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Bad news - people don't buy your product. Better news - they don't buy anyone else's product either. Best news - they do buy what a product gives them, whether it be removing 'pain' or giving 'pleasure'. So what a challenge it is that every single person buys your product for a slightly different reason! What's the secret to selling in that sort of sales environment? This programme provides a great roadmap. This course will help participants: Build rapport with authenticity Use open questions, listening and summary to properly understand the prospect Use 'impact' questions to 'stack the pain' of remaining with the status quo Convert features into personalised benefits that reflect stated needs Handle objections with calm confidence Identify buying signals Close effectively Convey credible urgency centred on the prospect's - not the salesperson's - interests 1 What makes a customer buy any product? Moving towards 'pleasure' Moving away from 'pain' Robert Cialdini's Psychology of Influence - buying motives Understanding what your product does for customers Why there is never a 'one size fits all' approach What are the real 'unique selling points' and why the salesperson is the real 'USP' At what point does the customer emotionally buy your product? 2 Getting past gatekeepers What gatekeepers' motivations are How to make them your friend rather than your enemy How to make your call harder to block than to put through How to control the gatekeeper with questions, not answers Using Cialdini's 'reciprocity' law to get put through more often Practical exercise in which the trainer poses as gatekeeper 3 Questioning and listening skills How to use open questions to get the customer talking What questions to avoid and why How to 'stack the pain' of the status quo with 'impact questions' Practical 'pain stacking' exercise in pairs What listening is and what it isn't Question funnelling - how to earn deeper disclosure through probing Practical funnelling exercise in pairs The power of summary 4 How to create tailored benefits and not 'dive into solution' What is 'diving into solution'? Examples and analogies Why it is to be avoided Practical exercise in pairs - how it feels to have solutions offered up too early How to avoid 'feature-dumping' What is 'value selling'? How to create tailored benefits How to convert product features into benefits How to deal with the prospect's competitor allegiance 5 Handling objections and testing the water How to overcome the price objection by selling value Common objections the participants encounter and answers that work The objections salespeople carry in their own heads The 'A-C-E' objection-handling model How to uncover objections When - and when not - to trial close 6 Closing skills Why salespeople often close too early How to identify buying signals How to use urgency with skill and effectiveness Four killer closing techniques that work How to avoid buying the product back by careless post-sale talk How to ask for referrals for your product How to 'farm' the account for future opportunities 7 Wrap-up Key learnings from each participant Individual action planning - steps that can and will be implemented in the workplace

This programme has a simple objective: to help a sales team create and implementa comprehensive account development plan. If you want to earn strategic partner or preferred supplier status with your clients and customers then you need to add value to their business, consistently, and you can only do this if you have a plan - a key account management plan. This programme will help participants: Discover opportunities - through a deeper understanding of the customer's business Develop partnership - through a better 'value proposition' for the customer Increase repeat business - based on higher customer satisfaction Improve synergy - by getting everyone to 'sing from the same hymn sheet' Develop a collaborative account plan - validated by the customer and their own management Secure resources - management will align resources to execute soundly based account plans Win an increased share of 'customer wallet' - through systematic account development 1 The six principles of strategic account development Introduction to the PROFIT account development model:- Performance- Relationships- Objectives and goals- Feedback- Integration- Teamwork Practical account development strategies: overview and case studies 2 Performance Use practical tools to help you manage and measure account performance and success Design and build a monthly account dashboard for all sizes of account Prioritise and manage accounts and customers pro-actively and successfully, using proven planning tools Develop a cross-selling strategy to integrate products or solutions into the customer's business as closely as possible 3 Relationships How to build and manage key relationships within an account Qualifying and managing key influencers accurately Producing a 'relationship matrix' for each account quickly and easily Approaching and developing new contacts strategically Tools and techniques for successful tracking of contacts and call-backs Developing a coach or advocate in every customer organisation pro-actively 4 Objectives and goals Where are you now? - how to establish your competitive position within an account Know how to set, monitor and track key objectives for accounts over the short, medium and long term Selling against the competition - developing both long- and short-term sales strategies 5 Feedback - building loyal and satisfied customers The correct way to manage customer expectations and create listening loops within an account How to monitor and track your customer's perception and satisfaction with your organisation Building a personalised satisfaction matrix for each account Customer review meetings - best practice in building loyalty by regular joint planning events Understanding the concept of long-term customer value and the importance of adapting a customer-focused attitude 6 Integration How to integrate your products or solutions with the customer's business needs and processes Spot and react to early warning signals that may cause an account's loyalty to fade, reduce revenue or switch to a competitor Developing a loyalty strategy for key accounts or groups of smaller accounts Getting your message and strategy across to C-level contacts 7 Teamwork Working with others to achieve your account goals Gaining internal commitment from your organisation Managing and working with a virtual team Creating cross-departmental communication loops 8 Putting it all together Personal account reviews Personal learning summary and action plans

The aim of this programme is to provide current / prospective senior project managers with an in-depth review of the role and importance of project management in the organisation. It focuses on the strategic role of the project manager and aims to draw out the full scope of the role and how it impacts on project performance. The five key objectives of this programme are to enable the participants to: Identify the characteristics and attributes needed by project managers in ensuring the organisation is recognised as an industry leader in delivering successful projects Understand the full scope and impact of the project manager / leader's role in managing projects or programmes to maximise benefit to the business Define the hallmarks and skills required to manage significant business projects or project portfolios Develop an understanding of the skills required and their impact on the project through case study work and syndicate exercises Benefit from an effective forum for exchanging experience and fostering a sense of team spirit and mutual support between senior project managers DAY ONE 1 Introduction (Course sponsor) A vision of future opportunities and challenges The impact of project managers / leaders on future success 2 The determinants of success The contractor's perspective The client's perspective Success and failure: factors that determine the project outcome The impact of the project manager 3 Case study: Project Giotto How successful was this project? What were the primary factors that influenced the outcome? How relevant are these factors to current projects? Feedback and review 4 Project team exercise A practical exercise demonstrating the role of the project manager in managing the interfaces between the client, the project team and suppliers Review - what skills are required to be a 'world class' project manager? 5 The role of the Project Manager The role and skills of the 'world class' project manager The three key dimensions of effective project leadershipManaging influential stakeholdersManaging project performanceManaging the project team Project leadership skills appraisal (individual review) DAY TWO 6 Managing influential stakeholders Project management and the art of leadership Who are the influential stakeholders and how do they affect the project? What we need to do / not do, to build successful working relationships 7 Case study: Understanding the customer What are the likely problems the project manager will encounter? What should the project manager do to ensure an effective partnership? 8 Managing project performance Issues affecting commercial performance Joining up the project life-cycle: getting performance from inception to closure The roles of project manager, line manager and project sponsor 9 Project team exercise: Making the promise / delivering the promise An exercise demonstrating the commercial and team leadership skills needed by the project manager Review - what must the project manager do to optimise project performance? 10 Managing multi-functional project teams The challenges of building effective, multi-functional project teams Co-ordinating work across functional and organisational boundaries Maintaining strategic focus and balancing priorities 11 Making it happen Individual action planning Syndicate discussion 12 Course review and transfer planning (Course sponsor present) What will we do differently? How will we make it happen? Conclusion

Dental Hygiene Maintenance Training Overview The Dental Hygiene Maintenance Training Online Course offers a comprehensive guide to achieving and maintaining optimal oral health. This course covers all aspects of dental hygiene—from understanding dental anatomy and disease prevention to learning correct brushing techniques, dietary advice, and care for children’s and elderly oral health. You’ll explore common oral conditions, prevention strategies, and the importance of regular check-ups. Special modules also introduce herbal oral care and denture maintenance, making this course a practical, well-rounded training for both personal and professional use. Whether you want to improve your own dental habits or gain foundational knowledge to support a career in dental care, this course delivers easy-to-follow, practical content you can apply every day. Learning Outcomes Understand the fundamentals of dental hygiene and oral health. Identify the benefits of consistent personal dental care. Learn the structure and function of teeth and gums. Apply effective brushing, flossing, and rinsing techniques. Recognise common dental and oral diseases and their symptoms. Understand the relationship between diet and dental health. Provide appropriate oral care for children. Explore natural and herbal alternatives in oral hygiene. Adapt to new challenges and continuous learning opportunities. Learn how to care for and maintain dentures. Who Is This Course For This course is ideal for individuals looking to improve their own oral care routine, parents responsible for their children’s dental hygiene, caregivers, and anyone interested in dental health. It’s also helpful for beginners exploring a future in dental assisting or healthcare support roles. Eligibility Requirements There are no formal entry requirements. This course is open to anyone interested in dental hygiene. A good understanding of English is recommended for best learning experience. Entry Requirements Age Requirement: Applicants must be 16 or older, making the course accessible to both young learners and adults. Academic Background: No prior qualifications required, open to all backgrounds. Language Proficiency: A good understanding of English is essential, as all lessons are in English. Numeracy Skills: Basic writing and numeracy skills are needed to follow the course content. Why Choose Us Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited Access to course content on mobile, tablet or desktop from anywhere, anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path While this course is designed primarily for personal development, it can also support a career in healthcare or dental care. It provides a strong foundation for roles such as dental assistant, dental receptionist, care worker, or anyone involved in health and wellness industries.

Master dog training techniques and understand canine behavior. Learn to manage aggression, interpret dog language, consult effectively, and more!

Overview This comprehensive course on Pure Mathematics Fundamentals will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Pure Mathematics Fundamentals comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Pure Mathematics Fundamentals. It is available to all students, of all academic backgrounds. Requirements Our Pure Mathematics Fundamentals is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 14 sections • 193 lectures • 03:43:00 total length •About Course: 00:02:00 •Quick Guide: 00:01:00 •Topics of Essential Revision - 1: 00:00:00 •Negative numbers and operations on Integers: 00:14:00 •The rules of Indices in Algebra: 00:11:00 •Working with indices Part 1: 00:10:00 •Working with indices Part 2: 00:08:00 •Fractional Indices: 00:12:00 •What are Polynomials?: 00:07:00 •Writing statements in Algebraic Form: 00:06:00 •Simplification using BODMAS: 00:08:00 •Distributive Property: 00:07:00 •Addition of Algebraic expressions: 00:13:00 •Subtraction of Algebraic expressions: 00:12:00 •Multiplication of Algebraic Expressions Part 1: 00:05:00 •Multiplication of Algebraic Expressions Part 2: 00:05:00 •Multiplication of Algebraic Expressions Part 3: 00:06:00 •Division of algebraic expressions Part 1: 00:11:00 •Division of algebraic expressions Part 2: 00:10:00 •Division of algebraic expressions Part 3: 00:07:00 •Topics of Essential Revision - 2: 00:00:00 •Factorization by method of common factor: 00:13:00 •Factorization by regrouping the terms: 00:10:00 •Factorization by difference of two squares: 00:11:00 •Factorization using identity (a + b) ² and (a - b) ²: 00:10:00 •Factorization using identity (a + b + c) ²: 00:05:00 •Factorization by middle term split Part 1: 00:12:00 •Factorization by middle term split Part 2: 00:09:00 •Simultaneous Linear Equations: 00:07:00 •Graphical Method: 00:06:00 •Graphical method Continued: 00:11:00 •Elimination by substitution Method: 00:09:00 •Equating the coefficients Method: 00:11:00 •Cross Multiplication: 00:10:00 •Equations Reducible to Linear Equations-1: 00:08:00 •Equations Reducible to Linear Equations-2: 00:14:00 •Introduction to Quadratic Equations: 00:05:00 •Solving Quadratic Equations by Factorization method: 00:09:00 •Writing in completed square form: 00:07:00 •Solving by completed square method: 00:08:00 •Sketching of Quadratic Graphs: 00:12:00 •Quadratic graphs using Transformations: 00:06:00 •Quadratic inequalities: 00:11:00 •Deriving Quadratic formula: 00:05:00 •Solving problems using Quadratic Formula: 00:06:00 •Nature of Roots Part - 1: 00:05:00 •Nature of roots Part - 2: 00:12:00 •Downloadable Resources: 00:00:00 •Distance formula: 00:18:00 •Mid point formula: 00:05:00 •Gradient of a line: 00:11:00 •Graphing using gradient and y intercept: 00:03:00 •Some standard lines: 00:05:00 •Slope intercept form y = m x +c: 00:06:00 •Point slope form and two point form: 00:11:00 •Intersection of line and parabola: 00:10:00 •Past Papers Problems Part 1: 00:09:00 •Past Papers Problems Part 2: 00:11:00 •Past Papers Problems Part 3: 00:09:00 •Past Papers Problems Part 4: 00:12:00 •Past Papers Problems Part 5: 00:12:00 •Downloadable Resources: 00:00:00 •Sequence and series ( video): 00:08:00 •Arithmetic Sequence: 00:10:00 •General term of an A.P.: 00:07:00 •Finding given term is which term: 00:05:00 •Writing sequence when two terms are known: 00:08:00 •Condition for three terms to be in A.P.: 00:05:00 •Sum to n terms of A.P.: 00:06:00 •Practice Problems 1 (A.P.): 00:09:00 •Practice problems 2 (A.P.): 00:07:00 •Practice problems 3 (A.P.): 00:07:00 •Practice problems 4 (A.P.): 00:11:00 •Geometric Progressions: 00:12:00 •Sum to n terms in G.P.: 00:14:00 •Sum to infinite Terms in G.P.: 00:13:00 •Practice Problems 1 (GP): 00:15:00 •Practice Problems 2 (GP): 00:12:00 •Practice Problems 3 (GP): 00:07:00 •Practice Problems based on AP and GP both: 00:15:00 •Past papers problems 1: 00:17:00 •Past papers problems 2: 00:10:00 •Past papers problems 3: 00:11:00 •Downloadable Resources: 00:00:00 •Geometric Progressions - Resources: 00:00:00 •What is Factorial?: 00:07:00 •n-choose -r problems: 00:07:00 •Properties of n - choose -r: 00:05:00 •Binomial Theorem for positive index: 00:20:00 •Expanding using Binomial Theorem: 00:11:00 •Finding the indicated term in the Binomial expansion: 00:11:00 •Finding the indicated term from end: 00:09:00 •Finding the coefficient for given exponent (index) of the variable: 00:09:00 •Finding the term independent of variable: 00:05:00 •Expanding in increasing and decreasing powers of x: 00:09:00 •Practice problems 1: 00:12:00 •Practice Problems 2: 00:09:00 •Practice problems 3: 00:10:00 •Past papers problems 1: 00:15:00 •Past Paper problems 2: 00:13:00 •Past Paper problems 3: 00:09:00 •Downloadable Resources: 00:00:00 •What is Function?: 00:08:00 •Vertical Line Test: 00:04:00 •Value of a Function Graphically: 00:08:00 •Domain Range of a function Algebraically: 00:14:00 •Domain Range of a function Graphically: 00:07:00 •Even & Odd Functions: 00:07:00 •One to one Function: 00:05:00 •Composite Functions: 00:09:00 •How to draw Rational Functions- 1: 00:05:00 •How to draw Rational Functions- 2: 00:10:00 •Inverse of a function Algebraically: 00:05:00 •Inverse of a function Graphically: 00:09:00 •Practice Problems 1: 00:16:00 •Practice Problems 2: 00:11:00 •Downloadable Resources: 00:00:00 •What is Derivative?: 00:08:00 •Derivation of formula for Derivative: 00:06:00 •Differentiation by definition or First Principle: 00:07:00 •Power Rule: 00:22:00 •Practice Problems on Power Rule 1: 00:07:00 •Practice Problems on Power Rule 2: 00:07:00 •Practice Problems on Power Rule 3: 00:05:00 •Practice Problems on Power Rule 4: 00:13:00 •Practice Problems on Power Rule 5: 00:08:00 •Downloadable Resources: 00:00:00 •Tangents and Normals- Basics: 00:13:00 •Practice- Tangents and Normals Part 1: 00:16:00 •Practice- Tangents and Normals Part 2: 00:13:00 •Practice- Tangents and Normals Part 3: 00:11:00 •Practice- Tangents and Normals Part 4: 00:14:00 •Downloadable Resources: 00:00:00 •Stationary Points - Basics: 00:13:00 •Practice- Increasing Decreasing & Maxima Minima part 1: 00:11:00 •Practice- Increasing Decreasing & Maxima Minima part 2: 00:12:00 •Practice- Increasing Decreasing & Maxima Minima part 3: 00:10:00 •Downloadable Resources: 00:00:00 •Concavity-Basics: 00:02:00 •Concavity & Second Derivative: 00:08:00 •Second Derivative Test: 00:09:00 •Practice Problems on second derivative: 00:04:00 •Practice Problem of Maxima Minima using second derivative test Part 1: 00:17:00 •Practice Problem of Maxima Minima using second derivative test Part 2: 00:10:00 •Practice Problem of Maxima Minima using second derivative test Part 3: 00:07:00 •Practice Problem of Maxima Minima using second derivative test Part 4: 00:07:00 •Applications of Maxima and Minima Part 1: 00:09:00 •Applications of Maxima and Minima Part 2: 00:07:00 •Applications of Maxima and Minima Part 3: 00:10:00 •Applications of Maxima and Minima Part 4: 00:09:00 •Applications of Maxima and Minima Part 5: 00:10:00 •Applications of Maxima and Minima Part 6: 00:08:00 •Past Paper Problems on applications of maxima and minima Part 1: 00:09:00 •Past Paper Problems on applications of maxima and minima Part 2: 00:09:00 •Past Paper Problems on applications of maxima and minima Part 3: 00:08:00 •Past Paper Problems on applications of maxima and minima Part 4: 00:07:00 •Chain Rule: 00:12:00 •Rate of change part 1: 00:05:00 •Rate of change part 2: 00:10:00 •Rate of change part 3: 00:07:00 •Past Paper Problems using chain rule -1: 00:06:00 •Past Paper Problems using chain rule -2: 00:07:00 •Past Paper Problems using chain rule - 3: 00:07:00 •Past Paper Problems using chain rule - 4: 00:04:00 •Downloadable Resources: 00:00:00 •What is Integration?: 00:12:00 •Practice Questions 1: 00:06:00 •Practice Questions 2: 00:09:00 •Practice Questions 3: 00:09:00 •Fundamental Theorem of Calculus: 00:09:00 •What is Definite Integration?: 00:10:00 •Finding Definite Integration: 00:09:00 •Practice Questions on Definite Integration 1: 00:10:00 •Practice Questions on Definite Integration 2: 00:10:00 •Practice Questions on Definite Integration 3: 00:15:00 •Area below x-axis: 00:12:00 •Practice Problems on Area below x-axis 1: 00:11:00 •Practice Problems on Area below x-axis 2: 00:13:00 •Practice Problems on Area below x-axis 3: 00:09:00 •Practice Problems on Area below x-axis 4: 00:07:00 •Area between two curves (Basics): 00:15:00 •Practice Problems on Area between two curves 1: 00:06:00 •Practice Problems on Area between two curves 2: 00:13:00 •Practice Problems on Area between two curves 3: 00:12:00 •Practice Problems on Area between two curves 4: 00:10:00 •Practice Problems on Area between two curves 5: 00:13:00 •The Reverse Chain Rule- Indefinite Integration: 00:06:00 •The Reverse Chain Rule- Definite Integration: 00:05:00 •Practice Problems on The Reverse Chain Rule: 00:09:00 •Improper Integrals: 00:06:00 •Volumes by Integration: 00:08:00 •Practice Problems on Volumes by Integration-1: 00:04:00 •Practice Problems on Volumes by Integration-2: 00:04:00

Sharpen your culinary leadership skills with our Kitchen Management course. Master safety, sanitation, menu creation, and strategic financial planning to excel as a kitchen manager. Dive into this all-encompassing guide to managing a high-functioning kitchen.

Discover the power of data science and machine learning with Python! Learn essential techniques, algorithms, and tools to analyze data, build predictive models, and unlock insights. Dive into hands-on projects, from data manipulation to advanced machine learning applications. Elevate your skills and unleash the potential of Python for data-driven decision-making.

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The English for Russian Speakers Mini Bundle is designed for educators, tutors, and support specialists focused on helping Russian-speaking learners master English. This career-accelerating bundle includes ESOL, TEFL, English Grammar, English Literature, and BSL—a high-value combination aimed at global teaching opportunities, private tuition, and language programme support. In a competitive market, employers want to see fluency in ESOL, TEFL, English Grammar, English Literature, and BSL. This bundle delivers all five—making you an instant standout. Description Educating English learners from a Russian-speaking background requires depth, empathy, and credentials. The English for Russian Speakers Mini Bundle ensures you offer exactly that. ESOL and TEFL demonstrate language mastery and global teaching relevance. English Grammar and English Literature show that you can support both structure and fluency. And with BSL, you add inclusivity to your skill set—giving employers even more reasons to hire you. Whether you're applying to language schools, tutoring agencies, online platforms, or cultural exchange programmes, this mix will check every box. With ESOL, TEFL, English Grammar, English Literature, and BSL, you're not only a tutor—you’re a specialist in multilingual and multicultural communication. Jobs are filling fast. Get qualified in ESOL, TEFL, English Grammar, English Literature, and BSL now—and lead the competition. FAQ Q: What kinds of jobs does this bundle support? A: TEFL teaching, ESOL tutoring, educational support roles, and language instruction for Russian speakers using ESOL, TEFL, English Grammar, English Literature, and BSL. Q: Is BSL really useful in English language teaching? A: Yes. BSL helps expand accessibility and shows employers you're equipped for inclusive instruction. Q: Can this lead to TEFL jobs abroad or online? A: Definitely. With TEFL, ESOL, English Grammar, English Literature, and BSL, your profile is globally relevant. Q: Is this good for tutoring Russian speakers specifically? A: Perfectly. The ESOL and TEFL combination supports learners transitioning from Russian to English instruction. Q: What makes this bundle better than individual courses? A: It’s cost-effective, career-specific, and covers all angles—ESOL, TEFL, English Grammar, English Literature, and BSL. Q: Will this help me freelance internationally? A: Yes. Freelance tutors with ESOL, TEFL, English Grammar, English Literature, and BSL are highly in demand worldwide.