Account management (In-House)

Description

Successful account management requires time and investment to achieve high levels of customer satisfaction and develop new business opportunities. Ensuring you are equipped with the right tools to approach every customer interaction in a structured way will help you have productive relationships with your clients. Whether you're new to account management or experienced in business development and looking to expand your skillset, understanding how you can maximise customer relationships will be key to your success.

We have developed this programme to be practical, fun and interactive. Participants will have the opportunity to learn and practice a number of key skills that will see successful results, and are encouraged to bring real life examples to the course so that learning can be translated to real world scenarios.

• Learn how to plan growth and increase revenue from existing accounts
• Develop skills to build and develop essential relationships to increase value and visibility
• Learn how best to create loyalty and customer satisfaction
• Identify how to set account targets and development plan for building contacts and cross-selling
• Develop persuasion and influencing skills to better define needs and develop opportunities
• Learn how to add value at all stages; plus gaining competitive advantage
• Develop an up-selling, cross-selling strategy