The course aims to empower participants with the ability to identify and classify various types of programmatic transactions. Participants will explore methods for monitoring, controlling, and tracking programmatic advertising campaigns, ensuring optimal performance and return on investment. Additionally, the course will guide participants in differentiating programmatic advertising from traditional ad-buying methods, laying the groundwork for a paradigm shift in advertising strategies. After the successful completion of the course, you will be able to learn about the following, Define programmatic advertising and explain its role in digital marketing. Compare programmatic advertising with real-time bidding and evaluate the advantages and limitations of each approach. Identify and classify the different types of programmatic transactions. Analyze and apply methods for monitoring, controlling, and tracking programmatic advertising campaigns. Differentiate programmatic advertising from traditional ad-buying methods. Categorize the different types of programmatic advertising. Evaluate the key metrics used in programmatic advertising. Select appropriate tools and platforms for creating and managing programmatic advertising campaigns. Assess the legal and ethical considerations that apply to programmatic advertising. Develop effective programmatic ads. Collaborate effectively with other stakeholders in programmatic advertising campaigns. Explore the current trends and future directions of programmatic advertising. This course aims to establish a solid foundation by defining programmatic advertising and elucidating its pivotal role in the digital marketing ecosystem. Participants will delve into the intricacies of programmatic advertising, gaining a deep understanding of how it shapes and influences modern marketing strategies. Embark on a comprehensive journey into the realm of programmatic advertising, designed to equip professionals with the skills and knowledge necessary for success in the dynamic digital marketing landscape. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Programmatic advertising Self-paced pre-recorded learning content on this topic. Programmatic Advertising Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Programmatic Advertising Specialist Real-Time Bidding Analyst Programmatic Campaign Manager Transaction Types Analyst Metrics Evaluation Expert AdTech Tools and Platforms Specialist Ethics and Compliance Officer - Programmatic Advertising Programmatic Advertising Creative Developer Collaboration Coordinator - Programmatic Campaigns Programmatic Trends Analyst Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Course Overview Learn how you can generate more leads and boost sales with creative advertising! These days if you want to sell a product you have to be creative. Consumers are getting smarter and smarter and they're not easily impressed. Old marketing strategies do not work anymore. This Extended Diploma in Creative Advertising will help you level up your advertising game. It'll teach you the secrets of creating ads that'll sell your products and how you can become an amazing advertiser. In the course, you'll learn what advertising is, what you should emphasize on in your ads, what headlines you should use and how you can trigger an emotional response in your customers with your ads that'll compel them to buy your products. You'll also learn how you can advertise the Unique Selling Proposition (USP) of your product and use it to achieve your advertising goals. Remember, advertising is how you attract your customers. So, you better make sure you nail your advertising. Enrol today! What You Will Learn This is one of the course on creative advertising you'll find and it'll teach you everything that you need to know about this amazing topic. You'll learn: What is Advertising? How to trigger an emotional response in your customers How to advertise The Unique Selling Proposition (USP) of your product How your writing should be What to emphasize on in your ads How to create ads that your customers will believe What headline you should use The Structure of AIDA and many more Why You Should Choose This Course From iStudy Study at your own pace Full Tutor support on weekdays (Monday - Friday) Fully compatible with any device Free Printable PDF Certificate immediately after completion No prior qualifications are needed to take this course No hidden fees or exam charges CPD Qualification Standards and IAO accredited Efficient exam system, assessment, and instant results Our customer support team is always ready to help you Gain professional skills and better earning potential Certification After completing the course you'll receive a free printable CPD accredited PDF certificate. Hard Copy certificate is also available, and you can get one for just £9! Accreditation This course is accredited by Continuing Professional Development (CPD). It is a recognised independent accreditation service.â Enrol today and learn something new with iStudy. You'll find a full breakdown of the course curriculum down below, take a look and see just how much this course offers. We're sure you'll be satisfied with this course.
ð Supercharge Your Online Business Growth with PPC Advertising Mastery! ð Are you ready to unlock the secrets to skyrocketing your online business to new heights? Look no further than our comprehensive course on PPC Advertising for Online Businesses - covering all platforms and social media! In today's competitive digital landscape, mastering Pay-Per-Click (PPC) advertising is the key to reaching your target audience effectively and maximizing your ROI. Whether you're a budding entrepreneur or a seasoned marketer, this course is your ultimate guide to harnessing the power of PPC across diverse platforms and social media channels. Here's what you'll gain from this transformational course: ð¯ Comprehensive Strategies: Learn cutting-edge techniques and proven strategies tailored to different platforms such as Google Ads, Facebook, Instagram, Twitter, LinkedIn, and more! Gain insights into ad creation, audience targeting, bidding strategies, and campaign optimization. ð Targeted Audience Reach: Discover how to identify and target your ideal audience with precision, ensuring that your ads reach the right people at the right time, maximizing conversion rates and minimizing ad spend wastage. ð¡ In-Depth Insights: Dive into analytics and measurement tools to understand campaign performance metrics, interpret data effectively, and optimize your campaigns for continuous success. ð Scale Your Business: Unlock the potential for exponential growth by leveraging the full potential of PPC advertising. Drive traffic, generate leads, and boost sales for your online business like never before. ð Expert Guidance: Learn from industry experts with years of hands-on experience in PPC advertising. Benefit from their insider tips, real-world case studies, and actionable advice to take your campaigns to the next level. ð Interactive Learning: Engage in a dynamic learning experience with video tutorials, practical exercises, quizzes, and downloadable resources, ensuring you absorb and implement the knowledge effectively. ð Bonus Resources: Access exclusive tools, templates, and bonus materials to supercharge your PPC campaigns and stay ahead of the competition. Don't miss out on this opportunity to revolutionize your online business through the power of PPC Advertising! Enroll now and take the driver's seat in steering your business towards unprecedented success! Join the ranks of successful advertisers and propel your business to new heights! Enroll today and seize the power of PPC Advertising mastery! ðð° Course Curriculum
ð Embark on Your Success Journey: Mastering Facebook Advertising! ð Are you ready to take the reins of success and propel your business to new heights? Introducing the groundbreaking online course - Initiating Success: Mastering Facebook Advertising! ð¥ Why Facebook Advertising? In the digital age, Facebook is not just a social platform; it's a goldmine for businesses. With over 2.8 billion monthly active users, it's time to tap into the immense potential of Facebook Advertising. This course is your ticket to unlocking the secrets of leveraging the world's largest social media platform for unparalleled business growth. ð What You'll Learn: â Demystifying Facebook Ads: Navigate the complex world of Facebook Ads with ease. From creating compelling ad copy to designing eye-catching visuals, you'll learn the art and science of creating ads that convert. â Audience Targeting Mastery: Uncover the secrets of precise audience targeting. No more wasted ad spend - discover how to reach the right people at the right time with the right message. â Budgeting Strategies for Maximum ROI: Learn how to allocate your budget effectively to ensure maximum return on investment. Whether you're a small business or a thriving enterprise, discover budgeting strategies that work for you. â Analytics and Optimization Techniques: Dive deep into the analytics side of Facebook Advertising. Understand key metrics, track performance, and optimize your campaigns for continuous success. ð Why Choose This Course? This isn't just a course; it's your blueprint for success in the dynamic world of Facebook Advertising. Taught by industry experts with a proven track record, 'Initiating Success: Mastering Facebook Advertising' is designed to empower you with the knowledge and skills needed to dominate your market. Don't miss out on this opportunity to revolutionize your approach to online advertising. Enroll now and pave the way for unparalleled success in the digital realm! ðð¡ Course Curriculum Basic Overview 00:00 Creating A Page 00:00 Promoting The Page 00:00 Promtoing the Page - Part 2 00:00 Promoting the Page - Part 3 - Video 00:00 Promoting Your Business Locally 00:00 Promoting A Specific Website - Part 1 00:00 Promting A Specific Website - Part 2 - Going to Business Manager 00:00 Promoting A Specific Website - Part 3 00:00 Promoting A Specific Website - Part 4 00:00 Setting Up Your Payment Method 00:00 Collecting Lead Information with Forms 00:00 Using the Automated Advertising Platform 00:00 Creating an Audience in the Ad Platform 00:00 Creating An Audience From the Business Manager-Mailchimp-Import 00:00 Creating A Audience From A Customer List - CSV 00:00 Creating a Lookalike Audience 00:00 Creating A Saved Audience 00:00 Sharing An Audience With Another Business 00:00 Conclusion 00:00 Advanced Overview 00:00 Creating A Custom Audience for Retargeting 00:00 Connecting the Audience 00:00 Creating The Advertisement 00:00 Custom Audience for Retargeting Existing Customers 00:00 Custom Audience for Regarting Our Existing Customer List - Part 2 - The Creative 00:00 Expanding Your Successful Campaign with Additional Audiences 00:00 Setting Up the Tracking Pixel 00:00 Setting Up Tracking for Offline Events 00:00 Setting Up Tracking for Video Engagement 00:00 Setting Up Tracking for Instagram 00:00 Setting Up Tracking for Lead Ads Forms 00:00
ð Elevate Your Marketing Game with 'Google AdWords and YouTube Bumper Advertising - Bump Up in Life' Course! ð Are you ready to soar above the competition and skyrocket your business to new heights? Look no further! Our comprehensive online course, 'Google AdWords and YouTube Bumper Advertising - Bump Up in Life,' is your ticket to mastering the art of digital advertising on two of the most powerful platforms. ð¯ Dominate Google AdWords: Unravel the secrets of Google AdWords and learn how to craft compelling ads that captivate your audience's attention. From keyword optimization to ad placement strategies, you'll harness the full potential of Google's advertising network. ðº Maximize YouTube Bumper Ads: Dive into the world of YouTube Bumper Ads and discover how to create short, impactful video content that leaves a lasting impression. Capture your audience's interest in just a few seconds and drive engagement like never before. What You'll Gain: â In-depth understanding of Google AdWords and YouTube Bumper Advertising. â Proven techniques to create high-converting ad campaigns. â Strategies to optimize ad performance and maximize ROI. â Insider tips to reach your target audience effectively. â Real-world examples and case studies for hands-on learning. â Ongoing support and updates to stay ahead in the digital advertising landscape. Whether you're a marketing professional, business owner, or aspiring advertiser, this course equips you with the skills and knowledge needed to excel in the digital advertising realm. Take control of your marketing campaigns and witness a significant boost in your brand's visibility and revenue. Join 'Google AdWords and YouTube Bumper Advertising - Bump Up in Life' today and take a leap toward unprecedented success! Don't miss this opportunity to transform your marketing strategies and propel your business to greater heights. Enroll now and start your journey to becoming a digital advertising maestro! Course Curriculum
24 Hour Flash Deal **33-in-1 Advertising Manager & Copywriter Mega Bundle** Advertising Manager & Copywriter Enrolment Gifts **FREE PDF Certificate**FREE PDF Transcript ** FREE Exam** FREE Student ID ** Lifetime Access **FREE Enrolment Letter ** Take the initial steps toward a successful long-term career by studying the Advertising Manager & Copywriter package online with Studyhub through our online learning platform. The Advertising Manager & Copywriter bundle can help you improve your CV, wow potential employers, and differentiate yourself from the mass. This Advertising Manager & Copywriter course provides complete 360-degree training on Advertising Manager & Copywriter. You'll get not one, not two, not three, but 33 Advertising Manager & Copywriter courses included in this course. Plus Studyhub's signature Forever Access is given as always, meaning these Advertising Manager & Copywriter courses are yours for as long as you want them once you enrol in this course. 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The Advertising Manager & Copywriter course is self-paced and can be taken from the comfort of your home, office, or on the go! With our Student ID card you will get discounts on things like music, food, travel and clothes etc. CPD 330 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Advertising Manager & Copywriter training is suitable for - Students Recent graduates Job Seekers Individuals who are already employed in the relevant sectors and wish to enhance their knowledge and expertise in Advertising Manager & Copywriter. Requirements To participate in this Advertising Manager & Copywriter course, all you need is - A smart device A secure internet connection And a keen interest in Advertising Manager & Copywriter. Career path You will be able to kickstart your Advertising Manager & Copywriter career because this course includes various courses as a bonus. 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Tired of browsing and searching for a Advertising course you are looking for? Can't find the complete package that fulfils all your needs? Then don't worry as you have just found the solution. Take a minute and look through this extensive bundle that has everything you need to succeed. After surveying thousands of learners just like you and considering their valuable feedback, this all-in-one Advertising bundle has been designed by industry experts. We prioritised what learners were looking for in a complete package and developed this in-demand Advertising course that will enhance your skills and prepare you for the competitive job market. Also, our experts are available for answering your queries on Advertising and help you along your learning journey. Advanced audio-visual learning modules of these Advertising courses are broken down into little chunks so that you can learn at your own pace without being overwhelmed by too much material at once. Furthermore, to help you showcase your expertise in Advertising, we have prepared a special gift of 1 hardcopy certificate and 1 PDF certificate for the title course completely free of cost. These certificates will enhance your credibility and encourage possible employers to pick you over the rest. This Advertising Bundle Consists of the following Premium courses: Course 01: Digital Marketing Course 02: Strategic Planning and Analysis for Marketing Course 03: Marketing Fundamentals Course 04: Business Branding Course 05: Sales and Marketing Skills Level 3 Course 06: Disruptive Innovation for Business Course 07: Digital Marketing Business Tips Course 08: Social Media Strategist Training Course 09: TikTok Marketing for Business Course 10: Retail Strategy Course 11: Influencing and Negotiating Course 12: Customer Relationship Management Course 13: The Formula to Talk with Strangers Course 14: Cross-Cultural Awareness Training Enrol now in Advertising to advance your career, and use the premium study materials from Apex Learning. How will I get my Certificate? After successfully completing the Advertising course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (For The Title Course) Hard Copy Certificate: Free (For The Title Course) The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Advertising expertise and essential knowledge, which will assist you in reaching your goal. Curriculum of Bundle Course 01: Digital Marketing Section 1: Introduction Section 2: How to Apply the Internet Marketing Process Section 3: The Internet Marketing Strategies That Will Increase Your Sales Section 4: Creating an Internet Marketing Strategy for Your Business Section 5: Structuring and Auditing of Website Course 02: Strategic Planning and Analysis for Marketing Module 1: An Introduction to Strategic Planning Module 2: Development of a Strategic Plan Module 3: Strategic Planning for Marketing Module 4: Strategic and Marketing Analysis Module 5: Internal Analysis Module 6: External Analysis Module 7: Market Segmentation, Targeting and Positioning Module 8: Approaches to Customer Analysis Module 9: Approaches to Competitor Analysis Course 03: Marketing Fundamentals Module 01: Introduction to Marketing Fundamentals Module 02: Definitions of Marketing Module 03: Traditional vs Contemporary Marketing Module 04: Marketing Management Orientations Module 05: Understand your Customers Module 06: Segmentation Course 04: Business Branding Business Course Promo Video Chapter1 Chapter2 Chapter3 Chapter4 Chapter5 Chapter6 Chapter7 Chapter8 Chapter9 Chapter10 Chapter11 Course 05: Sales and Marketing Skills Level 3 Module One - Getting Started Module Two - Understanding the Talk Module Three - Getting Prepared to Make the Call Module Four - Creative Openings Module Five - Making Your Pitch Module Six - Handling Objections And more... Course 06: Disruptive Innovation for Business Module 01: Introduction Disruptive Innovations for Business Module 02: The Three Key Difficulties Module 03: Six Insight on How to grow Disruptive Innovations next to core Course 07: Digital Marketing Business Tips Unit 1: You are Responsible for the Failure or Success of Your Business Unit 2: Why Internet Marketing and Social Media are important for Businesses Unit 3: How Google Search and Display Network Can Increase Your Sales Unit 4: The More You Learn the More You Earn Unit 5: Commitment Unit 6: Telling is not Selling Unit 7: Your Network is your Net-worth Unit 8: How to become Digital Marketing and Sales Expert Course 08: Social Media Strategist Training The Rise of Social Media Conducting Market Analysis Auditing Social Media Setting Goals and Selecting Platforms Creating the Social Media Policy Integrating Marketing Strategies Developing Effective Content Understanding the Popular Platforms Launching Successful Campaigns Managing the Community Providing Customer Service Measuring, Analyzing and Reporting The Social Media Strategist Career Course 09: TikTok Marketing for Business Section 1: Getting Started on TikTok Section 2: TikTok Foundations Section 3: Special Features of TikTok Section 4: How to Monetise Your Audience Section 5: Build Your Credibility Section 6: Build Your Community Section 7: How to Go Viral Course 10: Retail Strategy Module 01: Introduction to Retail Management Module 02: Retail Strategy Module 03: Retail Buying and Merchandising Module 04: Retail Pricing Module 05: Supply Chain Management in Retailing Module 06: The Sales Process and Dealing with Customers at the Checkout Module 07:Importance of Consumer Behaviour Module 08: Taking Trends and Targeting Customers Effectively Module 09: The Importance of Communicating with Customers Module 10: Choosing a Retail Location Module 11: Retail Psychology Module 12: Negotiate the Right Deal with Suppliers Module 13: Develop Store Security Procedures Module 14: Management Skills for Leading Your Team Module 15: Selling in Multiple Channels Module 16: Retail Brand Management Module 17: Health & Safety for Retail Stores Module 18: Consumer Rights Act Course 11: Influencing and Negotiating Unit 01: Influencing Unit 02: Negotiating Course 12: Customer Relationship Management Module 01: Introduction to Customer Relationship Management (CRM) Module 02: CRM Fundamentals Module 03: CRM Strategies CRM Strategies Module 04: Data Analysis in CRM Module 05: CRM Databases Module 06: Deepening Customer Relationship Module 07: Handling Customer Complaints Module 08: Future of CRM Course 13: The Formula to Talk with Strangers Section 01: Course Overview Section 02: The Formula Section 03: Summary Section 04: End Course 14: Cross-Cultural Awareness Training Module 1: Introduction to Cross-Cultural Awareness Module 2: Cross-Cultural Communication Module 3: Corporate Cross-Cultural Awareness Module 4: Cross-Cultural Design Module 5: Cross-Cultural Competency Module 6: Cultural Values Module 7: Working with and Managing a Culturally Diverse Team CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Advertising bundle. Requirements Our Advertising course is fully compatible with PCs, Macs, laptops, tablets and Smartphone devices. Career path Having this Advertising expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included P.S. The delivery charge inside the UK is £3.99, and the international students have to pay £9.99.
Unlike the great majority of other countries, the advertising of prescription drugs directly to consumers is permitted in the USA. Spending by drug companies on direct-to-consumer (DTC) advertising of prescription drugs has increased more than four-fold over two decades, with a dramatic increase in the number of TV ads. In addition, the Internet and social media platforms have increasingly enabled companies to engage more actively with the public.
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Our Bundle contains 5 of our premium courses for one discounted price: Course 01: Digital Marketing Course 02: Digital Marketing - Growth Hacking Techniques Course 03: Learn to Drive Traffic into Sales through Digital Marketing Course 04: Marketing and Advertising Diploma Course 05: Digital Marketing and Advertising So don't wait - enrol in our Digital Marketing and Advertising course today and start building the foundation for a successful career in this exciting and in-demand field. Learning Outcomes of Digital Marketing and Advertising Understand the fundamentals of digital marketing strategies and tools. Learn innovative growth hacking techniques to boost business growth. Master techniques for converting online traffic into sales. Gain comprehensive knowledge of marketing principles and advertising tactics. Develop skills to create and manage effective digital advertising campaigns. Integrate digital marketing and advertising skills for holistic expertise. Why Choose Us? Get a Free CPD Accredited Certificate upon completion of Digital Marketing and Advertising Get a free student ID card with Digital Marketing and Advertising Training program (£10 postal charge will be applicable for international delivery) The Digital Marketing and Advertising is affordable and simple to understand This course is entirely online, interactive lesson with voiceover audio Get Lifetime access to the Digital Marketing and Advertising course materials The Digital Marketing and Advertising comes with 24/7 tutor support Start your learning journey straightaway! *** Course Curriculum *** Course 01: Digital Marketing Section 1: Introduction Section 2: How To Apply The Internet Marketing Process Section 3: The Internet Marketing Strategies That Will Increase Your Sales Section 4: Creating An Internet Marketing Strategy For Your Business Section 5: Structuring And Auditing Of Website Course 02: Digital Marketing - Growth Hacking Techniques Module 01: Fundamentals Of Digital Marketing Module 02: Growth Hacking Module 03: Customer Journey Module 04: Content Marketing Module 05: SEO Module 06: E-Mail Marketing Module 07: Facebook Marketing Module 08: Instagram Marketing Module 09: Twitter Marketing Module 10: Youtube Marketing Module 11: Mobile Marketing Course 03: Learn to Drive Traffic into Sales through Digital Marketing Introduction to the Course The Everchanging Digital Marketing Landscape A Holistic View of Your Digital Marketing Strategy Create a Website that Converts Create a Compelling Landing Page that Converts Driving Free Traffic to Your Business Tips on Effective Use of Social Media Using Paid Ads to Drive Traffic Using Email Marketing to Increase Sales =========>>>>> And 2 More Courses <<<<<========= How will I get my Certificate? After successfully completing the course, you will be able to order your Certificates as proof of your achievement. PDF Certificate: Free (Previously it was £12.99*5 = £65) CPD Hard Copy Certificate: £29.99 CPD 50 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone interested in learning more about the topic is advised to take this bundle. This bundle is ideal for: Aspiring marketers Small business owners Marketing professionals Digital entrepreneurs Advertising specialists Requirements You will not need any prior background or expertise to enrol in this bundle. Career path After completing this bundle, you are to start your career or begin the next phase of your career. Marketing executive (Salary: £20,000 to £50,000) Advertisers (Salary: £20,000 to £80,000) Market researcher (Salary: £17,000 to £24,000) Advertising media buyer (Salary: £21,000 to £36,000) Brand manager (Salary: £27,000 to £65,000) Advertising media planner Salary: £18,000 to £50,000() Certificates CPD Accredited Digital Certificate Digital certificate - Included Upon passing the Course, you need to order a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD QS for Free. CPD Accredited Hard Copy Certificate Hard copy certificate - £29.99 Please note that International students have to pay an additional £10 as a shipment fee.