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103 Marketing courses in Manchester

Project Management Fundamentals: In-House Training

By IIL Europe Ltd

Project Management Fundamentals: In-House Training Many projects are performed by highly competent and effective people who have little or no project management training. They perform projects like process improvement, marketing campaign development, new product development, event planning and production, and other 'tasks' which are projects. Project Management Fundamentals (PMF) is designed to support those people who need a solid foundation in project management, without being unnecessarily burdened to learn it while on the job. The course offers practical skills, concepts, and principles that can be taken back to the workplace, along with insights needed to adapt them to specific project environments. In today's environment, that means possibly adapting to Agile / Iterative methods. So, we have recently added key Agile concepts to provide a basic understanding of shifting towards agility. Since PMF's course goal is to achieve quality performance by learning effective planning and control, the focus is on a process orientation and an analytical, systems-oriented approach. Together, these frameworks promote project-related problem solving and decision-making skills necessary for real world projects. They honor project needs for collaboration, clear communications among people, and interpersonal and relationship skills. Recognition of these needs are woven throughout PMF, but are highlighted in two specific areas: Module 2 - People and Projects Module 8 - Executing, Communicating, and Developing the Team What You Will Learn At the end of this program, you will be able to: Describe the value of strong project management Identify characteristics of a successful project and project manager Recognize how current agile / adaptive practices fit within project management Explore project management processes, including Initiating, Planning, Execution, Monitoring & Controlling, and Closing Utilize project management processes and tools, based on case studies and real-world situations Create an initial project plan Use standard project management terminology Foundation Concepts Project management and definitions Value and focus of PM Competing constraints and project success Project life cycles People and Projects People and projects overview The project manager The project team People and projects in organizations Initiating and Defining Requirements Initiating the project Developing the project charter Conducting stakeholder assessments Defining requirements Using the Work Breakdown Structure Defining the Work Breakdown Structure (WBS) Developing a usable WBS Using the WBS Managing Project Risk Making the case for risk management Overview to planning for risk Identifying risks Analyzing risks Planning responses to risks Implementing response and monitoring risks Considerations for adaptive environments Estimating Defining an estimate Estimating approaches Estimating practices Estimating cost Validating an estimate Scheduling Defining the scheduling process and related terminology Sequencing and defining dependencies Determining the critical path Considering schedule risks and optimizing the schedule Executing, Communicating, and Developing the Team From baseline to execution Project communications and stakeholder relationships High-performing teams Monitoring and Controlling Defining monitoring and controlling Viewing control through the competing demands lens Variance Analysis and corrective action (Earned Value) Considerations in adaptive environments Closing the Project Closing projects Focusing on project transition Focusing on post-project evaluations

Project Management Fundamentals: In-House Training
Delivered in London or UK Wide or OnlineFlexible Dates
£1,495

Introduction to Exploration and Production for New Engineers and Non-Technical Professionals in Oil & Gas

By EnergyEdge - Training for a Sustainable Energy Future

About this Training Course  Exploration and production technology, equipment specification and processes have a unique language that must be conquered by executives such as you. A confident understanding of the technical jargon and a visual appreciation of the various pieces of equipment used provides for an overall 'big picture' of industry value chain. This serves as an excellent foundation for smooth communication and increased efficiency in inter-department project team efforts. Gain a comprehensive overview of the entire value chain and process of oil & gas upstream operations and business in this 3 full-day training course. Training Objectives By attending this industry fundamentals training course, participants will be better able to: Appreciate the dynamics of world energy demand & supply and its impact on pricing Understand the formation of petroleum reservoirs and basic geological considerations Examine the exploration process to gain an overview of the technical processes involved Gain a comprehensive overview of drilling activities - from pre-drilling preparation, through to well drilling, well evaluations and post drilling activities Get familiarised with the common production methods and the different stages of its processes Integrate your understanding of asset maintenance and downstream supply chain activities Better visualise through video presentations the various exploration equipment/ technologies and understand the major cost components Target Audience This course will be useful and applicable, but not limited to: Accounting Administration Business Development Commercial Construction E & P IT / Data Finance Finance & Treasury Health & Safety Human Resource Joint Venture Co-ordinators Legal Logistics Materials Planning Procurement Sales & Marketing Senior Management Sourcing Strategic Planning Supply Chain Tender Contract Course Level Basic or Foundation Training Methods Multi-media presentation methodology to enable better understanding and appreciation technical jargon and equipment applied in the field A pre-course questionnaire to help us focus on your key learning objectives Detailed reference manual for continuous learning and sharing Limited class size to ensure one to one interactivity Trainer Your expert course leader worked for BP for 28 years as a Research Associate and Team Leader, working on Feasibility Studies and acting as a trouble shooter covering all aspects of BPs businesses. These covered field Development Project in the North Sea and several novel resource recovery techniques which were taken from Concept to Field Pilot trials in Canada. His specific work in the offshore area covered Subsea Robotics / Automation, Seabed Production Concepts, Seabed Excavation Methods, Underwater Repair Techniques, Flexible Riser Studies and Maintenance Cost Reductions. After leaving BP in 1992, he continued working in the offshore oil industry through Azur Offshore Ltd, including activities in the assessment of Emerging and Novel Technologies, Technical and Economic Audits, Studies, Production Sharing Agreement Evaluations, Safety and Environmental issues. Clients have included Chevron UK, BP Exploration, British Gas, Technomare, Trident Consultants, Fina UK and Cameron France. He is a regular University lecturer at Crandfield School of Industrial Sciences (UK) and is a course Group Project external examiner for Crandfield. He also lectures on offshore oil industry activities at ENSIETA (France), the Technical University of Delft (Holland) and the Northern Territories University in Darwin (Australia). He is an active member of the UK Society for Underwater Technology (SUT) and serves on their Subsea Engineering and Operations Committee. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations

Introduction to Exploration and Production for New Engineers and Non-Technical Professionals in Oil & Gas
Delivered in Internationally or OnlineFlexible Dates
£2,149 to £2,499

Carrying out successful property valuations/marketing appraisals

By Mark Bentley PPNAEA (Mark Bentley Ltd)

By the end of the course you will have picked up numerous tips and guidance and advice to help you carry out great property valuations/market appraisal's which will help you improve you conversion rate and win more clients.

Carrying out successful property valuations/marketing appraisals
Delivered In-Person in Birmingham + 43 moreFlexible Dates
£1,000

Body Waxing For Beginners

By Peaches Training Academy

"Elevate your skills, one-on-one" Say goodbye to crowded classes and generic curriculums. Say hello to personalised mentorship and hands-on training that helps you reach your full potential. At Peaches Training Academy your learning style will be catered for and you’ll not fade into the background of a class full of other people. You’ll experience true, quality training in a 1-1 setting. What’s more? You can choose for it to be in our academy or in the comfort of your own salon or beauty room. When you book Peaches for your next beauty course, you’ll experience: 🍑 1-1 training 🍑 On-site in the comfort of your own salon or beauty room 🍑 All courses are accredited (therefore are true qualifications) 🍑 Free lifetime student support in WhatsApp 🍑 No kit required for your training, we provide everything for the day Imagine being the centre of attention, all day long and learning in the best possible way for you. That’s the reality at Peaches. Enroll now and kickstart your beauty career

Body Waxing For Beginners
Delivered In-Person in Glasgow + 2 more or UK WideFlexible Dates
£660 to £850

LNG Markets, Pricing, Trading & Risk Management

By EnergyEdge - Training for a Sustainable Energy Future

About this Training Course The LNG market is developing from a fully based market on long-term contracts, to a more flexible market based on a portfolio of contracts of different durations. The increase of LNG demand, fuelled by South Korea, Japan and several other emerging economies, are creating a base for a more flexible market, where the LNG spot market will be playing a key role. Changes in the LNG market can be identified in the following areas: development of terminals and plant sizes, increased integration throughout the supply chain, diversification of supply sources, increased contractual flexibility and increased geographical distance. This is creating the foundation for the development of the LNG spot market right here in Asia today. This 3 full-day intensive intermediate level course will give you cutting-edge knowledge needed in today's complex LNG market. Increase your knowledge and understanding of the LNG market and spot trading aspects by attending this course. Training Objectives By the end of this course, participants will be able to: Leverage on the current and global drivers of the world Natural gas and LNG markets Understand regional LNG pricing effects and who the key buyers and new sellers are Appreciate the trading structures of LNG and how to structure its risk management Understand the workings and future outlook of the Asian LNG Spot market Discover and exploit the arbitrage trading opportunities between the different markets Learn what LNG derivatives are and how it will become available for hedging and proprietary trading purposes Target Audience This course will benefit: LNG market development executives are drawn from both technical and non-technical (commercial, finance and legal) backgrounds. Participants in an LNG market development team, perhaps with expertise in one area of gas development, will benefit from the course by obtaining a good grounding of all other areas. The course is pitched at an intermediate level, although those with a basic knowledge will be able to grasp most of the concepts covered. Course Level Intermediate Trainer Your course leader is a skilled and accomplished professional with over 25 years of extensive C-level experience in the energy markets worldwide. He has strong expertise in all the aspects of (energy) commodity markets, international sales, marketing of services, derivatives trading, staff training and risk management within dynamic and high-pressure environments. He received a Master's degree in Law from the University of Utrecht in 1987. He started his career at the NLKKAS, the Clearing House of the Commodity Futures Exchange in Amsterdam. After working for the NLKKAS for five years, he was appointed as Member of the Management Board of the Agricultural Futures Exchange (ATA) in Amsterdam at the age of 31. While working for the Clearing House and exchange, he became an expert in all the aspects of trading and risk management of commodities. In 1997, he founded his own specialist-consulting firm that provides strategic advice about (energy) commodity markets, trading and risk management. He has advised government agencies such as the European Commission, investment banks, major utilities, and commodity trading companies and various energy exchanges and market places in Europe, CEE countries, North America and Asia. Some of the issues he has advised on are the development and implementation of a Risk Management Framework, investment strategies, trading and hedging strategies, initiation of Power Exchanges (APX) and other trading platforms, the set-up of (OTC) Clearing facilities, and feasibility and market studies like for the Oil, LNG and the Carbon Market. The latest additions are (Corporate) PPAs and Artificial Intelligence for energy firms. He has given numerous seminars, workshops and (in-house) training sessions about both the physical and financial trading and risk management of commodity and carbon products. The courses have been given to companies all over the world, in countries like Japan, Singapore, Thailand, United Kingdom, Germany, Poland, Slovenia, Czech Republic, Malaysia, China, India, Belgium and the Netherlands. He has published several articles in specialist magazines such as Commodities Now and Energy Risk and he is the co-author of a book called A Guide to Emissions Trading: Risk Management and Business Implications published by Risk Books in 2004. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations

LNG Markets, Pricing, Trading & Risk Management
Delivered in Internationally or OnlineFlexible Dates
£2,665 to £3,099

Best Practices Procurement for Carbon Offsets in the Energy Industry

By EnergyEdge - Training for a Sustainable Energy Future

About this Training Course More energy companies today are setting ambitious net-zero targets and are expected to pour billions into the voluntary carbon offset market by the end of this decade. To get to net zero emissions, companies will need to balance emissions with nature and technology-based offsets. Markets are the best tool for connecting carbon sources and sinks. Many countries will not have enough supply inside their borders and will need to co-operate with those who have extra greenhouse gas removal potential. The energy industry is in search of effective climate tools as pressure mounts from investors and consumers for more progress on fighting rising emissions. Corporations fighting to cut their carbon footprint have for years focused on internal reduction measures. Many are now adding to that effort by turning to carbon credits, a process made easier as verification and registration tools mature. One particular category of carbon offsets leads the way: high-quality, nature-based carbon credits. These represent the largest category of carbon credit projects in the voluntary carbon market, comprising nearly half of credits issued. Public concern about this practice focused on the additionality, leakage, and integrity of carbon offsets that are created through reforestation, land preservation, carbon capture and other projects. Lack of standardization and government regulation has also increased uncertainty for all participants in carbon markets, creating risks for developers of credit-generating projects and offset purchasers. Demand for higher-quality offsets will value projects that were subjected to due diligence and rely upon reputable third-party verification. Companies purchasing offsets generated by permanent and quantifiable projects will therefore be in the best position moving forward. In this highly interactive training course, your course instructor will guide you through the latest developments and best procurement practices to successfully operate in the voluntary carbon market. Training Objectives At the end of this course, the participants will be able to: Discover the current state of the carbon economy Gain insights into the voluntary carbon market Learn about the different type carbon credits available Examine how companies can reach net zero target by using carbon offsets Uncover best practices in carbon credit procurement strategy Learn the pricing dynamics carbon credits Examine how to identify and ensure high quality credits Obtain key learning from flawed carbon offset projects Target Audience This course is intended for: Energy transition team leaders Carbon credit procurement professionals ESG strategy team leaders Finance and accounting professionals Low carbon business analysts or economists Corporate business sustainability professionals Legal, compliance and regulatory professionals Carbon trading professionals Course Level Intermediate Trainer Your expert course leader is a skilled and accomplished professional with over 25 years of extensive C-level experience in the energy markets worldwide. He has a strong expertise in all the aspects of (energy) commodity markets, international sales, marketing of services, derivatives trading, staff training and risk management within dynamic and high-pressure environments. He received a Master's degree in Law from the University of Utrecht in 1987. He started his career at the NLKKAS, the Clearing House of the Commodity Futures Exchange in Amsterdam. After working for the NLKKAS for five years, he was appointed as Member of the Management Board of the Agricultural Futures Exchange (ATA) in Amsterdam at the age of 31. While working for the Clearing House and exchange, he became an expert in all the aspects of trading and risk management of commodities. In 1997, he founded his own specialist-consulting firm that provides strategic advice about (energy) commodity markets, trading and risk management. He has advised government agencies such as the European Commission, investment banks, major utilities and commodity trading companies and various energy exchanges and market places in Europe, CEE countries, North America and Asia. Some of the issues he has advised on are the development and implementation of a Risk Management Framework, investment strategies, trading and hedging strategies, initiation of Power Exchanges (APX) and other trading platforms, the set-up of (OTC) Clearing facilities, and feasibility and market studies like for the Oil, LNG and the Carbon Market. The latest additions are (Corporate) PPAs and Artificial Intelligence for energy firms. He has given numerous seminars, workshops and (in-house) training sessions about both the physical and financial trading and risk management of commodity and carbon products. The courses have been given to companies all over the world, in countries like Japan, Singapore, Thailand, United Kingdom, Germany, Poland, Slovenia, Czech Republic, Malaysia, China, India, Belgium and the Netherlands. He has published several articles in specialist magazines such as Commodities Now and Energy Risk and he is the co-author of a book called A Guide to Emissions Trading: Risk Management and Business Implications published by Risk Books in 2004. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations

Best Practices Procurement for Carbon Offsets in the Energy Industry
Delivered in Internationally or OnlineFlexible Dates
£2,751 to £3,199

Petroleum Geology for Non-Geologists

By EnergyEdge - Training for a Sustainable Energy Future

About this Training Course To the non-geologist, working with Petroleum Geologists can be confusing. Petroleum geology has specific terminology and many concepts and data sources unfamiliar to the uninitiated. This course has been designed to introduce these terms and provide an insight into how oil and gas are formed, how they are found and how they are extracted. Using a holistic combination of lectures, experiments, case study and practical exercises, the course involves an introduction to fundamental geological concepts, to exploration techniques, prospecting, drilling, well logs and recovery methods. The course will also demystify the terminology surrounding petroleum geology, demonstrate the use of geological information to show the value and weakness of different datasets, and lead to better communication and decision-making between the geologists and non-geologists. It will feature world-class virtual reality field trips that incorporate activities and features unavailable in the physical field, and provide for a more integrated and flexible learning resource (also see the trainer's article on page 4 which was first published in GEO ExPro Magazine, the upstream oil and gas industry's favourite magazine). Course Highlights: Course facilitator has delivered petroleum geology training to many companies over the years Facilitator is also a professionally trained teacher and former university lecturer who is experienced in communicating with people at all levels of technical knowledge Practical exercises, experiments, examination of real rocks, a virtual reality field trip and case study are used to clarify and reinforce important concepts Training Objectives By attending this training, you will be able to acquire the following: Understand the geological methods and principles used in hydrocarbon exploration, development and production. Understand the key elements of a petroleum system, from hydrocarbon source to reservoir and seal Appreciate basin analysis, regional geology and play based exploration techniques Be aware of the different sorts of hydrocarbon trap from structural to stratigraphic Understand the technical terminology, tools and methods used in exploration geology Learn about unconventional Understand and evaluate the sources and reliability of various types of geological information Understand acquisition, processing and interpretation of seismic data Learn the technical processes and terminology involved in exploration Understand how a prospect is defined and risked Understand how seismic, existing well information and outcrop geology can be used for exploration Gain an understanding of the methods used for petroleum geology to allow a discovery to be appraised and then developed Target Audience The course is suitable to all personnel, but those that benefit most include: This course will benefit Petroleum Engineers (reservoir, drilling, production) who work with geological data, Geophysicists with little or no geological background, Project managers whose teams include petroleum geologists, Finance, Procurement, Marketing and Communications staff, and government Data Managers who handle petroleum geological data and need to understand the sources of different types of data. Trainer Your expert course leader is the Geosciences Technical Director for PetroEdge. She was previously, the manager of Robertson Petroleum Training Centre and a Senior Project Scientist at Robertson CGG. She has over 20 years of experience in teaching geology and leading field trips. Prior to her 8 years at Robertson, she was in academia as a lecturer for 6 years and a Research Fellow for 3 years. She has conducted fieldwork and led field trips in the US and many areas in the UK. In addition, she has led university regional geology day schools and has comprehensive experience in course and study programme writing. She has extensive experience in delivering courses and in Clastic and Carbonate Reservoir Geology, Deepwater Turbidites, Sandstone Reservoirs, Wireline Log Interpretation, Integrated Sequence Stratigraphy, Basin Analysis and Exploration & Appraisal workshops globally. In delivering the Exploration Team Management Workshop, she has project managed and taught key principles and modules on project planning, data collection/collation, geophysical assessment, stratigraphy and facies mapping, source rock facies and hydrocarbon generation, play fairway mapping, risking and prospect evaluation. Her knowledge and enthusiasm for instructing is reflected in consistently being rated as excellent by trainees, and clients specifically requesting her participation in courses. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations

Petroleum Geology for Non-Geologists
Delivered in Internationally or OnlineFlexible Dates
£1,633 to £1,899

BRAZILIAN BUTTOCK LIFT (BBL TRAINING COURSE)

By Harley Elite Academy (HeLa)

MASTERCLASS ONE-2-ONE 8 CPD POINTS 1 DAY INTENSIVE COURSE  ONLINE or IN-CLINIC NOTE! After booking we will contact you for scheduling the exact course date! Courses dates are subject to change due to mentors availability. We will inform you via email if a date becomes available! This course is intended for delegates who are now doing dermal fillers or whom are advanced injectors. The Brazilian Butt Lift training includes improving shape, volumizing and sculpting the area with dermal filler. We use Hyacorp MFL 2 or Genefill Products During the training day you will learn the following: Anatomy and Physiology Consultation for patients Consent forms Treatment information After care Dezinfection & Safety Indications and Contra-indications Risks, side effects  Dealing with complications Marketing tips Certificate upon completion CPD All under the supervision of our fully trained aesthetics practitioners, with Medical background .You will practice on real models and optional extra Mentoring date can be provided if required! BBL is the newest of the body augmentation treatments in the cosmetic/aesthetic industry Masterclass.   BBL TRAINING COURSE IN LONDON   Practice in 1-day Course ONE-TO-ONE Training Non-Surgical Liquid Brazilian Butt Lift with Hyaluronic Acid ( difference Fillers )Hayacorp MFL 2 ,Genefill contour using cannulas. Brazilian Butt lift with Fillers also called Liquid BBL has become one of the most popular non-surgical cosmetic procedures. Client’s are more than ever looking for non-surgical alternatives to the most popular cosmetic procedures. Take advantage of this ever-growing market with our one-day intensive course, extend you level of injectable procedure. Our Buttock Augmentation training course you will learn how to safely administrate the HA and effectively carry out these procedures to help your clients achieve a firmer, rounder buttock whilst saving your clients thousands on undergoing invasive surgery. The Brazilian Buttock Lift, training course consists in learning Master class injection techniques and application for the most frequently requested areas of the body under professional supervise with some of the best experts of Academy on central London. You can extend the training with Legs, Arms and Calves. With Harley Elite Academy you can learn to practice in cosmetic medicine what the most celebrities want! We will cover pertinent information including mechanism of action technique of safety, dealing with complications, dilution guidelines, and more., providing injectable protocol for the products. Contraindications Complications Management Post treatment advice You need to be medically qualified as a doctor, dentist, nurse, pharmacist or paramedic with full governing body registration and have completed a Foundation Filler Course and to have administered a number of cases. Additional information ATTENDANCE ONLINE (theory), IN-CLINIC (Practice) BBL AREA BBL | Filler, BBL | Sculpture, BBL | PDO Cogs Threads COURSE LEVEL EXPERT | Masterclass Course

BRAZILIAN BUTTOCK LIFT (BBL TRAINING COURSE)
Delivered in London or UK Wide or OnlineFlexible Dates
£1,480 to £3,250

Emergency First Response Instructor (First Aid / CPR / AED)

5.0(11)

By Trainmetodo

First aid, CPR, AED, Cardio Pulmonary Resuscitation

Emergency First Response Instructor (First Aid / CPR / AED)
Delivered In-PersonFlexible Dates
£410 to £475

New business and lead generation (In-House)

By The In House Training Company

Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback

New business and lead generation (In-House)
Delivered in Harpenden or UK Wide or OnlineFlexible Dates
Price on Enquiry