'Selling' doesn't work. You've got to help customers buy. And that means engaging with the customer in a positive way, showing that you understand their requirement and giving them confidence that your product or service is the best possible way of meeting that requirement. This may sound painless but there's more to it than meets the eye and it's all too easy to get it wrong. You need to follow a process. This programme will help participants: Understand 'how buyers buy' and align their selling activities accordingly Recognise the difference between 'latent pain' and 'active vision' opportunities Conduct effective pre-call planning and research Stimulate interest and establish credibility with your prospects Get prospects to share / admit high priority pain Engage in consultative dialogue that promotes the differentiating strengths of your offerings Gain access to 'power' people within an opportunity Effectively qualify and disqualify opportunities based on objective decision criteria Better control and manage sell cycles Improve their chances of winning competitive opportunities Shorten sales cycles and avoid 'no decision' Negotiate the steps leading to a successful sale 1 An introduction to selling Understanding the key points that encourage a customer to purchase from us The difference between consultative selling and a transactional sale Understanding the roles that trust and empathy play in a sale Understanding how tricks and manipulation can sink a sale Vital pre-meeting research that must take place before a conversation Understanding how the customer sees us and why positioning is important 2 Structuring the sales conversation process Defining a set process for structuring a sales call with a chance to demonstrate understanding How the first minute of a conversation can destroy a sale Understanding BPO objectives for a sale How a step-by-step sales conversation process helps win more sales Understanding the mis-match between the customers buying process How our sales processes can lead to mistakes 3 How and why people buy An insight into the emotional factors behind how people arrive at purchasing decisions Using research from neuroscience that shows how sales people can really make mistakes Understanding how people make decisions about larger purchases Understanding the stakeholders in companies and their buying motives How to analyse the stakeholders and determine a win-plan 4 Understanding the funnel Studying the sales and buying process to understand the ratios of sales to prospects and better forecasting Understanding the role of forecasting in sales analysis Why many forecasts are nearly always wrong Understanding the stages of a sales process How 'verifiable outcomes' can really change forecasting 5 Questioning techniques Understanding the different questioning techniques and when they should be used Using the 'knowledge tree' as a framework for questioning Understanding the use of real empathy to help customers uncover their needs How effective research can really empower your questions How to ask 'high gain' questions How to ask difficult questions without feeling intrusive 6 Features and benefits How to practically apply them in a sales scenario How to align the benefits to customers' business goals Really understanding the difference and how to demonstrate true economic benefits to a customer How to discover business goals, and align value propositions to these How to craft an effective value proposition for a customer Using the SAR storytelling method to really engage customers to align their thinking patterns Using the latest neuroscience research that explains what customers are really thinking 7 Overcoming objections How 'confirmation bias' can hinder any sales conversation How the CLARA method of responding to customer concerns can dramatically improve the chances of customers responding to us in a positive way Practising the method to become comfortable and congruent with it 8 Closing the sale A deep dive into what closing is How different sales have different closes How too many closing methods can destroy a sale How to lead up to a close with a logical sequence of questions Using the ACSAT trust method of closing A clear methodology with a chance to practise the skills in a fun way
In this cooking class you’ll have opportunity to travel to France and discover amazing and full of flavour French cuisine!
Course Overview The Canine First Aid and CPR Course provides essential knowledge and skills to respond to emergencies involving dogs. It covers a range of critical topics, including first aid, CPR, and basic health assessments. This course is designed to empower learners with the confidence to act decisively in a variety of canine emergency situations, enhancing the safety and well-being of pets. Upon completion, learners will gain the ability to handle common canine injuries and medical emergencies, ensuring pets receive the care they need in times of distress. Course Description This course dives deep into key areas of canine health and emergency response. Learners will explore pet first aid, including injury management and common health issues, along with essential CPR techniques for dogs. The course also covers important aspects of pet business practices, giving those interested in the pet care industry a well-rounded understanding. With an engaging and thorough curriculum, learners will develop the skills required to provide immediate assistance to dogs in need, preparing them for any situation that may arise. The course is designed for all levels of learners, from beginners to professionals seeking to expand their knowledge in pet care. Course Modules: Module 01: Pet First Aid Key first aid procedures for dogs Identifying and treating common injuries Basic wound care and infection prevention Module 02: Pet CPR Techniques for canine CPR Recognising signs of cardiac arrest in dogs Step-by-step guide to performing CPR Module 03: Pet Business Essential business practices for pet care professionals Overview of pet care industry trends Marketing and client management for pet businesses (See full curriculum) Who is this course for? Individuals seeking to improve their dog care knowledge. Professionals aiming to expand their skill set in the pet care industry. Beginners with an interest in pet health and emergency care. Pet owners looking to become more confident in handling canine emergencies. Career Path Pet Care Professional Canine Health Advisor Dog Trainer or Behaviourist Veterinary Assistant Pet Business Owner
Music industry advice sessions are back! Sound Gallery studios are proud to host once again music industry advice seminars led by Integrity Records Record label owner one of the U.K.’s longest running truly independent record labels and known for finding & nurturing cool new talent. Find out how to pitch your music to music industry professionals, how to build and sustain a career as a professional musician, how to set up your own record label, how to protect your creation including copyright and music publishing, how to get airplay and more from Integrity Records CEO and founder Nick Tarbitt. Nick has many years experience as a media & entertainment lawyer, advising musicians, management companies and record labels on contractual issues, but with a particular interest in assisting new artists, musicians and performers with their early steps in the industry, including their first band agreements, management contracts, recording deals, licensing and publishing agreements. Integrity Records releases, spanning various genres from punk to drum & bass via indie-folk and quirky pop, have been heard on BBC Radio 1, BBC 6 Music and BBC Radio 2, alongside XFM/Radio X, Q Radio, Amazing Radio and numerous regional stations in the UK and abroad. Many of their artists have played live sessions from the BBC Maida Vale studios for Steve Lamacq, Jo Whiley, Zane Lowe and more. Suitable for: unsigned and emerging artists, singer-songwriter, bands and musicians. Bookings: call the studio: 01392-495301 or email: marketing@sound-gallery.net Venue: Sound Gallery Studios, Exeter Phoenix, Gandy street, Exeter, EX4 3LS Costs: £120 / 2 hr session for 1:1 sessions - £150 / 2 hr session for small groups 4-8 people
Duration 1 Days 6 CPD hours This course is intended for This course is for solution architects, solution designers, administrators, product managers, or anyone who needs to learn the essentials of IBM Case Manager. Overview Describe the users of IBM Case Manager Identify components of IBM Case Manager Create and process a case Search for a case Review a case Add annotations and comments to a case Split a case Explore and identify the structure of a solution Add a custom task Add a quick task Identify IBM Case Manager integration options This course is an introduction to IBM Case Manager, concepts, functions, and architecture. Participants use an IBM Case Manager system to practice the skills that are required by case workers to process cases and create runtime tasks. Introduction to IBM Case Manager Describe the uses of IBM Case Manager Identify components of IBM Case Manager Create and process a case Identify a case List the components of a case type Describe the IBM Case Manager Client Add a case and process a work item Review a case Search for a case Review a case Add annotations and comments to a case Split a case Structure of a solution Describe IBM Case Manager solutions and their assets Identify IBM Case Manager environments Explore the IBM Case Manager Builder Step Designer Add runtime tasks Add a custom task Add a quick task IBM Case Manager integration options Identify IBM Case Manager integration options
Additional specialist training for those working with couples or helping with relationship issues… Accredited CPD: 4 hours Length: 8.45am–1.00pm (GMT) Fresh, engaging and very, very informative. I learnt things to use in my personal life as well as with the couples I work with Live training delivered online – Join Jennifer Broadley on Thursday 9th May 24 for another jam-packed session live online via Zoom. You will have plenty of opportunities to ask questions. Simply book your place and we will send you email confirmation – your Zoom link will be sent the day before the event. BONUS RECORDING – the training is recorded, in case anyone experiences technical difficulties, so you will also get a recording for 2 weeks afterwards to maximise your learning. Can’t make this date, then please register your interest and we’ll let you know as soon as another date is available. This additional training session gives us more time to look at how neurodiversity can impact relationships In most cases, applying the skills and techniques learned in the Couples Therapy Online Masterclass is all that’s needed to help a couple move forward in their relationship. Sometimes though, some extra focused knowledge of the challenges within specific types of relationship can help a therapist assess more quickly and meaningfully the relationship dynamic, allowing them to more effectively help the couple find a constructive and compassionate way forward. Why take this course Neurodiversity has been given significant media attention recently, which is all hugely positive. As a result though, more people are seeking out information and answers for their questions and personal experiences. As part of that process, they may well seek some counselling or therapy. It’s important then that, as therapists or counsellors, our knowledge, skillset, language and stories stay as up-to-date and relevant as possible to best serve our clients. In this session, we take time to clarify what’s most helpful and identify practical steps that can help. Jennifer's knowledge and experience shone through What will you learn Debunking the myths about neurodiversity – and replacing them instead with newer, more positive and inclusive research-based thinking The value (or not) of a diagnosis – and the possibility of mis-diagnosis The challenges when one or both partners are neurodiverse The most effective tools to support a re-steer back to respect and compatibility What to look out for with right- and left-brain-orientated neurodiversity How best to get mutual emotional needs met when two partners have different priorities, awareness and emotional expectations Having a neuro-divergent child – and how that can impact a relationship (positively and otherwise) Managing expectations – around the speed of change, and the consistency of more-respectful and kinder behaviours after therapy is complete Strategies that could work well with a neuro-divergent partner – and when might we have to get more creative A therapist’s next steps – when they suspect one or both of a couple is neurodivergent. And much more… You will also have the opportunity to ask Jennifer questions and benefit from the discussions resulting from those asked by others. Who is this course suitable for? Anyone working with couples, perhaps as a relationship counsellor or couples therapist, who would like further insights and ideas for helping couples when one or more is neurodivergent Anyone who has previously attended our Couples masterclass 1-day workshop (live or in person) If you already work with couples in your salaried work or private practice and you want to develop more insight into the different ways neurodivergence can impact couples specifically, and relationships generally, then this online training is for you. Please Note This course is not a substitute for therapy. This course has been independently accredited by the internationally recognised CPD Standards Office for 4 hours of CPD training. On completion of this training you’ll receive CPD certificates from the College and the CPD Standards Office.
Creative Writing Group. Combined creativity coaching, masterclass and accountability group focused on helping you define and achieve your writing goals, finish and publish your book and thrive successfully as a writer.
Course Overview This course, "Logo Animation Fundamentals," provides a comprehensive introduction to the essential concepts of logo animation. It covers the tools, techniques, and principles needed to create impactful animated logos. Learners will explore animation software, with a focus on the use of effects to bring logos to life, making them engaging and visually striking. By the end of the course, learners will be able to produce high-quality logo animations that can enhance branding efforts across digital platforms. The course also offers valuable insights into industry practices, enabling learners to develop a solid foundation in this creative field. Course Description In this course, learners will delve into the basics of logo animation, starting with an understanding of the key principles of animation. They will explore the process of animating logos using advanced tools such as Adobe After Effects and the Saber plugin. The course also covers the history and evolution of animation, providing context to its current use in modern branding. With each module, learners will enhance their skills in design and animation, enabling them to create dynamic and professional logo animations. This course is ideal for those who wish to incorporate animation into branding or add this valuable skill to their creative toolkit. Learners will gain a thorough understanding of logo animation techniques and develop a portfolio-ready project. Course Modules: Module 01: Introduction Overview of logo animation Importance of logo animation in branding Module 02: Logo Animation Basic principles of animation Tools for animating logos Exploring different animation styles Module 03: Logo Animation Using Saber Introduction to the Saber plugin Step-by-step guide to creating glowing logo effects Integrating advanced effects into logo animation Module 04: Background of Animation The history and evolution of animation The role of animation in modern media Module 05: Outro Key takeaways and next steps for further learning Final thoughts and project wrap-up (See full curriculum) Who is this course for? Individuals seeking to enhance their branding skills with animation. Professionals aiming to expand their expertise in motion graphics and design. Beginners with an interest in animation and digital design. Marketing and branding specialists looking to integrate animated logos into campaigns. Career Path Motion Graphic Designer Animation Specialist Branding Consultant Visual Designer Digital Marketing Professional
Getting Started The MSc in Accounting and Finance is designed to help students become leaders in the financial sector. This programme is specifically tailored for individuals with relevant practical experience and a recognised Postgraduate Diploma (PgD) in Accounting and Finance or an equivalent qualification. The programme aims to extend and enhance students' understanding and competence gained through professional qualifications. It seeks to develop their ability to think strategically about management and organisational change within accounting and finance. The MSc in Accounting and Finance programme suits AIA, ACA, ACCA, CIMA, ICAP, or CPA Australia graduates. It provides a means to support accounting practitioners & ongoing professional and personal development needs. Upon completing the programme, students are awarded the prestigious MSc in Accounting and Finance degree from the University of Buckingham. Additionally, students can attend the graduation ceremony held in the UK to celebrate their achievements and join fellow graduates in this momentous event. The MSc in Accounting and Finance (Advanced Entry) is delivered by the London Graduate School and awarded by the University of Buckingham through distance learning. You will receive excellent support from academic team of London Graduate School, including your programme manager and your supervisor who will be with you every step of the way. About Awarding Body Buckingham is unique. It is the only independent University in the UK with a Royal Charter and probably the smallest, with around 2,700 students (approx 1,600 on campus). The University campus is well known for being one of the most attractive locations in the region. The Great Ouse River, home to much wildlife, winds through the heart of campus. Each student mixes with over 100 other different nationalities, so being at Buckingham is just like being in a mini global village. These contacts, acquaintances and friendships carry on long after life at Buckingham is over. Ranked Top 10 for Student Satisfaction Ranked Top 10 for Graduate Prospect Recognised by World Education Services (WES) OTHM Qualifications are approved and regulated by Ofqual (Office of Qualifications and Examinations Regulation) and recognised by Qualifications Wales. OTHM qualifications have achieved a reputation for maintaining significant skills in various job roles and industries like Business Studies, Leadership, Tourism and Hospitality Management, Health and Social Care, Information Technology, Accounting and Finance, Logistics and Supply Chain Management. OTHM serves the progression option with several UK universities that acknowledges the ability of learners after studying Level 3-7 qualifications to be considered for advanced entry into corresponding degree year/top-up and Master's/top-up programmes. Regulated by ofqual.gov.uk Recognised by World Education Services (WES) Assessment Assignments and Project No Examinations Entry Requirements A relevant Level 7 Postgraduate Diploma, such as the OTHM Level 7 Diploma in Accounting and Finance. A Bachelor's degree or an equivalent or higher qualification. A copy of a valid photo ID. A Statement of Purpose outlines your motivations for joining the course and your career aspirations in accounting and finance. An updated Curriculum Vitae (CV) that highlights at least two years of work experience at the graduate level in either a managerial or professional capacity. English Language Requirements A pass in English at A-level. A bachelor's degree that was studied and assessed in English. An IELTS overall score of 6.5, with a minimum of 6.0 in each component. A TOEFL score of 72 overall, with a minimum of 18 in reading, 17 in listening, 20 in speaking, and 17 in writing. This includes the TOEFL Home Edition. Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable. Learners are not allowed to make any request to interchange unit(s) once enrolment is complete. Structure MSc in Accounting and Finance (Advanced Entry) Programme Structure Research Methods Consultancy Project Report Delivery Methods The MSc in Accounting and Finance (Advanced Entry) is delivered by the London Graduate School and awarded by the University of Buckingham through distance learning. You will receive excellent support from academic team of London Graduate School, including your programme manager and your supervisor who will be with you every step of the way. Resources and Support School of Business & Technology London is dedicated to offering excellent support on every step of your learning journey. School of Business & Technology London occupies a centralised tutor support desk portal. Our support team liaises with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receives a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and streamline all the support processes efficiently. Quality learning materials made by industry experts is a significant competitive edge of the School of Business & Technology London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal. How does the Online Learning work at SBTL? We at SBTL follow a unique approach which differentiates us from other institutions. Indeed, we have taken distance education to a new phase where the support level is incredibly high.Now a days, convenience, flexibility and user-friendliness outweigh demands. Today, the transition from traditional classroom-based learning to online platforms is a significant result of these specifications. In this context, a crucial role played by online learning by leveraging the opportunities for convenience and easier access. It benefits the people who want to enhance their career, life and education in parallel streams. SBTL's simplified online learning facilitates an individual to progress towards the accomplishment of higher career growth without stress and dilemmas. How will you study online? With the School of Business & Technology London, you can study wherever you are. You finish your program with the utmost flexibility. You will be provided with comprehensive tutor support online through SBTL Support Desk portal. How will I get tutor support online? School of Business & Technology London occupies a centralised tutor support desk portal, through which our support team liaise with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receive a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and to streamline all the support process efficiently. Learners should expect to receive a response on queries like guidance and assistance within 1 - 2 working days. However, if the support request is for assessment feedback, learners will receive the reply with feedback as per the time frame outlined in the Assessment Feedback Policy.
CV Writing and Job Searching Course Overview This course provides essential knowledge and techniques for crafting an effective CV and navigating the job search process. Learners will gain a thorough understanding of how to create a standout CV, tailor it to specific job applications, and implement strategies for successful job hunting. The course covers key aspects such as understanding recruitment processes, utilising job boards, and preparing for interviews. By the end of the course, learners will be equipped with the skills to optimise their CV, boost their job search efforts, and increase their chances of securing employment. Course Description This course delves into the fundamentals of CV writing and job searching, offering learners a step-by-step guide to creating a CV that catches the attention of employers. Topics covered include identifying key skills, structuring a CV for impact, understanding job descriptions, and leveraging various job search platforms. Learners will also explore interview preparation, effective networking, and how to tailor applications to specific roles. Throughout the course, participants will develop an understanding of how to present their strengths and experiences in a way that aligns with employer expectations, enhancing their employability prospects. CV Writing and Job Searching Curriculum: Module 01: CV Writing and Job Searching (See full curriculum) Who is this course for? Individuals seeking to enhance their CV writing and job search skills Professionals aiming to advance their career prospects Beginners with an interest in career development and job hunting Anyone looking to re-enter the job market or make a career change Career Path Recruitment Specialist HR Manager Job Coach or Career Advisor Recruitment Consultant Employer Branding Specialist Job Search Strategist