In a digital landscape where every scroll and click demands attention, mastering the art of captivating content is not just a skill; it's a strategic advantage. Imagine harnessing the power to captivate your audience, compelling them to not only linger but to eagerly consume and share your message. It's not just about content creation; it's about crafting narratives that resonate, spark curiosity, and drive action. Welcome to the realm where ideas are currency, and creativity reigns supreme. Key Features: CPD Certified Developed by Specialist Lifetime Access Delve into the psychology of engagement, where every word, every image, holds the potential to transform mere viewers into fervent advocates. Discover the alchemy of generating ideas that leap from the mundane to the extraordinary, breathing life into concepts that linger in the minds of your audience long after the scroll. From inception to execution, learn to wield the tools of high-impact content creation, mastering the delicate balance between artistry and strategy. And once your masterpiece is crafted, journey into the realm of content marketing, where each piece becomes a strategic pawn in the game of digital dominance. Uncover the secrets of search engine optimization, unlocking the pathways that lead your content to the eager eyes of your awaiting audience. Join us on this transformative journey, where the power of your message is limited only by the bounds of your imagination. Course Curriculum Module 01: Introduction To Content Creation Module 02: How To Generate Ideas For Your Content Module 03: How To Create High-Impact Content Module 04: Introduction To Content Marketing Module 05: The Benefits Of Content Marketing Module 06: Content Marketing Strategy Development Module 07: Search Engine Optimisation Module 08: Measuring The Success Of Your Content Marketing Learning Outcomes: Identify content creation principles for effective audience engagement and retention. Generate diverse and innovative content ideas to fuel marketing strategies. Develop high-impact content across various platforms and formats. Understand the fundamentals of content marketing and its strategic importance. Analyse the benefits of content marketing for brand awareness and growth. Create and implement a comprehensive content marketing strategy for businesses. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring content creators seeking to enhance their skills. Marketing professionals aiming to expand their content marketing expertise. Small business owners looking to leverage content for brand growth. Entrepreneurs interested in developing effective online marketing strategies. Anyone eager to understand content creation and marketing dynamics. Career path Content Creator Social Media Manager Content Marketing Specialist Digital Marketing Manager SEO Specialist Content Strategist Certificates Digital certificate Digital certificate - Included Will be downloadable when all lectures have been completed.
Embark on a journey through the realm of effective communication and persuasion with our 'Content Marketing Certification Course'. This course is a beacon of knowledge for those eager to master the artistry of content creation and strategy. It begins with a foundation in crafting compelling content, vital for anyone looking to excel in the digital age. As you progress, you'll delve into the intricacies of content marketing, learning not just what it is but also how to harness its power to connect with audiences meaningfully. By incorporating modules on idea generation and high-impact content creation, the course ensures your skills remain sharp and relevant. Further, the course offers specialized insights into developing a robust content marketing strategy. This includes understanding the nuances of a content marketing agency's role and how to tailor your content to meet specific objectives. Additionally, with a focus on content marketing services and how agencies in hubs like London operate, you gain a global perspective. The curriculum also includes search engine optimization (SEO), ensuring your marketing content reaches its intended audience effectively. This comprehensive approach ensures that by the end of the course, you'll be adept at not only creating content but also measuring its success, a critical skill in today's data-driven market. Learning Outcomes: Acquire expertise in generating and executing a content marketing plan. Develop skills in creating high-impact, engaging marketing content. Understand and apply effective SEO techniques in content creation. Gain proficiency in measuring and analyzing marketing success. Learn to strategize marketing efforts to achieve business goals. Why buy this Content Marketing Certification Course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Certification After studying the course materials of the Content Marketing Certification Course there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Content Marketing Certification Course course for? Individuals aspiring to become content marketers. Marketing team members seeking to enhance their content strategy skills. Business owners looking to leverage content marketing for growth. Freelancers aiming to offer marketing services. Graduates seeking a career in the digital marketing industry. Prerequisites This Content Marketing Certification Course does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Content Marketing Certification Course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Marketing Manager: £35,000 - £50,000 Per Annum SEO Specialist: £25,000 - £40,000 Per Annum Digital Marketing Strategist: £30,000 - £45,000 Per Annum Social Media Manager: £28,000 - £40,000 Per Annum Copywriter: £20,000 - £35,000 Per Annum Marketing Analyst: £27,000 - £42,000 Per Annum Course Curriculum Module 01: Introduction to Content Creation Introduction to Content Creation 00:19:00 Module 02: How to Generate Ideas for Your Content How to Generate Ideas for Your Content 00:21:00 Module 03: How to Create High-Impact Content How to Create High-Impact Content 00:16:00 Module 04: Introduction to Content Marketing Introduction to Content Marketing 00:17:00 Module 05: The Benefits of Content Marketing The Benefits of Content Marketing 00:37:00 Module 06: Content Marketing Strategy Development Content Marketing Strategy Development 00:18:00 Module 07: Search Engine Optimisation Search Engine Optimisation 00:23:00 Module 08: Measuring the Success of Your Content Marketing Measuring the Success of Your Content Marketing 00:40:00 Assignment Assignment - Content Marketing Certification Course 00:00:00
Description: Find out how to become an expert in marketing and learning about social media marketing which will help you in your career advancement. Social Media Marketing is a very effective marketing place as everyone uses it. Through this course, you will learn the advanced skills, knowledge, and information about social media marketing and understand the value of social media buzz and what it can do for you. Find out how to utilise the search engine optimisation and know about marketing on popular social media sites, Twitter and Pinterest. Learn the best marketing skills to become an effective social media expert marketer and help your business succeed. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Social Media Marketing People who have an interest in Social Media Marketing and how to effectively communicate and try promotion to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Advanced Diploma in Social Media Marketing course will be useful and would be beneficial for every kind of occupations and careers like: Businessman Digital Manager Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist Social Media Manager Top Executive. Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Search Engine Optimization What Is Search Engine Optimization? 01:00:00 Search Engines That Use SEO 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Social Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Pinterest Social Marketing Introduction 00:30:00 How to Use Pinterest 01:00:00 How to Win the Hearts of the Target Audience on Pinterest 01:00:00 Understanding Pinterest Etiquette 00:30:00 Marketing Strategies to Build Your Brand and Your Followers 02:00:00 Monetizing Pinterest through Market Hunting 01:00:00 Pinterest Tools to Use in Your Marketing Arsenal 00:15:00 Conclusion 00:15:00 Google Adwords Benefits of online advertising and AdWords 00:30:00 Choosing a campaign type 00:30:00 Measure your results 00:30:00 Blogging Basics Introduction 01:00:00 The Anatomy Of A Profitable Blog 02:00:00 Quick & Easy Optimization 00:30:00 Extending Your Blog's Functionality 00:15:00 Turbocharged Profit Strategies 01:00:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Advanced Diploma in Social Media Marketing 00:30:00 Final Exam Final Exam- Advanced Diploma in Social Media Marketing 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
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YouTube, Twitter, Instagram, Video Marketing) Course 02: Strategic Marketing & Planning Course 03: Content Management Strategy Course 04: Creative Writing Course 05: Digital Marketing - Growth Hacking Course 06: Pay per Click (PPC) Marketing for Lead Generating Course 07: Mobile Marketing Course 08: Search Engine Optimisation (SEO) Course 09: Sales and Marketing Course 10: Communication Skills What You Learn From This Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO) Course: With the aid of this Digital Marketing course curriculum, you will gain a multitude of skills & knowledge, including - Familiarise yourself with the arena of digital marketing. Know what the target audience is & how to find your audience. Delve into the basics of brand identity & brand identity tools. Understand the importance of websites & email marketing. Have a clear knowledge of copywriting, blogging & SEO. 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Course Curriculum of Level 7 Advanced Diploma in Digital Marketing Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups Facebook Pages Facebook Ads Facebook Retargeting Facebook For Local Business (SMM) Google AdWords Twitter Instagram Pinterest LinkedIn Periscope Social Media Live Streaming Podcasting Quora Google Analytics Conclusion CPD 300 CPD hours / points Accredited by CPD Quality Standards Module 01: Introduction to Digital Marketing 14:35 1: Introduction Video Preview 01:19 2: Digital Marketing Preview 02:16 3: DMM Intro Preview 01:33 4: Digital Marketing Strategy in 10 Minutes Preview 09:27 Module 02: Define Your Business & Target Audience 44:53 5: Define your Purpose 04:03 6: Case Studies 05:26 7: Positioning Your Brand 04:06 8: Case studies - Positioning 03:06 9: Unique Selling Proposition 06:01 10: Personality 01:50 11: Case Study - Personality 06:54 12: Find Your Audience 04:57 13: Validate Your Business 08:30 Module 03: Brand Identity 51:37 14: Intro Brand Identity 02:27 15: Case Study - 3 Company Styles 04:44 16: Free Branding Tools 07:40 17: Learn Canva in 10 Minutes 10:35 18: Learn Photoshop in 30 Minutes 26:11 Module 04: Websites 3:03:56 19: Intro to Websites 03:40 20: Choose a Domain Name 05:29 21: Intro to WordPress Lessons 01:15 22: Purchase Hosting and Install WordPress 06:00 23: Navigating WordPress 06:07 24: Install and Activate Themes 06:34 25: Add a Static Home Page 04:09 26: Editing a Page & Change the Site Title 17:06 27: Add and Edit a Menu 05:42 28: Publishing website 01:41 29: Writing a New Post & Organizing Your Blog 09:13 30: Blog Page Design - Excerpts vs Full Content 01:01 31: YouTube Videos 03:44 32: Customise the Sidebar 04:47 33: Add Site Icon with a Plugin 02:26 34: Make Your Website Responsive and Mobile Friendly 03:28 35: Customise Footer Information 03:28 36: Find, Install, and Activate Plugins 07:19 37: Backing Up Your Website 04:48 38: Securing Your Site from Attackers 04:52 39: Make Your Site SEO Friendly 05:37 40: Make Your Website Faster 04:34 41: See your Google Analytics in WordPress 05:06 42: Block Spam with Akismet 03:14 43: Pretty Link Redirects & Link Shortener 02:59 44: WordPress Commenting Systems & Plugins 05:08 45: Secure Contact Forms in WordPress 07:08 46: Free Email Marketing in WordPress 10:59 47: Add Social Sharing Buttons 06:51 48: What Pages Do You Need- 08:42 49: Design a Home Page that Works 08:54 50: The Start Here and About Page 06:15 51: The Resource Page 05:40 Module 05: Email Marketing 58:54 52: Email Marketing 06:52 53: Email Marketing Tools 04:10 54: Lead Magnets 07:27 55: Where to put opt-in forms 05:35 56: Segmenting and Tagging Your Subscribers 05:11 57: Email Sequences 13:06 58: Better Email Subject Lines 03:54 59: Using Analytics to Improve Emails 07:06 60: Case Study - 100 Subscribers in Less Than 1 Week 05:33 Module 06: Copywriting, Blogging & SEO 39:51 61: Copywriting Basics 02:20 62: A.I.D.A- 05:31 63: Case Study of a Sales Page 08:15 64: 10 Commandments of Copywriting 06:42 65: Write Better Headlines 05:21 66: Write Quality Articles 06:18 67: Optimize Your Website SEO 05:24 Module 07: YouTube 1:36:12 68: Digital Marketing - Intro to YouTube 06:39 69: Digital Marketing - Case Study - YouTube Sales Funnel 04:43 70: YouTube SEO - Watch Time vs. Views 03:34 71: Keyword Research for YouTube Videos 05:39 72: Start Your New Channel 03:00 73: Channel Art and Icon 07:23 74: Channel Description 02:42 75: Customise Your Channel Design 04:27 76: Add a Channel Trailer 02:29 77: YouTube Channel Settings and Verification 06:35 78: Upload Defaults, Featured Content, and Channel Branding 06:02 79: Uploading Videos + Titles, Tags, Description 11:41 80: Cards and End Screens 07:53 81: Use YouTube Analytics to Grow Your Channel 06:09 82: Quickly Respond to Fans with the Community Tab 02:18 83: Live Streaming with YouTube Live 04:07 84: Free Music on YouTube Live 01:38 85: Create a YouTube Ad. 05:10 86: Spy on Competition with Social Blade 04:03 Module 08: Video Marketing 2:05:26 87: Digital Marketing - Intro to Video 03:36 88: Video Equipment for Beginners 08:29 89: Tools to Make Your Videos More Professional 04:02 90: Structure a Video that Sells 04:19 91: Intro to Video Production Bootcamp 01:04 92: What Makes a Great Video? 03:18 93: What Type of Video Should You Make? 02:48 94: Great Video Ideas 05:05 95: Plan Your Video 03:31 96: The Pre-Production Checklist 04:04 97: Introduction 01:35 98: Camera Options 06:00 99: Microphone Options 04:37 100: Lighting Options 01:56 101: Editing Tools 02:11 102: Exposing Your Shot 05:26 103: Compose Your Shots 04:26 104: Filming Yourself 01:09 105: Getting the Right Shot 03:43 106: Choose a Background 02:32 107: My Office Video Setup 02:55 108: Exposing with DSLR and Mirrorless Cameras 06:31 109: Focus with DSLR and Mirrorless Cameras 02:36 110: Know Your Lenses 03:36 111: Shoot with Your Webcam 05:50 112: Stabilise Your Shots 02:58 113: Record Great Screencast Videos 04:21 114: Choose the Right Microphone 03:21 115: Record Better Audio in Any Environment 01:27 116: Lavalier Microphones 02:48 117: Shotgun Microphones 00:55 118: Recording Audio with Your Computer 01:33 119: Lighting for Video 01:04 120: Use Natural Light 04:14 121: Three-Point Lighting 07:26 Module 09: Facebook Groups (Social Media Marketing) 25:44 122: Digital Marketing - 9.1 Intro to FB Groups 02:20 123: Create Your Group - Walk Through 11:26 124: Tips for a More Engaged Facebook Group 08:24 125: Scheduling Posts, Live Video, and More 03:34 Module 10: Facebook Pages (Social Media Marketing) 2:23:58 126: Why Facebook Pages are Important for your Business 06:27 127: Creating a Stunning Facebook page for your business 08:57 128: Adding Essential Information to your Facebook Page 10:39 129: Selecting your Profile Image 04:30 130: Creating Professional Facebook Cover Image for your Pages 12:04 131: Creating a Captivating Facebook Page Description Using The Ads. 02:43 132: Getting Your Facebook Page Username 02:46 133: Facebook Page Apps to Increase Fans Engagement 08:05 134: Top 9 Ways to Monetise Your Facebook Page 11:59 135: Exploring Publishing Tools 10:12 136: Scheduling Facebook Posts 04:43 137: Follow Your Competitors on Facebook 11:01 138: How to guarantee your fans see all your posts 09:33 139: Facebook Insights 12:19 140: Promoting your Facebook Page 10:34 141: Four Unlimited Sources of Royalty Free Image 12:19 142: Turn Any Image Into a Clickable Facebook Post 05:07 Module 11: Facebook Ads (Social Media Marketing) 1:01:29 143: Introduction to Facebook Ads 01:13 144: Introduction to the Facebook Ads Manager 05:54 145: Setting up your Facebook payment account 01:54 146: Defining your Facebook Target Audience 12:14 147: Level 1 - Creating the Ad 05:24 148: Level 1 - Boosting Your Post 08:37 149: Level 2 - Creating Your Ad in the Ads Manager 11:24 150: Tips to Have Your Ad Approved 03:25 151: Analysing Results 11:24 Module 12: Facebook Retargeting (Social Media Marketing) 51:08 152: The Importance of Facebook Retargetting 04:51 153: Creating a Facebook Pixel 05:29 154: Installing Pixel In WordPress 04:32 155: Installing Pixel In A Non-WordPress Website 02:27 156: Pixel Testing 03:53 157: Creating Your First Audience With Pixel 03:41 158: Facebook Pixel Advanced Audience Creation 13:46 159: Message - Your Audience Is Too Small 01:50 160: Creating Your Optimised Fb Ad With The Pixel 10:39 Module 13: Facebook For Local Business (SMM) 34:48 161: How Facebook Ads Can Help Your Local Business 06:24 162: The Plan For Your Local Business 07:33 163: Reaching People Around Your Business 10:23 164: Creating Your Local Business Ad 10:28 Module 14: Google AdWords 1:10:12 165: Digital Marketing - Google AdWords For Your Business 01:47 166: How AdWords Works 02:54 167: Example Of Ads That We Are Creating 04:28 168: Setting Up Your Adwords Account 06:51 169: Exploring The AdWords Interface 05:14 170: Discovering The Best Keywords 11:15 171: Creating A Google AdWords Search Campaign 06:10 172: Creating An Ad Group And Adding Keywords 03:43 173: Selecting Your Audience 03:33 174: Choosing Your Bid Setting For Google AdWords 04:21 175: Finalising Your Google AdWords Ad 06:15 176: Managing Your Google Ads Campaigns And Analytics 03:02 177: Creating A YouTube Ad With Google AdWords 09:57 178: Your Next Steps 00:42 Module 15: Twitter (Social Media Marketing) 1:37:45 179: Digital Marketing - The Way Twitter Can Help Your Business Growth 01:47 180: Choosing The Best Username Or Twitter Handle 06:27 181: 4 Tips For Choosing Your Twitter Handle 02:01 182: Creating A Twitter Account 04:53 183: Creating An Outstanding Twitter Profile Page 03:46 184: Adding Your Profile And Header Photo 09:33 185: Writing An Optimised Bio 10:43 186: Pin The Most Important Tweet For Your Bio 06:18 187: Connecting With Other Influencers 05:37 188: Twitter Hashtags 05:42 189: Growing Your Twitter Presence With Jooicer 09:04 190: Add Twitter Buttons To Your Website 09:58 191: Add Twitter Widgets To Your Website 06:51 192: Twitter Ads - Creating Your Ads Account and Campaign 09:32 193: Twitter Ads - Adding your Payment Method 01:21 194: Twitter Ads - Creating other Twitter ads 02:20 195: Twitter Ads - Promoting a Tweet 01:52 Module 16: Instagram (Social Media Marketing) 1:15:38 196: Instagram for Business: Defining The Strategy 04:21 197: Create an Instagram for Business profile 03:52 198: Building a Killer Instagram Profile 02:42 199: Building a Killer Instagram Profile - 2 03:57 200: Building a Killer Instagram Profile - 3 05:04 201: Building a Killer Instagram Profile - 4 01:33 202: Accessing the Ads Manager 02:37 203: Creating your First Instagram Ad 03:58 204: Creating Your Instagram Ad 07:45 205: Important Tips to Have a Successful Ad on Instagram 04:47 206: Mistake 1 02:19 207: Mistake 2 01:14 208: Mistake 3 02:01 209: Mistake 4 00:52 210: Mistake 5 01:04 211: Mistake 6 00:51 212: Tools To Create Instagram Photos 04:22 213: Creating Viral Instagram Photos 13:20 214: Adding Your Logo or Website to your Instagram Post 04:51 215: Instagram Live and Instagram Stories 04:08 Module 17: Pinterest (Social Media Marketing) 1:15:02 216: Why Pinterest And How It Can Your Business Grow 03:16 217: Opening A Pinterest Business Account 03:15 218: Linking Pinterest With Your Website 04:56 219: Linking Pinterest With Other Social Media Platforms 02:04 220: Optimising Your Pinterest Profile 08:52 221: Creating Boards 09:22 222: Using Secret Boards 03:00 223: The Powerful Pinterest Notification 01:18 224: Adding Pinterest Chrome Extension 03:22 225: Adding Pinterest To Your Website 13:37 226: Pinterest Ads - Getting started 03:03 227: Pinterest Ads Pinterest Ads Panel Overview 02:46 228: Creating a Pinterest Ad 13:06 229: Creating Pinterest Ads Fast 03:05 Module 18: LinkedIn (Social Media Marketing) 1:27:54 230: Digital Marketing - Welcome to LinkedIn Marketing 01:40 231: Setting Up a LinkedIn Account 06:26 232: Adding Experience & Skills to Your LinkedIn Account 03:21 233: Adding A Professional Background Photo 04:07 234: Adding Media To Your LinkedIn URL 06:00 235: Changing Your LinkedIn URL 03:30 236: Adding Your Website To LinkedIn 06:23 237: Creating Shareable Content On LinkedIn 04:08 238: LinkedIn Company Pages Examples 05:29 239: Creating a LinkedIn Company Page 02:22 240: Managing Your LinkedIn Company Page 07:08 241: Getting $50 in LinkedIn Ads Credits 02:40 242: LinkedIn Ads Introduction 02:57 243: Creating a LinkedIn Sponsored Content Ad. 11:47 244: Waiting for LinkedIn Ad Approval 00:46 245: Creating a LinkedIn Text Ads Campaign 06:52 246: Creating a LinkedIn Sponsored In Mail Campaign 09:09 247: LinkedIn Campaign Manager 03:09 Module 19: Periscope (Social Media Marketing) 06:18 248: What is Periscope 01:07 249: Optional Equipment 05:11 Module 20: Social Media Live Streaming 1:55:04 250: Basic Equipment for Social Media Streaming 08:42 251: Planning An Irresistible Live Streaming Session 09:43 252: Facebook Live Basics 05:03 253: Facebook Live Session From Your Smartphone 06:47 254: Sharing Your Facebook Live Sessions 02:43 255: Three Ways To Reuse Your Facebook Live Sessions 05:27 256: YouTube Live Basics 02:18 257: Running A YouTube Live From Your Smartphone 04:40 258: Instagram Live 04:08 259: Periscope Live 03:17 260: Introduction to OBS Broadcaster Software 03:19 261: Setting up your OBS Software 10:57 262: Using OBS Studio Mode 04:52 263: Facebook Live Streaming with OBS 12:24 264: YouTube Live Streaming with OBS 06:59 265: Simultaneous Streaming to Facebook, YouTube and Periscope 15:41 266: Other Awesome Software For Live Streaming 08:04 Module 21: Podcasting 22:53 267: Podcasting Intro 03:11 268: Podcasting Tools 06:41 269: Hosting Your Podcast with Libsyn 07:28 270: Submitting Podcast to iTunes 02:18 271: Validate Your Podcast Work 00:57 272: Outsourcing Your Podcast Work 02:18 Module 22: Quora 06:17 273: Quora Basics 02:57 274: Finding the Right Questions, and Optimize Your Answer 03:20 Module 23: Google Analytics 42:51 275: Setting Up Google Analytics 05:33 276: Navigating the Google Analytics Dashboard 06:34 277: Know Your Audience with Analytics 05:35 278: User Acquisition and Behavior Flow 13:18 279: See Where Visitors Click with Page Analytics 04:41 280: User Behavior and Site Speed 04:00 281: Setting Up Goals 03:10 Module 24: Conclusion 02:46 282: Conclusion 01:46 283: Final Words. 01:00 Assessment - Digital Marketing (Optional) 02:00 284: Assignment On - Advanced Diploma in Digital Marketing at QLS Level 7 02:00 Order Your Certificate 02:00 285: Order Your CPD Certificate 01:00 286: Order Your QLS Endorsed Certificate 01:00 Additional Resources 01: Strategic Marketing & Planning 1:55:03 287: Module 1: An Introduction to Strategic Planning 08:25 288: Module 2: Development of a Strategic Plan 15:12 289: Module 3: Strategic Planning for Marketing 08:01 290: Module 4: Strategic and Marketing Analysis 09:25 291: Module 5: Internal Analysis 15:54 292: Module 6: External Analysis 15:03 293: Module 7: Market Segmentation, Targeting and Positioning 11:55 294: Module 8: Approaches to Customer Analysis 15:09 295: Module 9: Approaches to Competitor Analysis 15:59 Additional Resources 02: Content Management Strategy 1:49:59 296: Module 01: Introduction to Content Management 08:32 297: Module 2: Content Management System (CMS) 17:14 298: Module 03: Basics of Content Management Systems 17:52 299: Module 04: Content Strategy 17:37 300: Module 05: Content Marketing 15:30 301: Module 06: Content Marketing Tools and Tactics 16:49 302: Module 07: Content Marketing Strategy 16:25 Additional Resources 03: Digital Marketing - Growth Hacking 12:35 303: Growth Hacking 12:35 Additional Resources 04: Pay per Click (PPC) Marketing for Lead Generating 17:43 304: Lead Generation using PPC Campaigns 03:19 305: Purpose of PPC Marketing 03:15 306: Benefits of PPC Marketing 03:43 307: Use of 20+ PPC & Lead Generations Tools 02:53 308: Planning of Cost & Budgeting of PPC & Google Ads 04:33 Additional Resources 05: Search Engine Optimisation (SEO) 15:46 309: Search Engine Optimization 15:46 Additional Resources 06: Mobile Marketing 13:55 310: Mobile Marketing 13:55 Additional Resources 07: Sales and Marketing 16:44 311: Sales & Marketing 16:44 Additional Resources 08: Communication Skills 13:13 312: Communication Skills 13:13 Who is this course for? This bundle is ideal for: Students seeking mastery in this field Professionals seeking to enhance their skills Anyone who is passionate about this topic Requirements A stable internet or data connection for your learning device is needed to enrol in this Course. Career path Digital Marketing course will help you to bloom as- Content Strategist/Copywriter: £25,000 - £45,000 Per Year Digital Marketer: £25,000 - £50,000+ Email Marketer: £25,000 - £45,000 SEO & SEM Expert: £30,000 - £60,000+ Social Media Manager: £25,000 - £50,000+ Certificates Certificate Accredited by CPDQS Digital certificate - Included After completing all gift courses you are enable to order your Free PDF Certificates from us. Advanced Diploma at QLS Level 7 Hard copy certificate - £139 Show off Your New Skills with a Certificate of Completion After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 139 GBP inside the UK 149 GBP (including postal fees) for International Delivery Certificate Accredited by CPDQS Upon finishing the course, you need to order to receive a Certificate Accredited by CPDQS that is accepted all over the UK and also internationally. The pricing schemes are: 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (International Delivery)
Embark on a transformative journey into the dynamic realm of digital marketing, where innovation meets strategy, and possibilities unfold at every click. Picture yourself mastering the intricacies of the digital landscape, navigating through the riveting modules designed to elevate your understanding of the ever-evolving online sphere. In a world where attention is the new currency, arm yourself with the knowledge that transcends trends and unlocks the secret vaults of customer engagement. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access Dive into the depths of Growth Hacking, where creativity collides with analytics, sculpting a path that extends beyond conventional boundaries. Unravel the artistry behind Customer Journey, decoding the seamless flow that captivates and converts. From the alchemy of Google Adwords to the symphony of SEO, each module is a chapter in the saga of digital mastery. Immerse yourself in the vibrant tapestry of Social Media Marketing, where platforms like Facebook, Instagram, Twitter, and YouTube become your canvases, and every post is a stroke of strategic brilliance. Let the currents of Email and Mobile Marketing guide you, and harness the power of Content Marketing to shape narratives that resonate in the hearts and minds of your audience. Join us, not merely to learn but to embark on a quest where you become the architect of digital excellence, a maestro orchestrating the future of marketing in a connected world. Elevate your understanding, amplify your impact, and let the journey begin. Course Curriculum Module 01: Digital Marketing Foundations Module 02: Legal Landscape in Digital Marketing Module 03: Unleashing Growth Strategies Module 04: Crafting Seamless Customer Journeys Module 05: Decoding Google Adwords Module 06: Advanced Strategies in Adwords Module 07: Search Engine Optimization (SEO) Mastery Module 08: Strategic Social Media Marketing Effective Email MarketingMastering Facebook MarketingLeveraging Instagram for MarketingStrategic Twitter MarketingDominating YouTube MarketingNavigating Mobile Marketing StrategiesContent Marketing Excellence Learning Outcomes: Understand fundamentals of Digital Marketing for strategic online presence. Comprehend legal requirements governing digital marketing practices for ethical campaigns. Master Growth Hacking techniques to fuel rapid business expansion. Map and optimize Customer Journeys for enhanced user experience. Gain expertise in Google Adwords, from basics to advanced strategies. Implement effective SEO, Social Media, and Content Marketing strategies. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Marketing Professionals seeking digital expertise enhancement. Entrepreneurs aiming to leverage online platforms for business growth. Small Business Owners aiming to strengthen their digital marketing competence. Aspiring Digital Marketers looking to build a career in the field. Individuals keen on mastering SEO, Social Media, and PPC strategies. Career path Digital Marketing Manager SEO Specialist Social Media Strategist PPC Specialist Content Marketing Manager Email Marketing Coordinator Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Welcome to the Introduction to Blogging Course! In today's digital age, blogging has become an essential skill, offering immense value both personally and professionally. Blogging allows you to express your thoughts, share your expertise, and connect with a global audience. Learning blogging is crucial as it enhances your ability to communicate effectively online, a key asset in the modern world. This Introduction to Blogging course will equip you with the skills to create engaging content, optimize your blog for search engines, and build a loyal audience. Proficiency in blogging can significantly boost your career prospects, especially in the UK, where digital content roles are on the rise. Bloggers in the UK can earn an average salary of £30,000 to £40,000 annually. The blogging industry is thriving, with a growth rate of around 12% annually, highlighting the increasing demand for skilled bloggers. By mastering blogging, you can open doors to diverse job opportunities, from content creation to digital marketing. Enroll now and take the first step towards a rewarding blogging career! Key Features: CPD Certified Introduction to Blogging Course Developed by Specialist Lifetime Access Course Curriculum Module 01: Introduction to Blogging Module 02: Strategizing Your Blogging Path Module 03: Creating Engaging Content Module 04: Designing Your Blog and Enhancing User Experience Module 05: Bloggers' Guide to Search Engine Optimization (SEO) Module 06: Building Your Blog's Audience Module 07: Strategies for Blog Monetization Module 08: Tracking Analytics and Performance Module 09: Ethical and Legal Considerations in Blogging Learning Outcomes: Master captivating content creation for sustained audience engagement. Design blogs for optimal user experience and aesthetic appeal. Navigate SEO intricacies to boost your blog's online visibility. Grow your blog audience strategically through proven techniques. Unlock monetisation strategies that turn passion into profit ethically. Analyse and enhance blog performance with advanced analytics insights. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Introduction to Blogging course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of Introduction to Blogging. Moreover, this course is ideal for: Aspiring bloggers hungry for digital influence and audience growth. Content creators seeking to monetise their passion ethically. Digital marketers aiming to sharpen their blogging arsenal. Entrepreneurs wanting to elevate brand presence through compelling blogs. SEO enthusiasts eager to master the intricacies of blog optimisation. Requirements There are no requirements needed to enrol into this Introduction to Blogging course. We welcome individuals from all backgrounds and levels of experience to enrol into this Introduction to Blogging course. Career path After finishing this Introduction to Blogging course you will have multiple job opportunities waiting for you. Some of the following Job sectors of Introduction to Blogging are: Content Writer - £20K to 35K/year. SEO Specialist - £22K to 40K/year. Digital Marketing Manager - £30K to 55K/year. Social Media Manager - £25K to 45K/year. Copywriter - £25K to 40K/year. Certificates Digital certificate Digital certificate - Included Will be downloadable when all lectures have been completed.
Overview Social media marketing has changed the dynamic of business marketing. Without it, it is impossible to stay in the business game. Master the art of social media marketing with the online Social Media Marketing training program. This course will equip you with this valuable skill set in no time. In this course you will grasp a clear understanding of how social media marketing works. The course will provide you with detailed lectures on business branding and sales psychology. Here, you will get an opportunity to build your skills in SEO. After that the course will deliver modules on marketing in different social platforms such as Facebook, Instagram, LinkedIn and more. So, if you are ready to thrive in the world of digital marketing, join the course today! Course Preview Learning Outcomes Understand the vitals of social media marketing Enhance your knowledge of the psychology behind sales Learn the principles of business branding Build your expertise in SEO Develop your expertise in Instagram marketing, Facebook marketing, YouTube marketing etc. Why Take This Course From John Academy? Affordable, well-structured and high-quality e-learning study materials Meticulously crafted engaging and informative tutorial videos and materials Efficient exam systems for the assessment and instant result Earn UK & internationally recognised accredited qualification Easily access the course content on mobile, tablet, or desktop from anywhere, anytime Excellent career advancement opportunities Get 24/7 student support via email What Skills Will You Learn from This Course? SEO Social Media Marketing Business Branding Who Should Take This Social Media Marketing? Whether you're an existing practitioner or an aspiring professional, this course is an ideal training opportunity. It will elevate your expertise and boost your CV with key skills and a recognised qualification attesting to your knowledge. Are There Any Entry Requirements? This Social Media Marketing is available to all learners of all academic backgrounds. But learners should be aged 16 or over to undertake the qualification. And a good understanding of the English language, numeracy, and ICT will be helpful. Social Media Marketing Certification After completing and passing the Social Media Marketing course successfully, you will be able to obtain a Recognised Certificate of Achievement. Learners can obtain the certificate in hard copy at £14.99 or PDF format at £11.99. Career Pathâ This exclusive Social Media Marketing course will equip you with effective skills and abilities and help you explore career paths such as Digital Marketer Social Media Influencer Business Owner SEO Module 01: Social Media Marketing Social Media Marketing 00:34:00 Module 02: Sales Psychology Sales Psychology 00:35:00 Module 03: Business Branding Business Branding 00:52:00 Module 04: Search Engine Optimization Search Engine Optimisation (SEO) 00:53:00 Module 05: Facebook Marketing Facebook Marketing 00:43:00 Module 06: YouTube Marketing YouTube Marketing 01:18:00 Module 07: Instagram Marketing Instagram Marketing 01:07:00 Module 08: Twitter Marketing Twitter Marketing 00:54:00 Module 09: Pinterest Marketing Pinterest Marketing 00:59:00 Module 10: LinkedIn Marketing LinkedIn Marketing 00:59:00 Module 11: Quora Marketing Quora Marketing 00:53:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Dive into the fascinating realm of the 'Custom Face Mask Store' course! Unveil the secrets behind setting up an eye-catching home page and breathe life into it by crafting or discovering beguiling designs. Our meticulously curated modules ensure you navigate the intricacies of syncing your site with Spreadshirt, all while grounding your website in the principles of metadata and search engine optimisation. Learning Outcomes Understand the foundational steps in establishing a custom face mask store online. Develop and integrate unique or sourced designs to enhance product variety. Master the art of crafting engaging 'Store', 'Contact', and 'About Us' pages. Implement efficient linking strategies with platforms like Spreadshirt. Gain proficiency in enhancing website visibility through metadata and SEO. Why buy this Custom Face Mask Store course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Custom Face Mask Store there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Custom Face Mask Store course for? Entrepreneurs keen on venturing into the e-commerce domain. Artists and designers looking to monetise their creativity. Web developers aiming to expand their expertise in niche markets. Digital marketing enthusiasts desiring to understand the face mask niche. Anyone aspiring to establish a unique online business presence. Prerequisites This Custom Face Mask Store does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Custom Face Mask Store was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Custom Face Mask Store Owner: £30,000 - £60,000 Web Designer for E-commerce: £25,000 - £45,000 SEO Specialist: £27,000 - £50,000 Digital Marketing Manager: £32,000 - £60,000 E-commerce Business Consultant: £40,000 - £70,000 Graphic Designer for Online Stores: £22,000 - £40,000 Course Curriculum Custom Face Mask Store Module 01: Introduction 00:03:00 Module 02: Creating the Home Page 00:09:00 Module 03: Create Your Own Designs 00:10:00 Module 04: Where to Find Designs 00:16:00 Module 05: Linking Site with Spread shirt 00:14:00 Module 06: Create the Store, Contact & About Us Page 00:27:00 Module 07: Metadata & Search Engine Optimization 00:11:00 Assignment Assignment - Custom Face Mask Store 00:00:00
Embark on an enlightening voyage with 'Blogging for Beginners: Launching and Growing Your Blog'. Discover the artistry and strategy behind successful blogging in the digital era. Starting with an insightful introduction, this course elucidates the essence of crafting compelling narratives. Navigate the nuances of blog aesthetics and prioritise visitor engagement. Master the techniques of SEO tailored for bloggers, ensuring your voice reaches the farthest corners of the online world. Delve into expanding your readership and implementing revenue-generating models. Additionally, acquire proficiency in data analytics, tracking your blog's evolution while upholding ethical and legal standards. Don't just blog; blog brilliantly! Learning Outcomes Understand the foundational principles and significance of blogging in today's digital world. Learn to plan, design, and optimise a blog ensuring a delightful user journey. Acquire skills to produce captivating content that resonates with your audience. Grasp techniques to grow your readership and effectively implement monetisation strategies. Gain knowledge on analytics, performance metrics, and the ethical considerations in blogging. Why buy this Blogging for Beginners: Launching and Growing Your Blog? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Blogging for Beginners: Launching and Growing Your Blog there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Self Blogging for Beginners: Launching and Growing Your Blog course for? Aspiring bloggers looking to launch their first blog with clarity and confidence. Current bloggers aiming to amplify their reach and influence. Content creators wishing to expand their skill set into the realm of blogging. Digital marketers keen on integrating blogging into their strategy. Business owners desiring to harness the power of blogs for brand elevation. Prerequisites This Blogging for Beginners: Launching and Growing Your Blog does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Blogging for Beginners: Launching and Growing Your Blog was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Blogger: Average Salary - £20,000 - £30,000 per annum Content Strategist: Average Salary - £35,000 - £50,000 per annum Digital Marketer: Average Salary - £30,000 - £45,000 per annum SEO Specialist: Average Salary - £25,000 - £40,000 per annum Blog Manager: Average Salary - £28,000 - £42,000 per annum Content Analyst: Average Salary - £27,000 - £43,000 per annum Course Curriculum Module 01: Blogging An Introduction Blogging An Introduction 00:10:00 Module 02: Planning Your Blogging Journey Planning Your Blogging Journey 00:17:00 Module 03: Crafting Captivating Content Crafting Captivating Content 00:16:00 Module 04: Blog Design and User Experience Blog Design and User Experience 00:17:00 Module 05: Search Engine Optimisation (SEO) for Bloggers Search Engine Optimisation (SEO) for Bloggers 00:14:00 Module 06: Growing Your Blog Audience Growing Your Blog Audience 00:22:00 Module 07: Monetisation Strategies Monetisation Strategies 00:17:00 Module 08: Analytics and Performance Tracking Analytics and Performance Tracking 00:14:00 Module 09: Ethical and Legal Aspects of Blogging Ethical and Legal Aspects of Blogging 00:08:00
Overview Uplift Your Career & Skill Up to Your Dream Job - Learning Simplified From Home! Kickstart your career & boost your employability by helping you discover your skills, talents and interests with our special Social Media Marketing Course -The Step by Step Guide Course. You'll create a pathway to your ideal job as this course is designed to uplift your career in the relevant industry. It provides professional training that employers are looking for in today's workplaces. The Social Media Marketing Course -The Step by Step Guide Course is one of the most prestigious training offered at StudyHub and is highly valued by employers for good reason. This Social Media Marketing Course -The Step by Step Guide Course has been designed by industry experts to provide our learners with the best learning experience possible to increase their understanding of their chosen field. This Social Media Marketing Course -The Step by Step Guide Course, like every one of Study Hub's courses, is meticulously developed and well researched. Every one of the topics is divided into elementary modules, allowing our students to grasp each lesson quickly. At StudyHub, we don't just offer courses; we also provide a valuable teaching process. When you buy a course from StudyHub, you get unlimited Lifetime access with 24/7 dedicated tutor support. Why buy this Social Media Marketing Course -The Step by Step Guide? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Social Media Marketing Course -The Step by Step Guide there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Social Media Marketing Course -The Step by Step Guide course is ideal for Students Recent graduates Job Seekers Anyone interested in this topic People already working in the relevant fields and want to polish their knowledge and skill. Prerequisites This Social Media Marketing Course -The Step by Step Guide does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Social Media Marketing Course -The Step by Step Guide was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Social Media Marketing Course -The Step by Step Guide is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Module 01: Social Media Marketing Social Media Marketing 00:34:00 Module 02: Sales Psychology Sales Psychology 00:35:00 Module 03: Business Branding Business Branding 00:52:00 Module 04: Search Engine Optimization Search Engine Optimization 00:53:00 Module 05: Facebook Marketing Facebook Marketing 01:23:00 Module 06: YouTube Marketing YouTube Marketing 01:18:00 Module 07: Instagram Marketing Instagram Marketing 01:07:00 Module 08: Twitter Marketing Twitter Marketing 00:54:00 Module 09: Pinterest Marketing Pinterest Marketing 00:59:00 Module 10: LinkedIn Marketing LinkedIn Marketing 00:59:00 Module 11: Quora Marketing Quora Marketing 00:53:00