Name: Social Media Marketing Update - July 2023
Availability: InStock

Everyone seems to be confused about data protection and direct marketing, which includes much of the fundraising carried out by charities. Hear about the impact of the GDPR and the Privacy and Electronic Communications Regulations (PECR) on this activity. &nbsp;Yes, you can do it ... but you&#39;ve got to do it right.This half day course covers:<ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Relevant legislation and scope</li><li fr-original-style="" style="box-sizing: border-box;">Data Protection Principles and Legal Bases relating to direct marketing</li><li fr-original-style="" style="box-sizing: border-box;">Relevant definitions</li><li fr-original-style="" style="box-sizing: border-box;">When, how and to whom can you market?</li><li fr-original-style="" style="box-sizing: border-box;">Complying with data subject rights</li><li fr-original-style="" style="box-sizing: border-box;">Cookies</li><li fr-original-style="" style="box-sizing: border-box;">Enforcement</li><li fr-original-style="" style="box-sizing: border-box;">What are the risks, both regulatory and reputational?</li></ul>Account will be taken of the latest guidance from the ICO and any developments in the relevant legislation.

Everyone seems to be confused about data protection and direct marketing, which includes much of the fundraising carried out by charities. Hear about the impact of the GDPR and the Privacy and Electronic Communications Regulations (PECR) on this activity. Yes, you can do it ... but you've got to do it right.
This half day course covers:
Relevant legislation and scope
Data Protection Principles and Legal Bases relating to direct marketing
Relevant definitions
When, how and to whom can you market?
Complying with data subject rights
Cookies
Enforcement
What are the risks, both regulatory and reputational?
Account will be taken of the latest guidance from the ICO and any developments in the relevant legislation.

Computer Law Training

Half day course on data protection and direct marketing - GDPR & PECR

Data Protection and Direct Marketing

General Admission

Marketing 101Join us for an exciting event where you&#39;ll learn the basics of marketing in a fun online webinar.Whether you&#39;re a newbie or just looking to brush up on your skills, this event is perfect for you.Our expert speaker will cover a wide range of topics, including&nbsp;target audience,&nbsp;branding, and&nbsp;social media strategies.Get ready to gain valuable insights and practical tips that you can immediately apply to your business.Don&#39;t miss out on this opportunity to level up your marketing game! Residents within the Royal Borough of Kensington and Chelsea are eligible to apply for a full refund under the RBKC scheme.Please pay for your webinar ticket and a refund will be issued if you:<ul fr-original-style="" style="box-sizing: border-box;"><li value="1" fr-original-style="" style="box-sizing: border-box;">complete the registration form sent to you by email PRIOR to the webinar starting</li><li value="2" fr-original-style="" style="box-sizing: border-box;">attend the webinar in full</li></ul>Refunds will be processed within 3 days of proof of address being received. Please note: Should you have any queries or concerns, please contact&nbsp;<a href="https://www.eventbrite.com/e/navigating-tax-and-self-assessment-tickets-776963527827?aff=oddtdtcreator" target="_blank" rel="nofollow noopener noreferrer ugc" title="https://www.eventbrite.com/e/navigating-tax-and-self-assessment-tickets-776963527827?aff=oddtdtcreator" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">leanne@pbc.co.uk</a>

Marketing 101
Join us for an exciting event where you'll learn the basics of marketing in a fun online webinar.
Whether you're a newbie or just looking to brush up on your skills, this event is perfect for you.
Our expert speaker will cover a wide range of topics, including target audience, branding, and social media strategies.
Get ready to gain valuable insights and practical tips that you can immediately apply to your business.
Don't miss out on this opportunity to level up your marketing game!


Residents within the Royal Borough of Kensington and Chelsea are eligible to apply for a full refund under the RBKC scheme.
Please pay for your webinar ticket and a refund will be issued if you:
complete the registration form sent to you by email PRIOR to the webinar starting
attend the webinar in full
Refunds will be processed within 3 days of proof of address being received.


Please note: Should you have any queries or concerns, please contact leanne@pbc.co.uk

Marketing

Get ready to level up your marketing game with Marketing 101, an online event that will teach you essential tips and tricks to succeed

Marketing 101

<div style="color: rgb(10, 10, 10); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(10, 10, 10);"><h3 style="color: inherit; box-sizing: border-box;" fr-original-style=" color: inherit;">Course Overview</h3>This half-day course is for anyone who wants to learn how to use AI and specifically ChatGPT to improve their marketing and social media. It will cover:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">What are the benefits and limitations of ChatGPT</li><li fr-original-style="" style="box-sizing: border-box;">Best practice use of your ChatGPT</li><li fr-original-style="" style="box-sizing: border-box;">How to use ChatGPT to create ideas, content and save your time</li><li fr-original-style="" style="box-sizing: border-box;">How to create appropriate prompts</li></ul></div><div style="color: rgb(10, 10, 10); box-sizing: border-box;" fr-original-style=" color: rgb(10, 10, 10);"><h3 style="color: inherit; box-sizing: border-box;" fr-original-style=" color: inherit;">Outline</h3>ChatGPT and AI <ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Overview of AI and ChatGP</li><li fr-original-style="" style="box-sizing: border-box;">ChatGPTs capabilities</li><li fr-original-style="" style="box-sizing: border-box;">ChatGPT limitations and biases</li><li fr-original-style="" style="box-sizing: border-box;">ChatGPTs competitors</li><li fr-original-style="" style="box-sizing: border-box;">Benefits and applications in marketing and social media</li><li fr-original-style="" style="box-sizing: border-box;">Best practice for prompts</li><li fr-original-style="" style="box-sizing: border-box;">Generating content ideas/plans and campaign themes</li><li fr-original-style="" style="box-sizing: border-box;">Creating social media posts, emails, blogs and more with ChatGPT</li><li fr-original-style="" style="box-sizing: border-box;">Practical exercise</li><li fr-original-style="" style="box-sizing: border-box;">Text to photos/images using AI</li><li fr-original-style="" style="box-sizing: border-box;">Review</li><li fr-original-style="" style="box-sizing: border-box;">Questions and answers</li></ul></div><div style="color: rgb(10, 10, 10); box-sizing: border-box;" fr-original-style=" color: rgb(10, 10, 10);"><h3 style="color: inherit; box-sizing: border-box;" fr-original-style=" color: inherit;">Assessment</h3>ChatGPT and AIThere is no formal assessment available for this course. Delegates knowledge will be tested during the course through a series of informal exercises.</div><div style="color: rgb(10, 10, 10); box-sizing: border-box;" fr-original-style=" color: rgb(10, 10, 10);"><h3 style="color: inherit; box-sizing: border-box;" fr-original-style=" color: inherit;">What&#39;s Included</h3><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Half day training from Jonathan Pollinger</li><li fr-original-style="" style="box-sizing: border-box;">Course presentation slides</li><li fr-original-style="" style="box-sizing: border-box;">Recording from each training session (virtual-live courses only)</li><li fr-original-style="" style="box-sizing: border-box;">Course completion certificate</li></ul></div>

Course Overview
This half-day course is for anyone who wants to learn how to use AI and specifically ChatGPT to improve their marketing and social media. It will cover:
What are the benefits and limitations of ChatGPT
Best practice use of your ChatGPT
How to use ChatGPT to create ideas, content and save your time
How to create appropriate prompts
Outline
ChatGPT and AI

Overview of AI and ChatGP
ChatGPTs capabilities
ChatGPT limitations and biases
ChatGPTs competitors
Benefits and applications in marketing and social media
Best practice for prompts
Generating content ideas/plans and campaign themes
Creating social media posts, emails, blogs and more with ChatGPT
Practical exercise
Text to photos/images using AI
Review
Questions and answers
Assessment
ChatGPT and AI
There is no formal assessment available for this course. Delegates knowledge will be tested during the course through a series of informal exercises.
What's Included
Half day training from Jonathan Pollinger
Course presentation slides
Recording from each training session (virtual-live courses only)
Course completion certificate

Jonathan Pollinger - Social Media and AI Trainer

Linkedin Marketing

LinkedIn

Facebook Ads

Content Marketing

Instagram Marketing

Facebook

Content Creation

Social Media

Instagram

Social Media Management

AI (Artificial Intelligence)

This half-day course is for anyone who wants to learn how to use AI and specifically ChatGPT to improve their marketing and social media.

Power your marketing with ChatGPT and AI

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'>Explainer Video:

<iframe width="560" height="315" src="https://www.youtube.com/embed/VQoRbCSm_0s?si=pTTAJBNdO9vq1joy" title="YouTube video player" frameborder="0" allowfullscreen="" fr-original-style="" style="box-sizing: border-box;"></iframe>

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'> If you&#39;re familiar with OBS Studio, you&#39;re already aware of its incredible capabilities for effortless video creation.

For those who haven&#39;t yet discovered it, it&#39;s worth exploring.

OBS Studio, a completely FREE software, empowers you to craft and record videos in a matter of minutes.

Benefits of attending this workshop:

By the end of this workshop, you will be able to effortlessly capture your video while seamlessly integrating animated text and images with just a click. Capture your screen, zoom in on specific elements, and even play videos while recording your content.

Say goodbye to the hassle of editing and filming separate segments. Simply set it up, hit the record button, and deliver your video.

We&#39;re hosting exclusive, interactive training sessions on this fantastic product throughout the year. This unique format allows you to ask questions as we progress through the course material.



Start creating videos for your business using OBS Studio, it&#39;s easier than you think.

Explainer Video:


If you're familiar with OBS Studio, you're already aware of its incredible capabilities for effortless video creation.
For those who haven't yet discovered it, it's worth exploring.
OBS Studio, a completely FREE software, empowers you to craft and record videos in a matter of minutes.
Benefits of attending this workshop:
By the end of this workshop, you will be able to effortlessly capture your video while seamlessly integrating animated text and images with just a click. Capture your screen, zoom in on specific elements, and even play videos while recording your content.
Say goodbye to the hassle of editing and filming separate segments. Simply set it up, hit the record button, and deliver your video.
We're hosting exclusive, interactive training sessions on this fantastic product throughout the year. This unique format allows you to ask questions as we progress through the course material.
Start creating videos for your business using OBS Studio, it's easier than you think.

Clockwork Eye Video

Video

Video Marketing

Video Creation

Mobile Video Production

Video Design

Video Production

Video Editing

Video & Mobile Marketing

Learn how to create video content easily using this FREE to use software. Create videos for your business and start improving your marketing. This interactive workshop allows you to ask questions as we progress through the course material.

Creating Videos With OBS Studio (Interactive Workshop)

<div id="isPasted" style="color: rgba(52,53,65,var(--tw-text-opacity)); box-sizing: border-box;" fr-original-style=" color: rgba(52,53,65,var(--tw-text-opacity));"><div style="color: var(--tw-prose-body); box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-body);">Join our webinar to discover our best practice advice on how to effectively promote and sell your educational services. In this session, we will cover:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">The importance of course marketing in reaching a wider audience and driving sales.</li><li fr-original-style="" style="box-sizing: border-box;">Understanding your target audience and tailoring your marketing efforts to their needs and preferences.</li><li fr-original-style="" style="box-sizing: border-box;">Crafting compelling course descriptions and engaging promotional materials that captivate potential students.</li><li fr-original-style="" style="box-sizing: border-box;">Optimal marketing and sales channels to maximise your course visibility.</li><li fr-original-style="" style="box-sizing: border-box;">Implementing effective pricing strategies and incentives to attract and convert more customers.</li><li fr-original-style="" style="box-sizing: border-box;">Utilising storytelling and testimonials to build trust and credibility around your courses.</li><li fr-original-style="" style="box-sizing: border-box;">Incorporating upselling and cross-selling techniques to increase revenue per student.</li><li fr-original-style="" style="box-sizing: border-box;">Learning from successful case studies and real-world examples of educators who have mastered course marketing.</li></ul>Don&#39;t miss this opportunity to enhance your course marketing skills and boost your sales. Join us for this engaging webinar and take your educational offerings to new heights.</div><div style="color: rgba(172,172,190,var(--tw-text-opacity)); box-sizing: border-box;" fr-original-style=" color: rgba(172,172,190,var(--tw-text-opacity));"> </div></div>

Join our webinar to discover our best practice advice on how to effectively promote and sell your educational services. In this session, we will cover:
The importance of course marketing in reaching a wider audience and driving sales.
Understanding your target audience and tailoring your marketing efforts to their needs and preferences.
Crafting compelling course descriptions and engaging promotional materials that captivate potential students.
Optimal marketing and sales channels to maximise your course visibility.
Implementing effective pricing strategies and incentives to attract and convert more customers.
Utilising storytelling and testimonials to build trust and credibility around your courses.
Incorporating upselling and cross-selling techniques to increase revenue per student.
Learning from successful case studies and real-world examples of educators who have mastered course marketing.
Don't miss this opportunity to enhance your course marketing skills and boost your sales. Join us for this engaging webinar and take your educational offerings to new heights.

Cademy

Online Course Marketing

Email Marketing

B2C Sales

Join our webinar to discover our best practice advice on how to effectively promote and sell your educational services. Don't miss this opportunity to enhance your course marketing skills and boost your sales. Join us for this engaging webinar and take your educational offerings to new heights.

The Art of Course Marketing: Essential Marketing Strategies for Educators to Increase Sales

<div style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);">The social media industry moves at lightning speed.Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It&rsquo;s hard for any social media manager to keep up!Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.About your host:Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.</div><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"><h3 fr-original-style="" style="box-sizing: border-box;">Tags</h3></div><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Online Events</li><li fr-original-style="" style="box-sizing: border-box;">Things To Do Online</li><li fr-original-style="" style="box-sizing: border-box;">Online Classes</li><li fr-original-style="" style="box-sizing: border-box;">Online Business Classes</li><li fr-original-style="" style="box-sizing: border-box;">#marketing</li><li fr-original-style="" style="box-sizing: border-box;">#instagram</li><li fr-original-style="" style="box-sizing: border-box;">#socialmedia</li><li fr-original-style="" style="box-sizing: border-box;">#trends</li><li fr-original-style="" style="box-sizing: border-box;">#social_media</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_digital</li><li fr-original-style="" style="box-sizing: border-box;">#2023</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_strategy</li><li fr-original-style="" style="box-sizing: border-box;">#social_media_marketing</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_training</li></ul></section>

The social media industry moves at lightning speed.
Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It’s hard for any social media manager to keep up!
Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!
Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.
We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.
About your host:
Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.
Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.
Tags
Online Events
Things To Do Online
Online Classes
Online Business Classes
#marketing
#instagram
#socialmedia
#trends
#social_media
#marketing_digital
#2023
#marketing_strategy
#social_media_marketing
#marketing_training

Avocado Social

Social Media Strategy

Marketing Strategy

Digital Marketing

Social Media Marketing

Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!

Social Media Marketing Update - August 2023

<div style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);">The social media industry moves at lightning speed.Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It&rsquo;s hard for any social media manager to keep up!Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.About your host:Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.</div><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"><h3 fr-original-style="" style="box-sizing: border-box;">Tags</h3></div><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Online Events</li><li fr-original-style="" style="box-sizing: border-box;">Things To Do Online</li><li fr-original-style="" style="box-sizing: border-box;">Online Classes</li><li fr-original-style="" style="box-sizing: border-box;">Online Business Classes</li><li fr-original-style="" style="box-sizing: border-box;">#marketing</li><li fr-original-style="" style="box-sizing: border-box;">#instagram</li><li fr-original-style="" style="box-sizing: border-box;">#socialmedia</li><li fr-original-style="" style="box-sizing: border-box;">#trends</li><li fr-original-style="" style="box-sizing: border-box;">#social_media</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_digital</li><li fr-original-style="" style="box-sizing: border-box;">#2023</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_strategy</li><li fr-original-style="" style="box-sizing: border-box;">#social_media_marketing</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_training</li></ul></section><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><section fr-original-style="" style="box-sizing: border-box;"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"> </div></section></section>

Social Media Marketing Update - November 2023

Social Media Marketing Update - October 2023

<div style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);">The social media industry moves at lightning speed.Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It&rsquo;s hard for any social media manager to keep up!Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.About your host:Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.</div><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"><h3 fr-original-style="" style="box-sizing: border-box;">Tags</h3><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Online Events</li><li fr-original-style="" style="box-sizing: border-box;">Things To Do Online</li><li fr-original-style="" style="box-sizing: border-box;">Online Classes</li><li fr-original-style="" style="box-sizing: border-box;">Online Business Classes</li><li fr-original-style="" style="box-sizing: border-box;">#marketing</li><li fr-original-style="" style="box-sizing: border-box;">#instagram</li><li fr-original-style="" style="box-sizing: border-box;">#socialmedia</li><li fr-original-style="" style="box-sizing: border-box;">#trends</li><li fr-original-style="" style="box-sizing: border-box;">#social_media</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_digital</li><li fr-original-style="" style="box-sizing: border-box;">#2023</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_strategy</li><li fr-original-style="" style="box-sizing: border-box;">#social_media_marketing</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_training</li></ul> </div></section>

The social media industry moves at lightning speed.
Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It’s hard for any social media manager to keep up!
Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!
Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.
We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.
About your host:
Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.
Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.
Tags
Online Events
Things To Do Online
Online Classes
Online Business Classes
#marketing
#instagram
#socialmedia
#trends
#social_media
#marketing_digital
#2023
#marketing_strategy
#social_media_marketing
#marketing_training





Social Media Marketing Update - September 2023

Social Media Marketing Update - July 2023

On this Adobe Express Training for Social Media Design you'll create outstanding, unique and professional graphics & video for social media marketing on your social channels. 

Learn to work fast by editing existing Adobe Express Templates or create from scratch with your own branding.

Who is this Adobe Express Course for?
This is designed for beginners or anyone with limited /no knowledge of social media design. It's perfect for small business owners looking to bring their design and social media in-house and for freelancers or entrepenours.

Zoom Video Conferencing

An online Adobe Express training workshop this is run live via video conferencing with a live instructor.

Course Content

Getting Started
Learn how to work with Social Media design
Designing FB, Insta, LinkedIn, Pinterest etc posts

Text & Graphics
Working with Text
Pre-styled Text Blocks
Text Animation and Timings
Uploading & Editing your Images 
Edit and manipulate graphics from existing Adobe stock art available in Express.
Crop Images to Shapes or Freehand

Add animations and timings to posts
Add Animations to Images
Add Animations to Text
Work with the Express Timeline
Manipulate and Edit the Timeline
Animation Properties

Adobe Express and AI (Firefly)
Work with Adobe Express AI to create images et
What is Firefly & how does it work in Adobe Express
Use Text to Graphic
Generative Fills
Generate Template
Generate Text from Image
Insert Object
Generate Artwork & Photos

Adobe Express & Image Editing
Edit Images in Adobe Express
Remove Background, Remove Object, Insert Object & Erase Object
Animate Image using In, Loop & Out (three animations for different states of the image)
Use Adjustments
Change Background Colour of Post

Add Branding to Adobe Express
Add Logo /Images
Create a Colour Theme of your Colours
Create a Palette of Colour
Edit a Theme

Create your Brand in Adobe Express
Create your Brand
Add your Colours, Logo, Fonts, Templates and Assets
Add your own fonts /Search for Fonts
Headings /Body Text

Resize & Create Multiple Size Posts
Use one post to generate multiple sized posts
Create FB, Twitter, Pinterest, Insta posts in seconds
Resize & Duplicate
Expand Posts
Convert to Presentation

Schedule Posts in Adobe Express
Use the Scheduler
Add future Posts to multiple Social Channels

Working with Video in Adobe Express
Using existing Adobe Stock Videos
Upload Videos
Instagram /TikTok /FB Setups 
Adobe Express Timeline /Trimming & Splitting
Video Quick Actions
Video Effects /Background /Recolour
Animation Effects

Publish Adobe Express Projects to Social Media
Understanding File Formats
Downloading Images /PNG /JPEG
Downloading Video



 



Greta Powell Training

This is a quickstart Adobe Express Training course held online in Janury 2025. Ideal for business owners or freelancers looking to get to grips with social media design and designing for social media marketing.

Adobe Express Training for Social Media Design

Why Video is Essential For Business
This interactive workshop is your key to mastering the art of creating impactful and high-quality video content tailored for your business needs.

What You Will Learn:
Get hands-on with the key skills for impactful video production:
Video Dynamics: Understand what makes visuals engaging and effective.
Essential Equipment: Choose the right equipment for your needs.
Planning Perfection: Set the stage for a smooth and successful shoot.
Framing Fundamentals: Compose shots that tell a story.
Audio & its Importance: Capture clear and professional sound.
Lighting Mastery: Master techniques for beautiful visuals.
On-Camera Confidence: Deliver your message with poise and presence.
Directing for Impact: Get the best performances from others.
Cutaway Creativity: Enhance your storytelling with strategic cuts.
Shoot Savvy: Plan efficient and productive filming sessions.
Who Should Take This Workshop?
This workshop is ideal for business owners, entrepreneurs, and marketing professionals who want to incorporate video into their marketing strategies but lack prior video experience.
Workshop Prerequisites:
A basic understanding of computers and the internet
A willingness to learn and practice new skills
Workshop Format:
This workshop is delivered online on Zoom.
Workshop Duration:
This workshop has been broken down into three sessions and runs over three weeks. Each session is run on a Friday from 12 to 2 PM so there is no information overload. You will receive a recording of each session on completion so that you can review the work at your leisure.
Don't miss out on this opportunity to empower your business with the power of creating videos. Enrol in our ‘Creating Videos With Your Phone’ workshop today and start creating captivating videos that drive engagement, boost conversions, and elevate your business to new heights of success.
If you would like to find out more about creating and using video in your business then feel free to book a 121 with us.
You might also want to consider joining our 'Video Creators Club' which has everything that you need to get started using video in your business.

Photography & Video

Film & Video

Videography

Learn to craft top-notch videos for your business using your mobile phone in this interactive workshop. Enhance marketing, visibility, and attract more clients through video. All-in-one workshop for diving into the world of business videos. #VideoCreation #BusinessBoost

Creating Video For Business (Interactive Workshop)

FREE Webinar: What Video Editing Software Is Best For You?Are you curious about all the editing software options available? Join our free webinar, "What Video Editing Software is Best For You?", and discover which platform will suit your needs. Whether you&#39;re a beginner or a seasoned professional, this session will guide you through the pros and cons of popular editing programs, helping you make an informed decision.What You&#39;ll Learn:- Comprehensive comparison of the different platforms available from FREE to EXPENSIVE- Key features and benefits of each program- Tips on selecting the right software for your specific projects- Live Q&amp;A session to address your unique questionsDon&#39;t miss this opportunity to streamline your workflow and enhance your editing skills. Register now and take the first step towards finding your ideal editing software!

FREE Webinar: What Video Editing Software Is Best For You?

Are you confused about all the editing software options available?

Join our free webinar, "What Video Editing Software is Best For You?", and discover which platform will suit your needs.

Whether you're a beginner or a seasoned professional, this session will guide you through the pros and cons of popular editing programs, helping you make an informed decision.

What You'll Learn:

✔ Comprehensive comparison of the different platforms available from FREE to EXPENSIVE
✔ Key features and benefits of each program
✔ Tips on selecting the right software for your specific projects
✔ Live Q&A session to address your questions

Don't miss this opportunity to streamline your workflow and enhance your editing skills. Register now and take the first step towards finding your ideal video editing software!

Presentation Skills

Join our free webinar, "What Video Editing Software is Best For You?", to explore and compare top editing programs, find the best fit for your needs, and enhance your editing skills with expert guidance and live Q&A.

Which Video Editing Software Is Best For You? (FREE Webinar)

<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);"><h2 data-sourcepos="1:1-1:56" style="color: rgb(31, 31, 31); box-sizing: border-box;" fr-original-style=" color: rgb(31, 31, 31);">From Long to Short: AI-Powered Short Videos in Minutes!</h2>This micro-workshop unlocks the power of AI to transform your long-form videos into captivating short content.&nbsp; Learn how to:<ul data-sourcepos="5:1-6:48" style="color: rgb(31, 31, 31); box-sizing: border-box;" fr-original-style=" color: rgb(31, 31, 31);"><li data-sourcepos="5:1-5:44" style="color: rgb(31, 31, 31); box-sizing: border-box;" fr-original-style=" color: rgb(31, 31, 31);">Use AI to do the hard work</li><li data-sourcepos="5:1-5:44" style="color: rgb(31, 31, 31); box-sizing: border-box;" fr-original-style=" color: rgb(31, 31, 31);">Identify engaging clips</li><li data-sourcepos="6:1-6:48" style="color: rgb(31, 31, 31); box-sizing: border-box;" fr-original-style=" color: rgb(31, 31, 31);">Craft impactful snippets&nbsp;for social media</li><li data-sourcepos="7:1-8:0" style="color: rgb(31, 31, 31); box-sizing: border-box;" fr-original-style=" color: rgb(31, 31, 31);">Tweak the output to suit your brand</li></ul>Leave with the skills to create scroll-stopping short videos...fast!</div>

From Long to Short: AI-Powered Short Videos in Minutes!
This micro-workshop unlocks the power of AI to transform your long-form videos into captivating short content. Learn how to:
Use AI to do the hard work
Identify engaging clips
Craft impactful snippets for social media
Create animated captions
Tweak the output to suit your brand
Leave with the skills to create scroll-stopping short videos...fast!

AI Short Video Creation | Turn Long Videos into Engaging Shorts

Turn Long Video Into Multiple Shorts Easily (A Micro-Workshop)

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.&nbsp; In this 2-hour webinar, we will explore how email marketing can be a game-changer for your business, unravelling the secrets behind crafting compelling campaigns and how they seamlessly integrate into your overall marketing strategy.&nbsp; &nbsp; &nbsp;📅 Date: Tuesday 3rd December🕒&nbsp;Time: 10 am - 12 pm📌 Location: Online Webinar&nbsp;<span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp; Cost: &pound;25PP&nbsp;Throughout this webinar, we&#39;ll cover essential topics such as:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Building a Solid Foundation: Learn the fundamentals of email marketing, from creating subscriber lists to segmenting your audience for targeted messaging.</li><li fr-original-style="" style="box-sizing: border-box;">The Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and Unsubscribes.</li><li fr-original-style="" style="box-sizing: border-box;">Crafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.</li><li fr-original-style="" style="box-sizing: border-box;">Automation and Personalization: Explore the power of automation to streamline your email campaigns and the art of personalization to create a tailored experience for each recipient.</li><li fr-original-style="" style="box-sizing: border-box;">The Customer Journey: Learn how to utlise email marketing for more than just conversion. Nurture your customers and create touch points to improve customer engagement.</li><li fr-original-style="" style="box-sizing: border-box;">Analytics and Optimization: Learn how to track and interpret key metrics, identify areas for improvement, and optimize your campaigns for maximum impact.</li></ul> Get ready to revolutionize your approach to email marketing and unlock the full potential of email marketing for your business! &nbsp;About the Host:&nbsp; Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing<img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 197px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 197px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results. 
In this 2-hour webinar, we will explore how email marketing can be a game-changer for your organisation, unraveling the secrets behind crafting compelling campaigns and how they seamlessly integrate into your overall marketing strategy. 

Event details:
📅 Date: Monday 17th March 2025
🕘 Time: 10:00am - 12:00pm
📌 Location: Online (ZOOM)
💁‍♀️ For: This workshop is targeted towards businesses in the Voluntary, Community and Social Enterprise sectors in Herefordshire.

Throughout this webinar, we'll cover essential topics such as:
Building a Solid Foundation: Learn the fundamentals of email marketing, from creating subscriber lists to segmenting your audience for targeted messaging.
The Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and Unsubscribes.
Crafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.
Automation and Personalization: Explore the power of automation to streamline your email campaigns and the art of personalization to create a tailored experience for each recipient.
The Customer Journey: Learn how to utilise email marketing for more than just conversion. Nurture your customers and create touch points to improve customer engagement.
Analytics and Optimisation: Learn how to track and interpret key metrics, identify areas for improvement, and optimize your campaigns for maximum impact.

Get ready to revolutionize your approach to email marketing and unlock the full potential of email marketing for your business!



Let’s Do Business is undertaking this project in conjunction with Herefordshire Council and Talk Community to support organisations in the VCSE (Voluntary, Charity and Social Enterprise) sector in Herefordshire.
This project is funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
Please click here to see our Privacy Policy. Please note that your details may be shared with Herefordshire Council who are funding this project.



Let’s Do Business Group

Email Etiquette

Email Writing

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.


Strategies for Successful Email Marketing for VCSE Sector

An area that many small and new businesses struggle with is developing and defining their marketing approach. Creating a marketing strategy document is something every business owner should do before you start marketing your business. This document not only helps you discover your target market, your focus for messaging, and your strengths as a business, but it can become your ultimate marketing reference guide, keeping all your promotional material consistent, concise, and clear.&nbsp; In this 3-hour intensive webinar, we dive into the key areas of a marketing strategy document, breaking down its key sections, and equipping you with the knowledge and tools needed to go and craft your own!&nbsp;📅 Date: Tuesday 7th December&nbsp;🕒&nbsp;Time: 10am - 1pm📍 Venue: Online Webinar&nbsp;<span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp; Cost: &pound;30PP&nbsp;In this power-packed session, we will cover:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">What is Marketing Strategy?</li><li fr-original-style="" style="box-sizing: border-box;">Market Analysis</li><li fr-original-style="" style="box-sizing: border-box;">SWOT Analysis</li><li fr-original-style="" style="box-sizing: border-box;">Identifying Target Audiences</li><li fr-original-style="" style="box-sizing: border-box;">Analysing Competitor Landscape</li><li fr-original-style="" style="box-sizing: border-box;">Crafting Your Unique Value Proposition:</li><li fr-original-style="" style="box-sizing: border-box;">Defining Your Brand Identity</li><li fr-original-style="" style="box-sizing: border-box;">Creating Compelling Messaging</li><li fr-original-style="" style="box-sizing: border-box;">Choosing the Right Channels</li><li fr-original-style="" style="box-sizing: border-box;">Measuring Success with KPIs</li></ul>&nbsp;Get ready for an immersive learning experience that will transform the way you approach marketing strategy!&nbsp; About the Host:&nbsp; Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing<img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 219px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 219px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.

Are you ready to take the first steps in launching your community business? This workshop is tailored for start-ups looking to navigate the early stages with confidence.

We’ll cover the essentials, including legal structures, tax considerations, and the pros and cons of different approaches. You’ll also gain insights into securing grant funding and get an introduction to business planning to set a strong foundation for your venture.

Join us for this practical and informative session, designed to help you explore your options and make informed decisions as you begin your community business journey!
 
Event details:
📅 Date: Tuesday 18th March 2025
🕘 Time: 10 am - 12.30 pm Morning Session, then 1.30 pm - 3.30pm Afternoon Session
📌 Location: Online - Via Zoom 
💁‍♀️ For: This workshop is targeted towards businesses in the Voluntary, Community and Social Enterprise sectors in Herefordshire.






Let’s Do Business is undertaking this project in conjunction with Herefordshire Council and Talk Community to support organisations in the VCSE (Voluntary, Charity and Social Enterprise) sector in Herefordshire.
This project is funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
Please click here to see our Privacy Policy. Please note that your details may be shared with Herefordshire Council who are funding this project.



Charity

Are you ready to take the first steps in launching your community business? This workshop is tailored for start-ups looking to navigate the early stages with confidence.



We’ll cover the essentials, including legal structures, tax considerations, and the pros and cons of different approaches. You’ll also gain insights into securing grant funding and get an introduction to business planning to set a strong foundation for your venture.



Join us for this practical and informative session, designed to help you explore your options and make informed decisions as you begin your community business journey!

Starting a Community Business

Join our free webinar, designed to help telecoms professionals harness the power of video to boost brand visibility, engage customers, and drive sales.

Discover the types of videos that build trust with potential clients, how to create compelling content on a budget, and—most importantly—how video can deliver a strong return on investment (ROI) in a competitive telecoms landscape.

We'll explore strategies for using video to establish authority, simplify complex offerings, and differentiate your business in a crowded market.

Whether you're new to video or looking to refine your approach, this webinar will provide the tools you need to maximise impact and measure the real results of your video marketing efforts.

Don’t miss this opportunity to learn how video can transform your telecoms business!

Learn how to create effective videos that boost visibility and drive donations for your business in our free webinar. Discover strategies to maximize ROI using video marketing.

Video Marketing For The Telecoms Sector (FREE Webinar)

Facilitated by: Teresa Nightingale, HIGN trustee and Income Generation &amp; Marketing Director, Wirral Hospice St John&rsquo;s.Sharing and networking session.<div fr-original-style="" style="box-sizing: border-box;"> </div><div fr-original-style="" style="box-sizing: border-box;">Q2 Reporting THIS SESSION WON&#39;T BE RECORDED. <div fr-original-style="" style="box-sizing: border-box;"> Session aimed at fundraising leaders: Directors | Heads of | Leads | Managers</div></div>

Sharing & Networking - Regular giving fundraising programmes.

Session aimed at those working in supporter care, individual giving and leadership roles.

THIS SESSION WILL NOT BE RECORDED

Hospice Income Generation Network

Wed 19 Mar 2025 - Regular Giving

<div style="color: rgb(0, 0, 0); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);"><div style="color: rgb(0, 0, 0); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);">LinkedIn has emerged as a powerful platform for professionals to connect, network, and advance their careers.Join us as we delve into the essential do&#39;s and don&#39;ts of LinkedIn, uncovering the key tactics to optimize your profile, expand your network, and engage effectively with potential customers and collaborators.Whether you are just starting, or you are a regular user looking to enhance your profile, this webinar is designed to equip you with practical insights in how to make the most of the platform.&nbsp;</div></div> Event details:Date: Tuesday 10th September 2024Time: 10am &ndash; 12.00pmLocation: Online (ZOOM)For: Businesses based in Luton <hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;">The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: <a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</a>

LinkedIn has emerged as a powerful platform for professionals to connect, network, and advance their careers.

Join us as we delve into the essential do's and don'ts of LinkedIn, uncovering the key tactics to optimise your profile, expand your network, and engage effectively with potential customers and collaborators.

Whether you are just starting, or you are a regular user looking to enhance your profile, this webinar is designed to equip you with practical insights in how to make the most of the platform. 

We will also look at LinkedIn Campaign Manager including how to create audiences and paid ad capabilities.
Event details:
Time: 9.30am – 11.30am
Location: Online (ZOOM)
Cost: £30pp



Meet the Host: 
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.



Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Join us as we delve into the essential do's and don'ts of LinkedIn, uncovering the key tactics to optimize your profile, expand your network, and engage effectively with potential customers and collaborators.

LinkedIn Do's & Don'ts for Success

An area that many small and new businesses struggle with is developing and defining their marketing approach. Creating a marketing strategy document is something every business owner should do before you start marketing your business. This document not only helps you discover your target market, your focus for messaging, and your strengths as a business, but it can become your ultimate marketing reference guide, keeping all your promotional material consistent, concise, and clear. 

In this 3-hour intensive webinar, we dive into the key areas of a marketing strategy document, breaking down its key sections, and equipping you with the knowledge and tools needed to go and craft your own!
Event details:
Time: 10am - 12:30pm
Location: Online (ZOOM)
Cost: £35pp
In this power-packed session, we will cover:
What is Marketing Strategy?
Market Analysis
SWOT Analysis
Identifying Target Audiences
Analysing Competitor Landscape
Crafting Your Unique Value Proposition:
Defining Your Brand Identity
Creating Compelling Messaging
Choosing the Right Channels
Measuring Success with KPIs
 Get ready for an immersive learning experience that will transform the way you approach marketing strategy!



Meet the Host: 
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.




Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Marketing Plan

An area that many small and new businesses struggle with is developing and defining their approach to marketing. Creating a marketing strategy document is something every business owner should do before you start marketing your business.

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