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4130 Media courses

LEVEL 2: Artist Market Analysis

By ArtTactic

Using data and tools to create your own art market analysis LEVEL 2: Artist Market Analysis This is the second stage in our 'Pathway to become an art market analyst'. The purpose of this online course is to use some of the key data sources we introduced in Level 1: Art Market Data and Analytical Tools to design and build a bottom-up artist market analysis. The course will introduce participants to the report structure for the analysis, data collection and data structure, as well as introducing a series of analytical tools that can be used to interpret the market for an individual artist. In addition to this, we will provide a 30 minute online Excel workshop with access to raw data and excel tools, run by Anders Petterson. The course will use a case study using Damien Hirst, and all participants will have access to ArtTactic's Damien Hirst Report from April 2017, upon which the case study is built. The course includes: Videos: You will have access to 1h 40m of online video content. The content of this course is building on ArtTactic's own framework for analysis and what Anders Petterson is regularly teaching for Art Business programmes at Sotheby's Institute in London. The course also include a 30 minutes Excel workshop. Slides: The students can download pdf copies of the slides used in the presentations. Excel spreadsheet: The student will have access to practice data (exhibition data and auction data for Damien Hirst) and a spreadsheet with both tables and graphical tools. Certification [NEW]: The student will be issued with a certificate of completion when all the online videos have been completed. CPD Accredited: Our courses have been independently evaluated for Continuing Professional Development (CPD) purposes by The CPD Certification Service. Certification: Continuing Professional Development (CPD) Our courses have been independently evaluated for Continuing Professional Development (CPD) purposes by The CPD Certification Service. This means our courses comply with universally accepted principles of Continual Professional Development (CPD) and have been structured to meet the criteria of personal development plans. Join one of the online courses below and get an ArtTactic Certificate of Completion with the Continuing Professional Development (CPD) certification stamp. Your Instructor Anders Petterson, Founder of ArtTactic Anders Petterson is a leading authority on the art market, with particular focus on art market research and analysis. He is the Founder and Managing Director of ArtTactic, a London-based art market research and data intelligence company he set up in 2001. All the online courses are based on his own experience in collecting, analysing and presenting data on the global art market, and the courses will give an insight into how ArtTactic conceptualizes, designs and executes research projects linked to art market and introduces analytical models to better understand the value of art. Anders is regularly lecturing on MA and Executive courses at Sotheby's Institute, Christie's Education and ESA Business School (Beirut) covering topic such as Art Market Analysis, Art & Technology and NFTs as well as Art as an Asset Class. He is also a regular speaker on these topics at international conferences and seminars. ArtTactic is also well-known for its industry research on the art market and its intersection with other industries, such as the Deloitte | ArtTactic Art & Finance Report, TEFAF Art Dealer Finance Report 2018, and the TEFAF Art Patronage Report 2020. ArtTactic has also produced the Hiscox Online Art Trade Report annually since 2013. Anders Petterson is a founding Board Member of Professional Advisors to the International Art Market (PAIAM), a role he had between 2011 and 2021. PAIAM was founded in London in 2011 bringing together professionals who provide specialist services to the art market.such as lawyers, accountants, tax advisors, insurance specialists and logistics experts, amongst others. Connect on LinkedIn Course Curriculum Introduction Introduction to Artist Market Analysis (3:34) Primary Art Market Data Analysis Artist Market Analysis - report structure (3:21) Artist Eco-System - Mapping key market players (4:31) Primary art market data (13:51) Primary Art Market Valuation Metric (5:16) Auction Market Data Analysis Auction Data Tools and Sources (9:23) Auction Data - Artist Analysis (12:54) ArtTactic Market Metric - Evaluating the key findings (6:53) Analysing Risks & Opportunities (4:08) Fair Value Analysis Framework (6:51)  Frequently Asked Questions When does the course start and finish? The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.How long do I have access to the course?How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own. It's important to note that this is a SINGLE-user only subscription (see T&Cs). Contact us if you are looking for a team discount on info@arttactic.com.What if I am unhappy with the course?We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.Is this course for me?We have a broad and diverse set of students taking these courses in terms of geography, age and professional backgrounds. Based on our experience so far, the courses have attracted non-art market professionals that are looking to explore opportunities in the art market or the broader art industry - and are looking for tools to help them navigate and better understand where these opportunities might exist, and how their own interest and professional background could fit in. At the other end, we also have seen a strong interest from the art trade who are looking at exploring more quantitative and data-driven methods for their own business and to meet the demand for an increasingly data-hungry client base. However, if you have any questions, please contact us and we can set up a call to discuss what course option might be the best for you.

LEVEL 2: Artist Market Analysis
Delivered Online On Demand1 hour
£180

LEVEL 3: Fair Value Analysis

By ArtTactic

This online course introduces a model for determining and analysing market value vs fair value of an individual art work. LEVEL 3: Fair Value Analysis This is the third online course in our 'Pathway to become an art market analyst'. This course is a building block on both Big Data and the Art Market (Level 1) and Artist Market Analysis (Level 2), and takes the participant on an analytical journey to establish the market value and the fair value of an individual art object. The analysis is based on the Damien Hirst data provided in Level 2: Artist Market Analysis, and it is important that you finish this course before going on to Level 3. The course introduces participants to the difference between market value and fair value, and provides a practical guide for using market trends to analyse and adjust comparable transactions, and to use this to help establish market value. The ArtTactic Market Metrics from Level 2: Artist Market Analysis, is brought into the analysis to establish the 'Fair Value' of the art work. In addition to this, we will provide a 15 minute online Excel workshop on how to analyse comparable transactions using a subset of the data provided in the Level 2 online course. The course includes: Videos: You will have access to 1h 10m of online video content. The content of this course is building on ArtTactic's own framework for fair analysis and what Anders Petterson is regularly teaching for Art Business programmes at Sotheby's Institute in London. The course also include a 15 minutes Excel workshop. Slides: The students can download pdf copies of the slides used in the presentations. Excel spreadsheet: The student will have access to a subset of data (auction data for Damien Hirst) and a spreadsheet with both tables and graphical tools. Certificate of Completion [NEW]: The student will be issued with a certificate of completion when all the online videos have been completed. CPD Accredited: Our courses have been independently evaluated for Continuing Professional Development (CPD) purposes by The CPD Certification Service. Certification: Continuing Professional Development (CPD) Our courses have been independently evaluated for Continuing Professional Development (CPD) purposes by The CPD Certification Service. This means our courses comply with universally accepted principles of Continual Professional Development (CPD) and have been structured to meet the criteria of personal development plans. Join one of the online courses below and get an ArtTactic Certificate of Completion with the Continuing Professional Development (CPD) certification stamp. Your Instructor Anders Petterson, Founder of ArtTactic Anders Petterson is a leading authority on the art market, with particular focus on art market research and analysis. He is the Founder and Managing Director of ArtTactic, a London-based art market research and data intelligence company he set up in 2001. All the online courses are based on his own experience in collecting, analysing and presenting data on the global art market, and the courses will give an insight into how ArtTactic conceptualizes, designs and executes research projects linked to art market and introduces analytical models to better understand the value of art. Anders is regularly lecturing on MA and Executive courses at Sotheby's Institute, Christie's Education and ESA Business School (Beirut) covering topic such as Art Market Analysis, Art & Technology and NFTs as well as Art as an Asset Class. He is also a regular speaker on these topics at international conferences and seminars. ArtTactic is also well-known for its industry research on the art market and its intersection with other industries, such as the Deloitte | ArtTactic Art & Finance Report, TEFAF Art Dealer Finance Report 2018, and the TEFAF Art Patronage Report 2020. ArtTactic has also produced the Hiscox Online Art Trade Report annually since 2013. Anders Petterson is a founding Board Member of Professional Advisors to the International Art Market (PAIAM), a role he had between 2011 and 2021. PAIAM was founded in London in 2011 bringing together professionals who provide specialist services to the art market.such as lawyers, accountants, tax advisors, insurance specialists and logistics experts, amongst others. Connect on LinkedIn Course Curriculum Introduction Introduction to Fair Value Analysis (1:39) Fair Value Analysis Market Value vs Fair Value (4:24) Artwork Analysis - Object Qualities (9:40) Market Trend Analysis & Value Adjustments (7:10) Comparable Transaction Analysis (9:30) Market Value Analysis (6:45) Fair Value Analysis (11:03) Excel Workshop - Comparable transaction analysis + Sample Analysis Excel Workshop - Comparable Transactions (12:31) SAMPLE: Damien Hirst - Fair Value Analysis Summary  Frequently Asked Questions When does the course start and finish? The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.How long do I have access to the course?How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own. It's important to note that this is a SINGLE-user only subscription (see T&Cs). Contact us if you are looking for a team discount on info@arttactic.com.What if I am unhappy with the course?We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.Is this course for me?We have a broad and diverse set of students taking these courses in terms of geography, age and professional backgrounds. Based on our experience so far, the courses have attracted non-art market professionals that are looking to explore opportunities in the art market or the broader art industry - and are looking for tools to help them navigate and better understand where these opportunities might exist, and how their own interest and professional background could fit in. At the other end, we also have seen a strong interest from the art trade who are looking at exploring more quantitative and data-driven methods for their own business and to meet the demand for an increasingly data-hungry client base. However, if you have any questions, please contact us and we can set up a call to discuss what course option might be the best for you.

LEVEL 3: Fair Value Analysis
Delivered Online On Demand1 hour
£180

Certified Six Sigma Yellow Belt Training

By Packt

This is the only Six Sigma Yellow Belt Certification course that covers all the 15 steps of the Six Sigma Yellow Belt DMAIC roadmap comprehensively, which are needed to be successful in the competitive market. You learn using a project-based approach: the Six Sigma Yellow Belt project evolves as you progress through this Six Sigma Yellow Belt training.

Certified Six Sigma Yellow Belt Training
Delivered Online On Demand6 hours 34 minutes
£71.99

Marketing and PR

By The Consortium

The marketing workshop covers key aspects of modern marketing strategies. It begins with branding, outlining its overall objective, practical implementation, and effective usage, illustrated through a case study.

Marketing and PR
Delivered In-PersonFlexible Dates
FREE

Organic SEO Strategies for Google and YouTube - Grassroots

By Compete High

🌱 Discover the Power of Organic SEO for Google and YouTube - Grassroots Edition! Are you ready to unlock the secrets of skyrocketing your online presence? Introducing our comprehensive online course - 'Organic SEO Strategies for Google and YouTube - Grassroots' - your ultimate guide to mastering the art of search engine optimization, tailored specifically for organic growth on two of the most influential platforms.   🚀 Why Choose 'Organic SEO Strategies for Google and YouTube - Grassroots'? 🌟 Tailored for Organic Growth: Dive deep into the world of organic SEO specifically designed for Google and YouTube. Learn proven strategies to boost your visibility without paid advertising.   🌟 Expert Guidance: Led by industry experts with years of experience, our course delivers actionable insights, tips, and insider techniques to elevate your content to the top of search results.   🌟 Comprehensive Curriculum: From keyword research to content optimization, understand the algorithms and hacks to propel your rankings and engagement organically.   🌟 Practical, Real-World Applications: Gain hands-on experience with practical exercises and case studies, ensuring you can immediately implement these strategies for immediate impact.   🌟 Stay Updated: With the ever-evolving landscape of SEO, stay ahead of the curve with the latest updates, algorithm changes, and best practices.   🌟 Lifetime Access: Enjoy lifetime access to the course materials, ensuring you can revisit and reinforce your knowledge whenever needed.   🌟 Join a Supportive Community: Connect with like-minded individuals, share insights, and seek advice from a supportive community of learners and experts.   🌟 Results-Driven: Witness tangible results as you apply the strategies taught in the course, witnessing increased traffic, higher rankings, and amplified visibility for your content. 👩‍💻 Who Is This Course For?   This course caters to content creators, digital marketers, entrepreneurs, small business owners, and anyone eager to harness the power of organic SEO for Google and YouTube to amplify their online presence. 🎯 Enroll Today and Start Dominating the Search Rankings! Course Curriculum

Organic SEO Strategies for Google and YouTube - Grassroots
Delivered Online On Demand1 hour
£5

Google, Facebook, YouTube, and Adroll - Retargeting PPC Ads

By Compete High

🌟 Supercharge Your Digital Marketing with our Comprehensive Online Course: 'Mastering Retargeting PPC Ads on Google, Facebook, YouTube, and Adroll'! 🌟 Are you ready to unlock the secrets to skyrocketing your online advertising success? Look no further! Join our exclusive course and become a master of Retargeting PPC Ads on the leading platforms: Google, Facebook, YouTube, and Adroll.   🚀 Why Choose Our Course? ✅ Comprehensive Learning: Gain in-depth insights into the intricacies of retargeting strategies on Google, Facebook, YouTube, and Adroll. ✅ Expert Guidance: Learn from industry experts who have hands-on experience in crafting highly effective PPC ad campaigns. ✅ Practical Techniques: Get access to actionable techniques and best practices to optimize your ad campaigns and maximize ROI. ✅ Cutting-Edge Strategies: Stay ahead in the digital marketing game by harnessing the power of retargeting across multiple platforms.   📚 What You'll Learn: 🎯 Understanding the fundamentals of retargeting and its significance in PPC advertising. 📈 Crafting compelling ad copies and visuals tailored for each platform. 🔍 Leveraging audience segmentation and targeting for enhanced engagement and conversion. 💡 Implementing advanced retargeting strategies to drive sales and brand awareness. 📊 Analyzing metrics and optimizing campaigns for optimal performance.   💥 BONUS Features: 🔔 Exclusive access to live Q&A sessions with industry experts. 📑 Downloadable resources, templates, and checklists to streamline your ad campaigns. 📆 Lifetime access to updated course content to keep you at the forefront of digital marketing trends.   🎓 Who Is This Course For? 👩‍💼 Marketing Professionals seeking to elevate their skills in PPC advertising. 🚀 Entrepreneurs looking to scale their businesses through targeted online advertising. 💼 Small Business Owners aiming to maximize their marketing budgets effectively. 📈 Anyone passionate about mastering the art of retargeting PPC ads across major platforms! Course Curriculum

Google, Facebook, YouTube, and Adroll - Retargeting PPC Ads
Delivered Online On Demand1 hour
£4.99

Microsoft Excel - Power Functions

By AXIOM Learning Solutions

Microsoft Excel - Power Functions
Delivered OnlineFlexible Dates
£99

Multimedia Project

5.0(4)

By Performing Room

Our purpose is to ensure that people of all ages, especially young people aged 12-35, are able to acquire the social and emotional benefits of creative music-making and multimedia activities. We work especially with those suffering from loneliness and isolation; communities disproportionately affected by the health crisis; and schoolchildren who are suffering from social isolation that sadly prevents them from achieving their potential.

Multimedia Project
Delivered In-PersonFlexible Dates
FREE

Professional Perspectives - Bob Schultz

4.4(69)

By Central Film School

DATE: 18th June TIME: 4pm LOCATION: Studio A Join us for an afternoon discussing screenwriting and storytelling with Bob Schultz, who will focus on skills involving pitching, story development and selling yourself as a writer. Be sure to book your ticket in advance for this event!

Professional Perspectives - Bob Schultz
Delivered In-PersonJoin Waitlist
FREE

Film Buddy - Screenwriter Event

4.4(69)

By Central Film School

DATE: 26th March TIME: 4pm LOCATION:Studio A We are pleased to welcome Film Buddy back for an exclusive TELEVISION SCREENWRITING mentoring session, where we will feature two wonderful guest speakers and mentors: CALEB RANSON (Around the World in 80 Days, Midsomer Murders) and JAKE RIDDELL (Waterloo Road, Young Dracula, Grantchester, Death in Paradise). They will be discussing various aspects of TV Screenwriting, including what to include in your pilot and how best to pitch your series idea. Be sure to book on if you are interested and want to learn more about professional screenwriting.

Film Buddy - Screenwriter Event
Delivered In-PersonJoin Waitlist
FREE