320 Courses

>> Deal Price is Active Now; Offer Ends Soon, Hurry Up!! << Do you want to manage your public relations more effectively? With a diploma in media and public relations, you are making inroads into strategic communication planning. For the growth of your business, or to pursue a career in media and public relations, effective networking is crucial. For any business, growth depends on networking and public relations. When you start to master strong networking skills, you are in with a chance to increase the scope of expanding your network. Key Topics to be Covered by Media and Public Relations: Starting a fruitful conversation Making a good first impression Taking control of your nervousness How to make use of business cards Working on your memory and remembering names Writing better business letters Working on your proposals Preparing better reports and executive summaries Understanding goals and setting SMART ones Helping others out in setting goals Understanding print media Handing a crisis with a positive approach This online training course is accredited by CPD with 10 CPD points for professional development. Students can expect to complete this training course in around 02 hours. You'll also get dedicated expert assistance from us to answer any queries you may have while studying our course. The Media and Public Relations course is broken down into several in-depth modules to provide you with the most convenient and rich learning experience possible. Upon successful completion of the course, you will receive an instant e-certificate as proof of the comprehensive skill development and competency. Add these amazing new skills to your resume and boost your employability by simply enroling on this course. You'll get a Free Student ID card by enroling in this course. This ID card entitles you to discounts on bus tickets, movie tickets, and library cards. Enroling on the course will ensure that you land your dream career faster than you thought possible. Learning Outcomes of Media and Public Relations: Understand how to network for growth and success Know how to dress up for the situation Learn how to set smarter goals Discover how to use social media more fruitfully Communicating for success Experts created the course to provide a rich and in-depth training experience for all students who enrol in it. With this comprehensive course, you can achieve your dreams and train for your ideal career. The course provides students with an in-depth learning experience that they can work through at their own pace to enhance their professional development. Start your learning journey straight away with this course and take a step toward a brighter future! Skills You Will Gain Networking for success Writing effectively for smooth communications Utilising modern ways of reaching potential clients Ensuring effective communication with employees Why should you choose the course with Academy for Health & Fitness? Opportunity to earn a certificate accredited by CPD after completing this course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Globally accepted standard structured lesson planning Innovative and engaging contents and activities Assessments that measure higher-level thinking and skills Complete the program in your own time, at your own pace Each of our students gets full 24/7 tutor support *** Course Curriculum *** Here is the curriculum breakdown of course: *** Media and Public Relations Diploma *** Introduction to the Course Course Objectives Module 01: Networking for Success (I) Creating an Effective Introduction Making a Great First Impression Module 02: Networking For Success (II) Minimizing Nervousness Using Business Cards Effectively Remembering Names Module 03: The Meet and Greet The Three-Step Process The Four Levels of Conversation Module 04: Dressing for Success The Meaning of Colors Interpreting Common Dress Codes Deciding What to Wear Module 05: Writing Business Letters Writing Proposals Reports Executive Summaries Module 06: Setting Goals Understanding Goals SMART Goals Helping Others with Goal Setting Module 07: Media Relations Television Print Web Presence, Blogs & the Internet Module 08: Issues and Crisis Communication Planning Gauging the Impending Crisis Level Providing Feedback and Insights How Information Will be Distributed Tracking the Overall Effect Module 09: Social Media (The PR Toolkit) Blogs Wikis Podcasts Social Bookmarks RSS Feeds Module 10: Employee Communications Verbal Communication Non-Verbal Communication Skills (Body Language) Email Etiquette Negotiation Skills Making an Impact Assessment process Once you have completed the course, your skills and knowledge will be tested with an automated multiple-choice assessment, after which you will receive instant results. Showcase Your Accomplishment of New Skills: Get a Certification of Completion The learners have to successfully complete the assessment of this Media and Public Relations Diploma to achieve the CPD accredited certificate. Digital certificates can be ordered for only £10. The learner can purchase printed hard copies inside the UK for £29, and international students can purchase printed hard copies for £39. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? With the rapid growth in social media and online business communication, we entered a new era in a matter of a few years. To make rapid progress in this industry, you need to understand the latest trends of media and public relations. Requirements The Media and Public Relations program does not require any prior knowledge; everyone may participate! This Media and Public Relations course is open to anyone who is interested in learning from anywhere in the world. Every student must be over the age of 16 and have a passion for learning and literacy. This 100% online course can be accessed from any internet-connected device, such as a computer, tablet, or smartphone. This Media and Public Relations course allows you to study at your own speed and grow a quality skillset. Career path To start with, the media opens new opportunities for rapid growth and effective communication.

Empower yourself to protect children online with our comprehensive Safeguarding Children Internet Safety Training. This essential course equips you with the knowledge and tools needed to ensure children's safety in the digital age. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In the Safeguarding Children Internet Safety Training course, learners will gain comprehensive knowledge about ensuring children's safety online. They will understand the importance of internet safety for children and learn about maintaining privacy and accessing appropriate online content. The course covers safe practices for using social media and mobile devices, along with tools and strategies for monitoring children's internet activities effectively. Learners will also discover measures to safeguard children from cyberbullying, internet grooming, and other online risks. The curriculum emphasizes the identification, prevention, and management of internet-related threats, equipping learners with essential skills to create a safer online environment for children. Course Curriculum Module 01: The Concept of Internet Safety for the Children Module 02: The Concept of Privacy and Appropriate Online Content Module 03: Safe Use of Social Media Module 04: Mobile Device Safety Module 05: Tools and Tips for Monitoring Child's Internet Use Module 06: Appropriate Measures for Safeguarding Your Child Module 07: Cyberbullying Module 08: Internet Grooming Module 09: Identifying, Preventing and Overcoming Internet Learning Outcomes: Understand key concepts of internet safety for children and minors. Identify privacy issues and appropriate online content for children. Implement safe practices for social media and mobile device usage. Utilize tools and strategies to monitor children's internet activities effectively. Apply measures to safeguard children from cyberbullying and online grooming. Recognize, prevent, and address potential internet dangers affecting children. CPD 10 CPD hours / points Accredited by CPD Quality Standards Safeguarding Children Internet Safety Training 1:47:03 1: Module 01: The Concept of Internet Safety for the Children 15:46 2: Module 02: The Concept of Privacy and Appropriate Online Content 09:49 3: Module 03: Safe Use of Social Media 08:01 4: Module 04: Mobile Device Safety 08:49 5: Module 05: Tools and Tips for Monitoring Child's Internet Use 09:12 6: Module 06: Appropriate Measures for Safeguarding Your Child 08:21 7: Module 07: Cyberbullying 18:22 8: Module 08: Internet Grooming 17:13 9: Module 09: Identifying, Preventing and Overcoming Internet 10:30 10: CPD Certificate - Free 01:00 Who is this course for? Parents and guardians of children aged 5-16 years. Teachers and educators involved in child welfare. Childcare professionals and social workers. Counsellors and therapists specializing in child protection. Law enforcement personnel dealing with online safety issues. Career path Child Protection Officer Family Support Worker Online Safety Educator School Counsellor Social Media Safety Advisor Youth Worker Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Embark on a transformative journey into the dynamic realm of digital marketing, where innovation meets strategy, and possibilities unfold at every click. Picture yourself mastering the intricacies of the digital landscape, navigating through the riveting modules designed to elevate your understanding of the ever-evolving online sphere. In a world where attention is the new currency, arm yourself with the knowledge that transcends trends and unlocks the secret vaults of customer engagement. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Dive into the depths of Growth Hacking, where creativity collides with analytics, sculpting a path that extends beyond conventional boundaries. Unravel the artistry behind Customer Journey, decoding the seamless flow that captivates and converts. From the alchemy of Google Adwords to the symphony of SEO, each module is a chapter in the saga of digital mastery. Immerse yourself in the vibrant tapestry of Social Media Marketing, where platforms like Facebook, Instagram, Twitter, and YouTube become your canvases, and every post is a stroke of strategic brilliance. Let the currents of Email and Mobile Marketing guide you, and harness the power of Content Marketing to shape narratives that resonate in the hearts and minds of your audience. Join us, not merely to learn but to embark on a quest where you become the architect of digital excellence, a maestro orchestrating the future of marketing in a connected world. Elevate your understanding, amplify your impact, and let the journey begin. Course Curriculum Module 01: Digital Marketing Foundations Module 02: Legal Landscape in Digital Marketing Module 03: Unleashing Growth Strategies Module 04: Crafting Seamless Customer Journeys Module 05: Decoding Google Adwords Module 06: Advanced Strategies in Adwords Module 07: Search Engine Optimization (SEO) Mastery Module 08: Strategic Social Media Marketing Effective Email MarketingMastering Facebook MarketingLeveraging Instagram for MarketingStrategic Twitter MarketingDominating YouTube MarketingNavigating Mobile Marketing StrategiesContent Marketing Excellence Learning Outcomes: Understand fundamentals of Digital Marketing for strategic online presence. Comprehend legal requirements governing digital marketing practices for ethical campaigns. Master Growth Hacking techniques to fuel rapid business expansion. Map and optimize Customer Journeys for enhanced user experience. Gain expertise in Google Adwords, from basics to advanced strategies. Implement effective SEO, Social Media, and Content Marketing strategies. CPD 10 CPD hours / points Accredited by CPD Quality Standards Module 01: Digital Marketing Foundations 18:48 1: Module 01: Digital Marketing Foundations 18:48 Module 02: Legal Landscape in Digital Marketing 19:18 2: Module 02: Legal Landscape in Digital Marketing 19:18 Module 03: Unleashing Growth Strategies 12:35 3: Module 03: Unleashing Growth Strategies 12:35 Module 04: Crafting Seamless Customer Journeys 12:57 4: Module 04: Crafting Seamless Customer Journeys 12:57 Module 05: Decoding Google Adwords 15:07 5: Module 05: Decoding Google Adwords 15:07 Module 06: Advanced Strategies in Adwords 16:25 6: Module 06: Advanced Strategies in Adwords 16:25 Module 07: Search Engine Optimization (SEO) Mastery 15:46 7: Module 07: Search Engine Optimization (SEO) Mastery 15:46 Module 08: Strategic Social Media Marketing 1:55:43 8: Effective Email Marketing 19:01 9: Mastering Facebook Marketing 17:55 10: Leveraging Instagram for Marketing 20:22 11: Strategic Twitter Marketing 13:43 12: Dominating YouTube Marketing 15:27 13: Navigating Mobile Marketing Strategies 13:55 14: Content Marketing Excellence 13:20 15: CPD Certificate - Free 01:00 16: Leave A Review 01:00 Who is this course for? Marketing Professionals seeking digital expertise enhancement. Entrepreneurs aiming to leverage online platforms for business growth. Small Business Owners aiming to strengthen their digital marketing competence. Aspiring Digital Marketers looking to build a career in the field. Individuals keen on mastering SEO, Social Media, and PPC strategies. Career path Digital Marketing Manager SEO Specialist Social Media Strategist PPC Specialist Content Marketing Manager Email Marketing Coordinator Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Are you ready to take your public relations skills to the next level? Enroll in our comprehensive Public Relation Level 3 course and become a master of strategic communication and media relations. This advanced course is designed to equip you with the expertise needed to excel in the dynamic world of public relations. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In this Public Relations Level 3 course, learners will gain a comprehensive understanding of how public relations (PR) functions within organizations. They will learn about the principles and practices of PR, including its ethical aspects and professionalism. The course covers various tactics and research methods used in PR campaigns, as well as the power of storytelling and effective public speaking skills. Learners will explore the role of social media in PR and how to leverage it for communication purposes. They will also delve into becoming influencers and the importance of body language in effective communication. Crisis management strategies and the implementation of corporate social responsibility (CSR) are also key components of the curriculum. Additionally, learners will gain insights into cross-cultural awareness and communication, which are crucial for working in diverse teams and managing PR in global contexts. Course Curriculum Module 01: Introduction to Public Relations Module 02: Major Fields of Public Relations Practice Part I Module 03: Major Fields of Public Relations Practice Part II Module 04: Management and Organisation of Public Relations Module 05: Ethics and Professionalism in Public Relations Module 06: Public Relations Tactics and Research Module 07: Concepts of Public Relations Module 08: Power of Storytelling Module 09: Public Speaking Module 10: Social Media and PR Module 11: Becoming an Influencer Module 12: Importance of Body Language Module 13: Decision Making with Critical Thinking Module 14: Crisis Management Module 15: Copy of Corporate Cross-Cultural Awareness Module 16: Copy of Cross-Cultural Communication Module 17: Copy of Cultural Values Module 18: Copy of Defamation Module 19: Copy of Implementing CSR Module 20: Copy of Introduction to Cross-Cultural Awareness Module 21: Copy of Media Regulatory Bodies Module 22: Copy of Performance Evaluation and Performance Reporting Module 23: Copy of Working with and Managing a Culturally Diverse Team Learning Outcomes Understand the fundamentals of Public Relations and its importance in communication. Identify key fields within Public Relations and their distinct practices. Demonstrate knowledge of ethical standards and professionalism in PR. Apply tactics and research methods effectively in PR campaigns. Analyze the impact of storytelling, public speaking, and social media. Manage crises and implement cross-cultural communication strategies in PR. CPD 10 CPD hours / points Accredited by CPD Quality Standards Public Relation Level 3 4:45:04 1: Module 01: Introduction to Public Relations 12:45 2: Module 02: Major Fields of Public Relations Practice Part I 14:08 3: Module 03: Major Fields of Public Relations Practice Part II 14:25 4: Module 04: Management and Organisation of Public Relations 10:21 5: Module 05: Ethics and Professionalism in Public Relations 09:01 6: Module 06: Public Relations Tactics and Research 16:34 7: Module 07: Concepts of Public Relations 14:28 8: Module 08: Power of Storytelling 21:26 9: Module 09: Public Speaking 12:34 10: Module 10: Social Media and PR 13:22 11: Module 11: Becoming an Influencer 14:16 12: Module 12: Importance of Body Language 10:48 13: Module 13: Decision Making with Critical Thinking 14:28 14: Module 14: Crisis Management 19:13 15: Module 15: Copy of Corporate Cross-Cultural Awareness 07:09 16: Module 16: Copy of Cross-Cultural Communication 07:24 17: Module 17: Copy of Cultural Values 06:41 18: Module 18: Copy of Defamation 10:56 19: Module 19: Copy of Implementing CSR 11:36 20: Module 20: Copy of Introduction to Cross-Cultural Awareness 06:51 21: Module 21: Copy of Media Regulatory Bodies 19:11 22: Module 22: Copy of Performance Evaluation and Performance Reporting 09:28 23: Module 23: Copy of Working with and Managing a Culturally Diverse Team 06:59 24: CPD Certificate - Free 01:00 Who is this course for? Professionals seeking advanced PR knowledge. Individuals aspiring to become PR specialists. Students pursuing a career in communication and media. Business owners interested in enhancing PR strategies. Anyone looking to understand PR ethics and tactics. Career path PR Manager Communications Specialist Social Media Strategist Crisis Communication Manager Corporate Social Responsibility Coordinator Media Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Whether you're currently looking for a job in social media marketing, or consider yourself to already be an expert, this Social Media Marketing Professional Diploma will teach you new skills and refresh any existing knowledge in the field. The course covers everything you need to know, including the latest marketing knowledge and practices in digital, social media, mobile marketing, search engine optimization (SEO), search engine marketing (SEM), content and video marketing and market analytics. After completing this course, you will become a certified digital marketing specialist in social media and gain exclusive access to our membership network designed to connect you with peers, experts and opportunities. And because we want as many people as possible to be able to study this important course, we've designed it for both part-time and full-time students, meaning you can study at your own pace. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Once the course has been completed and the assessment has been passed, all students are entitled to receive an endorsed certificate. This will provide proof that you have completed your training objectives, and each endorsed certificate can be ordered and delivered to your address for only £69. Please note that overseas students may be charged an additional £10 for postage. CPD Certificate of Achievement from Janets After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who is this course for? Social Media Marketing Professional Diploma is suitable for anyone who want to gain extensive knowledge, potential experience and professional skills in the related field. This is a great opportunity for all student from any academic backgrounds to learn more on this subject. Career path Training offered by the Social Media Marketing Professional Diploma could potentially benefit a range of roles, but would particularly enhance careers in Digital Marketing Social Media Management PR SEO Other social media marketing roles Course Content Social Media Marketing - Understanding Social Media Marketing Social Media Marketing-Marketing As A Business Priority Social Media Marketing-The Buyer Journey Bob's World View Social Media Marketing-Social Media Marketing And SEO Social Media Marketing-Social Media Marketing Platforms Social Media Marketing-Posting On Social Media Platforms Social Media Marketing-Social Media Posting Ideas Social Media Marketing-Creating A Social Media Marketing Post Social Media Marketing-Community Based Marketing Social Media Marketing - Building A Social Media And Content Marketing Plan Social Media Marketing - Cases Studies Creating Social Media Images Profile Image - Creating Your Social Media Profile Image Profile Image - Lighting And Posing Your Subject Profile Image - Editing Your Image With Snapseed On An iPhone Or Smartphone Blogging - Copywriting For Blogs And Articles Blogging - Writing Your Copy Email Marketing - Building Your Email List Email Marketing - Using Your Email List Email Marketing - Email Copywriting Email Marketing - Email Analytics - Automations - Maintenance Local SEO + SEO - A Guide To Ranking Your Local Business In Google Local Search Local SEO + SEO - Google Search And Your Position In Local Search Local SEO + SEO - Google My Business - A Strong Local SEO Factor Local SEO + SEO - Building Up Reviews - Including Google Local Reviews Local SEO + SEO - Backlinks - Understand How They Improve SEO Local SEO + SEO - On Site SEO - Improving Your Sites SEO Local SEO + SEO - Keyword Optimisation For Powerful SEO Local SEO + SEO - Local Business Online Marketing YouTube Marketing - YouTube Channel Setup And SEO YouTube Marketing - YouTube Video Launch Strategy Audio Production - Mastering Audio Production For Video And Podcasting Video Production - Mastering Video Lighting And Subject Composition Video Production - Green Screen Video Production Video Production - On Camera Presence - Getting Comfortable On Camera Video Production - Writing A Promotional Script For Your Video Video Production - Video/Audio Editing With Adobe Premiere Pro + Adobe Audition Introduction To Vlogging Understanding Instagram Quora Marketing Pinterest Marketing Introduction To Podcasting Course Summary

Digital marketing is not just a "secure" professional route in today's economy, but it is also a flourishing employment market! Digital marketing is a terrific option because the need for it is growing every day in the UK. Companies used to promote on television, radio, and in newspapers, but now they are more focused on advertising on digital media. This course will get you up and running quickly in gaining the fundamental skills and training needed to establish your career as a digital marketer. Digital Skills: Digital Marketing is the best digital marketing course for people who want to learn how to leverage social media and popular online apps to increase product and service recognition. You'll be led through real-world instances and methods, as well as learning activities designed to help you create extremely successful commercials. After completing this course, you will be able to develop and execute first-rate marketing campaigns utilising email, SEO, and a variety of other tactics. This knowledge will be important for your CV when applying for senior positions in this industry. After this course, you will be able to: Learn the fundamentals of SEO Improve your understanding of Google AdWords and Google Analytics Learn efficient Facebook marketing strategies Learn about lead-creation tactics Discover the fundamentals of email marketing Learn about the Content Management System (CMS) Develop your knowledge of strategic marketing, sales growth, and other areas Discover the ideal step-by-step LinkedIn marketing strategy Learn how to create Instagram leads Discover how they increased their internet sales Learn how much money to put into internet marketing Discover how to boost their conversion rate and convert website visitors into paying clients Learn how Google, Facebook, Amazon, and other online "monsters" employ internet marketing methods Discover how to use a list-building method Why Prefer this Digital Skills: Digital Marketing Course? Opportunity to earn a certificate accredited by CPD after completing this course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standards-aligned lesson planning Innovative and engaging content and activities Assessments that measure higher-level thinking and skills Complete the program in your own time, at your own pace Each of our students gets full 24/7 tutor support Experts created the Digital Skills: Digital Marketing course to provide a rich and in-depth training experience for all students who enrol in it. Enrol in the course right now and you'll have immediate access to all of the course materials. Then, from any internet-enabled device, access the course materials and learn when it's convenient for you. Start your learning journey straight away with this course and take a step toward a brighter future! *** Course Curriculum *** Here is the curriculum breakdown of the course: Module 01: Introduction This module covers the following topics: Welcome Module 02: General Tips & Tricks Series This module covers the following topics: How to register your company How to see Email Sender's Company and Logo in Your Gmail How to Generate a sitemap of a website How to protect a website from Spam on WordPress Quick way to identify whether the website is Mobile optimized How to identify registration data of website How to identify duplicate content from the web How to create google alerts How to find the age of the domain How to check if the website server is down How to create text notes that will self destruct after being read How to send google search information to your friends How to find webhost of any website Discover new sites that are similar to what you like alredy How to easily highlight the important parts of a web page How to share you email online without worrying about spam How to get compute level answers without searching The easiest way to setup email reminders How to find the original URL tht's hiding behind a short URL How to corrupt a file you shared online How to create a throwaway email How to check if your email account has been compromised Module 03: SEO (Search Engine Optimisation) This module covers the following topics: How to register website on Google search console How to Optimize your website homepage How to add a sitemap on google search How to shortlist targeted keyword list in google keyword planner How to set international targeting on google search How to remove a URL from google search engine How to identify competitors keyword How to leverage top sites to get on google search results Discover powerful data analytics to mesure SEO performance How to do keyword research How to write perfect title tags for search engines How to optimise heading tags, external and internal links What are backlinks & how to get them How to write a perfect Meta description How to enhance speed & performance of your website Module 04: YouTube This module covers the following topics: Youtube account setup Account optimization How to create & setup Youtube channel banner Youtube channel tags, thumbnails & custom thumbnails Analyse Youtube keyword research Youtube SEO techniques What are Youtube cards & how does it work How to optimise comments & reply them in bulk How to grow your channel with competitor Analysis How to manage multiple YouTube accounts A simple yet powerful trick to increase your subscribers list Youtube Paid Advertising How to monetise your YouTube channel Module 05: Google AdWords This module covers the following topics: What are Google Ads & how does it work Account setup Competitors analysis Campaign types & how to select the right campaign Bids & Budgets How to target the right audience Google Ads advance campaign settings Choosing the right keywords How to write ads that gets more clicks Module 06: Google Analytics This module covers the following topics: How to install tracking code on your website How to add filters & remove internal traffic How to track paid campaigns How to look and analyse different segment data How to configure goals in google analysics How to link google Adwords account How to manage multiple analytics accounts How to remove spam traffic Module 07: Email Marketing This module covers the following topics: Email marketing tools set up ( Mailchimp and Gestresponse) How to install signup or popup forms on the website How to collect email address without a wbsite How to create a 'Hook' to your signup forms Discover the psychology behind acquiring more leads Email marketing automation process Email analytics Module 08: Linkedln This module covers the following topics: How to increase your connections in no time Secret of LinkedIn InMails Discover the best ways to use Linkedin Groups How to setup a company page on Linkedin How to increase traffic to your website using Linkedin blog Module 09: Twitter This module covers the following topics: Twitter Account setup Knowing Twitter features Following twitter accounts Twitter profile optimisation How to get Twitter followers Posting first 5 tweets for engagement Leveraging Hashtags to increase your tweets visibility What are twitter polls & how do you use them A powerful trick to acquire customers on twitter How to get followers retweet your post How to embed a twitter button to your website or post Twitter analytics Module 10: Facebook This module covers the following topics: Set your Facebook page Facebook Icon, cover image & description How to get your first page likes Discover how to increase your page likes How to manage multiple Facebook page Facebook comments Leveraging Facebook groups Facebook Autoposting Run a competition Facebook Ads How to get best out of Facebook Facebook pixel & Re-marketing Module 11: Instagram This module covers the following topics: How to setup a Instagram business profile Set up Instagram bio & profile image Leveraging Instagram accounts A simple way to create free content on Instagram Secret of hashtags on Instagram Reposting Instagram App How to get genuine Instagram followers Discover how to grow your business through Instagram stories How to get your posts reposted on Instgram by influncers Module 12: Mobile App This module covers the following topics: A quick way to do App store marketing research How to discover the estimate size of your market Discover the best ways to promote your app App installs via Facebook Ads App installs via Google Ads How to make money from your app How to optimise your App store listing ? Discover growth hacking techniques for App downloads Techniques to get to the top of App store ranking CPD 15 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Digital Skills: Digital Marketing course is suitable for: Individuals who are seeking to acquire digital marketing skills and knowledge Professionals who want to improve their digital marketing skills Business owners who want to learn how to market their business online Individuals who are interested in pursuing a career in digital marketing Professionals who are looking to improve their digital marketing skills for career advancement or to increase their employability Entrepreneurs and small business owners who want to learn how to promote their products or services online effectively Marketing or business students looking to expand their skill set and stay up-to-date with the latest digital marketing trends and tools Non-marketing professionals who want to learn digital marketing skills to improve their job prospects or add value to their current role Requirements The program does not require any prior knowledge; everyone may participate! This course is open to anyone interested in learning from anywhere in the world. Every student must be over the age of 16 and have a passion for learning and literacy. This 100% online course can be accessed from any internet-connected device, such as a computer, tablet, or smartphone. This Digital Skills: Digital Marketing course allows you to study at your speed and grow a quality skillset. Career path Marketing Executive (£20,000 to £50,000) Advertisers (£20,000 to £80,000) Market Researcher (£17,000 to £24,000) Advertising Media Buyer (£21,000 to £36,000) Brand Manager (£27,000 to £65,000) Advertising Media Planner (£18,000 to £50,000) Certificates CPD Accredited Certificate Digital certificate - £10 CPD Accredited Certificate Hard copy certificate - £29 If you are an international student, then you have to pay an additional 10 GBP as an international delivery charge.

Learn about Press Officer from industry experts and boost your professional skill. This Press Officer course will enhance your skill and make you ready for the job market. You'll get expert opinions about the best practices and problems of Press Officer. You'll also gain the skills of Press Officer to excel in your job and tips to master professional skills in no time. You'll be connected with the community of Press Officer professionals and gain first-hand experience of Press Officer problem-solving. The Press Officer  is self-paced. You can complete your course and attend the examination in your suitable schedule. After completing the Press Officer, you'll be provided with a CPD accredited certificate which will boost your CV and help you get your dream job. This Press Officer will provide you with the latest information and updates of Press Officer. It will keep you one step ahead of others and increase your chances of growth. Why buy this Press Officer? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Press Officer you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Press Officer does not require you to have any prior qualifications or experience. You can just enrol and start learning. Prerequisites This Press Officer was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Press Officer is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Press Officer Introduction to Public Relations 00:19:00 Concepts of Public Relations 00:20:00 Management and Organisation of Public Relations 00:19:00 Public Relations Tactics and Research 00:28:00 Major Fields of Public Relations Practice Part I 00:22:00 Major Fields of Public Relations Practice Part II 00:22:00 Social Media and PR 00:20:00 Crisis management 00:28:00 Ethics & Professionalism in Public Relations 00:14:00

Embark on a journey through the fascinating realm of 'Digital Banking,' a course designed to revolutionize your understanding of modern finance. Picture a world where traditional banking evolves into a dynamic, technology-driven sphere. This course delves deep into the transformation from conventional banking practices to the cutting-edge landscape of 'rbs digital banking.' You'll explore the dramatic shift to Internet and Mobile Banking, unravelling the complexities of 'direct banking' concepts. Immerse yourself in the synergy of social media and banking, understanding how fintech firms are reshaping financial interactions. The course isn't just about concepts; it's a deep dive into the technological marvels like IoT, AI, ML, Blockchain, and Big Data, transforming the finance sector. Additionally, get exclusive insights into a 'CIO Wishlist' that outlines the essential elements for a comprehensive digital banking ecosystem. Learning Outcomes Comprehend the evolution from traditional to digital banking, emphasizing the role of Internet and Mobile Banking. Understand the integration of social media in banking and the impact of fintech firms on the finance sector. Gain knowledge about cutting-edge technologies like IoT, AI, ML, Blockchain, and Big Data in banking. Analyse the 'CIO Wishlist' for creating a comprehensive digital banking framework. Develop insights into the future trends and challenges in the digital banking landscape. Why buy this Digital Banking? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Certification After studying the course materials of the Digital Banking there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for free. Original Hard Copy certificates need to be ordered at an additional cost of £8. Who is this course for? Individuals interested in the transition from traditional to digital banking practices. Professionals seeking to understand the impact of fintech and social media in finance. Technology enthusiasts eager to explore IoT, AI, ML, Blockchain, and Big Data in banking. Aspiring CIOs or IT professionals aiming to understand digital banking infrastructure. Finance students or early-career bankers keen on future trends and digital banking challenges. Prerequisites This Digital Banking does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Digital Banking was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Digital Banking Manager: £45,000 - £70,000 Per Annum Fintech Analyst: £40,000 - £65,000 Per Annum Blockchain Developer: £50,000 - £80,000 Per Annum Data Scientist in Banking: £55,000 - £85,000 Per Annum AI/ML Specialist in Finance: £60,000 - £90,000 Per Annum Cybersecurity Analyst in Banking: £50,000 - £75,000 Per Annum Course Curriculum Story of Digital Banking -- An overview section Introduction 00:02:00 Moving from Traditional Banking to New-gen Banking Moving from Traditional Banking to New-gen Banking 00:08:00 Proliferation of Internet Banking, Mobile Banking and 'direct Banking' concept Proliferation of Internet Banking, Mobile Banking and 'direct Banking' concept 00:07:00 Use of Social media in Banking and arrival of Fintech Firms Use of Social media in Banking and arrival of Fintech Firms 00:09:00 Innovative technologies IOT, AI, ML, Block-chain,, Big data etc Innovative technologies IOT, AI, ML, Blockchain,, Big data etc 00:10:00 Illustrative 'CIO Wishlist' to complement or enable comprehensive digital Bank Illustrative 'CIO Wishlist' to complement or enable comprehensive digital Bank 00:10:00

  Unleash the potential of Basic Social Media Marketing! In a world dominated by Facebook, Instagram, Twitter, and YouTube, this course equips you with the skills to navigate and dominate. In today's digital age, mastering Basic Social Media Marketing is not just a skill; it's a necessity.   The ability to navigate and leverage Facebook, Instagram, Twitter, and YouTube is paramount for anyone aiming to thrive in the interconnected web of social media. This course is the key to unlocking the secrets of effective online marketing across major platforms. From building profitable funnels to mastering A/B split testing, each unit is crafted to empower you with skills that can transform your online presence.   Are you grappling with the challenge of reaching your target audience in the crowded digital space? Basic Social Media Marketing is the solution. This course is not just about understanding the nuances of social marketing; it's about wielding that knowledge to turn your digital presence into a powerful tool for success. By the end of this course, you'll be equipped with the expertise needed to craft compelling content, build profitable funnels, and conduct data-driven marketing campaigns.   Learning Outcomes Understand effective social marketing strategies for Facebook, Instagram, Twitter & YouTube. Apply marketing techniques tailored to other major social media platforms. Master the art of funnel building to optimise for profitable outcomes. Implement A/B split testing methods for data-driven marketing decisions. Develop skills in creating engaging content for diverse social media audiences. Analyse and interpret social media metrics to gauge marketing success. Demonstrate proficiency in crafting targeted social media ad campaigns.   Who Is This Course For Business owners seeking to enhance online visibility. Aspiring marketers aiming to master social media strategies. Individuals wanting to grow personal or business brands online. Entrepreneurs looking to optimise social media for profitability. Anyone eager to unlock the secrets of effective digital marketing.   Why Choose This Course Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success.   Career Path Social Media Manager: £25,000 - £40,000 per annum. Digital Marketing Specialist: £30,000 - £45,000 per annum. Content Marketing Strategist: £28,000 - £38,000 per annum. Social Media Analyst: £25,000 - £35,000 per annum. E-commerce Marketing Coordinator: £22,000 - £32,000 per annum.   Prerequisites To join the Basic Social Media Marketing, no prior qualifications or experience are required. Designed by professionals, the course is compatible with PCs, Macs, tablets, and smartphones. Enjoy flexibility, accessing the course from any location with a reliable internet connection.   Certification Upon concluding the Basic Social Media Marketing programme, an assignment test awaits completion. This test is accessible during or post-course. Successfully passing provides access to a £4.99 PDF certificate. If a hard copy is desired, it can be obtained for an extra £8. Course Curriculum Unit 01: Social Marketing for Facebook, Instagram, Twitter & YouTube Social Marketing Introduction 00:01:00 Marketing On Facebook & Instagram 00:19:00 Marketing On Twitter & YouTube 00:14:00 Unit 02: Marketing On the Other Major Social Media Sites Introduction to Pintrest Marketing 00:01:00 Pintrest Marketing - Part 1 00:07:00 Pintrest Marketing - Part 3 00:11:00 Pintrest Marketing - Part 3 00:11:00 Linkedln Marketing Intro 00:01:00 Linkedln Marketing - Part 1 00:06:00 Linkedln Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Unit 03: Funnel Building for Profits Introduction to Funnel Building 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 Funnel Building - Part 3 00:09:00 Unit 04: A/B Split Testing Introduction to Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:05:00 Split Testing - Part 3 00:09:00 Assignment Assignment - Basic Social Media Marketing 00:00:00

Are you tired of losing your small business in the vast digital ocean? Dive into our course, 'Do It Yourself Local SEO For The Small Business Owner,' where we empower you to navigate the complexities of online visibility. Crafted specifically for entrepreneurs like you, this course offers a transformative journey towards mastering the art of local SEO. From establishing a robust online presence to leveraging powerful tools and strategies, embark on a voyage that promises to elevate your business to new heights. Unlock the secrets of local SEO with our comprehensive curriculum designed to demystify every aspect of online visibility. Learn to build a simple yet effective website that serves as your digital storefront. Discover the intricacies of platforms like Google+ and Yelp, harnessing their potential to attract local customers. Dive into the world of social media and business listings, harnessing their power to enhance your online footprint. Armed with invaluable insights and practical skills, you'll emerge equipped to conquer the digital realm with confidence and finesse. As you traverse through our course, you'll not only gain proficiency in essential techniques like content writing, social syndication, and link building but also cultivate a deeper understanding of customer engagement and reputation management. With each module, you'll inch closer to your business goals, with the knowledge and tools necessary to thrive in today's competitive landscape. Join us on this transformative journey and witness firsthand the remarkable impact of mastering local SEO. Learning Outcomes: Establish a professional website tailored to your business needs. Harness the power of Google+, Yelp, and social media for enhanced visibility. Master the art of content creation and syndication to engage your audience effectively. Build a robust network of citations and backlinks to boost your online authority. Implement strategies for soliciting and managing customer reviews to bolster your reputation. Why buy this Do It Yourself Local SEO For The Small Business Owner? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Certification After studying the course materials of the Do It Yourself Local SEO For The Small Business Owner there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Do It Yourself Local SEO For The Small Business Owner course for? Establish a professional website tailored to your business needs. Harness the power of Google+, Yelp, and social media for enhanced visibility. Master the art of content creation and syndication to engage your audience effectively. Build a robust network of citations and backlinks to boost your online authority. Implement strategies for soliciting and managing customer reviews to bolster your reputation. Prerequisites This Do It Yourself Local SEO For The Small Business Owner does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Do It Yourself Local SEO For The Small Business Owner was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path SEO Specialist: £25,000 - £40,000 per annum Digital Marketing Manager: £30,000 - £50,000 per annum Social Media Coordinator: £20,000 - £35,000 per annum Content Writer: £22,000 - £35,000 per annum Marketing Consultant: £25,000 - £45,000 per annum Business Development Executive: £25,000 - £40,000 per annum Course Curriculum Introduction To The Course Setting Up a Simple Website for Business Do You Build Your Own Website Or Pay Someone Else To Build It? 00:02:00 Why Your Website Must Be Mobile Friendly in 2015 00:02:00 Learning WordPress - A Simple Content Management System 00:04:00 Squarespace - Simple For The 'Do It Yourself' Crowd 00:03:00 Setting Up Your Google+ Business Page Introduction To Google+ For Business 00:02:00 A Poor Google+ Business Page Vs. a Good Google+ Business Page 00:06:00 An Example Google+ Business Page Setup 00:05:00 Using Canva To Create a Header Image 00:02:00 Posting on Google+ For Business 00:02:00 Setting Up Your Yelp Business Page Setting Up a Yelp Business Page 00:02:00 Basic Social Media Setup Facebook Business Page Setup 00:03:00 Setting Up a LinkedIn Business Page 00:02:00 Setting Up a Twitter Profile 00:02:00 Run a Social Media Contest To Generate Buzz 00:02:00 Creating Business Listings for Local SEO Name, Address, and Phone Consistency For Your Business 00:03:00 Building Citations (aka Business Listings) 00:09:00 What are Data Aggregators? 00:03:00 Tools For Building Citations, Rank Tracking & More Check Citation Errors For Free With Moz Local 00:06:00 Using Brightlocal for Building Citations, Monitoring Reviews, Tracking & More 00:07:00 GeoRanker For Checking Your Rankings 00:01:00 UpCity Local SEO 00:12:00 Optimizing Your Website for Local SEO Adding Name, Address, and Phone (NAP) To Your Website 00:04:00 Using The 'WordPress Local SEO' Plugin For Your Site 00:02:00 Local SEO Articles Worth Reading 00:05:00 Content Writing Why Content Is So Important 00:05:00 Building Content Pages For Your Services 00:03:00 The Google Keyword Planner - Keyword Research 00:04:00 Adding Heading Tags 00:01:00 Adding an 'Alt' Tag To Your Images 00:04:00 Hiring a Writer for Only $5 00:06:00 Link To Other Relevant Content On Your Website 00:03:00 Social Syndication Setting Up JetPack To Post On Social Media Automatically 00:03:00 Asking for Reviews From Your Customers Why reviews are very important for your small business 00:04:00 The Review Generator Handout 00:02:00 Getting Links From Other Websites aka Backlinks What Are Backlinks? 00:04:00 Simple Ways To Get Backlinks for Small Businesses 00:02:00 Other Business Sites To Consider Signing Up On Thumbtack 00:02:00 Angie's List & HomeAdvisor 00:02:00 Where To Go From Here Your Overwhelmed - If Your Willing To Hire Someone 00:02:00 Conclusion Wrapping Up 00:03:00 Assignment Assignment - Do It Yourself Local SEO For The Small Business Owner 00:00:00