202 Courses

Agile PM vs. Waterfall PM (Virtual) The concept of Agile project management refers to the use of a number of tools and techniques that are based on enabling project teams to deliver products to a predetermined and agreed timeline. The concept of Waterfall project management refers to the use of a number of tools and techniques that are based on enabling project teams to deliver products to a pre-determined and agreed specification. The selection of the most appropriate project management method has, historically, been a choice of 'either/or' when it comes to these two approaches. It is now becoming clear that for many projects, the selection of a single project management method does not satisfy the professionalism of the project team nor does it optimize the return on investment for the sponsoring organization. A radically different approach is needed. This course presents an approach to project management which capitalizes on the most appropriate elements of each method tailored to the specific project being undertaken. In this course, the Waterfall approach will be based on the PRINCE2 model. Each method will be presented to highlight its particular strategy and strengths. The course will then propose project scenarios which will require the project team to use a hybrid method which brings together aspects of both methods. The overall goal of the course is threefold: · To introduce the Waterfall approach to product development. · To introduce the Agile approach to product development. · To explore how a combination of both approaches can bring added value to the sponsoring organization and their customers.

Thinking about a job as a Digital Product Manager? The BCS Practitioner Certificate in Digital Product Management encourages individuals in both technical and non-technical product-related roles to develop the practical behaviours required to succeed in leading a product project or team.

Overview In this competitive era no matter how much hard work and solid efforts are contributed still, too many projects end up creating unneeded and unsellable products. There is a significant risk that the outcome of the project may not be relevant to the client/user requirements or become outdated when needs change. Here is where Design Thinking and Agile Management play their role. The combination of Agile and Design Thinking should be used in order to achieve impactful outcomes. Agile and design thinking together works well and gives an effective approach to product development, one that results in efficient resolutions to significant problems. In this course, you'll learn how to define and determine what's important to a user primary in the process, to frontload value, by directing your team on testable narratives about the user and generating an effectively shared perspective. For more dates and Venue, Please email sales@gbacorporate.co.uk

Agile PM vs. Waterfall PM (In-Person) The concept of Agile project management refers to the use of a number of tools and techniques that are based on enabling project teams to deliver products to a predetermined and agreed timeline. The concept of Waterfall project management refers to the use of a number of tools and techniques that are based on enabling project teams to deliver products to a pre-determined and agreed specification. The selection of the most appropriate project management method has, historically, been a choice of 'either/or' when it comes to these two approaches. It is now becoming clear that for many projects, the selection of a single project management method does not satisfy the professionalism of the project team nor does it optimize the return on investment for the sponsoring organization. A radically different approach is needed. This course presents an approach to project management which capitalizes on the most appropriate elements of each method tailored to the specific project being undertaken. In this course, the Waterfall approach will be based on the PRINCE2 model. Each method will be presented to highlight its particular strategy and strengths. The course will then propose project scenarios which will require the project team to use a hybrid method which brings together aspects of both methods. The overall goal of the course is threefold: To introduce the Waterfall approach to product development. To introduce the Agile approach to product development. To explore how a combination of both approaches can bring added value to the sponsoring organization and their customers. What you will Learn You'll learn how to: Identify the strengths that the Waterfall approach brings to project work Identify the strengths that the Agile approach brings to project work Exploit the strengths of each method by combining their practices and protocols to maximize the potential for return on investment Getting Started Introductions Course structure Course goals and objectives Foundation Concepts The purpose and importance of project work The drivers for change The roles associated with projects The parameters of project work The significance of project parameters The problem of meeting all parameters The rationale for ranking the parameters for optimal business return on investment The Waterfall Approach to Parameter Optimization What do we mean by 'Waterfall'? Setting, aligning and managing the parameter priorities The PRINCE2® process model The strengths of Waterfall / PRNCE2® The Agile Approach to Parameter Optimization What do we mean by Agile? Setting, aligning and managing the parameter priorities The Agile PM process model The strengths of Agile / Agile PM Options for Implementing PRINCE2® with Agile PM The available tool set(s) Six options for combining both methods The value each option brings to the project The value each option bring to the sponsoring organization Guidelines for experimenting with these and other creative combinations The Challenges for the 'Combination' Project Management Team The sponsoring organization The decision making body within the project The project manager The delivery team

Leading SAFe® During this course, attendees gain the knowledge necessary to lead a Lean-Agile enterprise by using the Scaled Agile Framework® (SAFe®) and its underlying principles derived from Lean, systems thinking, Agile development, product development flow, and DevOps. Participants in the class gain insights into mastering business agility to thrive in competitive markets. They discuss how to establish team and technical agility and organize and re-organize around the flow of value. Attendees also learn and practice the skills to support and execute PI Planning events and coordinate multiple Agile Release Trains (ARTs). Class participants will explore the importance of adopting a customer-centric mindset and Design-Thinking approach to Agile Product Delivery. Learners will also understand how to implement a Lean Portfolio Management function within their enterprise. What you will Learn After attending this class, attendees should be able to: Lead the transformation to business agility with SAFe® Become a Lean-Agile leader Understand customer needs Design Thinking Enable Agile Product delivery Implement Lean Portfolio Management Thrive in the digital age with business agility Become a Lean-Agile leader Establish Team and Technical Agility Build solutions with Agile Product Delivery Explore Lean Portfolio Management Lead the change Become a Certified SAFe® Agilist

Leading SAFe®: In-House Training During this course, attendees gain the knowledge necessary to lead a Lean-Agile enterprise by using the Scaled Agile Framework® (SAFe®) and its underlying principles derived from Lean, systems thinking, Agile development, product development flow, and DevOps. Participants in the class gain insights into mastering business agility to thrive in competitive markets. They discuss how to establish team and technical agility and organize and re-organize around the flow of value. Attendees also learn and practice the skills to support and execute PI Planning events and coordinate multiple Agile Release Trains (ARTs). Class participants will explore the importance of adopting a customer-centric mindset and Design-Thinking approach to Agile Product Delivery. Learners will also understand how to implement a Lean Portfolio Management function within their enterprise. What you will Learn After attending this class, attendees should be able to: Lead the transformation to business agility with SAFe® Become a Lean-Agile leader Understand customer needs Design Thinking Enable Agile Product delivery Implement Lean Portfolio Management Thrive in the digital age with business agility Become a Lean-Agile leader Establish Team and Technical Agility Build solutions with Agile Product Delivery Explore Lean Portfolio Management Lead the change Become a Certified SAFe® Agilist

Leading SAFe®: Virtual In-House Training During this course, attendees gain the knowledge necessary to lead a Lean-Agile enterprise by using the Scaled Agile Framework® (SAFe®) and its underlying principles derived from Lean, systems thinking, Agile development, product development flow, and DevOps. Participants in the class gain insights into mastering business agility to thrive in competitive markets. They discuss how to establish team and technical agility and organize and re-organize around the flow of value. Attendees also learn and practice the skills to support and execute PI Planning events and coordinate multiple Agile Release Trains (ARTs). Class participants will explore the importance of adopting a customer-centric mindset and Design-Thinking approach to Agile Product Delivery. Learners will also understand how to implement a Lean Portfolio Management function within their enterprise. What you will Learn After attending this class, attendees should be able to: Lead the transformation to business agility with SAFe® Become a Lean-Agile leader Understand customer needs Design Thinking Enable Agile Product delivery Implement Lean Portfolio Management Thrive in the digital age with business agility Become a Lean-Agile leader Establish Team and Technical Agility Build solutions with Agile Product Delivery Explore Lean Portfolio Management Lead the change Become a Certified SAFe® Agilist

Project Management Fundamentals: Virtual In-House Training Many projects are performed by highly competent and effective people who have little or no project management training. They perform projects like process improvement, marketing campaign development, new product development, event planning and production, and other 'tasks' which are projects. Project Management Fundamentals (PMF) is designed to support those people who need a solid foundation in project management, without being unnecessarily burdened to learn it while on the job. The course offers practical skills, concepts, and principles that can be taken back to the workplace, along with insights needed to adapt them to specific project environments. In today's environment, that means possibly adapting to Agile / Iterative methods. So, we have recently added key Agile concepts to provide a basic understanding of shifting towards agility. Since PMF's course goal is to achieve quality performance by learning effective planning and control, the focus is on a process orientation and an analytical, systems-oriented approach. Together, these frameworks promote project-related problem solving and decision-making skills necessary for real world projects. They honor project needs for collaboration, clear communications among people, and interpersonal and relationship skills. Recognition of these needs are woven throughout PMF, but are highlighted in two specific areas: Module 2 - People and Projects Module 8 - Executing, Communicating, and Developing the Team

The Professional Certificate Course in Introduction to Hotel Marketing covers the importance of hotel marketing in business, market segmentation, product development, strategic pricing, product promotion, distribution channels, and online marketing. The course provides a comprehensive overview of the fundamental concepts and skills required for effective hotel marketing, enabling students to develop and implement successful marketing strategies. The Professional Certificate Course in Introduction to Hotel Marketing provides comprehensive knowledge and skills in hotel marketing. The course covers topics such as market segmentation, product development, strategic pricing, distribution channels, and online marketing. After the successful completion of the course, you will be able to learn about the following, What is Hotel Marketing? Importance of Marketing in Business. What is Market Segmentation. Benefits of Market Segmentation. Types of Market Segmentation. Product Development for effective sales. What should be the strategic Product Pricing. Locating the Product and its importance. Product Promotion, its way and role in Hotel Marketing. Channel of Distribution in the Hotel Industry Online Marketing.   The Professional Certificate Course in Introduction to Hotel Marketing covers the importance of hotel marketing in business, market segmentation, product development, strategic pricing, product promotion, distribution channels, and online marketing. The course provides a comprehensive overview of the fundamental concepts and skills required for effective hotel marketing, enabling students to develop and implement successful marketing strategies. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Introduction to Hotel Marketing Self-paced pre-recorded learning content on this topic. Introduction to Hotel Marketing Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Hotel Marketing Professionals Hospitality Industry Professionals Individuals interested in the Hospitality Industry Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Course Overview: Our Product Manager course will prepare you for a dynamic career. Learn essential product management skills like innovation, leadership, and data-driven decision-making from industry experts in this rapidly growing market. According to recent reports, the global product management market will be worth £15 billion by 2025, indicating significant career opportunities.According to a recent LinkedIn study, demand for Product Managers is increasing at a 30% faster rate than for other jobs. Product management is more than just a job; it is an art that combines strategic thinking, creativity, and business knowledge.Enrol today to gain key product management skills, join a supportive community, and begin your journey to a successful product management career. Key Features of the Course: CPD certificate upon successful completion 24/7 Learning Assistance Engaging and interactive learning materials Case studies and real-world examples Who is This Course For? This Product Manager course is designed for individuals from various backgrounds who are eager to excel in the field of product management. Whether you're a recent graduate, a mid-career professional looking for a change, or even an experienced entrepreneur seeking to enhance your product development skills, this course provides the essential knowledge and tools to succeed. What You Will Learn: You will explore the various types of products and their unique characteristics, understanding how product classification influences marketing and distribution strategies. You will gain valuable insights into effective product planning and strategy formulation through real-world case studies, including market analysis, competitive analysis, and target audience identification. The Product Manager course will equip you with the necessary knowledge and skills to navigate the stages of new product development, from ideation to commercialisation. You will learn the importance of market research and customer insights in the product development process and strategies for managing innovation and fostering a culture of creativity within an organisation. Understanding the concept of a product life cycle and its stages will be a key component of your learning journey. You will explore how the product life cycle impacts marketing strategies and resource allocation, and you will learn techniques to extend the life cycle of a product and manage declining products effectively.Product pricing strategy is another critical aspect that you will delve into during this course. You will gain an understanding of the factors that influence product pricing decisions and explore various pricing strategies used in the industry. Furthermore, you will learn about the marketing process, branding strategies, channels management, and financial analysis for product management. These topics will provide you with a holistic view of product management and equip you with the skills necessary to excel in the field. Why Enrol in This Course: Enrolling in our Product Manager course provides you with several advantages that will set you apart in the competitive job market. Here are some compelling reasons why you should consider joining: Top reviewed course Recently updated Growing job opportunities Requirements: To fully benefit from this Product Manager course, you only need a basic understanding of business concepts and a passion for product development. No prior experience or technical expertise is required. Career Path: Completing our Product Manager course opens up doors to various rewarding careers in product management. Some of the in-demand roles you can pursue, along with their average UK salaries, include: Product Manager - £60,000 per annum Product Marketing Manager - £50,000 per annum Product Analyst - £45,000 per annum Brand Manager - £55,000 per annum Product Development Manager - £65,000 per annum E-commerce Manager - £50,000 per annum Innovation Strategist - £70,000 per annum Certification: Upon successfully completing the Product Manager course, you will receive a CPD (Continuing Professional Development) certificate, recognised globally and demonstrating your commitment to professional growth and development in product management. Don't miss out on the opportunity to kick-start or advance your career in product management. Enrol in our Product Manager course today and embark on a rewarding journey towards success and innovation!" Course Curriculum 10 sections • 10 lectures • 04:40:00 total length •Introduction to Product Management: 00:18:00 •Product Classification: 00:28:00 •Developing the Product Plan: 00:24:00 •New Product Development: 00:24:00 •Levels of a Product and Product Life Cycle: 00:19:00 •Product Pricing Strategy: 00:25:00 •The Marketing Process: 00:49:00 •Branding Strategy: 00:39:00 •Channels Management: 00:27:00 •Financial Analysis for Product Management: 00:27:00