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Digital marketing is the component of marketing that uses the internet and online-based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Stay relevant in a digital-centric world. From Google Ads to social media, SEO to strategy, the Complete Digital Marketing Diploma covers all the essentials of a well-rounded skill set.  Start your journey to becoming a certified digital marketing professional today.  Before moving on to websites, email marketing and copywriting, blogging, and SEO, you’ll learn to define your business and target demographic, as well as establish a brand identity that will resonate with your clients (search engine optimization). Following that is a comprehensive look at social media, which includes YouTube, Twitter, Instagram, Pinterest, LinkedIn, Periscope, and, of course, Facebook, which is divided into many divisions due to its importance. The training also covers social media live streaming and podcasting, as well as Google Analytics and Google Plus. Upon completion, you will gain a solid understanding of digital media and be able to apply the acquired knowledge in the real world either for your business or for your clients. Learning Outcomes Develop a comprehensive digital marketing strategy tailored to your business goals. Create and establish a strong brand identity across various digital platforms. Design and optimise websites for enhanced user experience and increased conversion rates. Execute effective email marketing campaigns to engage and nurture leads. Craft compelling copy and blogs that resonate with your target audience. Utilise video marketing techniques to captivate and engage online audiences. Harness the power of social media platforms like Facebook, Twitter, Instagram, and LinkedIn for marketing purposes. Implement Google AdWords campaigns to drive targeted traffic and increase sales. Analyse website and campaign performance using Google Analytics data to make data-driven decisions. Utilise emerging digital marketing channels like podcasting, live streaming, and Quora for brand promotion. Why choose this course Affordable, Accessible, informative and well-structured study materials Earn a globally recognised accredited qualification Study in your own time, at your own pace, through any device Benefit from feedback through mock exams and multiple-choice assessments Excellent career advancement/career switch opportunities Get 24/7 help or advice from our email and live chat teams Who is this course for Entrepreneurs looking to establish or expand their online presence and drive business growth. Small business owners aim to improve their digital marketing efforts and reach wider audiences. Marketing professionals seek to enhance their skills and stay updated with the latest trends in digital marketing. Freelancers interested in offering digital marketing services to clients and building a successful career in the field. Students pursuing degrees or certifications in marketing or related fields who want to gain practical digital marketing skills. Entry requirements This course is available to learners of all academic backgrounds, but you must be 16 or above to undertake the qualification. Apart from that, all you need is an internet connection, a good understanding of English and a passion for learning. Certification CPD Accredited Certificate After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Career path Digital Marketing Manager Social Media Manager SEO Specialist Content Marketing Manager Email Marketing Specialist PPC Specialist Digital Marketing Consultant Brand Manager Course Contents Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups (Social Media Marketing) Facebook Pages (Social Media Marketing) Facebook Ads (Social Media Marketing) Facebook Retargeting (Social Media Marketing) Facebook For Local Business (Social Media Marketing) Google Adwords Twitter (Social Media Marketing) Instagram (Social Media Marketing) Pinterest (Social Media Marketing) LinkedIn (Social Media Marketing) Periscope (Social Media Marketing) Social Media Live Streaming Podcasting Quora Google Analytics Google Plus (Social Media Marketing) Conclusion

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