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Serious about starting your own candle business? Set yourself up for success from the very beginning, in a private course with Paula Mateo, award winning founder of Old Bexley Soap & Candle Co.

Serious about starting your own soap business? Set yourself up for success from the very beginning, in a private course with Paula Mateo, award winning founder of Old Bexley Soap & Candle Co.

Soap and skincare business course with The Scottish Soapworks hosted by The Arienas Collective in Edinburgh City Centre

Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Course Overview Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Learn Google Ads, social media marketing, SEO and much more. Become a certified digital marketing professional with DMI. Program learning outcomes and content: What Will I Learn? You will be armed with the know-how, the experience and the insights to be able to work and speak with authority in this fast-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. Who is the DMI Pro for? • Traditional Marketers or Marketing Executives who want to play a bigger, sharper game • Marketing Managers and Senior Management • Graduates with no plans to wait around • Small Business Owners who want to grow • Career Changers • Entrepreneurs who want to be more entrepreneurial • Whoever needs to create and apply a digital marketing strategy for their organisation Course Content: Introduction to Digital Marketing: What’s it all about? How do you reach customers? How can traditional and digital media work together? What’s the difference between inbound and outbound marketing? This module takes you through the basics, keeping things clear and actionable: • Principles of Digital Marketing • Digital Research • Developing Objectives • Cultural Research • Connecting with the Customer Social Media Marketing: Bring your brand story to life on all the right platforms. Learn how to grow and engage a community around your offering. Define your audience and give them more to care about. There is so much to ‘like’. • Key Social Platforms for Digital Marketing • Growing and Engaging an Audience • Developing Data-Driven Audience and Campaign Insights • Setting up a Social Media Experience for a Business • Creating and Optimising Social Media Campaigns Paid Search (PPC) using Google Ads: Develop Pay-Per Click skills using Google Ads, bid auctions and build your targeting strategy. Optimise campaigns, track conversions, and measure your ROI. • Fundamentals of Paid Search • Search Campaign Management • Paid Search Campaign Measurement • Paid Search Campaign Creation with Google Ads Email Marketing: Your email list is one of your most powerful assets. Learn how to manage and segment your data, test headlines and maximise open rates and ROI. We also cover marketing automation and the importance of data management regulations. • Email Marketing Fundamentals • Email Design • Testing and Optimising an Email Campaign • Tools and Strategy • Creating an Effective Email Campaign • Marketing Automation Analytics with Google Analytics: This module helps you unleash the capability of your data. Discover what your customer wants, likes, needs and does. Understand how they use your website, set up goals and monitor conversions. • Web Analytics Fundamentals • Creating and Configuring a Google Analytics Account • Monitoring Campaigns with Google Analytics Reports • Setting Goals with Google Analytics • Analysing and Recording Google Analytics Data • Using Google Analytics 4 Content Marketing: This module teaches you how to create content that speaks to people, at the right time and via the right channels. Understand what works for you by tracking and measuring performance. • Content Marketing Concepts and Strategy • Developing a Content Marketing Plan • Publishing and Distributing Content • Using Content Research to Find Opportunities • Creating and Curating Content • Metrics and Performance • Establishing Content Intent Search Engine Optimisation (SEO): Search Engine Optimisation is all about getting on that first Google page, staying top of the list and top of mind. Develop keyword strategies, understand the kind of content that attracts users, optimise rankings and then convert visitors to customers. • SEO Fundamentals • Keywords and SEO Content Plan • Measuring SEO Performance • Aligning SEO and Business Objectives • Optimise Organic Search Ranking Display and Video Advertising: Learn how to set up, manage and optimise your YouTube channel. Target, test and develop your use of the Google Display Network and get creative with visual formats. • Fundamentals of Display and Video Advertising • Google Display Network and Video Ad Formats • Creating and Managing a YouTube Channel • Creating Display and Video Campaigns • Targeting Display and Video Campaigns • Measurement and Optimisation • Reporting on Display Campaign Website Optimisation: What makes a winning website? This module gives you the skills to create a simple, well-designed, optimised WordPress site that not only looks good but also delivers for your business. • Web Design and Website Optimisation • Design Principles and Website Copy • Publishing a Basic Website • User-Centered Design and Website Optimisation • Website Metrics and Developing Insight Digital Marketing Strategy: Underneath your digital activity, you need solid objectives. This module helps you to build a clear vision of your strategy, and makes it actionable with budget, channel and media plans, KPIs and more. • Digital Strategy Fundamentals • Setting Strategy Objectives and KPIs • Digital Strategy Research • Developing a Creative Strategy • Executing a Digital Marketing Strategy • Communicating a Digital Marketing Strategy • Forecasting performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

***24 Hour Limited Time Flash Sale*** SEO, Digital Marketing & Facebook Marketing Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Are you looking forward to expanding your market-reaching capability? Or looking for ways to boost your audience and drive sales? Master the art of online visibility and growth! Propel your business to new heights with our comprehensive bundle of 8 top-notch courses - "SEO, Digital Marketing & Facebook Marketing." The roadmap to success in the digital landscape has never been so well-defined! Our bundle comprises three exceptional QLS-endorsed courses in SEO, Digital Marketing, and Facebook Marketing. Your mastery in these subjects will be recognised with hardcopy certificates, enhancing your professional credibility. Understanding SEO principles, digital marketing strategies, and Facebook marketing techniques can exponentially amplify your brand's reach and engagement. Five additional CPD QS-accredited courses complement the QLS-endorsed trio, diving deeper into the world of online growth. Explore the exciting world of growth hacking, transform from a beginner to an advanced digital marketer, master social media marketing, harness the power of SEO analytics and content marketing tools, and learn to optimise results with Facebook analytics. These theoretical-based courses offer a thorough understanding of these dynamic disciplines, giving you a competitive edge in the ever-evolving digital marketplace. Key Features of the SEO, Digital Marketing & Facebook Marketing Bundle: 3 QLS-Endorsed Courses: We proudly offer 3 QLS-endorsed courses within our SEO, Digital Marketing & Facebook Marketing bundle, providing you with industry-recognized qualifications. Plus, you'll receive a free hardcopy certificate for each of these courses. QLS Course 01: SEO - Search Engine Optimisation QLS Course 02: Digital Marketing QLS Course 03: Facebook Marketing 5 CPD QS Accredited Courses: Additionally, our bundle includes 5 relevant CPD QS accredited courses, ensuring that you stay up-to-date with the latest industry standards and practices. Course 01: Digital Marketing - Growth Hacking Techniques - Online Course Course 02: Digital Marketing for Beginners to Advanced Course 03: Social Media Marketing and Digital Marketing Masterclass Course 04: Strategies on SEO Analytics - Content Marketing Tools Course 05: Learn to Optimize Results With Facebook Analytics In Addition, you'll get Five Career Boosting Courses absolutely FREE with this Bundle. Course 01: Professional CV Writing Course 02: Job Search Skills Course 03: Self-Esteem & Confidence Building Course 04: Professional Diploma in Stress Management Course 05: Complete Communication Skills Master Class Unleash the full potential of digital marketing with our 8-course bundle: "SEO, Digital Marketing & Facebook Marketing." This exclusive bundle delivers a deep theoretical understanding of SEO, digital marketing, and Facebook marketing, with additional insights into growth hacking, SEO analytics, and social media marketing. CPD 250 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring digital marketers seeking to broaden their theoretical knowledge. Entrepreneurs looking to boost their brand's online visibility and growth. Content creators and writers aiming to improve their SEO understanding. Social media managers seeking a comprehensive understanding of Facebook analytics. Career path SEO Specialist: £25,000 - £35,000 Digital Marketing Manager: £30,000 - £50,000 Growth Hacker: £40,000 - £60,000 Social Media Manager: £25,000 - £40,000 Certificates Digital certificate Digital certificate - Included Hard copy certificate Hard copy certificate - Included

Course Overview Kickstart an exciting career in product photography and learn up-to-date tips with this step-by-step course. The Product Photography: Creating Images That Sell course will take you through the A-Z of product photography, from how to set up the studio, to marketing your work. It provides complete guidance on how to create quality images by teaching you topics such as how to work with different angles and achieve balanced composition. You will also learn how to fine tune and edit your photos using a smartphone. This course is open to anyone looking to develop their photography skills and learn the art of product photography from a qualified expert. Enrol as a part-time or full-time learner, and start building your portfolio. This best selling Product Photography: Creating Images That Sell has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Product Photography: Creating Images That Sell is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Product Photography: Creating Images That Sell is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Product Photography: Creating Images That Sell is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Product Photography: Creating Images That Sell, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Product Photography: Creating Images That Sell will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Product Photography: Creating Images That Sell to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device.  Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.

Course Overview Turn your blog into a profit making business in no time, with this best-selling course. The Learn Blogging course is ideal for those who are new to blogging, or are looking for guidance to set up a professional blog. It covers the A-Z of blogging for beginners, including best practices for monetising and marketing your blog.  This step-by-step masterclass includes tips on how to establish monetisation from the start, equipping you with the skills to stand out from your competitors. It will explore all the business aspects of blogging, as well as best practices for enhancing and optimising your blog. On completion, you will know everything there is to know to run a professional blog and boost your following in just a short space of time.  Learn from the experts and get started today. This best selling Learn Blogging has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Learn Blogging is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Learn Blogging is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Learn Blogging is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Learn Blogging, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Learn Blogging will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Learn Blogging to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device.  Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.

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