'Selling' doesn't work. You've got to help customers buy. And that means engaging with the customer in a positive way, showing that you understand their requirement and giving them confidence that your product or service is the best possible way of meeting that requirement. This may sound painless but there's more to it than meets the eye and it's all too easy to get it wrong. You need to follow a process. This programme will help participants: Understand 'how buyers buy' and align their selling activities accordingly Recognise the difference between 'latent pain' and 'active vision' opportunities Conduct effective pre-call planning and research Stimulate interest and establish credibility with your prospects Get prospects to share / admit high priority pain Engage in consultative dialogue that promotes the differentiating strengths of your offerings Gain access to 'power' people within an opportunity Effectively qualify and disqualify opportunities based on objective decision criteria Better control and manage sell cycles Improve their chances of winning competitive opportunities Shorten sales cycles and avoid 'no decision' Negotiate the steps leading to a successful sale 1 An introduction to selling Understanding the key points that encourage a customer to purchase from us The difference between consultative selling and a transactional sale Understanding the roles that trust and empathy play in a sale Understanding how tricks and manipulation can sink a sale Vital pre-meeting research that must take place before a conversation Understanding how the customer sees us and why positioning is important 2 Structuring the sales conversation process Defining a set process for structuring a sales call with a chance to demonstrate understanding How the first minute of a conversation can destroy a sale Understanding BPO objectives for a sale How a step-by-step sales conversation process helps win more sales Understanding the mis-match between the customers buying process How our sales processes can lead to mistakes 3 How and why people buy An insight into the emotional factors behind how people arrive at purchasing decisions Using research from neuroscience that shows how sales people can really make mistakes Understanding how people make decisions about larger purchases Understanding the stakeholders in companies and their buying motives How to analyse the stakeholders and determine a win-plan 4 Understanding the funnel Studying the sales and buying process to understand the ratios of sales to prospects and better forecasting Understanding the role of forecasting in sales analysis Why many forecasts are nearly always wrong Understanding the stages of a sales process How 'verifiable outcomes' can really change forecasting 5 Questioning techniques Understanding the different questioning techniques and when they should be used Using the 'knowledge tree' as a framework for questioning Understanding the use of real empathy to help customers uncover their needs How effective research can really empower your questions How to ask 'high gain' questions How to ask difficult questions without feeling intrusive 6 Features and benefits How to practically apply them in a sales scenario How to align the benefits to customers' business goals Really understanding the difference and how to demonstrate true economic benefits to a customer How to discover business goals, and align value propositions to these How to craft an effective value proposition for a customer Using the SAR storytelling method to really engage customers to align their thinking patterns Using the latest neuroscience research that explains what customers are really thinking 7 Overcoming objections How 'confirmation bias' can hinder any sales conversation How the CLARA method of responding to customer concerns can dramatically improve the chances of customers responding to us in a positive way Practising the method to become comfortable and congruent with it 8 Closing the sale A deep dive into what closing is How different sales have different closes How too many closing methods can destroy a sale How to lead up to a close with a logical sequence of questions Using the ACSAT trust method of closing A clear methodology with a chance to practise the skills in a fun way
This comprehensive course will help you learn the basics to advanced mechanisms of chatbot development using deep learning with Python. This course is a complete package for beginners to learn chatbot fundamentals with deep learning and its applications and build it from scratch using deep learning (RNNs) with Python.
Boost Your Career with Apex Learning and Get Noticed By Recruiters in this Hiring Season! Get Hard Copy + PDF Certificates + Transcript + Student ID Card worth £160 as a Gift - Enrol Now Give a compliment to your career and take it to the next level. This Product Design: T-shirt Design bundle will provide you with the essential knowledge to shine in your professional career. Whether you want to develop skills for your next job or elevate your skills for your next promotion, this Product Design: T-shirt Design bundle will help you stay ahead of the pack. Throughout the Product Design: T-shirt Design programme, it stresses how to improve your competency as a person in your chosen field while also outlining essential career insights in the relevant job sector. Along with this Product Design: T-shirt Design course, you will get 10 premium courses, an originalhardcopy, 11 PDF certificates (Main Course + Additional Courses) Student ID card as gifts. This Product Design: T-shirt Design Bundle Consists of the following Premium courses: Course 01: T-Shirt Design Masterclass With Adobe Photoshop Course 02: Start A T-Shirt Business Course 03: Basic Product Management Course 04: Graphic and Logo Design Course 05: Level 2 Adobe Graphics Design Course Course 06: SAP Controlling (CO) - Product Costing S4HANA Course 07: Diploma in Lean Process and Six Sigma Course 08: Strategic Planning and Analysis for Marketing Course 09: Branding Fundamentals for New Business Course 10: Visual Merchandising Course 11: Product Photography Enrol now in Product Design: T-shirt Design to advance your career, and use the premium study materials from Apex Learning. How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously it was £6*11 = £66) Hard Copy Certificate: Free (For The Title Course: Previously it was £10) The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Product Design: T-shirt Design expertise and essential knowledge, which will assist you in reaching your goal. Moreover, you can learn from any place in your own time without travelling for classes. Curriculum of Bundle Course 01: T-Shirt Design Masterclass With Adobe Photoshop Module 01: Introduction Introduction Module 02: Let's Learn Basics About Photoshop Photoshop Interface Customize Your Workspace Let's Learn How To Create and Prepare Document Saving Files RGB & CMYK Layer Basics Move Tool Working with Groups Gradient Tool Paint Bucket Tool Type Tool Layer Styles How To Create And Save Your Own Brush New Features in Photoshop 2019 Part 1 New Features in Photoshop 2019 Part 2 New Features in Photoshop 2019 Part 3 Module 03: Learn how to think in this business & how to find what people like Fake It Until You Make It Work? Best Practice Process in Creating Can you earn 5000$(month) doing this job? Free Traffic Google Trends Module 04: Time to get creative in Photoshop T-Shirt Design - Volume 1 T-Shirt Design - Volume 2 T-Shirt Design - Volume 3 Module 05: Where and how to sell our work Merch By Amazon Recommendation Redbubble Sunfrog Teespring Upwork Course 02: Start A T-Shirt Business Section 01: Introduction to the T-Shirt Business Section 02: How to Purchase T-shirt Designs Section 03: How to Create Your Own T-shirt Designs for Free Section 04: Create T-Shirt Designs Fast With Templates Section 05: Market Research, Keywords & Trademarks for Your T-shirt Business Section 06: Getting Started on Merch by Amazon Section 07: Getting Started on Spring (Teespring) Section 08: Getting Started on Redbubble Section 09: Other Marketplaces & Platforms for Your Shirt Designs Section 10: Free Marketing Strategies to Promote Your Designs Section 11: Paid Promotion Strategies | Create Ads for Your Designs Section 12: Thanks for Joining! Course 03: Basic Product Management Module 01: Course Introduction - Product Module 02: Definition of Product Module 03: Classification of Product Module 04: Consumer Goods Module 05: Business Goods Module 06: Levels of a Product Module 07: Product Quality Module 08: Product Mix Module 09: Product Life Cycle Module 10: Branding Module 11: Branding Strategies Module 12: Brand Equity Course 04: Graphic and Logo Design LESSON 01 Basics of Graphic Design LESSON 02 Foundation in Design LESSON 03 Adobe Photoshop Basics LESSON 04 Designers go to Software LESSON 05 Adobe Illustrator Introduction and Typography LESSON 06 Creating Logos with Illustrator LESSON 07 Logo Design Basics LESSON 08 Adobe in Design and Print Work Introduction Course 05: Level 2 Adobe Graphics Design Course Module 01: Basics of Graphic Design Module 02: Foundation in Design Module 03: Adobe Photoshop Basics Module 04: Designers go to Software Module 05: Adobe Illustrator Introduction and Typography Module 06: Creating Logos with Illustrator Module 07: Logo Design Basics Module 08: Adobe in Design and Print Work Introduction Course 06: SAP Controlling (CO) - Product Costing S4HANA Section 01: Introduction Section 02: Material Master Data and Pricing Controls Section 03: BoM, Activities and Routing Section 04: Overheads in Costing Section 05: Costing Sheet Section 06: Costing Variant Section 07: Routing and Work Centres Section 08: Cost Component Structure Section 09: Execution of Standard Cost Estimation Course 07: Diploma in Lean Process and Six Sigma Module 01: Understanding Lean Module 02: The Lean Culture Module 03: The Five Principles of Lean Module 04: Value and Waste Module 05: Value Stream Mapping (VSM) Module 06: The Principles of Flow and Pull Module 07: Overview of Six Sigma Module 08: The Define Phase Module 09: The Measure Phase Module 10: The Analyse Phase Module 11: The Improve Phase Module 12: The Control Phase Course 08: Strategic Planning and Analysis for Marketing Module 01: An Introduction to Strategic Planning Module 02: Development of a Strategic Plan Module 03: Strategic Planning for Marketing Module 04: Strategic and Marketing Analysis Module 05: Internal Analysis Module 06: External Analysis Module 07: Market Segmentation, Targeting and Positioning Module 08: Approaches to Customer Analysis Module 09: Approaches to Competitor Analysis Course 09: Branding Fundamentals for New Business Section 01 1.1 Introduction 1.2 Why Do People Buy? Section 02 2.1 Standout as a Business Owner 2.2. Hybrid Model 2.3. Character Typology 2.4 Ikigai 2.5. BHAG Section 03 3.1 Values 3.2 Abilities 3.3 Mission 3.4 Vision 3.5 How to Use Mission and Vision Section 04 4.1. What are Archetypes 4.2. Paradise Archetypes 4.3. Structure Bringer Archetypes 4.4. Connection Seeker Archetypes 4.5. Mark Leaver Archetypes Section 05 5.1. Importance of Naming 5.2. Basic Naming Approaches 5.3. Special Circumstances on Naming 5.4. Naming for Solopreneurs 5.5. Brand Architecture Section 06 6.1. The Importance of Storytelling 6.2. How to Write and Use a Brand Story Section 07 7.1. What is a Visual Identity 7.2. Visual Identity Booklet 7.3. Working with a designer and Final Notes Course 10: Visual Merchandising Module 01: Introduction to Visual Merchandising Module 02: Store Layouts Module 03: Exterior Design Module 04: In-Store Design Module 05: Mannequins in Visual Merchandising Module 06: Display Fixtures Module 07: The Role of a Visual Merchandiser Module 08: Challenges of Modern Visual Merchandising Course 11: Product Photography Section 01: Photography 101 -Your Simple Outline! Section 02: Learning to shoot in Manual Mode Section 03: The 'Pre-Production' Phase Section 04: The Background Section 05: Lighting & Love Section 06: The Actual Photoshoot! Section 07: Post-Production Phase Section 08: The Final Word CPD 110 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Product Design: T-shirt Design bundle. Requirements This Product Design: T-shirt Design course has been designed to be fully compatible with tablets and smartphones. Career path Having this expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (T-Shirt Design Masterclass With Adobe Photoshop) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.
Overview Venture into the captivating realm of Etsy UK, where artistic dreams seamlessly blend with business strategies. Our 'ETSY Marketing and Business' course unravels the tapestry behind establishing and growing an iconic Etsy shop. As you delve into this curriculum, be prepared to journey from the foundational elements of setting up your Etsy store to mastering the subtle nuances of Etsy Marketing and SEO. The digital marketplace can often seem like an enigma. But fear not, for this course serves as your compass, guiding you through branding, storytelling, and making those crucial upgrades to elevate your Etsy shop. By the end, not only will you be proficient in managing an Etsy seller account, but you'll also be equipped to maximise your sales and growth potential. As the course culminates with 'Enjoy The Adventure!', you're reminded that the Etsy journey is as much about passion and artistry as it is about business. Embracing the world of Etsy doesn't merely open doors to potential earnings; it introduces you to a community of like-minded creatives and entrepreneurs. Whether you aim to sell on Etsy as a hobby or dream of turning it into a full-fledged business, this course is your roadmap. Dive in, explore, and let's embark on this enthralling expedition together. Learning Outcomes: Comprehend the foundational principles of setting up an Etsy shop. Develop a compelling brand narrative and identify its significance in driving sales. Understand and implement effective Etsy marketing strategies. Master the concept of SEO, tailoring it to boost your shop's visibility. Ascertain advanced techniques to expand and upscale your business. Why buy this ETSY Marketing and Business? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the ETSY Marketing and Business there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? Aspiring artists and craftsmen eager to monetise their passion. Existing sellers aiming to enhance their store's visibility and sales. Entrepreneurs interested in delving into the digital marketplace. Marketing enthusiasts keen on understanding the unique platform. Branding aficionados wanting to craft compelling stories for online products. Prerequisites This ETSY Marketing and Business does not require you to have any prior qualifications or experience. You can just enrol and start learning.This ETSY Marketing and Business was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Etsy Shop Owner: £20,000 - £50,000 annually, based on sales volume. Etsy Platform Strategist: £35,000 - £55,000 annually. Digital Marketer (Etsy Focus): £28,000 - £48,000 annually. SEO Specialist for Online Marketplaces: £32,000 - £52,000 annually. Branding Consultant for Online Sellers: £30,000 - £60,000 annually. E-commerce Business Advisor: £40,000 - £70,000 annually. Course Curriculum Unit 01: Introduction Introduction 00:03:00 Why Etsy? 00:04:00 Unit 03: Set Up Your Etsy Shop The Basics. Discover Your Product. 00:05:00 What is Your Niche? Study Your Competition. 00:03:00 Find the Core of Your Brand 00:02:00 Develop Your Brand Identity 00:09:00 Be Consistent. Quality vs Quantity. BONUS 00:04:00 Unit 02: Tell Your Story: Branding Open Your Etsy Store in Less Than 4 Minutes 00:04:00 Make It Shine. First Impression is everything! 00:10:00 Unit 04: Building a Successful Etsy Store The Anatomy of a Successful Etsy Listing - Part 1 00:18:00 The Anatomy of a Successful Etsy Listing - Part 2 00:04:00 Shipping. Production Partners 00:05:00 Unit 05: Etsy Marketing Discounts & Free Shipping 00:05:00 Using Etsy Ads to Take Your Shop to the Next Level 00:08:00 This is a SECRET that most people overlook, but it is the KEY in 2021 00:02:00 Abandoned Cart 00:02:00 Bringing Your Customers Back Into Your Store 00:06:00 Make Them Buy MORE 00:01:00 Unit 06: Understanding SEO Understanding How Etsy's Search Engine Works 00:06:00 The Key to Successful Titles & Tags 00:13:00 Brainstorming Keyword Ideas 00:05:00 The 5 Essential Rules of Etsy SEO 00:02:00 Unit 07: Take Your Shop to the Next Level The Importance of Customer Service 00:07:00 How to Turn a 1-Star Review into a 5-Star Review 00:09:00 Promotions & Social Media 00:11:00 BONUS 00:06:00 Unit 08: Enjoy The Adventure! Meet You At The Top! 00:03:00 Assignment Assignment - ETSY Marketing and Business 00:00:00
Highlights of the Course Course Type: Online Learning Duration: 1 to 2 hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about screenwriting Understand the core competencies and principles of screenwriting Explore the various areas of screenwriting Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert screenwriter Screenwriting Masterclass: A Complete Guide to Screenwriting Course Master the skills you need to propel your career forward in screenwriting. This course will equip you with the essential knowledge and skillset that will make you a confident screenwriter and take your career to the next level. This comprehensive screenwriting masterclass course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this screenwriting masterclass course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective screenwriting practice and equip you with the essential skills, confidence and competence to assist you in the screenwriting industry. You'll gain a solid understanding of the core competencies required to drive a successful career in screenwriting. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for screenwriter or for people who are aspiring to specialize in screenwriting. Enroll in this screenwriting masterclass course today and take the next step towards your personal and professional goals. Earn industry-recognized credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive screenwriting masterclass course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this screenwriting can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This screenwriting masterclass course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This screenwriting masterclass course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This screenwriting masterclass course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Introduction to the Screenwriting Course Welcome to Class + Recommended Films and Apps 00:05:00 Exercise 1 - Write Down 5 Favorite Movies 00:01:00 Originality in Screenwriting The Importance of Originality 00:04:00 Originality in Practice 00:07:00 Exercise 2 - What Interests You + Free Association Writing 00:02:00 Finding Ideas for Your Screenplay How to Find Ideas for your next Screenplay 00:02:00 How Moral Truths Shape Stories 00:04:00 Exercise 3 - Let Your Story Begin 00:01:00 Developing Your Story Developing Your Story Naturally 00:01:00 The Premise 00:05:00 Giving Your Premise an Original Hook 00:01:00 Exercise 4 - Finalize Your Premise 00:01:00 Character Development for Screenwriters Who and what is the Protagonist 00:07:00 Who and what is the Antagonist 00:06:00 Who are the Supporting Characters 00:04:00 Writing Three Dimensional Characters for Your Script 00:05:00 Exercise 5 - Create Your Characters 00:01:00 Screenplay Story Structure Basic Story Structure 00:04:00 What Happens in Act One 00:08:00 What Happens in Act Two 00:09:00 What Happens in Act Three 00:07:00 Exercise 6 - Write Your Synopsis 00:01:00 Writing Your Screenplay Outline Writing the Outline 00:07:00 What Does a Screenplay Outline Look Like 00:04:00 Exercise 7 - Write Your Outline 00:02:00 Writing & Formatting Your Screenplay How to Format a Screenplay + Final Draft Tutorial 00:09:00 Writing a Screenplay in a Free App like Google Docs 00:06:00 Preparing Your First Screenplay Draft 00:02:00 Writing Dialogue 00:08:00 Writing Descriptive Action 00:03:00 Exercise 8 - Write the First Draft of Your Screenplay 00:02:00 Screenplay Revising Revising Your First Screenplay Draft 00:09:00 Feature Film Story Breakdown The Fundamentals of Storytelling 00:02:00 Character Breakdown 00:07:00 Structure Breakdown 00:11:00 Course Conclusion What To Do After You've Written Your Screenplay 00:04:00 Final Screenwriting Advice 00:03:00 Thank You 00:01:00 Bonus Lesson Phil & Brian Chat About Screenwriting 00:35:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
A three-hour workshop designed to inspire and guide you in writing your personal stories led by local bestselling author and certified book coach Emma Dhesi. This beginner-friendly workshop is designed as a no-pressure, exploratory space where you can connect with your creativity and reflect on your personal experiences. It's ideal for anyone who wants to explore memoir writing and storytelling techniques, whether you’re reflecting on your own life, telling a loved one’s story, or capturing memories tied to a craft or creative activity. You will: Learn practical techniques for uncovering and organising your ideas through memory mapping. Practice sensory writing to make your memories vivid and immersive. Write a heartfelt first scene of your memoir or personal essay, using a simple three-part structure: Hook, Scene, and Reflection. Share your work (optional) and receive encouraging feedback in a supportive group setting. Emma will provide guidance and step-by-step activities to help you structure and enhance your writing, and you will leave with the start of a memoir chapter, or personal essay, and practical tools to continue writing at home. All materials are included, plus a handout with writing prompts, tips, and recommended memoirs for further inspiration. Just bring your ideas and enthusiasm! If you have specific memories or objects you’d like to write about, feel free to bring those for inspiration. More information The Arienas Collective workshops, courses and events are run from a welcoming and supportive environment within a Georgian mews home in Edinburgh’s City Centre New Town. We invite you to join us, leave any day-to-day worries behind and immerse yourself in being creative. Spaces on our workshops and courses are limited so that our creative team of artists and makers can offer you the hands-on help and support you need to make the most of your time with us. Our taster and introductory workshops focus on teaching creative skills and methods you can continue practising at home, using affordable materials and equipment. Where more expensive equipment is required we will mention this in the workshop description. All the equipment and materials you need are included in the price, unless stated otherwise. Light refreshments from local suppliers are provided. On full day workshops you are welcome to bring your own lunch to eat inside or out. There is also a wide range of independent sit-in or takeaway delis, cafés, and restaurants, plus a range of supermarkets all within a 5-10 minute walk. Accessibility The workshop space is on the first-floor of our Georgian mews home and unfortunately we do not have lift access. Blue badge holders can park outside our front door on the single yellow line by arrangement. Allergies The workshop space is in our open plan living space and is not nut free. Please let us know about any skin or food allergies before booking. We offer a dairy-free milk and gluten free snack alternative. Minimum number no refund policy To ensure we can always pay our creatives a fair fee, we require a minimum number of bookings for each workshop and for this reason bookings are non-refundable. Should we have to cancel due to low numbers, we will offer you the option to swap to an alternative date or workshop, or to request a refund. We do our very best to avoid cancellations. Since we often get late bookings, we keep our workshops on sale for as long as possible. We realise that some of you travel from afar, so if you book a space and have not yet received an email confirming your workshop is going ahead and need to make plans for your trip, please get in touch before booking any travel or accommodation so we can update you on booking numbers. Or check in before booking. Private workshop bookings Most of our workshops are also available to book for: private get-togethers with family and friends; themed wedding and birthday celebrations; corporate team building and well-being purposes; and in-store retail events for your customers. If you’d like to know more please Email Lynn. Age restrictions Our workshops are planned with adults in mind. Many are suitable for teenagers, but some may require under 16s to be accompanied for insurance purposes. Please check with us before booking.
Embark on a captivating journey into the realm of words with our 'Content Writing' course. Delve deep into the foundations of content creation, exploring the nuances that engage and inform. From the art of copywriting to the strategy behind content marketing, this course provides a comprehensive framework for budding writers. Embrace the power of the written word, optimise it for digital landscapes, and unlock the secrets to success in the ever-evolving world of content. Learning Outcomes Understand the foundational principles and nuances of content writing. Master the skills of copywriting to influence and persuade audiences. Discover the tactics of content marketing and promotion to amplify reach. Learn to optimise written content for search engines to boost visibility. Gain insights into crafting engaging blog posts and various content types. Why choose this Content Writing course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Content Writing Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Content Writing course for? Aspiring writers keen to delve into the digital content realm. Marketers seeking to harness the power of content for brand elevation. Business owners aiming to enhance their brand's online presence. SEO enthusiasts wanting to integrate quality content into their strategies. Bloggers and online publishers looking to refine their writing prowess. Career path Content Writer: £20,000 - £25,000 Copywriter: £23,000 - £28,000 Content Marketing Strategist: £25,000 - £30,000 SEO Specialist: £26,000 - £31,000 Blog Post Writer: £18,000 - £24,000 Content Editor: £22,000 - £27,000 Prerequisites This Content Writing does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Content Writing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Course 00:00:00 Unit 2: Course Overview 00:09:00 Section 2: Basics of Content Writing Unit 1: An Introduction to Content Writing 00:02:00 Unit 2: Origin & Need of Content Writing 00:06:00 Unit 3: Increasing Demand for Content Writers (How You Can Benefit from This) 00:04:00 Unit 4: Career in Content Writing: What to Expect 00:13:00 Unit 5: Types of Content 00:07:00 Unit 6: Difference Between Content Writing, Content Marketing & Copywriting 00:05:00 Section 3: Content Marketing Unit 1: What is Content Marketing and Why it is Essential 00:05:00 Unit 2: Creating A Solid Marketing Plan to Promote Content 00:05:00 Unit 3: Understanding Marketing Principles 00:03:00 Unit 4: Identifying Target Audience 00:06:00 Unit 5: What is Buyer Persona and How You Can Create it 00:06:00 Unit 6: Effective Formula of Storytelling & How it Can Lead to Sales 00:06:00 Section 4: Copywriting Unit 1: What is Copywriting and How it is Different from Content Writing 00:04:00 Unit 2: Write Amazing Copy Using AIDA Model in 4 Simple Steps 00:05:00 Unit 3: The Secret Formula to Write Powerful Headlines That Grab Attention 00:04:00 Unit 4: What is Call to Action ( CTA ) and How it Can Lead to Sales 00:04:00 Unit 5: How to Write a Sales Copy ( With Example) 00:05:00 Section 5: Content Writing Simplified Unit 1: Writing Principles 00:07:00 Unit 2: Number 1 Tactic to Write Awesome Content 00:03:00 Unit 3: Steps to Write Engaging Content 00:03:00 Unit 4: Free Tool for Editing & Proofreading Content 00:01:00 Section 6: Optimising Content for SEO (Search Engine Optimisation) Unit 1: What is SEO 00:04:00 Unit 2: Using on Page SEO For Optimising Content 00:03:00 Unit 3: Using Off Page SEO For Optimising Content 00:03:00 Unit 4: Write SEO Friendly Content In 4 Easy Steps 00:07:00 Unit 5: Types of Keywords 00:08:00 Unit 6: Which Type of Keywords You Should Choose 00:01:00 Section 7: Content Promotion Unit 1: Why its Essential to Promote Content 00:09:00 Unit 2: Effective Channels to Promote Your Content 00:06:00 Section 8: Tips to Become a Successful Writer Unit 1: Practical Tips to Overcome Challenges in Your Career 00:11:00 Unit 2: Qualities of a Successful Content Writer 00:11:00 Unit 3: 9 Serious Mistakes to Avoid as a Writer 00:05:00 Section 9: Blog Post Writing Unit 1: 8 Simple Steps to Write Awesome Blog Post 00:06:00 Unit 2: How to Optimise Blog Post for Ranking in Search Engines 00:05:00 Section 10: Conclusion Unit 1: Conclusion 00:02:00 Resources Resources - Content Writing 00:00:00 Assignment Assignment - Content Writing 00:00:00
Boost Your Career with Apex Learning and Get Noticed By Recruiters in this Hiring Season! Save Up To £4,169 and get Hard Copy + PDF Certificates + Transcript + Student ID Card worth £160 as a Gift - Enrol Now Give a compliment to your career and take it to the next level. This Herbalist will provide you with the essential knowledge and skills required to shine in your professional career. Whether you want to develop skills for your next job or want to elevate skills for your next promotion, this Herbalist will help you keep ahead of the pack. The Herbalist incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can reinforce your professional skills and essential knowledge, reaching out to the level of expertise required for your position. Further, this Herbalist will add extra value to your resume to stand out to potential employers. Throughout the programme, it stresses how to improve your competency as a person in your profession while at the same time it outlines essential career insights in this job sector. Consequently, you'll strengthen your knowledge and skills; on the other hand, see a clearer picture of your career growth in future. By the end of the Herbalist, you can equip yourself with the essentials to keep you afloat into the competition. Along with this Herbalist course, you will get 10 other premium courses. Also, you will get an original Hardcopy and PDF certificate for the title course and a student ID card absolutely free. What other courses are included with this Herbalist? Course 1: Homeopathy Diploma Course 2: Herbal Mastery Advanced Course - Level 4 Course 3: Botany Course 4: Forestry Course 5: Arboriculture Course 6: Pain Management Course 7: Physiotherapy Assistant Course 8: Understanding Nutrition and Health Level 4 Course 9: Personal Hygiene Course 10: Complete Communication Skills Master Class for Life As one of the top course providers in the UK, we're committed to providing you with the best educational experience possible. Our industry experts have designed the Herbalist to empower you to learn all at once with accuracy. You can take the course at your own pace - anytime, from anywhere. So, enrol now to advance your career! Benefits you'll get choosing Apex Learning for this Herbalist: One payment, but lifetime access to 11 CPD courses Certificate, student ID for the title course included in a one-time fee Full tutor support available from Monday to Friday Free up your time - don't waste time and money travelling for classes Accessible, informative modules taught by expert instructors Learn at your ease - anytime, from anywhere Study the course from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills Gain valuable and in-demand skills without leaving your home. How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously it was £6*11 = £66) Hard Copy Certificate: Free (For The Title Course: Previously it was £10) Curriculum of Herbalist Bundle Course 1: Herbalist: Cold and Flu Remedies Module 01: Basics of Herbal Medicine Module 02: Modern Herbal Medicine Module 03: Herbal Remedies for Preventing Common Cold & Flu Module 04: Herbal Remedies for Fighting Cold & Flu Symptoms Module 05: Recipe for Making Herbal Medicine for Cold & Flu at Home Module 06: Creating a Successful Herbal Business Course 2: Homeopathy Diploma Module 1: Introduction to Homeopathy Module 2: Principles and Theories behind the Practice Module 3: Homoeopathic Remedies Module 4: Practice of Homoeopathy on the Nervous System Module 5: Practice of Homeopathy on the Respiratory System Module 6: Practice of Homoeopathy on the Circulatory System Module 7: Practice of Homoeopathy on the Digestive System Module 8: Practice of Homeopathy on the Musculoskeletal System Module 9: Practice of Homoeopathy on The Reproductive Systems Module 10: Practice of Homoeopathy on the Immune System Module 11: Practice of Homoeopathy on the Limbic System Module 12: Homoeopathy for Skin Problems Module 13: Homoeopathy for Children and Women's Health Module 14: First Aid with Homoeopathic Remedies Module 15: How to Treat Patients Module 16: Homoeopathy's Role in Present and Future Course 3: Herbal Mastery Advanced Course - Level 4 Introduction to Herbal Medicine Regulations and Safety Introduction to Botany Chemistry of Herbs Preparation of Herbal Remedies Herbal Hair and Skin Care Herbalist Approach and Conventional Herbal Medicines Herbs of Bible and China Ayurvedic Medicine Aromatherapy Creating a Successful Herbal Business Course 4: Botany Module 01: Introduction to Biology Module 02: Morphology of Plants Module 03: Cell Biology and Anatomy of Plants Module 04: Naming Plants and Taxonomic Classifications Module 05: Plant Physiology Module 06: Embryology of Plants Module 07: Plant Genetics and Evolution Module 08: Plant Ecology Module 09: Cryptograms and Microbes Module 10: The Gymnosperms Module 11: Angiosperms - The Flowering Plants Module 12: Palaeobotany Course 5: Forestry Module-1: Introduction to Forestry Module-2: Forest Soil Module-3: Forest Menstruation Module-4: Forest Surveying Module-5: Silviculture Module-6: Forest Ecosystem Module-7: Timber Harvesting (Part One) Module-8: Timber Harvesting (Part Two) Module-9: Urban Forestry Course 6: Arboriculture Module 01: Introduction to Arboriculture Module 02: Tree Planting Techniques Module 03: Tree Selection for Arboriculture Module 04: Tree Biology Module 05: Soil and Tree Growth Module 06: Pruning Trees Module 07: Tree Diseases and Management Module 08: Arboriculture Equipments and Operations Module 09: Workplace Health and Safety Course 7: Pain Management Module 01: Introducing Pain Management Module 02: Pain Theories Module 03: Types of Pain Module 04: Physiology and Psychology of Acute Pain Module 05: Pain as a Long-term Condition Module 06: Back and Neck Pain Module 07: Headache Module 08: Neuropathic Pain and Its Management Module 09: Cancer Pain Module 10: Assessment of Pain Module 11: Relaxation for Pain Management Course 8: Physiotherapy Assistant Module 01: Introduction to Personal Hygiene and a Brief History Module 02: Looking Clean, Smelling Clean Module 03: Improving and Maintaining Oral Health Module 04: Care of the Eyes Module 05: Ear Care Secrets Module 06: Foot & Nail Care in Personal Hygiene Module 07: Hair Care Hygienic Ways Module 08: Hygienic Approach to Skin Care Module 09: Maintain Good Toilet Hygiene Module 10: Potential Hygiene Guidelines Module 11: Personal Hygiene During Coronavirus Pandemic Course 9: Understanding Nutrition and Health Level 4 Module 01: Introduction to Nutrition Module 02: Nutrients for Life - Nutrients for Life Macronutrients Module 03: Nutrients for Life - Micronutrients Module 04: Nutrition Requirements from Pregnancy to Teenage Module 05: Nutrition Requirements for Adults and Various Groups Module 06: Healthy Dieting Module 07: Eating Disorders Module 08: Diet and Nutrition Related Diseases Module 09: Use of Nutrition in Different Illnesses/Diseases Module 10: Weight Control Management Module 11: Weight Loss Management Module 12: Basics of Ketogenic Diet Module 13: The Role of Nutritionist Course 10: Personal Hygiene Module 01: Introduction to Personal Hygiene and a Brief History Module 02: Looking Clean, Smelling Clean Module 03: Improving and Maintaining Oral Health Module 04: Care of the Eyes Module 05: Ear Care Secrets Module 06: Foot & Nail Care in Personal Hygiene Module 07: Hair Care Hygienic Ways Module 08: Hygienic Approach to Skin Care Module 09: Maintain Good Toilet Hygiene Module 10: Potential Hygiene Guidelines Module 11: Personal Hygiene During Coronavirus Pandemic Course 11: Complete Communication Skills Master Class for Life Module 01: Effective Communication Module 02: How to Talk to Anyone Module 03: Power of Storytelling Module 04: Becoming an Influencer Module 05: Importance of Body Language Module 06: Communication Skills for Job Interviews Module 07: Public Speaking CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Herbalist bundle. Persons with similar professions can also refresh or strengthen their skills by enrolling in this course. Students can take this course to gather professional knowledge besides their study or for the future. Requirements Our Herbalist is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career path Having these various certifications will increase the value in your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Herbalist: Cold and Flu Remedies) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.
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