business Intelligence Analyst Programme. What you can expect from our Fast Track Programme: World Class Education Energetic and unlimited 24/7 Student Support Real, tangible Career Outcomes 5 Years Career Support What our programme includes: Industry Recognised Qualifications CompTIA ITF+ (IT Fundamentals) CompTIA A+ CompTIA Network+ CompTIA Security+ CompTIA Data+ Exams Includes all Exams and Unlimited Re-Sits 5 Years Career Support Guarantee As part of our unique Support Guarantee, our Career Support Team will assist you with: CV writing Expert careers advice Interview preparation Identifying and applying for the best opportunities in your area As a student in the Nuyew Tech Academy you will also be given exclusive access to our Career Skills Academy which includes advanced courses on Employability, CV Preparation, Interview Skills and Technique and everything else you need to get ready for your new Career. Who is this course for? This course is open to anyone interested in pursuing a Career in Data Analytics and Business Intelligence. Our Foundation Level provides the flexibility for us to accommodate students with any level of previous knowledge and experience. Requirements This course is open to all and has no pre-requisites All you need is a passion for technology and a strong desire to succeed. Career path Our programme is designed to enable you to achieve an Entry Level/Helpdesk role during training (£18k-£24K) ensuring that you also have the vital work experience required to enter the Tech Industry at a higher level (Av Salary £60K).

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GCP provides infrastructure as a service (IaaS), platform as a service (PaaS), and serverless computing environments to help businesses build, deploy, and scale applications and services.

Data-Informed Decision Making in Projects: On-Demand Project management professionals constantly need to make project decisions that could be decisive for the outcome of their projects but often do not have sufficient information available to confidently make decisions. As a result, projects are increasingly falling short of delivering on their promises, requiring, more than ever, a data-informed approach to decision-making in the area of project delivery and management. The rapid growth of data comes with various challenges though, which consequently needs consideration of various critical factors for a successful implementation of a data-informed decision-making process in organizations and projects. What You Will Learn At the end of this program, you will be able to: Describe and understand the relevant methods and techniques to identify, acquire, and analyze relevant data points for decision making in projects Articulate analytical questions to focus on the real problems Identify potential shortfalls and gaps in project decision-making and apply actions to mitigate them Introduction to Data-Informed Decision Making The different types of decisions in projects Data-informed decision-making framework Shortcomings with traditional decision-making models Understanding the value of data for project delivery Issues in project management and how data can help solve them The DIKW Pyramid (Data, information, knowledge, wisdom) Types of data in projects Applying Data Analytics Understanding Data Analytics Levels of Data Analytics Data-Informed vs. Data-Driven Challenges and How to Address Them Project data availability and collection Data quality Behavioral blockers and bias Skills and Techniques Data literacy and data fluency Communicating for informed decision-making Monitoring and evaluating project decisions Implementing Data-Informed Decision Making Decision-making strategy and governance Project data culture Continuously improving decision quality Future Outlook for Decision-Making in Projects Data and AI Digital Decisioning