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702 Marketing Manager courses

Diploma in Website Design & Planning

4.3(43)

By John Academy

Description: This course is perfect for someone who has the desire to design his own website. This will be a straightforward course which will upgrade your comprehension of web advancement apparatuses and systems. Points secured incorporate the fundamental instruments for web page advancement including HTML, Cascading Style Sheets (CSS), and Adobe Dreamweaver. It likewise will look at the useful strides expected to buy a website like enrolling a space name and picking a hosting account. To develop web planning skills you will have to know how to make an HTML page and include substance and pictures, connections, tables, and lists. You will get comfortable with utilizing textual style, foundation styles, and templates. This course will help you utilize Adobe Dreamweaver to make a website with HTML, CSS, JavaScript, and Flash. It will help you to comprehend naming traditions, list documents, welcome screen, graphical UI (GUI) and numerous more settings that are valuable while making a website effectively. The above and more lessons of the key elements of the web design and planning will be taught in this valuable diploma course. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through website designing People who have an interest in Website Design and Marketing and how to effectively communicate with their potential clients through the web. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in Website Design & Planning course will be very beneficial and helpful, especially to the following careers: Businessman Marketing and Promotions Specialists Marketing Managers Product Creators Sales Managers Sales and Promotions Specialists Top Executives And Much More! Diploma in Website Design & Planning How to Choose the Best Website Design for Your Business 01:00:00 What's in a Domain Suffix? 00:15:00 Website Design Terminology 01:00:00 CSS Explained 00:30:00 Website Designs with Staying Power 00:15:00 How Can I Build my Website for Free 00:30:00 Six Steps to Website Design for Beginners 01:00:00 Dreamweaver or CoffeeCup for Website Design 01:00:00 Using Dreamweaver to Create your Site Layout 00:30:00 Three Crucial Steps to Creating Your Website 00:15:00 Dos and Don'ts of Website Creation 00:30:00 SEO Basics for Effective Website Design 00:15:00 Ideas for Your Internet Business Website Design 01:00:00 Immediately Applicable Design Tips for a User-Friendly Website 00:30:00 6 Reasons to Create a Website 00:15:00 Common Website Design Mistakes 00:30:00 Too Much or Too Little 00:15:00 Why Successful Website Development Does Not Stop at Design 00:15:00 Ideas for Your Personal Website Design 01:00:00 How to Create a Social Networking Website to Enhance your Business 01:00:00 Tips for Designing an Affiliate Website 00:15:00 How to Use WordPress for your Website 00:15:00 Top 14 Reasons to Create a Blog 00:30:00 Tips for Designing a Successful Blog 01:00:00 More Tips for Designing a Successful Blog 00:30:00 Mock Exam Mock Exam-Diploma in Website Design & Planning 00:20:00 Final Exam Final Exam-Diploma in Website Design & Planning 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Diploma in Website Design & Planning
Delivered Online On Demand14 hours 55 minutes
£25

Professional Certificate Course in Consumer Behavior Principles in the Tourism and Hospitality Industry in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

This course delves into the intricate dynamics of consumer behavior within the vibrant domain of tourism and hospitality. It explores the psychology behind consumer choices and equips learners with insights into contemporary trends and adaptive strategies in this industry. This course equips learners with insights into the intricate dynamics of consumer decision-making, theories guiding consumer behavior, and the evolving landscape of consumer trends within tourism and hospitality sectors. By examining adaptive strategies, students gain an understanding of agile business models tailored to meet consumer demands and market shifts. After completing this course, you will be able to: Critically Analyse Consumer Behaviour. Learn Theories of Consumer Behaviour such as: Theory of Reasoned Action. Theory of Planned Behaviour. Motivation-need Theory. Impulse Buying. Analyse Contemporary Trends in Consumer Behaviour in the Tourism and Hospitality Industry. Understand How Tourism and Hospitality Businesses Have Adapted to Changes in Consumer Behaviour. Explore Agile Business Strategies in Tourism and Hospitality. "Consumer Behavior Principles in Tourism and Hospitality" explores how customer choices and preferences impact the industry. It covers consumer psychology, decision-making processes, and market trends shaping service offerings and experiences in tourism and hospitality sectors. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. The Principles of Consumer Behaviour in the Tourism and Hospitality Industry Self-paced pre-recorded learning content on this topic. Consumer Behavior Principles in the tourism and hospitality industry Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be an added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. · Hospitality Managers· Tourism Marketing Professionals· Tourism Industry Professionalism· Customer Experience Managers· Customer Experience Enhancement· Hospitality and Tourism Management Strategies· Market Researchers· Strategic Marketing Management Specialization· Marketing Analytics Specialization· International Marketing Specialization Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Consumer Behavior Principles in the Tourism and Hospitality Industry in London 2024
Delivered Online On Demand14 days
£23

Diploma in Mastering Web Traffic

4.3(43)

By John Academy

Description: In this modern age, the web is the place you should be marketing at. Whether you are offering something or simply blogging about your thoughts, you should be aiming to accomplish something to build web activity to your web page. There are various ways in which you can do this and this course will be able to teach you on what you have to do to build web movement. A standout amongst the most widely recognized things you will know is the SEO or Search Engine Optimisation, and keeping that this is something that you need to remember as the main priority, there are various different things that you can likewise consider. The course is perfect for those who wish to make an online business, yet do not have the right skills or information to do so. This course will show you how to master the web traffic concept. It will help you comprehend the usefulness of a site, show you how to appropriately transfer web-accommodating records to the web, and how to utilise the right tools to effectively transfer your site on the web. Comprehend imperative ideas, for example, picking the right space name and how to have your record. You will likewise learn new methods on the best way to profit from your online web business in this diploma course. Who is the course for? Online marketers and professionals who want to master web traffic. People who have an interest in mastering web traffic. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in Mastering Web Traffic will be very beneficial and helpful, especially to the following careers: Bloggers Marketing and Promotions Specialists Marketing Managers Sales Managers Sales and Promotions Specialists Top Executives And Much More! Chapter-1 Increase Traffic to Your Website 01:00:00 Chapter-2 Web Content 01:00:00 Chapter-3 Don't Send Newsletters 01:00:00 Chapter-4 Become a Community Member 00:30:00 Chapter-5 Get Experts to Write Articles 01:00:00 Chapter-6 Use Tracking Software 01:00:00 Chapter-7 Use Keyword Tools 01:00:00 Chapter-8 Copy Others 01:00:00 Chapter-9 Focus on the Popular Portions of Your Site 01:00:00 Chapter-10 Give Freebies 00:15:00 Chapter-11 Advertise! 01:00:00 Chapter-12 Build a Brand 01:00:00 Chapter-13 The Right Software is Essential 00:15:00 Chapter-14 Optimize Content 01:00:00 Chapter-15 Meta-tags 01:00:00 Chapter-16 Blog 00:15:00 Chapter-17 Hold off on Comments 00:30:00 Chapter-18 Have a sitemap 00:30:00 Chapter-19 High Traffic Days 00:15:00 Chapter-20 Use Online Communities 00:30:00 Chapter-21 Be Patient 01:00:00 Chapter-22 Be Nice 00:30:00 Chapter-23 Conclusion 01:00:00 Mock Exam Mock Exam- Diploma in Mastering Web Traffic 00:20:00 Final Exam Final Exam- Diploma in Mastering Web Traffic 00:20:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Diploma in Mastering Web Traffic
Delivered Online On Demand18 hours 10 minutes
£25

Diploma in Real Estate Business

4.3(43)

By John Academy

Description: There is a set of right strategies in life and it makes no difference when it comes to real estate investments.If you are new in this industry, this course will give you a great insight of how this kind of investment really works.This course is for the Real Estate business enthusiast and it is a well-designed preparation package for the real estate business. You will learn what exactly it means to invest in real estate. This course covers various aspects of real estate business including the important strategies, techniques, challenges, risks and qualities involved in the business. It gives a review of the law, examination and business, and a more inside and out investigation of offers operator standards and practices. Now that you are already decided that you want to become an expert in Real Estate, however, you still require a bit of assistance to start creating one. The good news is that this course will surely help you in that. It is difficult to begin a new line of business especially with a new one, yet it doesn't need to be excessively impossible either. All you truly need is the correct counsel to help you make sense of where to begin. That is the reason this course has been made for. This diploma course is for you as you will be able to take in the skills and knowledge required in real estate business and to become successful.This will be your guide for your own and/or run a successful real estate business. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become successful in real estate People who have an interest in Real Estate and how to become successful on this Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in Real Estate Business Course will be very beneficial and helpful, especially to the following careers: Businessman Marketing and Promotions Specialists Marketing Managers Product Creators Sales Managers Sales and Promotions Specialists Top Executives And Much More! Real Estate What Is Real Estate Investing? 00:30:00 Basic Rental Properties 00:30:00 Why invest in property? 00:30:00 Investment After Brexit 00:15:00 Recent Housing Market Developments 00:15:00 Managing Client Expectation 00:15:00 Best Practices of Customer Service 00:15:00 Customer Life Cycle 00:15:00 Tenant Retention 00:30:00 Real Estate Marketing 00:30:00 Real Estate Business The Art of Real Estate Investments 00:45:00 Things to Consider Before Investing in Real Estate 00:45:00 Simple Techniques of Investing in Real Estate 01:30:00 Risks Involved in Real Estate Investment 00:45:00 The Main Challenges Facing Real Estate Investors 00:30:00 Qualities of Successful Real Estate Investors 00:45:00 How to Succeed in Real Estate Investments 01:00:00 Wrapping Up 00:15:00 Legal System & Real Estate UK An Introduction to the UK legal system 00:15:00 Different Types of Investment Structures 00:15:00 Commercial Leases 00:15:00 Title & Registration 00:15:00 Finance in Real Estate 00:15:00 Investment Purchase Procedure 00:15:00 Acquisition Costs 00:15:00 Land Usage 00:15:00 Planning & Environment 00:15:00 Investment Structure & Key Legislations 00:15:00 Mock Exam Mock Exam- Diploma in Real Estate Business 00:20:00 Final Exam Final Exam- Diploma in Real Estate Business 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Diploma in Real Estate Business
Delivered Online On Demand13 hours 10 minutes
£25

Diploma in Social Media Marketing

4.3(43)

By John Academy

Description: Do you want to learn the most updated and latest trend on how to market your business?In this diploma course, you will be able to know the importance of social media marketing and why it is considered as one of the most effective marketing strategies. You will also learn how effectively you can market on social media by learning the required skills. This course has been designed to teach you the best strategies of social media marketing including effective planning, execution, glitches, managing, techniques etc. In today's existing modern technology and innovation, organisations require capable social media marketing techniques. In this course, you'll make sense of how to match markets to social procedures to advantageously build up your business. You'll use web based systems administration contraptions and stages to the arrangement, supervise, and overhaul social fights to propel advancement and position your picture in the overall electronic business focus. You'll make concentrated on the substance to begin a talk with various social gatherings. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Social Marketing. People who have an interest in Digital Social Marketing and how to effectively communicate and try promotion to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in Social Media Marketing will be very beneficial and helpful, especially to the following careers: Businessman Digital Manager Marketing and Promotions Specialists Marketing Managers Product Creators Sales Managers Sales and Promotions Specialists Social Media Managers Top Executives And Many More! Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Diploma in Social Media Marketing 00:20:00 Final Exam Final Exam- Diploma in Social Media Marketing 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Diploma in Social Media Marketing
Delivered Online On Demand16 hours 40 minutes
£25

Business Administration and Branding Diploma

4.3(43)

By John Academy

Are basic leadership and critical thinking abilities your strong point? Do you like being able to create products and sell it? Do you know how to set goals clearly? Do you like managing your own business? If so, then this diploma course is for you. Description: Beginning your own business is an accomplishment in itself that you ought to be amped up for however it is just the beginning stage. The next thing you should know is to figure out how to make it become unique that will be recognised. In this course, you will be able to use the information about your business and what you can do to make it astounding. In this course, you will learn a few hints and thoughts for making your business emerge in the market. This will thus give you an edge over your competitions. Moreover, this course will set you up for a profession in a business administration condition where you will have the capacity to perform business-related exercises and in addition administration obligations viably. You will cover various scopes like Business Communication, Financial Accounting, Principles of Marketing, Human Resources and Project Management. Who is the course for? For employees, businessmen and entrepreneurs who are interested in upgrading their business administration skills Or anyone who are interested in leading and managing their own business. Entry Requirement: This course is available to all learners, of all academic backgrounds. However, it's more advantageous if you have an experience in management or business. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: This course will be useful and would be beneficial for the management occupations especially the following careers: Administrative Services Manager Advertising, Promotions and Marketing Managers Agricultural Managers Architectural and Engineering Managers Compensation and Benefits Managers Computer and Information Systems Manager Construction Managers Financial Managers Food Services Managers Human Resources Managers Industrial Production Managers Management Directors Medical and Health Managers Natural Sciences Managers And other Top Executives   Business Administration What is Business Administration? 00:30:00 Business and Organisations 00:15:00 Management of Business 00:30:00 Business Organization Perspectives 00:30:00 Decision Making 00:30:00 Approaches to Leadership 00:30:00 Branding Introduction 00:15:00 The Purple Cow 00:30:00 Try to be an Exceptionist 00:30:00 Make Yourself Well Recognised Before Your Customers 00:30:00 Wow Your Customers 00:30:00 Develop a Personal Style 00:30:00 Use Creative Imageries to Catch the Attention 00:30:00 Be a Traditionalist, Not a Fad Chaser 00:15:00 Bringing Out the Purple Cow in Your Business 00:30:00 Conclusion 00:15:00 Branding Niche What Is Branding 00:30:00 Research Your Topic Thoroughly 00:30:00 Let People Know Who You Are: Distinguish Yourself 01:00:00 Represent Yourself 00:30:00 Networking With Social Media 01:00:00 Use Videos 00:30:00 Offer Training Courses 00:30:00 Provide Quality Material And Customer Service 00:30:00 Live And Breathe Your Brand 00:30:00 How Not Branding Can Spell Disaster 00:15:00 Social Media Branding Defining the Terms 00:30:00 Building Your Social Media Branding Strategy 00:15:00 Identifying Your Social Media Audience 00:15:00 The Key Social Media Platforms 00:30:00 Creating Brand-Focused Messages 00:30:00 Developing a Communication Strategy 00:30:00 Mock Exam Mock Exam-Business Administration and Branding Diploma 00:20:00 Final Exam Final Exam-Business Administration and Branding Diploma 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Business Administration and Branding Diploma
Delivered Online On Demand15 hours 55 minutes
£25

Professional Certificate Course in Fundamentals of Branding in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

The aim of this course is to provide a comprehensive understanding of branding and how it can impact an organization's success. The course will cover the key concepts of brand identity, brand image, brand personality, brand positioning, and their differences. Additionally, the course will focus on brand objectives and their relationship with competitive strength and brand value. It will also delve into the concept of corporate reputation and its elements, along with brand association and sustainability. After the successful completion of the course, you will be able to learn about the following, Concept of Brand Identity, Brand Image and the main differences between them. Concept of Brand Personality, brand positioning and the main differences. Brand Objective. Relationship between Competitive strength and brand value. How brand value enhances organisational strength Concept of corporate reputation and its element. Concept of brand association and sustainability. This course provides a comprehensive understanding of branding concepts and strategies that are crucial for creating and maintaining a successful brand. The course covers key concepts, such as brand identity, brand image, brand personality, brand positioning, and the differences between them. Participants will also learn about brand objectives and how they relate to competitive strength and brand value. The course delves into the concept of brand identity and image and the significance of creating a consistent brand identity and image. It also explores the concept of brand personality and how it can be used to create a strong brand positioning. Additionally, the course covers the importance of corporate reputation and its elements and how it can affect brand value. This course provides a comprehensive understanding of branding concepts and strategies that are crucial for creating and maintaining a successful brand. The course covers key concepts, such as brand identity, brand image, brand personality, brand positioning, and the differences between them. Participants will also learn about brand objectives and how they relate to competitive strength and brand value. The course delves into the concept of brand identity and image and the significance of creating a consistent brand identity and image. It also explores the concept of brand personality and how it can be used to create a strong brand positioning. Additionally, the course covers the importance of corporate reputation and its elements and how it can affect brand value. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Fundamentals of Branding Self-paced pre-recorded learning content on this topic. Fundamentals of Branding Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing managers and executives Brand managers Product managers Advertising and PR professionals Business owners and entrepreneurs Sales and customer service professionals Market researchers Corporate communications professionals Digital marketing professionals Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Fundamentals of Branding in London 2024
Delivered Online On Demand14 days
£23

Web Development Intermediate Level

4.3(43)

By John Academy

[vc_row][vc_column][vc_column_text] Description: Want to design and develop user-friendly websites and web applications for business or your career? There are many reasons why people want to set up a website. Whether it's for their own personal utilisation or their company's, knowing the fundamentals of web design is an invaluable skill to have. This Web Development Intermediate Level Course teaches the essentials of front-end and back-end web development, taking you through three core areas. Designing a website without experience is risky business. To help you get started, this web Development course will teach the fundamental skills of a junior web developer. You will learn the importance of a content-rich website, get tips for creating a successful blog, and will be trained on the essentials of HTML, CSS and Javascript. You will also gain an insight into programming languages and server-side scripting. This course includes introductory training on two top web development tools; CoffeeCup and Dreamweaver, as well as step-by-step guidance on how to build a blog with WordPress. On completion, you will have the coding skills and confidence to apply your knowledge in the real world and will be job-ready to fast track your career as a full-stack developer. Who is the course for? Professionals and other businessmen who want to learn about web development People who have an interest in Website Development and how you could work into web designing and development industry Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Web Development Intermediate Level course will be very beneficial and helpful, especially to the following careers: Businessman Marketing and Promotions Specialists Marketing Managers Product Creators Programmers Sales Managers Sales and Promotions Specialists Top Executives Website Developer. [/vc_column_text][/vc_column][/vc_row] Basic Coding for Web Development HTML Basics 00:30:00 CSS Basics 01:00:00 Web Design & Development: HTML5, CSS3 and JavaScript 02:00:00 Web Development Basics What Are Niche Website? 01:00:00 The Role Of Visualization In Education 00:15:00 Identify Your Best Platform Or Software 01:00:00 Select A Web Host 01:00:00 Collect Your Site 00:15:00 Building A Content Rich Website 00:15:00 Build Backlinks 00:30:00 Use SEO, Multimedia And Social Sites 01:30:00 Use Analytics 01:00:00 Wrapping Up 00:15:00 Web Designing The Best Website Design for Your Business 01:00:00 What's in a Domain Suffixes 00:31:00 Website Design Terminology 01:00:00 CSS Explanation 01:00:00 Website Designs & Power Stations 01:00:00 How Can I Build my Website for Free 01:00:00 Six Steps to Website Design for Beginners 01:00:00 Dreamweaver or CoffeeCup for Website Design 01:00:00 Using Dreamweaver to Create your Site Layout 00:30:00 Three Crucial Steps to Creating Your Website 01:00:00 Dos and Don'ts of Website Creation9 01:00:00 SEO Basics for Effective Website Design 01:30:00 Ideas for Your Internet Business Website Design 01:00:00 Immediately Applicable Design Tips for a User-Friendly Website 01:00:00 6 Best Reasons to Create a Website 01:00:00 Common Mistakes in Website Design 01:00:00 Too Much or Too Little 00:30:00 Why Successful Website Development is Committed to Design 01:00:00 Ideas for Your Personal Website Design 01:00:00 How to Create a Social Networking Website to Enhance your Business 01:00:00 Tips for Designing an Affiliate Website 01:00:00 How to Use WordPress for your Website 01:30:00 Top 14 Reasons to Create a Blog 00:30:00 Tips for Designing a Successful Blog 00:30:00 More Tips Ahead 00:30:00 Mock Exam Mock Exam- Web Development Intermediate Level 00:30:00 Final Exam Final Exam- Web Development Intermediate Level 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Web Development Intermediate Level
Delivered Online On Demand34 hours
£25

Complete Online Course on Social Media for Business

4.3(43)

By John Academy

Description: Do you want to learn the best social media strategies to enhance your brand presence and attract new customers on all social media platforms? In this course, you will learn how to start a social media presence for your brand on various platforms, depending on targeting audience. You will learn how to automate your pages using automation tools. You will likewise explore different strategies that are necessary to enhance your online presence and much more. You will learn necessary skills, knowledge and information on social media campaign for your business.  Who is this course for? This course would be ideal for individuals who want to learn more about social media marketing. Digital Markers, Personal Assistance, Office Administrators, Office Managers, Marketing Executives, Marketing Assistants, Business Development Managers can benefit from this course. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career path: The Complete Online Course on Social Media for Business would be beneficial for the following careers: Digital Marketer (Digital Marketing Executive) Social Media Consultant Marketing Executives Advertising Sales Executive Marketing Managers Business Development Managers. Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Social Media Management for Business Module One - Getting Started 00:30:00 Module Two - What is Social Media? 00:30:00 Module Three - Defining Your Social Media Policy (I) 00:15:00 Module Four - Defining Your Social Media Policy (II) 00:30:00 Module Five - Creating a Living Document 00:30:00 Module Six - Keeping an Eye on Security 00:30:00 Module Seven - Rules to Follow When Posting (I) 00:30:00 Module Eight - Rules to Follow When Posting (II) 00:30:00 Module Nine - Benefits of Social Media 00:30:00 Module Ten - The Pitfalls of Social Media 00:30:00 Module Eleven - Listen to Your Customers 00:30:00 Module Twelve - Wrapping Up 00:30:00 Activities 00:00:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Social Bookmarking Introduction To Social Bookmarking 00:30:00 The Essential Benefits Of Social Bookmarking 00:30:00 Way To Use Social Bookmarking Correctly 00:30:00 Make Money Social Bookmarking 01:00:00 Identify The Social Bookmarking Competitors 00:15:00 Tips To Avoid Wrapping Traps 00:15:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Complete Online Course on Social Media for Business 00:30:00 Final Exam Final Exam- Complete Online Course on Social Media for Business 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Complete Online Course on Social Media for Business
Delivered Online On Demand25 hours
£25

Project Management Diploma

4.3(43)

By John Academy

Project Management? Set Goals Clearly. Pay Attention. Lead purposefully. Learn how to become the best leader you could ever be with this Project Management Diploma Course! Description: We are offering you a high-quality comprehensive Diploma Course designed to help managers and potential leaders to be equipped with appropriate skills and knowledge of project management such as methodology, tool sets and documentation, project life cycle and other analysis. This course will also help you discover new and innovative sources of revenue through utilising these tools and knowledge. Furthermore, it will help you enhance your management and leadership skills for you to become an effective and efficient leader in your career. You will be equipped with great information on leadership skills as this will help you learn step by step, through the exact process developed to help people put an end to your struggles to become a leader. This course will surely make your management style work for you. Who is the course for? For employees who are aiming for a promotion, joining a team leader role for the first time or looking forward to becoming a top executive in project management. Or anyone who are interested in improving and honing their leadership potential. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be ages 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Project Management Diploma will be useful and would be beneficial for the management occupations especially the following careers: Project Manager Project Supervisor Administrative Services Manager Advertising, Promotions and Marketing Managers Management Directors Medical and Health Managers Natural Sciences Managers And other Top Executives. Project Management Diploma - Updated Version Introduction to Project Management 00:23:00 PMBOK and PMI 00:15:00 Global Project Management 00:40:00 Project Life Cycle 00:30:00 Time Management 00:41:00 Quality Management 00:22:00 Effective Planning & Scheduling 00:47:00 Human Resource Management 00:18:00 Performance Management 00:19:00 Talent Management 00:19:00 Organising Meeting and Conferences 00:29:00 Managing Resources 00:19:00 Change Management 00:24:00 Business Resilience and Crisis Management 00:18:00 Conflict Management 00:16:00 Stress Management 00:17:00 Communication Skills 00:26:00 Procurement & Purchasing Management 00:22:00 Risk Management 00:25:00 Project Management Diploma - Old Version Project Management Basics Introduction 01:00:00 Can You Manage Yourself Out Of A Paper Bag? 00:30:00 Setting the Stage for a Successful Project 01:00:00 The Importance of Developing and Managing A Budget 00:30:00 Taking Action - Execution of the Plan 01:00:00 Rules to Manage The Projects 01:00:00 Your Personality and Project Management Style 01:00:00 The Cycle of Decision Making 01:00:00 Getting Your Project Back On Track 01:30:00 Keeping It Moving Forward 01:00:00 Problems and Solutions in Project Management 01:00:00 Managing Projects Module One - Getting Started 00:30:00 Module Two - Key Concepts (I) 01:00:00 Module Three - Key Concepts (II) 01:00:00 Module Four - Initiation (I) 01:00:00 Module Five - Initiation (II) 01:00:00 Module Six - Planning (I) 01:00:00 Module Seven - Planning (II) 01:00:00 Module Eight - Planning Tools 01:00:00 Module Nine - Executing the Project 01:00:00 Module Ten - Maintaining and Controlling the Project 01:00:00 Module Eleven - Closing Out 01:00:00 Module Twelve - Wrapping Up 00:30:00 Scrum Master Training Introduction 01:00:00 Typical Scrum Timeline 01:00:00 Scrum Roles 01:00:00 Scrum Events 01:00:00 Scrum Artifacts 01:00:00 Summary 00:30:00 Reference Books SWOT Analysis 00:00:00 Gnatt Charts 00:00:00 Mock Exam Mock Exam- Project Management Diploma 00:20:00 Final Exam Final Exam- Project Management Diploma 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Project Management Diploma
Delivered Online On Demand35 hours
£25