191 Marketing courses in Ewell

Preparing for Digital Transformation Organizations today must keep pace with changing technology to stay abreast of the market demand. Keeping pace means a transformation of the entire organization into the digital age. This workshop presents the challenges, benefits, and pitfalls of digital transformation and how it will affect you, and how you can be better prepared and positioned for the upcoming digital transformation. The goal of this course is to enable you to become knowledgeable about the technologies behind a digital transformation in your organization and the driving forces compelling such a transformation. You will learn how to become engaged in the processes of transforming your organization digitally to meet with the growing demands of customers and clients What you will Learn Describe the impact that digital is making on the economy and on customer expectations Examine the nature and drivers of the digital transformation Evaluate new technologies such as Blockchain, Big Data, Artificial Intelligence, and other technologies and see how they work to bring about digital transformation Assess the impact of digital technologies on the current roles and positions in the organization Discuss both the demand that customers have for digital technologies and the impact the digital technologies have on the customer and its relationship with the organization Recognize the new technology trends in the digital transformation and what they mean to the future of the organization Identify how digital transformation will affect all roles and how to be prepared for the upcoming and continuing digital transformation Foundation Concepts Digital transformation versus automation Driving forces behind the digital transformation Learning from digital transformation successes Digital Transformation and Customer Orientation The Digital Customer Customer touch points and the customer journey Omnichannel concept Transform to the customer Digital Technologies and the Organization Relationship Management Big Data: The Basis for it All The Human Factor in Digital Transformations Risks of Digital Transformation Technology Trends Data and Business Analytics Other Major Trends Preview of Coming Attractions Pathway to Digital Transformation

Preparing for Digital Transformation Organizations today must keep pace with changing technology to stay abreast of the market demand. Keeping pace means a transformation of the entire organization into the digital age. This workshop presents the challenges, benefits, and pitfalls of digital transformation and how it will affect you, and how you can be better prepared and positioned for the upcoming digital transformation. The goal of this course is to enable you to become knowledgeable about the technologies behind a digital transformation in your organization and the driving forces compelling such a transformation. You will learn how to become engaged in the processes of transforming your organization digitally to meet with the growing demands of customers and clients What you will Learn Describe the impact that digital is making on the economy and on customer expectations Examine the nature and drivers of the digital transformation Evaluate new technologies such as Blockchain, Big Data, Artificial Intelligence, and other technologies and see how they work to bring about digital transformation Assess the impact of digital technologies on the current roles and positions in the organization Discuss both the demand that customers have for digital technologies and the impact the digital technologies have on the customer and its relationship with the organization Recognize the new technology trends in the digital transformation and what they mean to the future of the organization Identify how digital transformation will affect all roles and how to be prepared for the upcoming and continuing digital transformation Foundation Concepts Digital transformation versus automation Driving forces behind the digital transformation Learning from digital transformation successes Digital Transformation and Customer Orientation The Digital Customer Customer touch points and the customer journey Omnichannel concept Transform to the customer Digital Technologies and the Organization Relationship Management Big Data: The Basis for it All The Human Factor in Digital Transformations Risks of Digital Transformation Technology Trends Data and Business Analytics Other Major Trends Preview of Coming Attractions Pathway to Digital Transformation

Overview Objectives Define brands and understand the opportunities and challenges facing them in highly competitive business landscapes Plan and craft a powerful brand positioning statement that reflects the brand's promise and the expectations of their most valued customers Build a strategic brand and track its growth and sustainability using researched processes Explore the elements of brand equity and the constituents of brand identity to build consistent and sustainable brands Identify various brand strategies to come up with sound actions aligned with the status of existing and new markets and products Master the process for conducting a full brand audit to evaluate brand performance and take remedial actions

Who is this course for? SketchUp Basic Level Training Course. Click here for more info: Website Ideal for newcomers to 3D modeling, it suits students, hobbyists, and professionals. Gain a strong foundation in SketchUp, perfect for careers in architecture and interior design. Our flexible 1-on-1 sessions let you tailor your learning schedule. Schedule sessions Monday to Saturday, 9 am to 7 pm. The 5-hour course adapts to your timeline, ensuring a personalized, supportive, and adaptable learning experience. Course Title: SketchUp Basic Course. Course Duration: 5 hours Understanding the Basics of SketchUp Introduction to SketchUp Navigating the SketchUp Environment Exploring Zoom, Pan, and Rotate Functions Familiarizing Yourself with the XYZ Axis Mastering SketchUp Tools Efficient Toolbar Selections Utilizing Templates for Projects Drawing with Precision Using the Pencil Tool Working with Fundamental Geometric Shapes Taking Accurate Measurements Advanced SketchUp Techniques Creating Circles and Arcs Harnessing Sticky Geometry Solutions Unveiling the Power of Tags (Formerly Layers) Streamlining Workflow with Keyboard Shortcuts Accurate Object Measurement within SketchUp Information Management and Database Usage Moving and Copying Objects Simple Array Techniques Mastering Rotational Manipulations Effortless Rotational Copying Fractional and Relative Scaling Component and Group Creation Constructing Components for Reusability Creating Efficient Groups Comparing the Advantages of Components and Groups Saving and Reusing Components Importing Components from Digital Repositories Advanced Modeling and Geometry Leveraging Push-Pull Operations Creating Complex Shapes with the Follow Me Tool Exploring Geometry Intersections Duplicating and Offsetting Faces, Edges, and Polygons Incorporating 2D Polygons into Your Drawings Skillful Use of the Paint Bucket Tool Materials and Textures Proficiency with the Materials Editor Applying High-Quality Textures Sourcing and Positioning Textures Graphics and Bitmap Considerations Crafting Scenes and Styles Generating and Customizing Scenes Managing Scenes and Styles Introduction to Animation and Presentation Animation Concepts Adding Dimensions to Your SketchUp Models Annotating Designs for Clarity Preparing Models for Printing Exporting Images and PDFs in 2D Formats This comprehensive SketchUp Fundamentals course will equip you with essential skills to create, modify, and present 3D models effectively. After completing our 5-hour SketchUp training, you'll achieve the following learning outcomes: Basic SketchUp Proficiency: Gain essential skills to navigate the SketchUp interface and utilize its core features effectively. Geometry Creation: Learn to create 2D and 3D geometric shapes, lines, and curves with precision. Rendering Concepts: Understand the fundamentals of rendering and how to apply basic rendering techniques to enhance your designs. Model Organization: Discover techniques for organizing and structuring your SketchUp models efficiently. Visualization Skills: Develop the ability to visualize and plan architectural and interior design concepts in 3D. Efficient Workflows: Acquire time-saving tips and tricks for streamlining your design workflow. Personal Projects: Apply your newfound skills to your personal design projects or professional endeavors. By the end of this short training, you'll have a solid foundation in SketchUp, allowing you to create and present basic 3D models and designs effectively. After SketchUp Training, You'll Acquire: Advanced 3D Modeling: Master the art of creating intricate 3D models, architectural designs, and detailed structures using SketchUp. Texture Mapping and Material Application: Learn to apply realistic textures and materials, enhancing the visual appeal of your 3D creations. Rendering Techniques: Explore rendering plugins like V-Ray or Twilight Render to create lifelike visualizations of your designs. Collaboration and Presentation: Develop skills to effectively collaborate with teams and present your ideas in professional and compelling ways. Project Visualization: Enhance your ability to transform conceptual ideas into visually stunning and detailed 3D representations. Job Opportunities: Architectural Designer: Create detailed architectural models for residential and commercial projects. Interior Designer: Design interior spaces, visualizing furniture placements, colors, and decor elements. Landscape Architect: Develop 3D landscape designs, showcasing outdoor spaces and environmental elements. 3D Modeler: Work in various industries, creating 3D models for animations, games, or simulations. Visualization Specialist: Provide visualization services to real estate agencies, design firms, or marketing companies, transforming ideas into compelling visuals. Why Choose Us? Tailored One-on-One Training: Exclusive coaching from skilled architects and designers, in-person or live online, Monday to Saturday. Customized Tutorials: Enhance your skills with tailored video tutorials to take home. Comprehensive Learning: Receive digital resources for thorough understanding and revision. Free Ongoing Support: Enjoy continuous assistance via phone or email, ensuring your success beyond the course. Flexible Syllabus: Adapted to your needs for focused learning. Official Certificate: Validate your expertise with our prestigious certification.

Why 3ds max and V-Ray Training Course? This course is ideal for 3D artists and professionals in various industries seeking advanced rendering skills. If you work with 3ds Max and want to master superior photorealistic rendering using V-Ray, this course is tailored for you. V-Ray, a third-party engine compatible with 3ds Max,  Click here for more info: Website Duration: 10 hours. Approach: Personalized 1-on-1 Sessions and Flexible Learning. Scheduling Flexibility: Mon to Sat between 9 am and 7 pm. Choose your own day and time. 10-hour Vray for 3ds Max Training Course Outline: Module 1: Introduction to Vray for 3ds Max (2 hours) What is Vray and its integration with 3ds Max? Installation and setup of Vray for 3ds Max Understanding Vray interface and workflow Overview of Vray materials Module 2: Lighting with Vray (2 hours) Various lighting techniques in Vray Types of Vray lights and their configurations Creating and managing Vray sun and sky Vray dome lighting and IES light usage Efficient lighting workflows in Vray Module 3: Vray Camera (2 hours) Understanding Vray camera settings Controlling exposure with Vray camera Working with Vray depth of field Creating Vray camera animations Utilizing Vray frame buffer Module 4: Vray Materials (2 hours) Understanding Vray material properties Creating realistic materials using Vray Building and storing custom Vray material libraries Implementing Vray material overrides Module 5: Vray Rendering and Post Production (2 hours) Overview of Vray rendering settings Rendering images and animations with Vray Post-production techniques in Photoshop Understanding and utilizing Vray frame buffer Compositing Vray render elements in Photoshop Working with Vray denoiser Modeling Techniques: Edit Poly Modeling Extrude, Chamfer, Cut, and Slices Symmetry Mirror Modeling Designing furniture and basic architectural models Lines, Shapes, and Plan Import from AutoCAD/Vectorworks Modifiers: Compound objects (Connect, Scatter, Pro Boolean, Loft, Terrain) Bend and Taper Basic Lights: Omni Light, Spot Light, Direct Light Camera Control: Free Camera, Target Camera Texturing and Rendering: Diffuse and Bump Mapping Environment and Background Images Advanced Rendering Techniques (Interior and Exterior Scenes) Vray Specifics: VRay Lights (Plane, Dome, Sphere, Sun, Shadow) VRay Camera Settings (Focal Length, Film Speed, Shutter Speed) VRay Materials (Diffuse Color, Reflection, Refraction, Blurry Reflections) Upon completing the 10-hour Vray for 3ds Max Training Course, participants will: Master Vray Integration: Understand setup, interface, and tools for effective usage. Excel in Vray Lighting Techniques: Learn diverse Vray lighting methods, enhancing scene realism. Vray Camera Control: Manipulate camera settings, exposure, and create dynamic animations. Vray Material Skills: Create realistic materials, manage libraries, and override material properties. Perfect Rendering and Post-Production: Optimize rendering, produce high-quality images, and enhance results in post-production. Advanced 3D Modeling Expertise: Develop complex shapes, utilize modifiers, and import plans effectively. Recommended Resources: "V-Ray My Way: A Practical Designer's Guide to Creating Realistic Imagery Using V-Ray & 3ds Max" by Lee Wylde "3ds Max Modeling for Games: Insider's Guide to Game Character, Vehicle, and Environment Modeling" by Andrew Gahan "Photoshop for 3D Artists, Volume 1" by 3DTotal Publishing Job Opportunities: Students can pursue careers as: 3D Visualization Artists: Creating realistic visuals for architecture, products, and entertainment. Game Designers: Developing game environments and assets for interactive experiences. Architectural Visualizers: Producing high-quality architectural renders for firms and clients. Product Designers: Crafting detailed product visualizations for marketing and prototyping. Freelance 3D Artists: Offering services on platforms like Upwork, catering to diverse client needs. Opportunities exist in architecture, gaming, animation, advertising, and freelancing. A strong portfolio and networking enhance job prospects. Skills Acquired: Vray Advanced Lighting: HDRI, Global Illumination Mastery. Vray Material Expertise: Shaders, Textures, Realistic Material Replication. Scene Optimization: Large-scale Scene Handling, Speed Optimization. Post-Production Skills: Vray and Photoshop Enhancement, Atmosphere Addition. Career Opportunities: Architectural Visualization Specialist Product Design Visualizer 3D Visualization Artist Freelance Rendering Expert In-House Rendering Consultant Learn the advanced Vray rendering skills, 1-on-1 training courses, boost your career prospects in architectural visualization, product design, and animation industries.  Download 3ds max. Autodesk Download a free 30 day trial of 3ds Max, 3D modelling and rendering software for design visualisation, games and animation to create with full artistic Download Vray V-Ray for 3ds max is an integral rendering software for SketchUp, enabling designers to experience their designs in real-time. Say Goodbye to Group Courses: Welcome to our Personalized Learning Experience! Why Choose Us? Our Course Benefits Include: ​ One-on-One Training: Experience personalized coaching from practicing architects and designers tailored exclusively for you. 1-on-1, Face to Face at (SW96DE) or Live online. Open: Monday to Saturday 9 am to 7 pm. Customized Tutorials: Take home bespoke video tutorials designed to enhance your learning journey. Comprehensive Resources: Receive a digital reference book for thorough revision, ensuring you grasp every concept. Free Ongoing Support: Enjoy continuous after-course support via phone or email, guaranteeing your success even after the class ends. Flexible Syllabus: We adapt syllabus and projects to match your needs, ensuring you learn precisely what matters most to you. Official Certificate: Certificate upon course completion. Why Us? Supported Individual Learning: Our courses, ranging from 10 hours to 120 hrs Diploma training Courses, offer unwavering support at every step. With personalized homework assignments and free after-course assistance, we pave the way to mastering software with unparalleled guidance. Personalized Attention, Not Crowded Classrooms: Bid farewell to crowded classrooms. Experience the intimacy of one-on-one learning. This ensures you receive the undivided attention you deserve, fostering a confident and comfortable learning environment. Financial Flexibility: Embarking on your educational journey shouldn't be a financial burden. We offer a variety of payment plans tailored to your needs. Discover the options available to you and start your learning adventure today. Expert Instructors, Real-world Insight: Our instructors are experts meticulously chosen for their extensive industry knowledge and passion for teaching. They are dedicated to imparting invaluable skills to anyone eager to learn.

Do you use video as a tool to promote your charity, business, organisation or campaigns? And if you don’t, do you feel as if you ought to? Videos account for more than 80% of all consumer internet traffic. So the pressure to use video as a marketing and PR tool has increased enormously. But the cost can be prohibitive. Using a video production company, such as ours, might be ideal, but for many it is out of reach – particularly if, like many of our clients, you’re a charity. However, there is an alternative, which more and more organisations are choosing, especially those which need to produce regular digital content. That is to produce the video yourself. Nowadays, you do not even need to invest in a video camera. All you need is your smart phone, some simple equipment you can buy on Amazon for as little as £80, plus your laptop or PC. This is why we have developed a new smartphone video training course, Smart Video. Our smartphone video training course covers: Equipment – including setting up your phone, microphones, tripods and editing programmes Planning your video Techniques to give your films broadcast-quality polish Getting the perfect shot – including shot sizes, positioning the camera, framing, lighting, sound, sequences and backgrounds Filming interviews An introduction to editing Producing videos for social media Bespoke training The course can be tailored to the type of videos you need to make. If most of your videos will be interviews, we’ll focus on presenting your interviewee in the best possible light – literally. If, on the other hand, you need to film buildings, events or products, we’ll tailor the course accordingly. If your video needs a script, we’ll give you tips and techniques on how to “write to pictures”, so your messages comes across well. And on all our courses, we’ll give you a guide to the best equipment and apps to use to enhance your filming and editing. The smartphone video course will be led by Paul Curran who has many years experience producing, filming and editing films and videos, for the BBC and corporate clients.

The aim of this course is to expose the commercial context within which technical work is carried out. It is to allow technical staff to understand how they fit into a larger picture, why they may be asked to undertake tasks that may not appear to be technical and the impact their interactions have within the commercial context. The scope of the programme includes: The course emphasises the collaborative nature of delivery and the need to offer value to customers. The principal training objectives for this programme are to help participants: Understand why technical roles are broader than we might assume Appreciate the importance of, and the need to support, sales Value the idea of 'Good Enough' Recognise what can affect profitability Realise the future needs protecting 1 Introduction (Course sponsor) Why this programme has been developed Review of participants' needs and objectives 2 That's not my job! How we see our own role in work How other people see our role Stakeholders: who are they and why do they matter? The organisational backdrop What is my role really? 3 Sales and marketing Where does the money come from? Where do we find customers? The sales process One-off sales versus repeat business Customer/supplier relationships What something costs versus what the customer will pay The value chain 4 Estimating Purpose of estimates The problem with precision Five estimating techniques 5 Change control Can you just do this for me? When being helpful leads to bankruptcy How to deal with change requests 6 Risk management Risk in projects Risk in operations Categories of risk 7 The value of intellectual property Issues with sharing information Commercial in confidence Non-disclosure agreements 8 Course review and action planning (Course sponsor present) Identify actions to be implemented individually What actions should be implemented to improve working with non-technical people? Conclusion

Organisational retreat, organisational seminar, executive development,

If you got a call from a TV producer asking you to appear on Newsnight, would you say ‘yes’? And if you did, could you make your argument in a way that captured the attention of the audience without being interrupted? Our media training courses are aimed at senior spokespeople and experts who give interviews on TV, radio or in print. We equip them with the skills and confidence to take control and give engaging, memorable and effective performances in which they deliver their key messages, no matter what the circumstances. Highly interactive and practical, each course includes a series of realistic print, radio and television exercises with experienced journalists. We provide immediate feedback following each interview, including techniques for improvement, advice about potential answers and the framing of key messages. While all our media training courses are bespoke, on a typical course we will cover: how the media operates how to prepare for interviews the differences between TV, radio and print interviews how to conduct different types of interview, such as pro-active, reactive, expert commentator and hostile (crisis communications) developing key messages which convey your views persuasively how to take control of an interview, stick to your own agenda and deliver key messages successfully use of language, body language, dress and delivery After the course, each delegate receives the Rough House Media Toolkit, including written feedback, recorded copies of their interview exercises, the Rough House Media Guide to Interviews and further supporting materials. We also provide a confidential assessment to the PR team of each delegate’s suitability for different types of interview. Venue We deliver courses in the most appropriate format for your circumstances – whether face to face or online. Face to face courses are portable: they can be held in purpose-built studios, at your own offices or at an external venue. In the latter two cases, we create a mock studio for the practical exercises. Online courses give you flexibility and enable you to offer training to delegates from all over the world. We have run virtual courses for people from the Far East, South Asia, North America and Europe, as well as the UK.

Certified Business Relationship Manager (CBRM®): In-House Training The CBRM® Practitioner Qualification is intended for the intermediate-to-advanced Business Relationship Manager, as it focuses on advancing to the role of Strategic Business Relationship Manager. As such, the primary focus is on strategic business relationship management, leveraged to optimize business value to the enterprise. The purpose of the Practitioner qualification is to confirm whether the candidate has achieved sufficient understanding and competence to perform the role of Strategic Business Relationship Manager. To pursue the CBRM® certification, a candidate must be a certified Business Relationship Management Professional (BRMP®).