Enhance your professional toolkit with our comprehensive 'Restraint Awareness: Safeguarding Yourself and Others' course. Acquire crucial skills in risk assessment, communication, and post-incident management. Ideal for healthcare, security, and education professionals seeking ethical and effective strategies for conflict resolution. Elevate your expertise and prioritize safety with our expert-led training. Enroll now for a transformative learning experience.
Businesses that don't control their costs don't stay in business. How well are you doing? Is everyone in your organisation sufficiently aware of costs, managing them effectively and maximising opportunities to reduce them? If there is scope for improvement, this course will help get you back on track. It will demonstrate that cost reduction is so much more than cost control and cost cutting. True cost management is about being aware of costs, seeking to reduce them through good design and efficient operating practices whilst taking continuing action on overspending. This course will develop the participants' skills in: Being aware of costs at all times Seeking cost reduction from the start (including life-cycle costing) Appraising projects / production to identify and take out risk Understanding real budgeting Using techniques such as ZBB and ABC where appropriate Ensuring cost reports lead to action Managing a cost reduction process that delivers Benefits to the organisation will include: Identification of cost reduction and business improvement opportunities Better reporting and ownership of costs Greater awareness and control of everyday costs 1 Introduction - the cost management process The risks of poor cost control Capital and revenue costs The importance of cost awareness The importance of cost reduction Cost management - the key aspects How to build a cost management and control process checklist for your areas of responsibility 2 Cost removal - taking out costs Cost awareness Costs of poor design / poor processes Value engineering Removing redundant costs 3 The need for commercial, technical and financial appraisals Understand the problems before cash is committed and costs incurred Making the effort to identify commercial and technical risk The time value of money - DCF techniques for long term projects Cost models for production processes and projects Costing models - project appraisals The use of spreadsheets to identify sensitivity and risk How to focus on risk management 4 Budgeting - proper budgeting challenges costs The philosophy of the business - are costs an issue? The importance of having the right culture The need for detailed business objectives Budgetary control measures Designing budget reports - for action 5 Zero-based budgeting (ZBB) - the principles Much more than starting with a clean sheet of paper What ZBB can achieve The concept of decision packages - to challenge business methods and costs Only necessary costs should be incurred A review of an operating budget - demonstrating what ZBB challenges and the costs it may lead to being taken out 6 Awareness of overheads and other costs Definitions of cost - direct and indirect Dealing with overheads - what is meant by allocation, absorption or apportionment? The apparent and real problems with overheads Different ways of dealing with overheads Review of overhead allocation methods and accounting and reporting issues 7 Overheads and product costing Activity-based costing (ABC) - the principles Where and how the ABC approach may be helpful Know the 'true' cost of a product or a project Should you be in business? Will you stay in business? Identifying weaknesses in a traditional overhead allocation How ABC will help improve product or service costing Identifying which products and activities should be developed and which abandoned 8 Cost reduction culture The need for cost reports What measures can be used to identify over-spends as early as possible Cost control performance measures and ratios 9 Design of cost control reports Reports should lead to action and deliver Selecting cost control measures which can be acted upon Practice in designing action reports 10 Course summary - developing your own cost action plan Group and individual action plans will be prepared with a view to participants identifying their cost risks areas and the techniques which can be immediately applied to improve costing and reduce costs
Gain essential skills in nursing assistance, phlebotomy, and catheterisation with the Nursing Assistant Training with Phlebotomy & Catheterisation bundle. Perfect for aspiring healthcare professionals, this comprehensive programme equips learners for multifaceted roles in patient care.
Dive into the world of image segmentation with PyTorch. From tensors to UNet and FPN architectures, grasp the theory behind convolutional neural networks, loss functions, and evaluation metrics. Learn to mold data and tackle real-world projects, equipping developers and data scientists with versatile deep-learning skills.
Duration 3 Days 18 CPD hours This course is intended for Deployment engineer Sales engineer Overview After taking this course, you should be able to: Examine components, protocols, and variables that influence selection of the design and sizing of a PCCE deployment Identify concepts necessary to create CCE system design specifications and deployment plans Configure an advanced VXML application implementing DB lookup functionality and digit collection; use Call Studio and CCE Scripting tools to present call data collected from the caller to the gent desktop Discover how to install CCE software Administer CA signed security certificates to support the successful addition of a PCCE site Identify the tasks associated with adding Remote Site functionality to the PCCE environment Discuss integration of the CUIC, LiveData, and Finesse reporting environments Configure the PCCE Dial Plan end-to-end, incorporating the use of Cisco Unified Border Element (CUBE), Cisco Unified SIP Proxy (CUSP), Cisco Virtualized Voice Browsers (VVBs), Voice XML (VXML) Gateways (GW), and Significant Digits Examine concepts necessary to create CCE system design specifications and deployment plans Create a series of routing scripts using PCCE Configure Single sign-on for Unified CCE The Implementing Cisco Contact Center Enterprise (CCEI) v1.0 course teaches you how to build and implement a Cisco© Packaged Contact Center Enterprise (PCCE) solution, including advanced integration of external data, Single Sign-On (SSO), and process detail for the Contact Center Enterprise (CCE) solution with examples of the various deployment models. This integration process enables businesses and organizations to deliver a connected digital experience of continuous and capability-rich journeys for your customers, across time and channels. This course teaches you to install the CCE solution and provide Tier 2?3 solution support. The focus is on Day 1 support for a new CCE deployment. Planning a Cisco Packaged Contact Center Enterprise Deployment Packaged CCE Component Overview Call Flows Review Staging a Packaged CCE Deployment PCCE Deployment Planning and System Design Specification Software Compatibility and OS Requirements Preparing CCE Software for Installation General Considerations and System Requirements Active Directory Considerations Administering Security Certificates Security Certificate Overview Install and Configure Certificate Authority Introducing the Packaged CCE Integration Wizard PCCE Inventory and Service Accounts Run the PCCE Wizard Adding a Site to Packaged CCE Adding a Site to Packaged CCE PCCE Remote Site Overview Remote Site Security Certificate Considerations Integrating Cisco Unified Intelligence Center, LiveData, and Finesse Compare Real Time vs. Live Data Complete Cisco Unified Intelligence Center Integration Personalizing the Packaged CCE Dial Plan CCE Dial Plan Components Ingress Gateway and Cisco Unified Border Element Dial Plans Configuring to Validate Deployment Configuring to Validate Deployment Confirm Configuration Readiness Cisco Unified Communications Manager Administration Scripting for Packaged Contact Center Enterprise Configure Script Editor Use Microapps Configuring Single Sign-On SSO Overview Configure SSO Prerequisites Additional course details: Nexus Humans Cisco Implementing Cisco Contact Center Enterprise v2.0 (CCEI) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Cisco Implementing Cisco Contact Center Enterprise v2.0 (CCEI) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Step into the vibrant world of web development with our 'jQuery Masterclass Course: JavaScript and AJAX Coding Bible.' This course is crafted to guide you through the intricate functionalities of jQuery, a powerful library that simplifies JavaScript programming. Starting with an introduction that sets the foundation, the course gradually unfolds the vast capabilities of jQuery, from simple selectors to complex AJAX operations. Each section is meticulously designed to build upon your skills, making the journey from novice to jQuery expert both engaging and informative. This course isn't just about learning to code; it's about empowering you to create interactive and dynamic web applications with ease and confidence. Progress through the curriculum to master various aspects of jQuery, including working with attributes and values, handling events, and manipulating HTML/CSS. You'll delve into traversing methods, learning to navigate and manipulate the Document Object Model (DOM) efficiently. The course also sheds light on creating visually appealing web pages with jQuery effects and animations. The comprehensive section on AJAX will equip you with the skills to make asynchronous requests, enhancing the user experience of your web applications. By the end of this course, you'll not only have a solid understanding of jQuery but also the practical know-how to implement it in real-world projects. Learning Outcomes Understand the core concepts and functionalities of jQuery. Master the use of selectors for manipulating DOM elements. Gain proficiency in handling events and working with HTML/CSS in jQuery. Learn to create dynamic web content and effects using jQuery. Develop skills in AJAX for asynchronous web programming. Why choose this jQuery Masterclass Course: JavaScript and AJAX Coding Bible? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this jQuery Masterclass Course: JavaScript and AJAX Coding Bible for? Web developers seeking to enhance their JavaScript and jQuery skills. Front-end developers aiming to create more interactive web applications. IT students and enthusiasts exploring web development technologies. Professionals transitioning to web development and programming. Anyone interested in learning jQuery for personal or professional web projects. Career path Web Developer: £25,000 - £50,000 Front-End Developer: £28,000 - £55,000 JavaScript Developer: £30,000 - £60,000 UI/UX Designer: £27,000 - £50,000 Full Stack Developer: £35,000 - £70,000 Web Application Developer: £32,000 - £65,000 Prerequisites This jQuery Masterclass Course: JavaScript and AJAX Coding Bible does not require you to have any prior qualifications or experience. You can just enrol and start learning.This jQuery Masterclass Course: JavaScript and AJAX Coding Bible was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01 : Introduction Introduction To This Course 00:02:00 Setup on Windows 00:03:00 Setup on Mac OS X 00:03:00 Setup on Linux 00:05:00 Online Code IDE 00:02:00 Uncompressed vs Minified vs Slim vs Slim Minified 00:05:00 Document Ready 00:03:00 Section 02 : Selectors Elements 00:03:00 All Elements 00:02:00 This Keyword 00:03:00 ID 00:02:00 Class 00:02:00 Multiple Items 00:03:00 First Element 00:02:00 Odd/Even 00:06:00 Element and Class 00:02:00 Children 00:04:00 Attributes 00:03:00 Type 00:04:00 Contains 00:03:00 Section 03 : Attributes/Values Get Attribute 00:02:00 Set Attribute 00:03:00 Set Attribute With Callback Function 00:03:00 Set Multiple Attributes 00:03:00 Remove 00:02:00 Text Attribute 00:02:00 Data Attribute 00:03:00 Value 00:03:00 HTML Value 00:02:00 Class 00:09:00 Section 04 : Events Binding & Unbinding 00:07:00 Attributes 00:04:00 Propagation 00:05:00 Prevent Default Behaviour 00:05:00 Mouse Single Click 00:02:00 Mouse Double Click 00:02:00 Mouse Enter Element 00:04:00 Mouse Leave Element 00:04:00 Mouse Hover 00:04:00 Mouse Down 00:03:00 Mouse Up 00:02:00 Keyboard Down 00:03:00 Keyboard Press 00:01:00 Keyboard Up 00:01:00 Form Submit 00:03:00 Form Change 00:03:00 Form Focus 00:04:00 Form Blur 00:02:00 Document/Window Scroll 00:03:00 Document/Window Resize 00:02:00 Combining Multiple Events Using A Single Selector 00:05:00 Section 05 : HTML/CSS Get and Set CSS Property 00:03:00 Set Multiple CSS Properties 00:02:00 Add, Remove and Toggle CSS Classes 00:06:00 Get and Set Element Dimensions 00:12:00 Adding Elements Using Append, Prepend, After and Before 00:05:00 Removing Elements Using Remove and Empty 00:06:00 Section 06 : Traversing Elements By Index 00:03:00 Child Elements 00:03:00 Parent Element 00:03:00 Sibling Elements 00:03:00 Filtering Elements 00:06:00 Section 07 : Effects Show, Hide and Toggle 00:11:00 Fading Using FadeIn, FadeOut, FadeToggle and FadeTo 00:06:00 Sliding Using SlideDown, SlideUp and SlideToggle 00:06:00 Animate 00:09:00 Stop Effects and Animations 00:03:00 Function Callback 00:03:00 Action and Method Chaining 00:05:00 Section 08: AJAX Load 00:05:00 Get JSON 00:04:00 GET Data 00:04:00 POST Data 00:05:00 Section 09 : Utility Functions Trim String 00:03:00 Extend 00:03:00 Extend Function 00:07:00 In Array 00:04:00 Each 00:03:00 Data Function 00:05:00 Proxy Function 00:03:00 Is Window Function 00:01:00 Now/Epoch Time Method 00:02:00 Number Check (isNumeric) 00:02:00 Dequeue 00:03:00 Global Evaluation 00:02:00 Section 10 : Resource Resource 00:00:00 Assignment Assignment - jQuery: JavaScript and AJAX Coding Bible 00:00:00
In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This The Art of Public Speaking course will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The The Art of Public Speaking course will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to The Art of Public Speaking and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited The Art of Public Speaking course is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this The Art of Public Speaking course. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career path The The Art of Public Speaking will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Module 01: Start With a Killer Opener Introduction and Welcome to the course 00:17:00 Get Them To Trust You 00:18:00 Get Them To Believe You 00:14:00 Get Them To Listen To You 00:09:00 Killer Opener Summary And Q&A 00:05:00 Module 02: Command With Your Body Introduction To Command With Your Body 00:04:00 Take A Strong Stance 00:06:00 Move Purposefully 00:10:00 Master Eye Contact 00:06:00 Activity - Command With Your Body 00:10:00 Module 03: Convince With Your Voice Introduction To Convince With Your Voice 00:04:00 Choose Your Words Wisely 00:28:00 Find Your Optimal Pace, Volume, Inflections and Tone 00:02:00 Convince With Your Voice Summary And Next Steps 00:03:00 Module 04: Overcome Your Presentation Fears Introduction To Overcome Your Presentation Fears 00:08:00 Minimize The Chance Of A Misstep 00:18:00 Channel Your Strengths And Not Your Vulnerabilities 00:20:00 Focus On Your Audience's Needs And Not Your Own 00:19:00 Module 05: Appear Confident and Credible Introduction To Appear Confident And Credible 00:09:00 Use Confident Language 00:20:00 Speak With a Confident Voice 00:02:00 Show Confident Body Language And Facial Expressions 00:08:00 Module 06: Rule the Room and Q&A Big Picture and Q&A 00:08:00 Additional Study Materials Convey Workbook 02:38:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
Aromatherapy For Massage Therapists Course is a wonderful learning opportunity for anyone who has a passion for this topic and is interested in enjoying a long career in the relevant industry. It's also for anyone who is already working in this field and looking to brush up their knowledge and boost their career with a recognised certification. Aromatherapy For Massage Therapists Course consists of several modules that take around 4 hours to complete. The course is accompanied by instructional videos, helpful illustrations, how-to instructions and advice. The course is offered online at a very affordable price. That gives you the ability to study at your own pace in the comfort of your home. You can access the modules from anywhere and from any device. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification Upon successful completion of the course, you will be able to obtain your course completion PDF Certificate at £9.99. Print copy by post is also available at an additional cost of £15.99 and the same for PDF and printed transcripts. Course Content Introduction Welcome to the course! it is so great to have you here! 00:02:00 Download your 'goodies' from the resources! 00:01:00 Learning the basics of essential oils If you don't know about essential oils then this section is important 00:01:00 Knowing the grade of your essential oils-are they therapeutic or not? 00:04:00 Why Do Certain Plants Have Essential Oils 00:02:00 A 2 minute history lesson on essential oils and aromatherapy. 00:02:00 When is an essential oil not an essential oil? 00:04:00 Why essential oils have such huge variations in cost. 00:03:00 Buying your essential oils 00:05:00 Storing your essential oils and their shelf life 00:04:00 This is important when buying citrus essential oils 00:01:00 This is REALLY important when you have citrus essential oils. 00:01:00 So how do they adulterate essential oils? 00:06:00 So how do they test essential oils for purity? 00:02:00 Results from the adulterated essential oil test 00:01:00 The unsung heroes of the aromatherapy world-carrier oils. 00:03:00 The qualities of the various carrier oils 00:10:00 Well, we have come to the end of this section! 00:01:00 What you can make your clients for them to use at home Massage is the perfect modality for using arometherapy to get great results 00:06:00 What equipment you need 00:04:00 Essential oil safety-very important things that you should know 00:04:00 A word about using peppermint and eucalyptus with children 00:02:00 Diffusers at home - what you shouldn't do 00:04:00 Personal inhalers- These are brilliant for you and your clients! 00:06:00 Making diffuser blends for your clients 00:02:00 Roller bottles are great for your clients! 00:03:00 How to make a muscle and pain balm and chest rub 00:08:00 Unscented lotions are a better alternative for your clients at home 00:03:00 Using warm and cold compresses-when is the right time to do which? 00:03:00 Baths with essential oils-do not recommend this! 00:02:00 How to charge correctly for your essential oil blends and products 00:03:00 Relaxation massages and the correct dilutions for your clients 00:03:00 Treating problem areas-you can increase your dilution levels. 00:02:00 If you are a reflexologist, here is what you can do. 00:01:00 Make your full body massage sessions 75 mins or more. 00:02:00 The consultation with your clients is really important 00:04:00 A word about diluting for different people 00:03:00 It is important to keep good records for several reasons 00:01:00 Tell the world! Promote about your new skills. 00:03:00 Using aromatherapy for specific emotional ,physical and psychological disorders. Let's take a look at how you can help your clients on so many levels. 00:01:00 The stressed client-Here is a fabulous massage blend to help them 00:03:00 Awesome Stock Blends for your Massage Clients 00:04:00 How to make anxiety relief blends and inhalers for your clients 00:03:00 Insomnia-This blend will knock them out! 00:03:00 Morning Sickness-One essential oil that made a huge difference! 00:02:00 Allergy relief inhalers for your clients 00:04:00 How to make a nausea inhaler for your clients 00:04:00 The best uplifting blends for your clients 00:02:00 Headaches-Lotions, inhaler and diffuser blends and roller ball blends. 00:04:00 Blends to help your clients have better focus and concentration 00:03:00 Menopause- A really powerful massage blend that you can also make for them 00:02:00 How to enhance your clients athletic abilities using essential oils 00:02:00 Help your clients through cold and flu seasons with these great blends 00:04:00 Musculoskeletal Pain and how to treat specific disorders What you will learn in this section 00:03:00 Muscular aches and pains and a great blend to help them 00:03:00 Sprains and strains-A roller bottle blend for your clients thats brilliant 00:05:00 Overuse Problems-Tendonitis, bursitis, plantar fasciitis etc 00:03:00 Cellulite treatments, oils and creams 00:06:00 Post exercise soreness massage blends and lotions for home use 00:05:00 Fluid retention/Edema/Lymphatic drainage oils and treatments 00:07:00 Oil and lotions Blends for Cramps and Muscle Spasms 00:02:00 A very effective bruises and bumps oil to make 00:02:00 Rheumatoid arthritis- which oils are the best and why 00:02:00 Osteoarthritis- The oils that work best for this condition 00:02:00 How to effectively use essential oils for nerve pain and sciatica 00:03:00 What if you do not know whether to use warming or cooling oils? 00:03:00 The Basics of Blending Blending Basics-Making your own blends. 00:12:00 The therapeutic qualities of some common essential oils Looking at the specific properties of common essential oils 00:01:00 Basil 00:03:00 Bergamot 00:02:00 Black Pepper 00:02:00 Cardamon 00:01:00 Cedarwood 00:02:00 Cinnamon 00:02:00 Clove 00:01:00 Eucalyptus 00:02:00 Frankincense 00:02:00 Mandarin 00:01:00 Patchouli 00:01:00 Geranium 00:01:00 Peppermint 00:02:00 Chamomile German 00:02:00 Ginger 00:02:00 Chamomile Roman 00:01:00 Grapefruit 00:02:00 Rosemary 00:01:00 Helichrysum 00:02:00 Lemon 00:02:00 Lavender 00:02:00 Sandalwood 00:01:00 Congratulations and thank you very much! 00:01:00 Resources Resources - Aromatherapy For Massage Therapists 00:00:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
Embark on a linguistic odyssey with our Copywriting course, a beacon for those yearning to harness the power of words in the digital marketplace. In the opening act, participants will be introduced to the captivating world of copywriting, exploring the foundational elements that make words not just read but felt. As the narrative unfolds, discover the alchemy of core concepts that transmute simple phrases into persuasive messages. This journey will sculpt your writing with the finesse of a master wordsmith, unlocking the secrets of creating compelling content that resonates and converts. The course curriculum is meticulously crafted to guide you through the labyrinth of marketing tactics, leading to the creation of copy that sells. With an entire section dedicated to the art of headlines, learn to captivate audiences with the allure of a powerful first impression. From the nine steps of a streamlined copywriting process to the tried-and-true formulas that evoke action, this course is an arsenal for those ready to conquer the world of content creation. A trove of hacks, tips, and practical exercises awaits to refine your craft and crown you as a sovereign of the written word. Learning Outcomes Comprehend the fundamental principles and core concepts of copywriting. Learn the strategies for developing marketing copy that effectively sells. Understand and apply proven copywriting formulas and processes. Master the art of crafting compelling headlines and engaging content. Enhance your copywriting expertise with practical exercises and actionable hacks. Why choose this Copywriting course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Copywriting course for? Aspiring copywriters eager to learn the craft. Marketing professionals aiming to sharpen their content creation skills. Entrepreneurs seeking to enhance their brand messaging. Content creators and bloggers wanting to engage and expand their audience. Business owners looking to improve in-house marketing efforts. Career path Content Writer: £20,000 - £35,000 Marketing Executive: £23,000 - £30,000 SEO Specialist: £25,000 - £40,000 Brand Strategist: £28,000 - £50,000 Digital Marketing Manager: £30,000 - £45,000 Creative Director: £50,000 - £85,000 Prerequisites This Copywriting does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Copywriting was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - Copywriting 00:00:00 Assignment Assignment - Copywriting 00:00:00
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