This workshop will help you improve the impact, clarity, accuracy and effectiveness of your sales proposals. It takes bid and proposal teams right through the process, from start to finish - from forming the team and gathering the information, through to writing and reviewing the proposal document, and on to presenting it to the client. The learning points shared in the programme come from the trainer's extensive real-world experience with a wide variety of businesses. As a result of attending this programme, participants will be able to: Write more clearly, more grammatically and more persuasively Structure their written communications more effectively Avoid the 'howlers' that can cost you business Impress your clients Win more business 1 Bid strategy How to combine your knowledge of the market or customer, your products and services, and your competitors, to create a quality bid New insights into your comparative advantages and competitive position in the marketplace Understanding more about how your client views you and other suppliers A plan of attack to build on your strengths and attack the weaknesses of your competition Dealing with RFP/ITT situations 2 Teamwork How a bid or proposal team needs to prioritise and manage preparation time Co-ordinating input from team members Agreeing responsibilities 3 The importance and role of a well-written sales proposal Why bother? - the value of the sales proposal to you and to the customer What the customer wants and needs to make a decision in your favour Understanding and delivering on customer expectations Review and discussion of different proposals - with real-life examples 4 The best way to structure your sales proposals A section-by-section, page-by-page review of best practice in structuring great sales proposals How to improve the way you match your proposal to the customer's objectives and requirements Plan your sales documents systematically - to make them easy to read and more persuasive How to make your proposal look like the 'least risky' option 5 Making your proposal a compelling and persuasive proposition Choosing the right words that sell effectively Selecting the right content and information for your document or proposal Using an option matrix to summarise complex choices and increase final order value How to write an executive summary 6 Well-written and error-free Developing your writing style for maximum impact Expressing the content (ie, selling points) clearly, concisely and correctly Proof-reading and editing work effectively, using formal marks and techniques Improving visual layout, format and appearance Keeping it customer-focused 7 Presenting to the client - overview Presentation options Understanding the client's objectives - as well as your own The proposal review meeting - logistics Managing to the next step Designing and delivering a compelling presentation Isolating objections and concerns Follow-up and follow-through 8 Positioning your final proposal Finalising your bid - presenting the right 'best few' USPs, features and benefits and making them relevant and real to the customer Smart ways to position price and be a strong player - without being the cheapest How to differentiate yourselves by how you present, as well as what you present How to design and deliver a successful bid presentation 9 Bid presentation practice session with structured feedback Participants work in small groups or pairs to prepare and later present a sample section from a real life bid or proposal presentation The trainer will provide assistance and input During group review and discussions, input from others will be encouraged and many best practice ideas summarised 10 Managing the end game How best to draw-out, understand, isolate and answer customer objections, negotiate points and concerns How to read the situation to plan the next step Identifying negotiation tactics - and how to deal with them Planning for a negotiation and how to get the customer feel they have the 'best deal' 11 Workshop summary and close
Are you new to public speaking? Or do you just want to be confident in speaking in front of people? Or are you someone who just want to influence people? What are you waiting for? Learn how to be a confident Public Speaker and influence your audience with your Public Speaking Prowess in this course now! Description: Public speaking is one of the most important and most dreaded forms of communication. It is an important way of communication that focuses on individual's direct speech to a certain audience in a structured and well-organized manner to be able to influence or entertain them. As connecting with people might be difficult at times, it will be easier for you to be confident on this if you learn how to communicate successfully through public speaking. If you are having difficulties communicating and connecting with your audience, or if you are having trouble making your own speech, then this course will surely help you with that! This course will also help you in overcoming your fears in public speaking and prepare yourself in creating visual aids that are effective in relaying your message to your audience. Who is the course for? Professionals who want to learn how to communicate effectively through public speaking and to be able to communicate their message to a large audience. Or anyone who has an interest in communication through public speaking. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: This Diploma in Public Speaking will be very beneficial and helpful to professionals, especially to the following careers: Marketing and Promotions Specialists Marketing Managers Sales Managers Sales and Promotions Specialists Top Executives And Much More! Part One: The Foundations of Public Speaking Introducing Public Speaking 01:00:00 Public Speaking and The Speakers 01:00:00 Getting Started: The First Speech 01:00:00 Raise The Confidence 01:00:00 Overcome Your Fear 01:00:00 Part Two: Preparing Your Speech Select The Topic 01:00:00 Analyze The Audience 01:00:00 Part Three: Developing Your Speech Organize The Speech 01:00:00 Outline The Speech 00:30:00 Part Four: Presenting Your Speech Prepare The Visual Aids Effectively 00:30:00 Deliver The Message Effectively 01:00:00 Short Questions with Answers 00:30:00 Mock Exam Mock Exam- Diploma in Public Speaking 00:30:00 Final Exam Final Exam- Diploma in Public Speaking 00:30:00 Order Your Certificates and Transcripts Order Your Certificates and Transcripts 00:00:00
Duration 1 Days 6 CPD hours We?ve all met that dynamic, charismatic person that just has a way with others, and has a way of being remembered. This workshop will help participants work towards being that unforgettable person by providing communication skills, negotiation techniques, tips on making an impact, and advice on networking and starting conversations. 1 - Getting Started Icebreaker Housekeeping Items The Parking Lot Workshop Objectives 2 - Verbal Communication Skills Listening and Hearing: They Aren?t the Same Thing Asking Questions Communicating with Power 3 - Non-Verbal Communication Skills Body Language The Signals You Send to Others It?s Not What You Say, It?s How You Say It 4 - Making Small Talk and Moving Beyond The Four Levels of Conversation 5 - Moving the Conversation Along Asking for Examples Using Repetition Using Summary Questions Asking for Clarity and Completeness 6 - Remembering Names Creating a Powerful Introduction Using Mnemonics Uh-Oh?I?ve Forgotten Your Name 7 - Influencing Skills Seeing the Other Side Building a Bridge Giving In Without Giving Up 8 - Bringing People to Your Side A Dash of Emotion Plenty of Facts Bringing It All Together 9 - Sharing Your Opinion Using I-Messages Disagreeing Constructively Building Consensus 10 - Negotiation Basics Preparation Opening Bargaining Closing 11 - Making An Impact Creating a Powerful First Impression Assessing a Situation Being Zealous without Being Offensive 12 - Wrapping Up Words from the Wise Review of Parking Lot Lessons Learned Completion of Action Plans and Evaluations
Develop more advanced training skills such as expert presentation, facilitation and coaching skills. Course overview Duration: 2 days (13 hours) This workshop is for people who want to take their personal skills as a trainer to the next level. It builds on the Underscore Level 1 Train the Trainer course. In this Level 2 course delegates will develop more advanced training skills such as expert presentation, facilitation and coaching skills. In the modern world learning is often delivered in blended learning formats and this course will introduce delegates to the challenges of blended learning and how to introduce a range of delivery methods into programmes. Attendees will learn how to write more complex learning plans and integrate different methods and media into their plans. Objectives By the end of the course you will be able to: Describe your Personal Training Style Explain how personality affects communication styles Use techniques to read delegates and adapt communications for greater impact Recognise the ‘games people play’ and how to deal with difficult behaviour Use techniques to establish credibility and enhance your reputation Identify the right approach to take when faced with a range of challenges Use advanced Presentation Skills Use facilitation and coaching skills for experiential workshops Use modern Training Methods and Media Deliver memorable training Note: Delegates attending this programme will be asked to complete an online psychometric in advance of attending the programme in order to help understand personal training styles Content Understanding your Personal Training Style Receive feedback from online Psychometric Understand personal training styles Understand personal communication and working style Understand the impact this has on audience Learn how to adapt your style for greater impact Growing your reputation as a trainer Your Training Persona Training Confidence Training Reputation Trainer Brand Understand the ‘Games People Play’ An introduction to Transactional Analysis (TA) for Trainers Using TA to:Contract for learningUnderstand Trainee AudienceUnderstand interpersonal stylesUnderstand working and thinking stylesWorking in groupsCreativity and innovation Developing deeper Trainer Skills Presentation Magic – making your presentations more effective Facilitation skills for workshops Coaching skills for classrooms and virtual training Delivering experiential workshops Modern Training Methods and Media Incorporating blended learning into your programmes Using Social Learning Using Videos Using Virtual Tools Using CBT and e-learning Pre-course work 1: Complete and online Psychometric Pre-course work 2: Deliver and record a 5-10-minute training session in your workplace on your phone and bring it with you Note: there is an option to have addition 1 hour coaching for delegates to support workplace learning after the course.
The ability to influence others is a life skill but also one that has never been so critically useful at work. This one day workshop will set you on the road to discover what you need to be able to think and do that will help you take people with you. This involves learning some new tools and strategies that fit the situation you are in and making sure you use the right skills and behaviours to influence well, whether it is a single person or a room full of cynical expectant people! This workshop will enable you to: Learn about and understand influencing styles and strategies available and formulate plans and ideas on how to use them in influencing situations Understand which skills and behaviours to use to be the most effective influencer Have greater confidence in situations where they need to influence someone Use thinking, speaking and behavioural techniques that enable influencing to be effective and positive Review and evaluate learning and have an action plan to take back and implement in the workplace 1 Welcome, introductions & getting to know you and why you are here Course objectives 2 Personal objectives Introducing a learning diary 3 Gallery exercise - using images of exemplars brought by participants Plenary discussion The skills and behaviours of an exemplar influencer 4 Group task - what does your self-evaluation say? Discussion and conclusions 5 Influencing - what is it? - why do we need it? The current organisational landscape including values and behaviours the influencer operates in 6 Pit Stop - 'pull / push', 'the lost horse' and 'talking at' 7 Direct / support / delegate / coach: the different choices and approaches to choose from 8 Updating the learning diary 9 Power and types of power - its impact on influencing ability and approach and what is within your control Group task and discussion 10 The 5 influencing styles tool Series of tasks and exercises Drilling down to a personal action plan for maximising influence 11 'The person with the most flexibility has the most influence' Skills and behaviours for effective influencing Exercises and techniques that develop skills for influencing 12 Review and evaluation Action planning
Start-ups and business people are a mixed bunch. But one thing the winners all have in common Is - the ability to influence others. Capacity to sell their ideas, sell their goods, sell their services. The online course will provide learners with a platform to apply the selling skills needed in a sales cycle from the minute they start managing the account and get to know the clients to closing sales and building a strong relationship with them. The learners will also develop practical selling skills in this course and enhance their communication skills with their customers. This training is suitable for sales people of any level. Course Highlights Professional Sales Skills Training Diploma is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Professional Sales Skills Training Diploma into 28 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 1 day, 3 hours hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Professional Sales Skills Training Diploma Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Professional Sales Skills Training Diploma is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Professional Sales Skills Training Diploma is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Salesmanship Introduction To Salesmanship FREE 01:00:00 How the Low Pressure Salesman Uses His Product Knowledge to Build Dynamic Demonstrations FREE 00:30:00 How to Use Enthusiasm in Low Pressure Selling 02:00:00 Building Customer Confidence Through Low Pressure 00:30:00 Timing the Low Pressure Sale 02:00:00 Developing the Low Pressure Sales Personality 00:30:00 How to Organize Yourself for Low Pressure Selling 02:00:00 Objection Handling Techniques 01:00:00 Highlight Closers in Low Pressure Selling 00:30:00 How You Can 'Tell It Faster-Sell It Faster' Through Low Pressure 00:30:00 Customer Service Basics Customer Service Skills Training Templates FREE 01:00:00 Customer Service & Retention Checklist FREE 01:00:00 Customer Service Checklist 01:00:00 Developing Customer Relationship Skills Good Customer Relationship - Why is it Important? FREE 01:00:00 Understanding Your Customers FREE 01:00:00 How to Calculate Customer's Lifetime Value 00:30:00 How to Keep Your Customers Happy? 01:00:00 How to Get Your Customers to Say 'Wow!' 01:00:00 Proven Methods of Customer Retention 01:00:00 The Art of Customer Follow-up 01:00:00 Loyalty Marketing Program 00:30:00 Promotional Items to Enhance Customer Relations 01:00:00 Handling Customer's Complaints 01:00:00 How to Deal with Difficult Customers 00:30:00 Introducing the Seven Deadly Sins of Customer Service! 01:00:00 Customer Relationship Management (CRM) Software - The Benefits 01:00:00 Choosing a CRM Program 00:30:00 Customer Service over the Phone 01:00:00 Mock Exam Mock Exam- Professional Sales Skills Training Diploma 00:30:00 Final Exam Final Exam- Professional Sales Skills Training Diploma 00:30:00
Effective communication is a skill. This half-day workshop is very interactive - participants can practise their communication skills in a positive, supportive environment. 1 Welcome, introductions and objectives The definition of effective communication Exercise: sending a message 2 Verbal communications Effective communicators - who are they? What skills or attributes do they have? Listening skills, clear use of words, presence, eye contact, body language 3 How good a listener are you? Exercise: listening skills questionnaire and evaluation 4 Impact versus intent - what did you really mean to say? Attitudes influence behaviour and behaviour breeds behaviour Exercise: 'I never said she stole money' The need to avoid misunderstanding or misinterpretation 5 The 5 key principles to effective communication Exercise: 'What would you say?' 6 Written communication What makes an effective written communication? Kipling's 6 Honest Men: who, what, where, when, why and how Planning to write an email 7 Fuzzy meanings Probabilities for misunderstandings and misinterpretations 8 Practical exercise Hone written communication skills and put into practice hints and tips from the session 9 Review of key learning points and objectives
This very practical workshop is designed to enable participants to improve the impact, clarity and accuracy of their business documents - both internal and external.: This workshop will help participants: Identify the purpose of writing their documents - to themselves and to their readers Recognise and meet the needs of their readers Plan documents systematically and improve the layout, flow and structure Express the content more clearly, concisely and correctly Adapt the tone and style of writing to the circumstances Proof-read and edit work effectively, using formal marks and techniques Improve visual layout, format and appearance 1 Course objectives Welcome and Introductions The problems now - group discussion 2 Writing better business documents What points to highlight / exclude Starting off Introductions Conclusions Executive summaries 3 Rules and standards George Orwell's famous maxim Why write? - clarifying your aims and objectives A seven-step method for better preparation The three-stage process for writing well Grouping information for your reader 4 Proof-reading and editing The difference between proof-reading and editing Proof-reading methods and strategies Proof-reading marks and techniques Training your eye for detail Knowing what to look for 5 Effective editing Grammar and English standards Words - usage and spelling Sentences - units of thought Paragraphs - themes Punctuation - spotting and correcting common errors Say what you mean - active v passive language 6 How's your English? Grammar quizzes and punctuation test Spotting spelling errors Rephrasing jargons and clicheÌs Common error's and mistakes 7 Document layout House style Use of white space Fonts and effects 8 One-to-one workshops These are practical sessions with one-to-one consultation with colleagues and the trainer They are held at key points to consolidate the learning from different sessions 9 Course summary Summary of key points Action plans
When staff are new to sales it can seem daunting, especially when they have targets to meet. If the staff you need to promote your products and services get it wrong then it can knock their confidence and negatively impact how your customers see you as an organisation. This programme provides staff with the basic skills they need to sell. This course will help participants: Profile customers Research and identify potential new customers Use the consultative sales process Build effective rapport with customers Identify customer needs through effective questioning and listening Position products and services effectively Close the sale or gain commitment to further action Manage their customer portfolio to maximise sales 1 Introduction Aims and objectives of the training Personal introductions and objectives Self-assessment of existing sales skills Overview of content 2 Knowing your customers Who are your customers, and what do they want from you? What are your strengths, compared to your competitors? Who are your new potential customers? How do you communicate with new customers? What do you need to know about your customers before you start to sell? Making the initial approach Planning your pipeline - keeping the customers coming 3 The four-step sales process Overview of the consultative sales process Key benefits of using the consultative sales process Focusing on behaviours not targets The behaviours of a good salesperson Common pitfalls and mistakes Personal strengths and weaknesses 4 Building rapport First impressions - Mehrabian theory of communication Short cuts to building rapport Looking out for clues as to how the customer is thinking Looping back to keep the conversation flowing Acknowledging past communication Dealing with emotions such as anger Setting the agenda to keep control Getting past gatekeepers 5 Questioning and listening How to ask open questions to uncover information Left brain questions When closed question can be useful What stops us listening? The four levels of listening How to develop your listening skills 6 Presenting products and services to customers When to present Using benefits not features Making it personal Using reciprocity The tendency towards the middle Using consistency 7 Gaining commitment Testing the water Dealing with objections using ACLEO Asking for the business Getting referrals Ending with a personalised close Following-up 8 Managing your customer pipeline Spotting opportunities for cross-sales Managing your portfolio Maximising sales proactively Review meetings Customer satisfaction measures and surveys Mystery shopping 9 Putting it all together Skills practice Personal learning summary and action plans
In today's fast-moving competitive environment, sales are often made or lost on the strength of a telephone conversation or a brief email. This means that not only is customer service everyone's responsibility - so is sales. Customer service staff are failing the customer if they don't think about sales. And sales staff are failing customers if they don't think about service. And anyone failing a customer is failing both themselves and their employer. Too often, customer service staff feel neither capable nor empowered to recognise or capitalise upon a sales opportunity. Too often, sales people pursue the short-term opportunity at the expense of the bigger picture. The good news is - it doesn't have to be this way! Sales and customer service skills can be acquired, developed and polished just like any other skill. This tried-and-tested programme shows you how to do it. As a result of this course, participants will be able to: Take control of a customer conversation, with confidence Refresh and polish their customer service and sales performance Recognise and develop a sales opportunity Engage the customer and build rapport Identify a customer's needs Match the customer's needs to the organisation's products or services Handle objections confidently Ask for the order At the end of the workshop each participant will have developed their own action plan for developing and using their skills in the workplace. 1 Introduction Course overview, objectives and introductions 2 Serving or selling? Feelings and attitudes - How we can affect the outcome by our feelings and behaviour What is selling? - Selling is helping people to buy, identifying the opportunities that exist within the conversation to develop the customer's interest in our products or services 3 Developing the right skills Communication- The impact of body language, voice tone and words- How to make the best impression on the customer and create a 'buying environment' Rapport-building- What makes a good working relationship?- What do customers look for when they call us?- How can we match their expectations in terms of our own interpersonal skills? Relating to different types of people by identifying and matching their communication style on the telephone 4 Making it easy for the customer Starting it right- Opening the conversation positively- Building rapport- How to develop interest in our products or services Gaining and clarifying information- Questioning skills and questioning style- What do we need to know from the customer?- How can we use that information in the conversation? Active listening- The most under-rated skill of all- Picking up on the 'Golden Moments' when a customer shows they may be interested Presenting information confidently- Knowing the benefits of our products or services- How to tell the customer what they need to know in order to enable them to buy Closing on a positive note- When and how to ask for commitment Dealing with the customer's objections and concerns in a positive manner 5 Course summary and action plans Review of main learning points Presentation of personal action plans