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Description: Algebra is an area of mathematics that uses symbols to represent numbers in formulas and equations. Understanding these symbols and how they work together and provide structure to equations allows mathematicians to more efficiently write formulas and solve math problems.  This Algebra for Beginners is an introduction to the basic principles and skills of algebra. Topics include Variables, Grouping Symbols, Equations, Translating Words Into Symbols, and Translating Sentences Into Equations. With this course you will learn to manipulate and solve basic algebraic expressions, solve rational expressions, changing the subject of formulae and using formulae. You will learn to work with integers, decimals and fractions, how to evaluate powers and roots and how to solve single and multi-variable equations and inequalities. Learn how to apply algebra to a wide range of real-world problems and study critical algebraic concepts like functions, domains and ranges. Assessment: At the end of the course, you will be required to sit for an online MCQ test. Your test will be assessed automatically and immediately. You will instantly know whether you have been successful or not. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Algebra for Beginners is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Algebra for Beginners is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction Lecture 1 Intro video Algebra Introduction final 00:02:00 Fundamental concepts on Algebraic Expressions Lecture 2 Terminology used in Algebra 00:05:00 Lecture 3 Language of Algebra 00:06:00 Lecture 4 Practice Questions 00:06:00 Lecture 5 Finding numerical value of an algebraic expression 00:14:00 Operations on Algebraic Expressions Lecture 6 Revision of Directed number ( integers 00:06:00 Lecture 7 Addition and subtraction of monomial expressions 00:06:00 Lecture 8 Addition of algebraic expressions with many terms 00:10:00 Lecture 9 Subtraction of algebraic expressions 00:10:00 Indices ( Exponents) Lecture 10 The rules of Indices in algebra 00:11:00 Lecture 11 Fractional indices 00:10:00 Lecture 12 Understanding indices (practice questions) 00:07:00 Lecture 13 Problems from IGCSE Last year papers 00:05:00 Multiplication and Division of Algebraic expressions Lecture 14 Multiplication of monomial algebraic expressions 00:05:00 Lecture 15 Multiplication of monomial with binomials and trinomials 00:11:00 Lecture 16 Division of algebraic expression by a monomial 00:07:00 Lecture 17 Division of algebraic expression by another polynomial 00:09:00 Lecture 18 Division of a polynomial by another polynomial with remainder 00:11:00 Brackets in Algebra Lecture 19 Rules of brackets 00:04:00 Lecture 20 Simplification by removing brackets 00:11:00 Linear equations in one variable Lecture 21 Simplification of algebraic fractions 00:07:00 Lecture 22 Rules to solve linear equations in one variable 00:03:00 Lecture 23 Solving linear equations in one variable 00:07:00 Lecture 24 Solving complex linear equations in one variable 00:10:00 Lecture 25 Word problems on linear equations in one variable 00:13:00 Algebraic Identities Lecture 26 Standard Identities (a + b )² and (a - b )² identities 00:11:00 Lecture 27 Standard Identity ( a - b ) ( a + b) = a ² - b ² 00:08:00 Lecture 28 Standard Identities ( a + b + c ) ² = a ² + b ² + c ² + 2 a b + 2 a c +2 b c 00:07:00 Lecture 29 Standard Identities ( a + b ) ³ and ( a - b ) ³ 00:09:00 Lecture 30 Standard Identities a ³ + b ³ and a ³ - b ³ 00:06:00 Lecture 31 Standard Identities a ³ + b ³ + c ³ - 3 a b c 00:10:00 Formula : Change of subject of formula Lecture 32 -Changing the subject of formula 00:08:00 Linear Inequalities Lecture 33 Linear Inequalities 00:12:00 Resolve into factors Lecture 34 Factorization by taking out common factor 00:10:00 Lecture 35 Factorization by grouping the terms 00:09:00 Lecture 36 Factorize using identity a ² - b ² 00:07:00 Lecture 37 Factorize using identity (a + b )² and (a - b )² 00:08:00 Lecture 38 Factorize using identity ( a + b + c ) ² 00:05:00 Lecture 39 Factorization by middle term split 00:12:00 Algebraic Fractions Lecture 40 Simplification of algebraic fractions 00:06:00 Coordinate axis - points and Line graph Lecture 41 All that you need to know about co ordinate axis 00:04:00 Lecture 42 Some important facts needed to draw line graph 00:03:00 Lecture 43 How to draw a line graph on coordinate plane 00:03:00 Lecture 44 Drawing line graphs 00:06:00 System of simultaneous linear equations in two variables Lecture 45 Simultaneous Linear Equations in two variables- intro 00:03:00 Lecture 46 Graphical method of solving linear equations 00:06:00 Lecture 47 Graphical method - more sums 00:10:00 Lecture 48 Method of Elimination by substitution 00:09:00 Lecture 49 Method of Elimination by Equating coefficients 00:11:00 Lecture 50 Method of Elimination by cross multiplication 00:07:00 Lecture 51 Equations reducible to simultaneous linear equations 00:12:00 Lecture 52 Word Problems on Linear equations 00:18:00 Polynomials Lecture 53 Polynomials and Zeros of polynomials 00:10:00 Lecture 54 Remainder Theorem 00:04:00 Lecture 55 Factor Theorem 00:08:00 Lecture 56 Practice problems on Remainder and Factor Theorem 00:09:00 Lecture 57 Factorization using factor Theorem 00:10:00 Quadratic Polynomials Lecture 58 Zeros of polynomials α, β & γ 00:10:00 Lecture 59 Relation between zeros and coefficients of a polynomials 00:13:00 Lecture 60 Writing polynomials if zeros are given 00:06:00 Lecture 61 Practice problems on zeros of polynomials 00:10:00 Lecture 62 Problems solving with α and β (part 1) 00:11:00 Lecture 63 Problems solving with α and β (part 2) 00:10:00 Quadratic Equations Lecture 64 what are Quadratic equations 00:03:00 Lecture 65 Solutions by factorization method 00:12:00 Lecture 66 Solutions by completing square formula 00:06:00 Lecture 67 Deriving Quadratic formula 00:05:00 Lecture 68 Practice problems by Quadratic formula 00:07:00 Lecture 69 Solving complex quadratic equations by Quadratic Formula 00:11:00 Lecture 70 Solutions of reducible to Quadratic Formula 00:09:00 Lecture 71 Skilled problems on Quadratic Equations 00:07:00 Lecture 72 Exponential problems reducible to Quadratic Equations 00:06:00 Lecture 73 Nature of Roots of Quadratic Equations 00:09:00 Lecture 74 Word problems on quadratic Equations Part 1 00:13:00 Lecture 75 Word problems on quadratic Equations Part 2 00:11:00 lecture 76 word problems on Quadratic 00:12:00 Mock Exam Mock Exam - Algebra for Beginners 00:20:00 Final Exam Final Exam - Algebra for Beginners 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Course Overview Learn all the essential skills to become an expert in Acupressure Massage Therapy. From this comprehensive Acupressure  course, you will be able to understand the principles of Acupressure Massage Therapy. In the step-by-step training process, you will acquire practical skills along with theoretical knowledge. The Qualified professionals will assist you throughout this learning process. This Acupressure  is structured to ensure you have all the adequate skills to secure a position in this competitive industry. You will achieve the confidence and competency to bear all the responsibilities of this profession. The course will add all the right credentials to your resume and increase your employability in this growing industry. Who is this course for? Anyone who is now employed in this field or who aspires to be one should take this course. Your knowledge will grow through taking this course, which will also strengthen your resume. To demonstrate your newly gained knowledge, develop crucial abilities and receive a professional credential. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path The Acupressure course is intended to assist you in obtaining the dream job or maybe the promotion you've always desired. With the assistance and direction of our Acupressure course, learn the vital abilities and knowledge you require to succeed in your life. Introduction Welcome to the course! It is so great to have you here! 00:02:00 Download your 'goodies' from the resources! 00:01:00 Learning the basics of essential oils If you don't know about essential oils then this section is important 00:01:00 Knowing the grade of your essential oils-are they therapeutic or not? 00:04:00 Why Do Certain Plants Have Essential Oils? 00:02:00 When is an essential oil not an essential oil? 00:02:00 Why essential oils have such huge variations in cost. 00:03:00 Buying your essential oils 00:05:00 Storing your essential oils and their shelf life 00:04:00 This is important when buying citrus essential oils 00:01:00 This is REALLY important when you have citrus essential oils. 00:01:00 So how do they adulterate essential oils? 00:06:00 So how do they test essential oils for purity? 00:02:00 Results from the adulterated essential oil test 00:01:00 The unsung heroes of the aromatherapy world-carrier oils. 00:03:00 The qualities of the various carrier oils 00:10:00 Personal inhalers-These are brilliant for you and your clients! 00:06:00 What you can make for your clients for them to use at home Massage is the perfect modality for using aromatherapy to get great results 00:06:00 What equipment you need 00:04:00 Essential oil safety-very important things that you should know 00:04:00 A word about using peppermint and eucalyptus with children 00:02:00 Diffusers at home-what you shouldn't do 00:04:00 Personal inhalers-These are brilliant for you and your clients! 00:06:00 Making diffuser blends for your clients 00:02:00 Roller bottles are great for your clients! 00:03:00 How to make a muscle and pain balm and chest rub 00:08:00 Unscented lotions are a better alternative for your clients at home 00:03:00 Using warm and cold compresses-when is the right time to do which? 00:03:00 Baths with essential oils-do not recommend this! 00:02:00 How to charge correctly for your essential oil blends and products 00:03:00 Relaxation massages and the correct dilutions for your clients 00:03:00 Treating problem areas-you can increase your dilution levels. 00:02:00 If you are a reflexologist, here is what you can do. 00:01:00 Make your full body massage sessions 75 mins or more. 00:02:00 The consultation with your clients is really important 00:04:00 A word about diluting for different people 00:03:00 It is important to keep good records for several reasons 00:01:00 Tell the world! Promote about your new skills. 00:03:00 Using aromatherapy for specific emotional, physical and psychological disorders Let's take a look at how you can help your clients on so many levels. 00:01:00 Awesome Stock Blends for your Massage Clients 00:04:00 How to make anxiety relief blends and inhalers for your clients 00:03:00 Insomnia-This blend will knock them out! 00:03:00 Morning Sickness-One essential oil that made a huge difference! 00:02:00 Allergy relief inhalers for your clients 00:04:00 How to make a nausea inhaler for your clients 00:04:00 The best uplifting blends for your clients 00:02:00 Headaches-Lotions, inhaler and diffuser blends and roller ball blends. 00:04:00 Blends to help your clients have better focus and concentration 00:03:00 Menopause- A really powerful massage blend that you can also make for them 00:02:00 How to enhance your clients athletic abilities using essential oils 00:02:00 Help your clients through cold and flu season with these great blends 00:04:00 Musculoskeletal Pain and how to treat specific disorders What you will learn in this section 00:03:00 Muscular aches and pains and a great blend to help them 00:03:00 Sprains and strains-A roller bottle blend for your clients thats brilliant 00:05:00 Overuse Problems-Tendonitis, bursitis, plantar fasciitis etc 00:03:00 Cellulite treatments, oils and creams 00:06:00 Post exercise soreness massage blends and lotions for home use 00:05:00 Fluid retention/Edema/Lymphatic drainage oils and treatments 00:07:00 Oil and lotion Blends for Cramps and Muscle Spasms 00:02:00 A very effective bruises and bumps oil to make 00:02:00 Rheumatoid arthritis- which oils are the best and why 00:02:00 Osteoarthritis- The oils that work best for this condition 00:02:00 How to effectively use essential oils for nerve pain and sciatica 00:03:00 What if you do not know whether to use warming or cooling oils? 00:03:00 The Basics Of Blending Blending Basics-Making your own blends. 00:12:00 The therapeutic qualities of some common essential oils Looking at the specific properties of common essential oils 00:01:00 68Basil 1 00:03:00 Bergamot 00:02:00 Black Pepper 00:02:00 Cardamon 00:01:00 Cedarwood 00:02:00 Cinnamon 00:02:00 Clove 00:01:00 Eucalyptus 00:02:00 Frankincense 00:02:00 Geranium 00:02:00 Chamomile German 00:02:00 Ginger 00:02:00 Grapefruit 00:02:00 Lavender 00:02:00 81helichrysum 1 00:02:00 Lemon 00:02:00 Mandarin 00:01:00 Patchouli 00:01:00 Peppermint 00:02:00 Chamomile Roman 00:01:00 Rosemary 00:01:00 Sandalwood 00:01:00 Congratulations and thank you very much!1 00:01:00 Resources Resources - Aromatherapy Acupressure - Massage Therapist 00:00:00 Order Your Certificates and Transcripts Order Your Certificates and Transcripts 00:00:00

Course Overview Learn about the functions of Microsoft Azure from this AZ-900 | Microsoft Azure Fundamentals Full Course course. The course will give you a clear understanding of the basics of Microsoft Azure and how you can use this cloud platform to grow and strengthen your online existence. In this AZ-900 | Microsoft Azure Fundamentals Full Course course, you will learn about the tools and basic functions of Microsoft Azure. You will be familiarized with the core Azure services, security, privacy and compliance policies. This course will teach you how you can secure your website and account using multi-factor authentication and protect data from hackers. This course will also help you to understand the supports Azure can offer you and get the best suitable one for you. Microsoft Azure is one of the most popular and safe cloud platforms. This AZ-900 | Microsoft Azure Fundamentals Full Course course will teach you the functions of Microsoft Azure from scratch. You don't need any prior knowledge or technical background to understand the lessons of this course. Learning Outcomes familiarize with the fundamentals of cloud services Understand the benefits of using cloud services Learn about the differences between capital expenditure and operational expenditure Be able to compare and contrast the IAAS, PAAS and SAAS service Learn about different cloud models and how they work Understand the core Azure architectural components Learn about the solutions you will get from Azure Learn about the management tools of Azure Get to know about the security and private privacy protocols of Microsoft Azure Understand how Azure identity services work Familiarize with role-based access control system Understand the policies and compliance standards in Azure Who is this course for? This comprehensive AZ-900 | Microsoft Azure Fundamentals Full Course is ideal for those who want to learn more about the functions of Microsoft Azure. You will learn about the application of Microsoft Azure and the career prospect from this course. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path AZ-900 | Microsoft Azure Fundamentals Full Course is a useful qualification to possess and would be beneficial for any related profession or industry such as: Managers Managing Directors Management Executives Data Security Officers Programmers Microsoft Azure Developers Technicians Computer Operators Cloud Engineers Cloud Data Consultants Azure Consultants Data Scientists Course Introduction Introduction 00:04:00 Module 1 : Cloud Concepts What is Cloud Computing - I 00:05:00 What is Cloud Computing - II 00:06:00 Benefits of Cloud Computing 00:09:00 Key Concepts and Terminology 00:06:00 Economies of Scale 00:01:00 CapEx Vs OpEx 00:03:00 Cloud Models : What is Public Cloud 00:02:00 Cloud Models : Characteristics of Public Cloud 00:02:00 Cloud Models : What is Private Cloud 00:01:00 Cloud Models : Characteristics of Private Cloud 00:01:00 Cloud Models : Hybrid Cloud 00:01:00 Cloud Models : Characteristics of Hybrid Cloud 00:01:00 Review and What Next!! 00:01:00 What is IAAS 00:04:00 Use Cases of IAAS 00:02:00 What is PAAS ? 00:02:00 Use Cases of PAAS 00:04:00 What is SAAS ? 00:02:00 Cloud Models : Shared Responsibility Model 00:09:00 Module 2 : Core Azure Services Introduction 00:01:00 Azure Regions 00:01:00 Special Azure regions 00:01:00 Region pairs 00:01:00 Feature Availability Region Wise 00:01:00 Availability Zones 00:01:00 Availability Sets 00:02:00 What are Resource Groups? 00:02:00 Azure Resource Manager 00:01:00 What Next!! - Azure Core Services and Products 00:02:00 What is Azure Compute 00:01:00 Azure Virtual Machines - Audiocast Only 00:01:00 Azure Virtual Machines I - LAB 00:15:00 Azure Virtual Machines II - LAB 00:01:00 Azure Virtual Machines III - LAB 00:02:00 Azure Virtual Machines IV - LAB 00:04:00 Azure Virtual Machines V - LAB 00:03:00 Azure Virtual Machines VI - LAB 00:03:00 What are Containers? 00:04:00 Containers ( LAB Activity ) 00:07:00 Containers VS Virtual Machines 00:04:00 What Are Virtual Networks 00:01:00 Virtual Networks - LAB 00:15:00 Azure Load Balancer 00:01:00 VPN Gateway 00:01:00 Azure Application Gateway - I 00:02:00 Azure Application Gateway - II 00:01:00 Azure Content Delivery Networks (CDN's) 00:02:00 How CDN works ? 00:03:00 Azure CDN - Lab Activity 00:07:00 Azure Storage Services 00:01:00 Structured Data 00:01:00 Semi Structured Data 00:01:00 Unstructured Data 00:01:00 Azure Storage Account - Types 00:03:00 Azure Storage Account - Blob - Lab Activity - I 00:07:00 Azure Storage Account - Blog - Lab Activity - II 00:07:00 Azure Storage Account - Blob - Lab Activity - III 00:16:00 Azure Storage Account - Blog - Lab Activity - IV 00:09:00 Azure Storage Account - Blob - Lab Activity - V 00:04:00 Azure Storage Account - Blob - Lab Activity - VI 00:07:00 Azure Database Services 00:02:00 Azure SQL - Lab Demo 00:09:00 Azure MarketPlace 00:02:00 What is Internet of Things ( IOT ) - Intro 00:01:00 IOT Hub 00:01:00 IOT Hub Demo 00:09:00 Azure Big Data and Analytics 00:01:00 Azure SQL Data Warehouse 00:01:00 Azure HDInsights 00:01:00 Azure Data Lake Analytics 00:01:00 Machine Learning 00:02:00 Azure Machine Learning Services and Studio 00:02:00 What is Server less Computing ? 00:02:00 The concept of DevOps 00:03:00 Azure Management Tools 00:01:00 Creating Resources with Powershell - Lab Activity 00:05:00 Creating Resources with Azure CLI - Lab Activity 00:07:00 Provision Resources using Cloud Shell - Lab Activity 00:05:00 Deployment with JSON - Lab Activity 00:08:00 Azure Advisor 00:01:00 Module 2 : What did we learn 00:01:00 Module 3 Security, Privacy, Compliance and Trust What to expect in Module 3 00:01:00 Azure Firewalls 00:02:00 Azure Firewall - Lab Activity - notes 00:02:00 Azure Firewall - Lab Activity 00:19:00 Azure DDOS 00:02:00 Network Security Groups 00:03:00 Application Security Groups 00:02:00 Which Network Security Solution to choose from ? 00:04:00 AuthZ and AuthN 00:01:00 Azure Active Directory 00:02:00 Multi Factor Authentication 00:03:00 Azure Security Center 00:02:00 Azure Security center - LAB activity 00:08:00 Azure Key Vault 00:02:00 Azure Information Protection 00:02:00 Azure Advanced Threat Protection 00:04:00 What is Azure Policy 00:03:00 Azure Policy - Lab Activity 00:06:00 Azure Role Based Access Control ( RBAC ) 00:02:00 Azure Role Based Access Control ( RBAC ) - Lab Activity 00:07:00 Azure Locks 00:01:00 Azure Locks - Lab Activity 00:02:00 Azure Blueprints 00:01:00 Subscription Governance 00:02:00 Azure Tags 00:03:00 Azure Monitoring 00:02:00 Azure Monitor- Lab Activity 00:03:00 Azure Service Health 00:01:00 Monitoring Applications and Services 00:04:00 Compliance Terms and Requirements 00:02:00 Microsoft Privacy Statement 00:01:00 Microsoft Trust Center 00:01:00 Service Trust Portal 00:01:00 Azure Government Services 00:02:00 Azure Germany Services 00:01:00 Azure China 21Vianet 00:02:00 Module 4 : Azure Pricing and Support Module 4 Introduction : What tÌ¥o expect in this module 00:02:00 Azure Subscriptions 00:06:00 What are Management Groups 00:01:00 Purchase Azure Product & Services : Available Options 00:01:00 Usage Metrics 00:01:00 Factors Affecting Costs 00:02:00 The concept of Zones for Billing 00:02:00 Azure Pricing Calculator 00:04:00 Azure Total Cost of Ownership ( TCO ) 00:02:00 Ways to Minimize Costs in Azure 00:04:00 Azure Cost Management 00:02:00 Azure Support Plans 00:03:00 Alternative Support Options 00:02:00 Service Level Agreements ( SLA's ) 00:03:00 Composite SLA's 00:03:00 Improving Application SLA's 00:04:00 Public and Preview Features 00:01:00 Providing Feedback 00:01:00 General Availability 00:01:00 Azure Updates , Announcements and Roadmaps 00:01:00 Course Conclusion Course Conclusion 00:01:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Course Overview Do you want to earn money passively from home? DO you want to drive more traffic to your website? Google AdWords is a great way for that. Learn how you can use Google ad services to get ahead of your competitors and drive traffic towards your business from this Learn Google AdWords and Earn Passive income with PPC course and boost your sales in no time. This course will teach you to how you can make a profit out of per click of your visitors. In this Learn Google AdWords and Earn Passive income with PPC course, you will learn how to set up an AdWords account, theories, keyword research, conversation tracking, sales and revenue tracking. You'll also understand the importance of quality scores, data analysis and understanding customer psychological level from this course. This course will help you understand the steps of monetizing your website from scratch. Learning Outcomes Be able to drive traffic to your website or landing page Create and optimize your own profitable Google AdWords campaigns Learn how to advertise your products and services online Increase sales to your website using AdSense Use conversion tracking to determine the value of your ad campaign Monetize more than 6 billion daily searches on Google Be able to remarket to your website visitors Who is this course for? This course is for those who want to learn the functions of Adword and earn money from Google ad services. This course will help you to learn how you can earn money passively using AdWord step by step. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Learn Google AdWords and Earn Passive income with PPC is a useful qualification to possess and would be beneficial for any related profession or industry such as: Digital Marketers Influencers Content Creators YouTubers Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:10:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:03:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00

The Mindset, Culture, and Muscles Of Business Agility The world is changing more rapidly than ever before. Organizations of every size are overwhelmed by the pace of change and are being constantly challenged to understand & react to the major disruptions in the marketplace and in their organizations. High-performing and adaptable organizations that leverage, lead, and thrive in this ambiguous and unpredictable market will be in the best position to win with their customers. We call this business agility; the set of organizational capabilities, behaviors, and ways of working that affords your business the freedom & flexibility to achieve its purpose - no matter what the future brings. In this talk, Ahmed Sidky will highlight the mindset and culture necessary to endure the journey of improving your company's Business Agility. Business Agility is not something an organization has or doesn't, it is more like fitness or athletic performance, your organization can increase its agility with intentional, deliberate, and disciplined effort. So using the Domains of Business Agility (published by the Business Agility Institute) Ahmed will explain the 12 different muscles that an organization needs to exercise in order to increase its agility. What You Will Learn: A deeper understanding of agility as it pertains to the entire organization not just a project delivery framework The essential relationship between business agility and customer-centricity 12 key areas of focus to increase business agility - grouped into 4 groups (Leadership, Individuals, Operations and Enablers) People are the most powerful and agile part of any organization. People ignite and sustain business agilit

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