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Overview This comprehensive course on Digital Marketing Agency Elite Consultants Masterclass will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Digital Marketing Agency Elite Consultants Masterclass comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Digital Marketing Agency Elite Consultants Masterclass. It is available to all students, of all academic backgrounds. Requirements Our Digital Marketing Agency Elite Consultants Masterclass is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 8 sections • 141 lectures • 21:55:00 total length •DMA Elite Consultant Course Overview: 00:10:00 •Best Way To Learn These Skills: 00:10:00 •Rewiring Your Brain For MAX Success: 00:53:00 •The Business Model: 00:29:00 •How We Help Businesses: 00:47:00 •2 Types of Digital Marketing Agencies: 00:06:00 •Your Agency Starter Kit: 00:05:00 •Moving Parts of Your Agency: 00:15:00 •Business Applications Overview: 00:06:00 •Set Up Your Free Agency Website: 00:04:00 •Setup Hosting Name Servers: 00:01:00 •How To Install WordPress: 00:01:00 •Install Your Agency Website: 00:17:00 •Setup Your Business Email: 00:06:00 •Your Daily Productivity Hub: 00:14:00 •Laser Focus & Productivity Tools: 00:06:00 •5 Step Agency Success Blueprint: 00:08:00 •Step by Step Action Plan: 00:05:00 •Targeting Your Ideal Clients: 00:14:00 •The Best Niches To Target: 00:08:00 •How To Find Hot Leads Part 1: 00:21:00 •How To Find Hot Leads Part 2: 00:28:00 •How To Find Hot Leads Part 3: 00:20:00 •Google Ads Prospecting: 00:26:00 •Google Ads Advanced Prospecting: 00:15:00 •Google Ads Secret Prospecting Tool: 00:04:00 •Google LSA Prospecting: 00:05:00 •Get Clients With Video Audits: 00:06:00 •Video Audit Email Template Overview: 00:05:00 •Google Ads Video Audit Walkthrough: 00:07:00 •Google Ads Example Video Audit: 00:12:00 •Example Video Audit: 00:02:00 •Example Video Audit #2: 00:04:00 •Facebook Ads Video Audit Walkthrough: 00:07:00 •Facebook Ads Video Audit Script: 00:03:00 •Secret Lead Finder Tool: 00:10:00 •Cold Email Lead Generation System: 00:06:00 •How To Find Case Studies: 00:11:00 •Free Ready To Use Case Studies: 00:02:00 •Where To Get Email Lists: 00:07:00 •How To Write Emails That Convert: 00:28:00 •Get Clients With These Email Templates: 00:16:00 •Get Clients With Social Media Audits: 00:06:00 •Email Guidelines To Follow: 00:08:00 •Good Prospect vs Bad Prospect: 00:06:00 •My Secret Email Template: 00:07:00 •Converting Emails Into Meetings: 00:10:00 •Schedule Calendar Appointments: 00:03:00 •Booking Software Walkthrough: 00:11:00 •Cold Email Automation Tool: 00:07:00 •How To Get Clients on Linkedin: 00:17:00 •Linkedin Basic Search Overview: 00:05:00 •Finding Hot Leads on Linkedin: 00:10:00 •Get Free Leads Sent To Your Inbox: 00:03:00 •Get Instant Credibility on Linkedin: 00:04:00 •Get Clients With Facebook Ads: 00:03:00 •Setup Your Facebook Ads Campaign: 00:08:00 •Automate FB Leads + Landing Page Booking: 00:07:00 •4 Step Cold Calling System: 00:09:00 •Psychology of Cold Calling: 00:07:00 •Working With Gatekeepers: 00:06:00 •Digital Marketing Agency Sales Foundations: 00:07:00 •How To Build Rapport: 00:07:00 •How To Use Tonality: 00:05:00 •Influencing With Language Patterns: 00:07:00 •The 3 Types of Prospects: 00:06:00 •Sales Objection Mastery: 00:16:00 •The Mindset Challenges of Sales: 00:09:00 •The Perfect Discovery Call: 00:20:00 •The Perfect Presentation Call: 00:10:00 •Sales Pipeline CRM Walk-Through: 00:04:00 •How To Collect Payments: 00:05:00 •How To Onboard Clients: 00:09:00 •Step by Step Action Plan: 00:05:00 •Google Ads Overview: 00:18:00 •Google Ads Keyword Overview: 00:14:00 •Create Google Ads Account: 00:08:00 •Google Ads Campaign Creation: 00:20:00 •Google Ads Tools and Settings: 00:04:00 •Google Ads Keyword Research: 00:17:00 •Google Ads Advanced KW Research: 00:08:00 •Setting Up Google Ad Extensions: 00:06:00 •How To Install Google Analytics: 00:05:00 •Google Ads Copywriting Mastery: 00:29:00 •Google Ads Keyword Optimization: 00:03:00 •Google Ads Remarketing: 00:08:00 •WordPress Walkthrough: 00:11:00 •Landing Page Builder Walk-Through: 00:31:00 •Zapier Lead Automation: 00:04:00 •How To Setup Call Tracking: 00:07:00 •Google Ads Cost Calculator: 00:08:00 •Google Ads Presentation Walkthrough: 00:13:00 •Google Local Service Ads: 00:19:00 •Google Local Service Ads Presentation: 00:14:00 •Additional Materials: 00:00:00 •Facebook Ads Overview: 00:14:00 •The Ultimate Facebook Ads Formula: 00:14:00 •7 Principles of Influence: 00:08:00 •The Value Ladder: 00:05:00 •Facebook ROAS Calculator: 00:06:00 •Business Manager Overview: 00:08:00 •Ads Manager Walkthrough: 00:13:00 •Facebook Pixel Setup Walkthrough: 00:08:00 •Traffic Campaign Ad Setup: 00:12:00 •Setting Ad Budget and Schedule: 00:04:00 •Clicks Campaign To Conversions: 00:06:00 •Conversion Campaign Ad Setup: 00:04:00 •Page Post Campaign Setup: 00:07:00 •Traffic and PPE Ad Stacking: 00:09:00 •Lead Ads Campaign Setup: 00:04:00 •How To Create Video Ads: 00:07:00 •Facebook Naming Structure Overview: 00:03:00 •Campaign, Adset & Ad Naming Walkthrough: 00:04:00 •Facebook Ads Copywriting Templates: 00:10:00 •Facebook Ads Split Testing: 00:04:00 •Facebook Ads Policy: 00:03:00 •Facebook CBO Overview: 00:06:00 •Facebook Retargeting Overview: 00:05:00 •Creating Retargeting Audiences: 00:05:00 •Creating LAL Audiences: 00:03:00 •Creating Audience From Customer List: 00:04:00 •Facebook Audience Insights Tool: 00:09:00 •Get Access To Competitors Ads: 00:04:00 •Facebook Ad Performance Metrics: 00:07:00 •Digital Marketing KPI's: 00:07:00 •Facebook Ads Pitchdeck: 00:13:00 •Additional Materials: 00:00:00 •Doing The Work Yourself: 00:05:00 •Outsourcing To White-label Agency: 00:06:00 •Service Fulfillment Partner: 00:48:00 •Hiring Independent Contractors: 00:05:00 •How To Find Appointment Setters: 00:11:00 •How To Find Sales Reps: 00:06:00 •How To Make Easy Money Selling Websites: 00:00:00 •How To Find Web Design Clients: 00:14:00 •Crawl Space Services Funnel: 00:00:00 •Auto Detail Funnel: 00:00:00 •Dental Implants Funnel: 00:00:00 •DUI Attorney Funnel: 00:00:00 •Divorce Attorney Funnel: 00:00:00 •Assignment - Digital Marketing Agency Elite Consultants Masterclass: 00:00:00

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What you will learn from this course? Gain comprehensive knowledge about content marketing Understand the core competencies and principles of content marketing Explore the various areas of content marketing Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert digital media marketer Course Highlights Course Type: Self-paced online course Duration: 11 hours 55 minute Tutor Support: Full tutor support is included Customer Support: 24/7 customer support is available Beginner's Content Marketing Online Training Course Master the skills you need to propel your career forward in content marketing. This course will equip you with the essential knowledge and skillset that will make you a confident digital media marketer and take your career to the next level. This comprehensive beginner's content marketing online training course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this beginner's content marketing online training course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective content marketing practice and equip you with the essential skills, confidence and competence to assist you in the content marketing industry. You'll gain a solid understanding of the core competencies required to drive a successful career in content marketing. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for digital media marketer or for people who are aspiring to specialize in content marketing. Enroll in this beginner's content marketing online training course today and take the next step towards your personal and professional goals. Earn industry-recognized credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive beginner's content marketing online training course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this Successful start to Content Marketing can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This beginner's content marketing online training course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This beginner's content marketing online training course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This beginner's content marketing online training course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Study Plex Subscription Study plex also provides a subscription option that allows you unlimited access to more than 700+ CPD courses for learning. You only need to spend £79 to take advantage of this fantastic offer, and you'll get an unlimited subscription for a full year. Additionally, you can cancel your membership from your account at any time by getting in touch with our friendly and devoted customer care team. Visit our subscriptions page for more details if you're interested. Why you should train with Study Plex? At Study Plex, you will have the chance to build social, technical and personal skills through a combination of extensive subjects tailored according to your interest. Along with receiving comprehensive knowledge and transferable skills, there are even more reasons o be involved with us, which include: Incredible Customer Support: We offer active customer service in the form of live chat, which you can access 24/7 Expert Tutor Support: You'll have access to our devoted and dedicated tutor support with all of our courses whenever you need it. Price Justified by Quality: We ensure that you will have the best experience possible for the price you are paying for the course. Money-back Guarantee: We provide a money-back guarantee if you are not satisfied with the course's quality. There is a 14-day time limit on this option (according to the terms and conditions). Instalment Facility: If your course costs more than £50, you can pay in three instalments using the instalment option. Satisfaction Guarantee: Our courses are designed to meet your demands and expectations by all means. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Good Understanding of Content Content Means too Much 1.1 00:04:00 Content is more than all blogs and articles 1.2 00:02:00 Content is more than a cost understanding 1.3 00:02:00 Understand Content Marketing Understand Content Marketing 2.1 00:04:00 Where did This Content Marketing Come From 2.2 00:07:00 What is the Main Purpose of Content Marketing 2.3 00:04:00 Advanced goals of content marketing 2.4 00:04:00 Details for Successful Content Marketing How to grow the niche content audience 3.1 00:04:00 Understanding a Different Brand Perspective 3.2 00:04:00 Presenting content experiments 3.3 00:05:00 Actively understanding content 3.4 00:03:00 Developing a Successful Content Marketing Strategy Forget what you know 4.1 00:04:00 Choosing the right audience 4.2 00:04:00 Our competitive analysis priority 4.3 00:04:00 Understand Your Right to Win 4.4 00:03:00 How We Can Create and Source Effective Content Creating content on the customer journey 5.1 00:05:00 Choosing content marketing formats and channels 5.2 00:04:00 Source from anywhere 5.3 00:04:00 Making content very effective 5.4 00:04:00 Grow Content Operations Choosing a content calendar 6.1 00:04:00 Understand Content Processes 6.2 00:04:00 Clarifying roles and responsibilities 6.3 00:05:00 Content operations that come to life 6.4 00:03:00 Create Advanced Intelligence for Content Selecting content KPIs 7.1 00:05:00 Monitoring content KPI data 7.2 00:05:00 Optimizing content performance regularly 7.3 00:06:00 Using Content Technology By Constantly Renewing It Finding content technology 8.1 00:03:00 Considering advanced content technology 8.2 00:04:00 Developing strategy for content technology 8.3 00:03:00 Seize Content Marketing Opportunities Scaling Content Marketing 9.1 00:03:00 Succeeding as a Small Business 9.2 00:03:00 Succeed as a Large or Corporate Business 9.3 00:03:00 Live Video Styles Live educational videos 1.1 00:04:00 Live interview videos 1.2 00:04:00 Live demo videos 1.3 00:04:00 Live video tours 1.4 00:04:00 Creating Live Video Content When to Create Live Video 2.1 00:04:00 Different live video platforms 2.2 00:04:00 Preparing for your live video 2.3 00:03:00 Introductions and Conclusions in Your Live Video 2.4 00:05:00 Creating engagement during live videos 2.5 00:03:00 Promoting Your Live Video Building your live video audience 3.1 00:05:00 Sharing your live video 3.2 00:05:00 Repurposing your live video 3.3 00:04:00 Launching Live Video Tools for Live Video 4.1 00:04:00 Visuals for Live Video 4.2 00:04:00 Start Creating Live Videos 4.3 00:01:00 Welcome to the World of Marketing Where Short Video is King Modern Digital Marketing Strategies 1.1 00:06:00 The role of short-form video in social media marketing1.2 00:08:00 Techniques to Create Strong Short-form Video 1.3 00:08:00 Digging Deeper TikTok 1.4 00:08:00 Digging Deeper Instagram Reels 1.5 00:05:00 Effective marketing strategies for TikTok vidos Top Strategies for Creating Effective TikToks2.1 00:08:00 Understanding the TikTok Algorithm 2.2 00:08:00 Using Hashtags Effectively 2.3 00:08:00 Capitalizing on Trends and Challenges 2.4 00:08:00 Leveraging Influencers 2.5 00:08:00 Creating ads 2.6 00:07:00 Using Other TikTok Tools and Techniques 2.7 00:07:00 Effective Marketing Strategies for Instagram reels Connections Between Reels and TikTok Strategies 3.1 00:07:00 Understanding the Unique Selling Points of Instagram Reels 3.2 00:07:00 Implementing Your Social Strategy for TikTok and Reels 3.3 00:03:00 Instagram Profile Setup and Orientation Tour the Instagram user Interface1.1 00:06:00 Convert to an Instagram professional account1.2 00:04:00 Optimizing Your Professional Instagram Profile 1.3 00:04:00 Optimizing Uploads of Photos and Videos 1.4 00:05:00 Modify Instagram Settings 1.5 00:04:00 Using Instagram on a Computer 1.6 00:02:00 Get Started with Marketing on Instagram Explore Models of Business Success 2.1 00:05:00 Built-in Tools for Marketing 2.2 00:04:00 Interact with the Community to Build Trust 2.3 00:05:00 Develop a Marketing strategy for Instagram Content Ideas and Strategies for Instagram 3.1 00:05:00 Create a unique style on Instagram 3.2 00:04:00 Research your competition on Instagram 3.3 00:04:00 Utilize Hashtags With a Posting Schedule 3.4 00:05:00 Implement Your Instagram Marketing Campaign Marketing with Instagram Stories 4.1 00:04:00 Marketing with Instagram Reels 4.2 00:04:00 Marketing With IGTV 4.3 00:05:00 Marketing With Live Video on Instagram 4.4 00:05:00 Using Instagram Shopping Posts 4.5 00:04:00 Content Marketing with Instagram Guides 4.6 00:04:00 Leveraging Instagram Paid ads 4.7 00:05:00 Optimize Your Marketing Strategy on Instagram Review Instagram Insights to Optimize Marketing Strategy 5.1 00:05:00 Run Polls and ask Questions on Instagram 5.2 00:05:00 Saving Instagram Stories as Story Highlights 5.3 00:04:00 Embedding Instagram Photos into Websites 5.4 00:02:00 Additional Resources 5.5 00:02:00 How to Create Tribes On Social Media Understanding Community Management 1.1 00:03:00 Why Should We Build Our Own Community 1.2 00:07:00 Create Online Tribes How to Create your Great Strategy 2.1 00:10:00 Using Social Media to Build Your Community 2.2 00:09:00 Best Practices for Community Building 2.3 00:07:00 Growing Your Tribes On Social Media Creating Content Keeps Your Tribes Alive 3.1 00:10:00 How to Increase Active Participation in Your Communities 3.2 00:07:00 How to Find Brand Ambassadors and Influencers 3.3 00:07:00 How to Promote Your Community 3.4 00:08:00 Measuring their Success and Performance How to Scale Your Community 4.1mov 00:08:00 How to Measure the Growth of Your Fans 4.2 00:07:00 Demonstrate your Influence in Communities as a Leader 4.3 00:05:00 Tools for Managing Audience and Communities Very Good use of Tools for Community Management 5.1 00:04:00 Story Basics How Stories Connect 1.1.mov 00:06:00 Story Types to Grow 1.2 00:07:00 Good Story Qualities 1.3 00:07:00 Building a Story Finding Your Story 2.1 00:05:00 Your Audience 2.2 00:04:00 Call to Action 2.3 00:06:00 Telling a Story Story Structure 3.1 00:06:00 Grabbing Attention 3.2 00:05:00 Deep Engagement 3.3 00:08:00 Growing Community 3.4 00:04:00 Interactive Stories 3.5 00:05:00 More More Material 4.1 00:03:00 Interview 4.2 00:03:00 Core Values 4.3 00:03:00 Connect Before Convincing 4.4 00:03:00 Crowdfunding 4.5 00:03:00 How to Start Your Story 4.6 00:03:00 Tell Stories in Person 4.7 00:03:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Immerse yourself in the dynamic world of digital content creation with our 'Content Writing & Copywriting for SEO and Sales' course. This program is meticulously structured to transform novices into skilled artisans of the written word, tailored specifically for digital marketing and sales. You begin with an enlightening introduction, easing you into the fascinating realm of content creation. As you progress, a free taster session showcases the course's value, followed by an in-depth exploration into the 12 essential steps of great copywriting in Section 03. Understanding the building blocks of copywriting is simplified in Section 04, providing a solid foundation. From crafting compelling headlines in Section 05 to refining sales copy through proofreading and editing in Section 06, each section is designed to enhance your skills incrementally. Delving deeper, Section 07 unveils the psychological aspects behind effective copywriting, an essential tool for creating impactful content. Subsequent sections are dedicated to specialised formats including blogging, landing pages, sales letters, video scripts, emails, advertisements, social media posts, and promotional videos. These targeted modules offer a comprehensive learning experience, equipping you with the skills to excel across various platforms. By the time you reach the course's conclusion, you'll have acquired a profound understanding of content writing and copywriting, specifically tailored for SEO and sales, ready to make your mark in the digital world. Learning Outcomes Master the art of creating engaging and SEO-optimized content. Develop proficiency in writing compelling headlines and sales copy. Understand the psychological principles behind effective copywriting. Learn to craft specialized content for diverse digital platforms. Enhance editing and proofreading skills to deliver polished content. Why choose this Content Writing & Copywriting For SEO and Sales course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Content Writing & Copywriting For SEO and Sales course for? Aspiring content writers and copywriters seeking to specialize in SEO and sales. Marketing professionals aiming to enhance their content creation skills. Business owners looking to improve their online content strategy. Freelancers wanting to offer specialized content writing services. Individuals interested in understanding the interplay between psychology and writing. Career path SEO Content Writer: £20,000 - £30,000 Copywriter: £23,000 - £35,000 Digital Marketing Specialist: £25,000 - £40,000 Content Strategist: £28,000 - £45,000 Freelance Writer: £18,000 - £50,000 (varies with projects) Social Media Manager: £24,000 - £38,000 Prerequisites This Content Writing & Copywriting For SEO and Sales does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01: Introduction Introduction 00:01:00 How to Navigate This Course - Watch This Video 00:03:00 Section 02: Free Taster 13 Copywriting and Sales Buttons You Need to Know How to Push 00:07:00 Copywriting to Sell 10 Steps you must know 00:06:00 14 Step Formula to Writing Great Sales Copy 00:06:00 Section 03: BASICS: 12 Essential Steps to Great Copy Writing AIDA is not just an Opera! 00:02:00 Have you any idea who you are talking to? 00:02:00 Who cares what format you use? 00:03:00 Hurting? Want someone to heal your pain? 00:02:00 I haven't got time or money for Objections! 00:02:00 Don't worry, there's always plenty of Scarcity to go round! 00:02:00 So, why are YOU reading my Headlines? 00:02:00 Why do you always want to know whats in it for you? 00:02:00 Endorsements? Pah! Prove it to me! 00:03:00 I Guarantee to you that I love Risk! Or do I? 00:02:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks Introduction to Copywriting Formulation 00:02:00 Starting with AIDA 00:06:00 PAS - Problem, Agitation, Solution 00:04:00 The 4 Ps 00:03:00 QUEST 00:04:00 Section 05: BASICS: How to Write Headline What You Need to Know to Write Great Headlines 00:06:00 Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy Writing Editing: Can You Write Better Copy? 00:06:00 Proof Reading and Editing: 20 Ways to Write Better Copy 00:11:00 Editing Writing: Seven Guidelines for Editing Writing 00:06:00 Section 07: PSYCHOLOGY: The Psychology behind Copywriting Get Your Copywriting Psychology Right! 00:06:00 What are the Eight Universal Motivators? 00:07:00 100 Motivations 00:05:00 Overcoming Objections 00:08:00 Section 08: COPYWRITING FOR Blogging - Web Posts Copywriting for Blogs 00:09:00 A Simple Formula for Blog Posts 00:04:00 Blog Post Copywriting Formula 00:09:00 Blog Post Editing Checklist 00:08:00 Section 09: COPYWRITING FOR Landing Pages Copywriting for Landing Pages 00:04:00 Copywriting for Testimonials 00:06:00 Copywriting for Bullet Points 00:05:00 Section 10: COPYWRITING FOR Sales Letters Five Formulations for Sales Letters 00:03:00 The Five Point Sales Letter Formula 00:03:00 The Seven Step Copywriting Formula for Sales Letters 00:05:00 The Nine Point Formula 00:06:00 The 18 Step Sales Letter 00:06:00 The 21 Part Sales Letter Formula 00:08:00 Bonus: 32 Step Power Copywriting Formula 00:08:00 Section 11: COPYWRITING FOR Video Sales Letters What is a Video Sales Letter 00:03:00 How to Write an Attention Grabbing Video Sales Letter Headline 00:03:00 Video Sales Letter Basics - Some Simple Guidance for Better VSLs 00:04:00 Video Sales Letter Outline - with Downloadable Templates 00:07:00 Section 12: COPYWRITING FOR Email Copywriting for Email 00:07:00 How to Write Effective Welcome Emails 00:10:00 ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00 Email Copywriting Analysis 1 00:05:00 Copywriting Formulas for Email Sequences 00:06:00 Section 13: COPYWRITING FOR Advertisements Copywriting for Advertisements 00:04:00 Section 14: COPYWRITING FOR Twitter Copywriting for Twitter - Engage, Entertain, Be Brief! 00:07:00 Section 15: COPYWRITING FOR Promotional Videos How to Create a High Converting Promotional Video 00:06:00 The Promotional Video for This Course Following the Script 00:02:00 The Promotional Video - Version 2 00:02:00 Promotional Video SlideDeck 00:20:00 Promotional Video Script Checklist 00:04:00 2018 Update: The Formula for an Effective Promotional Video 00:04:00 2018 New Copywriting Course Promo Video 00:03:00 Section 16: Conclusion and Course Wrap Up Conclusion and Course Wrap Up 00:03:00 Additional File Additional File 00:00:00 Assignment Assignment - Content Writing & Copy Writing For SEO and Sales 00:00:00

Whether you're currently looking for a job in social media marketing, or consider yourself to already be an expert, this Social Media Marketing Professional Diploma will teach you new skills and refresh any existing knowledge in the field. The course covers everything you need to know, including the latest marketing knowledge and practices in digital, social media, mobile marketing, search engine optimization (SEO), search engine marketing (SEM), content and video marketing and market analytics. After completing this course, you will become a certified digital marketing specialist in social media and gain exclusive access to our membership network designed to connect you with peers, experts and opportunities. And because we want as many people as possible to be able to study this important course, we've designed it for both part-time and full-time students, meaning you can study at your own pace. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Once the course has been completed and the assessment has been passed, all students are entitled to receive an endorsed certificate. This will provide proof that you have completed your training objectives, and each endorsed certificate can be ordered and delivered to your address for only £69. Please note that overseas students may be charged an additional £10 for postage. CPD Certificate of Achievement from Janets After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who is this course for? Social Media Marketing Professional Diploma is suitable for anyone who want to gain extensive knowledge, potential experience and professional skills in the related field. This is a great opportunity for all student from any academic backgrounds to learn more on this subject. Career path Training offered by the Social Media Marketing Professional Diploma could potentially benefit a range of roles, but would particularly enhance careers in Digital Marketing Social Media Management PR SEO Other social media marketing roles Course Content Social Media Marketing - Understanding Social Media Marketing Social Media Marketing-Marketing As A Business Priority Social Media Marketing-The Buyer Journey Bob's World View Social Media Marketing-Social Media Marketing And SEO Social Media Marketing-Social Media Marketing Platforms Social Media Marketing-Posting On Social Media Platforms Social Media Marketing-Social Media Posting Ideas Social Media Marketing-Creating A Social Media Marketing Post Social Media Marketing-Community Based Marketing Social Media Marketing - Building A Social Media And Content Marketing Plan Social Media Marketing - Cases Studies Creating Social Media Images Profile Image - Creating Your Social Media Profile Image Profile Image - Lighting And Posing Your Subject Profile Image - Editing Your Image With Snapseed On An iPhone Or Smartphone Blogging - Copywriting For Blogs And Articles Blogging - Writing Your Copy Email Marketing - Building Your Email List Email Marketing - Using Your Email List Email Marketing - Email Copywriting Email Marketing - Email Analytics - Automations - Maintenance Local SEO + SEO - A Guide To Ranking Your Local Business In Google Local Search Local SEO + SEO - Google Search And Your Position In Local Search Local SEO + SEO - Google My Business - A Strong Local SEO Factor Local SEO + SEO - Building Up Reviews - Including Google Local Reviews Local SEO + SEO - Backlinks - Understand How They Improve SEO Local SEO + SEO - On Site SEO - Improving Your Sites SEO Local SEO + SEO - Keyword Optimisation For Powerful SEO Local SEO + SEO - Local Business Online Marketing YouTube Marketing - YouTube Channel Setup And SEO YouTube Marketing - YouTube Video Launch Strategy Audio Production - Mastering Audio Production For Video And Podcasting Video Production - Mastering Video Lighting And Subject Composition Video Production - Green Screen Video Production Video Production - On Camera Presence - Getting Comfortable On Camera Video Production - Writing A Promotional Script For Your Video Video Production - Video/Audio Editing With Adobe Premiere Pro + Adobe Audition Introduction To Vlogging Understanding Instagram Quora Marketing Pinterest Marketing Introduction To Podcasting Course Summary

Develop & certify your coaching and mentoring skills  The most comprehensive, concise and impactful 6 weeks online course available. Fully accredited. Start immediately. Duration: 6 weeks starting immediately  Who is this course for? All levels of seniority Language: English Effort: 5 hours of self-paced online learning Award: 4 CPD Credits & CMI Certificate of Recognition  Accreditors: CMI, FMLM, CPD Certification Service Content format: Videos with optional reading  Assessment Method: Multiple choice, instant result. Retake if required. In total there are 8 video courses to watch. This includes 2 CPD accredited courses that require you to complete a multiple choice assessment to confirm your understanding of the topic. A pass mark of 70% is required and this can be re-taken as many times as required. Optional reading and audio book resources are provided to enable you to explore a topic deeper if required. The content of the course is of the highest global standard and has been created by MIT Sloan Management Review. Our learning platform, called Skillsoft Percipio, provides a stunning learning experience. Key learning areas: Managing stress Managing difficult professional relationships Building confidence, self-belief and assertiveness Shared goals & teaming Being a good coach Increasing engagement Creating a vision Delegating Developing women leaders Helping others to grow Motivating others On completion of this course, you will receive: A certificate stating 4 CPD Credits- Awarded by the CPD Certification Service A Certificate of Recognition from the prestigious Chartered Management Institute (CMI) Chartered Management Institute Affiliate membership for 1 year A digital badge to share on LinkedIn and add to your resume Your official CPD Certificate  Your official CMI Certificate You will also be awarded the following additional benefits: Chartered Management Institute alumni network access for 1 year Access to Chartered Management Institute networking and learning events for 1 year World leading content supported by cutting edge technology. Made for healthcare professionals.    Did you know this course can be covered by the NHS study budget? The study budget covers: Courses and education activities to support you achieving the curriculum Courses to help you prepare for postgraduate exams Discretionary courses that add value to you individually and support the wider system To access the study budget you should discuss this with your educational supervisor or line manager. To help you with this process, view our example study budget application letter here. 

The most comprehensive, concise and impactful 6 weeks online course available. Fully accredited. Start immediately. Gain 18 CPD Credits and an exclusive Chartered Management Institute Certificate of Recognition Duration: 6 weeks starting immediately Who is this course for? All levels of seniority Language: English Effort: 16 hours of self-paced online learning Award: 18 CPD Credits & CMI Certificate of Recognition  Accreditors: CMI, FMLM, CPD Certification Service  Content format: Videos with optional reading  Assessment Method: Multiple choice, instant result. Retake if required. In total there are 22 video courses to watch. This includes 9 CPD accredited courses that require you to complete a multiple choice assessment to confirm your understanding of the topic. A pass mark of 70% is required and this can be re-taken as many times as required. Optional reading and audio book resources are provided to enable you to explore a topic deeper if required. The content of the course is of the highest global standard and has been created by MIT Sloan Management Review. Our learning platform, called Skillsoft Percipio, provides a stunning learning experience. Key learning areas: Benefits of being an emotionally intelligent leader Leading individuals and teams Critical thinking Managing stress Managing pressure to optimise performance Effective leadership Breaking bad news Decision making On completion of this course, you will receive: A certificate stating 18 CPD Credits- Awarded by the CPD Certification Service A Certificate of Recognition from the prestigious Chartered Management Institute (CMI) Chartered Management Institute Affiliate membership for 1 year A digital badge to share on LinkedIn and add to your resume Your official CPD Certificate Your official CMI Certificate You will also be awarded the following additional benefits: Chartered Management Institute alumni network access for 1 year Access to Chartered Management Institute networking and learning events for 1 year World leading content supported by cutting edge technology. Made for healthcare professionals.    Did you know this course can be covered by the NHS study budget?   The study budget covers: Courses and education activities to support you achieving the curriculum Courses to help you prepare for postgraduate exams Discretionary courses that add value to you individually and support the wider system To access the study budget you should discuss this with your educational supervisor or line manager. To help you with this process, view our example study budget application letter here. 

Develop your communication skills today and get certified in 6 weeks The most concise & impactful online course available. 20 CPD Credits & CMI Certificate of Recognition Duration: 6 weeks starting immediately Suitable for: All levels of seniority Language: English  Effort: 11 hours 30 minutes of self-paced online learning Award: 20 CPD Credits & CMI Certificate of Recognition  Accreditors: CMI, FMLM, CPD Certification Service  Content format: Videos with optional reading  Assessment Method: Multiple choice, instant result. Retake if required. In total there are 17 video courses to watch. This includes 10 CPD accredited courses that require you to complete a multiple choice assessment to confirm your understanding of the topic. A pass mark of 70% is required and this can be re-taken as many times as required. Optional reading and audio book resources are provided to enable you to explore a topic deeper if required. The content of the course is of the highest global standard and has been created by MIT Sloan Management Review. Our learning platform, called Skillsoft Percipio, provides a stunning learning experience. Your key learning areas: Conflict management Managing and setting priorities Leading across cultures Collaboration Navigating challenging situations Cultivating cross-functional teams Time management & organisation Active listening Critical conversations On completion of this course, you will receive: A certificate stating 20 CPD Credits- Awarded by the CPD Certification Service A Certificate of Recognition from the prestigious Chartered Management Institute (CMI) Chartered Management Institute Affiliate membership for 1 year A digital badge to share on LinkedIn and add to your resume Your official CPD Certificate Your official CMI Certificate You will also be awarded the following additional benefits: Chartered Management Institute alumni network access for 1 year Access to Chartered Management Institute networking and learning events for 1 year Fully accredited to the highest standards. Our accreditors: World leading content supported by cutting edge technology. Made for healthcare professionals.    Did you know this course can be covered by the NHS study budget? The study budget covers: Courses and education activities to support you achieving the curriculum Courses to help you prepare for postgraduate exams Discretionary courses that add value to you individually and support the wider system To access the study budget you should discuss this with your educational supervisor or line manager. To help you with this process, view our example study budget application letter here. 

In this course, you will learn to understand the critical role that HRM plays in shaping organizational success. By exploring the difference between an HR manager and an HR strategic partner, you will discover how to align HRM practices with business objectives and create a competitive advantage for your organization. You will gain a deep understanding of the core tasks of HR as a strategic partner, including negotiating, employee engagement, and managing employee productivity. Through exploring these key areas, you will learn to develop effective strategies for driving employee engagement and building a positive workplace culture that fosters productivity and growth. In addition, this course will delve into the factors that affect employees' productivity, from workplace culture and leadership to employee well-being and motivation. You will learn to identify and address these factors, creating a work environment that promotes employee satisfaction and productivity. After the successful completion of the course, you will be able to learn about the following, Understand the role and importance of Human Resource Management as a Strategic Partner. Explain the difference between an HR manager and an HR strategic partner. Understand the core task of HR as a strategic partner. Understand negotiation and employee engagement. Explore factors that affect employees' productivity. In this course, you will learn to understand the critical role that HRM plays in shaping organizational success. By exploring the difference between an HR manager and an HR strategic partner, you will discover how to align HRM practices with business objectives and create a competitive advantage for your organization. You will gain a deep understanding of the core tasks of HR as a strategic partner, including negotiating, employee engagement, and managing employee productivity. Through exploring these key areas, you will learn to develop effective strategies for driving employee engagement and building a positive workplace culture that fosters productivity and growth. In addition, this course will delve into the factors that affect employees' productivity, from workplace culture and leadership to employee well-being and motivation. You will learn to identify and address these factors, creating a work environment that promotes employee satisfaction and productivity. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Human Resource Management as a Strategic Partner Self-paced pre-recorded learning content on this topic. Human Resource Management as a Strategic Partner Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor HR professionals Managers and supervisors Business owners and entrepreneurs Students pursuing degrees in HR or business management Individuals seeking to advance their careers in HRM as strategic partners. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.