512 Marketing courses in Pontllanfraith delivered Live Online

Duration 1 Days 6 CPD hours This course is intended for This class is designed for administrators preparing to take the Salesforce Marketing Cloud Administrator exam who are able to configure Marketing Cloud products using industry and product best practices. You should be generally familiar with data structure in subscriber data management. You should also be able to thoroughly navigate Setup, troubleshoot account configuration, and manage user requests. Overview When you complete this course, you will be able to: Recall exam objectives. Discuss product features and functionality covered on the exam. Assess your exam readiness by answering practice questions. Familiarize yourself with additional resources necessary to prepare for the exam. Take the next step in your career and become a Salesforce Certified Marketing Cloud Administrator. In this 1-day, expert-led certification prep class, boost your exam readiness with a detailed exam overview, exam resources, and practice exam questions to test your knowledge. This course includes a voucher to sit for the Salesforce Marketing Cloud Administrator exam. Course Outline Exam Overview Digital Marketing Proficiency Review Governance and Compliance in Relation to Digital Marketing Review Security Best Practices for Date, Permissions, and PII Review Marketing Cloud Product Inventory and Offerings Subscriber Data Management Review the Contact Model Review Data Quality Evaluation Review Preference and Profile Center Setup Review Business Units, Users, and Security Configuration Review Integrations Configuration Review Features in Setup Home Review Marketing Cloud Extension Products Channel Management Review Mobile Studio Configuration Review Email Studio Configuration Review Social Studio and Advertising Configuration Review Journey Builder Concepts and Use Cases Maintenance Review Data Extraction and Report Generation Solutions Review Monitoring and System Availability Review Additional Marketing Cloud Product Benefits Practice Exam and Wrap-up Complete a Practice Exam Review Next Steps

In this half-day virtual 1-2-1 session with Dan – you will have your coaching business analysed and dissected by Dan.  After a comprehensive Q&A, which will be completed before the day, Dan will honestly discuss the strengths, weaknesses and opportunities for each of the key ‘business’ aspects of your coaching business.  This includes looking at all your systems (or where there should be systems), operational management, Finances (including cash flow, accounts and budgeting) KPIs, Marketing plans, referral systems and any Sales funnels.  His advice will align with your ambitions and will give you the practical insights, unpleasant truth bombs and encouragement you need to have a healthy, thriving business.

Duration 3 Days 18 CPD hours This course is intended for Data Science for Marketing Analytics is designed for developers and marketing analysts looking to use new, more sophisticated tools in their marketing analytics efforts. It'll help if you have prior experience of coding in Python and knowledge of high school level mathematics. Some experience with databases, Excel, statistics, or Tableau is useful but not necessary. Overview By the end of this course, you will be able to build your own marketing reporting and interactive dashboard solutions. The course starts by teaching you how to use Python libraries, such as pandas and Matplotlib, to read data from Python, manipulate it, and create plots, using both categorical and continuous variables. Then, you'll learn how to segment a population into groups and use different clustering techniques to evaluate customer segmentation.As you make your way through the course, you'll explore ways to evaluate and select the best segmentation approach, and go on to create a linear regression model on customer value data to predict lifetime value. In the concluding sections, you'll gain an understanding of regression techniques and tools for evaluating regression models, and explore ways to predict customer choice using classification algorithms. Finally, you'll apply these techniques to create a churn model for modeling customer product choices. Data Preparation and Cleaning Data Models and Structured Data pandas Data Manipulation Data Exploration and Visualization Identifying the Right Attributes Generating Targeted Insights Visualizing Data Unsupervised Learning: Customer Segmentation Customer Segmentation Methods Similarity and Data Standardization k-means Clustering Choosing the Best Segmentation Approach Choosing the Number of Clusters Different Methods of Clustering Evaluating Clustering Predicting Customer Revenue Using Linear Regression Understanding Regression Feature Engineering for Regression Performing and Interpreting Linear Regression Other Regression Techniques and Tools for Evaluation Evaluating the Accuracy of a Regression Model Using Regularization for Feature Selection Tree-Based Regression Models Supervised Learning: Predicting Customer Churn Classification Problems Understanding Logistic Regression Creating a Data Science Pipeline Fine-Tuning Classification Algorithms Support Vector Machine Decision Trees Random Forest Preprocessing Data for Machine Learning Models Model Evaluation Performance Metrics Modeling Customer Choice Understanding Multiclass Classification Class Imbalanced Data Additional course details: Nexus Humans Data Science for Marketing Analytics training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Data Science for Marketing Analytics course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 4 Days 24 CPD hours This course is intended for This course is ideal for email digital marketers responsible for managing the email channel for their organization, Salesforce Admins responsible for supporting users when Marketing Cloud Connect is installed, and customers who will be connecting their Salesforce org to Marketing Cloud using Marketing Cloud Connect. Overview When you complete this course, you will be able to: Explain Marketing Cloud Connect. Connect a Marketing Cloud account to a Salesforce org. Create individualized content blocks to leverage Salesforce CRM data using personalization strings and dynamic content. Create an email in Content Builder. Utilize the various sending methods to send to a Lead, Contact, Report, or Campaign in Marketing Cloud and Sales and Service Clouds. Automate sending emails using a Triggered Email, Automation Studio, and Journey Builder. Configure Synchronized CRM Sources to bring CRM data into Marketing Cloud. Segment data using Reports, Filter Activity, and Query Activity. Create journeys using Salesforce Activities in Journey Builder. Review tracking data in Marketing Cloud and Sales and Service Clouds. Create analytics reports in Marketing Cloud. Create and customize Marketing Cloud reports in Sales and Service Clouds. Create a dashboard based on Marketing Cloud reports. Unify and analyze your data in one place with Marketing Cloud Connect. In this 4-day class, you'll learn how to link your Marketing, Sales, and Service Clouds to seamlessly engage with your customers. Discover how to segment Salesforce data to create personalized, targeted emails. Track and report on those emails to see what resonates most with your customers so you can strengthen your relationships with them. Salesforce Marketing Cloud Overview Review the Customer Success Platform Get to Know Marketing Cloud Marketing Cloud Connect Review Marketing Cloud Connect Review the Various Ways to Connect the Clouds Marketing Cloud Connect Configuration Explore How to Connect the Clouds Review the Prerequisites for Marketing Cloud Connect Review Salesforce Terminology Connect a Marketing Cloud Account to a Salesforce Org Review Prework Personalized Digital Marketing Review What Functionality Can Be Accomplished in Each Cloud Create a Personalized Email Leveraging Salesforce CRM Data Using Content Builder Use Testing Tools Send a Marketing Cloud Email Manually to a Lead, Contact, Report, and Campaign Automate the Sending of an Email via a Triggered Email, Automation Studio, and Journey Builder Understand What Happens When an Email Is Sent Understand Subscriber Statuses Synchronized CRM Data Explain How and Why to Bring Salesforce CRM Data into Marketing Cloud Synchronize Data Sources in Contact Builder Create Segments Using Filters and the Query Activity Create a Salesforce Data Extension for Sending Create a Journey Using Synchronized Data Sources Test a Journey Journey Builder Explain Sales and Service Cloud Activities Create a Journey Using Sales and Service Cloud Activities Tracking and Reporting Understand the Tracking Data Available in Marketing Cloud Create and Automate Tracking Reports in Marketing Cloud Understand the Tracking Data Available in Sales and Service Cloud Create and Customize Marketing Cloud Reports in Sales and Service Cloud Create a Dashboard for Marketing Cloud Tracking Reports Additional course details: Nexus Humans Salesforce Link Your Salesforce Data using Marketing Cloud Connect (MCC201) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Salesforce Link Your Salesforce Data using Marketing Cloud Connect (MCC201) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

LOOKING FOR: MG, YA, GRAPHIC NOVELS Katie Blagden is a Literary Agent at The Ampersand Agency, representing authors and author-illustrators across various genres and age ranges. She previously worked with Arabella Stein at the Bright Agency, where she helped launch their Literary list. Her notable projects include the Arcana duology by Sam Prentice-Jones (Macmillan US / Hot Key Books) and The River Thief by Hannah Peck (Piccadilly Press). In all areas Katie seeks commercial, plot-driven ideas with a great hook. In adult fiction, Katie specialises in, and is drawn to, Science Fiction, Fantasy, Speculative Fiction, Magical Realism and Horror. She is particularly looking for works that cross genre lines or subvert reader expectations. She loves Babel by R. F. Kuang; Someone You Can Build a Nest In by John Wiswell; Spinning Silver by Naomi Novik; Chain-Gang All-Stars by Nana Kwame Adjei-Brenyah; Rivers of London by Ben Aaronovich; The Long Way to a Small Angry Planet by Becky Chambers; The City We Became by N. K. Jemisin; Legends & Lattes by Travis Baldree; The Rage of Dragons by Evan Winters; Jonathan Strange & Mr Norrel by Susanna Clarke; The Girl With All The Gifts by M. R. Carey; One Last Stop by Casey Mcquiston; Iron Widow by Xiran Jay Zhao; The Lies of Locke Lamora by Scott Lynch; The Night Circus by Erin Morgenstern; The Familiar by Leigh Bardugo; Kindred by Octavia E. Butler; Earthsea by Ursula K. Le Guin; all and anything by Terry Pratchett! Graphic Novels favoured by Katie are across all ages and include the likes of Homebody by Theo Parish; Lore Olympus by Rachel Smythe; Lumber Janes by N. D. Stevens et al; On A Sunbeam by Tillie Walden; Through The Woods by Emma Carrol; The Magic Fish by Trung Le Nguyen; Heartstopper by Alice Oseman; El Deafo by Cece Bell; Roller Girls by Victoria Jamieson; Skyward by Joe Henderson and Lee Garbett; Faith by Jody Houser. For Graphic Novels, Katie is currently only considering Author-Illustrators (or Author/Illustrator pairings). In children’s, Katie specialises in Middle Grade, YA and Crossover Fiction, She is looking for fast, funny and action-packed Middle Grade. In YA, she is drawn to grounded or contemporary SFF, queer stories and fairytale or folktale inspired works. Examples of books in this area Katie loves are All That's Left in the World by Erik J Brown; The Knife of Never Letting Go by Patrick Ness; Cemetery Boys by Aiden Thomas; Children of Blood and Bone by Tomi Adeyemi; The Deathless Girls by Kiran Millwood Hargrave; Holes by Louis Sachar; Six of Crows by Leigh Bardugo; Gone by Michael Grant; His Dark Materials by Philip Pullman; Impossible Creatures by Katherine Rundell; The Dark Lady by Akala; Percy Jackson by Rick Riordan; The Dark Is Rising by Susan Cooper; Artemis Fowl by Eoin Colfer. Katie is an advocate for centring traditionally underrepresented voices, and actively works to discover and develop authors and author-illustrators from diverse backgrounds. Katie’s previous experience includes marketing, bookselling and advertising. She also appeared as a contributor on the Graham Norton Book Club for Audible for all six seasons. When she’s not reading, you can find Katie playing Dungeons & Dragons, trying a new crafty hobby (before abandoning it for something new), or spoiling her dog Poe. Katie would like you to submit a covering letter, one page synopsis and the first three chapters (Max 5000 words) of your completed manuscript in a single word document. (In addition to the paid sessions, Katie is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print).  By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Wednesday 3rd September 2025

Learn how to take your business vision, values and offering and put that into an actionable marketing plan geared for success (online event) Create Your Commercial Marketing Strategy Module 1: How To Ignite Your Vision, Values & Offering This exciting module introduces a revolutionary way to take your business vision and use that to begin to build a reliable and purpose driven marketing plan that will help you share your story, develop sales and stay up to date on market trends. We’ll take a deep dive into your WHY, exploring things like your offering, brand identity and core values. We then show you how to connect that knowledge and expertise to shape a plan that keeps you on track, offers ideas, and saves time. Big Button Benefits See what the marketing process looks like so it can power your business performance Start to create a marketing plan that enables your business vision to breathe Learn how to harness your knowledge & expertise in order to reach your goals Save time and money by staying connected to a plan built with shape and structure Get 6 months access to award winning technology that gives you an online way to manage tasks & stay aligned to purpose (worth £240) Add 2 CPD points to your portfolio Begin your journey with The Marketing Performance Framework(TM) Access further modules for just £49 per person per module Book your place today on this exciting and impactful course 😀 What Our Customers Say

Duration 5 Days 30 CPD hours This course is intended for This class is designed for email digital marketers who manage the email channel for their organization. Whether you are new to Marketing Cloud or looking for tips on how to improve your existing customer journeys, this class is a great place to start. No prior knowledge of Marketing Cloud is needed. Overview When you complete this course, you will be able to: Explain compliance concepts to ensure optimal deliverability. Use tools within Marketing Cloud to uphold deliverability standards. Utilize Email Design best practices to ensure the best customer experience. Develop effective, relevant messages using Content Builder. Design and test different delivery methods and options when sending an email message. Design and execute customer journeys using automation tools within Marketing Cloud. Differentiate the use cases for different automation activities in Automation Studio and Journey Builder. Define fundamental data management and structure terminology. Use data segmentation tools to create targeted emails. Apply a simple data model concept to a real-world scenario. Define subscriber statuses, unsubscribe methods, and preferences. Analyze marketing campaigns using common KPIs. Solve a common marketing problem using troubleshooting guidance. Prioritize testing methods and tools to ensure quality control. Explain fundamental account and sending administration. Know where to go for more information, guidance, and support. Describe capabilities across the platform. Start your journey to becoming a Marketing Cloud Specialist. In this 5-day, expert-led class, you will learn how to build customer journeys within Marketing Cloud. Our team of Marketing Cloud pros will walk you through best practices related to executing, monitoring, and analyzing your journeys, arming you with the tools and know-how to design personalized journeys and engage with your customers in a whole new way. Course Outline Introduction to Salesforce Marketing Cloud Administration Subscriber and Data Management Email Message Design and Creation Message Testing, Delivery, and Email Marketing Best Practices Marketing Automation Analytics and Troubleshooting Summary

LOOKING FOR: MG, YA, ADULT FICTION Originally from the North East of Scotland. Kirsten joined Zeno in the summer 2024 after time working at a previous literary agency and before that working as a bookseller in the Charing Cross branch of Foyles. Kirsten has a BA (Hons) in English from Edinburgh Napier University and a Masters in Children’s Literature from Reading University. Kirsten is currently building her own list alongside handling Zeno’s translation rights. Kirsten is looking for: Scottish voices - especially something from the North East - Kirsten is Aberdonian and would love to help a writer from this space emerge. Water horror - as Kirsten grew up in Aberdeen she is always looking for horror inspired by the sea or the landscape of Scotland - bonus points if it has anything to do with an oil rig! Workplace horror like Camilla Grudova’s Children of Paradise or Calvin Kasulke’s Several People are Typing (this is not a reflection of her agency!) Romance - especially young and contemporary - obviously bonus points if it’s set in Scotland and written by someone who has lived there. Kirsten is a huge fan of all the usual suspects, Ali Hazlewood, Ana Huang, Bolu Babalola to name a few! Romantasy - less elves, more out of the box - Kirsten read Sarah J Maas in 2014/15 and so is looking for something that expands on the genre. A good crime thriller - Kirsten did her dissertation on terrorism so anything that is well written in this space would be a dream for her. Additionally she really enjoys serial killer novels and the recent fake true crime novels, Penance by Eliza Clark especially thrilled her. A Studio Ghibli esque fantasy - luscious landscapes, brilliant characters, a powerfulstory. If any of your comps are a Ghibli film she wants to see it! Fanfiction writers! Kirsten has always been on the sites and would love you to tell her if you’ve written fanfiction in the past / have an ongoing fanbase - maybe she has already read it. Kirsten already has: A nonfiction baking book - Kirsten would not want another at this moment. A middle grade cosy fantasy - Kirsten would love to see more of this! But worries if it’s too close to what she already has, then it would be a reason for her to turn it down. A Horror Vampire novel - again she would love to see more of this! But worries if it’s too close to what she already has, that would be a reason for her to turn it down. Vampires would probably be better for her if they were contemporary or in the romantasy space. A Game of Thrones esque fantasy - a client is already writing this and she wants to give it the space on her list it deserves! Kirsten is NOT looking for: Picture books / 5-8 books Poetry Police procedural Hard science fiction Kirsten would like you to submit a covering letter, one page synopsis and the first three chapters (Max 5000 words) of your completed manuscript in a single word document. (In addition to the paid sessions, Kirsten is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print).  By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Monday 25th August 2025

Overview Digital technologies dramatically reshape your business. Almost all business, companies are trying to pursue significant changes to gain the beneficial effects of this new technological development and some are working hard to attain the benefit of this trend to survive. This has opened new economic opportunities which are progressively opening for organisations that need to reshape. The course will help to gain the knowledge to boost skills and to comprehend the procedures that are obligatory to communicate with clients in new ways and govern the rebellion of the media landscape. It will deliver the delegate's practises and procedures that will explain to them to cope with digital transformation, from organisational change to integrating new competencies. Participants will also learn the methods of developing a marketing strategy and managing a digital marketing Project.

LOOKING FOR: ADULT FICTION Clare set up the Liverpool Literary Agency in 2020 to help address inequality and underrepresentation in the publishing industry. With more than 15 years’ experience of writing and editing professionally, including the publication of two novels, Definitions (2015) and We Are of Dust (2018 - which has received development funding from the Liverpool Film Office for a TV adaptation), she has developed an in-depth knowledge of what commissioning editors and publishers expect to see from a submitted manuscript. With a background in PR and marketing, alongside teaching on creative writing programmes, Clare also has extensive experience in pitching and promoting writers and has been nominated for the Romantic Novelist Association Agent of the Year Award! Clare would love to see historical fiction, crime fiction, psychological thrillers and women’s fiction, but she is open to all great writing with a strong hook in any area (excluding non-fiction, children’s and YA). She actively encourages submissions from writers who have been traditionally under-represented. Clare would like you to submit a covering letter, 1 page synopsis and the first 5,000 words of your manuscript in a single word document. (In addition to the paid sessions, Clare is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print).  By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Wednesday 10th September 2025