Description

This course aims to provide a comprehensive understanding of how consumer behavior can influence customer experience and strategies for enhancing and building customer experience in B2B contexts, including customer segmentation, targeting, and positioning, as well as measuring customer experience gap and defining customer expectations.

After the successful completion of the course, you will be able to learn about the following,

How to build customer experience and how consumer behaviour can influence this experience.

Strategies to influence and enhance customer experience.

Enhancing customer experience in B to B context.

Strategies to built customer relationship.

Building customer experience with segmentation, targeting and positioning.

Measuring customer experience gap.

Defining customer expectations.

This course aims to provide strategies and techniques for building and enhancing customer experience, while understanding the influence of consumer behavior on this experience, as well as the importance of customer relationship management in B2B contexts, and the role of segmentation, targeting, and positioning in building customer experience. The course also covers techniques for measuring and defining customer expectations, and strategies for closing the customer experience gap.

This course aims to provide a comprehensive understanding of how to build and enhance customer experience, including the role of consumer behavior, and strategies to build and maintain customer relationships. Additionally, the course covers the importance of segmentation, targeting, and positioning in creating a positive customer experience and ways to measure and meet customer expectations.

VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight.

Navigating the MSBM Study Portal Watch this video to gain further insight.

Interacting with Lectures/Learning Components Watch this video to gain further insight.

Managing Customer Experience Self-paced pre-recorded learning content on this topic.

Managing Customer Experience Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

There are no strict entry requirements for this course. Work experience will be an added advantage to understanding the content of the course.

The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone who is eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

Customer Happiness Coordinator

Client Care Specialist

Experience Enhancement Agent

Satisfaction Strategist

Service Excellence Ambassador

Feedback Facilitator

Interaction Improvement Manager

Client Delight Director

Customer Journey Navigator

Support Satisfaction Supervisor

Average Completion Time

2 Weeks

Accreditation

3 CPD Hours

Level

Advanced

Start Time

Anytime

100% Online

Study online with ease.

Unlimited Access

24/7 unlimited access with pre-recorded lectures.

Low Fees

Our fees are low and easy to pay online.

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Professional Certificate Course in Managing Customer Experience in London 2024

By Metropolitan School of Business & Management UK

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