Come join us for a series of 4 workshops, delivered in partnership with Sales Geek The Essex Business Sales Accelerator is designed to enhance the sales skills of local business owners and leaders, helping them attract more customers and increase revenue from their existing clientele. The course is delivered across 4, half-day sessions, held over 4 weeks. Overview: Session 1 - May 16th 09:30 - 12:30 • Identify key attributes within yourselves that will help lead to success. • Identify the different parts of the brain associated with the Decision-Making Process and understand yourself more. • Utilise a simple structure to grab your prospect’s attention and begin to build rapport. • Understand the importance of attention to detail. • Describe the 5 levels of listening to understand needs on a more emotive level. & capture information using 7 key techniques. Session 2 - May 23rd 09:30-12:00 • Understand the benefits of different types of questions. • Use BANTA – a technique to identify the most effective questions to ask! • Think like a detective – Use a ‘line of enquiry’ to dig deeper into potential customer needs. • Identify and understand the use of ‘gold questions’ to pique interest. Session 3 - May 30th 09:30 - 12:00 • CURE – Understanding what makes your service of value. • Different types of value and how they can be used to negotiate with your customer. • Create strongly defined features & benefits that match up to your relevant customer types. • Bookend features and benefits to make them more effective. • Revisit questioning to signpost essential features and benefits with ease. Session 4 - June 6th 09:30 - 12:00 • Different questions to ask to assist with difficult objections. • Different techniques you can use to handle objections. • Know when closing begins in the sales process! • Understand how to Trial Close • 6 Geeky Closing Techniques • Closing workshop Time: 09:30 - 12:00 Dates: May 16th - June 6th Location: Coval Lane Building - Entrance is next door to Chelmsford CVS, opposite Halford House, next to Fairfield Car Park entrance (see picture of entrance by clicking → on image at top of this page). Please note it there is a maximum of 2 bookings per company. This workshop is delivered by Sales Geek and provided courtesy of Backing Essex Business. Meet the Hosts: Lisa Ansell: Described as the female Harvey Spectre (The Best Closer in the City: Suits) she is the world’s most reluctant salesperson. So much so that she wrote the book on it; literally, authoring, “Pull NOT Push – A revolution in selling for people who hate it!” With far more years sales experience than she really wants to reveal here, she is a Rugby playing, Mountain biking, Kayaking, Surfing, Disco dancing Grandmother. So it doesn’t matter if your business is looking for more conversions; or seems to be pedalling uphill; if you’re up a creek without a paddle, riding a wave of success or just down to boogie the night away: Lisa’s got you covered. Peter Nicol: Passionate about helping SMEs and Start-ups grow, build and realise their aspirations and potential. He says that there's no bigger buzz than working closely with an organisation, collaborating on their strategy, putting ideas into practice, winning a 'Dream Account', seeing the motivation and energy increase as the effort and advice begins to pay off. He is an experienced revenue and commercial leader with 30+ years’ experience in growing early stage and scale-up SaaS organisations with extensive knowledge of hiring and developing global, multifunctional teams across Europe, North America and APAC. Backing Essex Business is fully-funded by Essex County Council and delivered by Let’s Do Business Group. Backing Essex Business (Formerly Back to Business Essex) is here to support business growth across the county, promoting economic growth and creating jobs, by providing free business support, access to finance and training. This workshop is available to businesses within Essex, excluding Southend and Thurrock. For more information visit https: www.backingessexbusiness.co.uk Please click here to see the Backing Essex Business Privacy Policy
Our training programme will provide those involved at any stage of the process for procuring goods and/or services within their organisations with the knowledge and skillset to identify and mitigate the threat posed by the breadth and multi-layered complexity of procurement fraud and corruption.
Business Networking 1 Day Training in Chelmsford
Overview Extending business activities beyond organisational boundaries to create value for the organisation is not new. However, the quantity and complexity of the relationships that now exist beyond organisational boundaries are increasing, as is regulatory and stakeholder scrutiny. While partnerships with third parties, including critical suppliers, can be beneficial to the organisation on so many levels, such alliances can expose the organisation to many unknowns, and those unknowns will undoubtedly increase the level of risk. The key, then, is properly managing the infrastructure, systems, staff and outside support to adequately manage that risk.
This module focuses on developing leadership confidence through self-discovery, emphasising the importance of understanding one's unique leadership style and personal philosophy. Participants will explore their core identity as leaders and learn strategies to enhance their influence, credibility, and relationships within their organisation. Exploring the link between self-discovery and effective leadership, focusing on developing confidence to lead from within. Testimonial: “Without guidance, personal branding can quickly become an exercise in aspiration and competition; letting the carefully curated public personas of others dictate our own validity and definition of success. Clarity on who we truly are, what matters to us and therefore how we position ourselves in the world takes reflection and time. Rachael’s work in this area has inspired the nearly 100 delegates who have been part of our HR Leadership Academy over the past 8 years, and I have no doubt will continue to resonate with future cohorts.” MD, Nina Metson - Suffolk
This half day course is designed to help participants learn more about the new legal form for charities, the Charitable Incorporated Organisation (CIO), which was introduced in January 2013. The session will set the context and background to the introduction of the CIO, explore its potential benefits (and weaknesses) when set against the company limited by guarantee structure and introduce the two constitution models – the Foundation version (where only trustees are members) and the Association model (where the organisation’s membership is wider). By the end of the course participants should have a deeper knowledge of the subject so that they are able to make a more informed choice as to whether this legal entity might work for their organisation.
Overview Strategic planning enables an organisation to shape and guide its overall business objectives. Effective planning allows an organisation to create a framework for developing, adapting and aligning organisational vision and goals to achieve sustained competitive advantage or efficiency.
Overview A specialised and effectual Human Resources function is an important part of an organisation, providing the resources for a productive workforce. In this competitive world to provide the right resources to the organisation, HR Professionals need to enhance their skills to understand the effective way of recruitment.
Every organisation needs leaders who can think and act strategically. This program will help you clarify: Why you exist (strategic purpose) Where you are now (strategic assessment) Where you want to go (strategic development) How to get there (strategic execution)
Overview Performance management is a continuous process which involves making sure the performance of your employees contributes to organisational and team goals. Having effective employment management in place helps everyone in the organisation to know what the business is trying to achieve, the skill and competencies they need to fulfil their role and how they can develop their performance to develop the organisation.