743 Courses

Overview Become an SEO expert with our course, 'SEO - Search Engine Optimisation.' This comprehensive program will equip you with the knowledge and skills to enhance website visibility and drive organic traffic. From developing effective SEO strategies to mastering on-page and off-page optimisation techniques, you'll cover all essential aspects of SEO. Additionally, explore advanced topics like Black Hat SEO, search engine domination, and tools for SEO success. By the end of the course, you'll have the confidence to navigate the dynamic world of SEO and achieve top rankings on search engine results pages (SERPs). According to a report by BrightEdge, 53% of website traffic comes from organic search, and 41% of revenue is generated by organic traffic. This shows the huge potential and value of SEO skills in the online world. This course is suitable for anyone who wants to learn SEO and its best practices. Whether you are a beginner, intermediate, or advanced SEO practitioner, this course will help you gain the skills and knowledge you need to succeed in the online world. Description SEO - Search Engine Optimization delves into the theoretical foundations of achieving high visibility in search engine results pages (SERPs). This comprehensive course equips you with the knowledge and strategies to navigate the ever-evolving landscape of SEO, empowering you to attract organic traffic and boost your online presence. Explore fundamental concepts like keyword research, content optimisation, technical SEO, link building, and more. You'll gain insights into crafting strategic plans, understanding search engine algorithms, and navigating ethical considerations. By focusing on the 'why' behind each technique, you'll develop critical thinking and problem-solving skills to apply SEO theory effectively in any web environment. Whether you're a website owner, marketer, content creator, or entrepreneur, this course equips you with the theoretical knowledge to achieve sustainable organic growth and unlock the full potential of your online presence. Learning Outcomes : Understand the principles and importance of SEO in digital marketing. Develop a comprehensive SEO strategy tailored to specific business objectives. Implement effective on-page and off-page optimization techniques to enhance website visibility. Identify and mitigate the risks associated with Black Hat SEO practices. Utilize a variety of tools to analyze and optimize website performance for search engines. Gain proficiency in article marketing and harness its potential for SEO success. Ready to unlock the secrets of SEO and propel your website to the top of search engine rankings? Enroll now and start on your journey to SEO mastery! Why Choose Us? This course is accredited by the CPD Quality Standards. Lifetime access to the whole collection of the learning materials. Online test with immediate results. Enroling in the course has no additional cost. You can study and complete the course at your own pace. Study for the course using any internet-connected device, such as a computer, tablet, or mobile device. Certificate of Achievement Upon successful completion, you will qualify for the UK and internationally-recognised CPD certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £4.99 and Hardcopy Certificate for £9.99. Who Is This Course For? Digital marketers seeking to enhance their SEO skills. Business owners aiming to improve website visibility and drive organic traffic. Content creators interested in optimizing their content for search engines. Marketing professionals looking to stay updated on SEO best practices. Students pursuing a career in digital marketing or web development. Entrepreneurs seeking to establish a solid online presence for their businesses. Requirements The SEO - Search Engine Optimisation course requires no prior degree or experience. All you require is English proficiency, numeracy literacy and a gadget with stable internet connection. Learn and train for a prosperous career in the thriving and fast-growing industry of SEO - Search Engine Optimisation, without any fuss. Career Path This course will help you discover various career opportunities in SEO, such as: SEO Specialist Digital Marketing Manager Content Marketing Manager Web Developer Social Media Manager E-commerce Manager Freelance SEO Consultant Order Your Certificate To order CPD Quality Standard Certificate, we kindly invite you to visit the following link: Course Curriculum Section-1: Introduction to SEO What You Will Learn in This Course 00:02:00 What Is SEO 00:05:00 Why SEO Is Important 00:03:00 What Are the Top Search Engines 00:07:00 How The Search Engines Works 00:04:00 Approved and Non-Approved SEO Practices 00:01:00 Section-2: Creating an SEO Strategy How to Find Keywords with High Search Volume 00:06:00 How You Create an SEO Strategy 00:05:00 Section-3: On-Page SEO On-Page SEO Your Content Part 1 00:05:00 On-Page SEO Your Content Part 2 00:04:00 On-Page SEO Your Content Part 3 00:03:00 On-Page SEO Your Content Part 4 00:03:00 On-Page SEO: Using YOAST Plug 00:09:00 Section-4: On-Site SEO On-Site SEO: SEO Boost from Your Other Pages 00:06:00 On-Site SEO: Create an SEO Friendly Website 00:04:00 Section-5: Off-Site SEO Off-Site SEO: Two Types of Backlinks 00:02:00 Off-Site SEO: Strategies for Building Backlinks 00:05:00 Section-6: Black Hat SEO Black Hat SEO and What to Avoid 00:06:00 Section-7: Tools for SEO Tools That Will Help You with SEO 00:06:00 Section-8: Search Engine Domination (S.E.D) Search Engine Domination Strategies 00:05:00 Section-9: Article Marketing How to Create a Great Blog 00:06:00 Outsourcing Your Article Marketing 00:04:00 Section-10: Project Project: Create a Valuable SEO Article 00:02:00 Assignment Assignment - SEO - Search Engine Optimisation 00:00:00 Order Your Certificate Order Your Certificate 00:00:00

Blogging is a great part of today's internet age. It is used for many purposes including making money online. But not everyone can start writing a blog and hope to be swimming in cash. There are specific criteria that need to be met in order for your blogs to generate revenue. Not to worry though, the steps of running a profitable blog, is detailed out right in this Diploma in Blogging course. This diploma level course can help you build the perfect blogging site that will help you promote your ideas to the world and at the same time generate amazing revenues. This course will teach you the structure of a profitable blog, how to quickly and easily optimize your blog and how to customize templates. You will also discover how to extend your blog's functionality and very useful profit making strategies. All in all, you don't have to keep writing blogs for free, as long as you are taking this diploma level blogging course. Course Highlights Diploma in Blogging is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Diploma in Blogging into 45 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 1 day, 11 hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Diploma in Blogging Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Diploma in Blogging is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Diploma in Blogging is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Blogging Basics Introduction 01:00:00 The Anatomy Of A Profitable Blog 03:00:00 Quick & Easy Optimization 00:30:00 Extending Your Blog's Functionality 00:15:00 Turbocharged Profit Strategies 01:00:00 Blogging Set Up a WordPress Blog FREE 01:00:00 Set Up a Blogger Blog FREE 01:00:00 Naming Your Blog 00:30:00 When To Blog or Not to Blog 00:30:00 Top Common Mistakes of Bloggers 00:30:00 Linking Your Blog to SMM Accounts 00:30:00 Blog Set-Up - Plug-Ins 00:30:00 Diploma in Blogging - Comments 00:30:00 Monetizing Your Blog 01:00:00 Blogging for a Target Market 00:30:00 Blogging - Choosing a Theme 01:00:00 Blogging - Length of Posts 00:30:00 Blogging - How Often Should I Post? 00:30:00 Multi-Purpose Blog Content 00:30:00 Blog Style and Tone 00:30:00 Blogging Non-Original Content 01:00:00 Blogging Absences 00:30:00 Using Videos on Your Blog 01:00:00 The Uses of Images on Your Blog 01:00:00 Addressing Competitors on Your Blog 00:30:00 A Flaming on Your Blog 02:00:00 Keep SPAM Off Your Blog 00:30:00 Guest Bloggers on Your Blog 01:00:00 Affiliate Programs and Blogs 00:30:00 Benefits of Blogging How Can You Benefit from Blogging? FREE 01:00:00 What on Earth is Blogging? FREE 01:00:00 Ways to Optimize Your Blog for Maximum Traffic 01:00:00 Putting Your Posts to Work 01:00:00 Selling Blog Branded Merchandise 01:00:00 Cash in on eBook Mania 01:00:00 The Power of Ad Space 01:00:00 Look For Sponsorship 00:30:00 Don't be Afraid to Ask and Conclusion 00:30:00 Blogging And Social Media Blogging And Social Media Basics FREE 00:30:00 Treat Your Followers The Right Way FREE 01:00:00 Portion Out Your Time 00:15:00 Use Social Media Video To Get People To Your Blog 01:00:00 Build A Community 00:15:00 Direct All Of This To Your Blog 00:15:00 Wrapping Up 00:15:00 Mock Exam Mock Exam- Diploma in Blogging 00:20:00 Final Exam Final Exam- Diploma in Blogging 00:20:00

Public Speaking Mastery Training Course Overview Are you looking to begin your public speaking career or want to develop more advanced skills in public speaking? Then this public speaking mastery online training course will set you up with a solid foundation to become a confident professional and help you to develop your expertise in public speaking. This public speaking mastery online training course is accredited by the CPD UK & IPHM. CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Whether you are self-taught and you want to fill in the gaps for better efficiency and productivity, this public speaking mastery online training course will set you up with a solid foundation to become a confident professional and develop more advanced skills. Gain the essential skills and knowledge you need to propel your career forward as a professional. The public speaking mastery online training course will set you up with the appropriate skills and experience needed for the job and is ideal for both beginners and those currently working as a professional. This comprehensive public speaking mastery online training course is the perfect way to kickstart your career in the field of public speaking. This public speaking mastery online training course will give you a competitive advantage in your career, making you stand out from all other applicants and employees. If you're interested in working as a professional or want to learn more skills on public speaking but unsure of where to start, then this public speaking mastery online training course will set you up with a solid foundation to become a confident professional and develop more advanced skills. As one of the leading course providers and most renowned e-learning specialists online, we're dedicated to giving you the best educational experience possible. This public speaking mastery online training course is crafted by industry expert, to enable you to learn quickly and efficiently, and at your own pace and convenience. Who should take this course? This comprehensive public speaking mastery online training course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of public speaking. Entry Requirement There are no academic entry requirements for this public speaking mastery online training course, and it is open to students of all academic backgrounds. As long as you are aged seventeen or over and have a basic grasp of English, numeracy and ICT, you will be eligible to enrol. Career path This public speaking mastery online training course opens a brand new door for you to enter the relevant job market and also provides you with the chance to accumulate in-depth knowledge at the side of needed skills to become flourishing in no time. You will also be able to add your new skills to your CV, enhance your career and become more competitive in your chosen industry. Course Curriculum Introduction Introduction The 7 Keys to Your Message Key #1 - Message Key #2 - Audience Key #3 - Get Trained Key #4 - Transformation Key #5 - Elevate Key #6 - Revenue Key #7 - Stories Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees.     Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

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Highlights of the Course Course Type: Online Learning Duration: 1 to 2 hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about robust financial planning Understand the core competencies and principles of robust financial planning Explore the various areas of robust financial planning Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert expert business manager Create a Robust Financial Plan - Part 1 (The Basics) Online Program Course Master the skills you need to propel your career forward in robust financial planning. This course will equip you with the essential knowledge and skillset that will make you a confident business manager and take your career to the next level. This comprehensive create a robust financial plan - part 1 (the basics) online program course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this robust financial plan course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective robust financial planning practice and equip you with the essential skills, confidence and competence to assist you in the robust financial planning industry. You'll gain a solid understanding of the core competencies required to drive a successful career in robust financial planning. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business manager or for people who are aspiring to specialise in robust financial planning. Enrol in this create a robust financial plan - part 1 (the basics) online program course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive create a robust financial plan - part 1 (the basics) online program course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this robust financial planning can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This create a robust financial plan - part 1 (the basics) online program course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This create a robust financial plan - part 1 (the basics) online program course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This create a robust financial plan - part 1 (the basics) online program course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Financial Concepts Covered 00:05:00 Justifying Your Financials for Best Results Justifying Your Financials 00:02:00 Why Financials Matter 00:02:00 Keys to Success 00:04:00 Overcome Roadblocks to Financial Planning Financial Challenges of Entrepreneurs 00:06:00 Financial Resolve 00:01:00 Create Your Financial Plan Financial Projections: Top-Down 00:03:00 Financial Projections: Bottom-Up 00:04:00 Advantages and Disadvantages of Top-Down vs. Bottom-Up 00:02:00 Revenue Models 00:08:00 Financial Statements 00:07:00 Make Your Financials Believable 00:06:00 Supplementary Resources Supplementary Resources - Create a Robust Financial Plan - Part 1 (The Fundamentals) 00:00:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Overview Are you looking for a way to boost your online presence and grow your business or career? Do you want to learn how to use digital marketing and growth hacking to reach and engage with your target audience? Would you like to master the skills and tools that are in high demand in the digital economy? If yes, then Digital Marketing - Growth Hacking Techniques course is for you. The 'Digital Marketing - Growth Hacking Techniques' online course is designed to teach you the basics of digital marketing and the intelligent tricks of growth hacking. Digital Marketing - Growth Hacking Techniques course focuses on learning the theory behind successful marketing strategies, aiming to improve your marketing skills and results. Studies show that growth hacking can significantly improve how much you engage customers, increase sales, and grow your business.  According to a report by HubSpot, companies that use growth hacking techniques can increase their revenue by 20% or more in a year; this shows the vast potential and value of digital marketing and growth hacking skills in the modern economy.  Combining essential digital marketing knowledge with innovative growth tactics will allow you to take your marketing efforts to the next level and achieve great success. Description The 'Digital Marketing - Growth Hacking Techniques' course offers an in-depth look at digital marketing, focusing on growth hacking to help you quickly boost your business. Starting with digital marketing basics prepares you for more complex ideas like growth hacking and mapping the customer journey, all through theory so you can understand the strategies behind effective marketing without needing hands-on practice. Within the modules, you'll acquire essential content marketing and SEO skills, empowering you to produce compelling content and boost your online visibility. The email marketing module offers insights into cultivating customer relationships and increasing conversions, while the social media marketing modules covering Facebook, Instagram, Twitter, and YouTube guide you on amplifying your brand's reach and engaging effectively with a broader audience. The course also includes a module on mobile marketing, underscoring the critical aspect of connecting with customers on their most personal devices. By finishing Digital Marketing - Growth Hacking Techniques course, you'll gain deep knowledge in digital marketing and growth hacking, be ready to create and implement strategies across digital platforms, and set a strong foundation for a successful career in Digital Marketing field. Learning Outcomes: Learn the basics of digital marketing and improve results with smart growth tricks. Understand customers' steps to create more appealing marketing ideas. Make content that draws in and keeps people interested. Get to know how to make your website more visible online with SEO. Send out great emails to turn more leads into sales. Use social networks like Facebook, Instagram, Twitter, and YouTube to get your brand out there and attract more followers. Stop struggling, explode with results! Learn growth hacking secrets. Enroll today! Why Choose Us? This course is accredited by the CPD Quality Standards. Lifetime access to the whole collection of the learning materials. Online test with immediate results. Enroling in the course has no additional cost. You can study and complete the course at your own pace. Study for the course using any internet-connected device, such as a computer, tablet, or mobile device. Certificate of Achievement Upon successful completion, you will qualify for the UK and internationally-recognised CPD certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £4.99 and Hardcopy Certificate for £9.99. Who Is This Course For? Individuals looking to enter the digital marketing field focusing on growth hacking. Marketing professionals seeking to enhance their knowledge of digital marketing strategies. Entrepreneurs and business owners aiming to grow their online presence and customer base. Career changers interested in the dynamic world of digital marketing. Students pursuing a career in marketing or related fields. Freelancers looking to offer digital marketing services to clients. Requirements The Affiliate Marketing Secrets: Earn Big Reviewing Products course requires no prior degree or experience. All you require is English proficiency, numeracy literacy and a gadget with stable internet connection. Learn and train for a prosperous career in the thriving and fast-growing industry of Affiliate Marketing Secrets: Earn Big Reviewing Products, without any fuss. Career Path According to a LinkedIn report, digital marketing and growth hacking rank as top skills sought by employers. Digital Marketing - Growth Hacking Techniques course opens doors to many careers in these fields, such as: Digital Marketing Manager SEO Specialist Content marketing specialist Social Media Manager Email Marketing Specialist Web Analyst Digital Marketing Consultant Freelance Digital Marketing Order Your Certificate To order CPD Quality Standard Certificate, we kindly invite you to visit the following link: Course Curriculum Introduction To The course Introduction 00:07:00 Your Home Base Home Base 00:06:00 Start Now 00:07:00 Know Your Numbers 00:06:00 Audience Relationships 101 00:06:00 Authority by Association 00:05:00 Value, Value, Value 00:05:00 Networking 00:06:00 Build your list 00:08:00 Create Products 00:06:00 Where the heck is the money? 00:01:00 The Secret to Scaling 00:04:00 How the heck do I get started? 00:06:00 Step 2 Introduction 00:05:00 Find a high converting product on Munch Eye 00:01:00 Contact the product creator and get the Sales Page and product access 00:04:00 Go through the product and make a quick presell video prior to launch 00:05:00 Make a 5-10 minute review video showing the sales page and product 00:04:00 Show the review to the product creator and ask if you can add a bonus 00:06:00 Send the presell video to your list the night before 00:02:00 Send your review video to your list when the product launches 00:04:00 Repeat 00:04:00 Taking It To The Next Level 00:04:00 Assignment Assignment -Affiliate Marketing Secrets: Earn Big Reviewing Products 00:00:00 Order Your Certificate Order Your Certificate 00:00:00

Overview Are you considering the thrilling leap into digital entrepreneurship? Embarking on the journey of 'Starting an Online Business' can appear complex, but with the right guide, your voyage can be smoother than you ever imagined. Our comprehensive course delves deep into the essentials of creating a thriving digital empire, right from selling books to affiliate marketing. Whether you're inclined towards curating enlightening online courses, venturing into e-commerce, or providing valuable coaching services, this course becomes your compass, directing you through the treacherous waters of the digital market. By engaging yourself in these modules, you'll uncover the secrets of launching and sustaining a prosperous online business, transforming your entrepreneurial dreams into tangible reality. Learning Outcomes Understand the intricacies of successfully selling books online. Design and market impactful online courses. Establish and manage a dynamic e-commerce or merchandise platform. Implement strategies for effective coaching services online. Navigate the vast realm of freelancing, sourcing clients and managing projects. Master the techniques of affiliate marketing for revenue generation. Integrate and adapt various business models to optimise online presence and profitability. Why buy this Starting an Online Business course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Starting an Online Business there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Starting an Online Business course for? This course is ideal for Aspiring digital entrepreneurs looking to chart a course in the online marketplace. Established business owners keen on expanding their operations online. Digital marketers aiming to refine and diversify their skill set. Coaches, mentors, and trainers wishing to extend their reach in the digital sphere. Writers and content creators aiming to monetise their talents online. Prerequisites This Starting an Online Business does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Starting an Online Business was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Online Book Seller: Average salary range in the UK: £20,000 - £35,000 Per Annum. Online Course Developer: Average salary range in the UK: £25,000 - £50,000 Per Annum. E-commerce Specialist: Average salary range in the UK: £28,000 - £55,000 Per Annum. Digital Coaching Consultant: Average salary range in the UK: £30,000 - £60,000 Per Annum. Freelance Digital Services Provider: Average salary range in the UK: £20,000 - £70,000 (varies based on expertise and niche) Per Annum. Affiliate Marketer: Average salary range in the UK: £18,000 - £60,000 Per Annum.   Course Curriculum Module 01: Selling Books Selling Books 00:04:00 Benefits of Becoming an Author 00:03:00 How to Get Your Book Published Part 1 00:04:00 How to Get Your Book Published part 2 00:04:00 Ways to Promote Your Book 00:03:00 What You Should Know About Publishing a Book 00:05:00 Module 02: Writing Online Courses Writing Online Courses 00:03:00 Reasons to Write E-Learning Courses 00:04:00 Why E-Learning Courses Are More Effective 00:03:00 Do's and Don't of Writing an E-Learning Course for Greater Impact 00:03:00 Reasons for Companies to Offer E-Learning to Their Employees 00:04:00 Ways to Market Your E-Learning Courses 00:03:00 Module 03: E-Commerce/Merchandise E-Commerce/Merchandise 00:04:00 Reasons to Start an E-Commerce Store 00:04:00 Products You Can Sell in an E-Commerce Store 00:04:00 Marketing Your E-Commerce Store 00:04:00 Payment Methods for Your E-Commerce Store 00:04:00 Attracting Customers to Your E-Commerce Business 00:04:00 Module 04: Offering Coaching Services Offering Coaching Services 00:03:00 Types of Coaching Services You Can Offer 00:04:00 Styles of Coaching 00:04:00 Difference between Coaching and Mentoring 00:04:00 Attracting Clients to Your Coaching Business 00:05:00 How to Market Your Coaching Business 00:04:00 Module 05: Freelancing Services Freelancing Services 00:03:00 Set your own hours 00:03:00 Freelance Writer 00:04:00 Ways to Promote Your Freelancing Services? 00:03:00 Places to Promote Your Freelancing Services 00:04:00 Ways to Take Payment for Your Services 00:03:00 Module 06: Affiliate Marketing Affiliate Marketing 00:04:00 Why Choose Affiliate Marketing 00:04:00 Benefits of Affiliate Marketing 00:04:00 Why Use Affiliate Marketing? 00:03:00 Choosing the Right Affiliate Program for You 00:03:00 How to Market Your Affiliate Products and Services? 00:05:00 Module 07: Conclusion Review of Course 00:05:00 Assignment Assignment - Starting an Online Business 00:00:00

Overview Want to supercharge your business growth and turn clicks into profit with Google Ads? Look no further! Google Ads Training: Turn Profit with PPC course takes you from beginner to confident advertiser. It allows you to create and run ads that reach millions of potential customers across Google's network of websites, apps, and services. With Google Ads, you can promote your products or services, generate leads, increase sales, and grow your business. However, Google Ads is also a complex and competitive system that requires a lot of skill and knowledge to use effectively. To succeed with Google Ads, you must learn how to create, manage, and optimise your campaigns and turn your traffic into profit. According to statistics, Google Ads can help you: Reach over 90% of internet users worldwide Increase your website traffic by up to 300% Increase your sales by up to 200% Increase your brand awareness by up to 80% Increase your return on ad spend by up to 150% We created this course: Google Ads Training: Turn Profit with PPC. This course will teach you everything you need to know about Google Ads, from the basics to the advanced techniques. With an additional focus on crafting copy that converts, the Google Ads Training: Turn Profit with PPC course is a gateway to mastering PPC advertising on Google Ads. Description Google Ads is one of the most influential and popular online advertising platforms. By enrolling in our Google Ads Training: Turn Profit with PPC course, you'll start your journey to becoming a PPC expert. Start by learning the basics: creating your account, budgeting, structuring campaigns, and crafting attention-grabbing ads that convert. Dive deeper into keyword research, targeting the right audience, and using negative keywords to avoid irrelevant traffic. Boost your ad performance with powerful extensions like site links and callouts, then learn how to retarget past visitors with laser-focused remarketing campaigns. Track your success with conversion tracking, optimise your return on investment using intelligent bidding strategies, and even automate tasks with handy AdWords scripts. Finally, discover the secrets of writing ad copy that compels people to buy! Learning Outcomes: Learn the basics of Google Ads, focusing on setting up and optimising accounts efficiently. Acquire skills in organising ad groups and creating appealing ads to attract your audience. Understand keyword research profoundly to improve account outcomes. Discover the use of negative keywords and ad extensions for better ad performance. Gain expertise in remarketing and conversion tracking to boost ROI. Explore advanced bidding tactics and script applications for Google Ads enhancement. Invest in your digital marketing future and unlock the power of Google Ads. Enrol today! Why Choose Us? This course is accredited by the CPD Quality Standards. Lifetime access to the whole collection of the learning materials. Online test with immediate results. Enroling in the course has no additional cost. You can study and complete the course at your own pace. Study for the course using any internet-connected device, such as a computer, tablet, or mobile device. Certificate of Achievement Upon successful completion, you will qualify for the UK and internationally-recognised CPD certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £4.99 and Hardcopy Certificate for £9.99. Who Is This Course For? Individuals looking to develop a comprehensive understanding of Google Ads. Marketing professionals aiming to enhance their PPC advertising skills. Business owners are seeking to leverage Google Ads for business growth. Entrepreneurs want to drive more traffic and sales through efficient PPC campaigns. Digital marketing students or recent graduates seek to add Google Ads expertise to their skill set. Career changers interested in entering the digital marketing field. Requirements The Google Ads Training: Turn Profit with PPC course requires no prior degree or experience. All you require is English proficiency, numeracy literacy and a gadget with stable internet connection. Learn and train for a prosperous career in the thriving and fast-growing industry of Google Ads Training: Turn Profit with PPC, without any fuss. Career Path After finishing the Google Ads Training: Turn Profit with PPC course, you will have access to many career opportunities in the field of online advertising, such as: Google Ads Specialist PPC Specialist Digital Marketing Manager Online Advertising Manager Google Ads Consultant PPC Consultant Online Advertising Consultant Order Your Certificate To order CPD Quality Standard Certificate, we kindly invite you to visit the following link: Course Curriculum Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:00:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:00:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:04:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Assignment Assignment - Google Ads Training: Turn Profit with PPC 00:00:00 Order Your Certificate Order Your Certificate 00:00:00

Nobody can afford to ignore the internet as a medium for connecting with customers, building a brand, or promoting a cause. This course will teach you everything you need to become a digital marketer in 2023 or create a successful online presence for your business. You will learn a strategy-building technique. Customer experience, traffic generation, advertising strategies, analytics, and ROI tracking are all covered in the course. Companies are attempting to stay ahead of the competition with the rise of social media, search engine optimisation, and other digital marketing strategies. A digital marketing course can provide the skills and knowledge required to assist businesses in reaching their objectives. Companies use digital marketing to raise brand awareness and promote their products to their target market. As a result, businesses can reach out to customers in more precise and personalised ways. Digital marketing seeks to reach and engage customers online to increase sales and grow your business. So enrol now and grow your business online with this Digital Marketing training. Key Topics To Be Covered: Strong online presence of the business. Make your website visible in search results through effective SEO Engaging video content will drive traffic to your website. Increase sales with digital marketing like never before by properly targeting and optimising! Utilise your audience data and analytical capabilities in digital marketing. Solid mailing list and a solid revenue-generating marketing channel. To increase traffic, use company profiles, LinkedIn, and blogs. Twitter hashtags, retweets, and analytics! Facebook Ads and interact with your audience through pages and groups. Instagram marketing and ads help grow businesses quickly. Why Prefer this Digital Marketing Course? Opportunity to earn a certificate accredited by CPD after completing this course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standards-aligned lesson planning Innovative and engaging content and activities Assessments that measure higher-level thinking and skills Complete the program in your own time, at your own pace Each of our students gets full 24/7 tutor support Experts created the Digital Marketing course to provide a rich and in-depth training experience for all students who enrol in it. Enrol in the course right now and you'll have immediate access to all of the Digital Marketing course materials. Then, from any internet-enabled device, access the course materials and learn when it's convenient for you. Start your learning journey straight away with this course and take a step toward a brighter future! *** Course Curriculum *** Here is the curriculum breakdown of the course: Module 01: Introduction Welcome General Tips & Tricks Series How to register your company How to see Email Sender's Company and Logo in Your Gmail How to Generate a sitemap of a website How to protect a website from Spam on WordPress How to identify registration data of website How to identify duplicate content from the web How to create google alerts How to find the age of the domain How to check if the website server is down How to send google search information to your friends How to find the web host of any website Discover new sites that are similar to what you like already How to easily highlight the important parts of a web page How to get compute level answers without searching The easiest way to Setup email reminders How to corrupt a file you shared online How to create a throwaway email Module 02: YouTube YouTube accounts Setup Account optimization How to create & Setup YouTube channel banner YouTube channel tags, thumbnails & custom thumbnails Analyse YouTube keyword research YouTube SEO techniques What are YouTube cards & how does it work How to optimise comments & reply to them in bulk How to grow your channel with competitor Analysis How to manage multiple YouTube accounts YouTube Paid Advertising How to monetise your YouTube channel Module 03: Google AdWords What are Google Ads & how does it work Account Setup Competitor's analysis Campaign types & how to select the right campaign Bids & Budgets How to target the right audience Google Ads advance campaign settings Choosing the right keywords How to write ads that get more clicks Module 04: Google Analytics How to install tracking code on your website How to add filters & remove internal traffic How to track paid campaigns How to look and analyse different segment data How to configure goals in google analysis How to link google Adwords account How to manage multiple analytics accounts How to remove spam traffic Module 05: Email Marketing Email marketing tools set up How to install signup or popup forms on the website How to collect email addresses without a website How to create a 'Hook' to your signup forms Discover the psychology behind acquiring more leads Email marketing automation process Email analytics Module 06: Twitter Twitter Account Setup Knowing Twitter features Following Twitter accounts Twitter profile optimization How to get Twitter followers Twitter analytics Module 07: Facebook Set your Facebook page Facebook Icon, cover image & description How to get your first page likes Discover how to increase your page likes How to manage multiple Facebook page Facebook comments Leveraging Facebook groups Facebook Auto Posting Run a competition Facebook Ads How to get the best out of Facebook Facebook pixel & Re-marketing Module 08: Instagram Setup Instagram bio & profile image Leveraging Instagram accounts A simple way to create free content on Instagram The secret of hashtags on Instagram Reposting Instagram App How to get genuine Instagram followers Assessment Process Once you have completed all the course modules, your skills and knowledge will be tested with an automated multiple-choice assessment. You will then receive instant results to let you know if you have successfully passed the course. CPD 15 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Side Hustlers. Website Owners. Business Owners. Social Media Marketers. Digital Marketers. Newcomers. Brand Owners. Freelancers. Requirements Enrol on Digital Marketing with no formal entry requirements! If you have a passion for knowledge and want to learn something new, register on the course without any delay. We only ask that all students have a passion for learning and literacy, and be over the age of 16. Complete the online from your computer, tablet, or smartphone, and learn in a way that suits you. Career path This knowledge will boost the value of your CV and allow you to apply for jobs in a wide range of industries, including Digital Marketing Consultants Entrepreneurs Marketing Executives Digital Marketers Digital Agencies Marketing Consultants Marketing Managers Certificates Certificate of completion Digital certificate - £10

Highlights of the Course Course Type: Online Learning Duration: 1 to 2 hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about digital advertising and marketing Understand the core competencies and principles of digital advertising and marketing Explore the various areas of digital advertising and marketing Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert digital marketer Digital Advertising and Marketing 201: Top Topic & Trends Course Master the skills you need to propel your career forward in digital advertising and marketing. This course will equip you with the essential knowledge and skillset that will make you a confident digital marketer and take your career to the next level. This comprehensive digital advertising and marketing course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this digital advertising and marketing course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective digital advertising and marketing practice and equip you with the essential skills, confidence and competence to assist you in the digital advertising and marketing industry. You'll gain a solid understanding of the core competencies required to drive a successful career in digital advertising and marketing. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for digital marketer or for people who are aspiring to specialise in digital advertising and marketing. Enrol in this digital advertising and marketing course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive digital advertising and marketing course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this digital advertising and marketing can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This digital advertising and marketing course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This digital advertising and marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Introduction 00:03:00 Programmatic Advertising - Real Time Bidding and The Automated Buying Process Programmatic Advertising Explained - Intermediate Digital Marketing Skillset 00:08:00 RTB (Real Time Bidding) Explained - Intermediate Digital Marketing Skillset 00:03:00 Waterfalls & Header Bidding - What They Are & How They are & They Are Changing Advertising Traditional Waterfalls - Advance Level Digital Marketing Skillset 00:09:00 Header Bidding - How publishers increase revenue from their ad inventory 00:04:00 Header Bidding in Mobile - Advance Level Digital Marketing Skillset - Publishers 00:05:00 Mobile - SDKs & Trends: Mobile Marketing is Big Business. Learn How it Works SDKs (Standard Development Kit) - Mobile marketing must-haves 00:06:00 Mobile Trends - Understand the grow of mobile in digital marketing efforts 00:10:00 Verification & Viewability Ad Verification - MOAT/IAS/Double Verify and other ad-tech platforms 00:07:00 Bots & Fraud - Identify and prevent fraud in digital marketing and advertising 00:11:00 Ad Viewability - How to identify when a real human sees your ad 00:05:00 Ads.txt - A new way to Identify and Prevent Fraud 00:04:00 Data Collection & Use Types of Data Advertisers Collect - Google/Amazon/Facebook & others 00:05:00 Laws & Privacy Concerns Around Data 00:06:00 Data Management Platforms & How Advertisers Use Them 00:05:00 The Future Google's EBDA & Amazon's TAM - The future of digital advertising & marketing 00:09:00 Thank You Thank You for Taking the Course! 00:01:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00