Through this course, we will teach you the essential Relationship between Leadership, Motivation, Teamwork, and Communication and how they impact Performance. Discover the Concept of Employee Performance and Organisational Performance and how to enhance both for maximum success. You'll also learn about Group Dynamics and the important factors that contribute to effective teamwork, including Tuckman's Model of Group Development and Belbin's Team Roles. Gain a deep understanding of Theories and Models of Motivation, such as Maslow's Need Hierarchy, Herzberg's Motivation-Hygiene Theory, and Vroom's Expectancy Theory. Finally, explore Theories and Models of Communication, including Berlo's SMCR Model and the Shannon-Weaver Model of Effective Communication, and learn how to overcome Communication Barriers for more Effective Communication. After the successful completion of the course, you will be able to learn about the following, Strong leadership, motivation, teamwork, and communication skills are critical for achieving high performance in any organization. Employee performance and organizational performance are interlinked and can be enhanced through effective leadership, teamwork, and communication. Understanding group dynamics, team roles, motivation theories, and communication models can help overcome communication barriers and improve team performance. Through this course, we will teach you the essential Relationship between Leadership, Motivation, Teamwork, and Communication and how they impact Performance. Discover the Concept of Employee Performance and Organisational Performance and how to enhance both for maximum success. You'll also learn about Group Dynamics and the important factors that contribute to effective teamwork, including Tuckman's Model of Group Development and Belbin's Team Roles. Gain a deep understanding of Theories and Models of Motivation, such as Maslow's Need Hierarchy, Herzberg's Motivation-Hygiene Theory, and Vroom's Expectancy Theory. Finally, explore Theories and Models of Communication, including Berlo's SMCR Model and the Shannon-Weaver Model of Effective Communication, and learn how to overcome Communication Barriers for more Effective Communication. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding the role of motivation, teamwork and communication in leadership Self-paced pre-recorded learning content on this topic. The Role of Motivation Teamwork and Communication in Leadership Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Managers and Leaders at all levels Human Resource Professionals Communication Specialists Team Leaders and Supervisors Organizational Development Professionals Entrepreneurs and Small Business Owners Management Consultants Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Level 3, 5 & 7 QLS Endorsed Diploma | QLS Hard Copy Certificate Included | Plus 10 CPD Courses | Lifetime Access
ð Elevate Your Business with 'Strategic Marketing Initiatives for Customer Growth' Online Course! ð Are you ready to skyrocket your business to new heights? Unleash the power of strategic marketing with our exclusive online course - 'Strategic Marketing Initiatives for Customer Growth.' Whether you're a seasoned entrepreneur or just starting, this course is your roadmap to success! ð Module 1: Introduction Dive into the foundations of strategic marketing as we kickstart your journey towards business excellence. Discover the key principles, concepts, and frameworks that form the backbone of successful marketing initiatives. Gain insights into market dynamics, consumer behavior, and the latest trends that will shape your marketing strategy. ð¥ Module 2: Marketing Programs Unlock the secrets to creating impactful marketing programs that resonate with your target audience. From traditional methods to cutting-edge digital strategies, this module covers it all. Learn how to design and implement campaigns that not only attract but also retain customers. Explore case studies of successful marketing programs and adapt them to suit your unique business needs. ⨠What You'll Gain: Strategic Thinking: Develop a strategic mindset to identify and leverage opportunities in the market. Effective Planning: Learn how to plan and execute marketing initiatives that align with your business goals. Customer-Centric Approach: Understand your customers better and tailor your marketing efforts to meet their needs. Measurable Results: Discover how to track and measure the success of your marketing programs for continuous improvement. Industry Insights: Stay ahead of the competition with the latest trends and insights in the ever-evolving marketing landscape. ð©âð» Who Should Enroll: Entrepreneurs and Small Business Owners Marketing Professionals Aspiring Marketers and Students Anyone Looking to Boost Customer Growth ð Why Choose Our Course: Expert Instructors: Learn from industry experts with a proven track record in strategic marketing. Flexible Learning: Study at your own pace and from the comfort of your home or office. Practical Applications: Gain real-world skills through practical exercises and case studies. Lifetime Access: Enjoy lifetime access to course materials and updates. ð¯ Don't miss this opportunity to transform your marketing approach and drive unprecedented growth for your business! Enroll now and embark on a journey towards success! Course Curriculum Module 1- Introduction Marketing Programs Explained 00:00 Module 2- Marketing Programs What types of marketing programs are best for your business 00:00 Your Website 00:00 SEO 00:00 Advertising Online 00:00 Print Advertising 00:00 Press Relations 00:00 Social Media 00:00 Email 00:00 Content Marketing 00:00 Trade Shows 00:00 Retention Marketing 00:00 Additional Marketing Programs 00:00
Level 3 QLS Endorsed Course | Endorsed Certificate Included | Plus 5 Career Guided Courses | CPD Accredited
Level 3 QLS Endorsed Course | Endorsed Certificate Included | Plus 5 Career Guided Courses | CPD Accredited
Description Business Management is a broad term that covers a wide range of business activities. It's also a skill that is essential for a small or large organization to thrive. Many small business owners believe that by simply starting a company and perhaps having some skills in sales & marketing and the like, success is virtually guaranteed. But nothing could be further from the truth. The truth is, Business Management is a skill that needs to be learned through training and practice, just like any other skill. In this course, you will learn: 1. What motivates people to work (and therefore how to increase their motivation) 2. The management theories of Taylor, Herzberg, and Maslow 3. How to use financial incentives to increase motivation 4. How to use non-financial incentives to increase motivation 5. How to manage your staff to increase job satisfaction, financial results, and improve the overall environment of the workplace No matter what type of business you manage, this course will help you improve it's results. The course is based on proven management theories and practices that are taught in top business schools throughout the United States as well as on my many years of experience in the business world. What Will I Learn? Motivate workers to improve productivity Motivate workers to enjoy their jobs more Motivate workers to improve the culture of the business Motivate workers to work together as a productive synergistic team Inspire workers to become better at their jobs Who is the target audience? Aspiring managers Managers looking to improve their skills Managers seeking to improve the productivity of their business Requirements Desire to learn about business management Introduction Introduction FREE 00:05:00 Why People Work People work for more than money FREE 00:08:00 Motivation Theory: Frederick Taylor 00:08:00 Motivation Theory: Frederick Herzberg 00:06:00 Motivation Theory: Abraham Maslow 00:11:00 Motivational Factors-Financial Rewards Financial Rewards 00:00:00 Wages 00:19:00 Time Rate 00:10:00 Piece Rate 00:07:00 Salaries 00:12:00 Motivational Factors-Non-Financial Rewards Fringe Benefits 00:07:00 Job Satisfaction 00:07:00 Job Rotation 00:06:00 Job Enlargement 00:04:00 Job Enrichment 00:04:00 Autonomous Work Groups 00:10:00 Conclusion Conclusion : Business Management: Motivating Workers 00:06:00
Our Professional Certificate Course in Effective Inventory Management covers the fundamentals of inventory management systems, including its types, commonly used inventories, and the components of the inventory model. It also delves into ABC analysis, its categories, applications, and future trends, and teaches how to conduct an effective ABC analysis. Finally, the course covers the economic order quantity model, its assumptions, and how to use it in your business, as well as the single period model and its various types. The Professional Certificate Course in Effective Inventory Management is a comprehensive program that covers topics such as inventory management systems, ABC analysis, and economic order quantity model. It equips learners with the knowledge and skills needed to optimize inventory levels, reduce costs, and improve customer satisfaction. After the successful completion of the course, you will be able to learn about the following, Inventory Management System, its type, importance, commonly used inventories, effective inventory management, and the component of the Inventory Model. ABC Analysis, the Category of ABC Analysis, Why it is Critical to Use ABC Analysis for Inventory Management, How to Conduct an ABC Analysis, Major Applications of ABC Analysis, and Future Trends in ABC Analysis. Economic Order Quantity Model, Assumptions of EOQ, how to use EOQ in your business, Single Period Model, and Types of Single Period Model. Our Professional Certificate Course in Effective Inventory Management covers the fundamentals of inventory management systems, including its types, commonly used inventories, and the components of the inventory model. It also delves into ABC analysis, its categories, applications, and future trends, and teaches how to conduct an effective ABC analysis. Finally, the course covers the economic order quantity model, its assumptions, and how to use it in your business, as well as the single period model and its various types. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Effective Inventory Management Self-paced pre-recorded learning content on this topic. Professional Certificate Course in Effective Inventory Management Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, Supply chain professionals Operations managers Inventory control specialists Procurement and purchasing professionals Logistics professionals Warehouse managers Small business owners Anyone interested in improving inventory management. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Course Overview Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Learn Google Ads, social media marketing, SEO and much more. Become a certified digital marketing professional with DMI. Program learning outcomes and content: What Will I Learn? You will be armed with the know-how, the experience and the insights to be able to work and speak with authority in this fast-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. Who is the DMI Pro for? • Traditional Marketers or Marketing Executives who want to play a bigger, sharper game • Marketing Managers and Senior Management • Graduates with no plans to wait around • Small Business Owners who want to grow • Career Changers • Entrepreneurs who want to be more entrepreneurial • Whoever needs to create and apply a digital marketing strategy for their organisation Course Content: Introduction to Digital Marketing: What’s it all about? How do you reach customers? How can traditional and digital media work together? What’s the difference between inbound and outbound marketing? This module takes you through the basics, keeping things clear and actionable: • Principles of Digital Marketing • Digital Research • Developing Objectives • Cultural Research • Connecting with the Customer Social Media Marketing: Bring your brand story to life on all the right platforms. Learn how to grow and engage a community around your offering. Define your audience and give them more to care about. There is so much to ‘like’. • Key Social Platforms for Digital Marketing • Growing and Engaging an Audience • Developing Data-Driven Audience and Campaign Insights • Setting up a Social Media Experience for a Business • Creating and Optimising Social Media Campaigns Paid Search (PPC) using Google Ads: Develop Pay-Per Click skills using Google Ads, bid auctions and build your targeting strategy. Optimise campaigns, track conversions, and measure your ROI. • Fundamentals of Paid Search • Search Campaign Management • Paid Search Campaign Measurement • Paid Search Campaign Creation with Google Ads Email Marketing: Your email list is one of your most powerful assets. Learn how to manage and segment your data, test headlines and maximise open rates and ROI. We also cover marketing automation and the importance of data management regulations. • Email Marketing Fundamentals • Email Design • Testing and Optimising an Email Campaign • Tools and Strategy • Creating an Effective Email Campaign • Marketing Automation Analytics with Google Analytics: This module helps you unleash the capability of your data. Discover what your customer wants, likes, needs and does. Understand how they use your website, set up goals and monitor conversions. • Web Analytics Fundamentals • Creating and Configuring a Google Analytics Account • Monitoring Campaigns with Google Analytics Reports • Setting Goals with Google Analytics • Analysing and Recording Google Analytics Data • Using Google Analytics 4 Content Marketing: This module teaches you how to create content that speaks to people, at the right time and via the right channels. Understand what works for you by tracking and measuring performance. • Content Marketing Concepts and Strategy • Developing a Content Marketing Plan • Publishing and Distributing Content • Using Content Research to Find Opportunities • Creating and Curating Content • Metrics and Performance • Establishing Content Intent Search Engine Optimisation (SEO): Search Engine Optimisation is all about getting on that first Google page, staying top of the list and top of mind. Develop keyword strategies, understand the kind of content that attracts users, optimise rankings and then convert visitors to customers. • SEO Fundamentals • Keywords and SEO Content Plan • Measuring SEO Performance • Aligning SEO and Business Objectives • Optimise Organic Search Ranking Display and Video Advertising: Learn how to set up, manage and optimise your YouTube channel. Target, test and develop your use of the Google Display Network and get creative with visual formats. • Fundamentals of Display and Video Advertising • Google Display Network and Video Ad Formats • Creating and Managing a YouTube Channel • Creating Display and Video Campaigns • Targeting Display and Video Campaigns • Measurement and Optimisation • Reporting on Display Campaign Website Optimisation: What makes a winning website? This module gives you the skills to create a simple, well-designed, optimised WordPress site that not only looks good but also delivers for your business. • Web Design and Website Optimisation • Design Principles and Website Copy • Publishing a Basic Website • User-Centered Design and Website Optimisation • Website Metrics and Developing Insight Digital Marketing Strategy: Underneath your digital activity, you need solid objectives. This module helps you to build a clear vision of your strategy, and makes it actionable with budget, channel and media plans, KPIs and more. • Digital Strategy Fundamentals • Setting Strategy Objectives and KPIs • Digital Strategy Research • Developing a Creative Strategy • Executing a Digital Marketing Strategy • Communicating a Digital Marketing Strategy • Forecasting performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate
The aim of the Nature and Importance of Entrepreneurship module is to provide the learners with a comprehensive understanding of the concept of entrepreneurship, its nature, and its importance in the global economy. After the successful completion of the course, you will be able to learn about the following, Define the concept of entrepreneurship, and intrapreneurship, and explain the nature and development of entrepreneurship. Understand the entrepreneurial decision process and factors influencing decision-making in new venture formation. Analyze the role of entrepreneurship in economic development and the government's role as an innovator. Develop the necessary skills required by entrepreneurs, including ethical and social responsibility considerations. Evaluate the future of entrepreneurship, the differences between managerial and entrepreneurial decision-making, and the causes for the recent interest in intrapreneurship. The Nature and Importance of Entrepreneurship course is designed to provide students with a comprehensive overview of entrepreneurship and its significance in today's global economy. Throughout the course, students will learn about creating and managing a new business venture, often aiming to achieve significant financial or social rewards. The course explores the fundamental principles of entrepreneurship, including the identification and evaluation of business opportunities, methods of financing and managing a new venture, and the characteristics of successful entrepreneurs. The Nature and Importance of Entrepreneurship course is designed to provide students with a comprehensive overview of entrepreneurship and its significance in today's global economy. Throughout the course, students will learn about creating and managing a new business venture, often aiming to achieve significant financial or social rewards. The course explores the fundamental principles of entrepreneurship, including the identification and evaluation of business opportunities, methods of financing and managing a new venture, and the characteristics of successful entrepreneurs. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Nature and Importance of Entrepreneurship Self-paced pre-recorded learning content on this topic. Nature and Importance of Entrepreneurship Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Aspiring entrepreneurs Small business owners Business development managers Innovation managers Marketing managers Financial analysts Venture capitalists Investment bankers Business consultants Social entrepreneurs Non-profit leaders Economic development professionals Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
How to stay focued, organised and motivated in 2023