3702 Media courses

"This course aims to comprehensively delve into the impact of the marketing mix, emerging technologies, organizational decision-making models, and marketing strategies on consumer behaviour. It also explores the correlations between consumer behaviour and marketing practices such as segmentation, targeting, and positioning, alongside topics covering the decision-making unit, perceived risk, and the evolution of buyer behaviour and media habits. Upon completion, you'll gain insights into: The marketing mix's impact on consumer decision-making Influence of new technologies on consumer behaviour Models for organizational decision-making Intersection of marketing practices and consumer behaviour Correlations between consumer behaviour and marketing segmentation, targeting, and positioning Understanding the decision-making unit (DMU) Perceived risk in consumer decisions Evolution of buyer behaviour and media habits"   This course aims to examine the impact of marketing mix, new technologies, and marketing practices on consumer decision making, as well as the various models and frameworks used to explain organizational and consumer decision making. Additionally, the course will explore the relationship between consumer behavior and marketing segment, targeting, and positioning, as well as the concept of the decision-making unit, perceived risk, and the evolution of buyer behavior and media habits. This course aims to provide a comprehensive understanding of how the marketing mix, new technologies, and organizational decision-making models influence consumer decision-making processes, as well as the relationships between consumer behaviour, marketing practices, segment targeting, positioning, DMU, perceived risk, and evolving media habits. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding Consumer Decision Making Dynamics And Risks Self-paced pre-recorded learning content on this topic. Understanding Consumer Decision Making Dynamics and Risks Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Consumer Behaviour Analyst Decision Making Strategist Market Research Manager Risk Management Consultant Consumer Insights Specialist Behavioral Economist Market Intelligence Analyst Customer Experience Designer Consumer Psychology Researcher Marketing Strategy Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Explore the wonderful effects you can create using Ink resist and gouache in this one day workshop with mixed media artist Lesley Dearn. The step by step process makes it suitable for everyone from the absolute beginner to advanced. We will cover elements of design and colour along with technique as you create your own ‘one off’ images.

Description: Your company's brand is the only thing that gives your product/service value to your customers. To build a brand today in this internet-based world, it is very critical to have a consistent and a definitive presence among your consumers. Business Branding Diploma course will give you an overview that will teach you all the techniques to engage your audience and build a defined strategy. In this course, you will learn about the techniques on creating and managing a corporate brand. You will also learn about building your brand by using social media websites and maximizing its impact. This course is comprised of practical devise planning concepts and fundamental evaluation strategies which will help you to create a perfect brand. Learning Outcomes: Provide a definition of what a brand is and branding refers to in general Give a definition of different kinds of brand architecture as well as brand extension Recognise the brand's products, its traits, and their worth Note down a mission, vision, and style statement for a brand Narrate the fundamentals of positioning a brand Interpret the fundamentals of producing a visual identity, involving a brand name, slogan, as well as logo Assist your employees live the brand through strengthening them to become representatives and generating strong brand touchpoints Practically devise planning an internal and external brand launch Observe and assess your brand, and realize how to react to the outcomes Give a definition of the terms associated with social media branding Produce a plan for your social media brand Relate different social media platforms and recognize what foundations suit your brand Conduct communications practically to social media Handle negative feedback and criticism Generate a social media playbook in order to motivate brand ambassadors Assess your brand strength and review your plans Assessment: At the end of the course, you will be required to sit for an online MCQ test. Your test will be assessed automatically and immediately. You will instantly know whether you have been successful or not. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Business Branding course is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Business Branding course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this Business Branding course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Module - 1 Defining Branding 00:15:00 What Are You All About? 00:30:00 Creating a Mission 00:15:00 Creating a Vision of the Future 00:15:00 Positioning Your Brand 00:15:00 Developing Your Style 00:15:00 Developing a Brand Name and Slogan 00:15:00 Creating a Visual Identity 00:30:00 Living Your Brand 00:15:00 Connecting with Customers 00:15:00 Launching Your Brand 00:15:00 Taking Your Brand's Pulse 00:15:00 Performing a SWOT Analysis 00:15:00 Measuring Brand Health with a Balanced Scorecard 00:15:00 Middleton's Brand Matrix 00:15:00 Interpreting Evaluation Results 00:15:00 Keeping the Brand Alive 00:15:00 Going Beyond the Brand 00:15:00 Module - 2 Defining the Terms 00:30:00 Building Your Social Media Branding Strategy 00:15:00 Identifying Your Social Media Audience 00:15:00 The Key Social Media Platforms 00:30:00 Creating Brand-Focused Messages 00:30:00 Developing a Communication Strategy 00:30:00 Module - 3 Importance of a Personal Brand 00:15:00 Your Brand Approach to Others 00:15:00 Looking at the Outside 00:15:00 Looking at the Inside 00:15:00 Setting Goals 00:15:00 Networking for Success 00:15:00 Communication Strategies 00:15:00 Building Your Credibility 00:15:00 Brand You 00:05:00 Living Your Brand 00:05:00 Managing Your Social Media Presence 00:15:00 Having Influence 00:00:00 Dealing with Challenging People 00:15:00 Presentations and Meetings 00:15:00 Mock Exam Mock Exam- Business Branding Diploma 00:30:00 Final Exam Final Exam- Business Branding Diploma 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

LAN training course description A concise overview course covering Local Area Networks with particular emphasis on the use of Ethernet and Wireless LANS. As well as explaining buzzwords we cover how the technology works at a simple level. After defining LANs the course moves onto Ethernet and switching also covering VLANs. WiFi is then covered, with coverage of 802.11 standards and frequencies along with integrating WiFi with Ethernet. The course then covers routers and their role in connecting networks and the course finishes with a comparison of Ethernet vs WiFi and when to use them. What will you learn Describe how Ethernet works (in simple terms) and when to use Ethernet. Explain the difference between a switch and a router. Describe how WiFi works (in simple terms). Describe the role of Access points. Evaluate wireless technologies and when to use them. List the speeds of various LAN technologies. LAN training course details Who will benefit: Sales staff, managers and other non technical staff. Prerequisites: None. Duration 1 day LAN training course contents LANS What is a LAN? LAN standards, LAN choices, choosing the media, copper, UTP, cat5e, fibre, RF, bandwidth speeds, link aggregation, Full/half duplex. Ethernet What is Ethernet? 802.3, parts of Ethernet, Ethernet evolution, MAC addresses, frames, broadcasts. Ethernet switches What are switches, switches versus hubs, how switches work, ways to configure switches, Loops, STP. VLANs What are VLANs? Why have VLANs, impact of VLANs, Tagging (aka trunking), 802.1Q Wireless LANS Type of wireless LAN, RF frequencies, 2.4GHz, 5GHz, others, interference, standards, 802.11 and variants, CSMA/CA. Wireless LANS NICs, Access points, integration with Ethernet, multiple access points, mesh networks, WiFi security. Interconnecting LANs Routers, connecting networks, interconnecting VLANs, IP addressing, Layer 3 switches. Summary WiFi vs Ethernet.

Adobe Authorised Training. Live online course with study materials and certificate of completion included Adobe Photoshop has long been the go-to application for image editing of all kinds. It’s used for everything from enhancing or manipulating photographs for print to formatting images for social media and website use. During this beginners course at our central London studios you will learn how to utilise Photoshop's powerful image editing capabilities. You will receive expert training in using tools for resizing, retouching and enhancing images with selections and layers. Resources Introduction to Adobe Photoshop Course Information Description Completing this course will enable you to do the following and more: Understand the concepts of non-destructive image editing Understand differences between image file types Re-size, crop and export images Create special effects using filters Confidently work with multiple Photoshop layers Perform substantial image corrections and enhancements Format and optimise images for web & social media use Add text to your images Produce banner ads for web advertising For the full course content please download the course information pdf listed above. Who is this course for? This workshop is suitable for anyone who wishes to learn Photoshop from scratch or wants to improve their existing knowledge of the program. Requirements Attendees should have basic PC or Mac skills. You will need a broadband internet connection to participate in this live online course. Certificates Certificate of completion Digital certificate - Included

Introducing TV Presenter Training: Elevate Your On-Screen Presence Are you looking to embark on a thrilling career as a TV presenter or enhance your existing skills to captivate audiences worldwide? Look no further! Our comprehensive TV Presenter Training program is meticulously crafted to empower aspiring presenters with the expertise and confidence needed to shine in the dynamic world of television.   Module 1: Introduction to TV Presenting and Developing Confidence Embark on your journey with a solid foundation in TV presenting. Learn the fundamentals of on-screen charisma, audience engagement, and the art of commanding attention. Develop the confidence to step into the spotlight and deliver compelling presentations that leave a lasting impression. Module 2: Mastering Body Language and Voice Control Unlock the secrets of non-verbal communication and harness the power of body language to convey professionalism and authority on camera. Refine your vocal delivery with techniques designed to captivate audiences and convey your message with clarity and conviction. Module 3: Conducting Interviews and Teleprompter Techniques Navigate the intricacies of conducting interviews with finesse and poise. Discover proven strategies for building rapport, asking probing questions, and eliciting captivating responses from guests. Master the art of reading from a teleprompter seamlessly, ensuring flawless delivery and maintaining viewer engagement. Module 4: Engaging with Social Media and Crisis Management Harness the potential of social media platforms to expand your reach and connect with audiences beyond traditional broadcast channels. Learn how to leverage social media effectively to cultivate a loyal following and amplify your presence as a TV presenter. In addition, equip yourself with the skills to navigate challenging situations with grace and composure, ensuring that you remain resilient in the face of adversity.   Why Choose TV Presenter Training? Expert Guidance: Our program is led by seasoned industry professionals with years of experience in television presenting and media communication. Interactive Learning: Engage in immersive exercises, practical simulations, and real-world scenarios to reinforce your skills and knowledge. Tailored Curriculum: Each module is carefully curated to address the specific challenges and demands of TV presenting in today's competitive landscape. Flexible Delivery: Access our training modules online, allowing you to learn at your own pace and convenience, wherever you are in the world. Career Advancement: Whether you're pursuing a career in broadcasting, journalism, entertainment, or public speaking, our training equips you with the tools to stand out and succeed in the industry.   Don't let your dreams of becoming a captivating TV presenter remain just aspirations. Enroll in TV Presenter Training today and embark on a transformative journey towards mastering the art of television presentation. Unleash your potential and command the screen with confidence and charisma! Course Curriculum Module 1: Introduction to TV Presenting and Developing Confidence Introduction to TV Presenting and Developing Confidence 00:00 Module 2: Mastering Body Language and Voice Control Mastering Body Language and Voice Control 00:00 Module 3: Conducting Interviews and Teleprompter Techniques Conducting Interviews and Teleprompter Techniques 00:00 Module 4: Engaging with Social Media and Crisis Management Engaging with Social Media and Crisis Management 00:00

Are you ready to master the art of persuasive communication? Our Advanced Copywriting Strategies Online Course equips you with the essential skills needed to craft compelling content across various media platforms. From captivating headlines to engaging online copy, this course provides a comprehensive guide to elevate your copywriting prowess to the next level. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In this course, learners will embark on a journey to explore the intricacies of advanced copywriting techniques. Starting with the fundamentals, they will delve into the nuances of persuasive language and audience engagement. Throughout the modules, learners will discover how to craft captivating headlines, attention-grabbing advertisements, and impactful copy for both print and online media. With expert guidance, participants will refine their copywriting skills to create content that resonates with target audiences across diverse platforms. Course Curriculum: Module 01: Introduction to Copywriting Module 02: Basics of Copywriting Module 03: Essential Copywriting Skills Module 04: How to Write Better Copy Module 05: Eye-Catching Headlines Module 06: Attention-Grabbing Advertisements Module 07: Press Related Copywriting Module 08: Copywriting for Mainstream Media Module 09: Print Media Copywriting Module 10: Online Copywriting Module 11: Copywriting for Other Media Module 12: Final Tips Learning Outcomes: Develop advanced proficiency in copywriting techniques. Craft compelling headlines and advertisements that capture attention. Create persuasive copy tailored for diverse media channels. Employ strategic language to evoke desired audience responses. Enhance storytelling abilities to engage and influence readers effectively. Apply advanced copywriting principles to achieve marketing objectives and drive conversions. CPD 10 CPD hours / points Accredited by CPD Quality Standards Level 4 Copywriting Course 2:50:56 1: Module 01: Introduction to Copywriting 06:23 2: Module 02: Basics of Copywriting 16:13 3: Module 03: Essential Copywriting Skills 21:25 4: Module 04: How to Write Better Copy 11:59 5: Module 05: Eye-Catching Headlines 12:08 6: Module 06: Attention-Grabbing Advertisements 12:52 7: Module 07: Press Related Copywriting 17:50 8: Module 08: Copywriting for Mainstream Media 09:00 9: Module 09: Print Media Copywriting 15:04 10: Module 10: Online Copywriting 24:07 11: Module 11: Copywriting for Other Media 11:17 12: Module 12: Final Tips 11:38 13: CPD Certificate - Free 01:00 Who is this course for? Marketing professionals seeking to enhance their copywriting skills. Content creators aiming to produce more impactful and persuasive content. Business owners looking to improve their marketing communication strategies. Freelance writers interested in expanding their copywriting repertoire. Students pursuing marketing, advertising, or communications-related degrees. Career path Copywriter Content Strategist Marketing Consultant Brand Manager Digital Marketing Specialist Advertising Copy Director Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Nothing can stop your progress, not even inflation! Tired of browsing and searching for the course you are looking for? Can't find the complete package that fulfils all your needs? Then don't worry, as you have just found the solution. Take a minute and look through this 14-in-1 extensive bundle that has everything you need to succeed in Virtual Assistant and other relevant fields! After surveying thousands of learners just like you and considering their valuable feedback, this all in one Virtual Assistant bundle has been designed by industry experts. We prioritised what learners were looking for in a complete package and developed this in-demand Virtual Assistant course that will enhance your skills and prepare you for the competitive job market. This Virtual Assistant Bundle Consists of the following Premium courses: Course 01: Hiring Virtual Assistants for Content Creation Course 02: Personal Assistant & Skill Development Training Course 03: Content Management Course 04: Digital Marketing Course 05: Social Media Strategist Training Course 06: SEO - Search Engine Optimisation Level 5 Course 07: Email Writing Training Course 08: YouTube and Instagram Video Production with Editing Bootcamp Course 09: Working from Home Essentials Course 10: Online Meeting Management Course 11: Business Writing Course 12: Level 2 Microsoft Office Essentials Course 13: Employment Law Level 3 Course 14: Freelancing on UpWork Enrol now in Virtual Assistant Training to advance your career, and use the premium study materials from Apex Learning. The Virtual Assistant bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Virtual Assistant expertise and essential knowledge, which will assist you in reaching your goal. Curriculum: Course 01: Hiring Virtual Assistants for Content Creation Introduction To The Course Working with Virtual Assistants Sources For Finding Content Creators Giving Back What To Expect With Volume Conclusion Course 02: Personal Assistant & Skill Development Training Introduction to Personal Assistant Business Telephone Skills Representing Your Boss and Company Mail Services and Shipping Course 03: Content Management Introduction to Content Management Content Management System (CMS) Basics of Content Management Systems Course 04: Digital Marketing Introduction How to Apply the Internet Marketing Process The Internet Marketing Strategies That Will Increase Your Sales Creating an Internet Marketing Strategy for Your Business Course 05: Social Media Strategist Training The Rise of Social Media Conducting Market Analysis Auditing Social Media Course 06: SEO - Search Engine Optimisation Level 5 Introduction SEO: Core Concepts On-Page Optimisation Course 07: Email Writing Training Module 01 - E-Mail Communications Module 2- Fundamentals of Writing Effective E-mails Module 3 - Manage Your E-mail Module 4 - Writing Styles and Tone Module 5- Additional Tips for Writing Effective E-Mail Module 6 - Exercise Caution Course 08: YouTube and Instagram Video Production with Editing Bootcamp Preparation for Filming Filming Your Videos Importing, Storage & Backup Editing Exporting, Publishing & Uploading Course 09: Working from Home Essentials Introduction to Work from Home Online Meeting Tools Project Management Tools Project Planning Tools Communication Tools Course 10: Online Meeting Management Planning and Preparation Online Meeting Platforms Meeting Etiquette and Tips Course 11: Business Writing Words to Cut Building Strong Sentences SCQA How to Write Punchy Summaries Words that Work, Feedback that Improves Course 12: Level 2 Microsoft Office Essentials Excel 2016 Word 2016 PowerPoint 2016 Access 2016 Course 13: Employment Law Level 3 Basic of Employment Law Legal Recruitment Process Employment Contracts Course 14: Freelancing on UpWork Introduction & Overview Setting Up Your UpWork Profile Submitting Proposals To Jobs How will I get my Certificate? After successfully completing the Virtual Assistant course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (For The Title Course) Hard Copy Certificate: Free (For The Title Course) CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Virtual Assistant bundle. Requirements Our Virtual Assistant course is fully compatible with PCs, Macs, laptops, tablets and Smartphone devices. Career path Having this various expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included You will get the PDF Certificate for the title course (Hiring Virtual Assistants for Content Creation) absolutely Free! Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Hiring Virtual Assistants for Content Creation) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

Description Film TV Stage and Radio script writing Diploma The entertainment industry is in the daily requirement for stories and scripts. This includes writing for television, films, radio as well as the stage and involves a lot of creativity along with impeccable language skills. Scripting has always been an integral part of the multi-million-pound entertainment industry. It provides the base for a great production and scriptwriters have been appreciated with awards at many prestigious meets like BAFTA or the OSCARS. The script is the starting point of the most dramatic of films and most of the robust plays. All of the romance that leaves you wondering, an action that leaves you terrified and the dialogues that get ingrained into your memory originate from the pen of the scriptwriter. If you want to be a professional writer, be present at BAFTA events and go to film festivals across the globe, this might be the course that you are looking for. This course will give you the opportunity to learn all about scriptwriting for different media and how to hone your skills to meet the audience and production expectations and emerge as the very best. You will also learn about the unique talents that the market and the industry are looking for. The course will enable the learners to gather the essential skills in writing for a show, film or any other programme. The learners will learn how to conceive an original idea, carve it into a story and then a script for rendering it into a form of media. You will also learn to polish your already existing writing skills. The course focuses on the needs and realities of the current television, film, stage and radio industries and provides you with insight as well as practical knowledge. The course delves into the techniques and processes for writing for the different media and familiarises you with the styles and formats in regard to them. So, if you are a beginner in the field or aspire to be in it, this course will assist you to reach those aims. It will also be helpful to the professionals who strive to make it to the next level in the area of script writing. What you will learn 1: GETTING STARTED 2: WRITING FOR RADIO 3: WRITING FOR TELEVISION 4: TELEMOVIES 5: THE FEATURE FILM Course Outcomes After completing the course, you will receive a diploma certificate and an academic transcript from Elearn college. Assessment Each unit concludes with a multiple-choice examination. This exercise will help you recall the major aspects covered in the unit and help you ensure that you have not missed anything important in the unit. The results are readily available, which will help you see your mistakes and look at the topic once again. If the result is satisfactory, it is a green light for you to proceed to the next chapter. Accreditation Elearn College is a registered Ed-tech company under the UK Register of Learning( Ref No:10062668). After completing a course, you will be able to download the certificate and the transcript of the course from the website. For the learners who require a hard copy of the certificate and transcript, we will post it for them for an additional charge.

The Digital Marketing Masterclass for Home business Owners is a wonderful learning opportunity for anyone who has a passion for this topic and is interested in enjoying a long career in the relevant industry. It’s also for anyone who is already working in this field and looking to brush up their knowledge and boost their career with a recognised certification. This Digital Marketing Masterclass for Home business Owners consists of several modules that take around 26 hours to complete. The course is accompanied by instructional videos, helpful illustrations, how-to instructions and advice. The course is offered online at a very affordable price. That gives you the ability to study at your own pace in the comfort of your home. You can access the modules from anywhere and from any device. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Course Contents Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups (Social Media Marketing) Facebook Pages (Social Media Marketing) Facebook Ads (Social Media Marketing) Facebook Retargeting (Social Media Marketing) Facebook For Local Business (Social Media Marketing) Google Adwords Twitter (Social Media Marketing) Instagram (Social Media Marketing) Pinterest (Social Media Marketing) LinkedIn (Social Media Marketing) Periscope (Social Media Marketing) Social Media Live Streaming Podcasting Quora Google Analytics Google Plus (Social Media Marketing) Conclusion