Learning Outcomes Comprehend the core concepts of digital marketing Enrich your knowledge of Google Analytics and Google Ads Develop a clear understanding of email marketing, social media marketing, web marketing and more Learn about the core principles of LinkedIn marketing Know how to promote products through your app Description Digital marketing has changed the game of marketing. This industry is expanding at a rapid speed, and new employment opportunities are opening up every day. Learn the essentials of digital marketing and grasp these opportunities to secure a promising career in this expanding industry. The Digital Marketing Diploma course will show you the way. In this course, you will learn the ABCs of digital marketing. The informative modules will educate you on Google Analytics and Google Ads. Furthermore, you will receive a detailed lesson on email marketing. In addition, the course will teach you the marketing strategies used for social media platforms such as Twitter, Facebook, Instagram etc. You will also grasp practical tips for website and LinkedIn marketing. This is an excellent chance to build your digital marketing skills and secure a QLS- endorsed certificate. This certificate will elevate your resume and help you pursue your dream job. Join now! Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Upon successful completion of the final assessment, you will be eligible to apply for the Quality Licence Scheme Endorsed Certificate of achievement. This certificate will be delivered to your doorstep through the post for £119. An extra £10 postage charge will be required for students leaving overseas. CPD Accredited Certificate After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for 9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for 15.99, which will reach your doorsteps by post. Method of Assessment At the end of the course, there will be an MCQ assessment. In order to pass this exam, you must score at least 60%. When you submit the assessment, it will be examined, and the results will be given to you immediately. Career path This course is designed to help you extant your knowledge and understanding of this sector. After completing the course, you will be able to explore career options such as Digital Marketing Specialist Social Media Coordinator Content Creator Social Media Influencer Course Content IntroductionGeneral Tips & Tricks SeriesYouTubeGoogle AdwordsGoogle AnalyticsEmail MarketingLinkedlnTwitterFacebookInstagramMobile App
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Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Search Engine Optimisation (SEO) Training course will be very beneficial and helpful, especially to the following careers: Businessman Digital Marketing Staff Internet Marketer Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist SEO Specialist. Updated Version-SEO Training Section-1: Introduction to SEO What You Will Learn in This Course 00:02:00 What Is SEO 00:05:00 Why SEO Is Important 00:03:00 What Are the Top Search Engines 00:07:00 How The Search Engines Works 00:04:00 Approved and Non-Approved SEO Practices 00:01:00 Section-2: Creating an SEO Strategy How to Find Keywords with High Search Volume 00:06:00 How You Create an SEO Strategy 00:05:00 Section-3: On-Page SEO On-Page SEO Your Content Part 1 00:05:00 On-Page SEO Your Content Part 2 00:04:00 On-Page SEO Your Content Part 3 00:03:00 On-Page SEO Your Content Part 4 00:03:00 On-Page SEO: Using YOAST Plug 00:09:00 Section-4: On-Site SEO On-Site SEO: SEO Boost from Your Other Pages 00:06:00 On-Site SEO: Create an SEO Friendly Website 00:04:00 Section-5: Off-Site SEO Off-Site SEO: Two Types of Backlinks 00:02:00 Off-Site SEO: Strategies for Building Backlinks 00:05:00 Section-6: Black Hat SEO Black Hat SEO and What to Avoid 00:06:00 Section-7: Tools for SEO Tools That Will Help You with SEO 00:06:00 Section-8: Search Engine Domination (S.E.D) Search Engine Domination Strategies 00:05:00 Section-9: Article Marketing How to Create a Great Blog 00:06:00 Outsourcing Your Article Marketing 00:04:00 Section-10: Project Project: Create a Valuable SEO Article 00:02:00 Assignment Assignment - SEO - Search Engine Optimisation 6 days, 9 hours Order Your Certificate Order Your Certificates and Transcripts 00:00:00 Old Version-SEO Course SEO for Business Expansion What Is Search Engine Optimization? 01:00:00 Search Engines That Use SEO 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 SEO Techniques Introduction to SEO 00:30:00 Improve Engagement to Improve Rankings 01:00:00 Make Your Existing Pages Longer 00:30:00 Focus on YouTube SEO 00:30:00 Improve Site Speed 00:30:00 Focus on Topics Instead of Keywords 00:30:00 Build Backlinks 00:15:00 Reporting and Analytics 00:30:00 Technical Optimization 00:30:00 Local SEO and Listings 00:30:00 Guest posting 00:30:00 Effective Seo Tools 01:00:00 Digital Marketing for your Business If You Fail to Plan,You Plan to Fail 00:30:00 Terminology and Jargon You Can't Live Without 00:30:00 Clearing Up Common Misconceptions 01:00:00 Recognizing Basic Plan Mechanics 00:15:00 How Do You Calculate Value On Cash And Point 00:15:00 Payout Transparency 00:15:00 Buy Back Policy 00:30:00 Breakaway 01:00:00 Infinity Bonuses & Blocking 00:30:00 Summary and Closing 00:15:00 Keyword Analysis Techniques Introduction 00:15:00 Preliminary Keyword Research 01:00:00 Keyword Research Assessment 00:30:00 Keywords in SEO(Search Engine Optimization) 00:30:00 Off-Page SEO(Search Engine Optimization) 00:30:00 Mock Exam Mock Exam- Search Engine Optimisation (SEO) Training 00:30:00 Final Exam Final Exam- Search Engine Optimisation (SEO) Training 00:30:00
In this course, you will learn how to unlock the power of Generative AI and learn to generate passive income for profitable online ventures with ChatGPT. Gain the skills to automate tasks efficiently, generate revenue from your content, and uphold ethical AI practices. This course is perfect for beginners or anyone seeking to enhance their online ventures with AI technology.
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The course aims to empower participants with the ability to identify and classify various types of programmatic transactions. Participants will explore methods for monitoring, controlling, and tracking programmatic advertising campaigns, ensuring optimal performance and return on investment. Additionally, the course will guide participants in differentiating programmatic advertising from traditional ad-buying methods, laying the groundwork for a paradigm shift in advertising strategies. After the successful completion of the course, you will be able to learn about the following, Define programmatic advertising and explain its role in digital marketing. Compare programmatic advertising with real-time bidding and evaluate the advantages and limitations of each approach. Identify and classify the different types of programmatic transactions. Analyze and apply methods for monitoring, controlling, and tracking programmatic advertising campaigns. Differentiate programmatic advertising from traditional ad-buying methods. Categorize the different types of programmatic advertising. Evaluate the key metrics used in programmatic advertising. Select appropriate tools and platforms for creating and managing programmatic advertising campaigns. Assess the legal and ethical considerations that apply to programmatic advertising. Develop effective programmatic ads. Collaborate effectively with other stakeholders in programmatic advertising campaigns. Explore the current trends and future directions of programmatic advertising. This course aims to establish a solid foundation by defining programmatic advertising and elucidating its pivotal role in the digital marketing ecosystem. Participants will delve into the intricacies of programmatic advertising, gaining a deep understanding of how it shapes and influences modern marketing strategies. Embark on a comprehensive journey into the realm of programmatic advertising, designed to equip professionals with the skills and knowledge necessary for success in the dynamic digital marketing landscape. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Programmatic advertising Self-paced pre-recorded learning content on this topic. Programmatic Advertising Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Programmatic Advertising Specialist Real-Time Bidding Analyst Programmatic Campaign Manager Transaction Types Analyst Metrics Evaluation Expert AdTech Tools and Platforms Specialist Ethics and Compliance Officer - Programmatic Advertising Programmatic Advertising Creative Developer Collaboration Coordinator - Programmatic Campaigns Programmatic Trends Analyst Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
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Description Here at iStudy, we put our heart and soul into every single course we design. We make sure that all our courses are designed and developed by industry experts. Our aim is to always provide value to our learners with quality courses. Our learners are our top priority, and you as a learner will gain tremendous knowledge and skill on this topic from this Email List Building Formula. The certification that you will receive upon completing this Email List Building Formula will help to boost your resume and will help you stand out among your peers in the competitive job market. Our course will help you get employed in the relevant field and advance your career. Enjoy this expertly made course from iStudy. Enrol now! Why You Should Choose Email List Building Formula Lifetime access to the course No hidden fees or exam charges Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Email List Building Formula is CPD Qualification Standards and CiQ accredited, and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Email List Building Formula is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Email List Building Formula Lesson 1 - Intro To The List building Formula Video Training 00:03:00 Lesson 2 - List building an overview 00:03:00 Lesson 3 - Lead magnet marketing - popular lead magnets 00:05:00 Lesson 4 - Selecting the right email service provider 00:04:00 Lesson 5 - Creating premium content upgrade for list building 00:06:00 Lesson 6 - Amazing Squeeze page secret to capturing email leads 00:05:00 Lesson 7 - How pop-ups can help you build a responsive list 00:05:00 Lesson 8 - Top 10 ways to capture email leads 00:04:00 Lesson 9 - Actionable list building strategies 00:03:00 Lesson 10 - Using giveaways to build an email list 00:06:00 Lesson 11 - Building an email list with webinars 00:05:00 Lesson 12 - How to build an email list with free online courses 00:04:00 Lesson 13 How to build an email list with social media 00:04:00 Lesson 14 - Building an email list using Facebook lead ads 00:04:00 Lesson 15 - What to do after you capture an email? 00:06:00
From this course, you will gain a solid understanding of online digital marketing where you will learn social media strategies, SEO and many more. You will also learn how to craft compelling campaigns, analyse data for insights and engage your target audience effectively. This Course At A Glance Accredited by CPD UK Endorsed by Quality Licence Scheme Get an introduction to the types of e-commerce stores. Understand B2B, B2C, C2B, B2G and B2A e-commerce. Recognise the types of e-commerce business models. Know about wholesaling, warehousing, private labelling and manufacturing. Understand white labelling, subscription and drop shipping. Recognise what you can sell in an e-commerce store. Learn to identify or create products that solve a problem. Learn to hop on trends early. Understand how to find products with branding potential. Recognise the digital marketing strategies to market an e-commerce business. Learn the tips to increase e-commerce online sales. Know how to boost product visualization. Learn to turn likes into sales with the shopping on Instagram. Know how to incorporate affiliate marketing into your e-commerce business. Online Digital Marketing Course Overview This online digital marketing course is designed for those who are willing to master digital marketing skills and become confident digital marketers. This popular online course will also introduce the types of e-commerce business models and help you use digital marketing in B2B, B2C, C2B, B2G and B2A e-commerce. This comprehensive online course will also help you get insight into wholesaling, warehousing, private labelling and manufacturing. You will also get to learn to find products other people are passionate about, automated chatbots, boost product visualisation, use targeting tactics and much more. By the end of the course, you will have deep knowledge of different strategies for digital marketing and learn to increase traffic and run an efficient marketing campaign for a brand or website. Who should take this course? This comprehensive online digital marketing course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital marketing. Entry Requirement There are no academic entry requirements for this online digital marketing course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This online digital marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Course Curriculum Introduction Introduction Types of E-Commerce Stores B2B: Business to Business Ecommerce B2c: Business to Consumer Ecommerce C2C Ecommerce C2B: Consumer to Business Ecommerce B2G (also called B2A) Government / Public Administration Types of E-Commerce Business Models Drop Shipping Wholesaling and Warehousing Private Labeling and Manufacturing White Labeling Subscription What You Can Sell in an E-Commerce Store Identify or Create Products That Solve a Problem Find Products You and Other People are Passionate About Find Products with Branding Potential Hop on Trends Early Find Products that Fulfill Guilty Pleasures Digital Marketing Strategies to Market an E-Commerce Business Boost Product Visualization Add Video Automate with Chatbots Reduce Cart Abandonment Use Retargeting Tactics Tips to Increase E-Commerce Online Sales Reach in-market Shoppers with Google Shopping Ads Remarket to Them with Display Ads Turn Likes into Sales with Shopping on Instagram Instill Trust with Customer Reviews Up Your Cross-Selling Game with Pop-Ups Incorporating Affiliate Marketing into Your E-Commerce Business Determine if an Affiliate Program is Right for You Find Publishers to Partner With Review and Approve Publishers Conduct Ongoing Review Win New Customers with Referral Marketing (Affiliate Marketing) Review Assessment Assessment - Online Digital Marketing Course Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
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