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Course Curriculum of Level 7 Advanced Diploma in Digital Marketing Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups Facebook Pages Facebook Ads Facebook Retargeting Facebook For Local Business (SMM) Google AdWords Twitter Instagram Pinterest LinkedIn Periscope Social Media Live Streaming Podcasting Quora Google Analytics Conclusion CPD 300 CPD hours / points Accredited by CPD Quality Standards Module 01: Introduction to Digital Marketing 14:35 1: Introduction Video Preview 01:19 2: Digital Marketing Preview 02:16 3: DMM Intro Preview 01:33 4: Digital Marketing Strategy in 10 Minutes Preview 09:27 Module 02: Define Your Business & Target Audience 44:53 5: Define your Purpose 04:03 6: Case Studies 05:26 7: Positioning Your Brand 04:06 8: Case studies - Positioning 03:06 9: Unique Selling Proposition 06:01 10: Personality 01:50 11: Case Study - Personality 06:54 12: Find Your Audience 04:57 13: Validate Your Business 08:30 Module 03: Brand Identity 51:37 14: Intro Brand Identity 02:27 15: Case Study - 3 Company Styles 04:44 16: Free Branding Tools 07:40 17: Learn Canva in 10 Minutes 10:35 18: Learn Photoshop in 30 Minutes 26:11 Module 04: Websites 3:03:56 19: Intro to Websites 03:40 20: Choose a Domain Name 05:29 21: Intro to WordPress Lessons 01:15 22: Purchase Hosting and Install WordPress 06:00 23: Navigating WordPress 06:07 24: Install and Activate Themes 06:34 25: Add a Static Home Page 04:09 26: Editing a Page & Change the Site Title 17:06 27: Add and Edit a Menu 05:42 28: Publishing website 01:41 29: Writing a New Post & Organizing Your Blog 09:13 30: Blog Page Design - Excerpts vs Full Content 01:01 31: YouTube Videos 03:44 32: Customise the Sidebar 04:47 33: Add Site Icon with a Plugin 02:26 34: Make Your Website Responsive and Mobile Friendly 03:28 35: Customise Footer Information 03:28 36: Find, Install, and Activate Plugins 07:19 37: Backing Up Your Website 04:48 38: Securing Your Site from Attackers 04:52 39: Make Your Site SEO Friendly 05:37 40: Make Your Website Faster 04:34 41: See your Google Analytics in WordPress 05:06 42: Block Spam with Akismet 03:14 43: Pretty Link Redirects & Link Shortener 02:59 44: WordPress Commenting Systems & Plugins 05:08 45: Secure Contact Forms in WordPress 07:08 46: Free Email Marketing in WordPress 10:59 47: Add Social Sharing Buttons 06:51 48: What Pages Do You Need- 08:42 49: Design a Home Page that Works 08:54 50: The Start Here and About Page 06:15 51: The Resource Page 05:40 Module 05: Email Marketing 58:54 52: Email Marketing 06:52 53: Email Marketing Tools 04:10 54: Lead Magnets 07:27 55: Where to put opt-in forms 05:35 56: Segmenting and Tagging Your Subscribers 05:11 57: Email Sequences 13:06 58: Better Email Subject Lines 03:54 59: Using Analytics to Improve Emails 07:06 60: Case Study - 100 Subscribers in Less Than 1 Week 05:33 Module 06: Copywriting, Blogging & SEO 39:51 61: Copywriting Basics 02:20 62: A.I.D.A- 05:31 63: Case Study of a Sales Page 08:15 64: 10 Commandments of Copywriting 06:42 65: Write Better Headlines 05:21 66: Write Quality Articles 06:18 67: Optimize Your Website SEO 05:24 Module 07: YouTube 1:36:12 68: Digital Marketing - Intro to YouTube 06:39 69: Digital Marketing - Case Study - YouTube Sales Funnel 04:43 70: YouTube SEO - Watch Time vs. Views 03:34 71: Keyword Research for YouTube Videos 05:39 72: Start Your New Channel 03:00 73: Channel Art and Icon 07:23 74: Channel Description 02:42 75: Customise Your Channel Design 04:27 76: Add a Channel Trailer 02:29 77: YouTube Channel Settings and Verification 06:35 78: Upload Defaults, Featured Content, and Channel Branding 06:02 79: Uploading Videos + Titles, Tags, Description 11:41 80: Cards and End Screens 07:53 81: Use YouTube Analytics to Grow Your Channel 06:09 82: Quickly Respond to Fans with the Community Tab 02:18 83: Live Streaming with YouTube Live 04:07 84: Free Music on YouTube Live 01:38 85: Create a YouTube Ad. 05:10 86: Spy on Competition with Social Blade 04:03 Module 08: Video Marketing 2:05:26 87: Digital Marketing - Intro to Video 03:36 88: Video Equipment for Beginners 08:29 89: Tools to Make Your Videos More Professional 04:02 90: Structure a Video that Sells 04:19 91: Intro to Video Production Bootcamp 01:04 92: What Makes a Great Video? 03:18 93: What Type of Video Should You Make? 02:48 94: Great Video Ideas 05:05 95: Plan Your Video 03:31 96: The Pre-Production Checklist 04:04 97: Introduction 01:35 98: Camera Options 06:00 99: Microphone Options 04:37 100: Lighting Options 01:56 101: Editing Tools 02:11 102: Exposing Your Shot 05:26 103: Compose Your Shots 04:26 104: Filming Yourself 01:09 105: Getting the Right Shot 03:43 106: Choose a Background 02:32 107: My Office Video Setup 02:55 108: Exposing with DSLR and Mirrorless Cameras 06:31 109: Focus with DSLR and Mirrorless Cameras 02:36 110: Know Your Lenses 03:36 111: Shoot with Your Webcam 05:50 112: Stabilise Your Shots 02:58 113: Record Great Screencast Videos 04:21 114: Choose the Right Microphone 03:21 115: Record Better Audio in Any Environment 01:27 116: Lavalier Microphones 02:48 117: Shotgun Microphones 00:55 118: Recording Audio with Your Computer 01:33 119: Lighting for Video 01:04 120: Use Natural Light 04:14 121: Three-Point Lighting 07:26 Module 09: Facebook Groups (Social Media Marketing) 25:44 122: Digital Marketing - 9.1 Intro to FB Groups 02:20 123: Create Your Group - Walk Through 11:26 124: Tips for a More Engaged Facebook Group 08:24 125: Scheduling Posts, Live Video, and More 03:34 Module 10: Facebook Pages (Social Media Marketing) 2:23:58 126: Why Facebook Pages are Important for your Business 06:27 127: Creating a Stunning Facebook page for your business 08:57 128: Adding Essential Information to your Facebook Page 10:39 129: Selecting your Profile Image 04:30 130: Creating Professional Facebook Cover Image for your Pages 12:04 131: Creating a Captivating Facebook Page Description Using The Ads. 02:43 132: Getting Your Facebook Page Username 02:46 133: Facebook Page Apps to Increase Fans Engagement 08:05 134: Top 9 Ways to Monetise Your Facebook Page 11:59 135: Exploring Publishing Tools 10:12 136: Scheduling Facebook Posts 04:43 137: Follow Your Competitors on Facebook 11:01 138: How to guarantee your fans see all your posts 09:33 139: Facebook Insights 12:19 140: Promoting your Facebook Page 10:34 141: Four Unlimited Sources of Royalty Free Image 12:19 142: Turn Any Image Into a Clickable Facebook Post 05:07 Module 11: Facebook Ads (Social Media Marketing) 1:01:29 143: Introduction to Facebook Ads 01:13 144: Introduction to the Facebook Ads Manager 05:54 145: Setting up your Facebook payment account 01:54 146: Defining your Facebook Target Audience 12:14 147: Level 1 - Creating the Ad 05:24 148: Level 1 - Boosting Your Post 08:37 149: Level 2 - Creating Your Ad in the Ads Manager 11:24 150: Tips to Have Your Ad Approved 03:25 151: Analysing Results 11:24 Module 12: Facebook Retargeting (Social Media Marketing) 51:08 152: The Importance of Facebook Retargetting 04:51 153: Creating a Facebook Pixel 05:29 154: Installing Pixel In WordPress 04:32 155: Installing Pixel In A Non-WordPress Website 02:27 156: Pixel Testing 03:53 157: Creating Your First Audience With Pixel 03:41 158: Facebook Pixel Advanced Audience Creation 13:46 159: Message - Your Audience Is Too Small 01:50 160: Creating Your Optimised Fb Ad With The Pixel 10:39 Module 13: Facebook For Local Business (SMM) 34:48 161: How Facebook Ads Can Help Your Local Business 06:24 162: The Plan For Your Local Business 07:33 163: Reaching People Around Your Business 10:23 164: Creating Your Local Business Ad 10:28 Module 14: Google AdWords 1:10:12 165: Digital Marketing - Google AdWords For Your Business 01:47 166: How AdWords Works 02:54 167: Example Of Ads That We Are Creating 04:28 168: Setting Up Your Adwords Account 06:51 169: Exploring The AdWords Interface 05:14 170: Discovering The Best Keywords 11:15 171: Creating A Google AdWords Search Campaign 06:10 172: Creating An Ad Group And Adding Keywords 03:43 173: Selecting Your Audience 03:33 174: Choosing Your Bid Setting For Google AdWords 04:21 175: Finalising Your Google AdWords Ad 06:15 176: Managing Your Google Ads Campaigns And Analytics 03:02 177: Creating A YouTube Ad With Google AdWords 09:57 178: Your Next Steps 00:42 Module 15: Twitter (Social Media Marketing) 1:37:45 179: Digital Marketing - The Way Twitter Can Help Your Business Growth 01:47 180: Choosing The Best Username Or Twitter Handle 06:27 181: 4 Tips For Choosing Your Twitter Handle 02:01 182: Creating A Twitter Account 04:53 183: Creating An Outstanding Twitter Profile Page 03:46 184: Adding Your Profile And Header Photo 09:33 185: Writing An Optimised Bio 10:43 186: Pin The Most Important Tweet For Your Bio 06:18 187: Connecting With Other Influencers 05:37 188: Twitter Hashtags 05:42 189: Growing Your Twitter Presence With Jooicer 09:04 190: Add Twitter Buttons To Your Website 09:58 191: Add Twitter Widgets To Your Website 06:51 192: Twitter Ads - Creating Your Ads Account and Campaign 09:32 193: Twitter Ads - Adding your Payment Method 01:21 194: Twitter Ads - Creating other Twitter ads 02:20 195: Twitter Ads - Promoting a Tweet 01:52 Module 16: Instagram (Social Media Marketing) 1:15:38 196: Instagram for Business: Defining The Strategy 04:21 197: Create an Instagram for Business profile 03:52 198: Building a Killer Instagram Profile 02:42 199: Building a Killer Instagram Profile - 2 03:57 200: Building a Killer Instagram Profile - 3 05:04 201: Building a Killer Instagram Profile - 4 01:33 202: Accessing the Ads Manager 02:37 203: Creating your First Instagram Ad 03:58 204: Creating Your Instagram Ad 07:45 205: Important Tips to Have a Successful Ad on Instagram 04:47 206: Mistake 1 02:19 207: Mistake 2 01:14 208: Mistake 3 02:01 209: Mistake 4 00:52 210: Mistake 5 01:04 211: Mistake 6 00:51 212: Tools To Create Instagram Photos 04:22 213: Creating Viral Instagram Photos 13:20 214: Adding Your Logo or Website to your Instagram Post 04:51 215: Instagram Live and Instagram Stories 04:08 Module 17: Pinterest (Social Media Marketing) 1:15:02 216: Why Pinterest And How It Can Your Business Grow 03:16 217: Opening A Pinterest Business Account 03:15 218: Linking Pinterest With Your Website 04:56 219: Linking Pinterest With Other Social Media Platforms 02:04 220: Optimising Your Pinterest Profile 08:52 221: Creating Boards 09:22 222: Using Secret Boards 03:00 223: The Powerful Pinterest Notification 01:18 224: Adding Pinterest Chrome Extension 03:22 225: Adding Pinterest To Your Website 13:37 226: Pinterest Ads - Getting started 03:03 227: Pinterest Ads Pinterest Ads Panel Overview 02:46 228: Creating a Pinterest Ad 13:06 229: Creating Pinterest Ads Fast 03:05 Module 18: LinkedIn (Social Media Marketing) 1:27:54 230: Digital Marketing - Welcome to LinkedIn Marketing 01:40 231: Setting Up a LinkedIn Account 06:26 232: Adding Experience & Skills to Your LinkedIn Account 03:21 233: Adding A Professional Background Photo 04:07 234: Adding Media To Your LinkedIn URL 06:00 235: Changing Your LinkedIn URL 03:30 236: Adding Your Website To LinkedIn 06:23 237: Creating Shareable Content On LinkedIn 04:08 238: LinkedIn Company Pages Examples 05:29 239: Creating a LinkedIn Company Page 02:22 240: Managing Your LinkedIn Company Page 07:08 241: Getting $50 in LinkedIn Ads Credits 02:40 242: LinkedIn Ads Introduction 02:57 243: Creating a LinkedIn Sponsored Content Ad. 11:47 244: Waiting for LinkedIn Ad Approval 00:46 245: Creating a LinkedIn Text Ads Campaign 06:52 246: Creating a LinkedIn Sponsored In Mail Campaign 09:09 247: LinkedIn Campaign Manager 03:09 Module 19: Periscope (Social Media Marketing) 06:18 248: What is Periscope 01:07 249: Optional Equipment 05:11 Module 20: Social Media Live Streaming 1:55:04 250: Basic Equipment for Social Media Streaming 08:42 251: Planning An Irresistible Live Streaming Session 09:43 252: Facebook Live Basics 05:03 253: Facebook Live Session From Your Smartphone 06:47 254: Sharing Your Facebook Live Sessions 02:43 255: Three Ways To Reuse Your Facebook Live Sessions 05:27 256: YouTube Live Basics 02:18 257: Running A YouTube Live From Your Smartphone 04:40 258: Instagram Live 04:08 259: Periscope Live 03:17 260: Introduction to OBS Broadcaster Software 03:19 261: Setting up your OBS Software 10:57 262: Using OBS Studio Mode 04:52 263: Facebook Live Streaming with OBS 12:24 264: YouTube Live Streaming with OBS 06:59 265: Simultaneous Streaming to Facebook, YouTube and Periscope 15:41 266: Other Awesome Software For Live Streaming 08:04 Module 21: Podcasting 22:53 267: Podcasting Intro 03:11 268: Podcasting Tools 06:41 269: Hosting Your Podcast with Libsyn 07:28 270: Submitting Podcast to iTunes 02:18 271: Validate Your Podcast Work 00:57 272: Outsourcing Your Podcast Work 02:18 Module 22: Quora 06:17 273: Quora Basics 02:57 274: Finding the Right Questions, and Optimize Your Answer 03:20 Module 23: Google Analytics 42:51 275: Setting Up Google Analytics 05:33 276: Navigating the Google Analytics Dashboard 06:34 277: Know Your Audience with Analytics 05:35 278: User Acquisition and Behavior Flow 13:18 279: See Where Visitors Click with Page Analytics 04:41 280: User Behavior and Site Speed 04:00 281: Setting Up Goals 03:10 Module 24: Conclusion 02:46 282: Conclusion 01:46 283: Final Words. 01:00 Assessment - Digital Marketing (Optional) 02:00 284: Assignment On - Advanced Diploma in Digital Marketing at QLS Level 7 02:00 Order Your Certificate 02:00 285: Order Your CPD Certificate 01:00 286: Order Your QLS Endorsed Certificate 01:00 Additional Resources 01: Strategic Marketing & Planning 1:55:03 287: Module 1: An Introduction to Strategic Planning 08:25 288: Module 2: Development of a Strategic Plan 15:12 289: Module 3: Strategic Planning for Marketing 08:01 290: Module 4: Strategic and Marketing Analysis 09:25 291: Module 5: Internal Analysis 15:54 292: Module 6: External Analysis 15:03 293: Module 7: Market Segmentation, Targeting and Positioning 11:55 294: Module 8: Approaches to Customer Analysis 15:09 295: Module 9: Approaches to Competitor Analysis 15:59 Additional Resources 02: Content Management Strategy 1:49:59 296: Module 01: Introduction to Content Management 08:32 297: Module 2: Content Management System (CMS) 17:14 298: Module 03: Basics of Content Management Systems 17:52 299: Module 04: Content Strategy 17:37 300: Module 05: Content Marketing 15:30 301: Module 06: Content Marketing Tools and Tactics 16:49 302: Module 07: Content Marketing Strategy 16:25 Additional Resources 03: Digital Marketing - Growth Hacking 12:35 303: Growth Hacking 12:35 Additional Resources 04: Pay per Click (PPC) Marketing for Lead Generating 17:43 304: Lead Generation using PPC Campaigns 03:19 305: Purpose of PPC Marketing 03:15 306: Benefits of PPC Marketing 03:43 307: Use of 20+ PPC & Lead Generations Tools 02:53 308: Planning of Cost & Budgeting of PPC & Google Ads 04:33 Additional Resources 05: Search Engine Optimisation (SEO) 15:46 309: Search Engine Optimization 15:46 Additional Resources 06: Mobile Marketing 13:55 310: Mobile Marketing 13:55 Additional Resources 07: Sales and Marketing 16:44 311: Sales & Marketing 16:44 Additional Resources 08: Communication Skills 13:13 312: Communication Skills 13:13 Who is this course for? This bundle is ideal for: Students seeking mastery in this field Professionals seeking to enhance their skills Anyone who is passionate about this topic Requirements A stable internet or data connection for your learning device is needed to enrol in this Course. Career path Digital Marketing course will help you to bloom as- Content Strategist/Copywriter: £25,000 - £45,000 Per Year Digital Marketer: £25,000 - £50,000+ Email Marketer: £25,000 - £45,000 SEO & SEM Expert: £30,000 - £60,000+ Social Media Manager: £25,000 - £50,000+ Certificates Certificate Accredited by CPDQS Digital certificate - Included After completing all gift courses you are enable to order your Free PDF Certificates from us. Advanced Diploma at QLS Level 7 Hard copy certificate - £139 Show off Your New Skills with a Certificate of Completion After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 139 GBP inside the UK 149 GBP (including postal fees) for International Delivery Certificate Accredited by CPDQS Upon finishing the course, you need to order to receive a Certificate Accredited by CPDQS that is accepted all over the UK and also internationally. The pricing schemes are: 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (International Delivery)
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Course Curriculum Introduction Introduction 00:03:00 Designing Your Coaching Offer & Finding Your Niche The Different Coaching Business Models Explained 00:04:00 The Secret: You Are The Product 00:03:00 Creating Your Ideal Coaching Persona 00:05:00 How To Understand Your Client's Pain Points 00:03:00 How To Find Your Coaching Niche 00:04:00 Defining your coaching offer 00:01:00 Describing your coaching offer 00:04:00 Structuring & differentiating your coaching offer 00:03:00 Your Marketing Game Plan Digital Marketing Game Plan 00:07:00 How To Set Smart Marketing Goals 00:07:00 How To Craft A Strong Marketing Message 00:06:00 How To Choose The Right Marketing Channel 00:08:00 Email Marketing For Coaches Email Marketing Introduction 00:03:00 How To Build An Email List As A Coach 00:03:00 Automated vs Manual Email Campaigns 00:04:00 Your First Autoresponder Series 00:10:00 The Best Subject Lines For Higher Open Rates 00:04:00 How To Create An Effective Lead Magnet 00:05:00 Wordpress For Coaches WordPress Introduction 00:01:00 How To Use WordPress As A Coach 00:08:00 How To Install WordPress 00:05:00 How To Create Your First Landing Page 00:06:00 How To Create A Thank You Page 00:03:00 General Social Media Strategies Your Social Media Plan 00:08:00 Create Content Your Audience Will Thank You For 00:06:00 How To Create Content That Gets Shares 00:05:00 10 Tactics To Get More Followers 00:05:00 More Ways To Get Shares & Likes 00:01:00 Youtube Marketing As A Coach How To Do Keyword Research The Right Way 00:04:00 My Youtube Content Strategy 00:04:00 More Youtube Marketing Tips 00:03:00 More Youtube Marketing Tips 00:03:00 Facebook The Pros And Cons Of Facebook Ads 00:05:00 How To Set Up Your Lead Ads In Facebook 00:06:00 Setting Up Your Facebook Pixel 00:04:00 Using Pixel Conversions For Cheaper Lead Ads 00:03:00 Bonus: Personal Branding Personal Branding Intro 00:03:00 Building A Personal Brand 00:07:00 Why Authenticity Is Key 00:04:00 Coming Up With A Website Name 00:06:00 Your Value Proposition 00:06:00 Designing A Logo 00:09:00
In the bustling realm of modern recruitment, the key to success lies not just in understanding the industry, but in mastering its dynamic evolution. Picture this: a journey through the intricacies of recruitment, intertwined with the vibrant tapestry of social media. Here, in this immersive online course, you'll embark on a voyage that illuminates every facet of this synergy. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Delve into the heart of recruitment strategies, where every click, every post, becomes a potent tool in sculpting your brand's identity. Explore the diverse landscape of social media platforms, each offering a unique avenue for connection and engagement. From the bustling marketplace of ideas to the corridors of targeted advertising, discover how to harness the power of social media to amplify your reach and resonate with your audience. But our voyage doesn't end there. Navigate through the labyrinth of recruitment processes, from initial outreach to the intricacies of in-house selection. Unravel the intricacies of UK recruitment legislation, ensuring your journey is not just fruitful, but firmly anchored in compliance and best practices. Join us, and let's embark on this transformative odyssey, where the horizon is limitless, and the destination, unparalleled success. Course Curriculum Module 01: The Recruitment Industry Module 02: Recruitment & Social Media Platforms Module 03: Social Media Marketplace Module 04: Promoting Your Brand Module 05: Target Audience & Selecting the Platform Module 06: Process Of Recruitment Module 07: In-House Recruitment Module 08: The UK Recruitment Legislation Learning Outcomes: Analyze recruitment trends and industry dynamics for strategic advantage. Utilize various social media platforms effectively for recruitment purposes. Identify target audiences and select appropriate social media platforms. Implement recruitment processes incorporating social media strategies seamlessly. Navigate UK recruitment legislation to ensure compliance and ethical practices. Enhance in-house recruitment strategies through innovative social media approaches. CPD 10 CPD hours / points Accredited by CPD Quality Standards Recruitment and Social Media Online Course 1:58:02 1: Module 01: The Recruitment Industry 17:23 2: Module 02: Recruitment & Social Media Platforms 12:24 3: Module 03: Social Media Marketplace 07:45 4: Module 04: Promoting Your Brand 11:38 5: Module 05: Target Audience & Selecting the Platform 17:18 6: Module 06: Process Of Recruitment 20:55 7: Module 07: In-House Recruitment 11:11 8: Module 08: The UK Recruitment Legislation 18:28 9: CPD Certificate - Free 01:00 Who is this course for? HR professionals seeking advanced recruitment strategies enhancement. Marketing specialists aiming to integrate social media into recruitment efforts. Business owners desiring to optimize recruitment processes with social media. Recruitment consultants looking to expand their knowledge of digital strategies. Recent graduates interested in pursuing careers in recruitment or marketing. Career path Recruitment Consultant HR Manager Social Media Manager Marketing Executive Talent Acquisition Specialist Recruitment Coordinator Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
In today's modern world, the intersection of Social Media and Healthcare is increasingly vital. This specialized course equips you with essential skills to navigate and leverage these platforms effectively. Understanding how Social Media impacts healthcare is crucial as it facilitates communication, influences health behavior positively, and promotes participatory health practices. Learning these aspects not only enriches your daily life but also enhances your professional career prospects significantly, especially in the UK job market where demand for such expertise is burgeoning. Mastering Social Media in Healthcare can open doors to various roles across hospitals, health authorities, and e-healthcare sectors, potentially offering competitive salaries. The advantages of this course are evident as the sector continues to expand, with a notable increase in job opportunities. Embracing these modules will empower you to harness Social Media for improved healthcare outcomes, making you a valuable asset in this dynamic and growing field. Key Features: CPD Certified Social Media in Healthcare Course Free Certificate from Reed CIQ Approved Social Media in Healthcare Course Developed by Specialist Lifetime Access Course Curriculum Module 01: Social Media and Communication Module 02: Social Media and Health Behaviour Change Module 03: Gamification and Behavioural Change Techniques for Health Social Media Module 04: Participatory Health through Social Media Module 05: Use of Social Media by Hospitals and Health Authorities Module 06: Medical Social Media Module 07: Medical Social Media Content, Characteristics and Appearance Module 08: Social Media, Big Data and E-healthcare Module 09: Applications Learning Outcomes Understand the role of social media in healthcare communication strategies. Analyze how social media influences health-related behaviors positively. Apply gamification techniques effectively in health-related social media campaigns. Engage in participatory health initiatives using social media platforms. Evaluate the use of social media by hospitals and health authorities. Create medical social media content adhering to professional guidelines and standards. CPD 10 CPD hours / points Accredited by CPD Quality Standards Social Media in Healthcare 1:51:40 1: Module 01: Social Media and Communication Preview 10:22 2: Module 02: Social Media and Health Behaviour Change 12:13 3: Module 03: Gamification & Behavioral Change for Health Social Media 13:31 4: Module 04: Participatory Health through Social Media 13:02 5: Module 05: Use of Social Media by Hospitals and Health Authorities 13:18 6: Module 06: Medical Social Media 14:32 7: Module 07: Medical Social Media Content, Characteristics and Appearance 10:53 8: Module 08: Social Media, Big Data and E-healthcare 09:46 9: Module 09: Applications 13:03 10: CPD Certificate - Free 01:00 Who is this course for? This Social Media in Healthcare course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of Social Media in Healthcare. Moreover, this course is ideal for: Healthcare professionals seeking to enhance patient engagement and outreach. Social media managers interested in specializing in healthcare content. Public health officials aiming to leverage digital platforms for outreach. Marketing professionals focusing on healthcare and medical industries. Researchers studying the impact of social media on healthcare communication. Requirements There are no requirements needed to enrol into this Social Media in Healthcare course. We welcome individuals from all backgrounds and levels of experience to enrol into this Social Media in Healthcare course. Career path After finishing this Social Media in Healthcare course you will have multiple job opportunities waiting for you. Some of the following Job sectors of Social Media in Healthcare are: Social Media Strategist in Healthcare Health Communications Specialist Digital Marketing Manager for Healthcare Public Health Social Media Coordinator Hospital Social Media Manager Medical Content Creator Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Embark on a transformative journey into the dynamic realm of digital marketing, where innovation meets strategy, and possibilities unfold at every click. Picture yourself mastering the intricacies of the digital landscape, navigating through the riveting modules designed to elevate your understanding of the ever-evolving online sphere. In a world where attention is the new currency, arm yourself with the knowledge that transcends trends and unlocks the secret vaults of customer engagement. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Dive into the depths of Growth Hacking, where creativity collides with analytics, sculpting a path that extends beyond conventional boundaries. Unravel the artistry behind Customer Journey, decoding the seamless flow that captivates and converts. From the alchemy of Google Adwords to the symphony of SEO, each module is a chapter in the saga of digital mastery. Immerse yourself in the vibrant tapestry of Social Media Marketing, where platforms like Facebook, Instagram, Twitter, and YouTube become your canvases, and every post is a stroke of strategic brilliance. Let the currents of Email and Mobile Marketing guide you, and harness the power of Content Marketing to shape narratives that resonate in the hearts and minds of your audience. Join us, not merely to learn but to embark on a quest where you become the architect of digital excellence, a maestro orchestrating the future of marketing in a connected world. Elevate your understanding, amplify your impact, and let the journey begin. Course Curriculum Module 01: Digital Marketing Foundations Module 02: Legal Landscape in Digital Marketing Module 03: Unleashing Growth Strategies Module 04: Crafting Seamless Customer Journeys Module 05: Decoding Google Adwords Module 06: Advanced Strategies in Adwords Module 07: Search Engine Optimization (SEO) Mastery Module 08: Strategic Social Media Marketing Effective Email MarketingMastering Facebook MarketingLeveraging Instagram for MarketingStrategic Twitter MarketingDominating YouTube MarketingNavigating Mobile Marketing StrategiesContent Marketing Excellence Learning Outcomes: Understand fundamentals of Digital Marketing for strategic online presence. Comprehend legal requirements governing digital marketing practices for ethical campaigns. Master Growth Hacking techniques to fuel rapid business expansion. Map and optimize Customer Journeys for enhanced user experience. Gain expertise in Google Adwords, from basics to advanced strategies. Implement effective SEO, Social Media, and Content Marketing strategies. CPD 10 CPD hours / points Accredited by CPD Quality Standards Module 01: Digital Marketing Foundations 18:48 1: Module 01: Digital Marketing Foundations 18:48 Module 02: Legal Landscape in Digital Marketing 19:18 2: Module 02: Legal Landscape in Digital Marketing 19:18 Module 03: Unleashing Growth Strategies 12:35 3: Module 03: Unleashing Growth Strategies 12:35 Module 04: Crafting Seamless Customer Journeys 12:57 4: Module 04: Crafting Seamless Customer Journeys 12:57 Module 05: Decoding Google Adwords 15:07 5: Module 05: Decoding Google Adwords 15:07 Module 06: Advanced Strategies in Adwords 16:25 6: Module 06: Advanced Strategies in Adwords 16:25 Module 07: Search Engine Optimization (SEO) Mastery 15:46 7: Module 07: Search Engine Optimization (SEO) Mastery 15:46 Module 08: Strategic Social Media Marketing 1:55:43 8: Effective Email Marketing 19:01 9: Mastering Facebook Marketing 17:55 10: Leveraging Instagram for Marketing 20:22 11: Strategic Twitter Marketing 13:43 12: Dominating YouTube Marketing 15:27 13: Navigating Mobile Marketing Strategies 13:55 14: Content Marketing Excellence 13:20 15: CPD Certificate - Free 01:00 16: Leave A Review 01:00 Who is this course for? Marketing Professionals seeking digital expertise enhancement. Entrepreneurs aiming to leverage online platforms for business growth. Small Business Owners aiming to strengthen their digital marketing competence. Aspiring Digital Marketers looking to build a career in the field. Individuals keen on mastering SEO, Social Media, and PPC strategies. Career path Digital Marketing Manager SEO Specialist Social Media Strategist PPC Specialist Content Marketing Manager Email Marketing Coordinator Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Are you ready to take your public relations skills to the next level? Enroll in our comprehensive Public Relation Level 3 course and become a master of strategic communication and media relations. This advanced course is designed to equip you with the expertise needed to excel in the dynamic world of public relations. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In this Public Relations Level 3 course, learners will gain a comprehensive understanding of how public relations (PR) functions within organizations. They will learn about the principles and practices of PR, including its ethical aspects and professionalism. The course covers various tactics and research methods used in PR campaigns, as well as the power of storytelling and effective public speaking skills. Learners will explore the role of social media in PR and how to leverage it for communication purposes. They will also delve into becoming influencers and the importance of body language in effective communication. Crisis management strategies and the implementation of corporate social responsibility (CSR) are also key components of the curriculum. Additionally, learners will gain insights into cross-cultural awareness and communication, which are crucial for working in diverse teams and managing PR in global contexts. Course Curriculum Module 01: Introduction to Public Relations Module 02: Major Fields of Public Relations Practice Part I Module 03: Major Fields of Public Relations Practice Part II Module 04: Management and Organisation of Public Relations Module 05: Ethics and Professionalism in Public Relations Module 06: Public Relations Tactics and Research Module 07: Concepts of Public Relations Module 08: Power of Storytelling Module 09: Public Speaking Module 10: Social Media and PR Module 11: Becoming an Influencer Module 12: Importance of Body Language Module 13: Decision Making with Critical Thinking Module 14: Crisis Management Module 15: Copy of Corporate Cross-Cultural Awareness Module 16: Copy of Cross-Cultural Communication Module 17: Copy of Cultural Values Module 18: Copy of Defamation Module 19: Copy of Implementing CSR Module 20: Copy of Introduction to Cross-Cultural Awareness Module 21: Copy of Media Regulatory Bodies Module 22: Copy of Performance Evaluation and Performance Reporting Module 23: Copy of Working with and Managing a Culturally Diverse Team Learning Outcomes Understand the fundamentals of Public Relations and its importance in communication. Identify key fields within Public Relations and their distinct practices. Demonstrate knowledge of ethical standards and professionalism in PR. Apply tactics and research methods effectively in PR campaigns. Analyze the impact of storytelling, public speaking, and social media. Manage crises and implement cross-cultural communication strategies in PR. CPD 10 CPD hours / points Accredited by CPD Quality Standards Public Relation Level 3 4:45:04 1: Module 01: Introduction to Public Relations 12:45 2: Module 02: Major Fields of Public Relations Practice Part I 14:08 3: Module 03: Major Fields of Public Relations Practice Part II 14:25 4: Module 04: Management and Organisation of Public Relations 10:21 5: Module 05: Ethics and Professionalism in Public Relations 09:01 6: Module 06: Public Relations Tactics and Research 16:34 7: Module 07: Concepts of Public Relations 14:28 8: Module 08: Power of Storytelling 21:26 9: Module 09: Public Speaking 12:34 10: Module 10: Social Media and PR 13:22 11: Module 11: Becoming an Influencer 14:16 12: Module 12: Importance of Body Language 10:48 13: Module 13: Decision Making with Critical Thinking 14:28 14: Module 14: Crisis Management 19:13 15: Module 15: Copy of Corporate Cross-Cultural Awareness 07:09 16: Module 16: Copy of Cross-Cultural Communication 07:24 17: Module 17: Copy of Cultural Values 06:41 18: Module 18: Copy of Defamation 10:56 19: Module 19: Copy of Implementing CSR 11:36 20: Module 20: Copy of Introduction to Cross-Cultural Awareness 06:51 21: Module 21: Copy of Media Regulatory Bodies 19:11 22: Module 22: Copy of Performance Evaluation and Performance Reporting 09:28 23: Module 23: Copy of Working with and Managing a Culturally Diverse Team 06:59 24: CPD Certificate - Free 01:00 Who is this course for? Professionals seeking advanced PR knowledge. Individuals aspiring to become PR specialists. Students pursuing a career in communication and media. Business owners interested in enhancing PR strategies. Anyone looking to understand PR ethics and tactics. Career path PR Manager Communications Specialist Social Media Strategist Crisis Communication Manager Corporate Social Responsibility Coordinator Media Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Learn about the realm of travel blogging - where every keystroke crafts narratives that transcend the ordinary. Unveil the secrets of the digital odyssey with our immersive course, exploring the enchanting universe of storytelling through the lens of a travel blogger. Picture yourself navigating the ethical and legal nuances of this captivating landscape, a digital pioneer charting territories with finesse. Key Features of This Blogging: Travel Blogger Course: This Blogging: Travel Blogger Course is CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Dive into the heart of the course as you learn the art of weaving compelling travel tales, turning mundane experiences into riveting narratives that captivate your audience. Picture-perfect moments come to life with our module on travel blogging and photography, where you'll master the fusion of words and visuals. Your journey doesn't end there - unlock the codes of branding and SEO wizardry to cast your blog into the limelight. The course unfolds like a captivating novel, revealing the intricacies of building an email fortress and conquering the social media sphere. As you traverse through the chapters, discover the alchemy of turning passion into profit, unlocking the gateway to affiliate partnerships, sponsored posts, and exhilarating paid press trips. Elevate your narrative prowess and take the leap into a world where every word penned is a ticket to destinations unexplored. Go on an amazing odyssey and redefine the way you share your travel tales with the world. Course Curriculum of Blogging: Travel Blogger course: Module 01: Blogging Fundamentals Module 02: Ethics and Legalities in Blogging Module 03: Exploring Travel Blogging Module 04: Crafting Compelling Travel Stories Module 05: Establishing Your Travel Blog Module 06: Integration of Photography in Travel Blogging Module 07: Branding and SEO Strategies Module 08: Developing Your Email Subscriber List Module 09: Social Media Marketing Strategies for Travel Bloggers Module 10: Revenue Generation and Blog Advertising Module 11: Affiliate Partnerships, Sponsored Content, and Paid Travel Opportunities Module 12: Strategies for Pitching Travel Blogging Opportunities Module 13: Expanding Your Income Opportunities Learning Outcomes: Analyse ethical implications, ensuring legal compliance in travel blogging content. Craft compelling travel stories with effective writing techniques and styles. Establish and customise a functional travel blog with Module 05 guidelines. Utilise photography to enhance travel blog aesthetics and engagement. Apply SEO strategies and branding principles to boost blog visibility. Implement monetization strategies, including affiliate partnering and sponsored content. Accreditation All of our courses, including this Blogging: Travel Blogger course, are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in Blogging: Travel Blogger. CPD 10 CPD hours / points Accredited by CPD Quality Standards Blogging: Travel Blogger 1:58:00 1: Module 01: Blogging Fundamentals 11:00 2: Module 02: Ethics and Legalities in Blogging 08:00 3: Module 03: Exploring Travel Blogging 10:00 4: Module 04: Crafting Compelling Travel Stories 11:00 5: Module 05: Establishing Your Travel Blog 08:00 6: Module 06: Integration of Photography in Travel Blogging 10:00 7: Module 07: Branding and SEO Strategies 08:00 8: Module 08: Developing Your Email Subscriber List 10:00 9: Module 09: Social Media Marketing Strategies for Travel Bloggers 10:00 10: Module 10: Revenue Generation and Blog Advertising 07:00 11: Module 11: Affiliate Partnerships, Sponsored Content 10:00 12: Module 12: Strategies for Pitching Travel Blogging Opportunities 07:00 13: Module 13: Expanding Your Income Opportunities 07:00 14: CPD Certificate - Free 01:00 Who is this course for? This Blogging: Travel Blogger course can be taken by anyone who wants to understand more about the topic. With the aid of this course, you will be able to grasp the fundamental knowledge and ideas. Additionally, this Blogging: Travel Blogger course is ideal for: Aspiring travel bloggers seeking comprehensive skills and knowledge. Writers passionate about travel with a desire to monetize content through blogging. Individuals aiming to build a strong online presence in travel blogging. Marketing enthusiasts interested in social media strategies for travel blogging. Bloggers eager to increase income through diverse monetization avenues. Requirements Learners do not require any prior qualifications to enrol on this Blogging: Travel Blogger course. You just need to have an interest in Blogging: Travel Blogger. Career path After completing this Blogging: Travel Blogger course you will have a variety of careers to choose from. The following job sectors of Blogging: Travel Blogger are: Travel Content Writer SEO Specialist for Travel Blogs Social Media Manager (Specialising in Travel) Branding Consultant for Travel Businesses Email Marketing Coordinator for Travel Industry Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.