These events are designed to introduce the BOOK & basic ideas behind Understanding & Dealing with Everyday Racism The Six Stages Framework
These events are designed to work on the ideas introduced in Level 1: Understanding & Dealing with Everyday Racism The Six Stages Framework
These events are designed to introduce the BOOK & basic ideas behind Understanding & Dealing with Everyday Racism The Six Stages Framework
In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This SEO Content Writing & Copy Writing course will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The SEO Content Writing & Copy Writing course will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to SEO Content Writing & Copy Writing and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited SEO Content Writing & Copy Writing course is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this SEO Content Writing & Copy Writing course. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career path The SEO Content Writing & Copy Writing will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Section 01: Introduction Introduction 00:05:00 How to Navigate This Course - Watch This Video 00:03:00 Section 02: Free Taster 13 Copywriting and Sales Buttons You Need to Know How to Push 00:07:00 Copywriting to Sell 10 Steps you must know 00:06:00 14 Step Formula to Writing Great Sales Copy 00:06:00 Section 03: BASICS: 12 Essential Steps to Great Copy Writing AIDA is not just an Opera! 00:02:00 Have you any idea who you are talking to? 00:02:00 Who cares what format you use? 00:03:00 Hurting? Want someone to heal your pain? 00:02:00 I haven't got time or money for Objections! 00:02:00 Don't worry, there's always plenty of Scarcity to go round! 00:02:00 So, why are YOU reading my Headlines? 00:02:00 Why do you always want to know whats in it for you? 00:02:00 Endorsements? Pah! Prove it to me! 00:03:00 I Guarantee to you that I love Risk! Or do I? 00:02:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Keep it Simple S. and throw away your Theasaurus 00:02:00 Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks Introduction to Copywriting Formulation 00:02:00 Starting with AIDA 00:06:00 PAS - Problem, Agitation, Solution 00:04:00 The 4 Ps 00:03:00 QUEST 00:04:00 Section 05: BASICS: How to Write Headline What You Need to Know to Write Great Headlines 00:06:00 Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy Writing Editing: Can You Write Better Copy? 00:06:00 Proof Reading and Editing: 20 Ways to Write Better Copy 00:11:00 Editing Writing: Seven Guidelines for Editing Writing 00:06:00 Section 07: PSYCHOLOGY: The Psychology behind Copywriting Get Your Copywriting Psychology Right! 00:06:00 What are the Eight Universal Motivators? 00:07:00 100 Motivations 00:05:00 Overcoming Objections 00:08:00 Section 08: COPYWRITING FOR Blogging - Web Posts Copywriting for Blogs 00:09:00 A Simple Formula for Blog Posts 00:04:00 Blog Post Copywriting Formula 00:09:00 Blog Post Editing Checklist 00:08:00 Section 09: COPYWRITING FOR Landing Pages Copywriting for Landing Pages 00:04:00 Copywriting for Testimonials 00:06:00 Copywriting for Bullet Points 00:05:00 Section 10: COPYWRITING FOR Sales Letters Five Formulations for Sales Letters 00:03:00 The Five Point Sales Letter Formula 00:03:00 The Seven Step Copywriting Formula for Sales Letters 00:05:00 The Nine Point Formula 00:05:00 The 18 Step Sales Letter 00:06:00 The 21 Part Sales Letter Formula 00:08:00 Bonus: 32 Step Power Copywriting Formula 00:08:00 Section 11: COPYWRITING FOR Video Sales Letters What is a Video Sales Letter 00:03:00 How to Write an Attention Grabbing Video Sales Letter Headline 00:03:00 Video Sales Letter Basics - Some Simple Guidance for Better VSLs 00:04:00 Video Sales Letter Outline - with Downloadable Templates 00:07:00 Section 12: COPYWRITING FOR Email Copywriting for Email 00:07:00 How to Write Effective Welcome Emails 00:10:00 ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00 Email Copywriting Analysis 1 00:05:00 Copywriting Formulas for Email Sequences 00:06:00 Section 13: COPYWRITING FOR Advertisements Copywriting for Advertisements 00:04:00 Section 14: COPYWRITING FOR Twitter Copywriting for Twitter - Engage, Entertain, Be Brief! 00:07:00 Section 15: COPYWRITING FOR Promotional Videos How to Create a High Converting Promotional Video 00:06:00 The Promotional Video for This Course Following the Script 00:02:00 The Promotional Video - Version 2 00:02:00 Promotional Video SlideDeck 00:20:00 Promotional Video Script Checklist 00:04:00 2018 Update: The Formula for an Effective Promotional Video 00:04:00 2018 New Copywriting Course Promo Video 00:03:00 Section 16: Conclusion and Course Wrap Up Conclusion and Course Wrap Up 00:03:00 Additional File Additional File 00:00:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
In a world increasingly focused on health and wellness, our 'Health and Weight Coaching Certificate' course offers a golden opportunity to become a guiding star in this domain. Picture yourself beginning with an Introduction that doesn't just present facts, but invites you into a world where health and weight management transform lives. This course isn't just about learning; it's about becoming. In Building Your Weight-Loss Coach Persona, you'll sculpt not just your professional identity but also discover how to resonate with those seeking guidance. Embark on an exploration of the diverse Types of Weight-Loss Clients, gaining insights that go beyond the superficial, understanding the unique journeys of individuals striving for better health. What Do Your Clients Really Need? This section is a deep dive into the psychology and needs of your clients, empowering you with empathy and understanding. Various Forms of Coaching unfold a spectrum of strategies, equipping you with a toolkit adaptable to different personalities and needs. The journey through this course is one of transformation - for you, as a coach, and for the clients you'll inspire. From learning How To Give The Right Information To Your Client to masterfully Attracting New Clients, each step is a stride towards becoming a beacon of health and weight coaching. Learning Outcomes Develop a personal and effective weight-loss coaching persona. Understand the varied needs and profiles of weight-loss clients. Learn techniques to accurately assess and meet client needs. Master diverse coaching methods suitable for different client types. Acquire skills in client communication, acquisition, and retention. Why choose this Health and Weight Coaching Certificate? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Health and Weight Coaching Certificate for? Aspiring health and weight coaches seeking certification. Fitness professionals wanting to expand their client coaching skills. Nutritionists interested in specializing in weight management. Health enthusiasts aiming to turn their passion into a profession. Individuals seeking to enhance their coaching business and client base. Career path Health and Weight Coach: £20,000 - £35,000 Nutritionist: £25,000 - £50,000 Personal Trainer: £20,000 - £40,000 Wellness Consultant: £22,000 - £45,000 Life Coach: £30,000 - £60,000 Fitness Centre Manager: £24,000 - £40,000 Prerequisites This Health and Weight Coaching Certificate does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Health and Weight Coaching Certificate was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01: Introduction Weight Loss Coaching Promo Video 00:01:00 Introduction: About the course 00:04:00 Introduction: About Your Instructor 00:03:00 Section 02: Building Your Weight-Loss Coach Persona Key responsibilities of the coach 00:05:00 What's the best 'title' for weight-loss coaching? 00:03:00 Getting clear on your 'mission' and 'vision' 00:03:00 Who is your 'ideal client'? 00:05:00 Create your 'Statement Message' 00:04:00 Do you need additional qualifications? 00:07:00 Developing your coaching plan 00:08:00 Section 03: Types of Weight-Loss Clients 3 Types of Weight-Loss Clients 00:06:00 How to coach 'female clients' 00:05:00 How to work with male clients 00:05:00 How to work with very busy clients 00:07:00 Section 04: What Do Your Clients Really Need? The 3 'real' reasons of paying for your sessions 00:03:00 Common reasons for being 'overweight' 00:04:00 3 Types of emotional eaters 00:06:00 Section 05: Various Forms of Coaching Coaching from your office Vs coaching 'online' 00:04:00 One-to-one coaching Vs Group coaching 00:06:00 Facebook Coaching 00:04:00 Skype or Google Hangouts coaching 00:05:00 Email Coaching 00:05:00 Section 06: How To Give The Right Information To Your Client How to increase your client's motivation 00:07:00 Measuring your client's stress levels 00:05:00 How to overcome cravings 00:06:00 How to give the right information on dieting & exercising 00:07:00 Section 07: How To 'Attract' New Clients Do you need a website? 00:05:00 How to find new clients on Facebook 00:06:00 How to become popular on YouTube? 00:04:00 Is it possible to find clients on Twitter? 00:06:00 How to attract new clients on LinkedIn 00:06:00 How to create and publish your own Kindle book within 7 days 00:15:00 How to get known through 'magazines' 00:06:00 'Attracting' clients through 'follow-ups' 00:05:00 Section 08: How To Find Clients In 7 Days Joint Ventures 00:08:00 Free coaching 00:09:00 Power of referral 00:05:00 Voucher Deals 00:07:00 Webinars 00:12:00 Section 09: BONUS Section How to start charging more for your services? 00:06:00 7 Powerful coaching questions 00:07:00 When to quit your 9-to-5 job and start coaching full-time? 00:05:00 Assignment Assignment - Health and Weight Coaching 02:35:00 Recommended Materials Workbook - Health and Weight Coaching 03:51:00
Quality Guarantee: Promising training excellence, satisfaction gurantee Accredited by CPD UK & Quality License Scheme Tutor Support Unlimited support via email, till you complete the course Recognised Certification: Accepted by thousands of professional bodies Start Anytime With 1 year access to the course materials Online Learning Learn from anywhere, whenever you want This Weight Loss Management Course will empower you with the knowledge and tools to lose weight and lead a healthier lifestyle, paving the way for long-term weight management success and well-being. This course at a glance Accredited by CPD UK Endorsed by Quality Licence Scheme Learn critical responsibilities of the coach Understand the vision and mission of becoming a weight loss coach Learn who is your ideal client and how to create a statement message Understand the need for additional fitness qualifications Learn how to develop a coaching plan Understand the types of weight-loss clients Learn how to coach male, female, and very busy clients Understand three reasons for paying for your sessions Learn common reasons for being overweight and three types of emotional eaters Learn various forms of coaching - offline vs. online coaching, one-to-one vs group coaching, facebook coaching or email coaching Understand how to give the correct information to your client Why Weight Loss Management Course right for you? This extensive weight loss training course online is beneficial for those who want to pursue their career in the fitness industry and train clients in losing excess body weight or anyone who wants to maintain good health and a perfect body. This online course will help you understand the process to build types of weight-loss clients, various forms of coaching, and what your clients require. You will have a solid understanding of weight-loss techniques, tips to train different clients, the process to identify them, and tricks to build client relationships.By the end of the course, you will gain theoretical knowledge and skills to practice as a weight loss coach as a profession and train your clients successfully. Weight Loss Management Course Details Accredited by International Practitioners of Holistic Medicine (IPHM) is a leading accredited organisation that certifies and regulates alternative therapists, healers, and training providers around the world. After completing the IPHM accredited course you will be eligible to apply for the insurance. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Course Curriculum Introduction Weight Loss Coaching Promo Video Introduction: About the Course Introduction: About Your Instructor Building Your Weight-Loss Coach Persona Key Responsibilities of the Coach What's the Best 'title' for Weight-loss Coaching Getting Clear on Your 'Mission' and 'Vision' Who is Your 'Ideal Client'? Create Your 'Statement Message' Do You Need Additional Qualifications Developing Your Coaching Plan Types of Weight-Loss Clients Types of Weight-Loss Clients How to Coach 'Female Clients' How to Work With Male Clients How to Work With Very Busy Clients What Do Your Clients Really Need? The 3 'Real' Reasons of Paying for Your Sessions Common Reasons for Being Overweight' 3 Types of Emotional Eaters Various Forms of Coaching Coaching From Your Office Vs Coaching 'Online' One-to-one Coaching Vs Group Coaching Facebook Coaching Skype or Google Hangouts Coaching Email Coaching How To Give The Right Information To Your Client How to Increase Your Client's Motivation Measuring Your Client's Stress Levels How to Overcome Cravings How to Give the Right Information on Dieting & Exercising How To 'Attract' New Clients Do You Need a Website? How to Find New Clients on Facebook How to Become Popular on Youtube Is It Possible to Find Clients on Twitter How to Attract New Clients on LinkedIn How to Create and Publish Your Own Kindle Book Within 7 Days How to Get Known Through 'Magazines' 'Attracting' Clients Through 'Follow-ups' How To Find Clients In 7 Days Joint Ventures Free coaching Power of Referral Voucher Deals Webinars Bonus Section How to Start Charging More for Your Services 7 Powerful Coaching Questions When to Quit Your 9-to-5 Job and Start Coaching Full-time Who should take this course? This online weight-loss coach course is suitable for those who want to have a basic understanding of weight-loss techniques and strategies to attract new clients. This course is for anyone who wants to pursue a weight loss coach as a profession. Entry Requirements There are no academic entry requirements for this Weight Loss Management Course Online, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This Weight Loss Management Course Online assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner can grasp from each section. In the assessment pass mark is 60%. Certification Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
Welcome to the 'MailChimp Masterclass,' your gateway to unlocking the full potential of MailChimp's powerful email marketing platform. In this engaging course, we take you on a journey through the world of email marketing, starting with the basics and gradually diving into advanced techniques. Prepare to harness the true capabilities of MailChimp and elevate your email marketing game to new heights. Our creative and practical approach ensures you not only understand the intricacies of MailChimp but also gain hands-on experience in creating and managing successful email campaigns. From building a mailing list to crafting compelling emails, you'll become a MailChimp maestro. Join us on this educational adventure, and you'll soon be equipped with the skills needed to drive engagement, boost conversions, and supercharge your email marketing efforts. Learning Outcomes Create and optimize a MailChimp account. Build a high-quality mailing list for targeted campaigns. Design and execute effective email marketing campaigns. Efficiently manage mailing lists and campaigns. Harness the power of MailChimp automation for streamlined communication. Why choose this MailChimp Masterclass course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this MailChimp Masterclass course for? Marketing enthusiasts eager to master email marketing. Small business owners seeking cost-effective marketing solutions. Entrepreneurs looking to expand their online presence. Bloggers and content creators aiming to engage their audience. Anyone interested in maximizing the potential of MailChimp. Career path Email Marketing Specialist: £25,000 - £50,000 Digital Marketing Manager: £30,000 - £60,000 Marketing Coordinator: £20,000 - £40,000 Content Marketing Manager: £30,000 - £60,000 E-commerce Manager: £35,000 - £70,000 Freelance Email Marketing Consultant: £25 - £100 per hour Prerequisites This MailChimp Masterclass does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Introduction to the Course An Overview of the Course 00:05:00 How Mail Chimp Works 00:03:00 How to Watch This Course - Speed and Bookmarks 00:04:00 Creating a MailChimp Account Introduction to the Updated 5/2017-6/2017 Edition of the Course 00:04:00 Introduction to the 2018 Course Material 00:01:00 Introduction to Creating a MailChimp Account 00:02:00 New MailChimp Look-and-Feel (11/7/2018) 00:04:00 Creating a MailChimp Account Section Workshop 00:01:00 Conclusion to Creating a MailChimp Account 00:01:00 Building a Mailing List Introduction to Building a Mailing List 00:02:00 Creating a List 00:08:00 Importing a List 00:03:00 Subscription Web Interface 00:08:00 Double Opt In vs Single Opt In 00:06:00 Enabling Required Field Display 00:02:00 Promoting Your Mailing List 00:03:00 Building a Mailing List Section Workshop 00:09:00 Summary of Building a Mailing List 00:01:00 Mounting an Email Campaign Introduction to Mounting an Email Campaign 00:01:00 Creating a Template Pt. 1 00:04:00 Creating a Template Pt. 2 00:06:00 Creating an Email Campaign Pt. 1 00:09:00 Creating an Email Campaign Pt. 2 00:04:00 Sending Your First Email 00:04:00 Why Templates Are Optional 00:03:00 Free Images at Pixabay 00:03:00 Mounting an Email Campaign Section Workshop 00:05:00 Summary of Mounting an Email Campaign 00:01:00 Managing Your Mailing Lists & Campaigns Introduction to Managing Your Mailing Lists and Campaigns 00:01:00 Open, Click, and User Reports 00:04:00 Creating List Segments 00:06:00 Fine Tuning Your Campaigns 00:03:00 Mail Chimp Subscriptions 00:03:00 Summary of Managing Your Mailing Lists and Campaigns 00:01:00 Additional Thoughts Introduction to Additional Thoughts 00:03:00 Adding a MailChimp Sign Up Form to a WordPress Website 00:05:00 Advertising Your Mailing List in Your Book (5/2017) 00:05:00 A/B Split Testing for Free on MailChimp (6/2017) 00:08:00 How to Craft a Better Email Message (6/2017) 00:06:00 Facebook and Twitter Integration (6/2017) 00:04:00 Summary of Additional Thoughts 00:01:00 Intermission Odds and Ends 00:03:00 My Course Catalog at a Glance (5/2017) 00:06:00 What now.. 00:04:00 Bonus: Creating Mailing List Signup Squeeze Pages Introduction to Creating Mailing List Signup Squeeze Pages 00:03:00 Sample Mailing List Sign Up Squeeze Pages 00:06:00 Using FunnelKit Go to Create a Squeeze Page 00:18:00 Add an Opt-in Form to Your Squeeze Page 00:14:00 Configuring MailChimp to Use Your Squeeze Pages 00:09:00 How to Sell on Your Mailing List: Free Stuff and the 80/20 Rule 00:05:00 Summary of Creating Mailing List Sign Up Squeeze Pages 00:01:00 Bonus: Free MailChimp Automation (AutoResponder) Introduction to Free MailChimp Automation (AutoResponder) 00:01:00 Overview of the Free MailChimp AutoResponder (5/2017) 00:09:00 Sample AutoResponder Email Contents (5/2017) 00:06:00 AutoResponder Example (5/2017) 00:07:00 Summary of Free MailChimp Automation (AutoResponder) 00:01:00 Conclusion THE END 00:01:00 Assignment Assignment - MailChimp Masterclass 00:00:00
In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This Content Writing & Copy Writing For SEO and Sales will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The Content Writing & Copy Writing For SEO and Sales will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to Content Writing & Copy Writing For SEO and Sales and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited Content Writing & Copy Writing For SEO and Sales is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this Content Writing & Copy Writing For SEO and Sales. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path The Content Writing & Copy Writing For SEO and Sales will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Section 01: Introduction Introduction 00:05:00 How to Navigate This Course - Watch This Video 00:03:00 Section 02: Free Taster 13 Copywriting and Sales Buttons You Need to Know How to Push 00:07:00 Copywriting to Sell 10 Steps you must know 00:06:00 14 Step Formula to Writing Great Sales Copy 00:06:00 Section 03: BASICS: 12 Essential Steps to Great Copy Writing AIDA is not just an Opera! 00:02:00 Have you any idea who you are talking to? 00:02:00 Who cares what format you use? 00:03:00 Hurting? Want someone to heal your pain? 00:02:00 I haven't got time or money for Objections! 00:02:00 Don't worry, there's always plenty of Scarcity to go round! 00:02:00 So, why are YOU reading my Headlines? 00:02:00 Why do you always want to know whats in it for you? 00:02:00 Endorsements? Pah! Prove it to me! 00:03:00 I Guarantee to you that I love Risk! Or do I? 00:02:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Keep it Simple S. and throw away your Theasaurus 00:02:00 Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks Introduction to Copywriting Formulation 00:02:00 Starting with AIDA 00:06:00 PAS - Problem, Agitation, Solution 00:04:00 The 4 Ps 00:03:00 QUEST 00:04:00 Section 05: BASICS: How to Write Headline What You Need to Know to Write Great Headlines 00:06:00 Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy Writing Editing: Can You Write Better Copy? 00:06:00 Proof Reading and Editing: 20 Ways to Write Better Copy 00:11:00 Editing Writing: Seven Guidelines for Editing Writing 00:06:00 Section 07: PSYCHOLOGY: The Psychology behind Copywriting Get Your Copywriting Psychology Right! 00:06:00 What are the Eight Universal Motivators? 00:07:00 100 Motivations 00:05:00 Overcoming Objections 00:08:00 Section 08: COPYWRITING FOR Blogging - Web Posts Copywriting for Blogs 00:09:00 A Simple Formula for Blog Posts 00:04:00 Blog Post Copywriting Formula 00:09:00 Blog Post Editing Checklist 00:08:00 Section 09: COPYWRITING FOR Landing Pages Copywriting for Landing Pages 00:04:00 Copywriting for Testimonials 00:06:00 Copywriting for Bullet Points 00:05:00 Section 10: COPYWRITING FOR Sales Letters Five Formulations for Sales Letters 00:03:00 The Five Point Sales Letter Formula 00:03:00 The Seven Step Copywriting Formula for Sales Letters 00:05:00 The Nine Point Formula 00:06:00 The 18 Step Sales Letter 00:06:00 The 21 Part Sales Letter Formula 00:08:00 Bonus: 32 Step Power Copywriting Formula 00:08:00 Section 11: COPYWRITING FOR Video Sales Letters What is a Video Sales Letter 00:03:00 How to Write an Attention Grabbing Video Sales Letter Headline 00:03:00 Video Sales Letter Basics - Some Simple Guidance for Better VSLs 00:04:00 Video Sales Letter Outline - with Downloadable Templates 00:07:00 Section 12: COPYWRITING FOR Email Copywriting for Email 00:07:00 How to Write Effective Welcome Emails 00:10:00 ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00 Email Copywriting Analysis 1 00:05:00 Copywriting Formulas for Email Sequences 00:06:00 Section 13: COPYWRITING FOR Advertisements Copywriting for Advertisements 00:04:00 Section 14: COPYWRITING FOR Twitter Copywriting for Twitter - Engage, Entertain, Be Brief! 00:07:00 Section 15: COPYWRITING FOR Promotional Videos How to Create a High Converting Promotional Video 00:06:00 The Promotional Video for This Course Following the Script 00:02:00 The Promotional Video - Version 2 00:02:00 Promotional Video SlideDeck 00:20:00 Promotional Video Script Checklist 00:04:00 2018 Update: The Formula for an Effective Promotional Video 00:04:00 2018 New Copywriting Course Promo Video 00:03:00 Section 16: Conclusion and Course Wrap Up Conclusion and Course Wrap Up 00:03:00 Additional File Additional File 00:00:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
Are you tired of losing your small business in the vast digital ocean? Dive into our course, 'Do It Yourself Local SEO For The Small Business Owner,' where we empower you to navigate the complexities of online visibility. Crafted specifically for entrepreneurs like you, this course offers a transformative journey towards mastering the art of local SEO. From establishing a robust online presence to leveraging powerful tools and strategies, embark on a voyage that promises to elevate your business to new heights. Unlock the secrets of local SEO with our comprehensive curriculum designed to demystify every aspect of online visibility. Learn to build a simple yet effective website that serves as your digital storefront. Discover the intricacies of platforms like Google+ and Yelp, harnessing their potential to attract local customers. Dive into the world of social media and business listings, harnessing their power to enhance your online footprint. 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What You Get Out Of Studying Weight-Loss Coaching With Janets: Receive a digital Certificate upon successful completion of the Weight-Loss Coaching course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Description The Weight-Loss Coaching training course is delivered through Janets' online learning platform. Access the Weight-Loss Coaching content from any internet-enabled device whenever or wherever you want to. The Weight-Loss Coaching course has no formal teaching deadlines, meaning you are free to complete the course at your own pace. Method of Assessment To successfully complete the Weight-Loss Coaching course, students will have to take an automated multiple-choice exam. This exam will be online and you will need to score 60% or above to pass the Weight-Loss Coaching course. After successfully passing the Weight-Loss Coaching course exam, you will be able to apply for a CPD-accredited certificate as proof of your Weight-Loss Coaching qualification. Certification All students who successfully complete the Weight-Loss Coaching course can instantly download their digital certificate. You can also purchase a hard copy of the Weight-Loss Coaching course certificate, which will be delivered by post for £9.99. Who Is This Course For: The Weight-Loss Coaching is ideal for those who already work in this sector or are an aspiring professional. This Weight-Loss Coaching course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The Weight-Loss Coaching is open to all students and has no formal entry requirements. To study the Weight-Loss Coaching course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Career Path: The Weight-Loss Coaching is ideal for anyone who wants to pursue their dream career in a relevant industry. Learn the skills you need to boost your CV and go after the job you want. Complete the Weight-Loss Coaching and gain an industry-recognised qualification that will help you excel in finding your ideal job. Course Content Weight-Loss Coaching Building Your Weight-Loss Coach Persona Key responsibilities of the coach 00:05:00 What's the best 'title' for weight-loss coaching? 00:03:00 Getting clear on your 'mission' and 'vision' 00:04:00 Who is your 'ideal client'? 00:05:00 Create your 'Statement Message' 00:04:00 Do you need additional qualifications? 00:07:00 Developing your coaching plan 00:08:00 Types of Weight-Loss Clients 3 Types of Weight-Loss Clients 00:06:00 How to coach 'female clients' 00:05:00 How to work with male clients 00:05:00 How to work with very busy clients 00:07:00 What Do Your Clients Really Need? The 3 'real' reasons of paying for your sessions 00:03:00 Common reasons for being 'overweight' 00:04:00 3 Types of emotional eaters 00:06:00 Various Forms of Coaching Coaching from your office Vs coaching 'online' 00:04:00 One-to-one coaching Vs Group coaching 00:05:00 Facebook Coaching 00:04:00 Skype or Google Hangouts coaching 00:05:00 Email Coaching 00:05:00 How To Give The Right Information To Your Client How to increase your client's motivation 00:06:00 Measuring your client's stress levels 00:05:00 How to overcome cravings 00:06:00 How to give the right information on dieting & exercising 00:07:00 How To 'Attract' New Clients Do you need a website? 00:05:00 How to find new clients on Facebook 00:06:00 How to become popular on YouTube? 00:04:00 Is it possible to find clients on Twitter? 00:00:00 How to attract new clients on LinkedIn 00:06:00 How to create and publish your own Kindle book within 7 days 00:15:00 How to get known through 'magazines' 00:06:00 'Attracting' clients through 'follow-ups' 00:06:00 How To Find Clients In 7 Days Joint Ventures 00:08:00 Free coaching 00:09:00 Power of referral 00:05:00 Voucher Deals 00:07:00 Webinars 00:12:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.