Name: The SEO & PPC Masterclass Workshop
Price: 989 GBP
Availability: InStock

Facilitated by: Teresa Nightingale, HIGN trustee and Income Generation &amp; Marketing Director, Wirral Hospice St John&rsquo;s.Sharing and networking session.<div fr-original-style="" style="box-sizing: border-box;"> </div><div fr-original-style="" style="box-sizing: border-box;">Q2 Reporting THIS SESSION WON&#39;T BE RECORDED. <div fr-original-style="" style="box-sizing: border-box;"> Session aimed at fundraising leaders: Directors | Heads of | Leads | Managers</div></div>

Sharing & Networking - Light up a Life (or name used) appeals, switch-on events, and marketing

Session aimed at those working in individual giving, in-memory, events, and marcomms roles

THIS SESSION WILL NOT BE RECEORDED

Hospice Income Generation Network

Wed 18 Jun 2025 - Light up a Life

General Admission

<div id="isPasted" style="color: rgba(52,53,65,var(--tw-text-opacity)); box-sizing: border-box;" fr-original-style=" color: rgba(52,53,65,var(--tw-text-opacity));"><div style="color: var(--tw-prose-body); box-sizing: border-box;" fr-original-style=" color: var(--tw-prose-body);">Join our webinar to discover our best practice advice on how to effectively promote and sell your educational services. In this session, we will cover:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">The importance of course marketing in reaching a wider audience and driving sales.</li><li fr-original-style="" style="box-sizing: border-box;">Understanding your target audience and tailoring your marketing efforts to their needs and preferences.</li><li fr-original-style="" style="box-sizing: border-box;">Crafting compelling course descriptions and engaging promotional materials that captivate potential students.</li><li fr-original-style="" style="box-sizing: border-box;">Optimal marketing and sales channels to maximise your course visibility.</li><li fr-original-style="" style="box-sizing: border-box;">Implementing effective pricing strategies and incentives to attract and convert more customers.</li><li fr-original-style="" style="box-sizing: border-box;">Utilising storytelling and testimonials to build trust and credibility around your courses.</li><li fr-original-style="" style="box-sizing: border-box;">Incorporating upselling and cross-selling techniques to increase revenue per student.</li><li fr-original-style="" style="box-sizing: border-box;">Learning from successful case studies and real-world examples of educators who have mastered course marketing.</li></ul>Don&#39;t miss this opportunity to enhance your course marketing skills and boost your sales. Join us for this engaging webinar and take your educational offerings to new heights.</div><div style="color: rgba(172,172,190,var(--tw-text-opacity)); box-sizing: border-box;" fr-original-style=" color: rgba(172,172,190,var(--tw-text-opacity));"> </div></div>

Join our webinar to discover our best practice advice on how to effectively promote and sell your educational services. In this session, we will cover:
The importance of course marketing in reaching a wider audience and driving sales.
Understanding your target audience and tailoring your marketing efforts to their needs and preferences.
Crafting compelling course descriptions and engaging promotional materials that captivate potential students.
Optimal marketing and sales channels to maximise your course visibility.
Implementing effective pricing strategies and incentives to attract and convert more customers.
Utilising storytelling and testimonials to build trust and credibility around your courses.
Incorporating upselling and cross-selling techniques to increase revenue per student.
Learning from successful case studies and real-world examples of educators who have mastered course marketing.
Don't miss this opportunity to enhance your course marketing skills and boost your sales. Join us for this engaging webinar and take your educational offerings to new heights.

Cademy

Online Course Marketing

Content Marketing

Email Marketing

B2C Sales

Join our webinar to discover our best practice advice on how to effectively promote and sell your educational services. Don't miss this opportunity to enhance your course marketing skills and boost your sales. Join us for this engaging webinar and take your educational offerings to new heights.

The Art of Course Marketing: Essential Marketing Strategies for Educators to Increase Sales

<div style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);">The social media industry moves at lightning speed.Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It&rsquo;s hard for any social media manager to keep up!Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.About your host:Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.</div><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"><h3 fr-original-style="" style="box-sizing: border-box;">Tags</h3></div><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Online Events</li><li fr-original-style="" style="box-sizing: border-box;">Things To Do Online</li><li fr-original-style="" style="box-sizing: border-box;">Online Classes</li><li fr-original-style="" style="box-sizing: border-box;">Online Business Classes</li><li fr-original-style="" style="box-sizing: border-box;">#marketing</li><li fr-original-style="" style="box-sizing: border-box;">#instagram</li><li fr-original-style="" style="box-sizing: border-box;">#socialmedia</li><li fr-original-style="" style="box-sizing: border-box;">#trends</li><li fr-original-style="" style="box-sizing: border-box;">#social_media</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_digital</li><li fr-original-style="" style="box-sizing: border-box;">#2023</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_strategy</li><li fr-original-style="" style="box-sizing: border-box;">#social_media_marketing</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_training</li></ul></section>

The social media industry moves at lightning speed.
Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It’s hard for any social media manager to keep up!
Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!
Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.
We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.
About your host:
Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.
Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.
Tags
Online Events
Things To Do Online
Online Classes
Online Business Classes
#marketing
#instagram
#socialmedia
#trends
#social_media
#marketing_digital
#2023
#marketing_strategy
#social_media_marketing
#marketing_training

Avocado Social

Marketing

Social Media Strategy

Marketing Strategy

Digital Marketing

Social Media Marketing

Social Media

Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!

Social Media Marketing Update - August 2023

<div style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);">The social media industry moves at lightning speed.Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It&rsquo;s hard for any social media manager to keep up!Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.About your host:Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.</div><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"><h3 fr-original-style="" style="box-sizing: border-box;">Tags</h3></div><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Online Events</li><li fr-original-style="" style="box-sizing: border-box;">Things To Do Online</li><li fr-original-style="" style="box-sizing: border-box;">Online Classes</li><li fr-original-style="" style="box-sizing: border-box;">Online Business Classes</li><li fr-original-style="" style="box-sizing: border-box;">#marketing</li><li fr-original-style="" style="box-sizing: border-box;">#instagram</li><li fr-original-style="" style="box-sizing: border-box;">#socialmedia</li><li fr-original-style="" style="box-sizing: border-box;">#trends</li><li fr-original-style="" style="box-sizing: border-box;">#social_media</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_digital</li><li fr-original-style="" style="box-sizing: border-box;">#2023</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_strategy</li><li fr-original-style="" style="box-sizing: border-box;">#social_media_marketing</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_training</li></ul></section><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><section fr-original-style="" style="box-sizing: border-box;"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"> </div></section></section>

Social Media Marketing Update - November 2023

<div style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);">The social media industry moves at lightning speed.Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It&rsquo;s hard for any social media manager to keep up!Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.About your host:Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.</div><section style="color: rgb(57, 54, 79); box-sizing: border-box;" fr-original-style=" color: rgb(57, 54, 79);"><div style="color: rgb(30, 10, 60); box-sizing: border-box;" fr-original-style=" color: rgb(30, 10, 60);"><h3 fr-original-style="" style="box-sizing: border-box;">Tags</h3><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" fr-original-style="" style="box-sizing: border-box;">Online Events</li><li fr-original-style="" style="box-sizing: border-box;">Things To Do Online</li><li fr-original-style="" style="box-sizing: border-box;">Online Classes</li><li fr-original-style="" style="box-sizing: border-box;">Online Business Classes</li><li fr-original-style="" style="box-sizing: border-box;">#marketing</li><li fr-original-style="" style="box-sizing: border-box;">#instagram</li><li fr-original-style="" style="box-sizing: border-box;">#socialmedia</li><li fr-original-style="" style="box-sizing: border-box;">#trends</li><li fr-original-style="" style="box-sizing: border-box;">#social_media</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_digital</li><li fr-original-style="" style="box-sizing: border-box;">#2023</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_strategy</li><li fr-original-style="" style="box-sizing: border-box;">#social_media_marketing</li><li fr-original-style="" style="box-sizing: border-box;">#marketing_training</li></ul> </div></section>

The social media industry moves at lightning speed.
Key social media platforms introduce new features, update their algorithms, and refresh their experiences constantly. It’s hard for any social media manager to keep up!
Our monthly Social Media Marketing Update will break down the need-to-know marketing trends across TikTok, Instagram, LinkedIn, YouTube and more!
Join our founder Alison Battisby as we break down the latest stats, look at new and emerging tools and share plenty of fresh content ideas and inspiration. This is the perfect way to give your social media a boost for the month ahead!
Y﻿ou will learn about new and emerging tools and apps, get fresh content ideas and get tons of inspiration on how to give your social media marketing a boost for the month ahead.
We will discuss how to update your social media strategy to ensure you stay relevant and appealing to your audiences, and, as always, will showcase some of the best examples we can find.
About your host:
Alison Battisby is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008.
Alison has worked with a wide range of start-ups and growing enterprises, as well as big brands including Estee Lauder, BBC, Tesco and Pringles. Alison has been praised for her friendly manner and professional approach, which suits all levels of knowledge and understanding.
Tags
Online Events
Things To Do Online
Online Classes
Online Business Classes
#marketing
#instagram
#socialmedia
#trends
#social_media
#marketing_digital
#2023
#marketing_strategy
#social_media_marketing
#marketing_training





Social Media Marketing Update - September 2023

Social Media Marketing Update - October 2023

Social Media Marketing Update - July 2023

<h1 style="color: rgb(7, 41, 77); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(7, 41, 77);">RESULTS Mastery Live &ndash; EMAIL Mastery&nbsp;</h1><h2 style="color: rgb(7, 41, 77); box-sizing: border-box;" fr-original-style=" color: rgb(7, 41, 77);">The keys to a pot of gold that is sitting there waiting for you to ask for it</h2>In this week&rsquo;s&nbsp;RESULTS Mastery Live,&nbsp;we are going to discuss how to use email marketing to increase sales. In the dynamic landscape of commerce, where attention spans are fleeting and consumer engagement is paramount, leveraging the power of keeping in touch with client, former clients and prospects is a proven game-changer.In this 45-minute event, we will embark on a journey exploring the strategies, insights, and practical tips that can elevate your business endeavours by harnessing the persuasive force of email marketing.Join me as we unravel the secrets to capturing hearts, minds, and market share through the lens of compelling and strategic email marketing.<h3 style="color: rgb(7, 41, 77); box-sizing: border-box;" fr-original-style=" color: rgb(7, 41, 77);">Introduction</h3>Welcome to &ldquo;The Keys to Creating Sales with Email Marketing!&nbsp;The use of Email Marketing is a fantastic tool to build meaningful connections and drive business growth and to get people to know, like and trust you and your business. Leveraging Email Marketing effectively can open up a world of opportunities without the need for hefty advertising budgets.<h3 style="color: rgb(7, 41, 77); box-sizing: border-box;" fr-original-style=" color: rgb(7, 41, 77);">What is it?</h3>Results Mastery live is part of my commitment to helping small business owners to grow their business and create more sales.This is a weekly commitment throughout 2024, and I will be running different sessions each week. For example, LinkedIn, mastery, YouTube, mastery website, mastery, and so on.<h3 style="color: rgb(7, 41, 77); box-sizing: border-box;" fr-original-style=" color: rgb(7, 41, 77);">Why is it important?</h3>Together, we&rsquo;ll unlock the key principles that will not only elevate your profile but also enhance your ability to attract, engage, and convert leads into valuable clients. From optimising your profile for maximum visibility to crafting compelling content that resonates with your audience, we&rsquo;ll cover the spectrum of techniques that will set you apart in the crowded digital landscape.<h3 style="color: rgb(7, 41, 77); box-sizing: border-box;" fr-original-style=" color: rgb(7, 41, 77);">Why Steve?</h3>Steve has 28 years of experience, advising small businesses on how to grow. For the last 25 years, he has used Email Marketing and has sent out which are with thousands of emails during that time.He is the author of four books on marketing and is a keynote speaker all over the world including Singapore, Dubai, Abu Dhabi, Saudi Arabia, Australia, Switzerland, Canada and USA.<h3 style="color: rgb(7, 41, 77); box-sizing: border-box;" fr-original-style=" color: rgb(7, 41, 77);">Why now?</h3>We are at the start of a new year and there has never been a better time to start winning business with Email Marketing. Get ready to discover how to establish authentic connections, position yourself as an authority in your industry, and strategically navigate the nuances of Email Marketing to drive sales organically. Let&rsquo;s embark on this journey together, as we unravel the secrets behind leveraging the power of Email Marketing to create sales opportunities without breaking the bank.<h3 style="color: rgb(7, 41, 77); box-sizing: border-box;" fr-original-style=" color: rgb(7, 41, 77);">What do do now?</h3>Your success in Email Marketing starts here!&nbsp;<a href="https://us02web.zoom.us/meeting/register/tZYkdeitrTgpEtA8-_SRFWKPTfnn-hOwuAEq" style="color: rgb(0, 0, 0); user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;" fr-original-style=" color: rgb(0, 0, 0);">Book your free seat now!</a>

RESULTS Mastery Live – EMAIL Mastery 
The keys to a pot of gold that is sitting there waiting for you to ask for it
In this week’s RESULTS Mastery Live, we are going to discuss how to use email marketing to increase sales. In the dynamic landscape of commerce, where attention spans are fleeting and consumer engagement is paramount, leveraging the power of keeping in touch with client, former clients and prospects is a proven game-changer.
In this 45-minute event, we will embark on a journey exploring the strategies, insights, and practical tips that can elevate your business endeavours by harnessing the persuasive force of email marketing.
Join me as we unravel the secrets to capturing hearts, minds, and market share through the lens of compelling and strategic email marketing.
Introduction
Welcome to “The Keys to Creating Sales with Email Marketing! 
The use of Email Marketing is a fantastic tool to build meaningful connections and drive business growth and to get people to know, like and trust you and your business. Leveraging Email Marketing effectively can open up a world of opportunities without the need for hefty advertising budgets.
What is it?
Results Mastery live is part of my commitment to helping small business owners to grow their business and create more sales.
This is a weekly commitment throughout 2024, and I will be running different sessions each week. For example, LinkedIn, mastery, YouTube, mastery website, mastery, and so on.
Why is it important?
Together, we’ll unlock the key principles that will not only elevate your profile but also enhance your ability to attract, engage, and convert leads into valuable clients. From optimising your profile for maximum visibility to crafting compelling content that resonates with your audience, we’ll cover the spectrum of techniques that will set you apart in the crowded digital landscape.
Why Steve?
Steve has 28 years of experience, advising small businesses on how to grow. For the last 25 years, he has used Email Marketing and has sent out which are with thousands of emails during that time.
He is the author of four books on marketing and is a keynote speaker all over the world including Singapore, Dubai, Abu Dhabi, Saudi Arabia, Australia, Switzerland, Canada and USA.
Why now?
We are at the start of a new year and there has never been a better time to start winning business with Email Marketing. Get ready to discover how to establish authentic connections, position yourself as an authority in your industry, and strategically navigate the nuances of Email Marketing to drive sales organically. Let’s embark on this journey together, as we unravel the secrets behind leveraging the power of Email Marketing to create sales opportunities without breaking the bank.
What do do now?
Your success in Email Marketing starts here! Book your free seat now!

RESULTS Mastery Limited - Steve Mills Business Advisor

In this week’s RESULTS Mastery Live, we are going to discuss how to use email marketing to increase sales.

Email Marketing Training Event

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let&rsquo;s Do Marketing are here to help. This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve! 📅 Date: Tuesday 19th November&nbsp;🕒&nbsp;Time: 10am - 12pm📌 Location: Online Webinar <span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp; Cost: &pound;25PP&nbsp; What You&#39;ll Learn:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.</li><li fr-original-style="" style="box-sizing: border-box;">Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.</li><li fr-original-style="" style="box-sizing: border-box;">On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website&#39;s SEO success.</li><li fr-original-style="" style="box-sizing: border-box;">Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.</li><li fr-original-style="" style="box-sizing: border-box;">Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.</li><li fr-original-style="" style="box-sizing: border-box;">Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.</li></ul>&nbsp;Who Should Attend: Small Business Owners Content Creators Entrepreneurs Anyone Seeking to Enhance Digital Presence Let&rsquo;s demystify SEO and empower you to navigate the digital landscape with confidence.&nbsp;About the Host:&nbsp;Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing<img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 174px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape, can appear overwhelming and complicated for small business owners, but Let’s Do Marketing are here to help.

This 2-hour webinar breaks down the basics of SEO, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve!

Event details:
Time: 10am - 12pm
Location: Online (ZOOM)
Cost: £30pp

What You'll Learn:
Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.
Keyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.
On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website's SEO success.
Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.
Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimization, and crawlability.
Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.

Who Should Attend:
· Small Business Owners
Small Business Owners
Content Creators
Entrepreneurs
Anyone Seeking to Enhance Digital Presence

Let’s demystify SEO and empower you to navigate the digital landscape with confidence.




Meet the Host: 
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.





Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Let’s Do Business Group

Local SEO

Seo Copywriting

Website Design

Google Seo

In an era where online presence is a necessity, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike.

SE..whO Breaking down the basics of SEO

The SEO &amp; PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.
On this 2-day course, you'll learn a step-by-step process to becoming the most effective in optimising your digital marketing activity towards achieving those all-important top search engine rankings and increasing traffic to your website.
Topics covered:
<ul>
<li>Develop an integrated search marketing plan that maximises your SEO and PPC efforts</li>
<li>Create landing pages that will boost conversion rates for both SEO and PPC</li>
<li>Apply keyword analysis to optimise your site for SEO and make your PPC activity more effective</li>
<li>Ensure that growth is sustained in your targeted traffic</li>
<li>Identify, measure and act upon the KPIs that will help you boost your performance in search</li>
</ul>
Day 1: SEO
An introduction to SEO
<ul>
<li>Introduction to search marketing (basics)</li>
<li>How it works: Search Engine Optimisation</li>
<li>The evolving search engine landscape</li>
</ul>
Keyword research
<ul>
<li>Keyphrase analysis: its role in SEO</li>
<li>Keyphrase development: first steps</li>
<li>Keyphrase development: adding sophistication</li>
</ul>
Structural optimisation for SEO and its impact on web design
<ul>
<li>What search engines are doing: reprise</li>
<li>Site visibility</li>
<li>Reputation and redirection</li>
<li>HTML tags with impact on SEO</li>
</ul>
Content strategy and link building
<ul>
<li>The importance of links</li>
<li>Competitor informed link building</li>
<li>Link building through content</li>
<li>Link building through social networking</li>
</ul>
Setting objectives: selecting metrics
<ul>
<li>Setting search marketing objectives</li>
<li>Creating meaningful reports</li>
</ul>
Day 2: PPC
An introduction to PPC
<ul>
<li>Introduction to Pay Per Click Advertising</li>
<li>How it works</li>
</ul>
Keyword research
<ul>
<li>Keyphrase analysis: its role in PPC</li>
<li>Keyphrase development: first steps</li>
<li>Keyphrase development: adding sophistication</li>
</ul>
Adwords
<ul>
<li>Paid search</li>
<li>Leveraging relevance</li>
<li>Account structure</li>
<li>Basic campaign targeting</li>
</ul>
Advanced PPC marketing
<ul>
<li>Enhanced campaign techniques</li>
<li>Keywords and ads</li>
<li>Best practices: ads</li>
<li>Paid Search: bidding and budgeting</li>
</ul>
Retargeting
<ul>
<li>Search retargeting basics</li>
<li>The seven types of effective retargeting</li>
</ul>
Setting objectives: selecting metrics
<ul>
<li>Setting search marketing objectives</li>
<li>Creating meaningful reports</li>
</ul>

The SEO & PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.
On this 2-day course, you'll learn a step-by-step process to becoming the most effective in optimising your digital marketing activity towards achieving those all-important top search engine rankings and increasing traffic to your website.
Topics covered:
Develop an integrated search marketing plan that maximises your SEO and PPC efforts
Create landing pages that will boost conversion rates for both SEO and PPC
Apply keyword analysis to optimise your site for SEO and make your PPC activity more effective
Ensure that growth is sustained in your targeted traffic
Identify, measure and act upon the KPIs that will help you boost your performance in search
Day 1: SEO
An introduction to SEO
Introduction to search marketing (basics)
How it works: Search Engine Optimisation
The evolving search engine landscape
Keyword research
Keyphrase analysis: its role in SEO
Keyphrase development: first steps
Keyphrase development: adding sophistication
Structural optimisation for SEO and its impact on web design
What search engines are doing: reprise
Site visibility
Reputation and redirection
HTML tags with impact on SEO
Content strategy and link building
The importance of links
Competitor informed link building
Link building through content
Link building through social networking
Setting objectives: selecting metrics
Setting search marketing objectives
Creating meaningful reports
Day 2: PPC
An introduction to PPC
Introduction to Pay Per Click Advertising
How it works
Keyword research
Keyphrase analysis: its role in PPC
Keyphrase development: first steps
Keyphrase development: adding sophistication
Adwords
Paid search
Leveraging relevance
Account structure
Basic campaign targeting
Advanced PPC marketing
Enhanced campaign techniques
Keywords and ads
Best practices: ads
Paid Search: bidding and budgeting
Retargeting
Search retargeting basics
The seven types of effective retargeting
Setting objectives: selecting metrics
Setting search marketing objectives
Creating meaningful reports

Own Your Success

The SEO & PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.

The SEO & PPC Masterclass Workshop

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<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">
<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">
<div dir="ltr" style="color: rgb(31, 31, 31); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(31, 31, 31);">

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'>Explainer Video:

<iframe width="560" height="315" src="https://www.youtube.com/embed/I-lmMCXyzA8?si=ppw5z8XkrJwaocGt" title="YouTube video player" frameborder="0" allowfullscreen="" fr-original-style="" style="box-sizing: border-box;"></iframe>

<p style='margin: 0cm 0cm 0.0001pt; font-size: 15px; font-family: Calibri, "sans-serif"; color: var(--text); box-sizing: border-box;' id="isPasted" fr-original-style='margin:0cm;margin-bottom:.0001pt;font-size:15px;font-family:"Calibri","sans-serif";'> Empower Your Business with Video Editing Fundamentals

In today&#39;s digital landscape, video has become an indispensable tool for businesses of all sizes to reach a wider audience, build brand awareness, and drive sales. Our comprehensive beginner&#39;s video editing workshop has been designed specifically for business owners who want to get started with using video in their marketing.

What You&#39;ll Learn:

<ul fr-original-style="" style="box-sizing: border-box;">
<li value="1" fr-original-style="" style="box-sizing: border-box;">The Basics of Video Editing: Gain a solid understanding of essential video editing concepts, including terminology, editing tools and techniques, and software navigation.</li>
<li value="2" fr-original-style="" style="box-sizing: border-box;">Creating Compelling Video Content:&nbsp;Discover the secrets to producing engaging videos that capture attention, communicate your message effectively, and align with your brand identity.</li>
<li value="3" fr-original-style="" style="box-sizing: border-box;">Mastering Editing Techniques:&nbsp;Learn to use simple techniques that will make editing videos easier.</li>
</ul>

Workshop Benefits:

<ul fr-original-style="" style="box-sizing: border-box;">
<li value="1" fr-original-style="" style="box-sizing: border-box;">Gain the skills to create professional-looking videos without prior editing experience.</li>
<li value="2" fr-original-style="" style="box-sizing: border-box;">Learn how to effectively use video editing software to produce high-quality content.</li>
<li value="3" fr-original-style="" style="box-sizing: border-box;">Discover storytelling techniques and editing strategies to create engaging videos that resonate with your target audience.</li>
<li value="4" fr-original-style="" style="box-sizing: border-box;">Enhance your marketing efforts with compelling video content that drives brand awareness and sales.</li>
</ul>

Who Should Take This Workshop:

This workshop is ideal for business owners, entrepreneurs, and marketing professionals who want to incorporate video into their marketing strategies but lack prior editing experience.

Workshop Prerequisites:

<ul fr-original-style="" style="box-sizing: border-box;">
<li value="1" fr-original-style="" style="box-sizing: border-box;">A basic understanding of computers and the internet</li>
<li value="2" fr-original-style="" style="box-sizing: border-box;">A willingness to learn and practice new skills</li>
</ul>

Workshop Format:

This workshop is delivered online on Zoom.

Workshop Duration:

This workshop has been broken down into three sessions and runs over three weeks. Each session is run on a Friday from 12 to 2 PM so there is no information overload.

Don&#39;t miss out on this opportunity to empower your business with the power of video editing. Enrol in our beginner&#39;s video editing workshop today and start creating captivating videos that drive engagement, boost conversions, and elevate your business to new heights of success.
</div></div></div></div>

Explainer Video:


What You'll Learn:
The Basics of Video Editing: Gain a solid understanding of essential video editing concepts, including terminology, editing tools and techniques, and software navigation.
Creating Compelling Video Content: Discover the secrets to producing engaging videos that capture attention, communicate your message effectively, and align with your brand identity.
Mastering Editing Techniques: Learn to use simple techniques that will make editing videos easier.
Workshop Benefits:
Gain the skills to create professional-looking videos without prior editing experience.
Learn how to effectively use video editing software to produce high-quality content.
Discover storytelling techniques and editing strategies to create engaging videos that resonate with your target audience.
Enhance your marketing efforts with compelling video content that drives brand awareness and sales.
Who Should Take This Workshop:
This workshop is ideal for business owners, entrepreneurs, and marketing professionals who want to incorporate video into their marketing strategies but lack prior editing experience.
Workshop Prerequisites:
A basic understanding of computers and the internet
A willingness to learn and practice new skills
Workshop Format:
This workshop is delivered online on Zoom.
Workshop Duration:
This workshop has been broken down into three sessions and runs over three weeks. Each session is run on a Friday from 12 to 2 PM so there is no information overload.
Don't miss out on this opportunity to empower your business with the power of video editing. Enrol in our beginner's video editing workshop today and start creating captivating videos that drive engagement, boost conversions, and elevate your business to new heights of success.

Clockwork Eye Video

Video

Video Marketing

Video Creation

Mobile Video Production

Video Design

Video Production

Video Editing

Video & Mobile Marketing

This video editing workshop equips you with the essential skills to create professional-looking videos for your business, even if you've never edited before.

Beginner's Guide to Video Editing (Interactive Workshop)

Join us for a fun, friendly, and seriously useful networking event designed for business owners, creatives, and content-curious businesses who want to up their marketing game online.

Each session features a guest expert sharing tips and real-world insights on topics like video creation, SEO, design, and more – followed by relaxed networking where you can meet like-minded people, ask questions, and share your own experiences.

Whether you're a complete beginner or already posting content regularly, you'll leave with ideas you can use immediately – and maybe a few new contacts, too!

Creative Connections: Network, Learn & Create

Join us for an interactive workshop designed to help businesses at every stage of their journey, from start-up to small-to-medium enterprises (SMEs). Whether you're just getting started or looking to scale, this webinar will equip you with the insights, strategies, and tools needed to thrive in today's competitive market.

Event details:
Date: Tuesday 10th & Wednesday 11th June 2025
Time: 10:00am - 1:00pm
Location: Online (ZOOM)
For: Businesses based in Essex

No matter where you are on your business journey, this workshop will support you in navigating your:
Competitive Landscape: Understand how to identify your unique selling points (USPs) and differentiate yourself from competitors.
Business Model Options: Explore innovative ways to optimize your revenue streams and enhance profitability.
Marketing Effectiveness: Pinpoint the most effective channels for reaching your target audience and maximizing marketing ROI.
Scaling for Success: Learn how to create the right conditions to launch new products, services, and expand your business.
Unlock the tools to navigate your business challenges and scale with confidence!

About the host:
Ross Moran, Business Advisory Manager
Over two decades focusing on new venture creation and business transformation, Ross has worked in multiple finance, management, and technology roles within small and large organisations. Implementing new business models and developing a deep understanding of how technology process improvements intersect with business lifecycles and ecosystems has given Ross a unique perspective on most aspects of business including market research, new product development, raising finance, sales, marketing, and business transformation.



This workshop is provided courtesy of Backing Essex Business. Fully-funded by Essex County Council and delivered by Let’s Do Business Group. Backing Essex Business (Formerly Back to Business Essex) is here to support business growth across the county, promoting economic growth and creating jobs, by providing free business support, access to finance and training. This workshop is available to businesses within Essex, excluding Southend and Thurrock. 
For more information visit https: www.backingessexbusiness.co.uk
Please click here to see the Backing Essex Business Privacy Policy



Whether you're just getting started or looking to scale, this webinar will equip you with the insights, strategies, and tools needed to thrive in today's competitive market.

Navigating the Business Landscape: from Start Up to SME

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.&nbsp; In this 2-hour webinar, we will explore how email marketing can be a game-changer for your business, unravelling the secrets behind crafting compelling campaigns and how they seamlessly integrate into your overall marketing strategy.&nbsp; &nbsp; &nbsp;📅 Date: Tuesday 3rd December🕒&nbsp;Time: 10 am - 12 pm📌 Location: Online Webinar&nbsp;<span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp; Cost: &pound;25PP&nbsp;Throughout this webinar, we&#39;ll cover essential topics such as:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Building a Solid Foundation: Learn the fundamentals of email marketing, from creating subscriber lists to segmenting your audience for targeted messaging.</li><li fr-original-style="" style="box-sizing: border-box;">The Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and Unsubscribes.</li><li fr-original-style="" style="box-sizing: border-box;">Crafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.</li><li fr-original-style="" style="box-sizing: border-box;">Automation and Personalization: Explore the power of automation to streamline your email campaigns and the art of personalization to create a tailored experience for each recipient.</li><li fr-original-style="" style="box-sizing: border-box;">The Customer Journey: Learn how to utlise email marketing for more than just conversion. Nurture your customers and create touch points to improve customer engagement.</li><li fr-original-style="" style="box-sizing: border-box;">Analytics and Optimization: Learn how to track and interpret key metrics, identify areas for improvement, and optimize your campaigns for maximum impact.</li></ul> Get ready to revolutionize your approach to email marketing and unlock the full potential of email marketing for your business! &nbsp;About the Host:&nbsp; Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing<img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 197px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 197px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.

In this 2-hour webinar, we will explore how email marketing can be a game-changer for your business, unravelling the secrets behind crafting compelling campaigns and how they seamlessly integrate into your overall marketing strategy. 
Event details:
Time: 10 am - 12 pm
Location: Online (ZOOM)
Cost: £30pp
Throughout this webinar, we'll cover essential topics such as:
Building a Solid Foundation: Learn the fundamentals of email marketing, from creating subscriber lists to segmenting your audience for targeted messaging.
The Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and Unsubscribes.
Crafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.
Automation and Personalization: Explore the power of automation to streamline your email campaigns and the art of personalization to create a tailored experience for each recipient.
The Customer Journey: Learn how to utilise email marketing for more than just conversion. Nurture your customers and create touch points to improve customer engagement.
Analytics and Optimization: Learn how to track and interpret key metrics, identify areas for improvement, and optimize your campaigns for maximum impact.

Get ready to revolutionize your approach to email marketing and unlock the full potential of email marketing for your business!



Meet the Host: 
Stacey Pretty – Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.




Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Email Etiquette

Email Writing

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.


Achieving Email Excellence Strategies for Successful Email Marketing

Oldham

Module 8This module aims to develop knowledge from research activities to gain an understanding of international trade using Marketing , Social Media and how AI plays a role in International MarketingAgenda<ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Marketing</li><li fr-original-style="" style="box-sizing: border-box;">Reaching new Global opportunities</li><li fr-original-style="" style="box-sizing: border-box;">Understanding Cultural differences in International Marketing</li><li fr-original-style="" style="box-sizing: border-box;">Social Media</li><li fr-original-style="" style="box-sizing: border-box;">The role and how to implement good practice.</li><li fr-original-style="" style="box-sizing: border-box;">Digital Trade</li><li fr-original-style="" style="box-sizing: border-box;">Using AI as a digital Marketing Platform</li></ul>&nbsp;Examination: Certificate on completion and Pass on Multiple Choice Multiple choice questionnaire Credits: 1

Module 8
This module aims to develop knowledge from research activities to gain an understanding of international trade using Marketing , Social Media and how AI plays a role in International Marketing
Agenda
Marketing
Reaching new Global opportunities
Understanding Cultural differences in International Marketing
Social Media
The role and how to implement good practice.
Digital Trade
Using AI as a digital Marketing Platform
 
Examination:
Certificate on completion and Pass on Multiple Choice
Multiple choice questionnaire
Credits: 1

Export Unlocked Limited

International Business Management

Global Marketing

AI (Artificial Intelligence)

This module aims to develop knowledge from research activities to gain an understanding of international trade using Marketing , Social Media and how AI plays a role in International Marketing

INTERNATIONAL MARKETING- AI & SOCIAL MEDIA

Free Webinar: Master Your Smartphone Settings for Video CreationAre you a small business owner looking to enhance your visibility with professional videos?Join our free webinar to learn how to master the generic settings on any smartphone to create high-quality content.What You&#39;ll Learn:Camera Settings: Optimise resolution, frame rate, and focus.General Tips: Maximize your smartphone&#39;s built-in features for video creation.Why Attend?Practical, step-by-step guidance tailored for beginners.Expert insights from video production professionals.Interactive Q&amp;A to address your specific questions.Who Should Attend?Small business owners who want to improve their online presence and increase their visibility and sales.Entrepreneurs interested in video marketing.Register now &amp; unlock the full potential of your smartphone for video marketing and elevate your business visibility!

Free Webinar: Understand Your Smartphone Video Settings
Are you a small business owner looking to enhance your visibility with professional videos?
Join our free webinar to learn how to master the generic settings on any smartphone to create high-quality content.
What You'll Learn:
Camera Settings: Optimise resolution, frame rate, and focus.
General Tips: Maximize your smartphone's built-in features for video creation.
Why Attend?
Practical, step-by-step guidance tailored for beginners.
Expert insights from video production professionals.
Interactive Q&A to address your specific questions.
Who Should Attend?
Small business owners who want to improve their online presence and increase their visibility and sales.
Entrepreneurs interested in video marketing.
Register now & unlock the full potential of your smartphone for video marketing and elevate your business visibility!

Photography & Video

Film & Video

Join our free webinar to learn how to optimise the generic settings on any smartphone to create high-quality videos. Perfect for small business owners and entrepreneurs looking to boost their online presence with professional video content.

Smartphone Video Settings Explained (FREE Webinar)

An area that many small and new businesses struggle with is developing and defining their marketing approach. Creating a marketing strategy document is something every business owner should do before you start marketing your business. This document not only helps you discover your target market, your focus for messaging, and your strengths as a business, but it can become your ultimate marketing reference guide, keeping all your promotional material consistent, concise, and clear.&nbsp; In this 3-hour intensive webinar, we dive into the key areas of a marketing strategy document, breaking down its key sections, and equipping you with the knowledge and tools needed to go and craft your own!&nbsp;📅 Date: Tuesday 7th December&nbsp;🕒&nbsp;Time: 10am - 1pm📍 Venue: Online Webinar&nbsp;<span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp; Cost: &pound;30PP&nbsp;In this power-packed session, we will cover:<ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">What is Marketing Strategy?</li><li fr-original-style="" style="box-sizing: border-box;">Market Analysis</li><li fr-original-style="" style="box-sizing: border-box;">SWOT Analysis</li><li fr-original-style="" style="box-sizing: border-box;">Identifying Target Audiences</li><li fr-original-style="" style="box-sizing: border-box;">Analysing Competitor Landscape</li><li fr-original-style="" style="box-sizing: border-box;">Crafting Your Unique Value Proposition:</li><li fr-original-style="" style="box-sizing: border-box;">Defining Your Brand Identity</li><li fr-original-style="" style="box-sizing: border-box;">Creating Compelling Messaging</li><li fr-original-style="" style="box-sizing: border-box;">Choosing the Right Channels</li><li fr-original-style="" style="box-sizing: border-box;">Measuring Success with KPIs</li></ul>&nbsp;Get ready for an immersive learning experience that will transform the way you approach marketing strategy!&nbsp; About the Host:&nbsp; Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing<img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 219px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 219px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.

An area that many small and new businesses struggle with is developing and defining their marketing approach. Creating a marketing strategy document is something every business owner should do before you start marketing your business. This document not only helps you discover your target market, your focus for messaging, and your strengths as a business, but it can become your ultimate marketing reference guide, keeping all your promotional material consistent, concise, and clear. 

In this 3-hour intensive webinar, we dive into the key areas of a marketing strategy document, breaking down its key sections, and equipping you with the knowledge and tools needed to go and craft your own!
Event details:
Time: 10am - 12:30pm
Location: Online (ZOOM)
Cost: £35pp
In this power-packed session, we will cover:
What is Marketing Strategy?
Market Analysis
SWOT Analysis
Identifying Target Audiences
Analysing Competitor Landscape
Crafting Your Unique Value Proposition:
Defining Your Brand Identity
Creating Compelling Messaging
Choosing the Right Channels
Measuring Success with KPIs
 Get ready for an immersive learning experience that will transform the way you approach marketing strategy!



Meet the Host: 
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.




Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Marketing Plan

An area that many small and new businesses struggle with is developing and defining their approach to marketing. Creating a marketing strategy document is something every business owner should do before you start marketing your business.

Understanding and Developing a Marketing Strategy

<div style="color: rgb(0, 0, 0); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);">Want&nbsp;learn&nbsp;how to use social media to market your business effectively? Join this short course from&nbsp;Let&rsquo;s&nbsp;Do Marketing to learn how to create your social media strategy for success &ndash; and come away with the knowledge,&nbsp;skills&nbsp;and confidence to start connecting with your customers online!&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Get to know more about social media channels and what they can do for your business, how to use them effectively, as well as create award winning and&nbsp;eye catching&nbsp;content to resonate with your customers. Get a better understanding on tools and software to make your social media marketing a&nbsp;breeze, and&nbsp;learn more about the possibilities with Social Media Marketing.&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">&nbsp;📅 Date: Tuesday 14th January🕒&nbsp;Time: 10am - 12:30pm📌 Location: Online Webinar&nbsp;<span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp; Cost: &pound;25PP </div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">During this course,&nbsp;we&rsquo;ll&nbsp;cover:&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><ul fr-original-style="" style="box-sizing: border-box;"><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">The basics &ndash; understanding how marketing relates to social media and vice versa&nbsp;&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">The characteristics of each social media channel, how to&nbsp;determine&nbsp;which one is right for your business (or all of them!), as well as how to use the most popular channels Facebook,&nbsp;Instagram&nbsp;and LinkedIn&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Finding your customer online, and&nbsp;identifying&nbsp;ways to connect with and reach them&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Creating graphic design content using tools like Canva to capture the attention of customers on your news feed&nbsp;</li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;">Scheduling social media posts and content to make your life easier, with tools like Meta Business Suite, Buffer and more&nbsp;</li></ul></div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">&nbsp;</div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">As well a dedicated Q&amp;A session, where you can ask a social media expert any questions you have about your own social media strategy.&nbsp;</div>

Want learn how to use social media to market your business effectively? Join this short course from Let’s Do Marketing to learn how to create your social media strategy for success – and come away with the knowledge, skills and confidence to start connecting with your customers online! 

Get to know more about social media channels and what they can do for your business, how to use them effectively, as well as create award winning and eye catching content to resonate with your customers. Get a better understanding on tools and software to make your social media marketing a breeze, and learn more about the possibilities with Social Media Marketing. 
Event details:
Time: 10am - 1pm
Location: Online (ZOOM)
Cost: £35pp
During this course, we’ll cover: 
The basics – understanding how marketing relates to social media and vice versa
The characteristics of each social media channel, how to determine which one is right for your business (or all of them!), as well as how to use the most popular channels Facebook, Instagram and LinkedIn
Finding your customer online, and identifying ways to connect with and reach them
Creating graphic design content using tools like Canva to capture the attention of customers on your news feed
Scheduling social media posts and content to make your life easier, with tools like Meta Business Suite, Buffer and more
Developing a social media Strategy

As well a dedicated Q&A session, where you can ask a social media expert any questions you have about your own social media strategy. 




Meet the Host:
Kerry Madge | Marketing Executive, Let's Do Marketing


Kerry Madge is a dynamic Marketing Executive at Let's Do Marketing, bringing nearly six years of diverse experience collaborating with businesses of all sizes. Holding a BA in Marketing Management, Kerry excels in social media advertising, graphic design, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualise and achieve their overarching goals.



Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Social Media Management

Want learn how to use social media to market your business effectively? Join this short course from Let’s Do Marketing to learn how to create your social media strategy for success – and come away with the knowledge, skills and confidence to start connecting with your customers online! 


Introduction to Social Media Marketing

<ul fr-original-style=" color: rgb(74, 74, 74);" id="isPasted" style="color: rgb(74, 74, 74); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Classes:&nbsp;Groups</li><li fr-original-style="" style="box-sizing: border-box;">Background:&nbsp;All</li><li fr-original-style="" style="box-sizing: border-box;">Duration: 4 months + 3 months of Virtual Internship&nbsp;</li><li fr-original-style="" style="box-sizing: border-box;">Language:&nbsp;English/Italian</li><li fr-original-style="" style="box-sizing: border-box;">Online and On-Campus (upon request)</li></ul>Welcome to our Business School section, where you will find valuable details about our new online professional Diploma in Digital Marketing Management&nbsp;for professionals and companies.Marketing plays an essential role in the business world, becoming more demanding and competitive. This Master&#39;s will provide you with a digital marketing profession and&nbsp;new skills to apply on the job.&nbsp;This Master&#39;s also includes a&nbsp;Business English course to learn specific terminology of your particular field (like Hospitality, Finance, Bank, Insurance, Marketing). You will get your&nbsp;double&nbsp;Diploma in Digital Marketing Management and Business English at the end of the course after a short test.&nbsp;NO IELTS is required for this Program. It is essential to have an intermediate knowledge of English to attend this program.You will also have 2 hours of classes for Free to understand your specific needs and help you achieve better goals and results in your company or your university career.&nbsp;<h4 fr-original-style=" color: rgb(244, 121, 44);" style="color: rgb(244, 121, 44); box-sizing: border-box;">Key features</h4><ul fr-original-style=" color: rgb(74, 74, 74);" style="color: rgb(74, 74, 74); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">High-level training for employees on basics and digital marketing topics</li><li fr-original-style="" style="box-sizing: border-box;">Develop new approaches and techniques for all employees by using interactivity</li><li fr-original-style="" style="box-sizing: border-box;">Business English course included</li><li fr-original-style="" style="box-sizing: border-box;">Experienced team</li><li fr-original-style="" style="box-sizing: border-box;">Accredited CPD Program</li><li fr-original-style="" style="box-sizing: border-box;">No IELTS Required</li><li fr-original-style="" style="box-sizing: border-box;">Virtual Internship in multinational companies with a tailored training program (3/4 months)</li><li fr-original-style="" style="box-sizing: border-box;">Flexible payments up to 6 months, 0% interest rate.</li><li fr-original-style="" style="box-sizing: border-box;">4 Intakes per year (October, January, March, and June)</li><li fr-original-style="" style="box-sizing: border-box;">Free trial&nbsp;class</li><li fr-original-style="" style="box-sizing: border-box;">Free Tablet (only for selected bundles)</li></ul><h4 fr-original-style=" color: rgb(244, 121, 44);" style="color: rgb(244, 121, 44); box-sizing: border-box;">List of Documents required</h4><ul fr-original-style=" color: rgb(74, 74, 74);" style="color: rgb(74, 74, 74); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Completed Application Form</li><li fr-original-style="" style="box-sizing: border-box;">Copies of your qualifications</li><li fr-original-style="" style="box-sizing: border-box;">Copy of your ID/Passport</li><li fr-original-style="" style="box-sizing: border-box;">A copy of your CV in English</li></ul><h4 fr-original-style=" color: rgb(244, 121, 44);" style="color: rgb(244, 121, 44); box-sizing: border-box;">Eligibility requirements</h4><ul fr-original-style=" color: rgb(74, 74, 74);" style="color: rgb(74, 74, 74); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Intermediate Level of English</li><li fr-original-style="" style="box-sizing: border-box;">Diploma or Bachelor&#39;s Degree</li><li fr-original-style="" style="box-sizing: border-box;">Any work experience (if in Marketing it would be a great advantage, but it is not mandatory)</li></ul><h4 fr-original-style=" color: rgb(244, 121, 44);" style="color: rgb(244, 121, 44); box-sizing: border-box;">Virtual Internship features</h4><ul fr-original-style=" color: rgb(74, 74, 74);" style="color: rgb(74, 74, 74); box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Learn and work from the comfort of your home/office</li><li fr-original-style="" style="box-sizing: border-box;">Choose any sectors you prefer (Fashion, media, marketing, communication, IT, and more...)</li><li fr-original-style="" style="box-sizing: border-box;">Personal Coach for your training&nbsp;</li><li fr-original-style="" style="box-sizing: border-box;">Valid Certificate at the end of your Internship</li><li fr-original-style="" style="box-sizing: border-box;">More than 500 Host Companies (like Amazon, Carrefour, and more)</li><li fr-original-style="" style="box-sizing: border-box;">100% Job Placement&nbsp;</li><li fr-original-style="" style="box-sizing: border-box;">Duration: from 2 up to 4 months&nbsp;</li></ul><div fr-original-style="" style="box-sizing: border-box;"> </div><div fr-original-style="" style="box-sizing: border-box;">To find out more visit our website&nbsp;<a fr-original-style="" href="https://b-20britishschool.com/master-in-digital-marketing/" id="isPasted" style="user-select: auto; box-sizing: border-box; text-decoration: inherit; cursor: pointer;">https://b-20britishschool.com/master-in-digital-marketing/</a></div>

Classes: Groups
Background: All
Duration: 4 months + 3 months of Virtual Internship
Language: English/Italian
Online and On-Campus (upon request)
Welcome to our Business School section, where you will find valuable details about our new online professional Diploma in Digital Marketing Management for professionals and companies.
Marketing plays an essential role in the business world, becoming more demanding and competitive. This Master's will provide you with a digital marketing profession and new skills to apply on the job. 
This Master's also includes a Business English course to learn specific terminology of your particular field (like Hospitality, Finance, Bank, Insurance, Marketing). You will get your double Diploma in Digital Marketing Management and Business English at the end of the course after a short test. NO IELTS is required for this Program. It is essential to have an intermediate knowledge of English to attend this program.
You will also have 2 hours of classes for Free to understand your specific needs and help you achieve better goals and results in your company or your university career. 
Key features
High-level training for employees on basics and digital marketing topics
Develop new approaches and techniques for all employees by using interactivity
Business English course included
Experienced team
Accredited CPD Program
No IELTS Required
Virtual Internship in multinational companies with a tailored training program (3/4 months)
Flexible payments up to 6 months, 0% interest rate.
4 Intakes per year (October, January, March, and June)
Free trial class
Free Tablet (only for selected bundles)
List of Documents required
Completed Application Form
Copies of your qualifications
Copy of your ID/Passport
A copy of your CV in English
Eligibility requirements
Intermediate Level of English
Diploma or Bachelor's Degree
Any work experience (if in Marketing it would be a great advantage, but it is not mandatory)
Virtual Internship features
Learn and work from the comfort of your home/office
Choose any sectors you prefer (Fashion, media, marketing, communication, IT, and more...)
Personal Coach for your training
Valid Certificate at the end of your Internship
More than 500 Host Companies (like Amazon, Carrefour, and more)
100% Job Placement
Duration: from 2 up to 4 months
To find out more visit our website https://b-20britishschool.com/master-in-digital-marketing/

B&20 British School 

Online Marketing course for individuals, companies, professionals that want to succeed on the job and improve marketing skills. 

Master's Diploma in Digital Marketing Management

Professional Diploma in Digital Marketing 

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