52 Retargeting courses

Register on the Google Ads for eCommerce Businesses - Specialized Course today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Google Ads for eCommerce Businesses - Specialized Course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Google Ads for eCommerce Businesses - Specialized Course Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Google Ads for eCommerce Businesses - Specialized Course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Ecommerce for AdWords Campaigns 1. Introduction 00:01:00 2. Ecommerce Campaign Structure 00:07:00 3. Dynamic Search Ads 00:02:00 4. Search Campaigns 00:02:00 5. Ad Customisers 00:01:00 6. Google Shopping Campaign Structure Setup 00:03:00 7. Multi-tiered Retargeting strategies tailored for eCommerce 00:07:00 8. 404 Error Checking Scrip 00:07:00 Ecommerce & Enhanced - Ecommerce tracking for Google Analytics 9. Background to ecommerce tracking reports 00:03:00 10. Setup for ecommerce tracking 00:04:00 11. Ecommerce Reports Review in Google Analytics 00:07:00 Product Feeds for AdWords 12. The Future of Google Shopping 00:03:00 13. Background to Product Feeds 00:08:00 14. Google Merchant Centre Walk-through 00:06:00 15. Feed Policy & Troubleshooting Issues 00:03:00 16. Optimising Feed Quality 00:07:00 17. Advanced Merchant Centre Opportunities, Suggestions & Price Benchmarks 00:02:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Digital marketing is the component of marketing that uses the internet and online-based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Stay relevant in a digital-centric world. From Google Ads to social media, SEO to strategy, the Complete Digital Marketing Diploma covers all the essentials of a well-rounded skill set.  Start your journey to becoming a certified digital marketing professional today.  Before moving on to websites, email marketing and copywriting, blogging, and SEO, you’ll learn to define your business and target demographic, as well as establish a brand identity that will resonate with your clients (search engine optimization). Following that is a comprehensive look at social media, which includes YouTube, Twitter, Instagram, Pinterest, LinkedIn, Periscope, and, of course, Facebook, which is divided into many divisions due to its importance. The training also covers social media live streaming and podcasting, as well as Google Analytics and Google Plus. Upon completion, you will gain a solid understanding of digital media and be able to apply the acquired knowledge in the real world either for your business or for your clients. Learning Outcomes Develop a comprehensive digital marketing strategy tailored to your business goals. Create and establish a strong brand identity across various digital platforms. Design and optimise websites for enhanced user experience and increased conversion rates. Execute effective email marketing campaigns to engage and nurture leads. Craft compelling copy and blogs that resonate with your target audience. Utilise video marketing techniques to captivate and engage online audiences. Harness the power of social media platforms like Facebook, Twitter, Instagram, and LinkedIn for marketing purposes. Implement Google AdWords campaigns to drive targeted traffic and increase sales. Analyse website and campaign performance using Google Analytics data to make data-driven decisions. Utilise emerging digital marketing channels like podcasting, live streaming, and Quora for brand promotion. Why choose this course Affordable, Accessible, informative and well-structured study materials Earn a globally recognised accredited qualification Study in your own time, at your own pace, through any device Benefit from feedback through mock exams and multiple-choice assessments Excellent career advancement/career switch opportunities Get 24/7 help or advice from our email and live chat teams Who is this course for Entrepreneurs looking to establish or expand their online presence and drive business growth. Small business owners aim to improve their digital marketing efforts and reach wider audiences. Marketing professionals seek to enhance their skills and stay updated with the latest trends in digital marketing. Freelancers interested in offering digital marketing services to clients and building a successful career in the field. Students pursuing degrees or certifications in marketing or related fields who want to gain practical digital marketing skills. Entry requirements This course is available to learners of all academic backgrounds, but you must be 16 or above to undertake the qualification. Apart from that, all you need is an internet connection, a good understanding of English and a passion for learning. Certification CPD Accredited Certificate After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Career path Digital Marketing Manager Social Media Manager SEO Specialist Content Marketing Manager Email Marketing Specialist PPC Specialist Digital Marketing Consultant Brand Manager Course Contents Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups (Social Media Marketing) Facebook Pages (Social Media Marketing) Facebook Ads (Social Media Marketing) Facebook Retargeting (Social Media Marketing) Facebook For Local Business (Social Media Marketing) Google Adwords Twitter (Social Media Marketing) Instagram (Social Media Marketing) Pinterest (Social Media Marketing) LinkedIn (Social Media Marketing) Periscope (Social Media Marketing) Social Media Live Streaming Podcasting Quora Google Analytics Google Plus (Social Media Marketing) Conclusion

The course is designed for Google Ads (Google AdWords) practitioners that already have basic knowledge in setting up and running AdWords accounts. The course explores advanced techniques and ideas that I have picked up and developed over 10 years running AdWords campaigns for small to large scale clients. I explain the idea behind each technique and I give you ideas and example cases on how I have used it. I then show you how to set it up step by step inside Google Ads. We also look at how to interpret results and how to apply it to your own campaigns, we look at real data and actual results. What you'll learn Google Ads Campaign Experiments: Best Use Cases, Step-by-Step Setup, Analysis, Implementation Access Google Ads tools for forecasting performance Budget Optimisation techniques using regression formula Advanced Concept Testing: moving beyond A/B ad testing to testing concepts Improving Geotargeting for Local Businesses With A Double Campaign Structure How To Setup, Run, Pivot & Interpret the Paid & Organic Report Make A Strong Argument For Running Branded Ads Using the Paid & Organic Report Identify Opportunities Between Organic & Paid Listings Learn to use a free Google Sheets template for automating and tracking budgets in multiple ad accounts How to find the key pitfalls in any Google Ads account How to Audit a new or existing Google Ads account and find issues to improve upon quickly Utilise Dynamic Ad Customisers for more personalised ads Understand the power of using Google Analytics with Google Ads and be familiar with Audience setup and relevant Google Ads reports in GA Understand attribution models and why the default last click is not always ideal Implement Machine Learning features within Google Ads to benefit your account in ways that human optimisation could never reach Develop a multi-funnel remarketing strategy for GDN and search campaign Requirements Able to set up your own Google Ads account Be confident navigating Google Ads accounts Basic exposure to excel filtering & pivot tables Introduction 1. Introduction 00:02:00 Testing to Ad Concepts 2. Introduction to Ad Concepts 00:02:00 3.Example Ad Concepts 00:04:00 4. Label Setup 00:04:00 5. Reporting on Ad Concepts 00:08:00 Google Ads Paid % Organic Interaction Report 6. Understanding the usefulness of this report 00:03:00 7.Linking Google Ads with Search Console 00:04:00 8.Excel Report Setup & Pivot 00:04:00 9.Identifying Google Ads & SEO Search Term Opportunities 00:02:00 10.CTR Interaction between SEO & SEM 00:06:00 Geolocal Campaigns - Double Campaign Structure 11.The theory behind the double campaign 00:04:00 12.A practical example inside Google Ads 00:03:00 Google Ads Campaign - Experiments (Drafts & Experiments) 13.Introduction to Drafts & Experiments 00:05:00 14.Example experiment Ideas for use 00:06:00 15.Draft & Experiment Setup 00:10:00 16.Report Analysis & explanation of symbols 00:05:00 Automate Budgeting for Multiple Ad Accounts 17. Introduction to the Google Spreedsheet template 00:02:00 18. Data Inputs 00:04:00 19. Reading the sheet output 00:06:00 AdWords Audit 20. Audit Overview 00:02:00 21. Auditing the Account Structure 00:08:00 22. Campaign Settings 00:04:00 23. Auditing on the AdGroup Level 00:10:00 24. Other Things to look for in an Audit 00:08:00 Remarketing Strategy & Implementation 25. Why Remarketing Works 00:03:00 26.GDN Remarketing 00:06:00 27.Remarketing Lists for Search Ads (RLSA) & IF Statements 00:04:00 28. Customer Match (Email Retargeting) 00:01:00 29. Dynamic Remarketing 00:04:00 30. Lookalike Audiences 00:02:00 31. GDN Banner Sizes & Other Things to Consider 00:03:00 32. Audience List Sharing 00:14:00 33. Remarketing with Events 00:06:00 Artificial Intelligence & Machine Learning 34.What is AI & ML 00:06:00 35. Auto Rotate for Budgets & Ads 00:03:00 36.Dynamic Search Ads 00:03:00 37.Smart Bidding Strategies 00:07:00 38.Lookalike Audiences 00:02:00 39.Data Driven Attribution Models 00:03:00 Dynamic Ad Customisers 40.Introduction to Ad Customisers 00:04:00 41. Advantages & Example Uses 00:05:00 42.Setting up the Business Data Feed 00:06:00 43.Best Practice for Ads 00:03:00 Google Analytics for Google Ads 44. The Advantages of linking AdWords with GA 00:04:00 45. Linking GA & AdWords 00:02:00 46. AdWords Reports in GA 00:01:00 47. GA Conversion Tracking & Goal Setup 00:07:00 48. Remarketing Segments in GA 00:13:00 49. Attribution Models in Google Analytics 00:07:00 Using Scripts 50. Introduction to AdWords Scripts 00:04:00 51. 404 Link Checker Script 00:07:00 52. Experiment Results Script 00:07:00 53. Google Ads Audit Script 00:06:00 AdWords Editor 54. Introduction and advantages of AdWords Editor over the online interface 00:04:00 55. Example Uses for AdWords Editor 00:04:00 56.AdWords Editor - what you can't do 00:02:00 Competitor Research Tools 57.Auction Insights displayed graphically 00:17:00 58.3rd Party Competitor Research Tools -SEMrush 00:16:00 Landing Page Software 59.Why Use Landing Page Software 00:06:00 60.Unbounce Walk-through 00:08:00 61. Tracking integration for landing pages 00:09:00 New Features in 2018/19 62.Ad Variations 00:06:00 63.Search Responsive Ads 00:05:00 64. Life Events Audiences 00:04:00 65. Custom Intent Audiences 00:04:00

This comprehensive digital marketing bundle course empowers you to unlock the potential of various online marketing channels. You'll explore the fundamentals of website creation, email marketing, and video marketing, providing a strong foundation for building an online presence. Delving deeper, you'll master the art of social media advertising, focusing on the two powerhouses - Facebook Ads and Instagram Ads.

Kickstart your career & boost your employability by helping you discover your skills, talents and interests with our special Digital Marketing for Beginners to Advanced Course. You'll create a pathway to your ideal job as this course is designed to uplift your career in the relevant industry. It provides professional training that employers are looking for in today's workplaces. The Digital Marketing Course is one of the most prestigious training offered at Study Hub and is highly valued by employers for good reason. This Digital Marketing Course has been designed by industry experts to provide our learners with the best learning experience possible to increase their understanding of their chosen field. This Digital Marketing Course, like every one of Study Hub's courses, is meticulously developed and well researched. Every one of the topics is divided into elementary modules, allowing our students to grasp each lesson quickly. At Study Hub, we don't just offer courses; we also provide a valuable teaching process. When you buy a course from Study Hub, you get unlimited Lifetime access with 24/7 dedicated tutor support. Learning Outcomes Grasp the essentials of digital marketing from foundational concepts to advanced strategies. Dive into the intricacies of launching and managing an online e-commerce store. Explore effective digital marketing strategies tailored for e-commerce businesses. Harness the power of affiliate marketing to amplify your online presence. Implement proven tips to significantly boost online sales for e-commerce ventures. Why choose this Digital Marketing for Beginners to Advanced course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Digital Marketing for Beginners to Advanced course for? Aspiring digital marketers eager to kickstart a successful online career. Business owners and entrepreneurs aiming to enhance their e-commerce presence. Marketing enthusiasts seeking a comprehensive understanding of digital strategies. Individuals looking to monetize e-commerce ventures through effective marketing. Anyone eager to unlock the secrets of successful digital marketing in the modern era. Career path Digital Marketing Specialist: £25,000 - £40,000 E-commerce Manager: £30,000 - £50,000 Affiliate Marketing Strategist: £28,000 - £45,000 Online Sales Consultant: £25,000 - £38,000 E-commerce Business Owner: Earnings vary based on business success Digital Marketing Director: £40,000 - £70,000 Prerequisites This Digital Marketing for Beginners to Advanced does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Digital Marketing for Beginners to Advanced was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction Digital Marketing Starting an Online ECommerce Store preview 00:06:00 Module 02: Digital Marketing Starting An Online Ecommerce Store Types Of E-Commerce Store 00:04:00 Types Of E-Commerce Business Models 00:04:00 What You Can Sell In An E-Commerce Store 00:03:00 Digital Marketing Strategies 00:04:00 Tips To Increase E-Commerce Online Sales 00:04:00 Incorporating Affiliate Marketing Into Your E-Commerce Business 00:04:00 Module 03: Digital Marketing Strategies To Market An E-Commerce Business Boost Product Visualisation 00:03:00 Three Main Purposes Of Any Product Video 00:03:00 Automate With Chatbots 00:05:00 Reduce Cart Abandonment 00:04:00 Use Retargeting Tactics 00:03:00 Module 04: Incorporating Affiliate Marketing Into Your E-Commerce Business Determine If An Affiliate Program Is Right For You 00:04:00 Find Publishers To Partner With 00:05:00 Review And Approved Publishers 00:04:00 Conduct Outgoing Review 00:04:00 Win New Customers With Referral Marketing 00:04:00 Module 05: Tips To Increase E-Commerce Online Sales Reach In Market Shoppers With Google Shopping Ads 00:03:00 Remarket To Them Display Ads 00:04:00 Turn Likes Into Sales With Shopping On Instagram 00:04:00 Instill Trust With Customer Reviews 00:03:00 Up Your Cross Selling Game With Pop Ups 00:04:00 Module 06: Types Of E-Commerce Business Models Drop Shipping 00:04:00 Wholesaling And Warehousing 00:04:00 Private Labelling And Manufacturing 00:04:00 White Leveling 00:03:00 Subscription 00:04:00 Module 07: Types Of E-Commerce Store Business To Business E Commerce 00:04:00 Business To Consumer E Commerce 00:05:00 Consumer To Consumer 00:04:00 Consumer To Business E Commerce 00:03:00 B2g - Government Or Public Administration 00:05:00 Module 08: What You Can Sell In An E-Commerce Store Identify Or Create Product That Solve A Problem 00:04:00 Find Product You And Other People Are Passionate About 00:05:00 Find Products With Branding Potential 00:04:00 Hop On Trends Early 00:04:00 Find Product That Fulfill Guilty E Pleasures 00:04:00 Module 09: Conclusion Review 00:04:00 Assignment - Digital Marketing for Beginners to Advanced 02:27:00 Assignment

Description Register on the Digital Marketing for Beginners to Advanced today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a certificate as proof of your course completion. The Digital Marketing for Beginners to Advanced course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablets, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With This Course Receive a digital certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Certificate of Achievement After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for 9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for 15.99, which will reach your doorsteps by post.  Method of Assessment You need to attend an assessment right after the completion of this course to evaluate your progression. For passing the assessment, you need to score at least 60%. After submitting your assessment, you will get feedback from our experts immediately. Who Is This Course For The course is ideal for those who already work in this sector or are aspiring professionals. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge.   Course Content Module 01: Introduction Digital Marketing Starting an Online ECommerce Store preview 00:06:00 Module 02: Digital Marketing Starting An Online Ecommerce Store Types Of E-Commerce Store 00:04:00 Types Of E-Commerce Business Models 00:04:00 What You Can Sell In An E-Commerce Store 00:03:00 Digital Marketing Strategies 00:04:00 Tips To Increase E-Commerce Online Sales 00:04:00 Incorporating Affiliate Marketing Into Your E-Commerce Business 00:04:00 Module 03: Digital Marketing Strategies To Market An E-Commerce Business Boost Product Visualisation 00:03:00 Three Main Purposes Of Any Product Video 00:03:00 Automate With Chatbots 00:05:00 Reduce Cart Abandonment 00:04:00 Use Retargeting Tactics 00:03:00 Module 04: Incorporating Affiliate Marketing Into Your E-Commerce Business Determine If An Affiliate Program Is Right For You 00:04:00 Find Publishers To Partner With 00:05:00 Review And Approved Publishers 00:04:00 Conduct Outgoing Review 00:04:00 Win New Customers With Referral Marketing 00:04:00 Module 05: Tips To Increase E-Commerce Online Sales Reach In Market Shoppers With Google Shopping Ads 00:03:00 Remarket To Them Display Ads 00:04:00 Turn Likes Into Sales With Shopping On Instagram 00:04:00 Instill Trust With Customer Reviews 00:03:00 Up Your Cross Selling Game With Pop Ups 00:04:00 Module 06: Types Of E-Commerce Business Models Drop Shipping 00:04:00 Wholesaling And Warehousing 00:04:00 Private Labelling And Manufacturing 00:04:00 White Leveling 00:03:00 Subscription 00:04:00 Module 07: Types Of E-Commerce Store Business To Business E Commerce 00:04:00 Business To Consumer E Commerce 00:05:00 Consumer To Consumer 00:04:00 Consumer To Business E Commerce 00:03:00 B2g - Government Or Public Administration 00:05:00 Module 08: What You Can Sell In An E-Commerce Store Identify Or Create Product That Solve A Problem 00:04:00 Find Product You And Other People Are Passionate About 00:05:00 Find Products With Branding Potential 00:04:00 Hop On Trends Early 00:04:00 Find Product That Fulfill Guilty E Pleasures 00:04:00 Module 09: Conclusion Review 00:04:00 Assignment Assignment - Digital Marketing for Beginners to Advanced 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Register on the Digital Marketing : Starting An Online E-Commerce Store today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get an e-certificate as proof of your course completion. The Digital Marketing : Starting An Online E-Commerce Store is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Digital Marketing : Starting An Online E-Commerce Store Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Digital Marketing : Starting an online E-Commerce Store, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Introduction to Digital Marketing Starting an Online E-Commerce Store Introduction 00:06:00 Module 01: Types of E-Commerce Stores Types of E-Commerce Stores 00:04:00 Business to Business Ecommerce 00:04:00 Business to Consumer Ecommerce 00:05:00 Ecommerce 00:04:00 Consumer to Business Ecommerce 00:03:00 B2G (also called B2A) Government / Public Administration 00:05:00 Module 02: Types of E-Commerce Business Models Types of E-Commerce Business Models 00:04:00 Drop Shipping 00:04:00 Wholesaling and Warehousing 00:04:00 Private Labeling and Manufacturing 00:04:00 White Labeling 00:03:00 Subscription 00:04:00 Module 03: What You Can Sell in an E-Commerce Store What You Can Sell in an E-Commerce Store 00:03:00 Identify or Create Products That Solve a Problem 00:04:00 Find Products You and Other People are Passionate About 00:05:00 Find Products With Branding Potential 00:04:00 Hop on Trends Early 00:04:00 Find Products that Fulfill Guilty Pleasures 00:04:00 Module 04: Digital Marketing Strategies to Market an E-Commerce Business Digital Marketing Strategies to Market an E-Commerce Business 00:04:00 Boost Product Visualization 00:03:00 Add Video 00:03:00 Automate with Chatbots 00:05:00 Reduce Cart Abandonment 00:04:00 Use Retargeting Tactics 00:03:00 Module 05: Tips to Increase E-Commerce Online Sales Tips to Increase E-Commerce Online Sales 00:04:00 Reach in-market Shoppers with Google Shopping Ads 00:03:00 Remarket to Them with Display Ads 00:04:00 Turn Likes into sales with Shopping on Instagram 00:04:00 Instill Trust with Customer Reviews 00:03:00 Up your Cross-selling Game with Pop-ups 00:04:00 Module 06: Incorporating Affiliate Marketing into Your E-Commerce Business Incorporating Affiliate Marketing into Your E-Commerce Business 00:04:00 Determine if an Affiliate Program is Right for You 00:04:00 Find Publishers to Partner With 00:05:00 Review and Approve Publishers 00:04:00 Conduct Ongoing Review 00:04:00 Win new Customers with Referral Marketing (Affiliate Marketing) 00:04:00 Module 07: Conclusion Review 00:04:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Highlights of the Course Course Type: Online Learning Duration: 1 to 2 hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about digital marketing Understand the core competencies and principles of digital marketing Explore the various areas of digital marketing Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert digital marketerr Digital Marketing Course Master the skills you need to propel your career forward in digital marketing. This course will equip you with the essential knowledge and skillset that will make you a confident digital marketer and take your career to the next level. This comprehensive digital marketing course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this digital marketing course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective digital marketing practice and equip you with the essential skills, confidence and competence to assist you in the digital marketing industry. You'll gain a solid understanding of the core competencies required to drive a successful career in digital marketing. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for digital marketer or for people who are aspiring to specialise in digital marketing. Enrol in this digital marketing course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive digital marketing course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this digital marketing can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This digital marketing course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This digital marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This digital marketing course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Introduction 00:06:00 Types of E-Commerce Stores 00:04:00 B2B: Business to Business Ecommerce 00:04:00 B2c: Business to Consumer Ecommerce 00:05:00 C2C Ecommerce 00:04:00 C2B: Consumer to Business Ecommerce 00:03:00 B2G (also called B2A) Government / Public Administration 00:05:00 Types of E-Commerce Business Models 00:04:00 Drop Shipping 00:04:00 Wholesaling and Warehousing 00:04:00 Private Labeling and Manufacturing 00:04:00 White Labeling 00:03:00 Subscription 00:04:00 What You Can Sell in an E-Commerce Store 00:03:00 Identify or Create Products That Solve a Problem 00:04:00 Find Products You and Other People are Passionate About 00:05:00 Find Products With Branding Potential 00:04:00 Hop on Trends Early 00:04:00 Find Products that Fulfill Guilty Pleasures 00:04:00 Digital Marketing Strategies to Market an E-Commerce Business 00:04:00 Boost Product Visualization 00:03:00 Add Video 00:03:00 Automate With Chatbots 00:05:00 Reduce Cart Abandonment 00:04:00 Use Retargeting Tactics 00:03:00 Tips to Increase E-Commerce Online Sales 00:04:00 Reach in-market Shoppers with Google Shopping Ads 00:03:00 Remarket to Them with Display Ads 00:04:00 Turn Likes into sales with Shopping on Instagram 00:04:00 Instill Trust with Customer Reviews 00:03:00 Up your Cross-selling Game with Pop-ups 00:04:00 Incorporating Affiliate Marketing into Your E-Commerce Business 00:04:00 Determine if an Affiliate Program is Right for You 00:04:00 Find Publishers to Partner With 00:05:00 Review and Approve Publishers 00:04:00 Conduct Ongoing Review 00:04:00 Win new Customers with Referral Marketing (Affiliate Marketing) 00:04:00 Review 00:04:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

From this course, you will gain a solid understanding of online digital marketing where you will learn social media strategies, SEO and many more. You will also learn how to craft compelling campaigns, analyse data for insights and engage your target audience effectively. This Course At A Glance Accredited by CPD UK Endorsed by Quality Licence Scheme Get an introduction to the types of e-commerce stores. Understand B2B, B2C, C2B, B2G and B2A e-commerce. Recognise the types of e-commerce business models. Know about wholesaling, warehousing, private labelling and manufacturing. Understand white labelling, subscription and drop shipping. Recognise what you can sell in an e-commerce store. Learn to identify or create products that solve a problem. Learn to hop on trends early. Understand how to find products with branding potential. Recognise the digital marketing strategies to market an e-commerce business. Learn the tips to increase e-commerce online sales. Know how to boost product visualization. Learn to turn likes into sales with the shopping on Instagram. Know how to incorporate affiliate marketing into your e-commerce business. Online Digital Marketing Course Overview This online digital marketing course is designed for those who are willing to master digital marketing skills and become confident digital marketers. This popular online course will also introduce the types of e-commerce business models and help you use digital marketing in B2B, B2C, C2B, B2G and B2A e-commerce. This comprehensive online course will also help you get insight into wholesaling, warehousing, private labelling and manufacturing. You will also get to learn to find products other people are passionate about, automated chatbots, boost product visualisation, use targeting tactics and much more. By the end of the course, you will have deep knowledge of different strategies for digital marketing and learn to increase traffic and run an efficient marketing campaign for a brand or website. Who should take this course? This comprehensive online digital marketing course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital marketing. Entry Requirement There are no academic entry requirements for this online digital marketing course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This online digital marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Course Curriculum Introduction Introduction Types of E-Commerce Stores B2B: Business to Business Ecommerce B2c: Business to Consumer Ecommerce C2C Ecommerce C2B: Consumer to Business Ecommerce B2G (also called B2A) Government / Public Administration Types of E-Commerce Business Models Drop Shipping Wholesaling and Warehousing Private Labeling and Manufacturing White Labeling Subscription What You Can Sell in an E-Commerce Store Identify or Create Products That Solve a Problem Find Products You and Other People are Passionate About Find Products with Branding Potential Hop on Trends Early Find Products that Fulfill Guilty Pleasures Digital Marketing Strategies to Market an E-Commerce Business Boost Product Visualization Add Video Automate with Chatbots Reduce Cart Abandonment Use Retargeting Tactics Tips to Increase E-Commerce Online Sales Reach in-market Shoppers with Google Shopping Ads Remarket to Them with Display Ads Turn Likes into Sales with Shopping on Instagram Instill Trust with Customer Reviews Up Your Cross-Selling Game with Pop-Ups Incorporating Affiliate Marketing into Your E-Commerce Business Determine if an Affiliate Program is Right for You Find Publishers to Partner With Review and Approve Publishers Conduct Ongoing Review Win New Customers with Referral Marketing (Affiliate Marketing) Review Assessment Assessment - Online Digital Marketing Course Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees.     Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35.   FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

Digital Marketing Masterclass Course Overview The Digital Marketing Masterclass is designed to provide learners with a thorough understanding of the core principles and practical tools needed to thrive in the fast-paced world of digital marketing. This comprehensive programme explores the entire digital marketing landscape—from building a brand identity to mastering high-impact strategies across content marketing, SEO, social media, email campaigns, and paid advertising. Learners will develop hands-on expertise in using platforms like Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, and more. In addition, the course dives into advanced techniques such as retargeting, local marketing, video marketing, podcasting, and Google Ads - ensuring you’re fully equipped to engage modern consumers across multiple channels. As mobile usage, content creation, and analytics continue to shape the digital world, this course embraces the latest trends and tools to ensure learners stay relevant and competitive. Whether you're a budding marketer, entrepreneur, or career switcher, the skills taught in this course are highly sought after by employers and clients alike, opening doors to a wide range of digital marketing career opportunities. Extra Included: Free Accredited Certificate Included Lifetime Access Free Student ID Card Learning Outcome Define and refine your business goals and digital marketing strategy Build and grow a brand identity that stands out Set up a professional, conversion-friendly website Master email marketing and effective copywriting techniques Optimise content for SEO and blog like a pro Run high-performing Facebook and Google Ads campaigns Boost engagement on platforms like Instagram, Twitter, LinkedIn & more Understand analytics to track, tweak, and improve your results Create impactful video and podcast content Explore retargeting, local marketing, and influencer strategies Who is this Digital Marketing Masterclass Course for? Anyone with a knack for learning new skills can take this Digital Marketing. While this comprehensive training is popular for preparing people for job opportunities in the relevant fields, it also helps to advance your career for promotions. Entry Requirements No previous experience needed - just a willingness to learn. Accredited Certification After successfully completing the course, you can get a UK and internationally accepted certificate to share your achievement with potential employers or include it in your CV. For the PDF certificate, you’ll need to pay £9.99. You can get the hard copy for 15.99, which will reach your doorstep by post.