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77 Maths courses in Kesgrave delivered Live Online

Data Science Projects with Python

By Nexus Human

Duration 2 Days 12 CPD hours This course is intended for If you are a data analyst, data scientist, or a business analyst who wants to get started with using Python and machine learning techniques to analyze data and predict outcomes, this book is for you. Basic knowledge of computer programming and data analytics is a must. Familiarity with mathematical concepts such as algebra and basic statistics will be useful. Overview By the end of this course, you will have the skills you need to confidently use various machine learning algorithms to perform detailed data analysis and extract meaningful insights from data. This course is designed to give you practical guidance on industry-standard data analysis and machine learning tools in Python, with the help of realistic data. The course will help you understand how you can use pandas and Matplotlib to critically examine a dataset with summary statistics and graphs, and extract the insights you seek to derive. You will continue to build on your knowledge as you learn how to prepare data and feed it to machine learning algorithms, such as regularized logistic regression and random forest, using the scikit-learn package. You?ll discover how to tune the algorithms to provide the best predictions on new and unseen data. As you delve into later sections, you?ll be able to understand the working and output of these algorithms and gain insight into not only the predictive capabilities of the models but also their reasons for making these predictions. Data Exploration and Cleaning Python and the Anaconda Package Management System Different Types of Data Science Problems Loading the Case Study Data with Jupyter and pandas Data Quality Assurance and Exploration Exploring the Financial History Features in the Dataset Activity 1: Exploring Remaining Financial Features in the Dataset Introduction to Scikit-Learn and Model Evaluation Introduction Model Performance Metrics for Binary Classification Activity 2: Performing Logistic Regression with a New Feature and Creating a Precision-Recall Curve Details of Logistic Regression and Feature Exploration Introduction Examining the Relationships between Features and the Response Univariate Feature Selection: What It Does and Doesn't Do Building Cloud-Native Applications Activity 3: Fitting a Logistic Regression Model and Directly Using the Coefficients The Bias-Variance Trade-off Introduction Estimating the Coefficients and Intercepts of Logistic Regression Cross Validation: Choosing the Regularization Parameter and Other Hyperparameters Activity 4: Cross-Validation and Feature Engineering with the Case Study Data Decision Trees and Random Forests Introduction Decision trees Random Forests: Ensembles of Decision Trees Activity 5: Cross-Validation Grid Search with Random Forest Imputation of Missing Data, Financial Analysis, and Delivery to Client Introduction Review of Modeling Results Dealing with Missing Data: Imputation Strategies Activity 6: Deriving Financial Insights Final Thoughts on Delivering the Predictive Model to the Client

Data Science Projects with Python
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Cloudera Data Scientist Training

By Nexus Human

Duration 4 Days 24 CPD hours This course is intended for The workshop is designed for data scientists who currently use Python or R to work with smaller datasets on a single machine and who need to scale up their analyses and machine learning models to large datasets on distributed clusters. Data engineers and developers with some knowledge of data science and machine learning may also find this workshop useful. Overview Overview of data science and machine learning at scale Overview of the Hadoop ecosystem Working with HDFS data and Hive tables using Hue Introduction to Cloudera Data Science Workbench Overview of Apache Spark 2 Reading and writing data Inspecting data quality Cleansing and transforming data Summarizing and grouping data Combining, splitting, and reshaping data Exploring data Configuring, monitoring, and troubleshooting Spark applications Overview of machine learning in Spark MLlib Extracting, transforming, and selecting features Building and evaluating regression models Building and evaluating classification models Building and evaluating clustering models Cross-validating models and tuning hyperparameters Building machine learning pipelines Deploying machine learning models Spark, Spark SQL, and Spark MLlib PySpark and sparklyr Cloudera Data Science Workbench (CDSW) Hue This workshop covers data science and machine learning workflows at scale using Apache Spark 2 and other key components of the Hadoop ecosystem. The workshop emphasizes the use of data science and machine learning methods to address real-world business challenges. Using scenarios and datasets from a fictional technology company, students discover insights to support critical business decisions and develop data products to transform the business. The material is presented through a sequence of brief lectures, interactive demonstrations, extensive hands-on exercises, and discussions. The Apache Spark demonstrations and exercises are conducted in Python (with PySpark) and R (with sparklyr) using the Cloudera Data Science Workbench (CDSW) environment. The workshop is designed for data scientists who currently use Python or R to work with smaller datasets on a single machine and who need to scale up their analyses and machine learning models to large datasets on distributed clusters. Data engineers and developers with some knowledge of data science and machine learning may also find this workshop useful. Overview of data science and machine learning at scaleOverview of the Hadoop ecosystemWorking with HDFS data and Hive tables using HueIntroduction to Cloudera Data Science WorkbenchOverview of Apache Spark 2Reading and writing dataInspecting data qualityCleansing and transforming dataSummarizing and grouping dataCombining, splitting, and reshaping dataExploring dataConfiguring, monitoring, and troubleshooting Spark applicationsOverview of machine learning in Spark MLlibExtracting, transforming, and selecting featuresBuilding and evauating regression modelsBuilding and evaluating classification modelsBuilding and evaluating clustering modelsCross-validating models and tuning hyperparametersBuilding machine learning pipelinesDeploying machine learning models Additional course details: Nexus Humans Cloudera Data Scientist Training training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Cloudera Data Scientist Training course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Cloudera Data Scientist Training
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Practical Data Science with Amazon SageMaker

By Nexus Human

Duration 1 Days 6 CPD hours This course is intended for This course is intended for: A technical audience at an intermediate level Overview Using Amazon SageMaker, this course teaches you how to: Prepare a dataset for training. Train and evaluate a machine learning model. Automatically tune a machine learning model. Prepare a machine learning model for production. Think critically about machine learning model results In this course, learn how to solve a real-world use case with machine learning and produce actionable results using Amazon SageMaker. This course teaches you how to use Amazon SageMaker to cover the different stages of the typical data science process, from analyzing and visualizing a data set, to preparing the data and feature engineering, down to the practical aspects of model building, training, tuning and deployment. Day 1 Business problem: Churn prediction Load and display the dataset Assess features and determine which Amazon SageMaker algorithm to use Use Amazon Sagemaker to train, evaluate, and automatically tune the model Deploy the model Assess relative cost of errors Additional course details: Nexus Humans Practical Data Science with Amazon SageMaker training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Practical Data Science with Amazon SageMaker course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Practical Data Science with Amazon SageMaker
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Python for Data Science: Hands-on Technical Overview (TTPS4873)

By Nexus Human

Duration 2 Days 12 CPD hours This course is intended for This introductory-level course is intended for Business Analysts and Data Analysts (or anyone else in the data science realm) who are already comfortable working with numerical data in Excel or other spreadsheet environments. No prior programming experience is required, and a browser is the only tool necessary for the course. Overview This course is approximately 50% hands-on, combining expert lecture, real-world demonstrations and group discussions with machine-based practical labs and exercises. Our engaging instructors and mentors are highly experienced practitioners who bring years of current 'on-the-job' experience into every classroom. Throughout the hands-on course students, will learn to leverage Python scripting for data science (to a basic level) using the most current and efficient skills and techniques. Working in a hands-on learning environment, guided by our expert team, attendees will learn about and explore (to a basic level): How to work with Python interactively in web notebooks The essentials of Python scripting Key concepts necessary to enter the world of Data Science via Python This course introduces data analysts and business analysts (as well as anyone interested in Data Science) to the Python programming language, as it?s often used in Data Science in web notebooks. This goal of this course is to provide students with a baseline understanding of core concepts that can serve as a platform of knowledge to follow up with more in-depth training and real-world practice. An Overview of Python Why Python? Python in the Shell Python in Web Notebooks (iPython, Jupyter, Zeppelin) Demo: Python, Notebooks, and Data Science Getting Started Using variables Builtin functions Strings Numbers Converting among types Writing to the screen Command line parameters Flow Control About flow control White space Conditional expressions Relational and Boolean operators While loops Alternate loop exits Sequences, Arrays, Dictionaries and Sets About sequences Lists and list methods Tuples Indexing and slicing Iterating through a sequence Sequence functions, keywords, and operators List comprehensions Generator Expressions Nested sequences Working with Dictionaries Working with Sets Working with files File overview Opening a text file Reading a text file Writing to a text file Reading and writing raw (binary) data Functions Defining functions Parameters Global and local scope Nested functions Returning values Essential Demos Sorting Exceptions Importing Modules Classes Regular Expressions The standard library Math functions The string module Dates and times Working with dates and times Translating timestamps Parsing dates from text Formatting dates Calendar data Python and Data Science Data Science Essentials Pandas Overview NumPy Overview SciKit Overview MatPlotLib Overview Working with Python in Data Science Additional course details: Nexus Humans Python for Data Science: Hands-on Technical Overview (TTPS4873) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Python for Data Science: Hands-on Technical Overview (TTPS4873) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Python for Data Science: Hands-on Technical Overview (TTPS4873)
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0G09A IBM Advanced Statistical Analysis Using IBM SPSS Statistics (v25)

By Nexus Human

Duration 2 Days 12 CPD hours This course is intended for Anyone who works with IBM SPSS Statistics and wants to learn advanced statistical procedures to be able to better answer research questions. Overview Introduction to advanced statistical analysis Group variables: Factor Analysis and Principal Components Analysis Group similar cases: Cluster Analysis Predict categorical targets with Nearest Neighbor Analysis Predict categorical targets with Discriminant Analysis Predict categorical targets with Logistic Regression Predict categorical targets with Decision Trees Introduction to Survival Analysis Introduction to Generalized Linear Models Introduction to Linear Mixed Models This course provides an application-oriented introduction to advanced statistical methods available in IBM SPSS Statistics. Students will review a variety of advanced statistical techniques and discuss situations in which each technique would be used, the assumptions made by each method, how to set up the analysis, and how to interpret the results. This includes a broad range of techniques for predicting variables, as well as methods to cluster variables and cases. Introduction to advanced statistical analysis Taxonomy of models Overview of supervised models Overview of models to create natural groupings Group variables: Factor Analysis and Principal Components Analysis Factor Analysis basics Principal Components basics Assumptions of Factor Analysis Key issues in Factor Analysis Improve the interpretability Use Factor and component scores Group similar cases: Cluster Analysis Cluster Analysis basics Key issues in Cluster Analysis K-Means Cluster Analysis Assumptions of K-Means Cluster Analysis TwoStep Cluster Analysis Assumptions of TwoStep Cluster Analysis Predict categorical targets with Nearest Neighbor Analysis Nearest Neighbor Analysis basics Key issues in Nearest Neighbor Analysis Assess model fit Predict categorical targets with Discriminant Analysis Discriminant Analysis basics The Discriminant Analysis model Core concepts of Discriminant Analysis Classification of cases Assumptions of Discriminant Analysis Validate the solution Predict categorical targets with Logistic Regression Binary Logistic Regression basics The Binary Logistic Regression model Multinomial Logistic Regression basics Assumptions of Logistic Regression procedures Testing hypotheses Predict categorical targets with Decision Trees Decision Trees basics Validate the solution Explore CHAID Explore CRT Comparing Decision Trees methods Introduction to Survival Analysis Survival Analysis basics Kaplan-Meier Analysis Assumptions of Kaplan-Meier Analysis Cox Regression Assumptions of Cox Regression Introduction to Generalized Linear Models Generalized Linear Models basics Available distributions Available link functions Introduction to Linear Mixed Models Linear Mixed Models basics Hierachical Linear Models Modeling strategy Assumptions of Linear Mixed Models Additional course details: Nexus Humans 0G09A IBM Advanced Statistical Analysis Using IBM SPSS Statistics (v25) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the 0G09A IBM Advanced Statistical Analysis Using IBM SPSS Statistics (v25) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

0G09A IBM Advanced Statistical Analysis Using IBM SPSS Statistics (v25)
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Designing and Building Big Data Applications

By Nexus Human

Duration 4 Days 24 CPD hours This course is intended for This course is best suited to developers, engineers, and architects who want to use use Hadoop and related tools to solve real-world problems. Overview Skills learned in this course include:Creating a data set with Kite SDKDeveloping custom Flume components for data ingestionManaging a multi-stage workflow with OozieAnalyzing data with CrunchWriting user-defined functions for Hive and ImpalaWriting user-defined functions for Hive and ImpalaIndexing data with Cloudera Search Cloudera University?s four-day course for designing and building Big Data applications prepares you to analyze and solve real-world problems using Apache Hadoop and associated tools in the enterprise data hub (EDH). IntroductionApplication Architecture Scenario Explanation Understanding the Development Environment Identifying and Collecting Input Data Selecting Tools for Data Processing and Analysis Presenting Results to the Use Defining & Using Datasets Metadata Management What is Apache Avro? Avro Schemas Avro Schema Evolution Selecting a File Format Performance Considerations Using the Kite SDK Data Module What is the Kite SDK? Fundamental Data Module Concepts Creating New Data Sets Using the Kite SDK Loading, Accessing, and Deleting a Data Set Importing Relational Data with Apache Sqoop What is Apache Sqoop? Basic Imports Limiting Results Improving Sqoop?s Performance Sqoop 2 Capturing Data with Apache Flume What is Apache Flume? Basic Flume Architecture Flume Sources Flume Sinks Flume Configuration Logging Application Events to Hadoop Developing Custom Flume Components Flume Data Flow and Common Extension Points Custom Flume Sources Developing a Flume Pollable Source Developing a Flume Event-Driven Source Custom Flume Interceptors Developing a Header-Modifying Flume Interceptor Developing a Filtering Flume Interceptor Writing Avro Objects with a Custom Flume Interceptor Managing Workflows with Apache Oozie The Need for Workflow Management What is Apache Oozie? Defining an Oozie Workflow Validation, Packaging, and Deployment Running and Tracking Workflows Using the CLI Hue UI for Oozie Processing Data Pipelines with Apache Crunch What is Apache Crunch? Understanding the Crunch Pipeline Comparing Crunch to Java MapReduce Working with Crunch Projects Reading and Writing Data in Crunch Data Collection API Functions Utility Classes in the Crunch API Working with Tables in Apache Hive What is Apache Hive? Accessing Hive Basic Query Syntax Creating and Populating Hive Tables How Hive Reads Data Using the RegexSerDe in Hive Developing User-Defined Functions What are User-Defined Functions? Implementing a User-Defined Function Deploying Custom Libraries in Hive Registering a User-Defined Function in Hive Executing Interactive Queries with Impala What is Impala? Comparing Hive to Impala Running Queries in Impala Support for User-Defined Functions Data and Metadata Management Understanding Cloudera Search What is Cloudera Search? Search Architecture Supported Document Formats Indexing Data with Cloudera Search Collection and Schema Management Morphlines Indexing Data in Batch Mode Indexing Data in Near Real Time Presenting Results to Users Solr Query Syntax Building a Search UI with Hue Accessing Impala through JDBC Powering a Custom Web Application with Impala and Search

Designing and Building Big Data Applications
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CertNexus Data Science for Business Professionals (DSBIZ)

By Nexus Human

Duration 0.5 Days 3 CPD hours This course is intended for This course is designed for business leaders and decision makers, including C-level executives, project managers, HR leaders, Marketing and Sales leaders, and technical sales consultants, who want to increase their knowledge of and familiarity with concepts surrounding data science. Other individuals who want to know more about basic data science concepts are also candidates for this course. This course is also designed to assist learners in preparing for the CertNexus DSBIZ™ (Exam DSZ-110) credential. Overview In this course, you will identify how data science supports business decisions. You will: Explain the fundamentals of data science Describe common implementations of data science. Identify the impact data science can have on a business The ability to identify and respond to changing trends is a hallmark of a successful business. Whether those trends are related to customers and sales or to regulatory and industry standards, businesses are wise to keep track of the variables that can affect the bottom line. In today's business landscape, data comes from numerous sources and in diverse forms. By leveraging data science concepts and technologies, businesses can mold all of that raw data into information that facilitates decisions to improve and expand the success of the business. Data Science Fundamentals What is Data Science? Types of Data Data Science Roles Data Science Implementation The Data Science Lifecycle Data Acquisition and Preparation Data Modeling and Visualization The Impact of Data Science Benefits of Data Science Challenges of Data Science Business Use Cases for Data Science Additional course details: Nexus Humans CertNexus Data Science for Business Professionals (DSBIZ) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the CertNexus Data Science for Business Professionals (DSBIZ) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

CertNexus Data Science for Business Professionals (DSBIZ)
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Mastering Scala with Apache Spark for the Modern Data Enterprise (TTSK7520)

By Nexus Human

Duration 5 Days 30 CPD hours This course is intended for This intermediate and beyond level course is geared for experienced technical professionals in various roles, such as developers, data analysts, data engineers, software engineers, and machine learning engineers who want to leverage Scala and Spark to tackle complex data challenges and develop scalable, high-performance applications across diverse domains. Practical programming experience is required to participate in the hands-on labs. Overview Working in a hands-on learning environment led by our expert instructor you'll: Develop a basic understanding of Scala and Apache Spark fundamentals, enabling you to confidently create scalable and high-performance applications. Learn how to process large datasets efficiently, helping you handle complex data challenges and make data-driven decisions. Gain hands-on experience with real-time data streaming, allowing you to manage and analyze data as it flows into your applications. Acquire practical knowledge of machine learning algorithms using Spark MLlib, empowering you to create intelligent applications and uncover hidden insights. Master graph processing with GraphX, enabling you to analyze and visualize complex relationships in your data. Discover generative AI technologies using GPT with Spark and Scala, opening up new possibilities for automating content generation and enhancing data analysis. Embark on a journey to master the world of big data with our immersive course on Scala and Spark! Mastering Scala with Apache Spark for the Modern Data Enterprise is a five day hands on course designed to provide you with the essential skills and tools to tackle complex data projects using Scala programming language and Apache Spark, a high-performance data processing engine. Mastering these technologies will enable you to perform a wide range of tasks, from data wrangling and analytics to machine learning and artificial intelligence, across various industries and applications.Guided by our expert instructor, you?ll explore the fundamentals of Scala programming and Apache Spark while gaining valuable hands-on experience with Spark programming, RDDs, DataFrames, Spark SQL, and data sources. You?ll also explore Spark Streaming, performance optimization techniques, and the integration of popular external libraries, tools, and cloud platforms like AWS, Azure, and GCP. Machine learning enthusiasts will delve into Spark MLlib, covering basics of machine learning algorithms, data preparation, feature extraction, and various techniques such as regression, classification, clustering, and recommendation systems. Introduction to Scala Brief history and motivation Differences between Scala and Java Basic Scala syntax and constructs Scala's functional programming features Introduction to Apache Spark Overview and history Spark components and architecture Spark ecosystem Comparing Spark with other big data frameworks Basics of Spark Programming SparkContext and SparkSession Resilient Distributed Datasets (RDDs) Transformations and Actions Working with DataFrames Spark SQL and Data Sources Spark SQL library and its advantages Structured and semi-structured data sources Reading and writing data in various formats (CSV, JSON, Parquet, Avro, etc.) Data manipulation using SQL queries Basic RDD Operations Creating and manipulating RDDs Common transformations and actions on RDDs Working with key-value data Basic DataFrame and Dataset Operations Creating and manipulating DataFrames and Datasets Column operations and functions Filtering, sorting, and aggregating data Introduction to Spark Streaming Overview of Spark Streaming Discretized Stream (DStream) operations Windowed operations and stateful processing Performance Optimization Basics Best practices for efficient Spark code Broadcast variables and accumulators Monitoring Spark applications Integrating External Libraries and Tools, Spark Streaming Using popular external libraries, such as Hadoop and HBase Integrating with cloud platforms: AWS, Azure, GCP Connecting to data storage systems: HDFS, S3, Cassandra, etc. Introduction to Machine Learning Basics Overview of machine learning Supervised and unsupervised learning Common algorithms and use cases Introduction to Spark MLlib Overview of Spark MLlib MLlib's algorithms and utilities Data preparation and feature extraction Linear Regression and Classification Linear regression algorithm Logistic regression for classification Model evaluation and performance metrics Clustering Algorithms Overview of clustering algorithms K-means clustering Model evaluation and performance metrics Collaborative Filtering and Recommendation Systems Overview of recommendation systems Collaborative filtering techniques Implementing recommendations with Spark MLlib Introduction to Graph Processing Overview of graph processing Use cases and applications of graph processing Graph representations and operations Introduction to Spark GraphX Overview of GraphX Creating and transforming graphs Graph algorithms in GraphX Big Data Innovation! Using GPT and Generative AI Technologies with Spark and Scala Overview of generative AI technologies Integrating GPT with Spark and Scala Practical applications and use cases Bonus Topics / Time Permitting Introduction to Spark NLP Overview of Spark NLP Preprocessing text data Text classification and sentiment analysis Putting It All Together Work on a capstone project that integrates multiple aspects of the course, including data processing, machine learning, graph processing, and generative AI technologies.

Mastering Scala with Apache Spark for the Modern Data Enterprise (TTSK7520)
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Data Science for Marketing Analytics

By Nexus Human

Duration 3 Days 18 CPD hours This course is intended for Data Science for Marketing Analytics is designed for developers and marketing analysts looking to use new, more sophisticated tools in their marketing analytics efforts. It'll help if you have prior experience of coding in Python and knowledge of high school level mathematics. Some experience with databases, Excel, statistics, or Tableau is useful but not necessary. Overview By the end of this course, you will be able to build your own marketing reporting and interactive dashboard solutions. The course starts by teaching you how to use Python libraries, such as pandas and Matplotlib, to read data from Python, manipulate it, and create plots, using both categorical and continuous variables. Then, you'll learn how to segment a population into groups and use different clustering techniques to evaluate customer segmentation.As you make your way through the course, you'll explore ways to evaluate and select the best segmentation approach, and go on to create a linear regression model on customer value data to predict lifetime value. In the concluding sections, you'll gain an understanding of regression techniques and tools for evaluating regression models, and explore ways to predict customer choice using classification algorithms. Finally, you'll apply these techniques to create a churn model for modeling customer product choices. Data Preparation and Cleaning Data Models and Structured Data pandas Data Manipulation Data Exploration and Visualization Identifying the Right Attributes Generating Targeted Insights Visualizing Data Unsupervised Learning: Customer Segmentation Customer Segmentation Methods Similarity and Data Standardization k-means Clustering Choosing the Best Segmentation Approach Choosing the Number of Clusters Different Methods of Clustering Evaluating Clustering Predicting Customer Revenue Using Linear Regression Understanding Regression Feature Engineering for Regression Performing and Interpreting Linear Regression Other Regression Techniques and Tools for Evaluation Evaluating the Accuracy of a Regression Model Using Regularization for Feature Selection Tree-Based Regression Models Supervised Learning: Predicting Customer Churn Classification Problems Understanding Logistic Regression Creating a Data Science Pipeline Fine-Tuning Classification Algorithms Support Vector Machine Decision Trees Random Forest Preprocessing Data for Machine Learning Models Model Evaluation Performance Metrics Modeling Customer Choice Understanding Multiclass Classification Class Imbalanced Data Additional course details: Nexus Humans Data Science for Marketing Analytics training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Data Science for Marketing Analytics course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Data Science for Marketing Analytics
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Unlock Your Potential with Tutoring from HRB

By Hrb Educational Consultancy

Elevate Your Learning Journey with HRB Education - Where Potential Meets Excellence

Unlock Your Potential with Tutoring from HRB
Delivered in London or OnlineFlexible Dates
£60 to £100