This is an incredibly practical programme which has been developed to enable participants to improve their memory skills. The session focuses on specific techniques that can be used to improve retention of information. It also introduces the principles of mind-mapping By the end of this programme participants will be able to: Explain how our brain processes and stores information Describe the difference between short-term and long-term memory Use specific techniques to improve retention Explain the principles of mind mapping Be able to use mind maps to plan and order information Each participant, no matter how poor they believe their memory to be, will by the close of the session have learnt techniques that enable them to memorise 53 items in a prescriptive order - a massive boost to their confidence in their memory skills. 1 An introduction to the brain's functions Introductory brain-training How the brain works Left / right brain function Short-term and long-term memory Barriers to a good memory 2 Memory techniques Tips and techniques for improving memory Basic word association Chaining and linking Touchstone techniques Use of mnemonics Memory hooks Remembering names 3 Maximising memory Minimising barriers The importance of sleep and diet Supplements which may affect memory 4 Mind-mapping Purpose and principles Creating a mind map Use of colour to delight the eye and tickle the brain How to use the output from a map
Instructor training enables companies to have their own AITT Forklift Instructor. On completion they are able to instruct and examine operators on company premises. Also it could be an opportunity for an individual to embark upon a rewarding career as a recognised AITT instructor. The course complies with the approved code of practice issued by the Health & Safety Executive. We offer the AITT Instructor training course at our training centre in Warrington, Cheshire. We use all the best tools and equipment to assist trainee development. Our Instructor’s Mike Hammett and Stephen McCann have a lot of experience in this course, both have very good success rates and offer alot of after care too! Once an Instructor has passed their AITT Instructor training course they can always come back and receive professional advice. We always go the extra mile! AITT Accredited Novice Course: The Instructor training course caters for candidates seeking to become an AITT Registered Instructor. Previous fork lift experience is strongly recommended and candidates must have a current counterbalance certificate dated within 36 months prior to the course start date. Refresher courses are available prior to the instructor course extending the duration by one day to 11 days. Objectives: On successful completion of the course the candidate will be qualified to teach and train on all Industrial Counterbalance and Reach trucks for which they are certificated to use as operators. Target Group: The employer should carefully select the correct person for the job as an instructor. They should be literate and numerate with good presentation skills. The AITT recommend that candidates have a minimum of 12 months operating experience before attending the course. During the course candidates will be progressively assessed in all key areas. Candidates therefore must have a good knowledge of each subject and are provided with some excellent materials to assist them on completion of the course. AITT Instructor Training Course Duration: 3 or 5 days for Re-qualification or Re-Registration courses. 5 days for Assimilation Courses. 10-12 days for the Novice AITT instructor training course. Contents: Principles of instruction. Instructional techniques. HASAWA 1974/PUWER 1998/LOLER 1998/L117. Setting up courses. Administering the tests etc. All original documentation supplied by examining body and HSE. Prices are available on request and should you require any further information please do not hesitate to contact us. We also offer In-House Instructor training to suit companies needs and these are of five day durations, please contact for further details. Please feel free to download our Course Syllabus’s below and decide which course best meets your needs. See Mike at work demonstrating a lesson of De-stacking from High Level. In-House Courses: These courses are aimed at companies wishing to use their own Instructors to train staff. IN-HOUSE BASIC INSTRUCTOR COURSE PDF AITT Instructor Training Courses: On completion of these courses candidates will be registered as an AITT Instructor and be able to train on anything they are currently qualified to operate. Courses vary depending on experience and current qualifications so please have a look at the following courses to see which suits best. More information is available at www.aitt.co.uk.
It is important for Officers to understand the roles and responsibilities, processes and procedures involved when working with Elected Members. They also need to appreciate the significance of Elected Members as the decision-makers in local government. Officers have a responsibility to work and communicate with Elected Members effectively. This very successful course is designed to help Officers with this. Note: this is very much an indicative outline. The programme is tailored to the needs of each particular organisation. To provide managers with the knowledge and understanding they need to have productive working relationships with Elected Members and provide appropriate support. By the end of the course participants will: Understand the roles, responsibilities, processes and procedures in place for working with Elected Members Be able to identify the best way to approach potentially sensitive issues Understand the skills and behaviours required for working effectively with Members Be able to deploy their influencing skills more successfully Review their learning and have an action plan to take back and implement at work Note: this is very much an indicative outline. The programme is tailored to the needs of each particular organisation. 1 Introduction Welcome and introductions Objectives and programme overview 2 Working in a political environment What is political awareness? Contact and experience with Members Importance of the role of Members 3 Why be an Elected Member? Perceptions of what Elected Members are and do Values of Members and their motivations for doing what they do 4 Political decision-making in local government Current challenges and drivers affecting the organisation / the council Roles and responsibilities of Officers and Members Centrality of Members' strategic role 5 (Option) A day in the life of an Elected Member An Elected Member gives a talk about what they do 6 Having a beneficial relationship between Officers and Members 7 Member / Officer communication Discussion of the formal processes, service procedures, etc (whether enshrined in a protocol, Memorandum of Understanding, etc) Response times and requirements Procedures required by Heads of Service [if appropriate] 8 Influencing styles and strategies Different forms of power and how they impact Developing an appropriate 'influencing style' Exploring strategies for improving communication and influencing at work 9 Review and evaluation Review and evaluation of learning Personal action plans
This one-day programme explores the role of intellectual property (IP) in relation to innovation and creativity. It examines the different forms as well as the key processes, together with some of the oddities and idiosyncrasies of the legal regime that protects IP. It delves into the various IP models you should be aware of as well as key IP facts and figures and current IP trends across the global economy. This session is designed to give you a deeper understanding of: The main forms of intellectual property The importance of IP - both to your organisation and to the wider economy The key processes in the creation, commercial exploitation, and legal protection of IP The different models for the use of IP Some more advanced concepts for reviewing, valuing and managing IP 1 Main forms of intellectual property (IP) Patents Trademarks Copyright Design Trade secrets 2 Global IP business context Global IP facts and figures Figures for key jurisdictions Analysis of a company using IP data IP trends Overview of the key entities in the IP sector 3 Key IP processes IP creation IP portfolio management IP enforcement IP exploitation IP risk management 4 IP models IP models explained IP licensing IP litigation 5 IP concepts The IP maturity ladder Relative IP value and risk Axis of control 6 IP as an asset class Costs Valuation Financial perspective
Coming soon! An oral health educator has an important and valuable role within a dental practice to promote good oral health care and work with patients to help prevent oral disease. The Certificate in Oral Health Education is specifically designed to equip a Dental Nurse wishing to develop professionally to become an oral health educator, with the knowledge and skills required to be able to effectively deliver oral health care messages, educate various patient groups and have the ability to adapt information and communication to the specific needs of the patient.
Carried out by qualified instructors, the Manual Handling Training course is designed to cover a number of Manual Handling topics. It will enable the candidate on completion to recognise a manual handling problem. It will give them the tools to be able to initiate a risk assessment and lift or carry in a safe manner. We can deliver these courses in-house or to gain Qualsafe certification. Fully Qualified and Highly Experienced Instructors. Half day course (2-3 Hours). Our courses include the following subject areas: The requirements of the Manual Handling Operations Regulations. The legal requirements to provide Manual Handling Training. Principles of good movement. The anatomy of the spine. Manual Handling related injuries. Mechanics of incorrect and correct manual handling techniques. Practical exercises. Principles of manual handling techniques will include: The task. The load. The working environment. The individual capability. Practical applications of lifting, pushing, pulling and carrying. Risk Assessment and its practical application. There is a Maximum of up to 20 Candidates per Manual Handling training course, however we can run two courses per day with one manual handling instructor. We also have more manual handling instructors available, if it is required. This means we can run courses simultaneously should the facilities be available to do so. The course information is based on the Manual Handling Operations Regulations 1992, amended 2002. It is also covered under the Health and Safety at Work Act 1974. At MHA Training we like to make our Manual Handling Training courses fun and use the best training aids available whilst also covering the serious points of the subject. MHA Training was established in 2008 based at our training centre in Warrington, Cheshire. We provide a wide range of services On-Site also for clients around the North West in areas such as Manchester, Liverpool, Widnes, St Helens, Runcorn, Wigan, Preston and Leeds. Over the years we have expanded and have instructors available for all of our courses Nationwide.
The aim of the course is to ensure that safety requirements are appreciated by managers. To enable them to review their own safety systems. It give’s the ability to introduce new controls and possibly implement changes as appropriate to ensure safety in the workplace. Who Should Attend? The course is designed for managers and supervisors in any sector, who are required to manage health and safety risk and resources within their organisation. It is also beneficial for anybody wishing to get into the Health and Safety profession or Management. The IOSH qualification is an impressive qualification to add to a CV. Course Duration: 3 days. Learning Objectives: On successful completion of the course, delegates should be able to: Explain ‘managing safely’. Explain the component parts of a recognised safety management system such as HSG65. Identify the data and techniques required to produce an adequate record of an incident. To demonstrate the procedure for an accident investigation, recognising the human factors involved. Describe statutory requirements for reporting and procedures for checking non-reporting. Describe methods of basic trend analysis for reactive monitoring data. Define ‘hazard’ and ‘risk’, and describe the legal requirements for risk assessment. Demonstrate a practical understanding of risk assessment technique and the data required for records. Describe workplace precaution hierarchies. Prepare and use active monitoring checklists. To implement schedules for active monitoring, recording results and analysing records. Outline the main provisions of the Health and Safety at Work etc Act and the Management of Health and Safety at Work Regulations. Outline relevant health and safety legislation, codes of practice, guidance notes and information sources such as the HSE. Syllabus: 1. Module 1 – Introduction and Overview. 2. Module 2 – Risk Assessment. 3. Module 3 – Risk Control. 4. Module 4 – Health and Safety Legislation. 5. Module 5 – Common Hazards. 6. Module 6 – Investigating Accidents and Incidents. 7. Module 7 – Measuring Performance. What do IOSH Managing Safely Courses involve? The course has seven comprehensive modules. These modules cover risk assessment and control, Health and Safety Legislation, common hazards, accident and incident investigation. Also covered is performance measurement. Effectively covering all aspects of safety management in the workplace. To obtain the IOSH Managing Safely certificate, attendees will need to complete a four day course. The course is delivered using high quality animated graphics. This includes sophisticated, fun presentations to make the content of the course more memorable. With training tools including board games, DVDs and quizzes displaying clear scenarios and essential practical content. We have worked hard to ensure that taking an IOSH Managing Safely course is as enjoyable as possible. Attendees will officially attain their IOSH Managing Safely certificate upon successful completion of both the written and practical assessments of the course. Certification: An IOSH Managing Safely certificate is awarded to all those who attend the course successfully completing both written and practical assessments. Candidates will also receive an excellent workbook from IOSH, with all the tools to help them once they are back in the workplace. Understanding of the course material is evaluated by means of a 45-minute written assessment paper consisting of 20 multi-format questions. There is also a practical assessment. MHA Training was established in 2008 based at our training centre in Warrington, Cheshire. We provide an array of services On-Site also for clients around the North West in areas such as Manchester, Liverpool, Widnes, St Helens, Runcorn, Wigan, Preston and Leeds. Over the years we have expanded and have instructors available for all of our courses Nationwide. IOSH Managing Safely Refresher Course: Recently IOSH have introduced a one day refresher course. This enables candidates having previously sat a course within 3 years to keep their qualification current and upto date in just a one day course. For more information please see the factsheet below.
Customers are astute and well-practised in researching and seeking information, solutions and added value in the minimum number of clicks online. There's only so much time they're willing to spend carrying on clicking. This mentality isn't just restricted to the world of B2C. In our increasingly hectic world, where information is expected to be available instantly, it applies just as much to B2B. In this workshop, we look at how putting yourself in the shoes of your customer and mapping their decision-making and buying journey is critical to ensuring that you provide what they perceive as fast solutions and added value. You will learn all about the three pillars for creating competitive brand experiences: Customer engagement planning puts you firmly in the shoes of your customer, helping you to build meaningful marketing communications delivered through the right resources at the right time to inspire your customers to engage with you. This programme will help participants to: Understand the evolution of the customer buying journey Map a customer buying journey for your brand or solutions Understand the customer micro-moments and signals indicating interest and buying intent, both online and offline Apply the psychology of branding to build marketing communications with impact Develop sales and marketing content that differentiates your brand(s) from the competition by demonstrating unique value and how you can meet your customer's needs 1 The evolution of the customer journey Understand how the use of mobile has had an impact on the customer buying journey where today's customers can research and compare products and solutions whenever and wherever they like, making the purchase journey even less linear Explore how marketers are adapting to this new customer behaviour and drawing upon various strategies to win the hearts and minds of their audiences 2 The See-Think-Do-Care framework Explore the many different frameworks used to track the customer journey Understand and apply the modern marketing model, where the internet has enabled the customer to hop between multiple touchpoints before making a purchase decision 3 Customer micro-moments and signals in their buying journey Understand the online and offline moments when customers seek information to research and make buying decisions Apply this understanding to build a marketing communication plan to reach customers at all stages of their buying journey 4 The role of branding in the customer journey Explore the psychology of branding Learn how to ensure your branding is relevant to your target customer needs Bring together your brand value and story to achieve brand loyalty 5 The Why-How-What framework Apply a systematic approach to build a successful and compelling brand Understand how starting with 'why' will help build your brand purpose Apply the content marketing matrix to communicate your brand's value Apply the hero-help-hub model to build engaging content marketing Actionable outcomes We will use your brand examples to provide opportunities for practice: You will learn and reflect on best practice examples of customer engagement You will discover your brand value, purpose and the 'sweet spot' to drive engagement with your customers You will create a customer engagement plan that can be implemented immediately within your business You will receive immediate feedback on your customer engagement plan You will have the opportunity to share common issues and solutions with your colleagues in the group
Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback