59279 Courses

This course aims to equip learners with a deep understanding of the theoretical and practical aspects of consumer buying behaviour, including the decision-making process, stages involved, factors that influence decision making, and the impact of heuristics, enabling them to develop effective marketing strategies and make informed business decisions. Through a combination of theoretical concepts, case studies, and interactive exercises, learners will gain the skills and knowledge necessary to succeed in a constantly evolving marketplace. After the successful completion of the course, you will be able to learn about the following, The concept of consumer buying behaviour. Consumer buying decision making process. Stages of consumer decision making. Factors influencing decision making. The influence of heuristics on consumer decision making. This course aims to equip learners with a deep understanding of consumer buying behaviour, including the decision making process, the different stages involved, the various factors that influence decision making, and the role of heuristics in shaping consumers' choices, to enable learners to develop effective marketing strategies and ultimately drive business success. This course aims to equip learners with a deep understanding of the theoretical and practical aspects of consumer buying behaviour, including the decision-making process, stages involved, factors that influence decision making, and the impact of heuristics, enabling them to develop effective marketing strategies and make informed business decisions. Through a combination of theoretical concepts, case studies, and interactive exercises, learners will gain the skills and knowledge necessary to succeed in a constantly evolving marketplace. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding Consumer Decision Making Behaviour Self-paced pre-recorded learning content on this topic. Understanding Consumer Decision Making Behaviour Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Consumer Insights Analyst Market Researcher Consumer Behaviour Specialist Marketing Strategist Consumer Behaviour Consultant Behavioural Economist Product Manager Advertising Executive Customer Experience Manager Brand Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This professional certificate course provides learners with the knowledge and skills needed to design and implement effective public health funding, education, promotion, and marketing strategies, drawing on the latest industry best practices and research insights. The Professional Certificate Course in Funding, Education, Promotion and Marketing in Public Health is a comprehensive program that equips learners with the knowledge and skills needed to drive the success of public health initiatives through effective funding, education, promotion, and marketing.  After the successful completion of the course, you will be able to learn about the following, What is Public Health Financing, and why is it required? Expenses in the Public Health Sector Public Health Financial Management Public Health Finance Competencies Promotion in Public Health Social Marketing in Public Health Developing A Social Marketing Campaign This professional certificate course provides learners with the knowledge and skills needed to design and implement effective funding, education, promotion, and marketing strategies in public health, drawing on the latest industry best practices and research insights. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Funding, Education, Promotion and Marketing in Public Health Self-paced pre-recorded learning content on this topic. Funding, Education, Promotion and Marketing in Public Health Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Healthcare providers Public health practitioners Policymakers Program managers Community leaders Individuals interested in pursuing a career in public health. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The aim of a course on Planning and Operating a Business is to equip students with the knowledge and skills needed to start, operate and grow a successful business. By the end of the course, students should have a clear understanding of the various elements involved in the planning and execution of a business venture, including market research, financial projections, legal and regulatory requirements, funding options, and operational strategies.After the successful completion of the course, you will be able to learn about the following, Learn how to run a business. Understand the Requirements of a financial plan. Learn what the marketing plan is. Understand the business plan and its contents. The aim of a Planning and Operating a Business course is to equip students with the knowledge and skills needed to start, operate and grow a successful business. By the end of the course, students should have a clear understanding of the various elements involved in the planning and execution of a business venture, including market research, financial projections, legal and regulatory requirements, funding options, and operational strategies. The course is designed to provide students with a comprehensive understanding of the challenges and opportunities involved in starting and running a business and the tools and resources needed to navigate those challenges successfully. By the end of the course, students should be able to develop and implement a solid business plan, make informed decisions, and manage their business effectively. This course typically covers the key elements involved in starting and running a successful business. Students will learn about the importance of developing a comprehensive business plan, including market research, financial projections, and operational strategies. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Planning for and Operating a Business Self-paced pre-recorded learning content on this topic. Planning and Operating a Business Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Entrepreneurs Small business owners Startup founders Business development managers Operations managers Financial analysts Marketing managers Project managers Consultants Business advisors Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The course explores the relationship between positive strategies and organizational value. The course focuses on the strategic choices for any organization to expand or retract its operations for better value to its shareholders. After the successful completion of this lecture, you will be able to understand the following: Understanding Organisational Values. Defining Your Organisational Values. Understanding Business Valuation and its purpose. Understanding Business Value Methods. What is a Merger and its types? Positive and negative Implications of Mergers. Understanding Post-Merger integration. Understanding Post-Merger Ethical Values. Understanding Management Theories and their evolution. Strategies to Enhance Organisational Value. Organisational Value Example: Netflix. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Developing Strategies to Enhance Organisational Value Self-paced pre-recorded learning content on this topic. Quiz: Developing Strategies To Enhance Organisational Value Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the knowledge of the learner in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Learning and Development Manager Strategy Manager Change Manager Organizational Behaviour Specialist Operations Manager Team Lead Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This course enables the learner to explore and analyse the global landscape a business is operating in. The learner will be able to identify different forces and actors in the global business environment. After the successful completion of this lecture, you will be able to understand the following: Defining Globalisation. Types of Globalisation. Understanding International Investing and its types. What is Investment Process? Globalisation and International Investment Processes: Relation. Globalisation and International Investment Processes: Key Aspects. Defining Global Business Environment. Global Business Environmental Factors. Barriers to Entry and Exit in Global Business Environment. Impacts of Globalisation on National and Multinational Business Organisations. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding The Global Business Landscape Quiz: Understanding The Global Business Landscape Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the knowledge of the learner in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Learning and Development Manager Strategy Manager Change Manager Organizational Behaviour Specialist Operations Manager Team Lead Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The aim of the Managing and Improving Quality in Health and Social Care course is to provide learners with an understanding of the principles and practices of quality management in health and social care settings. The course aims to equip learners with the necessary knowledge and skills to manage and improve the quality of care provided to service users. By the end of the course, learners should be able to understand the importance of quality management, identify and implement quality improvement initiatives, and evaluate the effectiveness of quality management systems. After the successful completion of the course, you will be able to: Understand the concept and importance of stakeholders in Quality Improvement Learn about the duties and responsibilities of the stakeholders in healthcare Appreciate the stakeholder's perspectives and analysis Comprehend the four and nine-sector table analysis Understand the concept of the synergy model in health and social care Look into the quality measurement and its framework This course covers the fundamental principles of quality improvement in health and social care. Students will learn about the key stakeholders involved in quality improvement, their responsibilities and perspectives. The course will also explore various models and frameworks for quality improvement, such as the four and nine-sector table analysis and the synergy model. In addition, students will gain an understanding of the process of measuring and evaluating quality in healthcare. By the end of the course, students will have the knowledge and skills necessary to manage and improve quality in health and social care settings. This course covers the fundamental principles of quality improvement in health and social care. Students will learn about the key stakeholders involved in quality improvement, their responsibilities and perspectives. The course will also explore various models and frameworks for quality improvement, such as the four and nine-sector table analysis and the synergy model. In addition, students will gain an understanding of the process of measuring and evaluating quality in healthcare. By the end of the course, students will have the knowledge and skills necessary to manage and improve quality in health and social care settings. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Managing and Improving Quality in Health and Social Care - N Self-paced pre-recorded learning content on this topic. Managing and Improving Quality in Health and Social Care Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Healthcare Manager Social Care Manager Equality, Diversity and Inclusion (EDI) Manager HR Manager or HR Business Partner Healthcare Professional Social Care Professional Nurse or Caregiver Medical or Allied Health Professional Diversity and Inclusion (D&I) Consultant Employee Relations Specialist Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This course aims to provide an overview of the much-touted levels of strategies and prepare the learner to understand the key differences among corporate, business, and functional strategies. The learner will be able to identify the nature and requirements of each level of strategy to implement the resultant understanding into successful business operations. After the successful completion of this lecture, you will understand the following. Organisational structure and culture. Culturally led theoretical models, such as Hofstede's Cultural Dimensions, Edgar Schein's Cultural Model, and Charles Handy's Four Types Of Culture. Culture of an organisation. Interrelationships between human resource activities and culture.   This course is fundamentally about understanding corporate, business and operational level strategies. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding The Relationship Between Corporate, Business & Operational Strategies Self-paced pre-recorded learning content on this topic. QUIZ: Understanding The Relationship Between Corporate, Business, And Operational Strategies Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Strategy Specialist Human Resource Manager Training Manager Talent Manager People Development Specialist Learning and Development Manager Average Completion Time 2 Weeks Accreditation 2 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This course delves into system safety principles and techniques, equipping participants with the knowledge and skills to manage safety functions in various industries effectively. After the successful completion of the course, you will be able to learn about the following; Explore Rationale, Nature and Role of Motivation Theories. Learn and Apply Motivation Theories. Understand Organisational Environment and the Safety Culture. Implement Processes Focusing on Improving Safety Behaviour. Explore Workplace Safety Behavior and Conflict Management. Participants will learn about the nature and role of system safety, management strategies, elements of a system safety program plan, and tools and techniques for implementing system safety measures. The course covers job safety analysis techniques and explores effective methods for managing the safety function within organizations. Through practical examples and case studies, participants will develop the expertise needed to create and maintain a safe working environment. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Psychology and Safety; the Human Element in Loss Prevention Self-paced pre-recorded learning content on this topic. The Human Element in Loss Prevention Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be an added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone who is eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. System Safety Engineer Safety Program Manager Occupational Health and Safety Specialist Safety Compliance Officer Risk Management Analyst Safety Consultant Safety Coordinator Environmental Health Officer Safety Training Instructor Safety Program Coordinator Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The aim of this course is to provide learners with a comprehensive understanding of key marketing concepts and strategies, including marketing techniques, setting marketing objectives and strategy, marketing segmentation and targeting, different market segments, profiling markets, and positioning segmented markets.The course will also cover marketing segmentation and targeting, including an overview of different market segments and how to effectively target them. Learners will gain an understanding of how to segment markets based on demographics, psychographics, behavior, and other factors, and how to develop targeted marketing campaigns that resonate with each segment.After the successful completion of the course, you will be able to learn about the following, What are the marketing techniques? How to set marketing objectives and strategy? What is marketing segmentation and targeting? What are different market segments? What is profiling markets? How to position segmented markets? Marketing is a critical component of any business strategy, and this course will provide learners with a solid foundation in key marketing concepts and strategies. The course will begin by covering marketing techniques, including advertising, direct marketing, public relations, sales promotions, personal selling, and content marketing. Learners will gain an understanding of each technique and how to effectively use them in a marketing campaign. Marketing is a critical component of any business strategy, and this course will provide learners with a solid foundation in key marketing concepts and strategies. The course will begin by covering marketing techniques, including advertising, direct marketing, public relations, sales promotions, personal selling, and content marketing. Learners will gain an understanding of each technique and how to effectively use them in a marketing campaign. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Segmenting And Targeting Strategies Self-paced pre-recorded learning content on this topic. Segmenting and Targeting Strategies Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Manager Marketing Director Digital Marketing Specialist Marketing Consultant Marketing Analyst Marketing Strategist Advertising Executive Sales Manager with marketing experience Public Relations Manager Chief Marketing Officer (CMO) Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The Professional Certificate Course in Globalization and Economic Development provides learners with comprehensive knowledge about globalization and its economic impact. Throughout the course, participants will learn about the features of global business and the advantages and disadvantages of conducting business on a global scale. The course also covers the global business environment and the challenges and problems of conducting business globally. Additionally, learners will gain an understanding of the new trade theory and the organization of the international business. By the end of the course, learners will have gained expertise in globalization and economic development, making them better equipped to succeed in the global business landscape. The Professional Certificate Course in Globalization and Economic Development is a comprehensive program that covers various aspects of conducting business on a global scale. The course is designed for individuals seeking to gain expertise in globalization and its impact on the economy. After the successful completion of the course, you will be able to learn about the following, The Globalization. What Is Business Globalization. Features of Global Business Advantages and Disadvantages of Global Business. Global Business Environment. Problems of Global Business. New Trade Theory The organization of International Business The Professional Certificate Course in Globalization and Economic Development provides learners with comprehensive knowledge about the concept of globalization and its impact on the economy. Throughout the course, participants will learn about the features of global business and the advantages and disadvantages of conducting business on a global scale. The course also covers the global business environment and the challenges and problems that arise when conducting business globally. Additionally, learners will gain an understanding of the new trade theory and the organization of international business. By the end of the course, learners will have gained expertise in globalization and economic development, making them better equipped to succeed in the global business landscape. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Globalization and Economic Development Self-paced pre-recorded learning content on this topic. Globalization And Economic Development Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Professionals in international business Business owners and entrepreneurs Students pursuing degrees in economics or business Anyone interested in gaining expertise in globalization and economic development   Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.