Highlights of the Course
Course Type: Online Learning
Duration: 1 to 2 hours
Tutor Support: Tutor support is included
Customer Support: 24/7 customer support is available
Quality Training: The course is designed by an industry expert
Recognised Credential: Recognised and Valuable Certification
Completion Certificate: Free Course Completion Certificate Included
Instalment: 3 Installment Plan on checkout
What you will learn from this course?
Gain comprehensive knowledge about copywriting
Understand the core competencies and principles of copywriting
Explore the various areas of copywriting
Know how to apply the skills you acquired from this course in a real-life context
Become a confident and expert copywriter
Copywriting Masterclass Course
Master the skills you need to propel your career forward in copywriting. This course will equip you with the essential knowledge and skillset that will make you a confident copywriter and take your career to the next level. This comprehensive copywriting masterclass course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this copywriting masterclass course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career.
This comprehensive course will teach you the theory of effective copywriting practice and equip you with the essential skills, confidence and competence to assist you in the copywriting industry. You'll gain a solid understanding of the core competencies required to drive a successful career in copywriting. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for copywriter or for people who are aspiring to specialise in copywriting.
Enrol in this copywriting masterclass course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates.
Who is this Course for?
This comprehensive copywriting masterclass course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this copywriting can also take this course.
Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector.
Entry Requirements
This copywriting masterclass course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection.
Assessment
This copywriting masterclass course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.
Advance Your Career
This copywriting masterclass course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume.
Recognised Accreditation
This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement.
Course Curriculum
Supplementary Resources
Supplementary Resources - Copywriting Masterclass 00:00:00
Introduction
Introduction 00:05:00
00:00
The Psychology of Selling
Get Your Psychology Right 00:06:00
13 Sales Buttons You Need to Know How to Push 00:07:00
Copywriting to Sell 10 Steps you Must Know 00:06:00
What Are the Eight Universal Motivators 00:07:00
How to Overcome Objections 00:08:00
12 Secret Steps to Mastering the Basics of Copy Writing
12 Secret Steps - Introduction 00:02:00
12 Steps - AIDA 00:02:00
12 Steps - Audience 00:02:00
12 Steps Format 00:03:00
12 Steps - Pain 00:02:00
12 Steps - Scarcity 00:02:00
12 Steps - Objections 00:02:00
12 Secret Steps - Headlines 00:02:00
12 Secret Steps - Risk 00:02:00
12 Secret Steps - Benefits 00:02:00
12 Secret Steps - Simplicity 00:02:00
12 Secret Steps - Readability 00:03:00
12 Secret Steps - Endorsements 00:03:00
Copywriting Formulation - Understanding the Building Blocks of Great Copywriting
Introduction to Copywriting Formulation 00:02:00
Starting with AIDA3 00:06:00
PAS Problem Agitation Solution 00:04:00
The 4 Ps 00:03:00
QUEST 00:04:00
BASICS: How to Edit Sales Copy
Can You Write Better Sales Copy 00:06:00
20 Ways to Write Better Copy 00:12:00
Seven Guidelines for Editing 00:06:00
How to Write Headlines
What You Need to Know to Write Great Headlines 00:06:00
Writing Great Sales Copy
14 Step Formula to Writing Great Sales Copy 00:06:00
Copywriting for Online Course Landing Pages
Step 3 Reveal Your Solution 00:02:00
Step 4 Credentials 00:03:00
Step 5 Demonstrate the Benefits 00:04:00
Step 8 Add Bonuses 00:02:00
Step 9 Guarantees 00:03:00
Copywriting for Long Form Sales Letters
Five Formulations for Sales Letters 00:03:00
The Five Point Sales Letter Formula 00:03:00
The Seven-Step Copywriting Formula for Sales Letters 00:05:00
The Nine Point Formula 00:06:00
The 18 Step Sales Letter 00:06:00
21 Part Sales Letter Formula 00:08:00
Bonus: 32 Step Power Copywriting Formula 00:08:00
Copywriting for Blog Posts
Copywriting for Blogs - Introduction 00:09:00
A Simple Formula for Blog Posts 00:04:00
Blog Post Copywriting Formula 00:09:00
Blog Post Editing Check List 00:08:00
Copywriting for Bullet Points 00:05:00
Copywriting for Testimonials 00:06:00
Copywriting for High Converting Promotional Videos
How to Create a High Converting Promotional Video 00:06:00
The Promotional Video for This Course Following the Script 00:02:00
The Promotional Video - Version 2 00:02:00
2018 Update; The Formula for a Promotional Video 00:04:00
2018 Copywriting Course Promotional Video 00:03:00
Copywriting for Landing Pages
Copywriting for Landing Pages 00:04:00
Copywriting for Video Sales Letters
What is a Video Sales Letter 00:03:00
How To Write an Attention Grabbing Video Sales Letter Headline 00:03:00
Video Sales Letter Basics 00:04:00
Video Sales Letter Outline 00:07:00
Copywriting for Email
Copywriting for Email 00:07:00
ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00
Email Copywriting Analysis 1 00:05:00
How to Write Effective Welcome Emails 00:10:00
Copywriting for Twitter
Copywriting for Twitter: Entertain and Engage - Be Brief. 00:07:00
Final Assessment
Assessment - Copywriting Masterclass 00:10:00
Conclusion and Course Wrap Up
Conclusion and Course Wrap Up 00:03:00
Obtain Your Certificate
Order Your Certificate of Achievement 00:00:00
Get Your Insurance Now
Get Your Insurance Now 00:00:00
Feedback
Feedback 00:00:00