Welcome to a transformative journey into the world of finance with our course, 'Accounting Essentials and UK Taxation.' Picture a learning adventure where accounting principles come alive, and the intricacies of UK taxation unfold like a captivating narrative. In Module 01, you'll traverse the landscape of accounting, laying the foundation with an enchanting introduction. As you progress, modules become chapters in an epic tale, covering income statements, balance sheets, and the symphony of trial balances, fixed assets, and stock movements. Unlock the secrets of the UK tax system in Module 04, exploring individual and corporate taxation, National Insurance, and the art of submitting a self-assessment tax return. The finale, Module 13, unveils the grandeur of a career as a Tax Accountant in the UK, inviting you to join the league of financial maestros. Learning Outcomes Foundational Accounting Mastery: Develop a solid understanding of accounting principles. UK Taxation Proficiency: Navigate the complexities of the UK tax system. Practical Tax Return Submission: Learn the art of submitting a self-assessment tax return. Double Entry Accounting Expertise: Master the technique of double-entry accounting. Career-Ready Skills: Prepare for a rewarding career as a Tax Accountant in the UK. Why choose this Accounting Essentials and UK Taxation course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Accounting Essentials and UK Taxation course for? Aspiring accountants seeking comprehensive knowledge. Individuals interested in UK tax regulations. Entrepreneurs managing their financial affairs. Students pursuing accounting and finance studies. Professionals wanting to enhance their financial acumen. Career path Tax Accountant: £30,000 - £50,000 Financial Analyst: £32,000 - £45,000 Audit Manager: £40,000 - £60,000 Corporate Tax Advisor: £35,000 - £55,000 Management Accountant: £35,000 - £50,000 Financial Controller: £45,000 - £70,000 Prerequisites This Accounting Essentials and UK Taxation does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Accounting Essentials and UK Taxation was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction to Accounting Introduction 00:03:00 First Transactions 00:05:00 T Accounts introduction 00:03:00 T-Accounts conclusion 00:03:00 Trial Balance 00:02:00 Income Statement 00:03:00 Balance Sheet 00:03:00 Module 02: Income Statement and Balance Sheet Balance Sheet Variations 00:03:00 Accounts in practise 00:05:00 Balance Sheets what are they 00:05:00 Balance Sheet Level 2 00:03:00 Income Statement Introduction 00:06:00 Are they Expenses or Assets 00:03:00 Accunting Jargon 00:02:00 Module 03: Trial Balance, Fixed Assets and Stock Movements Accruals Accounting is Fundemental 00:03:00 Trial Balance 3 days ago More 00:04:00 Fixed Assets and how it is shown in the Income Statement 00:03:00 Stock movements and how this affects the financials 00:03:00 Accounts Receivable 00:03:00 How to calculate the Return on Capital Employed 00:05:00 Transfer Pricing - International Rules 00:02:00 Module 04: Tax System and Administration in the UK Tax System and Administration in the UK 00:25:00 Module 05: Tax on Individuals Tax on Individuals 00:23:00 Module 06: National Insurance National Insurance 00:13:00 Module 07: How to Submit a Self-Assessment Tax Return How to Submit a Self-Assessment Tax Return 00:12:00 Module 08: Fundamentals of Income Tax Fundamentals of Income Tax 00:22:00 Module 09: Payee, Payroll and Wages Payee, Payroll and Wages 00:18:00 Module 10: Value Added Tax Value Added Tax 00:24:00 Module 11: Corporation Tax Corporation Tax 00:17:00 Module 12: Double Entry Accounting Double Entry Accounting 00:11:00 Module 13: Career as a Tax Accountant in the UK Career as a Tax Accountant in the UK 00:16:00
Dive into the world of video editing with our Shotcut Video Editing Tutorial. Whether you’re a beginner or looking to enhance your skills, this course offers a comprehensive guide from basic editing to advanced techniques like keyframes and background removal. Start creating professional-quality videos today!
Quality Guarantee: Promising training excellence, satisfaction gurantee Accredited by: CPD UK & Quality License Scheme Tutor Support: Unlimited support via email, till you complete the course Recognised Certification: Accepted by thousands of professional bodies Start Anytime: With 1 year access to the course materials Online Learning: Learn from anywhere, whenever you want From this immersive course, you will learn the art of crafting compelling characters and captivating plots, empowering yourself with expert guidance on story structure, dialogue and narrative pacing. This will set the foundation for your novel-writing journey. This course at a glance Accredited by CPD UK Endorsed by Quality Licence Scheme Get a comprehensive understanding of novel writing. Get the knowledge about the characterization in the novel. Develop the skills and gain the knowledge required to write a novel. Learn how to introduce various characters in the novel. Understand the elements of a novel and the character's place. Learn how to describe the characters in the novel. Understand the character arc. Get to learn how to bring your novel characters into reality. Why Novel Writing Course For Beginners right for you? This novel writing for beginners course will help you gain all the skills required to become a confident novel writer. This online course will give you a comprehensive understanding of how you can turn your ideas and imagination into reality. This novel writing course will also make you understand the significant elements of novel writing. This online course will help you introduce different characters, write about them in the novel, and make them real in the readers' minds. You will also understand how to transform the characters smoothly throughout the story of the novel after taking this novel writing course. By the end of the course, you will be able to develop a solid foundation in the novel writing industry and will also develop the skills and knowledge required to write a novel efficiently and will also be able to understand. Novel Writing Course For Beginners Details Accredited by CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Course Curriculum Lessons How to Write Characters Promotional Introduction - The Elements of a Novel and The Character's Place Creating Your Characters & Making Them Real - The Profile The Character Arc Different Types of Characters Characterization How to Describe Your Characters Introducing Your Characters Who should take this course? This online novel writing for beginners course is particularly useful to those who are interested in writing novels and want to build a strong career in novel writing. Anyone aspiring to accelerate their career in fictional writing can also opt for this comprehensive online course. Entry Requirements There are no academic entry requirements for this Novel Writing For Beginners course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This novel writing For beginners course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Certification Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
Highlights of the Course Course Type: Online Learning Duration: 2 hours 18 minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about Microsoft Word Understand the core competencies and principles of Microsoft Word Explore the various areas of Microsoft Word Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert office admin Storytelling Training Program Online Master the skills you need to propel your career forward in storytelling. This course will equip you with the essential knowledge and skillset that will make you a confident storyteller and take your career to the next level. This comprehensive storytelling course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this storytelling course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective storytelling practice and equip you with the essential skills, confidence and competence to assist you in the storytelling industry. You'll gain a solid understanding of the core competencies required to drive a successful career in storytelling. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for storyteller or for people who are aspiring to specialise in storytelling. Enrol in this storytelling course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive storytelling course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this storytelling can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This storytelling course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This storytelling course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This storytelling course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Introduction to Storytelling Programme Overview 00:01:00 Introduction to Story and Storytelling 00:01:00 Foundations of Practical Storytelling Storytelling Styles 00:06:00 The Five Natural Storytelling Style 00:04:00 Understanding Audience 00:03:00 Deciding Which Story to Tell the Audience 00:02:00 Core of a Story 00:01:00 Setting Up Perspective 00:04:00 The Stories of the Audience's Potential Future 00:05:00 Scripting a Story The Elements and Structure of Stories 00:06:00 Step-by-Step Process of Weaving a Story 00:03:00 Techniques to Create a Breath-taking Plot 00:01:00 Techniques to Create a Vivid Setting 00:03:00 Using Anecdote 00:04:00 Using Analogy and Allegory 00:02:00 Scenic Details and Narrative Summary 00:01:00 Techniques to Create Characters 00:05:00 Storytelling - The Show Time Techniques to Start a Story 00:03:00 Techniques to Engage the Audience in a Story 00:02:00 Audience Participation 00:01:00 Techniques to put twists, suspense, and surprises in a story 00:03:00 Techniques to create and release tension 00:02:00 The World-building 00:04:00 Creating body details 00:02:00 Creating sights, taste, and smells in storytelling 00:03:00 Techniques to add humour 00:04:00 Making Fun of Yourself 00:01:00 Techniques to finish a story 00:02:00 Voice modulation during storytelling 00:02:00 Body language during storytelling 00:03:00 Using the Stanislavsky System 00:05:00 Specialized Storytelling Storytelling with data and statistics 00:08:00 Storytelling for Influencing People 00:01:00 Storytelling for Entrepreneurship and Business 00:01:00 Storytelling for Marketing 00:01:00 Brand Storytelling 00:01:00 Storytelling for Kids 00:01:00 Digital Storytelling 00:01:00 Visual Storytelling 00:01:00 Video Storytelling 00:02:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
Historical Association webinar series: Coherence at Key Stage 4 Presenters: Cat Priggs This session focuses on one way of achieving curricular coherence: fostering big pictures of the past. The work of multiple practitioners will be drawn upon to exemplify different ways in which this can be done, including how to use of narrative to foster coherent big pictures. The content from this session will support curriculum design for new specifications. To use your corporate recording offer on this webinar please fill in this form: https://forms.office.com/e/q9rG5Hiynr Springfield Interchange (Photo by Trevor Wrayton, VDOT)
At our Food Hygiene and Safety Level 1 course, we don't just teach you the basics; we immerse you in the art of safe food handling while igniting your passion for cooking! Take on a culinary journey that transcends the boundaries of taste and ventures into the realm of safety mastery. It's not just about cooking; it's about orchestrating a symphony of flavours in a kitchen that's as clean as a Michelin-starred dining room. Key Points: Targeted at junior to senior-level professionals in catering and hospitality. Focuses on skills and theoretical knowledge for maintaining food hygiene and safety standards. Compliance with the Food Safety Act 1990 is a central objective. Aims to achieve a five-star national hygiene rating for businesses. Emphasises the importance of all catering professionals being trained in food hygiene. Covers risks and hazards associated with food preparation and service. The comprehensive course includes an in-depth understanding of best practice procedures. Teaches effective supervision of food hygiene safety and staff training. Instructs on implementing and monitoring robust food safety management systems. Addresses minimising the risk of food hazards and controlling contamination. Highlights the maintenance of an excellent standard of personal hygiene. Key Features: CPD Certified Food Hygiene and Safety Level 1 course Developed by Specialist Lifetime Access As we navigate the gastronomic landscape of food hygiene, we dive deep into the untold stories behind food poisoning and other maladies that lurk in the shadows. From waste disposal intricacies to the art of thorough cleaning and disinfection, we sculpt a narrative that transforms you into a guardian of culinary sanctity. And in the final chapter, we spotlight the unsung hero of every kitchen - personal hygiene. Discover the secrets of a chef whose prowess extends beyond the stove, one who understands that the key to culinary greatness lies not just in the recipe, but in the meticulous dance of cleanliness and care. Enrich your culinary saga with this indispensable lore, for the taste of triumph is seasoned with the wisdom of safety. Course Curriculum Food Hygiene and Safety Level 1 Course: Module 01: Fundamentals of Food Safety Module 02: Foodborne Illnesses and Other Health Risks Module 03: Contamination Prevention Module 04: Waste Management, Cleaning, and Disinfection Module 05: Personal Hygiene Practices Learning Outcomes After completing this Food Hygiene and Safety Level 1 Course, you will be able to: Identify key principles in food hygiene and safety regulations and guidelines. Recognise symptoms and sources of common foodborne illnesses. Understand methods to prevent and control food contamination. Demonstrate proper waste disposal, cleaning, and disinfection techniques. Apply personal food hygienepractices to ensure safe food handling. Evaluate potential risks in food handling and propose preventive measures. CPD 10 CPD hours / points Accredited by The CPD Quality Standards Who is this course for? This Food Hygiene and Safety Level 1 course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of Food Hygiene and Safety. Moreover, this course is ideal for: Individuals working in food service and catering. Employees in retail food establishments. Those seeking a foundational understanding of food hygiene and safety. Home cooks and food enthusiasts who wants to know about food hygiene and safety. Entry-level staff in the hospitality industry. Requirements There are no requirements needed to enrol into this Food Hygiene and Safety Level 1course. We welcome individuals from all backgrounds and levels of experience to enrol into this Food Hygiene and Safety Level 1 course. Career path After finishing this Food Hygiene and Safety Level 1 course you will have multiple job opportunities waiting for you. Some of the following Job sectors of Food Hygiene and Safety Level 1 are: Food and Beverage Assistant. Kitchen Assistant. Catering Assistant. Retail Food Handler. Food Service Worker. Hospitality Support Staff. Certificates Digital certificate - Included Will be downloadable when all lectures have been completed.
Overview Venture into the captivating realm of Etsy UK, where artistic dreams seamlessly blend with business strategies. Our 'ETSY Marketing and Business' course unravels the tapestry behind establishing and growing an iconic Etsy shop. As you delve into this curriculum, be prepared to journey from the foundational elements of setting up your Etsy store to mastering the subtle nuances of Etsy Marketing and SEO. The digital marketplace can often seem like an enigma. But fear not, for this course serves as your compass, guiding you through branding, storytelling, and making those crucial upgrades to elevate your Etsy shop. By the end, not only will you be proficient in managing an Etsy seller account, but you'll also be equipped to maximise your sales and growth potential. As the course culminates with 'Enjoy The Adventure!', you're reminded that the Etsy journey is as much about passion and artistry as it is about business. Embracing the world of Etsy doesn't merely open doors to potential earnings; it introduces you to a community of like-minded creatives and entrepreneurs. Whether you aim to sell on Etsy as a hobby or dream of turning it into a full-fledged business, this course is your roadmap. Dive in, explore, and let's embark on this enthralling expedition together. Learning Outcomes: Comprehend the foundational principles of setting up an Etsy shop. Develop a compelling brand narrative and identify its significance in driving sales. Understand and implement effective Etsy marketing strategies. Master the concept of SEO, tailoring it to boost your shop's visibility. Ascertain advanced techniques to expand and upscale your business. Why buy this ETSY Marketing and Business? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the ETSY Marketing and Business there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? Aspiring artists and craftsmen eager to monetise their passion. Existing sellers aiming to enhance their store's visibility and sales. Entrepreneurs interested in delving into the digital marketplace. Marketing enthusiasts keen on understanding the unique platform. Branding aficionados wanting to craft compelling stories for online products. Prerequisites This ETSY Marketing and Business does not require you to have any prior qualifications or experience. You can just enrol and start learning.This ETSY Marketing and Business was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Etsy Shop Owner: £20,000 - £50,000 annually, based on sales volume. Etsy Platform Strategist: £35,000 - £55,000 annually. Digital Marketer (Etsy Focus): £28,000 - £48,000 annually. SEO Specialist for Online Marketplaces: £32,000 - £52,000 annually. Branding Consultant for Online Sellers: £30,000 - £60,000 annually. E-commerce Business Advisor: £40,000 - £70,000 annually. Course Curriculum Unit 01: Introduction Introduction 00:03:00 Why Etsy? 00:04:00 Unit 03: Set Up Your Etsy Shop The Basics. Discover Your Product. 00:05:00 What is Your Niche? Study Your Competition. 00:03:00 Find the Core of Your Brand 00:02:00 Develop Your Brand Identity 00:09:00 Be Consistent. Quality vs Quantity. BONUS 00:04:00 Unit 02: Tell Your Story: Branding Open Your Etsy Store in Less Than 4 Minutes 00:04:00 Make It Shine. First Impression is everything! 00:10:00 Unit 04: Building a Successful Etsy Store The Anatomy of a Successful Etsy Listing - Part 1 00:18:00 The Anatomy of a Successful Etsy Listing - Part 2 00:04:00 Shipping. Production Partners 00:05:00 Unit 05: Etsy Marketing Discounts & Free Shipping 00:05:00 Using Etsy Ads to Take Your Shop to the Next Level 00:08:00 This is a SECRET that most people overlook, but it is the KEY in 2021 00:02:00 Abandoned Cart 00:02:00 Bringing Your Customers Back Into Your Store 00:06:00 Make Them Buy MORE 00:01:00 Unit 06: Understanding SEO Understanding How Etsy's Search Engine Works 00:06:00 The Key to Successful Titles & Tags 00:13:00 Brainstorming Keyword Ideas 00:05:00 The 5 Essential Rules of Etsy SEO 00:02:00 Unit 07: Take Your Shop to the Next Level The Importance of Customer Service 00:07:00 How to Turn a 1-Star Review into a 5-Star Review 00:09:00 Promotions & Social Media 00:11:00 BONUS 00:06:00 Unit 08: Enjoy The Adventure! Meet You At The Top! 00:03:00 Assignment Assignment - ETSY Marketing and Business 00:00:00
About Course Elevate Your Copywriting Skills to Persuasive Excellence with Advanced Copywriting Master the art of captivation with language and create distinctive, memorable promotions that drive results. In the world of marketing, words are your most powerful tools. With the right words, you can capture attention, arouse interest, and ultimately persuade your audience to take action. But crafting truly compelling copy requires more than just basic grammar and syntax. It demands an understanding of human psychology, the nuances of language, and the ability to weave your message into a captivating narrative. In this comprehensive Advanced Copywriting course, you will delve into the depths of persuasive writing and discover the secrets to creating copy that truly resonates with your target audience. Led by experienced copywriter, author, and marketing coach Marcia Yudkin, you will gain mastery over 25 advanced copywriting techniques that will transform your writing from ordinary to extraordinary. What You'll Learn: Harness the Power of Creative Wording: Master techniques like unexpected metaphors, sensory detail, and strategic teasing to ignite curiosity, earn trust, and spark a desire for your offerings. Avoid Creative Pitfalls: Learn to identify and avoid missteps that can misdirect, baffle, or overwhelm your readers, ensuring your message is delivered with clarity and impact. Gain Real-World Insights: Analyze 239 examples from actual marketing copy, spanning high-tech, small-business, and consumer brands, to solidify your understanding of effective and ineffective approaches. Explore a Comprehensive Toolkit: Discover a wide range of advanced techniques, including:The art of exaggeration without overstepping into hypeUsing comedic elements to delight and engage your audienceEmploying musicality in language to evoke emotions and convey sensationsHarnessing the power of questions to pique curiosity and encourage engagementUnleashing the power of vivid description to stimulate imaginations and drive salesDifferentiating metaphors from mixed metaphors for clear and effective communicationUnderstanding the importance of audience awareness in crafting persuasive copyUtilizing curiosity to captivate readers beyond bullet pointsEmploying the 'dimensionalizing difference' to clarify complex ideasDiscovering an often-overlooked ingredient that boosts credibility and strengthens your pitchRevitalizing predictable phrases with fresh perspectivesUnderstanding the power of twos and threes in specific techniquesRecognizing and harnessing the power of contrastApplying criteria for refining and polishing your final drafts Why This Course is Different: Plain English Explanations: Unlike other courses that rely on obscure terminology, Advanced Copywriting breaks down complex concepts into easy-to-understand explanations, ensuring you grasp the essence of each technique. Thorough Coverage: Rather than focusing on a few select techniques, this course delves into a comprehensive range of 25 advanced copywriting methods, providing you with a well-rounded arsenal of persuasive writing tools. Real-World Examples: Instead of relying on literary quotes, Advanced Copywriting draws from actual marketing copy, providing you with practical examples of how these techniques are applied in real-world scenarios. Unparalleled Depth: With over 200 short passages illustrating effective and ineffective copywriting practices, you'll gain a deep understanding of how to apply these techniques successfully. Who Should Enroll: Aspiring Copywriters: Elevate your copywriting skills from beginner to expert and learn the art of crafting compelling, persuasive copy that drives results. Seasoned Copywriters: Expand your repertoire of copywriting techniques and refine your skills to create even more impactful marketing materials. Marketers: Gain a deeper understanding of the power of words and how to effectively communicate your brand's message to your target audience. Business Owners: Learn how to create high-converting marketing materials that attract customers, generate leads, and boost sales. Enroll Today and Transform Your Copywriting Skills: Elevate your copywriting skills to new heights and become a master of persuasive writing. With Advanced Copywriting, you'll gain the knowledge and tools necessary to create captivating copy that resonates with your audience and drives results for your business. What Will You Learn? Understand how to use words creatively to attract and persuade customers Know 25 different word crafting techniques to attract attention, explain and trigger sales Get plenty of practice recognizing and assessing attempted creative word uses Have a library of 200+ vivid, real-world business examples to refer to in the future Course Content Introduction Course Preview Creative Techniques: Surprise Introduction Unexpected, Vivid Words Exaggeration Freshened Cliché Foreign Spice Puns Kicker Creative Techniques: Richness Adding Emotion Adding Sensory Language Adding Detail Comparison Metaphor Contrast Cultural References Authority Creative Techniques: Structure and Sound Repetition Parallelism Alliteration Sound Rhyming Triads Questions Creative Techniques: Content Strategies Scenario Anecdotes and Stories Teasing Naming Dangers to Avoid Overreach Huh? Tired Moves Refining Your Creation Word Order and Sentence Variety Verbs and Pronouns Length Vague Points and Hedges Tone Let's Review Test #1 Test #2 Conclusion Over and Out A course by Marcia Yudkin Marketing Coach, Introvert Advocate RequirementsNo prerequisites. Best for anyone who truly wants to succeed as a copywriter. Audience Aspiring copywriters ready to go beyond the basics Business owners or marketers who supervise copywriters Consumers who want to understand techniques in the marketing they consume Audience Aspiring copywriters ready to go beyond the basics Business owners or marketers who supervise copywriters Consumers who want to understand techniques in the marketing they consume