445 Storytelling courses delivered Online

🚀 Elevate Your Sales Game: Mastering the Art of Persuasion 🚀 🌟 Unlock the Secrets of Sales Success with 'Mastering the Art of Persuasion: Unveiling Sales Tactics - Part 1' 🌟 Are you ready to revolutionize your approach to sales and become a persuasive powerhouse? Look no further! Welcome to a transformative online learning experience that will take your sales game to unprecedented heights.   🎓 Course Title: Mastering the Art of Persuasion: Unveiling Sales Tactics - Part 1   🔍 Curriculum Highlights: Module 1: Introduction of 'Mastering the Art of Persuasion: Unveiling Sales Tactics - Part 1' Lay the foundation for success as you delve into the world of persuasive selling. Understand the psychology behind persuasion and its critical role in sales. Discover how to build lasting connections with your audience from the get-go. Module 2: Main Training in 4 Parts 🎯 Part 1: The Art of Storytelling for Sales Success Learn how to craft compelling narratives that captivate and engage your prospects. Uncover the science behind storytelling and its influence on decision-making. Acquire the skills to weave your product or service seamlessly into your narrative for maximum impact. 🎯 Part 2: Navigating Objections with Finesse Master the art of handling objections with confidence and finesse. Develop effective counter-arguments that turn objections into opportunities. Build trust and credibility by addressing concerns head-on and converting skeptics into loyal customers. 🎯 Part 3: The Power of Persuasive Communication Hone your communication skills to become a persuasive communicator. Explore the nuances of body language, tone, and pacing to enhance your message. Elevate your pitch delivery to leave a lasting impression and drive action. 🎯 Part 4: Closing the Deal - Advanced Techniques Explore advanced closing techniques that seal the deal with finesse. Overcome the fear of rejection and turn potential clients into enthusiastic buyers. Discover the art of creating a sense of urgency and scarcity to drive immediate action.   🌈 Why Enroll in 'Mastering the Art of Persuasion'? Gain a competitive edge in the world of sales with cutting-edge tactics. Transform your sales approach from ordinary to extraordinary. Access practical insights and actionable strategies from industry experts. Join a community of like-minded individuals on a journey to sales mastery. Enjoy lifetime access to course materials, ensuring continuous growth.   Ready to become a persuasive powerhouse and take your sales career to new heights? Enroll now in 'Mastering the Art of Persuasion: Unveiling Sales Tactics - Part 1' and embark on a journey toward unparalleled success! 💡 Don't miss out on this opportunity to revolutionize your sales game. Secure your spot now! 💡 Course Curriculum Introduction - 'Hidden Secrets Of Selling' - Part 1 Introduction & Foundational Knowledge 00:00 'Hidden Secrets Of Selling' - Main Training in 4 Parts Main Sales & Marketing Training - Part One 00:00 Main Sales & Marketing Training - Part Two 00:00 Main Sales & Marketing Training - Part Three 00:00 Main Sales & Marketing Training - Part Four 00:00

Overview: Advanced Digital Illustration: Exploring Mixed Media Techniques   Unlock your creative potential and take your digital illustration skills to the next level with our comprehensive course: 'Advanced Digital Illustration: Exploring Mixed Media Techniques.' Whether you're a seasoned illustrator looking to expand your skillset or a beginner eager to dive into the world of digital art, this course offers a structured and immersive learning experience.   Module 1: Introduction to Advanced Digital Illustration Embark on your journey into advanced digital illustration with a solid foundation. Learn about the tools, techniques, and principles that will guide you through the rest of the course. Understand the importance of digital workflows, file management, and establishing your unique artistic style.   Module 2: Fundamentals of Composition and Color Theory Master the art of composition and color theory to create visually captivating illustrations. Explore the principles of balance, focal points, and harmony while delving into the psychology behind color choices. Elevate your artwork by understanding how to effectively communicate mood, emotion, and narrative through composition and color.   Module 3: Exploring Mixed Media Techniques in Digital Illustration Unleash your creativity by merging traditional and digital mediums in your artwork. Discover a variety of mixed media techniques, including incorporating hand-drawn elements, textures, and collage into your digital illustrations. Learn how to seamlessly integrate these techniques using popular software tools and workflows.   Module 4: Illustrating Characters and Portraits Bring your characters and portraits to life with depth, personality, and expression. Dive into the fundamentals of character design, anatomy, and facial expressions. Develop your skills in creating compelling character illustrations that resonate with your audience and convey powerful storytelling.   Module 5: Creating Dynamic Backgrounds and Environments Transport your viewers to immersive worlds through captivating backgrounds and environments. Learn essential techniques for creating dynamic landscapes, cityscapes, and atmospheric settings. Explore perspective, lighting, and mood to breathe life into your illustrations and enhance the narrative impact.   Module 6: Storyboarding and Narrative Illustration Master the art of visual storytelling through storyboarding and narrative illustration. Understand the fundamentals of sequential art, pacing, and composition to effectively convey narratives and concepts. Dive into practical exercises and projects that challenge you to craft compelling visual stories from start to finish.   By the end of this course, you'll emerge as a proficient digital illustrator equipped with the knowledge, skills, and confidence to tackle diverse illustration projects with creativity and flair. Elevate your artistic journey and join us in exploring the boundless possibilities of advanced digital illustration. Course Curriculum Module 1_ Introduction to Advanced Digital Illustration Introduction to Advanced Digital Illustration 00:00 Module 2_ Fundamentals of Composition and Color Theory Fundamentals of Composition and Color Theory 00:00 Module 3_ Exploring Mixed Media Techniques in Digital Illustration Exploring Mixed Media Techniques in Digital Illustration 00:00 Module 4_ Illustrating Characters and Portraits Illustrating Characters and Portraits 00:00 Module 5_ Creating Dynamic Backgrounds and Environments Creating Dynamic Backgrounds and Environments 00:00 Module 6_ Storyboarding and Narrative Illustration Storyboarding and Narrative Illustration 00:00

Ignite a flame of compassion within your soul as you embark on a profound journey through our transformative course, "Marketing and Public Relations for Fundraisers." With each module, you'll amplify your ability to make a lasting impact, igniting hope and changing lives. Join us in this extraordinary quest, where your passion meets purpose, and together, we'll create a ripple of positive change that resonates across the world. Learning Outcomes: Gain a deep understanding of the fundraising cycle and its strategic application. Master the art of crafting compelling storytelling to emotionally engage donors. Develop effective marketing and public relations strategies tailored for fundraising campaigns. Acquire essential budgeting and financial management skills specific to fundraising initiatives. Explore diverse fundraising sources and learn how to leverage them optimally. Learn the principles of successful event planning and execution for fundraising purposes. Understand legal responsibilities and risk management strategies associated with fundraising endeavours. Immerse yourself in the captivating realm of fundraising with our comprehensive course that unravels the intricate threads of marketing and public relations within this transformative field. Designed exclusively for passionate individuals driven by a desire to create meaningful change, our course takes you on an enlightening journey through the art and science of fundraising. Explore the depths of the fundraising cycle, discover the power of compelling storytelling, and harness the strategic prowess of marketing and public relations to ignite the spark that fuels impactful campaigns. With a focus on practical application and real-world insights, this course equips you with the essential knowledge needed to navigate the dynamic landscape of fundraising with confidence and finesse. Join a community of like-minded individuals, immerse yourself in the language of fundraising, and unlock the secrets to achieving remarkable results for the causes you hold dear. Certification Upon completion of the Marketing and Public Relations for Fundraisers course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Fundraising course is ideal for: Aspiring fundraisers seeking to enhance their knowledge and skills. Non-profit professionals looking to sharpen their marketing and PR expertise in the context of fundraising. Charity event planners aiming to amplify their impact through strategic marketing strategies. Individuals passionate about creating positive change and making a difference through fundraising efforts. Career path Some career paths related to this industry in the UK are: Fundraising Coordinator: £22,000 - £30,000 per year Development Officer: £25,000 - £35,000 per year Fundraising Manager: £30,000 - £45,000 per year Communications Specialist: £25,000 - £40,000 per year Event Coordinator: £20,000 - £30,000 per year Campaign Director: £40,000 - £60,000 per year

Introducing the ultimate powerhouse bundle for mastering the art of Facebook & Instagram marketing! Are you ready to unlock the potential of these social media giants and take your business to new heights? Look no further because our comprehensive bundle has everything you need to succeed in the fast-paced world of digital marketing. Our comprehensive bundle will guide you through every process step, from building a solid social media marketing foundation to implementing effective strategies that drive results. Take control of your business's online presence, increase brand awareness, and drive meaningful engagement with our Facebook & Instagram marketing bundle. Enrol today and unleash your brand's full potential. The curriculum of the Facebook & Instagram Marketing Bundle are: Social Media Marketing Course -The Step-by-Step Guide Facebook Marketing Strategy for Business Instagram Marketing Masterclass Digital Marketing for Beginners to Advanced Learn to Drive Traffic into Sales through Digital Marketing Learning Outcomes: By completing this Facebook & Instagram Marketing bundle, you will: Master social media marketing strategies for both platforms. Build a solid online presence and brand identity. Drive targeted traffic and increase conversions. Utilise Instagram's visual storytelling power effectively. Understand fundamental digital marketing principles. Optimise sales funnels and conversion rates. The Social Media Marketing Course - The Step-by-Step Guide will be your blueprint for success. This course covers everything from creating captivating content to optimising your ads. You'll discover the secrets to building a solid online presence, increasing brand awareness, and driving meaningful engagement. Next up, the Facebook Marketing Strategy for Business course will take you deep into the world of Facebook advertising. With our interactive modules, you'll unlock the full potential of Facebook's advertising tools, targeting options, and analytics to create effective ad campaigns that reach the target audience and generate tangible results. But we don't stop there. Our Instagram Marketing Masterclass will empower you to harness the visual storytelling power of this platform. You'll learn how to curate an aesthetically pleasing feed, gain followers organically, and leverage Instagram's features to drive traffic and conversions. Digital Marketing for Beginners to Advanced takes you on a journey from the basics to advanced techniques. This course covers the entire Digital Marketing Landscape, from SEO and content marketing to email campaigns and influencer partnerships. Lastly, our Learn to Drive Traffic into Sales through Digital Marketing course will equip you with the skills to turn your marketing efforts into tangible revenue. You'll explore conversion rate optimisation, sales funnels, and customer journey mapping, ensuring every visitor becomes loyal. Take advantage of this opportunity to become a Facebook & Instagram marketing expert. Enrol in our bundle today and watch your sales soar. Let's make your mark in the digital world! CPD 50 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Facebook & Instagram Marketing course is ideal for: Business owners, entrepreneurs, and marketers. Small business owners are seeking an online presence. Content creators and influencers. Startups and e-commerce businesses. Marketing professionals and digital marketers. Individuals are interested in digital marketing. Career path Our Facebook & Instagram Marketing course will prepare you for a range of careers, including: Social Media Manager Digital Marketing Specialist Brand Manager Content Creator E-commerce Specialist Marketing Consultant Freelancer/Entrepreneur Professionals in this Facebook & Instagram Marketing field can expect a salary range of approximately £25,000 to £50,000 per year. Certificates Certificate Of Completion Digital certificate - Included Certificate Of Completion Hard copy certificate - Included You will get a complimentary Hard Copy Certificate.

Course Overview: According to the World Economic Forum, data analysts will be among the most in-demand professions by 2025. This Basic Google Data Studio course takes you on an enlightening journey, illuminating the intricate world of Google Data Studio from the ground up.The Basic Google Data Studio course is your stepping stone into data visualisation, geo-visualization, and in-depth socio-economic analysis. With four comprehensive modules, this curriculum is crafted to impart the foundational principles and techniques of Google Data Studio, ensuring learners possess the proficiency to translate raw data into meaningful insights.Enrol Today and Start Learning! Key Features of the Course: The Basic Google Data Studio course boasts an array of appealing features, including a CPD certificate upon completion, marking your journey into mastering Google Data Studio. 24/7 Learning Assistance ensures you can absorb the course material at your own pace, whenever it suits you best. Expect exciting learning materials that make mastering data visualisation a stimulating and enjoyable endeavour. Who is This Course For? This Basic Google Data Studio course is designed for anyone inclined towards data and interested in visual storytelling. Whether you're a business owner looking to make informed decisions, a student eyeing a future in data analysis, or a data enthusiast, this course could be the perfect fit. What You Will Learn: Introduction to Google Data Studio and its features. Navigation and interface overview of Google Data Studio. Creating reports using different data sources. Converting data into visually appealing graphs and charts. Exploring geographic data visualisation techniques. Uncovering hidden geographic trends through data visualisation. Applying the learned skills to real-world socio-economic case studies. Why Enrol in This Course: This Basic Google Data Studio course consistently receives top reviews from its participants. Recently updated with the latest trends and practices in data visualisation, this course ensures you stay on top of industry shifts. By enrolling in this course, you will develop indispensable skills in data analysis and visual storytelling. Requirements: This course requires a fundamental understanding of data analysis concepts. Internet access is required to practise Google Data Studio and access course materials. Career Path: Upon completing this Basic Google Data Studio course, you can look forward to opportunities in various data-focused professions. Such as Data Analyst Business Intelligence Developer Marketing Analyst SEO Specialist Data Scientist Data Visualisation Specialist Report Analyst In the UK, these roles offer attractive salary packages ranging from £25,000 for entry-level positions to over £60,000+ for more advanced roles. Certification: Upon successful completion of the Basic Google Data Studio course, you will be awarded a CPD certificate as proof of your proficiency in Google Data Studio. Course Curriculum 1 sections • 4 lectures • 02:41:00 total length •Module 01: Introduction to GDS: 00:36:00 •Module 02: Data Visualization: 01:29:00 •Module 03: Geo-visualization: 00:16:00 •Module 04: A Socio-Economic Case Study: 00:20:00

Unleash your inner orator with the Public Speaking Masterclass. Delve into modules that guide you through the art of captivating public speaking. Learn the nuances of content creation, storytelling, body language, and advanced presentation skills. Elevate your communication prowess and engage your audience with confidence and emotional connection. Master state management techniques to shine on any stage or platform. Learning Outcomes: Understand the fundamentals of effective public speaking. Cultivate emotional connection through your speeches. Craft compelling content to engage your audience. Harness the power of storytelling in your presentations. Utilize winning body language for impactful communication. Learn advanced techniques to enhance your presentation skills. Develop state management strategies for confidence and poise. Why buy this Public Speaking Masterclass?  Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Public Speaking Masterclass you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Public Speaking Masterclass course is ideal for Individuals looking to improve their public speaking skills. Professionals seeking to enhance their presentation abilities. Students preparing for speeches, presentations, or debates. Anyone aiming to boost their confidence in public speaking. Prerequisites This Public Speaking Masterclass was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Seminar Speaker - Average Earnings: £20,000 - £40,000 per year. Motivational Speaker - Average Earnings: £25,000 - £50,000 per year. Communication Trainer - Average Earnings: £30,000 - £45,000 per year. Keynote Speaker - Average Earnings: £40,000 - £80,000 per year. Media Personality/TV Presenter - Average Earnings: £30,000 - £100,000+ per year. Course Curriculum Module 01: Introduction Introduction 00:03:00 Module 02: The wheel of Public Speaking and Emotional Connection The Emotional Connection 00:01:00 Let's talk Passion 00:03:00 Warm-up exercises 00:01:00 Connect with the best version of you 00:04:00 Prepare for your Audience 00:02:00 Begin to create an Amazing and Memorable Presentation 00:01:00 Module 03: Let's focus on the content Powerful Content 00:01:00 The Connecting Theme (Throughline) 00:02:00 The Content Mix 00:02:00 Your Presentation Map 00:03:00 Module 04: Time for storytelling Crafting Stories 00:01:00 Why Stories? 00:02:00 Vignettes System (Mini-stories) 00:04:00 Your Elevator Pitch 00:03:00 A final tip on your Elevator Pitch! 00:01:00 Module 05: Winning body language Intro to Body Language 00:01:00 An important point about the Communication Theory 00:02:00 Professional gestures and stances 00:03:00 Communication Styles 00:05:00 A few additional cool points for you! 00:03:00 Pause-Scan-Nod-Whisper 00:02:00 Points of Communication 00:02:00 Time to apply what you have learnt! 00:01:00 Module 06: Advanced tips to hone your presentation skills Honing your presentation skills 00:13:00 Module 07: State Management Intro to State Management 00:01:00 Learn to trigger a resourceful state 00:06:00 Visualise your Success 00:03:00 An additional tip for you. 00:01:00 The Room Technique 00:03:00 Some additional comments. 00:01:00 You are amazing! 00:02:00 Assignment Assignment - Public Speaking Masterclass 00:00:00

To drive actions and get decisions made, you need to be able to present effectively to customers, clients, senior managers or colleagues. The perfect presentation is a potent combination of content, design and delivery  You need to distill down complex concepts, large data sets, intricate processes and innovative ideas. You need to make the right design choices to ensure your slide decks communicate quickly (as well as looking great). And you need the confidence and storytelling techniques to lead your audience through the content.  This course is for anyone who regularly needs to create and deliver presentations for different stakeholders. It will cover how to plan, design and deliver brilliant presentations.  Sample learning content  Session 1: Planning a presentation  Assessing the needs and level of understanding of your audience. Frameworks for building a logical and compelling narrative. Emphasising key messages, while allowing for deep dives and questions. Session 2: Presenting data and processes Understand graphical perception and how people absorb visual information. Effective charts for different types of data stories. How to display processes, timelines and organisational structures. Session 3: Design tricks Using colours to add emphasis and meaning. Creating hierarchies of information to help your audience. Building templates and style guides. Session 4: Delivery techniques Perfecting your performance in-person or online. Dealing with difficult questions and hostile audiences. Refining the beginning, middle and end of your narrative. Delivery We deliver our courses over Zoom, to maximise flexibility. The training can be delivered in a single day, or across multiple sessions. All of our courses are live and interactive – every session includes a mix of formal tuition and hands-on exercises. To ensure this is possible, the number of attendees is capped at 16 people.  Tutor Alan Rutter is the founder of Fire Plus Algebra. He is a specialist in communicating complex subjects through data visualisation, writing and design. He teaches for General Assembly and runs in-house training for public sector clients including the Home Office, the Department of Transport, the Biotechnology and Biological Sciences Research Council, the Health Foundation, and numerous local government and emergency services teams. He previously worked with Guardian Masterclasses on curating and delivering new course strands, including developing and teaching their B2B data visualisation courses. He oversaw the iPad edition launches of Wired, GQ, Vanity Fair and Vogue in the UK, and has worked with Condé Nast International as product owner on a bespoke digital asset management system for their 11 global markets. Testimonial "We’ve now worked with Alan for almost 3 years, and during that time he has continued to deliver the highest quality training for our clients and delegates. Alan’s passionate delivery style has continued to deliver innovative training solutions to over 1500 delegates across the public, private and voluntary sector. Each of our courses with him has always delivered exceptional feedback and satisfaction levels." Joe Barlow | Head of Programme, Understanding ModernGov

Design for persuasion is a powerful approach that is too often overlooked. Learn the principles that are critical in designing both engaging and usable experiences.

Inspired by the dramatic power of the movie 'Dead Poets Society', join us on a transformative journey through this Drama Therapy and Social Justice: The Intersection course. Explore the modules, from unlocking the art of introspection in Module 01 to unleashing empathy and healing through metaphors and symbols in Module 03. Learn the techniques and ethical insights to bring the magic of drama therapy to diverse age groups in Module 08. Embark on this cinematic adventure and become a catalyst for positive change. Learning Outcomes: Gain a deep understanding of the transformative power of drama therapy in promoting social justice. Develop skills in utilising metaphors and symbols to facilitate emotional expression and personal growth. Explore various processes and techniques used in drama therapy to support healing and empowerment. Acquire knowledge of the developmental and integrated model of drama therapy for comprehensive client care. Apply the role theory approach and psychodrama techniques to enhance therapeutic interventions. Demonstrate competence in assessing, evaluating, and upholding ethical standards in drama therapy practice. Embark on a profound exploration of the intersection between drama therapy and social justice in this illuminating course. Delve into the world of dramatic storytelling and its potential to drive positive change. Through a series of engaging modules, you will gain a comprehensive understanding of drama therapy's power to promote healing, foster empathy, and advocate for social equality. Discover the intricate relationship between metaphors and symbols in therapeutic practice, and learn how to harness their expressive force to facilitate deep emotional transformation. Uncover a rich array of processes and techniques employed in drama therapy, equipping yourself with invaluable tools to guide individuals towards self-discovery and personal growth. This course also delves into the developmental and integrated model of drama therapy, providing you with a holistic framework for addressing the diverse needs of clients across different age groups. Explore the role theory approach and psychodrama techniques, tapping into the profound impact of embodied storytelling on healing and self-awareness. Join us on this transformative journey, where drama therapy meets social justice, and become an agent of positive change. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course is ideal for: Mental health professionals seeking to enhance their therapeutic toolkit with drama therapy techniques. Educators interested in integrating drama therapy principles into their teaching practice. Social workers and community advocates passionate about utilising drama therapy for social justice initiatives. Individuals with a personal or professional interest in exploring the transformative potential of drama therapy. Career path Our course will prepare you for a range of careers, including: Drama Therapist: £25,000 - £45,000 per annum Drama Therapy Coordinator: £30,000 - £50,000 per annum Drama Therapy Educator: £35,000 - £55,000 per annum Community Arts Facilitator: £20,000 - £35,000 per annum Social Justice Advocate: £25,000 - £40,000 per annum Mental Health Consultant: £30,000 - £50,000 per annum

Set your business apart with the 'Branding Fundamentals for New Business' course, a comprehensive program designed to equip budding entrepreneurs and business owners with essential branding skills. This course is a journey through the core principles of effective branding, starting with an introduction to the psychological aspects of why people buy. Each section unfolds a new layer of branding knowledge, from understanding how to stand out as a business owner to mastering the art of storytelling in brand building. The curriculum intricately blends theoretical insights with practical applications, ensuring a well-rounded grasp of branding concepts. Delve into the nuances of brand personality through character typology, the Japanese concept of Ikigai, and the Big Hairy Audacious Goal (BHAG) framework. The course further explores the creation of a strong brand identity, including the development of core values, mission, vision, and their application in real-world scenarios. Learners will also uncover the secrets behind successful naming strategies and brand architecture. The latter sections focus on the power of storytelling and visual identity, including how to collaborate effectively with designers to create a compelling brand image. This course is an essential toolkit for anyone aspiring to create a brand that resonates deeply with its target audience. Learning Outcomes Understand the psychological factors influencing consumer purchases. Develop unique branding strategies to distinguish your business. Master the art of creating and communicating a compelling brand story. Learn the intricacies of visual identity and how to collaborate with designers. Acquire practical skills in naming and building a coherent brand architecture. Why choose this Branding Fundamentals for New Business course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Branding Fundamentals for New Business course for? Entrepreneurs looking to establish a strong brand presence. Business owners seeking to enhance their branding strategies. Marketing professionals aiming to deepen their branding knowledge. Start-up founders wanting to build a distinctive brand identity. Designers and creatives interested in understanding the business aspects of branding. Career path Brand Manager: £28,000 - £50,000 Marketing Strategist: £30,000 - £55,000 Creative Director: £35,000 - £60,000 Brand Consultant: £32,000 - £52,000 Entrepreneur: Variable Graphic Designer: £25,000 - £40,000 Prerequisites This Branding Fundamentals for New Business does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01 1.1 Introduction 00:02:00 1.2 Why Do People Buy? 00:05:00 Section 02 2.1 Standout as a Business Owner 00:03:00 2.2. Hybrid Model 00:01:00 2.3. Character Typology 00:04:00 2.4 Ikigai 00:02:00 2.5. BHAG 00:02:00 Section 03 3.1 Values 00:08:00 3.2 Abilities 00:04:00 3.3 Mission 00:08:00 3.4 Vision 00:03:00 3.5 How to Use Mission and Vision 00:03:00 Section 04 4.1. What are Archetypes 00:04:00 4.2. Paradise Archetypes 00:06:00 4.3. Structure Bringer Archetypes 00:07:00 4.4. Connection Seeker Archetypes 00:06:00 4.5. Mark Leaver Archetypes 00:06:00 Section 05 5.1. Importance of Naming 00:06:00 5.2. Basic Naming Approaches 00:05:00 5.3. Special Circumstances on Naming 00:04:00 5.4. Naming for Solopreneurs 00:03:00 5.5. Brand Architecture 00:06:00 Section 06 6.1. The Importance of Storytelling 00:02:00 6.2. How to Write and Use a Brand Story 00:09:00 Section 07 7.1. What is a Visual Identity 00:03:00 7.2. Visual Identity Booklet 00:05:00 7.3. Working with a designer and Final Notes 00:06:00 Resource Resource - Branding Fundamentals for New Business 00:00:00