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Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. Course Overview Develop true expertise and learn every aspect of Social Media Marketing across 10 modules of interactive content such as Facebook, LinkedIn, Snapchat, YouTube and Instagram. Gain relevant and deep knowledge of social strategy, research and content from industry skills experts. Become a certified social media marketing specialist: Join over 200,000 members around the world, working for some of the world’s top companies using DMI to keep their careers and skills relevant. 81% of our members have been promoted upon completion of one of our courses and 53% have got a salary increase. Get certified with the DMI SPECIALIST digital marketing certification and become a professional digital marketer. Get world class, specialist knowledge and insight: Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere. Program learning outcomes and content: What Will I Learn? Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We’ve added 8 new soft skill lessons to give you the most industry ready certification available, anywhere. Who is this for? The DMI Specialist Social is for individuals who are responsible for social media marketing campaigns. This includes: • Digital marketing generalists • Marketing Specialists • Marketing Managers • Content creators • Social media consultants • Individuals pursuing profession in social media marketing. • Anyone who wants a career change Course Content: Social Research: Just who are your audience? What do they do, think, feel, eat, love, hate and ‘like’? And what do they think about you? Knowledge is power. And both knowledge and power are fascinating. This module gives you the research techniques to know your audience, and cultural and industry trends. Every day the very people you want to reach throw up gigantic amounts of data. Without the right tools and thinking, it’s a critical mass of meaningless banality. With the right tools and thinking, you have insight deep into hearts and souls. Delve into these tools and put them to use, including the new Google Analytics 4 platform. Social Content: Facebook kittens. Twitter debates. Instagram filters. People can’t get enough content on social media – so better content means better opportunities. So, what does your audience want to see, like and share? With streamlined planning, clever strategy and targeted scheduling, putting the right content in front of the right people is no longer a shot in the dark! Now, you can create amazing content formats that capture the attention of audiences across all social platforms. You can strategize and plan using cutting-edge tools that make your channels stand out from all the others. This module covers the various content formats across platforms, the power and practice of scheduling content and how you can bring it all together with super strategies. Facebook, Instagram and Pinterest: Facebook, Instagram and Pinterest are powerhouses of the social media world. They provide you and your brand with the chance to interact with your customers across the globe at scale. But, each of them has unique features, analytics, and quirks. The module gives you a deep understanding of how these platforms work, how to make your brand stand out in these different spaces, and why you need a spread of messaging across each to succeed. • Build an active, engaged and captive community across each channel. • Create compelling and clever ads that target your audience at the right time. • Use analytics to understand what your audience is doing. Then tweak your content to resonate in all the right ways. • Master the key features of each channel to advertise, strategize and optimize. • Manage each platform so you get the best reach and results. • Reach billions of social loving people every day! Twitter: Twitter marches to its own drum in the social media world – less post and wait, more what’s happening right now. It’s a platform that allows your audience to see, report and comment on world events in almost real-time. It’s also a place where the audience is young, wealthy and educated. Twitter literally challenges you to be ‘more clever’, and this module shows you how. • What a successful Twitter account looks and acts like. • How to use Twitter Ads Manager to advertise effectively. • The right Twitter Ad format for your campaign. • Using Twitter Analytics to react and connect better. • How to create more Tweet-friendly content – snappy, shareable and short. • When to post for maximum impact and engagement. LinkedIn: This module will introduce you to the platform and show you how to use features such as Company pages and Showcase pages, to create a stellar presence for your company – and gain a deep understanding of what that means on LinkedIn. You will understand the unique advertising features and content formats on offer such as Text ads, Sponsored ads, Sponsored InMails, Display ads, and the aptly named Dynamic ads. See what best practice means on this platform, strategize like a CEO and measure the effectiveness of your campaigns. Linkedin can be a tricky platform to master as the tone is hard to crack. But do Linkedin well and your competitors will be scrambling to copy you! You’ve got this – because we do. YouTube & Social Video: YouTube because you have eyes to see. And a picture speaks a thousand words – and this being social, should inspire a few thousand too. Social video is one of the most awesome tools in your new bag of digital tricks. And video is no longer the preserve of guys with film study degrees. This superpower is now yours, and here we give you all the tech and thought basics to make it happen, including how to set up and manage a YouTube channel and create strategies that don’t treat creativity like a buzzword. Learn how video sits within the rest of your mix across platforms, build your online audience and use advertising and analytics for visual campaigns that mesmerise. • Set up and manage a dynamic YouTube channel. • Get creative with social video strategies that engage and convert. • Learn how video sits within the rest of your social media mix. • Build and develop your online audience in a way that benefits your brand. • Use advertising and analytics to deliver mesmerizing visual. Social Apps: If you’re looking to create a buzz online, then social apps are the place to be. Think fun, engaging, and ‘out of the box’ as that’s what these platforms are made for and audiences flock to them (particularly a young demographic). Discover how to use TikTok, Snapchat, WeChat, WhatsApp, and Twitch to tune into your audience effectively. Take a dive into features and understand how to manage content to make the most of everything you post. You’ll also understand how to advertise on the apps that suit your brand. Plus, take inspiration from the best by seeing what campaigns worked and why, so you can TikTok your way to social success. Social Commerce and Affiliate Marketing: With so many eyes on social media, it pays (literally) to know how to market and sell your products online. Social commerce happens when an astute marketer combines the best of social media with the best of e-commerce. You’ll explore the ins and outs of social commerce along with how to create a successful online shop. The latest tactics and tools will be covered so you can make social buying seamless from the first click to the last. You’ll also explore how to optimize paid commerce activity – including cart abandonment – to get the best results. Looking for a way to earn extra money while you grow? Use your social media to tap into affiliate marketing – a great way to earn commission by promoting another company’s products or brand you admire. When it comes to influencing, social media allows you to think BIG. Tap into the world of social influencers by connecting and collaborating with people that think like you. Or reach out to your influencer crush and shine a light on your brand by getting into their social feed. Social Customer Service: One of the best dynamics of social media is how it manages to be collective – the thoughts of billions – yet also personal (it’s about what I ‘like’). This leaves scope for important personal interaction – meaning social customer service is an opportunity for your brand to stand out. This module examines the customer experience. It looks at how to break your audience down into buyer personas so you know them better – and so serve them better. It shows you which platforms do service best and how. Need a social customer service strategy? – no problem. Want to understand how to manage social customer service effectively? – that’s easy. Not sure how to measure and analyze customer service performance? – well, you will now! This module focuses on your customer’s happiness so you can build a contented online community. An audience that feels connected to your brand, so they’ll tell everyone else how great it really is. Social Strategy: So, you have the skills, tools, followers, know-how, tech, smarts and big ideas. Now learn to tie it all together with cutting-edge social strategies practiced by the world’s leading brands. And work out how your social offering sits with – or carries – the rest of your marketing mix. Here we look at planning a dynamic social media strategy that works for you. We dive into setting objectives and social KPIs so you know what you want and can track how you’re getting there. Social media and content production budgets are also explored so you put your money in the places that work, rather than those that don’t. Turn your social media dream into a reality by crafting a social strategy that lets you and your brand sparkle. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

The Level 4 Dermaplaning Qualification has been developed as a result of a move towards regulating non-medical aesthetic therapies to ensure practitioner knowledge, client care and safety is at the forefront of all advanced non-medical aesthetic treatments offered by therapists. You will also achieve Level 4 Award In Facial Anatomy & Physiology at no extra cost. Full details can be found here Please confirm dates and availability with us prior to purchasing Who Is This Course Suitable For? Learners must have previously completed and achieved a relevant Level 3 qualification. You must also have an anatomy and physiology qualification at a minimum of Level 4 which is combined with this course with NO EXTRA COST Course Content You will cover; Understanding dermaplaning treatments Be able to plan for dermaplaning treatments Be able to carry out dermaplaning treatments safely and choosing the correct blade and handle Be able to dispose of blades safely Understand facial anatomy and physiology Understand associated pathologies Understand skin disorders, injuries and conditions Course Duration & Cost You will be required to do home study of treatment theory as well as assignments before you attend the practical training. This will allow more time to work on models and get hands on experience. You will be required to be in the centre for 1-2 practical days (depending on your experience) £999 Why Choose Us? This course will allow you to offer the most on trend and in demand treatments that are results driven. The key to a successful business is to offer services that clients will want to keep coming back for. All of the treatments within this diploma have proven results which will support you in customer retention. We do not offer online courses for treatments that require the skill that can only be performed in front an experienced trainer. We ensure we offer a practical course that allows you to work on 2 models per treatment. We want you to be confident in the skill so you can start your business straight away. We are not an Academy and we take pride in this. This means we offer more than just training you in a skill. We understand how difficult and overwhelming it can be to start a new business and our ethos is to provide guidance and support to get you started. All our sessions have an option of 1-2-1 sessions for a personalised experience and have a maximum of 4 students per session. Your journey with us doesn’t end in the practical training session. When you train with Elixir Skin Training you become a part of our brand. We stay in touch with all our graduates and provide that motivation to get you going, which you will not find in large Academies. Quality of training is important but so is what comes after- we support you in every aspect because we want to see you build your business. Categories: Advanced Skin Care Courses, ofqual, Training

Work Breakdown Structures: In-House Training It's amazing how often project managers begin the project planning process by making an outlined list of every task they believe will be required to complete a project and then proclaim they have created the work breakdown structure (WBS) for the project. The result is a list of hundreds, or even thousands of tasks, many of them having durations of a few days or a few hours. Essentially, what they have done is create a 'to do' list, which they then use as a 'checklist' to measure progress. This approach leads to, and even encourages, micromanagement of the resources working on the project without consideration of more critical aspects of project management such as: requirements management, risk management, procurement management, estimating, scheduling, executing, and controlling. Further, it makes it impossible to see the big picture, at levels of detail, in keeping with the needs of sponsors, clients, project and functional managers, team leaders, and project performers. Join us for this exciting program and learn how to use the WBS to make better-informed business decisions. What You Will Learn You will learn how to: Describe the need for a project WBS Describe the WBS role in the project Gain practical experience in the development, decomposition, and use of the WBS Determine the appropriate level of detail in the WBS. Explain how the WBS integrates with project requirements, risk, procurement, estimating, scheduling, and overall project execution. Provide the basic tools to enhance efficient re-use of key information in your future projects Foundation Concepts Key definitions History of the WBS Importance of the WBS Overall structure Terminology Other breakdown structures WBS tools WBS & Scope Project scope management processes Specification of the project objectives WBS design based on project deliverable WBS decomposition process and 'The 100% rule' Work Packages and Control Accounts WBS & Risk Risk management planning and WBS Risk identification to enhance the WBS Risk analysis and the WBS Risk responses and updating the WBS Implementing risk response and Monitoring risks and the WBS WBS & Estimating Use of WBS in the estimating process Components and work packages Sizing and algorithmic estimates WBS & Scheduling Component Scheduling - High-Level Milestones WBS activity decomposition WBS elements dependencies Work Package Level Schedules Responsibility assignment matrix WBS & Execution and Control Earned Value Management and tracking of work performance Progress reports, forecasts, and corrective and preventive actions used to manage work performance Necessary information to close out a project

AgilePM® Practitioner: In-House Training This course offers preparation for the Practitioner-level examination to gain the APMG-International™ / Agile Project Management Practitioner Certification. Agile Project Management (AgilePM) is the result of collaboration between APMG-International and The DSDM Consortium. DSDM (Dynamic Systems Development Method) is the longest-established Agile method, launched in 1995, and is the only Agile method to focus on the management of Agile projects. The method has evolved over the years and the DSDM Agile Project Framework is the latest version of which AgilePM is a subset. DSDM has always operated predominantly in the corporate environment and has consistently demonstrated its ability to successfully work with and complement existing corporate processes. APMG-International is a global Examination Institute accredited by The APM Group Ltd. It is one of the Examination Institutes accredited by AXELOS. APMG-International has regional offices located in Australia, China, Denmark, Germany, the Netherlands, Malaysia, the United States, and the United Kingdom. Their portfolio of qualifications includes the Best Practice qualifications of ITIL®, PRINCE2®, MSP®, M_o_R®, and P3O®. AgilePM is one of their specialist management qualifications, which also include Change Management and Service Catalogue. The course covers all the Practitioner elements of the AgilePM Handbook v2 with: Clear explanations of the method and practical examples provided by your course tutor Sample exam paper for the Practitioner-level exams to enrich your knowledge and understanding A case study to allow you to practice the application of the method to an agile project The Traditional Classroom option includes the Practitioner exam to provide you with the right opportunity to verify your new skill set by way of a professional qualification The Virtual Classroom option includes a Practitioner exam voucher to allow you to choose the date and time of your online exam to verify your new skill set by way of a professional qualification What You Will Learn You will learn how to: Identify and apply the concepts, tools, and techniques described in Section 2 (Digging Deeper) of the APMG-International's Agile Project Management Handbook (v2.0) to agile projects Tailor and customize AgilePM to suit the needs of different projects Use AgilePM in conjunction with other project management methods such as PRINCE2® Prepare yourself for the Practitioner exam in AgilePM Roles and Responsibilities - The PM View The roles Key project manager relationships Agile Project Management - Through the Lifecycle The DSDM process and the project lifecycle Project management focus phase by phase The Effective Use of Products The products Deliver on Time - Combining MoSCoW & Timeboxing Ensuring effective prioritisation Bringing MoSCoW and timeboxing together People, Teams, and Interactions Effective communication Collaboration Requirements and User Stories What is a requirement? User stories Estimating - How and When Coping with uncertainty Estimating through the lifecycle Project Planning through the Lifecycle Planning in a DSDM project Planning activities phase by phase Quality - Never Compromise Quality What do we mean by quality? Solution and process quality Risk Management Project risk How DSDM helps mitigate project risk Tailoring the Approach The project approach questionnaire Summary and Next Steps

AgilePM® Practitioner This course offers preparation for the Practitioner-level examination to gain the APMG-International™ / Agile Project Management Practitioner Certification. Agile Project Management (AgilePM) is the result of collaboration between APMG-International and The DSDM Consortium. DSDM (Dynamic Systems Development Method) is the longest-established Agile method, launched in 1995, and is the only Agile method to focus on the management of Agile projects. The method has evolved over the years and the DSDM Agile Project Framework is the latest version of which AgilePM is a subset. DSDM has always operated predominantly in the corporate environment and has consistently demonstrated its ability to successfully work with and complement existing corporate processes. APMG-International is a global Examination Institute accredited by The APM Group Ltd. It is one of the Examination Institutes accredited by AXELOS. APMG-International has regional offices located in Australia, China, Denmark, Germany, the Netherlands, Malaysia, the United States, and the United Kingdom. Their portfolio of qualifications includes the Best Practice qualifications of ITIL®, PRINCE2®, MSP®, M_o_R®, and P3O®. AgilePM is one of their specialist management qualifications, which also include Change Management and Service Catalogue. The course covers all the Practitioner elements of the AgilePM Handbook v2 with: Clear explanations of the method and practical examples provided by your course tutor Sample exam paper for the Practitioner-level exams to enrich your knowledge and understanding A case study to allow you to practice the application of the method to an agile project The Traditional Classroom option includes the Practitioner exam to provide you with the right opportunity to verify your new skill set by way of a professional qualification The Virtual Classroom option includes a Practitioner exam voucher to allow you to choose the date and time of your online exam to verify your new skill set by way of a professional qualification What You Will Learn You will learn how to: Identify and apply the concepts, tools, and techniques described in Section 2 (Digging Deeper) of the APMG-International's Agile Project Management Handbook (v2.0) to agile projects Tailor and customize AgilePM to suit the needs of different projects Use AgilePM in conjunction with other project management methods such as PRINCE2® Prepare yourself for the Practitioner exam in AgilePM Roles and Responsibilities - The PM View The roles Key project manager relationships Agile Project Management - Through the Lifecycle The DSDM process and the project lifecycle Project management focus phase by phase The Effective Use of Products The products Deliver on Time - Combining MoSCoW & Timeboxing Ensuring effective prioritisation Bringing MoSCoW and timeboxing together People, Teams, and Interactions Effective communication Collaboration Requirements and User Stories What is a requirement? User stories Estimating - How and When Coping with uncertainty Estimating through the lifecycle Project Planning through the Lifecycle Planning in a DSDM project Planning activities phase by phase Quality - Never Compromise Quality What do we mean by quality? Solution and process quality Risk Management Project risk How DSDM helps mitigate project risk Tailoring the Approach The project approach questionnaire Summary and Next Steps

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ICA Professional Postgraduate Diploma in Financial Crime Compliance (FCC) Course This leadership programme has been designed to sharpen the strategic skills of senior practitioners and those aspiring to hold the highest anti-money laundering/financial crime position within a firm. This expert qualification offers: Specialist knowledge - the highest level in the field Strategic thinking - helps your leadership ambitions Innovation - explores new ideas, best practice, and future developments from a global perspective Fellowship of ICA - become automatically eligible for the highest grade of membership Networking - grow with other like-minded, senior professionals. With a focus on anti-money laundering, managing fraud and anti-bribery, and corruption, this qualification has helped hundreds of senior financial crime compliance professionals from all over the world unlock career growth opportunities. This course is awarded in association with Alliance Manchester Business School, the University of Manchester. How will the course be delivered This course is delivered online with materials delivered for you to study in your own time and at your own pace. There will be eight 3-hour virtual masterclasses over four weekends and seven live virtual classrooms spread over the duration of the course. Upon successful completion of the course, course materials and assessment, you will be awarded the ICA Professional Postgraduate Diploma in Financial Crime Compliance (FCC). This qualification is awarded in association with Alliance Manchester Business School, the University of Manchester. Assessment This course will be assessed via: The production of 8 x 1000-1500 word masterclass commentaries: these are summaries of the key learning points outlined in the masterclasses and its impact on your own practice, which forms the reflective journal. A three hour competency-based interview, using information describing your career to date and other evidence you wish to submit to map your knowledge, skills and experience against the National Occupational Standards The syllabus covers a variety of key issues relevant at a senior level and is designed to provide an insight into risks and potential hurdles faced by your organisation. The syllabus is delivered by an exclusive series of high-profile masterclasses covering relevant topics. Standards, research and assessment Financial crime risks: science or art? Ethics, corporate governance & responsibility Managing the internal AML enemy Cyber security: threats to the organisation FinTech and financial crime compliance Fraud and internal threat Risk based approach: too busy or too afraid Sanctions: a changing landscape.

We communicate daily in many ways, including email, phone, text, Zoom, Teams, Google Meets, Slack, and even that old-fashioned thing, what was it now... oh yes, talking face-to-face. But, when we look at communication closely and really drill down into what we are doing in conjunction with how our brain works (neuroscience), how internal, organisational, and social politics control what we believe we can say, how hierarchical positioning impacts our honesty and how the lack of psychological safety means we say what we know others want to hear rather than what they need to hear…. It is oh so complicated! This workshop not only explores the concept of excellent communication, but we also want to hear what you believe it is too. We also delve into how organisational culture influences our perception of speaking up. Factors that hinder open and honest communication, and we work collaboratively towards removing these barriers to achieve a communication style that fosters trust and transparency, creating psychological safety. This workshop is particularly relevant to our Emotional Intelligence workshop (EI and Me). We firmly believe that developing emotional intelligence is the key to unlocking Clean Communication, a skill that is crucial for all of us, regardless of our roles and responsibilities, so that we thrive in our professional environment. If you want to see if we are correct, why not have us facilitate a workshop for you and see what you get by the end of it?  LENGTH - Normally, one day. But please contact us to discuss your specific needs, or we can offer advice. NEXT WORKSHOP START - Please ask for more information as we deliver bespoke closed events for your people at your location or a mutually suitable location. WORKSHOP DELIVERY - The best environment for this workshop is face-to-face, but we can facilitate this workshop online. Suitability - Who should attend? Who Should Attend and Why? Who? - Perhaps think of this another way… who shouldn’t attend to ensure we can attain Clean Communication? There’s your answer. Why? - Every person needs to understand what we are saying above about how we get trapped in this organisational formatting which changes how we communicate and how it prevents us from communicating cleanly. EVERY organisation has this, despite what our values profess. And 'Values', that’s a whole other story. Workshop Content Using the 'Moccasin Approach'® to clean our personal and organisational communication LaPD’s Communication Cycle and what we must consider. (Can you work out what the ? represent above? Accountability and Responsibility raises its head in Communication. It has to. Bias, unconscious bias and its impacts on our communication. The conundrum of communicating with others and their styles (The TRAP). How would my perfect Manager/Leader communicate with me? Nonverbal communication (body language), rapport, Clean Communication. Negative communication can go viral (Self-Fulfilling Prophecy). Reflections, findings and goals (individual and team). Meeting our workshop objectives by listing five areas for development. Workshop delivery and venue This workshop is usually one day in duration, and it focuses solely on how we communicate with each other. It can also be a two-day event incorporating aspects of Emotional Intelligence (EI) with group, and individual activities to allow discussions about the various communication we need in your organisation. When you consider the content we deliver, we are sure you will understand why we always prefer to deliver our workshops, courses and programmes face-to-face. Face-to-face workshops and courses can be held at a location of your choice or, if you wish, a central UK location, such as the Macdonald Burlington Hotel in Birmingham, located directly across from the Birmingham New Street train station. We can deliver our workshops, courses and programmes online, although this will mean splitting elements into manageable learning events to suit the online environment.