865 Courses

The aim of this course is to provide learners with a comprehensive understanding of the role and importance of marketing communication in the success of a business. Through this course, learners will develop a fundamental understanding of the principles and techniques involved in effective marketing communication and its various components. They will also gain practical experience in planning and executing marketing communication campaigns. After the successful completion of the course, you will be able to learn about the following,   Marketing Communications. The Role Of Marketing Communication. The Marketing Communications Mix. Effectiveness Of The Promotional Tools. Management Of The Promotional Tools. Word-Of-Mouth Communications. Branding. Process Of Diffusion. Framework for analyzing marketing communication process. Introduction to Marketing Communication is a foundational course that provides an overview of the various elements that make up the marketing communication mix. It covers advertising, public relations, sales promotion, personal selling, direct marketing, and digital marketing, among other topics. The aim of this course is to provide learners with a comprehensive understanding of the role and importance of marketing communication in the success of a business. Through this course, learners will develop a fundamental understanding of the principles and techniques involved in effective marketing communication and its various components. They will also gain practical experience in planning and executing marketing communication campaigns. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Introduction to Marketing Communication Self-paced pre-recorded learning content on this topic. Introduction to Marketing Communication Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Public Relations Professionals Sales Professionals & Media Planners Entrepreneurs & Market Analysts Marketing& Brand Managers Marketing Communication Specialists Product Managers Marketing Researchers Copywriters & Graphic Designers Digital Marketing Specialists & Social Media Managers Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This course aims to help learners understand the various factors that shape consumer behavior, including the role of ICT and technology, as well as the positive and negative impacts they have on consumers and the environment. Through exploring consumer insights and methods to adapt customer behaviors, this course will provide learners with practical knowledge to inform their decision-making processes. After the successful completion of the course, you will be able to learn about the following, How to Use Consumer Insights? Twenty-twenty-one Consumer Survey. Understanding Consumer Behaviour. What is ICT? Technology & Consumer Behaviour. ICT Factors That Shape Consumer Behaviour. Positive Impacts of Technology on Consumer Behaviour. Negative Impacts of Technology on Consumer Behaviour. Methods to Adapt Customer Behaviours. The Impact of Technology on the Environment. This course aims to equip learners with a deep understanding of consumer behavior and the impact of technology on it, by exploring the latest consumer survey results and the key ICT factors that shape consumer behavior. It also focuses on both the positive and negative impacts of technology on consumer behavior, and provides effective methods to adapt customer behaviors in light of technological advancements, while considering the impact on the environment. This course aims to help learners understand the various factors that shape consumer behavior, including the role of ICT and technology, as well as the positive and negative impacts they have on consumers and the environment. Through exploring consumer insights and methods to adapt customer behaviors, this course will provide learners with practical knowledge to inform their decision-making processes. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Technology & Consumer Behaviour Self-paced pre-recorded learning content on this topic. Technology and Consumer Behaviour Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Business Manager Consumer Behavior Analyst Technology Strategist Digital Marketing Manager Customer Insights Manager Consumer Experience Designer E-commerce Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Recent studies suggest that by 2025, over 80% of businesses in the UK will have some form of online presence, predominantly driven by e-commerce. This surge in online trading and digital interaction is reshaping the retail landscape and the skills required to engage, retain, and satisfy customers effectively. Our E-commerce Management and Digital Skills bundle is tailored to arm learners with a profound understanding of e-commerce. This package includes comprehensive courses on Level 3 E-commerce Management, Digital Marketing with a special focus on Growth Hacking Techniques, Social Media Marketing, Diploma in Web Design, UX Fundamentals, Strategic Planning and Analysis for Marketing, Sales Skills, and the acclaimed Customer Service Diploma. Dive deep into the intricacies of e-commerce management and emerge with unparalleled insights into the digital marketplace. The eight courses included in the bundle are: Course 1: Level 3 E-commerce Management Course 2: Digital Marketing - Growth Hacking Techniques - Online Course Course 3: Social Media Marketing Course - The Step by Step Guide Course 4: Diploma in Web Design - Video Training Course 5: UX (User Experience) Fundamentals Course 6: Strategic Planning and Analysis for Marketing Course 7: Sales Skills Course 8: Customer Service Diploma Learning Outcomes: Gain a thorough understanding of e-commerce management and its contemporary strategies. Comprehend growth hacking techniques and their application in digital marketing. Develop strategies for effective social media marketing campaigns. Understand the principles of web design and the significance of user experience. Master the art of strategic planning and analysis within a marketing context. Acquire core skills in sales and advanced customer service strategies. In the constantly evolving world of digital trade, understanding the intricacies of e-commerce management is vital. This bundle commences with the Level 3 E-commerce Management course, laying a robust foundation for all things e-commerce. To boost online visibility, the Digital Marketing and Growth Hacking Techniques course provides learners with innovative strategies, while the Social Media Marketing course demystifies the world of online audience engagement. Venturing further, the Diploma in Web Design instils the art of crafting visually appealing websites, and the UX Fundamentals focus on ensuring a seamless user journey on these platforms. Strategic Planning and Analysis for Marketing helps learners navigate the complex world of marketing decisions. Rounding off with Sales Skills and the Customer Service Diploma, the bundle ensures participants can convert leads into loyal customers with finesse. CPD 90 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Individuals looking to delve into e-commerce management and enhance their digital skills. Marketers keen on amplifying their online marketing strategies. Web designers aspiring to understand e-commerce implications. Sales professionals aiming to optimise their digital sales approach. Customer service enthusiasts wanting to excel in the e-commerce domain. Requirements Without any formal requirements, you can delightfully enrol in this course. Career path E-commerce Manager Digital Marketing Specialist Social Media Strategist Web Designer UX Designer Sales Executive (Digital Products) Customer Service Manager (E-commerce) Certificates CPD Certificate Of Completion Digital certificate - Included 8 Digital Certificates Are Included With This Bundle CPD Quality Standard Hardcopy Certificate (FREE UK Delivery) Hard copy certificate - £9.99 Hardcopy Transcript: £9.99

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This Professional Certificate Course in Introduction to Digital Analytics provides a comprehensive overview of digital analytics, emphasizing its significance in digital marketing. Participants gain insights into key digital channels, data sources, and learn about web analytics and tracking tools. The course highlights distinctions between web and digital analytics, offering practical examples for leveraging digital analytics in strategic business decisions. After the successful completion of the course, you will be able to learn about the following: Digital analytics and its importance in digital marketing Overview of key digital channels and data sources Web analytics and digital tracking tools The differences between web analytics and digital analytics Examples of how digital analytics can be used to inform business decisions and strategies This Professional Certificate Course in Introduction to Digital Analytics offers a comprehensive understanding of digital analytics, emphasizing its crucial role in digital marketing. Participants explore key digital channels, data sources, and gain insights into web analytics and digital tracking tools. The course differentiates between web and digital analytics, providing practical examples of leveraging digital analytics for informed business decisions and strategic planning. This Professional Certificate Course in Introduction to Digital Analytics offers a comprehensive understanding of the significance of digital analytics in digital marketing. Participants gain insights into key digital channels, data sources, and web analytics tools. The course highlights web and digital analytics distinctions, providing practical examples for informed business decisions and strategies. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Introduction to Digital Analytics Self-paced pre-recorded learning content on this topic. Introduction to Digital Analytics Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, Digital Marketing Professionals Business Analysts Web Developers Marketing Managers Data Analysts Entrepreneurs Advertising Executives E-commerce Managers Content Strategists Product Managers Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Are you ready to embark on an enlightening journey of wisdom with the SEO bundle, and pave your way to an enriched personal and professional future? If so, then Step into a world of knowledge with our course bundle - Search Engine Optimaisation (SEO) Expert Certificate. Delve into eight immersive CPD Accredited courses, each a standalone course: Course 01: SEO - Search Engine Optimisation Course 02: The Ultimate SEO Blueprint - Easily Ranking #1 On Google Course 03: Content Writing & Copy Writing For SEO and Sales Course 04: Digital Marketing - Growth Hacking Techniques - Online Course Course 05: Social Media Marketing Course -The Step by Step Guide Course 06: Do It Yourself Local SEO For The Small Business Owner Course 07: Get SEO Clients For Your Digital Marketing Agency Course 08: Learn to Drive Traffic into Sales through Digital Marketing Traverse the vast landscapes of theory, unlocking new dimensions of understanding at every turn. Let the Search Engine Optimaisation (SEO) Expert Certificate bundle illuminate your path to wisdom. The Search Engine Optimaisation (SEO) Expert Certificate bundle offers a comprehensive exploration into a rich tapestry of vast knowledge across eight carefully curated courses. The journey is designed to enhance your understanding and critical thinking skills. Each course within the bundle provides a deep-dive into complex theories, principles, and frameworks, allowing you to delve into the nuances of the subject matter at your own pace. In the framework of the Search Engine Optimaisation (SEO) Expert Certificate package, you are bestowed with complimentary PDF certificates for all the courses included in this bundle, all without any additional charge. Adorn yourself with the SEO bundle, empowering you to traverse your career trajectory or personal growth journey with self-assurance. Register today and ignite the spark of your professional advancement! So, don't wait further and join the Search Engine Optimaisation (SEO) Expert Certificate community today and let your voyage of discovery begin! Learning Outcomes: Attain a holistic understanding in the designated areas of study with the SEO bundle. Establish robust bases across each course nestled within the SEO bundle. Decipher intricate concepts through the articulate content of the SEO bundle. Amplify your prowess in interpreting, scrutinising, and implementing theories. Procure the capacity to engage with the course material on an intellectual and profound level. Become proficient in the art of problem-solving across various disciplines. Stepping into the SEO bundle is akin to entering a world overflowing with deep theoretical wisdom. Each course within this distinctive bundle is an individual journey, meticulously crafted to untangle the complex web of theories, principles, and frameworks. Learners are inspired to explore, question, and absorb, thus enhancing their understanding and honing their critical thinking skills. Each course invites a personal and profoundly enlightening interaction with knowledge. The SEO bundle shines in its capacity to cater to a wide range of learning needs and lifestyles. It gives learners the freedom to learn at their own pace, forging a unique path of discovery. More than just an educational journey, the SEO bundle fosters personal growth, enabling learners to skillfully navigate the complexities of the world. The SEO bundle also illuminates the route to a rewarding career. The theoretical insight acquired through this bundle forms a strong foundation for various career opportunities, from academia and research to consultancy and programme management. The profound understanding fostered by the SEO bundle allows learners to make meaningful contributions to their chosen fields. Embark on the SEO journey and let knowledge guide you towards a brighter future. CPD 80 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Individuals keen on deepening their firm understanding in the respective fields. Students pursuing higher education looking for comprehensive theory modules. Professionals seeking to refresh or enhance their knowledge. Anyone with a thirst for knowledge and a passion for continuous learning. Career path Armed with the SEO bundle, your professional journey can reach new heights. The comprehensive theoretical knowledge from this bundle can unlock diverse career opportunities across several fields. Whether it's academic research, consultancy, or programme management, the SEO bundle lays a solid groundwork. Certificates CPD Certificate Of Completion Digital certificate - Included 8 Digital Certificates Are Included With This Bundle CPD Quality Standard Hardcopy Certificate (FREE UK Delivery) Hard copy certificate - £9.99 Hardcopy Transcript - £9.99

Ignite your email marketing prowess with our compact yet comprehensive "Professional Email Writing & Email Marketing Masterclass" course bundle. Master email writing, learn advanced email marketing strategies, build efficient email lists, create stunning HTML email templates, write compelling copy, and boost your typing speed with touch typing. This isn't just theory; it's about equipping you with competitive skills to excel in the evolving digital marketing landscape. Enrol now - your journey to becoming an email marketing superstar starts here. Act fast, limited spots available! This Professional Email Writing & Email Marketing Masterclass Bundle Comprises the Following CPD Accredited Courses: Course 01: Email Writing: Styles and Templates Course 02: Email Marketing Masterclass Course 03: Essential Strategies to Create an Email List Course 04: Create a Responsive HTML Email Template Course 05: Affiliate Marketing Course 06: Copywriting Course Course 07: Copyediting & Proofreading Course 08: Touch Typing Essentials What will Make You Stand Out? On completion of this Professional Email Writing & Email Marketing Masterclass bundle, you will gain the following: CPD QS Accredited courses After successfully completing the Email Writing Course, you will receive a FREE PDF Certificate as evidence of your newly acquired abilities. Lifetime access to the whole collection of learning materials. Enrolling in the Email Writing Course has no additional cost. 24x7 Tutor Support You can study and complete the Email Writing course at your own pace. For the price of ONE, we're giving you SIX comprehensive CPD Accredited courses that will transform your emailing from a daunting task to an exciting journey of connection, engagement and business growth! 1. Email Writing: Styles and Templates: Learn the secret language of impactful email communications, unlock the power of compelling content, and get your hands on ready-to-use, bespoke templates that are sure to impress your recipients! 2. Email Marketing Masterclass: Whether you're a novice or a seasoned email marketer, this masterclass will teach you the art of creating captivating email campaigns that will drive traffic, boost conversions, and rocket your ROI! 3. Essential Strategies to Create an Email List: Every great campaign starts with a strong email list. Master the most effective list-building strategies to attract quality subscribers and foster lasting relationships. 4. Create a Responsive HTML Email Template: In the era of mobile users, responsiveness is the key. This course will guide you through creating stunning, mobile-friendly HTML emails that look fantastic on any device! 5. Copywriting Course: Words are your most powerful weapon. Learn how to wield them effectively with the tricks and techniques of the world's most successful copywriters! 6. Touch Typing Essentials: Boost your productivity with the power of touch typing. Increase your typing speed and accuracy, giving you more time to focus on what matters most! Show off your new skills with a certificate of completion. After successfully completing the Professional Email Writing & Email Marketing Masterclass course bundle, you can order your CPD Accredited PDF Certificates for Free as proof of your achievement. You can order Hardcopy CPD Accredited Certificates for £4.99. Please Note: The delivery charge inside the U.K. is absolutely free, and international students have to pay £8.99. CPD 20 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Professional Email Writing & Email Marketing Masterclass Bundle is open to everybody including: Professionals are seeking to enhance their email writing & email marketing skills. Digital Marketing personnel's seeking to boost their sales. Job seekers aim to create compelling emails. Copywriters and marketers are refining persuasive writing. Individuals are improving their proofreading and editing abilities. Those interested in enhancing typing speed for efficient emailing. Requirements Without any formal requirements, you can delightfully enrol in this Professional Email Writing & Email Marketing Masterclass bundle. Just get a device with internet connectivity, and you are ready to start your learning journey. Thus, complete this course at your own pace. Career path Our Email Writing & Email Marketing Masterclass bundle will prepare you for a range of careers, including: Business Manager/ Executive Email Marketing Specialist Email Marketing Manager Digital Marketing Manager Marketing Automation Specialist CRM Manager Content Writer/Copywriter Marketing Assistant Communications Manager PR Specialist

The aim of this course is to provide a comprehensive understanding of e-commerce and its organizational structure. By the end of this course, students will be able to compare conventional design and e-organization, understand the concept and dynamics of e-retailing, and apply the concept of e-services. After the successful completion of the course, you will be able to learn about the following, Compare Conventional Design and E-Organization Understand E-commerce Enterprise's Organizational Structure Understand the concept and dynamics of E-Retailing Understand and utilize a Conversion Funnel Understand and apply the concept of E-services. The aim of this course is to provide learners with a comprehensive understanding of the key concepts, principles, and dynamics of e-commerce enterprise, and the impact of technology on organizational structure, design, and operations. The course will explore the differences between conventional design and e-organization, with a focus on e-retailing, conversion funnel, and e-services. By the end of the course, learners will have developed the knowledge and skills required to evaluate, analyze, and implement effective e-commerce strategies to drive organizational growth and success. The aim of this course is to provide a comprehensive understanding of e-commerce and its organizational structure. By the end of this course, students will be able to compare conventional design and e-organization, understand the concept and dynamics of e-retailing, and apply the concept of e-services. They will also be able to utilize a conversion funnel to analyze customer behavior and optimize the e-commerce experience. This course aims to equip students with the skills and knowledge necessary to succeed in the ever-evolving e-commerce industry. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Managing the E-Enterprise Self-paced pre-recorded learning content on this topic. Managing the E-Enterprise Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. E-commerce Manager Chief Digital Officer Digital Marketing Manager Online Business Manager Web Analytics Manager Social Media Manager Customer Relationship Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

24-Hour Knowledge Knockdown! Prices Reduced Like Never Before Interested in the UK property market? Did you know that in 2022, over 1.1 million homes were sold across England and Wales? Wondering about the legal ins and outs of property transactions? That's where conveyancing comes in. This essential process ensures a smooth and secure property transfer. This conveyancing course bundle equips you with the knowledge and skills to navigate the exciting world of property law. This comprehensive bundle delves into the intricacies of conveyancing, property development, real estate, legal aspects of property, and even land surveying and cost estimation. You'll gain a thorough understanding of the conveyancing process, from initial inquiries to final completion. Learn how to identify potential property issues, navigate regulations, and ensure a smooth transaction for all parties involved. Our Bundle contains 5 of our premium courses for one discounted price: Course 01: Conveyancing Course 02: Property Development Course 03: Real Estate Agent Course 04: Property Law Course 05: Land Surveying and Cost Estimation Whether you're aspiring for a career in conveyancing, real estate, or property development, this course bundle empowers you with the expertise to excel. Enrol today and take the first step towards a rewarding career in the ever-evolving property market. Learning Outcomes of Conveyancing Master the conveyancing process and legal procedures involved in property transactions. Develop expertise in property development, project management, and investment strategies. Learn effective real estate marketing, negotiation, and client management techniques. Understand property law, regulations, and legal frameworks governing the industry. Acquire skills in land surveying and cost estimation for property valuation. Explore best practices in real estate agency and property management. Why Choose Us? Get a Free CPD Accredited Certificate upon completion of Conveyancing Get a free student ID card with Conveyancing Training program (£10 postal charge will be applicable for international delivery) The Conveyancing is affordable and simple to understand This course is entirely online, interactive lesson with voiceover audio Get Lifetime access to the Conveyancing course materials The Conveyancing comes with 24/7 tutor support Take a step toward a brighter future! *** Course Curriculum *** Course 01: Conveyancing Module 01: Introduction Module 02: Key Conveyancing Fundamentals Module 03: Property Law & Conveyancing Practice Module 04: Land Registry Updates and Law Module 05: Law of Contract Module 06: Landlord and Tenant Module 07: Standard Conveyancing Transactions Module 08: Understanding Accounting Procedures for Conveyancing Transactions Module 09: Preparing Legal Documents Module 10: Taxation Issues for Conveyancers Course 02: Property Development Module 01: Introduction To Property Development Module 02: Different Types Of Property Module 03: Property Research Module 04: Property And The Law Module 05: Different Methods Of Finance Option Module 06: Building Regulation Module 07: The Planning Process Module 08: Project Management Module 09: Marketing Your Property Course 03: Real Estate Agent Introduction To The Course The History, Job Role And Requirements Of Estate Agents The Types And Classification Of Estate Agents How To Be A Successful Estate Agent How To List Properties Handling The Valuation Process Negotiation Strategies And Skills All About Selling Properties All About Letting Properties Digital Marketing For Estate Agents Key Legislation Final Recap =========>>>>> And 2 More Courses <<<<<========= How will I get my Certificate? After successfully completing the course, you will be able to order your Certificates as proof of your achievement. PDF Certificate: Free (Previously it was £12.99*5 = £65) CPD Hard Copy Certificate: £29.99 CPD 50 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone interested in learning more about the topic is advised to take this bundle. This bundle is ideal for: Aspiring Conveyancers Real Estate Agents Property Developers Legal Professionals Requirements You will not need any prior background or expertise to enrol in this bundle. Career path After completing this bundle, you are to start your career or begin the next phase of your career. Solicitor Lawyer Broker Developer Surveyor Consultant Certificates CPD Accredited Digital Certificate Digital certificate - Included Upon passing the Course, you need to order a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD QS for Free. CPD Accredited Hard Copy Certificate Hard copy certificate - £29.99 Please note that International students have to pay an additional £10 as a shipment fee.

The aim of this course is to provide learners with a comprehensive understanding of key marketing concepts and strategies, including marketing techniques, setting marketing objectives and strategy, marketing segmentation and targeting, different market segments, profiling markets, and positioning segmented markets.The course will also cover marketing segmentation and targeting, including an overview of different market segments and how to effectively target them. Learners will gain an understanding of how to segment markets based on demographics, psychographics, behavior, and other factors, and how to develop targeted marketing campaigns that resonate with each segment.After the successful completion of the course, you will be able to learn about the following, What are the marketing techniques? How to set marketing objectives and strategy? What is marketing segmentation and targeting? What are different market segments? What is profiling markets? How to position segmented markets? Marketing is a critical component of any business strategy, and this course will provide learners with a solid foundation in key marketing concepts and strategies. The course will begin by covering marketing techniques, including advertising, direct marketing, public relations, sales promotions, personal selling, and content marketing. Learners will gain an understanding of each technique and how to effectively use them in a marketing campaign. Marketing is a critical component of any business strategy, and this course will provide learners with a solid foundation in key marketing concepts and strategies. The course will begin by covering marketing techniques, including advertising, direct marketing, public relations, sales promotions, personal selling, and content marketing. Learners will gain an understanding of each technique and how to effectively use them in a marketing campaign. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Segmenting And Targeting Strategies Self-paced pre-recorded learning content on this topic. Segmenting and Targeting Strategies Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Manager Marketing Director Digital Marketing Specialist Marketing Consultant Marketing Analyst Marketing Strategist Advertising Executive Sales Manager with marketing experience Public Relations Manager Chief Marketing Officer (CMO) Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.