761 Social Media Marketing courses delivered Online

Step by step instructions to Become a Social Media Influencer Web-based media has changed how people and organizations convey. It has totally patched up conventional showcasing, as an ever increasing number of individuals go online to get their necessities met. With more individuals across the globe hanging out via online media, it has become the best spot for organizations to meet their crowd. This has additionally seen the ascent of online media influencers. Regardless of whether you're in the excellence and hair, clinical, business or cultivating industry, you can turn into an online media influencer. This course has been intended to assist you with doing that. In the first place, we characterize the terms 'influencer' and 'web-based media influencer.' Next, we clarify the quintessence of web-based media impact in the advanced age. That clarifies the significance or need to turn into an online media influencer in your specialty market. We have likewise recorded a few advantages of turning into an influencer via web-based media. They are the advantages you are probably going to appreciate subsequent to prevailing in your undertakings to create skill and impact in your industry. At last, we disclose the stuff to turn into an online media influencer. You Will Learn: The importance of the terms 'influencer' and 'web-based media influencer' Why it is imperative to turn into a web-based media influencer The advantages of turning into a web-based media influencer The means to turning into a web-based media influencer All that you wish to think about being an influencer via web-based media The Benefits of Taking This Course You will actually want to: Launch your excursion to turning into a web-based media influencer Create web-based media influencer promoting abilities Figure out how to turn into a valid social influencer Pick an influencer specialty market to target Realize the stuff to be a web-based media influencer Increment your odds of bringing in cash as a web-based media influencer Learn important hints, to help you acquire an enormous online media following In the end figure out how to assist organizations with developing their brands

Facebook Advertising Certificate Finding out about Facebook Ads is significant to anybody associated with on the web and web-based media showcasing. Regardless of whether you're hoping to advertise your own image all the more successfully, improve your abilities in your work or become a Facebook promotion master, this course covers all you require. This course gives a thorough manual for Facebook promoting, including how to choose your goals, focus on your crowd and essentially make successful Facebook advertisements. From how to arrange, spot, test and track your advertisements, to commonsense mission models, this course covers all you require to think about each component of Facebook publicizing. You Will Learn The most effective method to pick your advertisement goals and focus on your crowd The various sorts of Facebook advertisements and how to make them The most effective method to test and track your promotions for greatest adequacy Putting your advertisements in the right configurations and on the correct stages Step by step instructions to make functional and successful Facebook promotion crusades Advantages of Taking this Course You will expand client traffic through viable informing You will tremendously improve the compass of the brand you are answerable for You will guarantee that your web-based media crusades arrive at your objective market You will actually want to extend your range of abilities to incorporate Facebook showcasing You will figure out how to carry out the best Facebook advertisement crusades

Prologue to Social Media Careers The Introduction to Social Media Careers course is fundamental for anyone in the present occupation market. Online media vocations are one of the quickest developing portions and there are many astonishing freedoms out there for all expertise levels. This course gives you a total manual for online media professions. In Module 1, we characterize the job you will play and examine the different characteristics and abilities expected to effectively enter the web-based media world, just as assist you with choosing if it's an ideal choice for you. We likewise examine the capabilities you'll need and give you tips on the best way to acquire important experience before you go after a job. In Module 2, we dig further into web-based media professions by characterizing and talking about the primary vocation pathways to follow and which one suits your capacities best. On the off chance that you figure you might need to join this lively and inventive world, this is a definitive manual for help you in your web-based media profession. You Will Learn The attributes and abilities needed to work in the business The capabilities required and how to acquire insight Step by step instructions to choose whether this is the correct business for you About the diverse profession pathways and how to conclude which is best for you The different web-based media work titles and what is needed for every one Advantages Of Taking This Course You will have the information to help you land the online media occupation you had always wanted You will have many profession alternatives in a quickly developing industry You will actually want to track down an ideal choice for your capacities and requirements You will have the advantage in interviews by acquiring experience and understanding the business

Reddit Marketing Certification Reddit is critical for your advertising methodology and can help direct people to your business. Positioned 6th internationally as far as month to month guests (as indicated by Wikipedia - February 2018), Reddit's notoriety and segment set up it as a valuable advertising device. At the point when you figure out how to utilize the various highlights of Reddit, you can rely on getting countless hits - generally as much as 100,000 and surprisingly up to 1 million. Additionally, the vast majority who use Reddit are likewise prone to impart your data to other people. The main thing subsequent to building your business is to promote your items, substance and administrations, so that individuals know about how they can profit by you. What's Covered in the Course? This video seminar on Reddit will clarify the accompanying significant data: The most effective method to pursue a record and why you should post on Reddit - benefits for your business promoting; Instructions to build your remark karma, just as post karma on Reddit, by posting great substance; Instructions to make drawing in and fascinating posts, just as Reddit adverts; Instructions to follow rules, do's and don'ts on Reddit, to gather upvotes; Step by step instructions to utilize the Reddit gold membership, and the advantages of utilizing it, The most effective method to sell your substance on Reddit and acquire income from Fiverr utilizing Reddit; The most effective method to make and advocate subreddits. This video course offers the accompanying advantages Acquainting yourself with Reddit offers a few advantages, including: With 60 million clients consistently, Reddit is a solid online device to advertise your substance or item; You can adequately figure out how to use the devices, to explore your intended interest group; Broad client effort and lead age; Setting up your image picture, fabricating a standing and making a local area.

Ever wondered about the SEO meaning or pondered, 'what is search engine optimisation?' This course unravels the mysteries, guiding you through its intricate layers. From the foundational principles to the advanced strategies employed by search engine optimisation UK consultants, every topic is covered.  The curriculum is structured to ensure a holistic understanding. Begin with an enlightening introduction, then delve into core concepts that form the backbone of SEO. Master the art of on-page optimisation, discover the secrets of keyword research, and hone your skills in SEO content writing. Finally, explore the vast realm of off-page SEO, where the real magic happens.  In today's digital age, where visibility is currency, mastering SEO is no longer optional; it's imperative. So, equip yourself with the knowledge and tools to stand out in the crowded digital landscape. Learning Outcomes: Understand the fundamental principles and core concepts of search engine optimisation. Gain proficiency in on-page optimisation techniques to enhance website visibility. Acquire skills in keyword research and optimisation to target the right audience. Develop expertise in crafting SEO-rich content that resonates with both users and search engines. Familiarise with off-page SEO strategies to boost website authority and rankings. Why buy this SEO Masterclass? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the SEO Masterclass there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this SEO Masterclass course for? Digital marketers aiming to deepen their understanding of Search Engine Optimisation. Business owners looking to increase their online visibility and drive organic traffic. Content writers wishing to craft SEO-rich articles and web content. Individuals curious about the digital marketing realm and its intricacies. Aspiring search engine optimisation uk consultants eager to make a mark in the industry. Prerequisites This SEO Masterclass was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path SEO Analyst: £25,000 - £35,000 Per Annum SEO Content Writer: £22,000 - £30,000 Per Annum Keyword Research Specialist: £28,000 - £38,000 Per Annum On-Page Optimisation Expert: £30,000 - £40,000 Per Annum Off-Page SEO Strategist: £32,000 - £42,000 Per Annum Search Engine Optimisation Manager: £40,000 - £55,000 Per Annum Course Curriculum Section 1: Introduction Unit 1: Introduction 00:04:00 Unit 2: Course Overview 00:04:00 Section 2: SEO: Core Concepts Unit 1: What is SEO (Search Engine Optimisation) 00:04:00 Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO 00:05:00 Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking 00:06:00 Unit 4: 2 Ways to Get Ranked on Search Engines 00:03:00 Section 3: On - Page Optimisation Unit 1: On Page SEO Explained 00:01:00 Unit 2: On Page SEO Activities 00:04:00 Unit 3: 4 Key Ranking Factors of On Page SEO 00:04:00 Unit 4: Tools & Tips for Increasing Site Speed 00:13:00 Unit 5: Using SEO Friendly Themes 00:06:00 Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate 00:05:00 Unit 7: How to Make the URL SEO Friendly 00:03:00 Unit 8: Long Form SEO Optimised Content 00:03:00 Unit 9: Internal Linking 00:05:00 Unit 10: Meta Title & Meta Description 00:03:00 Unit 11: Optimising Images for SEO 00:04:00 Unit 12: Outbound Links 00:04:00 Section 4: Keyword Research & Optimisation Unit 1: What Are Keywords & Why They Are Important 00:06:00 Unit 2: Types of Keywords 00:08:00 Unit 3: Which Type of Keywords You Should Choose 00:01:00 Unit 4: Free Tools for Keyword Research & SEO 00:06:00 Unit 5: Paid Tools for Keyword Research & SEO 00:03:00 Unit 6: 2 Metrics to Check Before Choosing Content 00:05:00 Unit 7: Steps for Keyword Research 00:11:00 Unit 8: What is Keyword Stuffing? 00:05:00 Section 5: SEO Content Writing Unit 1: Write SEO Optimised Title 00:04:00 Unit 2: 6 Hacks to Write Attractive Headlines 00:17:00 Unit 3: Keyword Placement For SEO 00:06:00 Unit 4: Steps to Write Content & Optimise It for Search Engines 00:09:00 Section 6: Off Page SEO Unit 1: What Is Off Page Optimisation 00:01:00 Unit 2: Link Building - 1st Factor of Off Page SEO 00:07:00 Unit 3: 3 Methods to Get Backlinks 00:02:00 Unit 4: Method 1: Guest Posting for Link Building 00:07:00 Unit 5: Method 2: Building Relations with Experts 00:04:00 Unit 6: Method 3: Getting Backlinks from Round Up Post 00:04:00 Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO 00:05:00 Section 7: Conclusion Unit 1: Conclusion 00:01:00 Assignment Assignment - SEO Masterclass 00:00:00

Quality Guarantee: Promising training excellence, satisfaction gurantee Accredited by: CPD UK & Quality License Scheme Tutor Support: Unlimited support via email, till you complete the course Recognised Certification: Accepted by thousands of professional bodies Start Anytime: With 1 year access to the course materials Online Learning: Learn from anywhere, whenever you want In this course, you will understand the strategies behind effective online campaigns and learn to harness the power of digital platforms to reach your target audience. From social media marketing to Search Engine Optimisation, this course provides a deep understanding of key concepts, tools and techniques of digital advertising and marketing. This course at a glance Accredited by CPD UK Endorsed by Quality Licence Scheme Understand the fundamentals of digital advertising Learn the key aspects of marketing Recognise various digital advertising and marketing strategies Know the benefits of digital advertising and marketing Learn about the digital advertisements Understand the digital advertising ecosystem Know how to purchase advertisements Recognise the Contextual, Behavioral, Demographic, Geographic aspects of ads Understand what is an ad server and how it works Why Digital Advertising and Marketing Course 101 right for you? This Applied Behavioural Analysis Course is ideal for those who want to kickstart their career as ABA therapists. This course will give you an overview of the fundamental concepts, rules and techniques of Applied Behaviour Analysis. You will understand how ABA is used to replace troublesome behaviours with alternative, acceptable ones so the person can perform better in their surroundings. This course will also help you understand various rules of ABA and the steps to treat the same. You will understand the generalization in ABA theory and visuospatial skills and language skills to enhance your knowledge about ABA. Upon successful completion of this Applied Behavioural Analysis Course, you will have in-depth knowledge about applied behavioural analysis ABA and will also develop the skills required to become a professional ABA therapist. Digital Advertising and Marketing Course 101 Details Accredited by CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.   The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Course Curriculum Introduction Welcome to the Course Introduction to Digital Ads Introduction Part 1 - the IAB, Banner Ads, Video Ads and Rich Media Introduction Part 2 - Custom, Skins, Social Media, Audio Ads, and Search The Digital Advertising Ecosystem Digital Ecosystem Part 1 - Publisher Direct, Exchanges, Networks, DSPs & ATDs How DSPs, SSPs, Exchanges, Networks, and Publishers All Work Together Buying the Ads Buying Digital Ads - How to Buy Digital Ads, Price Ranges, Process and More Ad Targeting Ad Targeting - Contextual, Behavioral, Demographic, Geographic & More Ad Serving What Is An Ad Server. DoubleClick, DFP, DFA, Third Party Ad Servers, Etc Illustration of How Ad Servers Work Reporting Digital Advertising Reporting Overview - Impressions, Clicks, CTR, CPC, & More Course Review Final Course Review and Thank You Who should take this course? This comprehensive digital advertising and marketing 101 course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing. Entry Requirements There are no academic entry requirements for this digital advertising and marketing 101: the complete course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This online digital marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Certification Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

Description: Digital Marketing is now considered as one of the most effective and used marketing strategies, especially in this technology era. To be an established marketer, you need to learn both basic and advanced skills in digital marketing. You also need to learn to manage your reputation and your company's image. Through this course, you will learn the advanced skills, knowledge, and information about digital marketing. You will learn how to engage in internet research to be effective in digital marketing. Find out how to strategize to become effective in digital marketing in this course.  Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Digital Marketing. People who have an interest in Digital Marketing and how to effectively communicate and conduct promotions to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Advanced Diploma in Digital Marketing Course will be useful and would be beneficial for every kind of occupations and careers like: Businessman Digital Manager Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist Social Media Manager Top Executive. Digital Marketing Sales and Marketing 00:30:00 How Internet Marketing Works 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 01:00:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Search Engine Optimization 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Social Media Marketing If You Fail to Plan,You Plan to Fail 00:30:00 Terminology and Jargon You Can't Live Without 00:30:00 Clearing Up Common Misconceptions 01:00:00 Recognizing Basic Plan Mechanics 00:15:00 How Do You Calculate Value On Cash And Point 00:15:00 Payout Transparency 00:15:00 Buy Back Policy 00:30:00 Breakaway 01:00:00 Infinity Bonuses & Blocking 00:30:00 Summary and Closing 00:15:00 Creating Your Facebook Fan Page 01:00:00 Setting Up Your List Building Machine 00:30:00 Integrate images 01:00:00 Final Tips 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Mock Exam Mock Exam - Advanced Diploma in Digital Marketing 00:20:00 Final Exam Final Exam - Advanced Diploma in Digital Marketing 00:20:00

In today’s digital age, Instagram stands as a pivotal platform for businesses seeking to thrive in the online marketplace. With over a billion active users, mastering Instagram marketing has become a vital concern for companies aiming to expand their reach, engage with their audience, and drive conversions. The platform’s visual appeal and diverse features offer an unparalleled opportunity for brands to connect authentically with their target demographics, making it an indispensable tool for any modern marketing strategy. To shed light on this highly demanded skill, our QLS certificate, “Instagram Marketing Masterclass,” is meticulously crafted to equip individuals and businesses. This course is enriched with the essential skills needed to harness the power of Instagram for business growth. The course begins with an in-depth exploration of Instagram marketing fundamentals, delving into profile optimisation, hashtag research strategies, and creating compelling posts and teasers. From leveraging Instagram stories for product awareness to mastering live sessions for impactful product reveals, this course navigates through Instagram’s diverse functionalities. As Instagram continues to evolve and dominate the social media landscape, understanding its nuances becomes increasingly vital. This masterclass doesn’t just scratch the surface; it dives deep into Instagram’s analytics, content creation strategies, and the integration of complementary platforms like Facebook. By the end, learners will comprehend the intricacies of Instagram marketing and possess actionable insights to craft winning strategies and avoid common pitfalls. Ready to revolutionise your business’s online presence? Elevate your brand’s presence—enrol in our Instagram Marketing Masterclass today and pave the way for unprecedented growth in the digital sphere.

Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback

You must have visited hotels or restaurants before and noticed how well-organized the catering services was. But have you wondered how all of these services are kept running so smoothly? No, I believe not; all of this is organised by a Catering Manager who has been appointed for the position of Catering Management. Do you want to learn about the secret of Catering Management? If so, then join our Catering Management course. Specialists created this Catering Management courseto provide you with a theoretical overview of the hotel and catering business that will cover the needs of both job seekers and well-established organizations. Moreover, if you are willing to take it as a profession then Catering Management course will increase your professionalism to work in the workplace and build trust among the employees. So, if you're eager to picture yourself in a fulfilling career, or want to know about the secrets of Catering Management then enrol right away in this course. What you will achieve following the course? Learn about the catering industry in general. Obtain a comprehensive understanding of the catering from a business perspective. Learn about various methods for guaranteeing food safety and hygiene. Practice human resource and marketing in the catering industry. Recognize the significance of social media marketing for the catering industry. What will make you stand out? On completion of this online course, you will gain: CPD QS Accredited After successfully completing the Course, you will receive a FREE PDF Certificate as evidence of your newly acquired abilities. Lifetime access to the whole collection of learning materials. The online test with immediate results You can study and complete the course at your own pace. Study for the course using any internet-connected device, such as a computer, tablet, or mobile device. To be successful in catering management, it is important to have strong organizational and communication skills, as well as a passion for food and customer service. A degree in catering management or a related field, such as hospitality management, can also be helpful in preparing for a career in this field. This top-notch course curriculum includes modules at beginner, intermediate, and advanced levels that will broaden your skill set. You will have the productivity after completing this program to succeed in your organization. Why work in catering? It is a diverse sector that offers a host of opportunities to those thinking of pursuing a career it: the chance to progress - nearly every job in this sector offers you the chance to learn, improve your skills and move up the career ladder to the next level - and, historically, Service leavers are very good at this a dynamic and challenging industry - when you work in catering management no two days are ever the same, and opportunities exist both nationally and internationally a popular second career option - many people coming in to this industry have limited or no previous experience, but a Service background means that many of the skills required are already in place (see the box titled 'Transfer your skills' later in the feature). The substantial Catering Management is designed to help you demonstrate the preliminary to in-depth level of learning regarding this topic. Moreover, you will be provided with the most knowledgeable and informative modules for your lifetime by enrolling in this course just once. Furthermore, as you proceed through the modules of this course, you will discover the fundamentals of Catering Management and explore the key topics. Therefore, reinforce your knowledge and furnish your skills by enrolling in our course. Take one step closer to achieving your goal. Show off your new skills with a certificate of completion Once you complete the Catering Management course, you will be eligible to request a digital certificate for free. For Printed Transcript & Hardcopy Certificate- 4.99 GBP (Inside the UK Postal Fee) 8.99 GBP (International Delivery Fee) CPD 10 CPD hours / points Accredited by CPD Quality Standards Module 01: An Overview of Catering Business 10:43 1: An Overview of Catering Business Preview 10:43 Module 02: Laws and Legislations Regarding food Safety and Hygiene 10:51 2: Laws and Legislations Regarding food Safety and Hygiene 10:51 Module 03: Food Safety and Hygiene 11:23 3: Food Safety and Hygiene 11:23 Module 04: Food Safety in Catering 15:44 4: Food Safety in Catering 15:44 Module 05: Management of Food and Beverage Operations 14:07 5: Management of Food and Beverage Operations 14:07 Module 06: Marketing and Human Resource 11:22 6: Marketing and Human Resource 11:22 Who is this course for? For students who want to advance in both their personal and professional lives, this catering management program has been created. However, you can begin your path within our Catering Management course right now without needing conventional entry qualifications. Requirements Without any formal requirements, you can delightfully enrol in this course. Career path This course can help you get the job you're after in the sector. Below are some paths: Events manager (Salary - £21,000 to £40,000) Food service manager (Salary - £18,000 to £30,000) Facilities manager (Salary - £23,000 to £47,000)