Overview This comprehensive course on Digital Marketing will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Digital Marketing comes with accredited certification, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Digital Marketing. It is available to all students, of all academic backgrounds. Requirements Our Digital Marketing is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 6 sections • 37 lectures • 03:35:00 total length •Unit 1: What You Will Learn in This Course: 00:02:00 •Unit 2: What Is the Potential of Selling Online: 00:12:00 •Unit 3: What Are the Most Popular Activities When on Internet: 00:03:00 •Unit 1: The Internet Marketing Process for Sales Maximisation: 00:08:00 •Unit 2: How to Apply the Internet Marketing Process: 00:07:00 •Unit 3: How to Apply the List Building Process: 00:04:00 •Unit 4: How Much Money Should We Invest on Digital Marketing: 00:04:00 •Unit 1: Introduction to the Internet Marketing Principles: 00:01:00 •Unit 2: Internet Marketing Principle No:1: 00:14:00 •Unit 3: Examples of Internet Marketing Principle No.1: 00:07:00 •Unit 4: How to Apply The 1st Internet Marketing Principle: 00:06:00 •Unit 5: Internet Marketing Principle No.2: 00:04:00 •Unit 6: Internet Marketing Principle No.3: 00:09:00 •Unit 7: Internet Marketing Principle No.4: 00:12:00 •Unit 8: Internet Marketing Principle No. 5: 00:05:00 •Unit 9: Internet Marketing Principle No. 6: 00:09:00 •Unit 10: Internet Marketing Principle No.7: 00:05:00 •Unit 11: Internet Marketing Principle No.8: 00:12:00 •Unit 1: Introduction to The Creation of an Internet Marketing Strategy: 00:01:00 •Unit 2: Step 1- Creating an Internet Marketing Strategy: 00:03:00 •Unit 3: Step 2 - Creating an Internet Marketing Strategy: 00:04:00 •Unit 4: Step 3 - Creating an Internet Marketing Strategy: 00:03:00 •Unit 5: Step 4 - Creating an Internet Marketing Strategy: 00:07:00 •Unit 6: Step 4b - Examples of Successful Opt-In Pages: 00:07:00 •Unit 7: Step 5 - Creating an Internet Marketing Strategy: 00:05:00 •Unit 8: Step 5b - Examples of Successful Opt-In Pages: 00:03:00 •Unit 9: Step 6 - Creating an Internet Marketing Strategy: 00:02:00 •Unit 10: Step 7 - Creating an Internet Marketing Strategy: 00:05:00 •Unit 11: Step 8 - Creating an Internet Marketing Strategy: 00:04:00 •Unit 12: Step 9 - Creating an Internet Marketing Strategy: 00:04:00 •Unit 13: Step 10 - Creating an Internet Marketing Strategy: 00:03:00 •Unit 14: Step 11 - Creating an Internet Marketing Strategy: 00:05:00 •Unit 1: How to Structure Your Website: 00:13:00 •Unit 2: How to Turn Your Sales Pages into Money Making Machines: 00:08:00 •Unit 3: Additional Tips for E-Shops: 00:09:00 •Unit 4: How to Do a Website Audit: 00:05:00 •Assignment - Digital Marketing: 00:00:00
Do you want to prepare for your dream job but strive hard to find the right courses? Then, stop worrying, for our strategically modified Advanced Sales & Marketing- All in one Bundle bundle will keep you up to date with the relevant knowledge and most recent matters of this emerging field. So, invest your money and effort in our 30 course mega bundle that will exceed your expectations within your budget. The Advanced Sales & Marketing- All in one Bundle related fields are thriving across the UK, and recruiters are hiring the most knowledgeable and proficient candidates. It's a demanding field with magnitudes of lucrative choices. If you need more guidance to specialise in this area and need help knowing where to start, then StudyHub proposes a preparatory bundle. This comprehensive Advanced Sales & Marketing- All in one Bundle will help you build a solid foundation to become a proficient worker in the sector. This Advanced Sales & Marketing- All in one Bundle consists of the following 25CPD Accredited Premium courses - Course 1: Sales Executive Training Course 2: The Ultimate Sales Training Blueprint: How To Master Sales Course 3: 10 Sales Secrets for Success Course 4: Sales Training Course 5: Secrets of Successful Sales Course 6: Business Law Course 7: PR : Public Relation Course 8: Advanced Diploma in Social Media Marketing Course 9: Advanced Diploma in Digital Marketing Course 10: Video Marketing Strategy Course 11: Linkedin Marketing for Business Course 12: Youtube Marketing Strategy Course 13: Facebook Marketing Strategy for Business Course 14: Marketing Communication Course 15: Email Marketing Masterclass Course 16: Sales Techniques Course 17: Sales & Negotiation Skills Course 18: Business Development & Sales Course 19: Sales: Psychology of Customers Course 20: Creating Highly Profitable Sales Funnels Course 21: Content Writing & Copy Writing For SEO and Sales Course 22: Cold Call to Boost Sales Course 23: Marketing Course 24: Marketing Secrets for High Sales Course 25: Marketing Principles 5 Extraordinary Career Oriented courses that will assist you in reimagining your thriving techniques- Course 1: Career Development Plan Fundamentals Course 2: CV Writing and Job Searching Course 3: Interview Skills: Ace the Interview Course 4: Video Job Interview for Job Seekers Course 5: Create a Professional LinkedIn Profile Learning Outcome This tailor-made Advanced Sales & Marketing- All in one Bundle will allow you to- Uncover your skills and aptitudes to break new ground in the related fields Deep dive into the fundamental knowledge Acquire some hard and soft skills in this area Gain some transferable skills to elevate your performance Maintain good report with your clients and staff Gain necessary office skills and be tech savvy utilising relevant software Keep records of your work and make a report Know the regulations around this area Reinforce your career with specific knowledge of this field Know your legal and ethical responsibility as a professional in the related field This Advanced Sales & Marketing- All in one Bundle resources were created with the help of industry experts, and all subject-related information is kept updated on a regular basis to avoid learners from falling behind on the latest developments. Certification After studying the complete training you will be able to take the assessment. After successfully passing the assessment you will be able to claim all courses pdf certificates and 1 hardcopy certificate for the Title Course completely free. Other Hard Copy certificates need to be ordered at an additional cost of •8. CPD 300 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Ambitious learners who want to strengthen their CV for their desired job should take advantage of the Advanced Sales & Marketing- All in one Bundle! This bundle is also ideal for professionals looking for career advancement. Requirements To participate in this course, all you need is - A smart device A secure internet connection And a keen interest in Advanced Sales & Marketing- All in one Bundle Career path Upon completing this essential Bundle, you will discover a new world of endless possibilities. These courses will help you to get a cut above the rest and allow you to be more efficient in the relevant fields.
This course starts with an overview of the Government's Prevent strategy, and then looks at some of the reasons people become extremists. It goes on to cover the objectives of the Prevent strategy, how to base your actions on a risk based approach, what to do if you are concerned and much more.
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Learning Outcomes Gain a comprehensive understanding of strategic management principles and their application in various business contexts Implement effective corporate governance practices to enhance organizational accountability and transparency Conduct in-depth industry analysis to identify opportunities, assess threats, and inform strategic decision-making Master the process of strategy formulation, including strategic planning, goal setting, and strategy execution Develop and implement effective strategies to achieve organizational objectives and gain a competitive edge Understand the role of branding in strategic business management and how to build a strong brand identity Implement strategies to enhance customer relationships and generate long-term customer value Integrate social responsibility and ethical considerations into strategic decision-making Prepare for business improvement initiatives and drive organizational change Why choose this Strategic Business Management - Online Diploma Course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Strategic Business Management - Online Diploma Course for? Aspiring and current business leaders seeking to advance their strategic management skills Entrepreneurs and business owners looking to develop and implement effective business strategies Management professionals responsible for strategic planning and decision-making Individuals interested in pursuing a career in strategic management or related fields Anyone seeking to enhance their understanding of the strategic management process and its application in the real world Career path Strategic Management Consultant (£30,000 - £50,000) Business Strategy Manager (£35,000 - £55,000) Corporate Planner (£40,000 - £60,000) Senior Strategy Analyst (£45,000 - £65,000) Director of Strategy (£50,000 - £70,000) Chief Strategy Officer (£55,000 - £75,000) Prerequisites This Strategic Business Management - Online Diploma Course does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Strategic Business Management - Online Diploma Course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction to Strategic Management Business Introduction to Strategic Management Business 00:43:00 Module 02: Corporate Governance Corporate Governance 00:37:00 Module 03: Industry Analysis Industry Analysis 00:32:00 Module 04: Strategy Formulation Strategy Formulation 00:48:00 Module 05: Strategy Implementation Strategy Implementation 00:45:00 Module 06: Evaluation and Control Evaluation and Control 00:40:00 Module 07: Building a Brand Building a Brand 00:38:00 Module 08: Generating Success from the Customer Relationship Generating Success from the Customer Relationship 00:40:00 Module 09: Social Responsibility and Ethics in Strategic Management Social Responsibility and Ethics in Strategic Management 00:39:00 Module 10: Getting Ready for Business Improvement Getting Ready for Business Improvement 00:40:00 Assignment Assignment - Strategic Business Management - Online Diploma Course 00:00:00
Boost Your Career By Enrolling In Bundle To Overcome Your Challenges! Get a Free QLS Endorsed Certificate Course with 10 Additional CPDQS Accredited Bundle Courses In A Single Payment. If you wish to gain a solid and compact knowledge of Marketing and boost your career, then take a step in the right direction with this industry-standard, comprehensive Marketing bundle of courses, which are well organised. This bundle package includes 1 Premium, The Quality Licence Scheme-endorsed course, 10 additional CPDQS Accredited Certificate courses, with expert assistance, and a FREE courses assessment included. Learn a range of in-demand technical skills to help you progress in your career with 12 months of unlimited access to this bundle of courses. If you enrol in this Marketing package, you will not be charged any extra fees. This Bundle Package includes : Course 01: Advanced Diploma in Marketing at QLS Level 7 10 Additional CPDQS Accredited Premium Courses - Course 01: Creative Marketing Plan Course 02: Strategic Marketing & Planning Course 03: Lead Generation Course 04: Social Media Marketing Strategy Course 05: SEO and Digital Marketing Diploma Course 06: Digital Marketing for Business Course 07: Video Marketing Course 08: Telemarketing & Sales Training Course 09: Corporate Social Responsibility (CSR) Course 10: Business Training: Communication Skills Success becomes a lot simpler with this bundle package, which allows you to monetise your skills. This bundle is appropriate for both part-time and full-time students, and it can be completed at your own pace. This premium bundle of courses helps your professional development by receiving an endorsement from the Quality Licence Scheme and CPDQS Accredited Certificate. You'll be able to practice in your own time and speed. 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Course 1: Advanced Diploma in Marketing at QLS Level 7 Module 01: Basics Module 02: Process Module 03: Strategic Planning Module 04: Market Sales Environment Module 05: Market Segmentations Module 06: Consumer Buying Behaviour Module 07: Business Markets and Buying Behaviour Module 08: Sales Research Module 09: Product Strategy Module 10: Branding Strategy Module 11: Product Life Cycle Module 12: Pricing Strategy Module 13: Sales Channels Module 14: Integrated Communications Module 15: Advertising and Sales Promotion Module 16: Personal Selling and Public Relations Module 17: Direct and Digital Programmed Assessment Process After completing an online module, you will be given immediate access to a specially designed MCQ test. The results will be immediately analysed, and the score will be shown for your review. The passing score for each test will be set at 60%. You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you have completed all of the Advanced Diploma in Marketing at QLS Level 7 exams. CPD 290 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This bundle is perfect for highly motivated people who want to improve their technical skills and prepare for the career they want! Requirements No prior background or expertise is required. Career path This bundle is perfect for those engaged in a role that requires promotional skills to be used. As such, it covers the following careers and roles: Sales Manager Market Coordinator Sales Consultant Public Relations Personnel The annual pay in this industry will range from £20,000 to £65,000 a year. Certificates Advanced Diploma in Marketing at QLS Level 7 Hard copy certificate - Included Show off Your New Skills with a Certificate of Completion After successfully completing the Advanced Diploma in Marketing at QLS Level 7, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, completely free of charge. To Additional the Quality Licence Scheme Endorsed Certificate, you have to pay the price based on the level of these courses: Level 1 - £59 Level 2 - £79 Level 3 - £89 Level 4 - £99 Level 5 - £119 Level 6 - £129 Level 7 - £139 Certificate Accredited by CPDQS Upon finishing the bundle, you will need to order to receive a certificate accredited by CPDQS that is recognised all over the UK and also internationally. The pricing schemes are - Printed Hardcopy Certificate £29 inside the UK. £39 outside the UK (International Delivery). Certificate Accredited by CPDQS Digital certificate - £10 Upon passing the Marketing Bundle, you need to order to receive a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPDQS.
Highlights of the Course Course Type: Online Learning Duration: 1 to 2 hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about target market Understand the core competencies and principles of target market Explore the various areas of target market Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert business manager Determine Your Target Audience Program Course Master the skills you need to propel your career forward in target market. This course will equip you with the essential knowledge and skillset that will make you a confident business manager and take your career to the next level. This comprehensive determine your target audience program course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this determine your target market course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective target market practice and equip you with the essential skills, confidence and competence to assist you in the target market industry. You'll gain a solid understanding of the core competencies required to drive a successful career in target market. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business manager or for people who are aspiring to specialise in target market. Enrol in this determine your target audience program course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive determine your target audience program course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this target market can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This determine your target audience program course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This determine your target audience program course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This determine your target audience program course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Target Market Essentials 00:05:00 Importance Of Your Target Market Why is Your Target Market So Important 00:05:00 Target Market Framework Define Your Target Market 00:01:00 Step 1 - Define Standard Attributes - Demographics 00:05:00 Step 1 (con't) - Define Standard Attributes - More Demographics 00:04:00 Step 1 (con't) - Define Standard Attributes - Psychographics 00:06:00 Step 2 - Develop Custom Attributes 00:10:00 Step 3 - Validation 00:01:00 Step 4 - Adjust Your Strategy 00:02:00 Workshop Target Market in Action 00:00:00 Supplementary Resources Supplementary Resources - Determine Your Target Market 00:00:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
Effective Negotiation Skills for Business Success (In-Person) Become skillful at dealing with unworkable differences - situations where there appears to be no acceptable compromise or acceptable solution. This interactive workshop shows you how to work towards agreements where all parties are satisfied that they have reached a wise outcome efficiently, and where they can come back to the table in the future because the relationship is intact. You will have the opportunity to re-visit a difficult / challenging negotiation that you experienced in the past as well as take part in progressively more challenging case studies that are tailored to the work you do. You will enhance your personal and professional life with powerful new negotiating skills. The goal of this workshop is to improve your negotiation skills by helping you to identify your own preferred negotiation style and strategies, and to learn about the need to plan for any upcoming negotiation. The workshop is also designed for you to experience typical negotiation situations at certain key points of the life cycle of a project, enabling you to develop an awareness of your effectiveness during negotiations at these stages. The majority of time is spent on practicing newly presented negotiation techniques and receiving feedback on application for further development and improvement. What you will Learn At the end of this program, you will be able to: Identify your preferred negotiation style and strategies Examine the Principled Negotiation Model Adapt your negotiation strategy to the progress of the negotiation Experience typical negotiation situations during the life cycle of a project Develop an awareness of your effectiveness during negotiations Improve your negotiation skills Negotiation Model Negotiation defined Negotiation phases Common approaches to negotiating Principled Negotiating Principled negotiation and the four rules Best alternative to a negotiated agreement Project Negotiation Simulation: Part 1 and Part 2 Project Negotiation Simulation: Part 1 Project Negotiation Simulation: Part 2 Negotiating Cases Negotiating cases Summary and Next Steps
Effective Negotiation Skills for Business Success: In-House Training Become skillful at dealing with unworkable differences - situations where there appears to be no acceptable compromise or acceptable solution. This interactive workshop shows you how to work towards agreements where all parties are satisfied that they have reached a wise outcome efficiently, and where they can come back to the table in the future because the relationship is intact. You will have the opportunity to re-visit a difficult / challenging negotiation that you experienced in the past as well as take part in progressively more challenging case studies that are tailored to the work you do. You will enhance your personal and professional life with powerful new negotiating skills. The goal of this workshop is to improve your negotiation skills by helping you to identify your own preferred negotiation style and strategies, and to learn about the need to plan for any upcoming negotiation. The workshop is also designed for you to experience typical negotiation situations at certain key points of the life cycle of a project, enabling you to develop an awareness of your effectiveness during negotiations at these stages. The majority of time is spent on practicing newly presented negotiation techniques and receiving feedback on application for further development and improvement. What you will Learn At the end of this program, you will be able to: Identify your preferred negotiation style and strategies Examine the Principled Negotiation Model Adapt your negotiation strategy to the progress of the negotiation Experience typical negotiation situations during the life cycle of a project Develop an awareness of your effectiveness during negotiations Improve your negotiation skills Negotiation Model Negotiation defined Negotiation phases Common approaches to negotiating Principled Negotiating Principled negotiation and the four rules Best alternative to a negotiated agreement Project Negotiation Simulation: Part 1 and Part 2 Project Negotiation Simulation: Part 1 Project Negotiation Simulation: Part 2 Negotiating Cases Negotiating cases
Consequences of Careless Social Media Use in the Workplace Certification Understanding the results of thoughtless web-based media use in the work environment is fundamental for all businesses and representatives in the present time of online media. This course gives an exhaustive understanding into each part of thoughtless web-based media use, including what characterizes indiscreet use, the legitimate commitments, everything being equal, and how to dodge normal blunders. From the outcomes of thoughtless use for the business and worker to how to make a strong online media strategy, this course covers each viewpoint that everybody included should know. You will Learn: A full definition and useful instances of imprudent web-based media in the work environment; The results of indiscreet online media use for workers and businesses; The lawful rights and obligations of all gatherings in the working environment; The most effective method to evade imprudent online media use in the work environment; The significance of a web-based media strategy and what to remember for it. Advantages of Taking this Course You will actually want to execute a far reaching online media strategy in your work environment; You will comprehend what your privileges are as a business or worker; You will actually want to stay away from the negative results of indiscreet web-based media use in your working environment; You will comprehend the significance and become familiar with the essential standards of web-based media the executives; You will actually want to utilize online media mindfully and successfully in your working environment.
Highlights of the Course Course Type: Online Learning Duration: 14 hours 42 minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about business administration and business management Understand the core competencies and principles of business administration and business management Explore the various areas of business administration and business management Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert business administrator or business manager Business Strategies and Planning Program Course Master the skills you need to propel your career forward in business administration and business management. This course will equip you with the essential knowledge and skillset that will make you a confident business administrator or business manager and take your career to the next level. This comprehensive business strategies and planning course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this business strategies and planning course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective business administration and business management practice and equip you with the essential skills, confidence and competence to assist you in the business administration and business management industry. You'll gain a solid understanding of the core competencies required to drive a successful career in business administration and business management. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business administrator or business manager or for people who are aspiring to specialise in business administration and business management. Enrol in this business strategies and planning course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive business strategies and planning course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this business administration and business management can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This business strategies and planning course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This business strategies and planning course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This business strategies and planning course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Welcome - How to Get The Most Out of The Course Learn Business Fundamentals and Create Your Own Business Plan Today 00:03:00 Getting Started - How to Use Our\Course 00:01:00 Quickfire Strategy Quiz How Much Do You Know About Your Business Strategy 00:02:00 Quickfire Strategy Quiz - My âAnswersâ 00:09:00 How to Get The Most From This Course 00:08:00 Using The Course Map Matrix 00:06:00 Guide to The Course Assignments 00:03:00 Download All Course Materials Here 00:02:00 Business Fundamentals: Connecting Business Strategy to The Business plan Section Introduction: Connecting Business Strategy to The Business Plan 00:01:00 Business Strategy to Business Plan 00:04:00 What Do You Mean by Business Strategy 00:02:00 What is a Business Plan 00:05:00 What Do We Mean by Corporate Strategy 00:07:00 Should You Be Creating Shareholder Value 00:07:00 Introduction to Strategic Management 00:06:00 Business Fundamentals: The Value of Strategic Analysis Section Introduction: The Value of Strategic Analysis 00:01:00 Strategic Analysis - The First Step 00:02:00 What is Strategic Analysis 00:05:00 Frameworks for Strategic Analysis 00:10:00 Strategic Analysis Frameworks Case Study: Apple 00:11:00 Business Fundamentals: Frameworks and Theories Business Strategists Must Know Section Introduction: Frameworks and Theories Business Strategists Must Know 00:01:00 Why are These Business Models Important 00:02:00 The Story of The Hedgehog and The Fox 00:02:00 Why are Management Theories Useful in Business Strategy 00:09:00 SWOT Analysis 00:04:00 Introduction to Michael Porter's Five Forces Model 00:05:00 Lafley and Martin Five Step Strategy Model 00:06:00 The 5Cs Model 00:06:00 What is PEST or Broad Factors Analysis 00:05:00 PESTEL Analysis 00:05:00 Ansoff Matrix 00:06:00 Value Chain 00:04:00 Business Model Synthesis 00:08:00 Black Swan Events - Coronavirus 00:05:00 Critical Evaluation of Leadership Section Introduction: Critical Evaluation of Leadership 00:01:00 Vision and Leadership - Starting at The Top 00:05:00 What Skills are We Looking for in Management 00:06:00 What is The Purpose of a Vision Statement 00:03:00 Products and Services and Competitive Advantage Section Introduction: Products Services and Competitive Advantage 00:01:00 What Do We Mean By Products and Services 00:03:00 Why Product Differentiation is Critical 00:05:00 Product Diversification in Business Strategy 00:05:00 How Does Quality Management Fit into Your Business Strategy 00:04:00 What Do We Mean By Competitive Advantage 00:06:00 Bowman's Strategic Clock - Strategic Positioning 00:08:00 Products, Services and Technology in The Business Plan 00:06:00 Competition - Know Your Enemy Section Introduction: Competition - Know Your Enemy 00:02:00 Competitor Analysis 00:05:00 BCG Matrix 00:06:00 Competitors and Competitive Forces 00:10:00 Competitive Intensity 00:08:00 Industry Life Cycle 00:04:00 Competition - Business Plan Tie In 00:02:00 External Strategic Analysis - Industry, Markets and Competition Section Introduction: Industry, Markets and Competition 00:02:00 What Do We Mean By External Strategic Analysis 00:09:00 How Does Industry Analysis Help 00:05:00 Conducting PEST or Broad Factors External Analysis 00:10:00 What are The Business and Funding Life Cycles 00:10:00 Value Chains: Connecting Companies to Their External Environment 00:08:00 Addressing The Total Addressable Market (TAM) 00:05:00 Market Segmentation: Choosing Customers 00:07:00 Bargaining Power of Suppliers 00:05:00 Bargaining Power of Customers/Buyers 00:05:00 Business Plan: Industry, Markets and Competition 00:03:00 Internal Strategic Analysis - Operations and Customer Management Section Introduction - Operations and Customer Management 00:02:00 What are Business Operations 00:02:00 Strategic Analysis With The Business Model Canvas 00:13:00 How Can Corporate Structure Impact Strategy 00:07:00 Organisational Development 00:03:00 Reviewing The Operations of The Firm 00:03:00 Click and Mortar - Online Meets Offline 00:05:00 eCommerce Business Models 00:06:00 Internal Strategic Analysis - Business Plan Tie In 00:04:00 Six Minute Strategist SWOT Assignment Section Introduction: Six Minute Strategist SWOT Assignment 00:01:00 Customer Value Proposition Section Introduction: Customer Value Proposition 00:02:00 Understanding The Customer Value Proposition 00:03:00 Positioning Your Firm in The Market 00:04:00 What Do We Mean By a Profit Model 00:04:00 Hax's Delta Model 00:09:00 Switching Costs and Customer Strategy 00:03:00 Managing The Customer Experience 00:04:00 What is The Customer Journey 00:06:00 Customers, Customer Value and The Business Plan 00:03:00 Sales and Marketing Strategy Section Introduction: Sales and Marketing 00:02:00 The 5 Ps of Marketing 00:05:00 How Can You Plan Your Marketing 00:11:00 Push Marketing Strategy 00:03:00 Pull Marketing Strategy 00:04:00 Understanding AIDA 00:07:00 Progressive Sequence of 9 Agreements 00:07:00 Pricing Strategies 00:10:00 Sales and Marketing in The Business Plan 00:05:00 Digital Business Strategy Transformation Section Introduction: Digital Business Strategy Transformation 00:01:00 Why Do You Need a Digital Strategy Blueprint 00:07:00 What Skills and Assets Do You Need to Be a Digital Entrepreneur 00:06:00 Digital Strategy Blueprint Overview 00:18:00 Digital Strategy - Customer Centric Transformation 00:07:00 Digital Strategy - Customer Experience Transformation 00:05:00 Digital Strategy - Customer Channel Transformation 00:06:00 Digital Strategy - Digital Skills Transformation 00:03:00 Digital Strategy - Tools and Resources 00:02:00 Understanding Financial Statements Section Introduction: Understanding Financial Statements 00:02:00 Overview of Financial Statements 00:02:00 GAAP: Accruals vs Cash Accounting 00:05:00 Income Statement or Profit and Loss Account 00:08:00 Cash Flow Statement 00:06:00 Cash Flow Metrics Explained 00:09:00 Case Study - Apple Financial Statements 00:04:00 Financial Statements in The Business Plan 00:06:00 Finance: Strategic Financial Analysis Section Introduction: Strategic Financial Analysis 00:01:00 What is Financial Analysis 00:11:00 Income Statement Profitability Ratios 00:04:00 Balance Sheet Ratio Analysis 00:12:00 Cash Flow Statement Analysis 00:05:00 Valuation Ratios 00:04:00 Finance: Financial Analysis - Case Study and Assignment Section Introduction: Financial Analysis - Case Study and Assignment 00:01:00 Apple Inc Financial Analysis - Solution 00:02:00 Discussion of Measurements of Growth Analysis 00:05:00 Discussion of Measures of Profitability Analysis 00:06:00 Discussion of Trading Performance Analysis 00:03:00 Discussion of Working Capital (Liquidity and Efficiency) Analysis 00:11:00 Future Business Strategy Analyser Assignment Section Introduction: Future Business Strategy Analyser Assignment 00:01:00 Goal Setting and Financial Performance Section Introduction: Goal Setting and Performance Management 00:01:00 Introduction to Goal Setting 00:03:00 What Do We Mean By Smart Goals 00:03:00 Key Performance Indicators 00:04:00 Strategic Dashboards 00:07:00 Corporate Performance Management 00:04:00 Objectives and Key Results 00:04:00 Year Over Year Performance 00:03:00 Business Fundamentals: Growth Strategies Section Introduction: Growth Strategies 00:01:00 Organic vs Inorganic 00:03:00 The Advantage of First Mover Advantage 00:04:00 The Importance of Scalability 00:03:00 Merger and Acquisitions Growth Strategies 00:10:00 Buy and Build Growth Strategy 00:08:00 Negative Growth- Company Recovery Strategies 00:09:00 Post Coronavirus Strategies 00:06:00 Growth Strategies Business Plan Tie In 00:03:00 Valuation, Funding, Exits and Returns Section Introduction: Valuation, Funding, Exits and Returns 00:02:00 Valuation and Funding - A Consequence of Our Business Strategy 00:04:00 How to Value a Company 00:10:00 Sources of Equity Funding 00:08:00 What is a Pre-Money Valuation 00:05:00 How to Create a Pitch Deck for Investors 00:06:00 Sources and Uses of Funds in The Business Plan 00:02:00 What is a Cap Table 00:05:00 Exit Strategies and Returns 00:09:00 Transaction Cost Management 00:01:00 Risk Assessment Section Introduction: Risk Assessment 00:01:00 Risk Assessment - Strategic Plan Summary 00:02:00 Business Plan Synthesis Section Introduction: Business Plan Synthesis 00:03:00 Business Plan Synthesis 00:03:00 Business Plan - Executive Summary 00:02:00 Business Plan - History and Background 00:02:00 Business Plan - Management Summary 00:04:00 Business Plan Appendicies 00:03:00 Key Questions Check List 00:01:00 Business Plan Refinement: Types of Businesses 00:01:00 Summary and Wrap Up Summary and Wrap up 00:04:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00