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7864 Personal Development courses

Principles of Marketing Theory Course

By Online Training Academy

Unlock the core principles of modern marketing with our comprehensive Principles of Marketing Theory Course. Designed for aspiring marketers and seasoned professionals alike, this course delves into essential concepts and strategies that drive successful marketing campaigns in today's dynamic business environment. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In the Principles of Marketing Theory course, learners will explore essential concepts and practices to excel in marketing. They will understand how marketing can be socially responsible and its impact on sales and brand reputation. They will learn techniques to build customer loyalty and effectively use marketing data to segment markets. The course covers strategies to cluster customers based on their characteristics and how to align products with diverse market segments. Learners will discover the role of core values in marketing and methods to enhance product sales through effective marketing campaigns. They will also delve into Customer Relationship Management (CRM) systems and activities that foster strong customer relationships. Throughout the course, learners will grasp the importance of key performance indicators (KPIs) in evaluating marketing success and the requirements for conducting socially responsible marketing campaigns. Course Curriculum Module 01: Scope and Purpose of Socially Responsible Marketing Module 02: Significance of Brand and Reputation to Sales Performance Module 03: Significance of Customer Loyalty to the Achievement of Marketing Objectives Module 04: Valid and Reliable Marketing Data for Segmenting the Market Module 05: Marketing Data Collection Methods Module 06: Market Segmentation Module 07: Cluster Customers With Similar Characteristics Module 08: How Core Values Are Expressed Module 09: How a Range of Products May Appeal to Different Market Segments Module 10: Role of Marketing in Enhancing the Sale of Products and/or Services Module 11: Customer Relationship Management (CRM) Activities and Systems Module 12: Marketing Key Performance Indicators Module 13: The Requirements of Socially Responsible Marketing Campaigns Learning Outcomes: Understand the importance of socially responsible marketing strategies. Analyze the impact of brand reputation on sales performance metrics. Evaluate customer loyalty's role in achieving marketing objectives effectively. Apply valid and reliable methods for marketing data segmentation. Implement various marketing data collection techniques for business insights. Utilize market segmentation strategies to target diverse customer groups effectively. CPD 10 CPD hours / points Accredited by CPD Quality Standards Principles of Marketing Theory Course 1:14:03 1: Module 01: Scope and Purpose of Socially Responsible Marketing 04:18 2: Module 02: Significance of Brand and Reputation to Sales Performance 03:28 3: Module 03: Significance of Customer Loyalty in Achieving Marketing Goals 03:46 4: Module 04: Valid and Reliable Marketing Data for Segmenting the Market 03:35 5: Module 05: Marketing Data Collection Methods 06:12 6: Module 06: Market Segmentation 10:34 7: Module 07: Cluster Customers With Similar Characteristics 02:26 8: Module 08: How Core Values Are Expressed 04:15 9: Module 09: How a Range of Products May Appeal to Different Market Segments 02:37 10: Module 10: Role of Marketing in Enhancing the Sale of Products and/or Services 04:53 11: Module 11: Customer Relationship Management (CRM) Activities and Systems 09:13 12: Module 12: Marketing Key Performance Indicators 07:19 13: Module 13: The Requirements of Socially Responsible Marketing Campaigns 10:27 14: CPD Certificate - Free 01:00 Who is this course for? Marketing professionals seeking advanced theoretical knowledge. Business students focusing on marketing theory and principles. Entrepreneurs aiming to enhance their marketing strategy skills. Individuals interested in understanding consumer behaviour and segmentation. Professionals looking to expand their knowledge in marketing analytics. Career path Market Research Analyst Brand Manager Digital Marketing Specialist Advertising Executive Public Relations Manager Customer Relationship Manager Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Principles of Marketing Theory Course
Delivered Online On Demand2 minutes
£12

Principles of Marketing Theory Course

By Online Training Academy

Unlock the core principles of modern marketing with our comprehensive Principles of Marketing Theory Course. Designed for aspiring marketers and seasoned professionals alike, this course delves into essential concepts and strategies that drive successful marketing campaigns in today's dynamic business environment. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In the Principles of Marketing Theory course, learners will explore essential concepts and practices to excel in marketing. They will understand how marketing can be socially responsible and its impact on sales and brand reputation. They will learn techniques to build customer loyalty and effectively use marketing data to segment markets. The course covers strategies to cluster customers based on their characteristics and how to align products with diverse market segments. Learners will discover the role of core values in marketing and methods to enhance product sales through effective marketing campaigns. They will also delve into Customer Relationship Management (CRM) systems and activities that foster strong customer relationships. Throughout the course, learners will grasp the importance of key performance indicators (KPIs) in evaluating marketing success and the requirements for conducting socially responsible marketing campaigns. Course Curriculum Module 01: Scope and Purpose of Socially Responsible Marketing Module 02: Significance of Brand and Reputation to Sales Performance Module 03: Significance of Customer Loyalty to the Achievement of Marketing Objectives Module 04: Valid and Reliable Marketing Data for Segmenting the Market Module 05: Marketing Data Collection Methods Module 06: Market Segmentation Module 07: Cluster Customers With Similar Characteristics Module 08: How Core Values Are Expressed Module 09: How a Range of Products May Appeal to Different Market Segments Module 10: Role of Marketing in Enhancing the Sale of Products and/or Services Module 11: Customer Relationship Management (CRM) Activities and Systems Module 12: Marketing Key Performance Indicators Module 13: The Requirements of Socially Responsible Marketing Campaigns Learning Outcomes: Understand the importance of socially responsible marketing strategies. Analyze the impact of brand reputation on sales performance metrics. Evaluate customer loyalty's role in achieving marketing objectives effectively. Apply valid and reliable methods for marketing data segmentation. Implement various marketing data collection techniques for business insights. Utilize market segmentation strategies to target diverse customer groups effectively. CPD 10 CPD hours / points Accredited by CPD Quality Standards Principles of Marketing Theory Course 1:14:03 1: Module 01: Scope and Purpose of Socially Responsible Marketing 04:18 2: Module 02: Significance of Brand and Reputation to Sales Performance 03:28 3: Module 03: Significance of Customer Loyalty in Achieving Marketing Goals 03:46 4: Module 04: Valid and Reliable Marketing Data for Segmenting the Market 03:35 5: Module 05: Marketing Data Collection Methods 06:12 6: Module 06: Market Segmentation 10:34 7: Module 07: Cluster Customers With Similar Characteristics 02:26 8: Module 08: How Core Values Are Expressed 04:15 9: Module 09: How a Range of Products May Appeal to Different Market Segments 02:37 10: Module 10: Role of Marketing in Enhancing the Sale of Products and/or Services 04:53 11: Module 11: Customer Relationship Management (CRM) Activities and Systems 09:13 12: Module 12: Marketing Key Performance Indicators 07:19 13: Module 13: The Requirements of Socially Responsible Marketing Campaigns 10:27 14: CPD Certificate - Free 01:00 Who is this course for? Marketing professionals seeking advanced theoretical knowledge. Business students focusing on marketing theory and principles. Entrepreneurs aiming to enhance their marketing strategy skills. Individuals interested in understanding consumer behaviour and segmentation. Professionals looking to expand their knowledge in marketing analytics. Career path Market Research Analyst Brand Manager Digital Marketing Specialist Advertising Executive Public Relations Manager Customer Relationship Manager Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Principles of Marketing Theory Course
Delivered Online On Demand1 hour 12 minutes
£12

Functional Skills (Math, English, IT)

By Compliance Central

Are you looking forward to Functional Skills packages, the most demanding skills, for the ongoing year and beyond? Then you are in the perfect place. Let's explore! The development of a learner's capacity to resolve issues in practical situations is referred to as a functional skill. The essential English, mathematics, and ICT abilities required for success in both the professional and personal spheres are known as functional skills. You may build these abilities with the aid of our functional skills course. Courses you'll get: Course 01: Functional Skills Maths Course 02: Functional Skills English Course 03: Functional Skills IT We provide beginner-level functional skills training in English, Maths, and ICT. The Functional Skills course contents are divided into modules and subjects, and learning evaluations are placed at regular intervals to test the level of understanding. You are supposed to learn the basics of arithmetic, computers, databases, and other subjects in the Functional Skills. Learning Outcome of Functional Skills course: Understand foundational Functional Skills maths Grasp the fundamentals of Functional Skills English Learn how to use computer hardware and software. Explore sharing and controlling software for data storage IT troubleshooting training Key Highlights for Functional Skills Course: CPD Accredited Functional Skills Course Unlimited Retake Exam & Tutor Support Easy Accessibility to the Functional Skills Course Materials 100% Functional Skills Learning Satisfaction Guarantee Lifetime Access & 24/7 Support with the Functional Skills Course Self-paced Functional Skills Course Modules Curriculum Breakdown of the Maths, English & IT Bundle Take a look at the training modules of the Functional Skills English Course: Basics of Grammar The Basics of Sentence Structure of Sentence Punctuation & Capitalisation Spelling Take a look at the training modules of the Functional Skills Maths Level 2 bundle: Numbers and Negative Numbers Multiples Factors Fractions and Power Percentages Expressions Decimals Ratio and Proportion Exponents and Radicals Graphs The Profit and Loss Perimeter and Area Averages Probability Take a look at the training modules of the IT course: Section 01: How People Use Computers Section 02: System Hardware Section 03: Device Ports and Peripherals Section 04: Data Storage and Sharing Section 05: Understanding Operating Systems Section 06: Setting Up and Configuring a PC Section 07: Setting Up and Configuring a Mobile Device Section 08: Managing Files Section 09: Using and Managing Application Software Section 11: IT Security Threat Mitigation Section 12: Computer Maintenance and Management Section 13: IT Troubleshooting Section 14: Understanding Databases CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in Functional Skills course. Besides, this course particularly recommended for- Anyone who is interested in reviewing or studying the fundamentals of IT, English, or mathematics. Whoever wants to be successful in functional skills. Anyone wishing to enhance their maths, English, or IT skills in order to increase their work prospects. Applicants for higher education. Requirements Learners seeking to enrol for Functional skills course should meet the following requirements; Basic knowledge of English Language, which already you have Be age 16 years or above Basic Knowledge of Information & Communication Technologies for studying online or digital platform. Stable Internet or Data connection in your learning devices. Career path After completing Functional Skills course, you can explore trendy and in-demand jobs related to this course, such as- Department Head Teacher Teaching Assistant Maths Teacher English Teacher IT Teacher Deputy Chief Explore each of the roles available and how you can start your career in Functional sectors. Certificates Certificate of completion Digital certificate - Included After successfully completing the course, you can get 3 CPD accredited digital PDF certificate for free. Certificate of completion Hard copy certificate - Included After successfully completing this course, you get 3 CPD accredited hardcopy certificate for free. The delivery charge of the hardcopy certificate inside the UK is £3.99 and international students need to pay £9.99 to get their hardcopy certificate.

Functional Skills (Math, English, IT)
Delivered Online On Demand18 hours
£12

Content Editor - Professional Content Editing and Proofreading

By Compliance Central

Are you looking to enhance your Content Editor skills? If yes, then you have come to the right place. Our comprehensive course on Content Editor will assist you in producing the best possible outcome by mastering the Content Editor skills. The Content Editor course is for those who want to be successful. In the Content Editor course, you will learn the essential knowledge needed to become well versed in Content Editor. Our Content Editor course starts with the basics of Content Editor and gradually progresses towards advanced topics. Therefore, each lesson of this Content Editor course is intuitive and easy to understand. Why would you choose the Content Editor course from Compliance Central: Lifetime access to Content Editor course materials Full tutor support is available from Monday to Friday with the Content Editor course Learn Content Editor skills at your own pace from the comfort of your home Gain a complete understanding of Content Editor course Accessible, informative Content Editor learning modules designed by experts Get 24/7 help or advice from our email and live chat teams with the Content Editor Study Content Editor in your own time through your computer, tablet or mobile device. A 100% learning satisfaction guarantee with your Content Editor Course Content Editor Curriculum Breakdown of the Content Editor Course Module 01: Introduction to Copyediting Module 02: Primary Copyediting Procedures Module 03: Checking the Written Copy Module 04: Resources Required for a Copyeditor Module 05: Setting and Using a Style Sheet Module 06: Legal Aspects of Copyediting Module 07: Getting a Job and Career Progression Module 08: Introduction to Proofreading Module 09: The Workflow of a Proofreader Module 10: Proofreading Marks and Symbols Module 11: What to Look For During Proofreading Module 12: Basics of Grammar Module 13: Basics of Sentence Module 14: Structure of Sentence Module 15: Capitalisation and Punctuation Rules Module 16: Spelling Rules Module 17: Checking Commonly Confused Words Module 18: Professional Proofreading CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Content Editor course helps aspiring professionals who want to obtain the knowledge and familiarise themselves with the skillsets to pursue a career in Content Editor. It is also great for professionals who are already working in Content Editor and want to get promoted at work. Requirements To enrol in this Content Editor course, all you need is a basic understanding of the English Language and an internet connection. Career path The Content Editor course will enhance your knowledge and improve your confidence. Content Editor: £25,000 to £45,000 per year Copy Editor: £22,000 to £40,000 per year Proofreader: £20,000 to £35,000 per year Editorial Assistant: £18,000 to £28,000 per year Content Manager: £30,000 to £55,000 per year Publishing Editor: £25,000 to £45,000 per year Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

Content Editor - Professional Content Editing and Proofreading
Delivered Online On Demand5 hours
£12

AI in Project Management: The Next Generation of Project Decision Making

By IIL Europe Ltd

AI in Project Management: The Next Generation of Project Decision Making Project managers need to make critical project decisions on a daily basis. They are confronted with increasing complexities, high ambiguity and the need to process an exponentially growing amount of data and information in order to make informed and good decisions. This leads to an increasing risk of project failure - meanwhile, the project management industry is already challenged with ongoing low project success rates, caused by often massive failures of projects. Project Data Analytics and Artificial Intelligence (AI) are expected to fill the gap by providing analytical and unbiased capabilities that go beyond human possibilities, towards a data-driven and fact-based decision-making approach. While there is little doubt that AI as a trending technology will disrupt the project management practice and augment today's project management capabilities, AI cannot be seen as just another new tool to make project management more effective. Rather, AI will act as a complement to human intelligence, requiring a collaborative approach and, accordingly, a significant change in project culture and peoples' mindset. Today's project decisions are usually driven by human intuition, experience, leadership, and often do not follow any rational logic. Project decision-makers will be required to abandon such an approach and shift to a data-driven, decision-making approach. This session will provide an overview of the expected changes from AI-driven project management, the resulting impact on project decision making and changes in project culture, and what actions can be taken by project professionals to match their beliefs and behaviours with the new project culture. Learning goals: Gain insights into how AI for project management will significantly change decision-making in projects Gain an understanding of how to transition to a new AI-powered project culture

AI in Project Management: The Next Generation of Project Decision Making
Delivered Online On Demand15 minutes
£10

Compliance and Risk Management Training Course

By Xpert Learning

About Course Learn Compliance and Risk analysis with this Compliance and Risk Management Training Course to enhance your organization's operation Do you want to be confident in your ability to manage compliance and risk? Are you ready to protect your organization from the many compliance issues and risks? Compliance and Risk Management Training Course by Xpert Learning will teach you how to identify, assess and mitigate compliance issues and risks. It also helps to develop a Robust Compliance and Risk Management System. Globally, businesses continue to face challenges and risks associated with dynamic economic and market environments. This has led to the adoption of more stringent standards and regulations, which are increasingly changing how organisations manage their operations. The compliance function of an organisation has never been more important, as it now needs to proactively govern everything from internal policies to employee behaviour.Learning Outcomes Achieve enhanced Compliance Management knowledge and the ability to design a compliance risk management plan considering the regulatory risks Learn about the five basic elements of compliance. Learn how to Identify different sources of risk. Understand the foundations of Compliance Risk Management CRM in an organization and how to manage the compliance risks Improve business performance by implementing systems and structures that support effective risk management This short course teaches you the skills to create a culture of ethical compliance in your organisation. Over eight modules, you'll gain an in-depth understanding of compliance risk analysis and management that can be applied to your own context. Ensure the long-term sustainability of your business by adhering to regulations, implementing policies, and developing a strategic approach to managing compliance risk. This course is designed to help you understand the key issues of compliance and risk management. You will learn how to identify, assess and mitigate compliance issues and risks and develop a robust Compliance and Risk Management System. The course is suitable for both individuals seeking an understanding of the area, as well as professionals required to maintain, alter, and improve compliance systems within their organisations. What Will You Learn? Achieve enhanced Compliance Management knowledge and the ability to design a compliance risk management plan considering the regulatory risks Learn about the five basic elements of compliance. Learn how to Identify different sources of risk. Understand the foundations of Compliance Risk Management CRM in an organization and how the compliance risks are managed Improve business performance by implementing systems and structures that support effective risk management Course Content Introduction to Compliance and Risk Management Introduction to Compliance and Risk Management Fundamentals of Compliance and Risk Management Fundamentals of Compliance and Risk Management part 1 Fundamentals of Compliance and Risk Management part 2 Elements of Compliance Elements of Compliance Compliance Management System (CMS) Compliance Management System (CMS) Compliance and Ethics Compliance and Ethics Introduction to Risk Management Introduction to Risk Management Risk Management Process Risk Management Process The Fundamentals of Operational Risk Management Conclusion A course by Xpert Learning RequirementsWillingness to learn how companies work to manage Compliance and Risks. Basic knowledge of Risk Management, Compliance and Governance Structure will help, but not mandatory. Audience Compliance Officers Risk Managers Managers and Supervisors Business Owners and Entrepreneurs Students and Graduates Auditors and Consultants Anyone Interested in Compliance and Risk Management Audience Compliance Officers Risk Managers Managers and Supervisors Business Owners and Entrepreneurs Students and Graduates Auditors and Consultants Anyone Interested in Compliance and Risk Management

Compliance and Risk Management Training Course
Delivered Online On Demand1 hour 12 minutes
£9.99

Diploma in Mental Health and Psychiatric Disorders

5.0(1)

By Course Gate

Diploma in Mental Health and Psychiatric Disorders course covers essential topics such as the fundamentals of mental health, common psychiatric disorders, treatment methods, and the provision of mental health support. Ideal for healthcare professionals, psychology graduates, and individuals interested in mental health, this diploma equips you with valuable knowledge and skills to make a positive impact in the field of mental health.

Diploma in Mental Health and Psychiatric Disorders
Delivered Online On Demand4 hours 52 minutes
£11.99

Sage 50 Payroll Basics

5.0(1)

By Course Gate

In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This Sage 50 Payroll Basics course will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The Sage 50 Payroll Basics course will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to Sage 50 Payroll Basics and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited Sage 50 Payroll Basics course is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this Sage 50 Payroll Basics course. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career path The Sage 50 Payroll Basics will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Sage 50 Payroll Basics Module 1: Payroll Basics 00:10:00 Module 2: Company Settings 00:08:00 Module 3: Legislation Settings 00:07:00 Module 4: Pension Scheme Basics 00:06:00 Module 5: Pay Elements 00:14:00 Module 6: The Processing Date 00:07:00 Module 7: Adding Existing Employees 00:08:00 Module 8: Adding New Employees 00:12:00 Module 9: Payroll Processing Basics 00:11:00 Module 10: Entering Payments 00:12:00 Module 11: Pre-Update Reports 00:09:00 Module 12: Updating Records 00:09:00 Module 13: e-Submissions Basics 00:09:00 Module 14: Process Payroll (November) 00:16:00 Module 15: Employee Records and Reports 00:13:00 Module 16: Editing Employee Records 00:07:00 Module 17: Process Payroll (December) 00:12:00 Module 18: Resetting Payments 00:05:00 Module 19: Quick SSP 00:10:00 Module 20: An Employee Leaves 00:13:00 Module 21: Final Payroll Run 00:07:00 Module 22: Reports and Historical Data 00:08:00 Module 23: Year-End Procedures 00:09:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Sage 50 Payroll Basics
Delivered Online On Demand3 hours 42 minutes
£11.99

Content Writing & Copy Writing For SEO and Sales

5.0(1)

By Course Gate

In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This Content Writing & Copy Writing For SEO and Sales will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The Content Writing & Copy Writing For SEO and Sales will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to Content Writing & Copy Writing For SEO and Sales and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited Content Writing & Copy Writing For SEO and Sales is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this Content Writing & Copy Writing For SEO and Sales. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path The Content Writing & Copy Writing For SEO and Sales will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Section 01: Introduction Introduction 00:05:00 How to Navigate This Course - Watch This Video 00:03:00 Section 02: Free Taster 13 Copywriting and Sales Buttons You Need to Know How to Push 00:07:00 Copywriting to Sell 10 Steps you must know 00:06:00 14 Step Formula to Writing Great Sales Copy 00:06:00 Section 03: BASICS: 12 Essential Steps to Great Copy Writing AIDA is not just an Opera! 00:02:00 Have you any idea who you are talking to? 00:02:00 Who cares what format you use? 00:03:00 Hurting? Want someone to heal your pain? 00:02:00 I haven't got time or money for Objections! 00:02:00 Don't worry, there's always plenty of Scarcity to go round! 00:02:00 So, why are YOU reading my Headlines? 00:02:00 Why do you always want to know whats in it for you? 00:02:00 Endorsements? Pah! Prove it to me! 00:03:00 I Guarantee to you that I love Risk! Or do I? 00:02:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Keep it Simple S. and throw away your Theasaurus 00:02:00 Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks Introduction to Copywriting Formulation 00:02:00 Starting with AIDA 00:06:00 PAS - Problem, Agitation, Solution 00:04:00 The 4 Ps 00:03:00 QUEST 00:04:00 Section 05: BASICS: How to Write Headline What You Need to Know to Write Great Headlines 00:06:00 Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy Writing Editing: Can You Write Better Copy? 00:06:00 Proof Reading and Editing: 20 Ways to Write Better Copy 00:11:00 Editing Writing: Seven Guidelines for Editing Writing 00:06:00 Section 07: PSYCHOLOGY: The Psychology behind Copywriting Get Your Copywriting Psychology Right! 00:06:00 What are the Eight Universal Motivators? 00:07:00 100 Motivations 00:05:00 Overcoming Objections 00:08:00 Section 08: COPYWRITING FOR Blogging - Web Posts Copywriting for Blogs 00:09:00 A Simple Formula for Blog Posts 00:04:00 Blog Post Copywriting Formula 00:09:00 Blog Post Editing Checklist 00:08:00 Section 09: COPYWRITING FOR Landing Pages Copywriting for Landing Pages 00:04:00 Copywriting for Testimonials 00:06:00 Copywriting for Bullet Points 00:05:00 Section 10: COPYWRITING FOR Sales Letters Five Formulations for Sales Letters 00:03:00 The Five Point Sales Letter Formula 00:03:00 The Seven Step Copywriting Formula for Sales Letters 00:05:00 The Nine Point Formula 00:06:00 The 18 Step Sales Letter 00:06:00 The 21 Part Sales Letter Formula 00:08:00 Bonus: 32 Step Power Copywriting Formula 00:08:00 Section 11: COPYWRITING FOR Video Sales Letters What is a Video Sales Letter 00:03:00 How to Write an Attention Grabbing Video Sales Letter Headline 00:03:00 Video Sales Letter Basics - Some Simple Guidance for Better VSLs 00:04:00 Video Sales Letter Outline - with Downloadable Templates 00:07:00 Section 12: COPYWRITING FOR Email Copywriting for Email 00:07:00 How to Write Effective Welcome Emails 00:10:00 ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00 Email Copywriting Analysis 1 00:05:00 Copywriting Formulas for Email Sequences 00:06:00 Section 13: COPYWRITING FOR Advertisements Copywriting for Advertisements 00:04:00 Section 14: COPYWRITING FOR Twitter Copywriting for Twitter - Engage, Entertain, Be Brief! 00:07:00 Section 15: COPYWRITING FOR Promotional Videos How to Create a High Converting Promotional Video 00:06:00 The Promotional Video for This Course Following the Script 00:02:00 The Promotional Video - Version 2 00:02:00 Promotional Video SlideDeck 00:20:00 Promotional Video Script Checklist 00:04:00 2018 Update: The Formula for an Effective Promotional Video 00:04:00 2018 New Copywriting Course Promo Video 00:03:00 Section 16: Conclusion and Course Wrap Up Conclusion and Course Wrap Up 00:03:00 Additional File Additional File 00:00:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Content Writing & Copy Writing For SEO and Sales
Delivered Online On Demand5 hours 19 minutes
£11.99

Autism Spectrum Disorder (ASD)

5.0(1)

By Course Gate

Enrol in our Autism Spectrum Disorder (ASD) course to gain a comprehensive understanding of ASD and learn how to support autistic individuals effectively. Suitable for educators, caregivers, healthcare professionals, and anyone interested in promoting autism awareness and acceptance.

Autism Spectrum Disorder (ASD)
Delivered Online On Demand2 hours 15 minutes
£11.99