THE new way to learn social media. "It's the Netflix of social media training!"
Learn to use social media for marketing your business with the Social Media Marketing for Business Owners course. Gone are the days when a newspaper or leaflet was the only media for marketing. Here comes the age of social media. So, explore it and use it for your marketing. The course guides you how to connect your potential customers with social media and shows you the techniques for reaching new customers in the digital media. You will learn the procedures of marketing in the social media such as Twitter, Instagram, Facebook, LinkedIn, Google+, and Pinterest. Instead of these, the course guides you how to create a logo and cover photo for your social media. The power of branding, methods of engaging the audience and the techniques of creating a Sales Funnel will be discussed in the course. Shortly, you will master the marketing strategies for dominating the social media and able to connect your customers. What Will I Learn? Understand Facebook Marketing Strategies. Understand Twitter Marketing Strategies. Understand Instagram Marketing Strategies. Understand Pinterest Marketing Strategies. Understand LinkedIn Marketing Strategies Requirements Setup Business accounts with Facebook, Twitter, Instagram, Pinterest, and LinkedIn. Create a Logo, Cover Image, and Build Consistency across all social media. Students will need a website. I recommend Bluehost or Hostgator. Students should purchase Optimize Press plugin for WordPress. Introduction to Social Media 1a- Introduction to Social Media FREE 00:04:00 1b- Social Media Best Practices FREE 00:07:00 Facebook Marketing 2a- Introduction to Facebook 00:07:00 2b- How Facebook Works 00:07:00 2c- Gaining Followers 00:04:00 2d- Facebook Best Practices 00:06:00 2e- Facebook Groups 00:04:00 2f- Influencer Marketing 00:01:00 2g- Facebook Optimization 00:03:00 2h- Facebook Marketing (case study) 00:04:00 2i- Facebook Marketing (successful case study) 00:02:00 2 3a- Facebook Groups 00:06:00 2 3b- Facebook Group Ideas 00:03:00 2 3c- Managing Facebook Groups 00:03:00 2 3d- Monetize Groups 00:06:00 Twitter Marketing 3a- Introduction to Twitter 00:04:00 3b- How Twitter Works 00:06:00 3c- Social Media Synergy 00:05:00 3d- Twitter Best Practices 00:12:00 3e- Twitter Automation 00:06:00 3f- Twitter Analytics 00:02:00 3g- Twitter Influencers 00:03:00 3h- Twitter Growth 00:04:00 3i- Twitter Marketing (case study) 00:04:00 Instagram Marketing 4a- Introduction to Instagram 00:04:00 4b- Instagram Best Practices 00:10:00 4c- Gaining Followers on Instagram 00:05:00 4d- Instagram Influencer Marketing 00:07:00 4e- Instagram Tools 00:03:00 4f- Instagram Do's and Dont's 00:02:00 4g- Instagram Marketing (case study) 00:04:00 Pinterest Marketing 5a- Introduction to Pinterest 00:05:00 5b- How Pinterest Works 00:05:00 5c- Pinterest Marketing Strategy 00:08:00 5d- Gaining Followers 00:05:00 5e- Emulating Successful Brands 00:08:00 5f- Successful Pins on Pinterest 00:03:00 5g- Pinterest Marketing (case study) 1 week agoMore 00:02:00 Linkedin Marketing 6 1a- Linkedin Setup 00:04:00 6 1b- Linkedin for Business 00:04:00 6 2a- Company Page 00:06:00 6 2b- Groups 00:06:00 6 2c- Slideshare 00:09:00 6 2d- Linkedin Ads 00:07:00 6 2e- Premium 00:06:00 6 2f- Sales Navigator 00:06:00 6 3a- Automation 00:04:00 6 3b- Linkedin To-Do List 00:06:00 6 3c- Linkedin Not To-Do List 00:05:00 6a- LinkedIn 00:03:00 YouTube Marketing Strategies 7 1a- YouTube Marketing Plan 00:07:00 7 1b- Creating Engaging YouTube Videos 00:05:00 7 1c- YouTube Channel Best Practices 00:03:00 7 1d- Optimizing YouTube Videos 00:06:00 7 1e- Maximizing YouTube Income 00:03:00 7 1f- YouTube Channel (case study) 00:12:00 7 1g- YouTube Do's and Dont's 00:03:00 7 6c- YouTube 00:03:00 Reddit Marketing 8 1a- Introduction to Reddit 00:05:00 8 1b- Reddit Basics 00:08:00 8 1c- Strategies 00:11:00 8 1d- Content 00:08:00 8 1e- Self-Posts 00:03:00 8 1f- Advanced Strategies 00:06:00 Live Streaming 8A 1a- Live Streaming 00:03:00 8A 1b- Live Streaming 00:06:00 8A 1c- Strategy 00:06:00 8A 1d- Promotion 00:05:00 Google+ Marketing Strategies 8B 1a- Google Intro 00:03:00 8B 1b- Google Basics 00:04:00 8B 1c- Google Hangouts 00:03:00 8B 1d- Communities 00:04:00 Branding 9 6a- Branding 00:03:00 9 6b- Mission Statement 00:05:00 9 6c- Logo 00:06:00 9 6d- Promotion 00:03:00 9 6e- Delivering 00:07:00 9 6f- Success 00:04:00 Course Certification
About Course Unleash the Power of TikTok Marketing: Master the Art of Engaging Audiences and Driving Business Growth Harness the captivating potential of TikTok, the world's fastest-growing social media platform, to elevate your marketing strategies and achieve remarkable results. Learning Outcomes/Course Objectives: Understand the TikTok ecosystem: Delve into the intricacies of the TikTok platform, including its unique features, audience demographics, and user engagement patterns. Craft compelling TikTok content: Master the art of creating captivating videos that resonate with your target audience, utilizing TikTok's trending trends, challenges, and creative tools. Build a thriving TikTok community: Learn effective strategies to attract, engage, and grow your TikTok following, transforming casual viewers into loyal brand advocates. Leverage TikTok analytics: Gain insights into your TikTok performance using data-driven analytics, enabling you to optimize your content strategy and maximize campaign effectiveness. Integrate TikTok into your marketing mix: Seamlessly integrate TikTok into your overall marketing strategy, amplifying your brand's presence and driving measurable business outcomes. Target Audience: Business owners: Entrepreneurs and established business leaders seeking to expand their reach and connect with a wider audience on TikTok. Marketing professionals: Marketers eager to tap into TikTok's immense potential to enhance their brand awareness, generate leads, and drive sales. Content creators: Aspiring and experienced content creators seeking to master TikTok's unique format and create viral content that resonates with viewers. Anyone interested in social media marketing: Individuals passionate about exploring the latest social media trends and leveraging TikTok for personal or professional endeavors. Requirements: A TikTok account: Create a TikTok account to actively participate in the platform and apply the course learnings. Basic knowledge of social media marketing: Familiarity with social media marketing principles and best practices will enhance your understanding of TikTok marketing strategies. Enthusiasm and willingness to learn: An open mind and a willingness to experiment with TikTok's creative tools will fuel your success in this dynamic platform. Enroll today and embark on a journey to TikTok marketing mastery! What Will You Learn? Understand the TikTok ecosystem: Delve into the intricacies of the TikTok platform, including its unique features, audience demographics, and user engagement patterns. Craft compelling TikTok content: Master the art of creating captivating videos that resonate with your target audience, utilizing TikTok's trending trends, challenges, and creative tools. Build a thriving TikTok community: Learn effective strategies to attract, engage, and grow your TikTok following, transforming casual viewers into loyal brand advocates. Leverage TikTok analytics: Gain insights into your TikTok performance using data-driven analytics, enabling you to optimize your content strategy and maximize campaign effectiveness. Integrate TikTok into your marketing mix: Seamlessly integrate TikTok into your overall marketing strategy, amplifying your brand's presence and driving measurable business outcomes. Course Content Tiktok Marketing Introduction Chapter 1 Chapter 2 Chapter 3 Chapter 4 Chapter 5 Chapter 6 Chapter 7 Chapter 8 Chapter 9 Conclusion A course by eTrain Course Provider RequirementsA TikTok account: Create a TikTok account to actively participate in the platform and apply the course learnings.Basic knowledge of social media marketing: Familiarity with social media marketing principles and best practices will enhance your understanding of TikTok marketing strategies.Enthusiasm and willingness to learn: An open mind and a willingness to experiment with TikTok's creative tools will fuel your success in this dynamic platform. Audience Business owners Marketing professionals Content creators Anyone interested in social media marketing Audience Business owners Marketing professionals Content creators Anyone interested in social media marketing
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Course Curriculum of Level 7 Advanced Diploma in Digital Marketing Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups Facebook Pages Facebook Ads Facebook Retargeting Facebook For Local Business (SMM) Google AdWords Twitter Instagram Pinterest LinkedIn Periscope Social Media Live Streaming Podcasting Quora Google Analytics Conclusion CPD 300 CPD hours / points Accredited by CPD Quality Standards Module 01: Introduction to Digital Marketing 14:35 1: Introduction Video Preview 01:19 2: Digital Marketing Preview 02:16 3: DMM Intro Preview 01:33 4: Digital Marketing Strategy in 10 Minutes Preview 09:27 Module 02: Define Your Business & Target Audience 44:53 5: Define your Purpose 04:03 6: Case Studies 05:26 7: Positioning Your Brand 04:06 8: Case studies - Positioning 03:06 9: Unique Selling Proposition 06:01 10: Personality 01:50 11: Case Study - Personality 06:54 12: Find Your Audience 04:57 13: Validate Your Business 08:30 Module 03: Brand Identity 51:37 14: Intro Brand Identity 02:27 15: Case Study - 3 Company Styles 04:44 16: Free Branding Tools 07:40 17: Learn Canva in 10 Minutes 10:35 18: Learn Photoshop in 30 Minutes 26:11 Module 04: Websites 3:03:56 19: Intro to Websites 03:40 20: Choose a Domain Name 05:29 21: Intro to WordPress Lessons 01:15 22: Purchase Hosting and Install WordPress 06:00 23: Navigating WordPress 06:07 24: Install and Activate Themes 06:34 25: Add a Static Home Page 04:09 26: Editing a Page & Change the Site Title 17:06 27: Add and Edit a Menu 05:42 28: Publishing website 01:41 29: Writing a New Post & Organizing Your Blog 09:13 30: Blog Page Design - Excerpts vs Full Content 01:01 31: YouTube Videos 03:44 32: Customise the Sidebar 04:47 33: Add Site Icon with a Plugin 02:26 34: Make Your Website Responsive and Mobile Friendly 03:28 35: Customise Footer Information 03:28 36: Find, Install, and Activate Plugins 07:19 37: Backing Up Your Website 04:48 38: Securing Your Site from Attackers 04:52 39: Make Your Site SEO Friendly 05:37 40: Make Your Website Faster 04:34 41: See your Google Analytics in WordPress 05:06 42: Block Spam with Akismet 03:14 43: Pretty Link Redirects & Link Shortener 02:59 44: WordPress Commenting Systems & Plugins 05:08 45: Secure Contact Forms in WordPress 07:08 46: Free Email Marketing in WordPress 10:59 47: Add Social Sharing Buttons 06:51 48: What Pages Do You Need- 08:42 49: Design a Home Page that Works 08:54 50: The Start Here and About Page 06:15 51: The Resource Page 05:40 Module 05: Email Marketing 58:54 52: Email Marketing 06:52 53: Email Marketing Tools 04:10 54: Lead Magnets 07:27 55: Where to put opt-in forms 05:35 56: Segmenting and Tagging Your Subscribers 05:11 57: Email Sequences 13:06 58: Better Email Subject Lines 03:54 59: Using Analytics to Improve Emails 07:06 60: Case Study - 100 Subscribers in Less Than 1 Week 05:33 Module 06: Copywriting, Blogging & SEO 39:51 61: Copywriting Basics 02:20 62: A.I.D.A- 05:31 63: Case Study of a Sales Page 08:15 64: 10 Commandments of Copywriting 06:42 65: Write Better Headlines 05:21 66: Write Quality Articles 06:18 67: Optimize Your Website SEO 05:24 Module 07: YouTube 1:36:12 68: Digital Marketing - Intro to YouTube 06:39 69: Digital Marketing - Case Study - YouTube Sales Funnel 04:43 70: YouTube SEO - Watch Time vs. Views 03:34 71: Keyword Research for YouTube Videos 05:39 72: Start Your New Channel 03:00 73: Channel Art and Icon 07:23 74: Channel Description 02:42 75: Customise Your Channel Design 04:27 76: Add a Channel Trailer 02:29 77: YouTube Channel Settings and Verification 06:35 78: Upload Defaults, Featured Content, and Channel Branding 06:02 79: Uploading Videos + Titles, Tags, Description 11:41 80: Cards and End Screens 07:53 81: Use YouTube Analytics to Grow Your Channel 06:09 82: Quickly Respond to Fans with the Community Tab 02:18 83: Live Streaming with YouTube Live 04:07 84: Free Music on YouTube Live 01:38 85: Create a YouTube Ad. 05:10 86: Spy on Competition with Social Blade 04:03 Module 08: Video Marketing 2:05:26 87: Digital Marketing - Intro to Video 03:36 88: Video Equipment for Beginners 08:29 89: Tools to Make Your Videos More Professional 04:02 90: Structure a Video that Sells 04:19 91: Intro to Video Production Bootcamp 01:04 92: What Makes a Great Video? 03:18 93: What Type of Video Should You Make? 02:48 94: Great Video Ideas 05:05 95: Plan Your Video 03:31 96: The Pre-Production Checklist 04:04 97: Introduction 01:35 98: Camera Options 06:00 99: Microphone Options 04:37 100: Lighting Options 01:56 101: Editing Tools 02:11 102: Exposing Your Shot 05:26 103: Compose Your Shots 04:26 104: Filming Yourself 01:09 105: Getting the Right Shot 03:43 106: Choose a Background 02:32 107: My Office Video Setup 02:55 108: Exposing with DSLR and Mirrorless Cameras 06:31 109: Focus with DSLR and Mirrorless Cameras 02:36 110: Know Your Lenses 03:36 111: Shoot with Your Webcam 05:50 112: Stabilise Your Shots 02:58 113: Record Great Screencast Videos 04:21 114: Choose the Right Microphone 03:21 115: Record Better Audio in Any Environment 01:27 116: Lavalier Microphones 02:48 117: Shotgun Microphones 00:55 118: Recording Audio with Your Computer 01:33 119: Lighting for Video 01:04 120: Use Natural Light 04:14 121: Three-Point Lighting 07:26 Module 09: Facebook Groups (Social Media Marketing) 25:44 122: Digital Marketing - 9.1 Intro to FB Groups 02:20 123: Create Your Group - Walk Through 11:26 124: Tips for a More Engaged Facebook Group 08:24 125: Scheduling Posts, Live Video, and More 03:34 Module 10: Facebook Pages (Social Media Marketing) 2:23:58 126: Why Facebook Pages are Important for your Business 06:27 127: Creating a Stunning Facebook page for your business 08:57 128: Adding Essential Information to your Facebook Page 10:39 129: Selecting your Profile Image 04:30 130: Creating Professional Facebook Cover Image for your Pages 12:04 131: Creating a Captivating Facebook Page Description Using The Ads. 02:43 132: Getting Your Facebook Page Username 02:46 133: Facebook Page Apps to Increase Fans Engagement 08:05 134: Top 9 Ways to Monetise Your Facebook Page 11:59 135: Exploring Publishing Tools 10:12 136: Scheduling Facebook Posts 04:43 137: Follow Your Competitors on Facebook 11:01 138: How to guarantee your fans see all your posts 09:33 139: Facebook Insights 12:19 140: Promoting your Facebook Page 10:34 141: Four Unlimited Sources of Royalty Free Image 12:19 142: Turn Any Image Into a Clickable Facebook Post 05:07 Module 11: Facebook Ads (Social Media Marketing) 1:01:29 143: Introduction to Facebook Ads 01:13 144: Introduction to the Facebook Ads Manager 05:54 145: Setting up your Facebook payment account 01:54 146: Defining your Facebook Target Audience 12:14 147: Level 1 - Creating the Ad 05:24 148: Level 1 - Boosting Your Post 08:37 149: Level 2 - Creating Your Ad in the Ads Manager 11:24 150: Tips to Have Your Ad Approved 03:25 151: Analysing Results 11:24 Module 12: Facebook Retargeting (Social Media Marketing) 51:08 152: The Importance of Facebook Retargetting 04:51 153: Creating a Facebook Pixel 05:29 154: Installing Pixel In WordPress 04:32 155: Installing Pixel In A Non-WordPress Website 02:27 156: Pixel Testing 03:53 157: Creating Your First Audience With Pixel 03:41 158: Facebook Pixel Advanced Audience Creation 13:46 159: Message - Your Audience Is Too Small 01:50 160: Creating Your Optimised Fb Ad With The Pixel 10:39 Module 13: Facebook For Local Business (SMM) 34:48 161: How Facebook Ads Can Help Your Local Business 06:24 162: The Plan For Your Local Business 07:33 163: Reaching People Around Your Business 10:23 164: Creating Your Local Business Ad 10:28 Module 14: Google AdWords 1:10:12 165: Digital Marketing - Google AdWords For Your Business 01:47 166: How AdWords Works 02:54 167: Example Of Ads That We Are Creating 04:28 168: Setting Up Your Adwords Account 06:51 169: Exploring The AdWords Interface 05:14 170: Discovering The Best Keywords 11:15 171: Creating A Google AdWords Search Campaign 06:10 172: Creating An Ad Group And Adding Keywords 03:43 173: Selecting Your Audience 03:33 174: Choosing Your Bid Setting For Google AdWords 04:21 175: Finalising Your Google AdWords Ad 06:15 176: Managing Your Google Ads Campaigns And Analytics 03:02 177: Creating A YouTube Ad With Google AdWords 09:57 178: Your Next Steps 00:42 Module 15: Twitter (Social Media Marketing) 1:37:45 179: Digital Marketing - The Way Twitter Can Help Your Business Growth 01:47 180: Choosing The Best Username Or Twitter Handle 06:27 181: 4 Tips For Choosing Your Twitter Handle 02:01 182: Creating A Twitter Account 04:53 183: Creating An Outstanding Twitter Profile Page 03:46 184: Adding Your Profile And Header Photo 09:33 185: Writing An Optimised Bio 10:43 186: Pin The Most Important Tweet For Your Bio 06:18 187: Connecting With Other Influencers 05:37 188: Twitter Hashtags 05:42 189: Growing Your Twitter Presence With Jooicer 09:04 190: Add Twitter Buttons To Your Website 09:58 191: Add Twitter Widgets To Your Website 06:51 192: Twitter Ads - Creating Your Ads Account and Campaign 09:32 193: Twitter Ads - Adding your Payment Method 01:21 194: Twitter Ads - Creating other Twitter ads 02:20 195: Twitter Ads - Promoting a Tweet 01:52 Module 16: Instagram (Social Media Marketing) 1:15:38 196: Instagram for Business: Defining The Strategy 04:21 197: Create an Instagram for Business profile 03:52 198: Building a Killer Instagram Profile 02:42 199: Building a Killer Instagram Profile - 2 03:57 200: Building a Killer Instagram Profile - 3 05:04 201: Building a Killer Instagram Profile - 4 01:33 202: Accessing the Ads Manager 02:37 203: Creating your First Instagram Ad 03:58 204: Creating Your Instagram Ad 07:45 205: Important Tips to Have a Successful Ad on Instagram 04:47 206: Mistake 1 02:19 207: Mistake 2 01:14 208: Mistake 3 02:01 209: Mistake 4 00:52 210: Mistake 5 01:04 211: Mistake 6 00:51 212: Tools To Create Instagram Photos 04:22 213: Creating Viral Instagram Photos 13:20 214: Adding Your Logo or Website to your Instagram Post 04:51 215: Instagram Live and Instagram Stories 04:08 Module 17: Pinterest (Social Media Marketing) 1:15:02 216: Why Pinterest And How It Can Your Business Grow 03:16 217: Opening A Pinterest Business Account 03:15 218: Linking Pinterest With Your Website 04:56 219: Linking Pinterest With Other Social Media Platforms 02:04 220: Optimising Your Pinterest Profile 08:52 221: Creating Boards 09:22 222: Using Secret Boards 03:00 223: The Powerful Pinterest Notification 01:18 224: Adding Pinterest Chrome Extension 03:22 225: Adding Pinterest To Your Website 13:37 226: Pinterest Ads - Getting started 03:03 227: Pinterest Ads Pinterest Ads Panel Overview 02:46 228: Creating a Pinterest Ad 13:06 229: Creating Pinterest Ads Fast 03:05 Module 18: LinkedIn (Social Media Marketing) 1:27:54 230: Digital Marketing - Welcome to LinkedIn Marketing 01:40 231: Setting Up a LinkedIn Account 06:26 232: Adding Experience & Skills to Your LinkedIn Account 03:21 233: Adding A Professional Background Photo 04:07 234: Adding Media To Your LinkedIn URL 06:00 235: Changing Your LinkedIn URL 03:30 236: Adding Your Website To LinkedIn 06:23 237: Creating Shareable Content On LinkedIn 04:08 238: LinkedIn Company Pages Examples 05:29 239: Creating a LinkedIn Company Page 02:22 240: Managing Your LinkedIn Company Page 07:08 241: Getting $50 in LinkedIn Ads Credits 02:40 242: LinkedIn Ads Introduction 02:57 243: Creating a LinkedIn Sponsored Content Ad. 11:47 244: Waiting for LinkedIn Ad Approval 00:46 245: Creating a LinkedIn Text Ads Campaign 06:52 246: Creating a LinkedIn Sponsored In Mail Campaign 09:09 247: LinkedIn Campaign Manager 03:09 Module 19: Periscope (Social Media Marketing) 06:18 248: What is Periscope 01:07 249: Optional Equipment 05:11 Module 20: Social Media Live Streaming 1:55:04 250: Basic Equipment for Social Media Streaming 08:42 251: Planning An Irresistible Live Streaming Session 09:43 252: Facebook Live Basics 05:03 253: Facebook Live Session From Your Smartphone 06:47 254: Sharing Your Facebook Live Sessions 02:43 255: Three Ways To Reuse Your Facebook Live Sessions 05:27 256: YouTube Live Basics 02:18 257: Running A YouTube Live From Your Smartphone 04:40 258: Instagram Live 04:08 259: Periscope Live 03:17 260: Introduction to OBS Broadcaster Software 03:19 261: Setting up your OBS Software 10:57 262: Using OBS Studio Mode 04:52 263: Facebook Live Streaming with OBS 12:24 264: YouTube Live Streaming with OBS 06:59 265: Simultaneous Streaming to Facebook, YouTube and Periscope 15:41 266: Other Awesome Software For Live Streaming 08:04 Module 21: Podcasting 22:53 267: Podcasting Intro 03:11 268: Podcasting Tools 06:41 269: Hosting Your Podcast with Libsyn 07:28 270: Submitting Podcast to iTunes 02:18 271: Validate Your Podcast Work 00:57 272: Outsourcing Your Podcast Work 02:18 Module 22: Quora 06:17 273: Quora Basics 02:57 274: Finding the Right Questions, and Optimize Your Answer 03:20 Module 23: Google Analytics 42:51 275: Setting Up Google Analytics 05:33 276: Navigating the Google Analytics Dashboard 06:34 277: Know Your Audience with Analytics 05:35 278: User Acquisition and Behavior Flow 13:18 279: See Where Visitors Click with Page Analytics 04:41 280: User Behavior and Site Speed 04:00 281: Setting Up Goals 03:10 Module 24: Conclusion 02:46 282: Conclusion 01:46 283: Final Words. 01:00 Assessment - Digital Marketing (Optional) 02:00 284: Assignment On - Advanced Diploma in Digital Marketing at QLS Level 7 02:00 Order Your Certificate 02:00 285: Order Your CPD Certificate 01:00 286: Order Your QLS Endorsed Certificate 01:00 Additional Resources 01: Strategic Marketing & Planning 1:55:03 287: Module 1: An Introduction to Strategic Planning 08:25 288: Module 2: Development of a Strategic Plan 15:12 289: Module 3: Strategic Planning for Marketing 08:01 290: Module 4: Strategic and Marketing Analysis 09:25 291: Module 5: Internal Analysis 15:54 292: Module 6: External Analysis 15:03 293: Module 7: Market Segmentation, Targeting and Positioning 11:55 294: Module 8: Approaches to Customer Analysis 15:09 295: Module 9: Approaches to Competitor Analysis 15:59 Additional Resources 02: Content Management Strategy 1:49:59 296: Module 01: Introduction to Content Management 08:32 297: Module 2: Content Management System (CMS) 17:14 298: Module 03: Basics of Content Management Systems 17:52 299: Module 04: Content Strategy 17:37 300: Module 05: Content Marketing 15:30 301: Module 06: Content Marketing Tools and Tactics 16:49 302: Module 07: Content Marketing Strategy 16:25 Additional Resources 03: Digital Marketing - Growth Hacking 12:35 303: Growth Hacking 12:35 Additional Resources 04: Pay per Click (PPC) Marketing for Lead Generating 17:43 304: Lead Generation using PPC Campaigns 03:19 305: Purpose of PPC Marketing 03:15 306: Benefits of PPC Marketing 03:43 307: Use of 20+ PPC & Lead Generations Tools 02:53 308: Planning of Cost & Budgeting of PPC & Google Ads 04:33 Additional Resources 05: Search Engine Optimisation (SEO) 15:46 309: Search Engine Optimization 15:46 Additional Resources 06: Mobile Marketing 13:55 310: Mobile Marketing 13:55 Additional Resources 07: Sales and Marketing 16:44 311: Sales & Marketing 16:44 Additional Resources 08: Communication Skills 13:13 312: Communication Skills 13:13 Who is this course for? This bundle is ideal for: Students seeking mastery in this field Professionals seeking to enhance their skills Anyone who is passionate about this topic Requirements A stable internet or data connection for your learning device is needed to enrol in this Course. Career path Digital Marketing course will help you to bloom as- Content Strategist/Copywriter: £25,000 - £45,000 Per Year Digital Marketer: £25,000 - £50,000+ Email Marketer: £25,000 - £45,000 SEO & SEM Expert: £30,000 - £60,000+ Social Media Manager: £25,000 - £50,000+ Certificates Certificate Accredited by CPDQS Digital certificate - Included After completing all gift courses you are enable to order your Free PDF Certificates from us. Advanced Diploma at QLS Level 7 Hard copy certificate - £139 Show off Your New Skills with a Certificate of Completion After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 139 GBP inside the UK 149 GBP (including postal fees) for International Delivery Certificate Accredited by CPDQS Upon finishing the course, you need to order to receive a Certificate Accredited by CPDQS that is accepted all over the UK and also internationally. The pricing schemes are: 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (International Delivery)
Do you want to prepare for your dream job but strive hard to find the right courses? Then, stop worrying, for our strategically modified Marketing for Everyone: Digital marketing & Social Media Marketing bundle will keep you up to date with the relevant knowledge and most recent matters of this emerging field. So, invest your money and effort in our 40 course mega bundle that will exceed your expectations within your budget. The Marketing for Everyone: Digital marketing & Social Media Marketing related fields are thriving across the UK, and recruiters are hiring the most knowledgeable and proficient candidates. It's a demanding field with magnitudes of lucrative choices. If you need more guidance to specialise in this area and need help knowing where to start, then StudyHub proposes a preparatory bundle. This comprehensive Marketing for Everyone: Digital marketing & Social Media Marketing bundle will help you build a solid foundation to become a proficient worker in the sector. This Marketing for Everyone: Digital marketing & Social Media Marketing Bundle consists of the following 30 CPD Accredited Premium courses - Course 01 :Content Management Course 02 :How To Do Keyword Research For SEO & Ranking On Google Course 03 :Content Writing & Copy Writing For SEO and Sales Course 04 :Email Content Writing Course 05 :Email Etiquette Course 06 :Marketing Fundamentals Course 07 :Marketing Online Course Course 08 :Strategic Planning and Analysis for Marketing Course 09 :Webinar Marketing Funnel Course 10 :Sales & Selling Management Course Course 11 :Customer Relationship Management Course 12 :Visual Merchandising Course 13 :Social Media Marketing Training Course 14 :LinkedIn Marketing & Sales Lead Generation Blueprint Course 15 :TikTok Marketing for Business Course 16 :Facebook Marketing Course 17 :Instagram Marketing Course 18 :Property Marketing Course 19 :Pinterest Marketing Course 20 :Youtube Marketing Diploma Course 21 :Affiliate Marketing Course 22 :Digital Marketing - Growth Hacking Techniques Course 23 :Digital Marketing and Advertising Level 3 Course 24 :Lead Generation with Attraction Marketing for Business Course 25: Personal and Networking Skills Course 26: Effective Communication Skills Diploma Course 27: Creativity and Problem Solving Skills Course 28: Corporate Social Responsibility (CSR) Course 29: Microsoft Access Complete Course (Beginner, Intermediate, Advanced) Course 30: MS Word Diploma 10 Extraordinary Career Oriented courses that will assist you in reimagining your thriving techniques- Course 01 :Career Development Plan Fundamentals Course 02 :CV Writing and Job Searching Course 03 :Interview Skills: Ace the Interview Course 04 :Video Job Interview for Job Seekers Course 05 :Create a Professional LinkedIn Profile Course 06 :Business English Perfection Course Course 07 :Networking Skills for Personal Success Course 08 :Boost Your Confidence and Self-Esteem Course 09 :Public Speaking Training Course 10 :Learn to Fight Procrastination Learning Outcome This tailor-made Marketing for Everyone: Digital marketing & Social Media Marketing bundle will allow you to- Uncover your skills and aptitudes to break new ground in the related fields Deep dive into the fundamental knowledge Acquire some hard and soft skills in this area Gain some transferable skills to elevate your performance Maintain good report with your clients and staff Gain necessary office skills and be tech savvy utilising relevant software Keep records of your work and make a report Know the regulations around this area Reinforce your career with specific knowledge of this field Know your legal and ethical responsibility as a professional in the related field This Marketing for Everyone: Digital marketing & Social Media Marketing Bundle resources were created with the help of industry experts, and all subject-related information is kept updated on a regular basis to avoid learners from falling behind on the latest developments. Certification After studying the complete training you will be able to take the assessment. After successfully passing the assessment you will be able to claim all courses pdf certificates and 1 hardcopy certificate for the Title Course completely free. Other Hard Copy certificates need to be ordered at an additional cost of •8. CPD 400 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Ambitious learners who want to strengthen their CV for their desired job should take advantage of the Marketing for Everyone: Digital marketing & Social Media Marketing bundle! This bundle is also ideal for professionals looking for career advancement. Requirements To participate in this course, all you need is - A smart device A secure internet connection And a keen interest in Marketing for Everyone: Digital marketing & Social Media Marketing Career path Upon completing this essential Bundle, you will discover a new world of endless possibilities. These courses will help you to get a cut above the rest and allow you to be more efficient in the relevant fields.
Twitter for Business Certification Twitter is a widely-used social network that offers businesses a great opportunity to promote themselves and their products to customers around the world. Every day, millions of tweets are sent and received by over 330 million active users. In this course, you will discover how to use Twitter to grow your business, advertise your products and services, and engage your target audience. You will learn how to write captivating tweets and share compelling content that will engage your followers, increasing both brand awareness and profits as a result. You Will Learn: Why most businesses can benefit from building a Twitter presence. How to compose a tweet that will be shared among your target audience, and why you should consider adding other media alongside text. How to grow your follower numbers, attract people who may become customers, and promote your Twitter account offline. How to measure the true impact of your content, and monitor your influence on Twitter. The types of advertising options offered by Twitter, how to get started with Twitter Ads, and the benefits of using Twitter's Promote Mode. Benefits of Taking This Course: If you run a business, this course will help you put together a social media marketing strategy that will widen your customer base and drive sales. If you are in a marketing role, you will benefit from this overview of Twitter and its applications in a commercial context. You will develop a broader appreciation of the role social media can play in promoting a business. You will be able to make sensible decisions with regard to the time, money and effort you are willing to invest in Twitter-based marketing. You will gain a broader appreciation of the role Twitter plays in marketing and advertising in modern commerce.
Step into the digital age with confidence by mastering the art of online engagement through our 'Social Media Strategy for Business' course. Imagine reaching a global audience, where every post, tweet, and share translates into brand growth and recognition. This journey begins with a comprehensive introduction that lays the groundwork for understanding the impact of social media in today's business world. Moving forward, discover why these platforms are more than just communication tools; they are vital for the growth and sustainability of modern enterprises. By delving into the intricacies of strategic planning, you will learn to navigate the social media landscape with purpose and precision, turning interactions into tangible results. Learning Outcomes Grasp the significance of social media marketing in the contemporary business ecosystem. Develop a robust and dynamic social media strategy tailored to your business objectives. Understand the framework for crafting impactful content that resonates with target audiences. Gain insights into measuring and analysing social media performance for continuous improvement. Apply strategic thinking to engage with customers and build a loyal online community. Why choose this Social Media Strategy for Business course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Social Media Strategy for Business Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Social Media Strategy for Business course for? Business owners aiming to elevate their brand's digital presence. Marketing professionals seeking to enhance their social media expertise. Entrepreneurs looking to leverage social media for business growth. Digital strategists desiring to refine their campaign planning and execution. Brand managers focusing on cultivating a strong online community. Career path Social Media Coordinator - £18,000 to £28,000 Digital Marketing Specialist - £20,000 to £30,000 Content Strategist - £25,000 to £40,000 Social Media Manager - £22,000 to £35,000 Brand Manager - £30,000 to £50,000 Online Community Manager - £20,000 to £30,000 Prerequisites This Social Media Strategy for Business does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Social Media Strategy for Business was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Introduction 00:02:00 Section 2: Importance of Social Media Marketing for Business Unit 1: Why Social Media Marketing is Important for Every Business 00:13:00 Unit 2: Social Media Terminology 00:04:00 Section 3: Creating a Social Media Strategy Unit 1: How to Create an Internet Marketing System That Will Generate Sales 00:22:00 Unit 2: How to Find Sources for Great Posts 00:05:00 Unit 3: How to Create a Social Media Calendar 00:08:00 Unit 4: Elements for the Perfect Posts 00:07:00 Unit 5: How to Create Standard Social Media Messages 00:14:00 Unit 6: How to Stay in Touch with Your Followers 00:13:00 Unit 7: How to Evaluate Your Social Media Campaigns 00:11:00 Assignment Assignment - Social Media Strategy for Business 00:00:00
Description: Social Media Marketing refers to the system of gaining traffic or attraction through social media. The Social Media Strategist Skills Training - Complete Video Course includes all the required information that you need to do for Social Media Marketing. In the course, you will learn the rise of social media, conducting and auditing market analysis, setting goals and selecting platforms, creating the social media policy and integrating marketing strategies. You will also know how to develop compelling content, popular platforms, and the ways of launching successful campaigns, the procedures of managing the community, customer service, and measuring, the system of analyzing and reporting. The course starts with analyzing the market and auditing social media. After these initial explanations, the course will help you to set goals and selecting platforms for social media marketing. Next, the course teaches the ways of creating social media policy and integrating marketing strategies. Finally, the course will help you to create an effective social media campaigns and the methods of promoting the campaign. Assessment: At the end of the course, you will be required to sit for an online MCQ test. Your test will be assessed automatically and immediately. You will instantly know whether you have been successful or not. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Social Media Strategist Skills Training - Complete Video Course is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Social Media Strategist Skills Training - Complete Video Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. The Rise of Social Media What is Social Media FREE 00:18:00 The Growth of Social Media 00:10:00 Conducting Market Analysis Conducting Market Analysis 00:16:00 Auditing Social Media Auditing Social Media 00:26:00 Setting Goals and Selecting Platforms Corporate Culture and Social Media 00:12:00 Social Media Goals vs. Business Goals 00:10:00 Types of Social Media Platforms 00:08:00 Creating the Social Media Policy The Social Media Policy 00:40:00 Creative Commons 00:21:00 Integrating Marketing Strategies Brand Marketing 00:27:00 Keyword Selection 00:17:00 Developing Effective Content Content Marketing on Social Media 00:26:00 Content Development 00:23:00 Understanding the Popular Platforms Understanding the Popular Platforms 03:34:00 Launching Successful Campaigns Traditional Website Advertising 00:37:00 Social Media Documentation and Schedules 00:29:00 Project Management Software 00:39:00 Managing the Community The Community Manager Role 00:26:00 Importance of Voice Consistency 00:30:00 Providing Customer Service Organizational Customer Servicen 00:28:00 Social Media Triage 00:14:00 Online versus Personal Interactions 00:26:00 Measuring, Analyzing and Reporting Social Media Analytics 00:27:00 Goal Value 00:43:00 The Social Media Strategist Career The Social Media Strategist Career 00:21:00 Mock Exam Mock Exam- Social Media Strategist Skills Training - Complete Video Course 00:20:00 Final Exam Final Exam- Social Media Strategist Skills Training - Complete Video Course 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00