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7922 Research courses

QUALIFI Level 7 Diploma in Risk Management

By School of Business and Technology London

Getting Started The Qualifi Level 7 Diploma in Risk Management is a comprehensive program designed to equip learners with the necessary skills and knowledge to manage risks in organisations effectively. Throughout the course, learners will be exposed to various topics, including ISO standard 'harmonisation' programmes, organisational strategy and risk plans, contemporary issues in CSR risk management systems, and risk financing options available for an organisation. Additionally, learners will learn how to evaluate various tools to assess an organisation's position in the market and prepare a risk management plan to mitigate potential risks. The course also covers mathematical models such as VAR, CVAR, and EVAR and teaches learners how to develop and design a research proposal on a chosen risk management-related topic. Completing this diploma opens up opportunities for further study or employment in risk management. Key Benefits Understand the principles and formation of agreements. Comprehend the aims, general principles and sources of risk management. Understand the strategy risk and its different types. Understand the significance of corporate governance in organisations. Understand how to construct research methods in the context of risk management Career Pathways The Qualifi 7 Diploma in Risk Management can open many career pathways including, but not limited to: Project Manager with an estimated average salary of £65,000 per annum Trainee- Risk Management, with an estimated average salary of £25,000 per annum Risk Manager with an estimated average salary of £60,000 per annum Senior Enterprise Manager - Risk & Compliance; with an estimated average salary of £74,000 per annum About Awarding Body QUALIFI, recognised by Ofqual awarding organisation has assembled a reputation for maintaining significant skills in a wide range of job roles and industries which comprises Leadership, Hospitality & Catering, Health and Social Care, Enterprise and Management, Process Outsourcing and Public Services. They are liable for awarding organisations and thereby ensuring quality assurance in Wales and Northern Ireland. What is included? Outstanding tutor support that gives you supportive guidance all through the course accomplishment through the SBTL Support Desk Portal. Access our cutting-edge learning management platform to access vital learning resources and communicate with the support desk team. Quality learning materials such as structured lecture notes, study guides, and practical applications, which include real-world examples and case studies, will enable you to apply your knowledge. Learning materials are provided in one of the three formats: PDF, PowerPoint, or Interactive Text Content on the learning portal. The tutors will provide Formative assessment feedback to improve the learners' achievements. Assessment materials are accessible through our online learning platform. Supervision for all modules. Multiplatform accessibility through an online learning platform facilitates SBTL in providing learners with course materials directly through smartphones, laptops, tablets or desktops, allowing students to study at their convenience. Live Classes (for Blended Learning Students only) Entry Requirements Approved centres are responsible for reviewing and making decisions regarding applicants' ability to complete the learning programme successfully and meet the demands of the qualification. The initial assessment by the centre will need to consider the readily available support that can be made available to meet individual learner needs as appropriate. The qualification has been designed to be accessible without artificial barriers restricting access. For this qualification, applicants must be aged 19 or older and will be expected to hold the following: UK Level 6 Qualification or; First Degree, or An equivalent overseas qualification. In the case of applicants whose first language is not English, then IELTS 6 (or equivalent) is required. International qualifications will be checked for appropriate enrolment in UK higher education postgraduate programmes where applicable. Applicants are required to produce two supporting references, at least one of which should be academic.   Progression   Completing the Qualifi Level 7 Diploma in Risk Management will enable learners to progress to: Qualifi Level 8 Diploma Strategic Management University for top-up to a Masters Employment in an associated profession   Why gain a QUALIFI Qualification? This suite of qualifications provides enormous opportunities to learners seeking career and professional development. The highlighting factor of this qualification is that: The learners attain career path support who wish to pursue their career in their denominated sectors; It helps provide a deep understanding of the health and social care sector and managing the organisations, which will, in turn, help enhance the learner's insight into their chosen sector. The qualification provides a real combination of disciplines and skills development opportunities. The Learners attain in-depth awareness concerning the organisation's functioning, aims and processes. They can also explore ways to respond positively to this challenging and complex health and social care environment. The learners will be introduced to managing the wide range of health and social care functions using theory, practice sessions and models that provide valuable knowledge. As a part of this suite of qualifications, the learners will be able to explore and attain hands-on training and experience in this field. Learners also acquire the ability to face and solve issues then and there by exposure to all the Units. The qualification will also help to Apply scientific and evaluative methods to develop those skills. Find out threats and opportunities. Develop knowledge in managerial, organisational and environmental issues. Develop and empower critical thinking and innovativeness to handle problems and difficulties. Practice judgement, own and take responsibility for decisions and actions. Develop the capacity to perceive and reflect on individual learning and improve their social and other transferable aptitudes and skills.   Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable. Learners are not allowed to make any request to interchange unit(s) once enrolment is complete. UNIT1- Principles of Risk Management Reference No : L/650/5656 Credit : 20 || TQT : 200 This unit aims to develop learners' understanding of legislative frameworks that contribute to implementing organisational risk assessment plans and learn the basics of ISO standards. ISO is a universally recognised international standard that provides principles and guidelines on risk management. These standards offer principles, a framework, and a process for managing risk that any organisation can use. The learners will become aware of the principles of the ISO standards. UNIT2- Strategic Risk Management Reference No : M/650/5657 Credit : 20 || TQT : 200 This unit aims to introduce learners to the critical examination of strategies concerning the setting and continuous improvement of performance standards and the establishment and maintenance of an effective system of risk management; all aspects of risk management are considered, including, but not limited to, health and safety, environmental and security; planning and alignment of risk objectives with other corporate strategy. UNIT3- Responsible Leadership and Governance Reference No : R/650/5658 Credit : 20 || TQT : 200 This unit aims to provide learners with an understanding of the modern organisational necessity of governance, which leads to examining efficient corporate governance practices. This unit gives learners an understanding of law's impact and global integration on administrative decisions, policies, processes and activities. UNIT4- Organisational and Environmental Risk Reference No : T/650/5659 Credit : 20 || TQT : 200 This unit aims to help learners develop their knowledge and understanding of the importance of managing risks in business organisations and enable them to develop an effective risk management plan and review risk financing options. UNIT5- Risk Analysis and Modelling Reference No : D/650/5660 Credit : 20 || TQT : 200 This unit aims to familiarise learners with the core concepts and tools to build modern risk analysis models. It introduces learners to the foundations of risk analysis. These core concepts are combined to explore contemporary risk analysis modelling techniques. This unit will provide learners with the skills to apply these techniques in real-life situations. UNIT6- Advanced Research Methods in Risk Management Reference No : F/650/5661 Credit : 20 || TQT : 200 This unit aims to develop learners' ability to prepare for various types of academically based management research by developing and designing a research proposal. Learners will develop a critical understanding of the philosophical, practical and ethical research concepts within the business environment. Delivery Methods School of Business & Technology London provides various flexible delivery methods to its learners, including online learning and blended learning. Thus, learners can choose the mode of study as per their choice and convenience. The program is self-paced and accomplished through our cutting-edge Learning Management System. Learners can interact with tutors by messaging through the SBTL Support Desk Portal System to discuss the course materials, get guidance and assistance and request assessment feedbacks on assignments. We at SBTL offer outstanding support and infrastructure for both online and blended learning. We indeed pursue an innovative learning approach where traditional regular classroom-based learning is replaced by web-based learning and incredibly high support level. Learners enrolled at SBTL are allocated a dedicated tutor, whether online or blended learning, who provide learners with comprehensive guidance and support from start to finish. The significant difference between blended learning and online learning methods at SBTL is the Block Delivery of Online Live Sessions. Learners enrolled at SBTL on blended learning are offered a block delivery of online live sessions, which can be booked in advance on their convenience at additional cost. These live sessions are relevant to the learners' program of study and aim to enhance the student's comprehension of research, methodology and other essential study skills. We try to make these live sessions as communicating as possible by providing interactive activities and presentations. Resources and Support School of Business & Technology London is dedicated to offering excellent support on every step of your learning journey. School of Business & Technology London occupies a centralised tutor support desk portal. Our support team liaises with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receives a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and streamline all the support processes efficiently. Quality learning materials made by industry experts is a significant competitive edge of the School of Business & Technology London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal. How does the Online Learning work at SBTL? We at SBTL follow a unique approach which differentiates us from other institutions. Indeed, we have taken distance education to a new phase where the support level is incredibly high.Now a days, convenience, flexibility and user-friendliness outweigh demands. Today, the transition from traditional classroom-based learning to online platforms is a significant result of these specifications. In this context, a crucial role played by online learning by leveraging the opportunities for convenience and easier access. It benefits the people who want to enhance their career, life and education in parallel streams. SBTL's simplified online learning facilitates an individual to progress towards the accomplishment of higher career growth without stress and dilemmas. How will you study online? With the School of Business & Technology London, you can study wherever you are. You finish your program with the utmost flexibility. You will be provided with comprehensive tutor support online through SBTL Support Desk portal. How will I get tutor support online? School of Business & Technology London occupies a centralised tutor support desk portal, through which our support team liaise with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receive a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and to streamline all the support process efficiently. Learners should expect to receive a response on queries like guidance and assistance within 1 - 2 working days. However, if the support request is for assessment feedback, learners will receive the reply with feedback as per the time frame outlined in the Assessment Feedback Policy.

QUALIFI Level 7 Diploma in Risk Management
Delivered Online On Demand11 months
£908.64

IMPORT PROCEDURES

By Export Unlocked Limited

This module aims to develop knowledge from research activities to gain an understanding of international trade theory, global economic development and growth, currency and exchange rates, trade policies and their impact on an organisation, free trade agreements, direct investment from financial sources outside the UK, tariffs and no trade barriers, supply chain and logistics, intercultural management and international law and treaties.

IMPORT PROCEDURES
Delivered OnlineFlexible Dates
£395

Cognitive Stimulation Therapy (CST) Training online via Zoom

By Dementia Pathfinders Community Interest Company

This one day training will give learners an overview of how to deliver Cognitive Stimulation Therapy (CST). CST is a brief evidence-based group treatment for people with dementia. This interactive course will include a background about CST and how it can be used, research overview and detailed presentation of the treatment, including video footage and role-play.

Cognitive Stimulation Therapy (CST) Training online via Zoom
Delivered Online
£120

The Impact of Electric Vehicles (EVs) on the Grid – Virtual Instructor Led Training (VILT)

By EnergyEdge - Training for a Sustainable Energy Future

Dive into the world of electric vehicles and their impact on the grid with EnergyEdge's virtual instructor-led training course. Gain valuable knowledge and insights.

The Impact of Electric Vehicles (EVs) on the Grid – Virtual Instructor Led Training (VILT)
Delivered In-PersonFlexible Dates
£1,999 to £2,099

Lymphoedema Assistant Rehabilitation Programme

4.9(16)

By Lymphoedema Training Academy

Course Description This training is designed for delegates who undertake a Healthcare Assistant role, or act as a support worker. You may also be training as a Lymphoedema Assistant.Please note price includes VAT Our fully inclusive HealthCare Assistant, Support Worker & Lymphoedema Assistant Training Programme Course Summary We know the role of the Health Care Assistant/Support Worker is integral to providing continued clinical care to people living with lymphoedema.   As a key team member, the individual is trained at a high level to ensure best practice.   This training is designed for delegates who undertake a Healthcare Assistant role, or act as a Support Worker, you may also be training as a Lymphoedema Assistant. Entry Requirements This training is suitable for: All Healthcare Assistants, Support Workers & Lymphoedema Assistants. Learning Format Your course is made up of a blended learning format meaning your content and modules will be taught through self-guided independent study and face to face clinical skills workshops.   So, whether you're learning style is social, solitary, visual, kinesthetic, auditory or a combination we have a learning style to help you get the best out of the course. We hope that you make the most out of the tools that are available to you throughout the course but don't worry if you are not the most "tech-savvy", we have real people on hand to help you every step of the way. Assessment Criteria All students will undergo a series of course specific formative & summative assessments. Throughout the course you will be assessed through observation of practical tasks, written assessments, assignments, research and online tests. Course Contents On completion you will have a thorough understanding of Anatomy, Physiology and pathophysiology, allowing you to assess and treat lymphoedema with essential management skills of compression, movement and drainage, skincare, risk reduction and understanding and assisting with technical skills. An ongoing theme throughout the training will be our focus on treatment, health, wellness, and lifestyle skills. Training will include a deeper look at the lymphatic system and drainage pathways. Through our research using Lymphofluoroscopy Imaging (ICG), we will introduce you to Fluoroscopy Guided Manual Lymphatic Drainage (FG-MLD®) and the ‘Fill & Flush’ technique. On completion of this training, you will have the theory and skills to treat the patient with more complex and challenging lymphatic conditions, including the management of midline oedema ensuring we provide you with skills to get faster, long lasting results from your treatment. Course Inclusions As part of your training pack, LTA will provide all training support materials required to undertake the course.   Such as but not limited to: LymphBalls™ Latest LTA Research & Development articles Lymphoedema supporting literature Access to in-house LTA training & demonstration videos Learning management platform (CANVAS) profile & course content Snacks & Refreshments throughout your practical skills workshops Dedicated support from the LTA training team Course Certification Our Lymphoedema Assistant Rehabilitation Programme will certify you as a ‘LTA Therapist’ on completion of both parts.   The benefit of an LTA certification means you can; Write LTA Cert. after your name Display FG-MLD® Certified and LTA Cert. logo on your marketing material Be recognised through wearing you LTA cert. qualification badge Practice MLD to further enhance outcomes Be listed on our international directory of lymphoedema services Use an innovative technique and ensure effective treatment programmes Receive training and support from Jane Wigg & Team Access the latest developments in Lymphoedema care Have access to a private FG-MLD® Therapist FB Page for on-going support and advice. Recertification To maintain your LTA Therapist Certification, a 2-day recertification is required after 12 months after your initial training, and you will be required to attend a 1-day recertification every 2 years thereafter to maintain your certification of practice.

Lymphoedema Assistant Rehabilitation Programme
Delivered In-PersonFlexible Dates
£1,800

Project Stakeholder Relationship Skills

By IIL Europe Ltd

Project Stakeholder Relationship Skills This course is designed to provide project managers with the ability to: Analyze the complexities of major stakeholder relationship categories Apply the most appropriate interpersonal relationship skills to the different categories of relationships Align the dynamic needs of the stakeholders with a project's objective throughout the project life cycle What you Will Learn Examine traditional and non-traditional ways to identify and assess stakeholders Explain how competence, character, and trust lead to project success and strong relationships with stakeholders Utilize 'Embodied Leadership' skills to build stakeholder relationships Apply stakeholder engagement best practices to case study and real-life scenarios Getting Started Stakeholders and project success Stakeholder management research Managing stakeholder relationships Identifying Stakeholders Stakeholder categories Stakeholder relationships across the project life cycle Tools and techniques for identifying stakeholders Assessing Stakeholders Assessing stakeholder relationships Recognizing stakeholder attitudes toward the project Analyzing stakeholders Using other types of stakeholder assessments Building Stakeholder Relationships The importance of psychological safety Building trust and getting results The anatomy of trust Navigating Challenging Situations Dynamics of conflict Responding to conflict Managing difficult conversations

Project Stakeholder Relationship Skills
Delivered In-Person in LondonFlexible Dates
£1,295

Lymphoedema Management in Primary Care

4.9(16)

By Lymphoedema Training Academy

Course Description Training will cover detailed anatomy and physiology of the lymphatic and associated vascular system, pathology of lymphoedema and chronic oedema and the different stages and types of lymphoedema. Please note: Your training will be delivered through a blended learning format. With our blended learning format, you will have the opportunity to complete the theoretical components of your training at your own pace. In addition to the online learning, we offer clinical skills training on scheduled workshop dates. This hands-on training will allow you to put your theoretical knowledge into practice and develop the necessary skills to excel in your field. Our experienced instructors will guide you through each step of the training, ensuring that you are fully prepared and confident in your abilities. Once you have completed your clinical skills training, you will receive your certification, validating your skills and knowledge. Please note price includes VAT Our Comprehensive Lymphoedema Training Course  Course Summary Join us on our blended learning training programme especially designed for certified healthcare professionals working within clinical settings.   By the end of the course, you will have a thorough understanding of the anatomy and physiology of the lymphatic system, enabling you to holistically assess and diagnose a patient with lymphoedema. You will be able to design and implement an appropriate research and evidence based individualised management strategy selecting from a range of therapies and new innovations. You will be competent in the field of Decongestive Lymphatic Therapy including Multi Component Bandaging (MCB) and the latest knowledge and research in Fluoroscopy Guided - Manual Lymphatic Drainage (FG-MLD®) Entry Requirements This training is suitable for: All certified healthcare professionals. Such as Medics, Registered General Nurses, Physiotherapists, Radiographers, Occupational therapists, Osteopaths and Chiropractors Learning Format Your course is made up of a blended learning format meaning your content and modules will be taught via live interactive webinars, through self-guided independent study and face to face clinical skills workshops. So, whether you're learning style is social, solitary, visual, kinesthetic, auditory or a combination we have a learning style to help you get the best out of the course. We hope that you make the most out of the tools that are available to you throughout the course but don't worry if you are not the most "tech-savvy", we have real people on hand to help you every step of the way. Assessment Criteria All students will undergo a series of course specific formative & summative assessments. Throughout the course you will be assessed through observation of practical tasks, written assessments, assignments, research and online tests. Course Contents You will gain knowledge, skills and techniques in: Compression Exercise Skincare & Wound Healing Garments Multi-Component Bandaging Assessment & Treatment of Oedema Anatomy & Pathways of the Upper & Lower Limb FG-MLD® Technique Tissue Dielectric Constant Head & Neck, Midline & Genital Oedema.   Training will also cover innovations and consideration for clinical practice. Course Inclusions As part of your training pack, LTA will provide all training support materials required to undertake the course.   Such as but not limited to: Corporate Sponsored Bandaging Pack LymphBalls™ Latest LTA Research & Development articles Lymphoedema supporting literature Access to in-house LTA training & demonstration videos Learning management platform (CANVAS) profile & course content Snacks & Refreshments throughout your practical skills workshops Dedicated support from the LTA training team Course Certification The benefits of an LTA certification means you can; Display FG-MLD® Certified and LTA Cert. logo on your marketing material Write LTA Cert. after your name Wear your qualification badge Practice MLD to further enhance outcomes Use an innovative technique and ensure effective treatment programmes Receive training and support from Jane Wigg & Team Access the latest developments in Lymphoedema care Have access to a private FG-MLD® Therapist FB Page Recertification To maintain your LTA Therapist Certification, a 2-day recertification is required after 12 months after your initial training, and you will be required to attend a 1-day recertification every 2 years thereafter to maintain your certification of practice.

Lymphoedema Management in Primary Care
Delivered In-PersonFlexible Dates
£954

Online Surveying Course

5.0(1)

By Course Gate

Learn how to make an online survey along with its different types through our accredited Online Surveying Course course. The course will instruct you vividly on your survey to avoid confusion from your participants. Go through the entire modules and learn further all you need in your quest related to the course. The course gives you a basic overview of the different types of surveying. Following that, gradually it teaches you the effective techniques and methods to conduct your market research to satisfy both interviews and participant efficiently. The course teaches you how to gather information, make questions, and analyze the information to track your survey with a sound-bite. Overall, the course aims to teach you all the effective methods in order to make you an effective market researcher, marketer, or statistician. Who is this course for? Presentation Masterclass is suitable for anyone who want to gain extensive knowledge, potential experience, and professional skills in the related field. This course is CPD accredited so you don't have to worry about the quality. Requirements Our Presentation Masterclass is open to all from all academic backgrounds and there is no specific requirements to attend this course. It is compatible and accessible from any device including Windows, Mac, Android, iOS, Tablets etc. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Chapter-01 Introduction to Online Surveys 00:30:00 Chapter-02 Identifying of Online Surveys 00:15:00 Chapter-03 Selecting the Right Surveys 01:00:00 Chapter-04 How to Pick the Right Surveys 00:30:00 Chapter-05 Way to Fill-Out Surveys 00:30:00 Chapter-06 Creating List of Online Survey Companies 01:00:00 Chapter-07 Tracking Your Surveys 00:30:00 Chapter-08 Conclusion 00:30:00 Mock Exam Mock Exam-Online Surveying Course 00:20:00 Final Exam Final Exam-Online Surveying Course 00:20:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Online Surveying Course
Delivered Online On Demand5 hours 25 minutes
£11.99

Level 3 Health and Social Care - Ofqual Regulated Qualification

By Kingston Open College

Premium Bundle of all Time | Ofqual Regulation + ATHE Awards + CPD Accreditation | Assessment & Tutor Support Included

Level 3 Health and Social Care - Ofqual Regulated Qualification
Delivered Online On Demand3 weeks
£999

DMI PRO-Certified Digital Marketing professional

By London School of Science and Technology

Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Course Overview Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Learn Google Ads, social media marketing, SEO and much more. Become a certified digital marketing professional with DMI. Program learning outcomes and content: What Will I Learn? You will be armed with the know-how, the experience and the insights to be able to work and speak with authority in this fast-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. Who is the DMI Pro for? • Traditional Marketers or Marketing Executives who want to play a bigger, sharper game • Marketing Managers and Senior Management • Graduates with no plans to wait around • Small Business Owners who want to grow • Career Changers • Entrepreneurs who want to be more entrepreneurial • Whoever needs to create and apply a digital marketing strategy for their organisation Course Content: Introduction to Digital Marketing: What’s it all about? How do you reach customers? How can traditional and digital media work together? What’s the difference between inbound and outbound marketing? This module takes you through the basics, keeping things clear and actionable: • Principles of Digital Marketing • Digital Research • Developing Objectives • Cultural Research • Connecting with the Customer Social Media Marketing: Bring your brand story to life on all the right platforms. Learn how to grow and engage a community around your offering. Define your audience and give them more to care about. There is so much to ‘like’. • Key Social Platforms for Digital Marketing • Growing and Engaging an Audience • Developing Data-Driven Audience and Campaign Insights • Setting up a Social Media Experience for a Business • Creating and Optimising Social Media Campaigns Paid Search (PPC) using Google Ads: Develop Pay-Per Click skills using Google Ads, bid auctions and build your targeting strategy. Optimise campaigns, track conversions, and measure your ROI. • Fundamentals of Paid Search • Search Campaign Management • Paid Search Campaign Measurement • Paid Search Campaign Creation with Google Ads Email Marketing: Your email list is one of your most powerful assets. Learn how to manage and segment your data, test headlines and maximise open rates and ROI. We also cover marketing automation and the importance of data management regulations. • Email Marketing Fundamentals • Email Design • Testing and Optimising an Email Campaign • Tools and Strategy • Creating an Effective Email Campaign • Marketing Automation Analytics with Google Analytics: This module helps you unleash the capability of your data. Discover what your customer wants, likes, needs and does. Understand how they use your website, set up goals and monitor conversions. • Web Analytics Fundamentals • Creating and Configuring a Google Analytics Account • Monitoring Campaigns with Google Analytics Reports • Setting Goals with Google Analytics • Analysing and Recording Google Analytics Data • Using Google Analytics 4 Content Marketing: This module teaches you how to create content that speaks to people, at the right time and via the right channels. Understand what works for you by tracking and measuring performance. • Content Marketing Concepts and Strategy • Developing a Content Marketing Plan • Publishing and Distributing Content • Using Content Research to Find Opportunities • Creating and Curating Content • Metrics and Performance • Establishing Content Intent Search Engine Optimisation (SEO): Search Engine Optimisation is all about getting on that first Google page, staying top of the list and top of mind. Develop keyword strategies, understand the kind of content that attracts users, optimise rankings and then convert visitors to customers. • SEO Fundamentals • Keywords and SEO Content Plan • Measuring SEO Performance • Aligning SEO and Business Objectives • Optimise Organic Search Ranking Display and Video Advertising: Learn how to set up, manage and optimise your YouTube channel. Target, test and develop your use of the Google Display Network and get creative with visual formats. • Fundamentals of Display and Video Advertising • Google Display Network and Video Ad Formats • Creating and Managing a YouTube Channel • Creating Display and Video Campaigns • Targeting Display and Video Campaigns • Measurement and Optimisation • Reporting on Display Campaign Website Optimisation: What makes a winning website? This module gives you the skills to create a simple, well-designed, optimised WordPress site that not only looks good but also delivers for your business. • Web Design and Website Optimisation • Design Principles and Website Copy • Publishing a Basic Website • User-Centered Design and Website Optimisation • Website Metrics and Developing Insight Digital Marketing Strategy: Underneath your digital activity, you need solid objectives. This module helps you to build a clear vision of your strategy, and makes it actionable with budget, channel and media plans, KPIs and more. • Digital Strategy Fundamentals • Setting Strategy Objectives and KPIs • Digital Strategy Research • Developing a Creative Strategy • Executing a Digital Marketing Strategy • Communicating a Digital Marketing Strategy • Forecasting performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

DMI PRO-Certified Digital Marketing professional
Delivered In-PersonFlexible Dates
£999