236 Product Manager courses

Advanced Certified Scrum Product Owner® (A-CSPO®): In-House Training All Advanced CSPO courses are taught by Educators approved by the Scrum Alliance. Taking an Advanced CSPO course, meeting the learning objectives, and accepting the license agreement designates you as an Advanced Certified Scrum Product Owner. Please review your trainer's course description below to determine which learning objectives this course satisfies. What you will Learn You'll learn to: Manage multiple business initiatives from competing stakeholders Clearly order and express Product Backlog items Define a clear product vision that ensures your product remains focused on the features your customers and end users will actually use Communicate effectively with various stakeholder groups to achieve alignment Identify the crucial opportunities and avoid wasting time Define and validate business value Increase your credibility as a product expert and become recognized as a person who delivers real business results Benefits Build on your foundational knowledge with enhanced implementation skills Distinguish yourself in the global marketplace Stand out in your industry as a member of the Scrum Alliance globally-recognized community Show advanced value to your employer (or potential employer) as a highly trained Agile professional

Discover the secrets to market sizing and uncover your true sales potential with our comprehensive Step-by-Step Guide to Defining and Sizing Your Market course. Embark on a journey to master the art of identifying, analyzing, and quantifying your target market, equipping yourself with the insights you need to make informed business decisions and achieve your sales goals. Delve into the fundamentals of market sizing, exploring the Market Funnel Framework to understand the stages of customer acquisition and identify key metrics for market evaluation. Learn how to effectively define your target market using a variety of segmentation techniques, ensuring you're reaching the right audience with your products or services. Uncover proven strategies for sizing your market, leveraging industry research, market trends, and customer data to accurately estimate the potential sales opportunities within your target market. Gain hands-on experience through practical workshops and apply your newfound knowledge to real-world scenarios. Learning Outcomes Master the Market Funnel Framework and its application in market sizing Define your target market using effective segmentation techniques Implement proven strategies for sizing your market using industry data and customer insights Estimate your market size and potential sales opportunities Apply market sizing principles to your own business or venture Make informed business decisions based on accurate market data Why choose this Step-by-Step Guide to Defining and Sizing Your Market course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Step-by-Step Guide to Defining and Sizing Your Market course for? Entrepreneurs and business owners seeking to define and size their target market Marketing professionals responsible for market research and analysis Product managers and developers looking to validate product-market fit Sales professionals aiming to improve their sales forecasting accuracy Anyone interested in gaining a comprehensive understanding of market sizing principles Career path Market Research Analyst (£25,000 - £45,000) Marketing Analyst (£30,000 - £50,000) Business Development Manager (£35,000 - £55,000) Product Manager (£40,000 - £60,000) Director of Marketing (£45,000 - £65,000) Chief Marketing Officer (£50,000 - £70,000) Prerequisites This Step-by-Step Guide to Defining and Sizing Your Market does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Step-by-Step Guide to Defining and Sizing Your Market was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction Market Sizing Explained 00:02:00 Module 02: The Market Funnel Framework The Market Funnel Framework Described 00:04:00 Module 03: Define Your Market How Broadly Should You Define Your Market? 00:02:00 Methods to Defining a Market 00:02:00 Market Definition Walk-Through: Skincare 00:04:00 Market Definition Walk-Through: Microbrewing 00:01:00 Module 04: How to Size Your Market TAM, SAM, and SOM 00:06:00 How Investors View Your Business 00:03:00 Sizing Your Market Walk-Through: Skincare 00:06:00 Module 05: Workshop Workshop - Defining and Sizing Your Market Walk-Through 00:03:00 Module 06: Support Materials Resource - Step-by-Step Guide to Defining and Sizing Your Market 00:00:00

SAFe® Lean Portfolio Management Create a culture of innovation, flexibility, and speed where all people in the portfolio can effectively execute as one unified team. In this course, you will gain the practical tools and techniques necessary to implement the Lean Portfolio Management functions of Strategy and Investment Funding, Agile Portfolio Operations, and Lean Governance. You will have the opportunity to capture the current and future state of the portfolio with the Portfolio Canvas tool and identify important business initiatives for achieving the future state. You'll be able to establish portfolio flow with the Portfolio Kanban and prioritize initiatives for maximum economic benefit. The course also provides insights on how to establish Value Stream Budgets and Lean Budget Guardrails and measure the Lean portfolio performance. What you will Learn Describe the importance of LPM Connect the portfolio to enterprise strategy Implement Lean budgeting and guardrails Establish portfolio flow with the Portfolio Kanban Support operational excellence with APMO and CoPs Coordinate Value Streams Measure the LPM performance Build a plan for LPM implementation Introducing Lean Portfolio Management (LPM) Establishing Strategy and Investment Funding Applying Agile Portfolio Operations Applying Lean Governance Implementing the LPM function

SAFe® Lean Portfolio Management: In-House Training Create a culture of innovation, flexibility, and speed where all people in the portfolio can effectively execute as one unified team. In this course, you will gain the practical tools and techniques necessary to implement the Lean Portfolio Management functions of Strategy and Investment Funding, Agile Portfolio Operations, and Lean Governance. You will have the opportunity to capture the current and future state of the portfolio with the Portfolio Canvas tool and identify important business initiatives for achieving the future state. You'll be able to establish portfolio flow with the Portfolio Kanban and prioritize initiatives for maximum economic benefit. The course also provides insights on how to establish Value Stream Budgets and Lean Budget Guardrails and measure the Lean portfolio performance. What you will Learn Describe the importance of LPM Connect the portfolio to enterprise strategy Implement Lean budgeting and guardrails Establish portfolio flow with the Portfolio Kanban Support operational excellence with APMO and CoPs Coordinate Value Streams Measure the LPM performance Build a plan for LPM implementation Introducing Lean Portfolio Management (LPM) Establishing Strategy and Investment Funding Applying Agile Portfolio Operations Applying Lean Governance Implementing the LPM function

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Certified ScrumMaster®: In-House Training This course is an introduction to Scrum and the principles and tools required to be an effective Scrum Product Owner. You will come away with a good understanding of the Scrum framework and the underlying principles required to make effective decisions regarding the application of the Scrum framework to different situations. Participants successfully completing this course earn a Certified Scrum Product Owner® (CSPO®) designation. The Scrum Alliance certification includes a one-year membership with Scrum Alliance. What You Will Learn You'll learn how to: Use the principles, practices, and tools required to be an effective Scrum Product Owner Make effective decisions regarding the application of the Scrum framework to different situations, including: Setting product vision and goals Chartering the project Writing user stories and structuring your product backlog Scaling the Product Owner Estimating for forward planning Applying prioritization techniques Planning and tracking release progress Getting Started Introduction Course structure Course goals and objectives Agile Principles and Scrum Overview Process control models Incremental and iterative development Shifting the focus on product management Overview of the Scrum process Agile principles Lean principles Scrum Roles and Responsibilities Scrum roles Cross-functional teams Product Owner Responsibilities The Scrum Project Community What happens to my traditional role in Scrum? Chartering the Project Establishing a shared vision Elevator Statement Data sheets Product Vision Box Magazine Review / Press Release Product Backlog and User Stories Product uncertainty and progressive refinement User role modeling User Stories Product backlog characteristics Getting backlog items ready Slicing User Stories Using the product backlog to manage expectations Sprints Done and Scaling Done The Scrum process in detail Sustainable pace The Product Owner's role in each of the Scrum meetings Scaling the Product Owner Scaling Scrum Approaches to scaling the Product Owner Estimation for Forward Planning Why comparative estimation works Planning Poker Affinity Estimation Prioritization Techniques Additional Product Backlog Prioritization Techniques Kano Analysis Theme Screening Release Planning and Tracking Progress Velocity Release Planning Tracking release progress

Certified ScrumMaster® This course is an introduction to Scrum and the principles and tools required to be an effective Scrum Product Owner. You will come away with a good understanding of the Scrum framework and the underlying principles required to make effective decisions regarding the application of the Scrum framework to different situations. Participants successfully completing this course earn a Certified Scrum Product Owner® (CSPO®) designation. The Scrum Alliance certification includes a one-year membership with Scrum Alliance. What You Will Learn You'll learn how to: Use the principles, practices, and tools required to be an effective Scrum Product Owner Make effective decisions regarding the application of the Scrum framework to different situations, including: Setting product vision and goals Chartering the project Writing user stories and structuring your product backlog Scaling the Product Owner Estimating for forward planning Applying prioritization techniques Planning and tracking release progress Getting Started Introduction Course structure Course goals and objectives Agile Principles and Scrum Overview Process control models Incremental and iterative development Shifting the focus on product management Overview of the Scrum process Agile principles Lean principles Scrum Roles and Responsibilities Scrum roles Cross-functional teams Product Owner Responsibilities The Scrum Project Community What happens to my traditional role in Scrum? Chartering the Project Establishing a shared vision Elevator Statement Data sheets Product Vision Box Magazine Review / Press Release Product Backlog and User Stories Product uncertainty and progressive refinement User role modeling User Stories Product backlog characteristics Getting backlog items ready Slicing User Stories Using the product backlog to manage expectations Sprints Done and Scaling Done The Scrum process in detail Sustainable pace The Product Owner's role in each of the Scrum meetings Scaling the Product Owner Scaling Scrum Approaches to scaling the Product Owner Estimation for Forward Planning Why comparative estimation works Planning Poker Affinity Estimation Prioritization Techniques Additional Product Backlog Prioritization Techniques Kano Analysis Theme Screening Release Planning and Tracking Progress Velocity Release Planning Tracking release progress

SAFe® Lean Portfolio Management: Virtual In-House Training Create a culture of innovation, flexibility, and speed where all people in the portfolio can effectively execute as one unified team. In this course, you will gain the practical tools and techniques necessary to implement the Lean Portfolio Management functions of Strategy and Investment Funding, Agile Portfolio Operations, and Lean Governance. You will have the opportunity to capture the current and future state of the portfolio with the Portfolio Canvas tool and identify important business initiatives for achieving the future state. You'll be able to establish portfolio flow with the Portfolio Kanban and prioritize initiatives for maximum economic benefit. The course also provides insights on how to establish Value Stream Budgets and Lean Budget Guardrails and measure the Lean portfolio performance. What you will Learn Describe the importance of LPM Connect the portfolio to enterprise strategy Implement Lean budgeting and guardrails Establish portfolio flow with the Portfolio Kanban Support operational excellence with APMO and CoPs Coordinate Value Streams Measure the LPM performance Build a plan for LPM implementation Introducing Lean Portfolio Management (LPM) Establishing Strategy and Investment Funding Applying Agile Portfolio Operations Applying Lean Governance Implementing the LPM function

Scrum Product Owner Exam Prep This workshop prepares you for the Scrum.org PSPO™ I certification. A voucher for the exam and the access information you will need to take the exam will be provided to you via email after you have completed the course. NOTE: If you have participated in any of IIL's other Scrum workshops, you can bypass this program and focus on reading/studying the Scrum Guide and taking practice exams from Scrum.org The Product Owner is responsible for maximizing the value of the product and the work of the Development Team. The Product Owner must be knowledgeable, available, and empowered to make decisions quickly in order for an Agile project to be successful. The Product Owner's key accountability is the Product Backlog. Managing, maintaining, and evolving the Product Backlog involves: Establishing a clear vision that engages the Development Team and stakeholders Clearly expressing Product Backlog items Ordering the items in the Product Backlog to best achieve the vision and goals Ensuring that the Product Backlog is visible, transparent, and clear to all Working with the Development Team throughout the project to create a product that fits the customer's need What you will Learn You'll learn how to: Successfully prepare for the Scrum.org PSPO I exam Identify the characteristics of a successful Product Owner Create a powerful vision statement Apply techniques to understand your customers and the market Manage and engage stakeholders Write effective user stories with acceptance criteria Utilize techniques to visualize and prioritize the Product Backlog Participate in the 5 Scrum events as the Product Owner Understand the Product Owner's role in closing a Scrum project Getting Started Introductions Workshop orientation Exam prep preview Fundamentals Recap Agile Manifesto, values, and mindset Product Owner characteristics Good vs. great Product Owner Product Ownership Product ownership Project vision Understand your customers and market Personas Stakeholder management and engagement The Product Backlog User Stories and Acceptance Criteria Preparing User Stories for a Sprint The Product Backlog Visualizing the Product Backlog Product Backlog Prioritization Technical Debt Sprint Planning and Daily Standups Sprint Planning Planning Poker Team Engagement Daily Standups Sprint Review, Retrospectives, and Closing Sprint Reviews Key Agile Patterns Retrospectives Closing the Project

Scrum Product Owner Exam Prep: In-House Training This workshop prepares you for the Scrum.org PSPO™ I certification. A voucher for the exam and the access information you will need to take the exam will be provided to you via email after you have completed the course. NOTE: If you have participated in any of IIL's other Scrum workshops, you can bypass this program and focus on reading/studying the Scrum Guide and taking practice exams from Scrum.org The Product Owner is responsible for maximizing the value of the product and the work of the Development Team. The Product Owner must be knowledgeable, available, and empowered to make decisions quickly in order for an Agile project to be successful. The Product Owner's key accountability is the Product Backlog. Managing, maintaining, and evolving the Product Backlog involves: Establishing a clear vision that engages the Development Team and stakeholders Clearly expressing Product Backlog items Ordering the items in the Product Backlog to best achieve the vision and goals Ensuring that the Product Backlog is visible, transparent, and clear to all Working with the Development Team throughout the project to create a product that fits the customer's need What you will Learn You'll learn how to: Successfully prepare for the Scrum.org PSPO I exam Identify the characteristics of a successful Product Owner Create a powerful vision statement Apply techniques to understand your customers and the market Manage and engage stakeholders Write effective user stories with acceptance criteria Utilize techniques to visualize and prioritize the Product Backlog Participate in the 5 Scrum events as the Product Owner Understand the Product Owner's role in closing a Scrum project Getting Started Introductions Workshop orientation Exam prep preview Fundamentals Recap Agile Manifesto, values, and mindset Product Owner characteristics Good vs. great Product Owner Product Ownership Product ownership Project vision Understand your customers and market Personas Stakeholder management and engagement The Product Backlog User Stories and Acceptance Criteria Preparing User Stories for a Sprint The Product Backlog Visualizing the Product Backlog Product Backlog Prioritization Technical Debt Sprint Planning and Daily Standups Sprint Planning Planning Poker Team Engagement Daily Standups Sprint Review, Retrospectives, and Closing Sprint Reviews Key Agile Patterns Retrospectives Closing the Project