851 Marketing Management courses

Explore the dynamic world of sales and marketing with a focus on the powerful tool of email marketing. Delve into essential concepts such as sales management, marketing strategies, and effective email campaigns. Gain insights into creating compelling sales strategies, harnessing the potential of email marketing, and understanding the intricate connection between sales and marketing. Learning Outcomes: Understand the fundamentals of sales and its role in business. Explore sales management techniques and principles. Gain insights into the core concepts of marketing and its strategies. Comprehend the relationship between sales and marketing. Learn about effective sales strategies and their implementation. Dive into the world of email marketing and its impact. Discover methods to create engaging and successful email campaigns. Understand the synergy between sales, marketing, and email marketing. Why buy this Sales and Marketing: Email Marketing?  Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Sales and Marketing: Email Marketing you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Sales and Marketing: Email Marketing course is ideal for Sales professionals aiming to enhance their marketing skills. Marketers interested in incorporating email marketing into their strategies. Business owners and entrepreneurs seeking effective sales and marketing approaches. Individuals looking to broaden their knowledge of sales and marketing techniques. Prerequisites This Sales and Marketing: Email Marketing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Marketing Coordinator - Average Earnings: £20,000 - £30,000 per year. Sales Representative - Average Earnings: £20,000 - £30,000 per year. Digital Marketing Specialist - Average Earnings: £25,000 - £40,000 per year. Sales and Marketing Manager - Average Earnings: £30,000 - £50,000 per year. Marketing Director - Average Earnings: £50,000 - £80,000 per year. Course Curriculum Introduction to Sales Sales Management- Part 1 01:00:00 Sales Management- Part 2 01:00:00 Sales Management- Part 3 01:00:00 Sales Management- part 4 01:00:00 Sales Management- Part 5 01:00:00 Sales Management- Part 6 01:00:00 Sales Management- Part 7 01:00:00 Sales Management Module One - Getting Started 00:30:00 Module Two - Understanding the Talk 01:00:00 Module Three - Getting Prepared to Make the Call 01:00:00 Module Four - Creative Openings 01:00:00 Module Five - Making Your Pitch 01:00:00 Module Six - Handling Objections 01:00:00 Module Seven - Sealing the Deal 00:30:00 Module Eight - Following Up 01:00:00 Module Nine - Setting Goals 01:00:00 Module Ten - Managing Your Data 00:30:00 Module Eleven - Using a Prospect Board 01:00:00 Module Twelve - Wrapping Up 00:30:00 Introduction to Marketing Module One - Getting Started 00:05:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 01:00:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Level 3 Diploma in Marketing- Activities 00:00:00 Sales and Marketing Defining Marketing 00:30:00 Recognising Trends 00:15:00 Doing Market Research 00:00:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Strategies Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Email Marketing Introduction and the Biggest Mistakes People Make With Email Marketing 00:06:00 Introduction to Course Tutor 00:15:00 What is email marketing all about? 00:04:00 Promotional Email 00:08:00 Value Email 00:10:00 Email Checklist 00:12:00 Autoresponder - Send a broadcast 00:14:00 Example Promotional Email 00:03:00 Testing the broadcast 00:02:00 Send the broadcast 00:04:00 How to add a pop up opt in 00:07:00 How to add a pop over opt in 00:13:00 Autoresponders 00:06:00 Free Trial Aweber 00:02:00 Create a New List 00:05:00 Turn off double opt in 00:03:00 Company Branding 00:05:00 Create an opt in box 00:10:00 Pop up box opt in 00:02:00 Blog 24 Follow up email series 00:13:00 Blog 25 Email test 00:17:00 The Benefits of the Internet 00:06:00 What are we trying to achieve 00:09:00 6 steps to a video opt in 00:11:00 End result 00:06:00 Next steps 00:05:00 Assignment Assignment - Sales and Marketing: Email Marketing 00:00:00

Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Master the essentials of effective Product Management with our comprehensive course. Whether you're a seasoned professional or new to the field, this course equips you with essential skills and knowledge to navigate every stage of a product's lifecycle. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In the Product Management course, learners will gain comprehensive knowledge and skills essential for successfully managing products throughout their lifecycle. They will understand how to develop new products effectively and create solid product plans. Marketing basics will be covered, enabling learners to develop strategies that enhance product visibility and appeal. Pricing strategies will be explored, helping learners grasp the intricacies of setting competitive prices. Channels management will be taught, showing learners how to effectively distribute products to reach target markets. Financial analysis skills will be honed, ensuring learners can assess product profitability and financial health. They will also learn about product lifecycle stages, enabling them to make informed decisions on product evolution and sustainability. Lastly, learners will understand the importance of analyzing product portfolios and classifying products based on market demands and business goals. This course equips learners with practical skills vital for successful product management in diverse business environments. Course Curriculum Module 01: Introduction to Product Management Module 02: New Product Development Module 03: Developing the Product Plan Module 04: Basics of Marketing for Products Module 05: Product Pricing Strategy Module 06: Channels Management Module 07: Financial Analysis for Product Management Module 08: Levels of a Product and Product Life Cycle Module 09: Product and Brand Portfolio Analysis Module 10: Product Classification Learning Outcomes: Understand the fundamentals of product development and management strategies. Create effective product plans aligned with business objectives and market needs. Implement product pricing strategies to maximize profitability and market competitiveness. Analyze financial data to make informed decisions in product management. Evaluate product life cycles and apply appropriate marketing strategies. Conduct portfolio analysis to optimize product and brand performance. CPD 10 CPD hours / points Accredited by CPD Quality Standards Product Management: Product Plan, Pricing, Marketing and Life Cycle 2:08:09 1: Module 01: Introduction to Product Management 09:27 2: Module 02: New Product Development 13:24 3: Module 03: Developing the Product Plan 13:28 4: Module 04: Basics of Marketing for Products 11:21 5: Module 05: Product Pricing Strategy 13:06 6: Module 06: Channels Management 12:59 7: Module 07: Financial Analysis for Product Management 13:26 8: Module 08: Levels of a Product and Product Life Cycle 10:44 9: Module 09: Product and Brand Portfolio Analysis 15:04 10: Module 10: Product Classification 14:10 11: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced product management skills. Marketing managers interested in product strategy enhancement. Entrepreneurs aiming to develop and launch new products effectively. Graduates looking to specialize in product management roles. Individuals transitioning into product management careers. Career path Product Manager Marketing Analyst Brand Strategist Market Research Analyst Business Development Manager Pricing Analyst Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

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Elevate your business acumen and unlock new career opportunities with our powerful Mini MBA & Business Studies Bundle. In today's competitive landscape, professionals with solid business management and strategy foundation are in high demand. With an average yearly salary exceeding £40,000 in the UK, this bundle equips you with essential business knowledge and offers the potential for lucrative career growth. Our exclusive bundle combines two powerhouse courses - Mini MBA and Business Studies. These courses provide a well-rounded understanding of business principles, strategic management, marketing strategies, financial analysis, and more. Take advantage of this valuable opportunity to boost your career and unlock endless business possibilities. Each courses in this bundle holds a prestigious CPD accreditation, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This bundle promises not just education but an evolving learning experience. Engage with this extraordinary collection, and prepare to enrich your personal and professional development. Immerse yourself in these diverse, enthralling subjects, each designed to fuel your curiosity and enhance your knowledge. Dive in now! The courses in this bundle include: Mini MBA Business Studies Learning Outcomes: Develop a comprehensive understanding of fundamental concepts, including strategic management, marketing, finance, and operations. Acquire critical analytical and problem-solving skills to make informed business decisions and drive organisational success. Gain knowledge of industry trends, market dynamics, and competitive strategies to navigate the ever-evolving business landscape. Enhance your leadership abilities and develop effective communication and interpersonal skills to lead teams and collaborate with stakeholders. Master the art of financial analysis, budgeting, and forecasting to ensure sound financial management and drive business growth. Cultivate a strategic mindset and the ability to identify and capitalise on business opportunities while managing risks. Mini MBA & Business Studies Bundle equips you with the essential knowledge and skills required to thrive in the competitive business landscape; this bundle offers a gateway to lucrative career opportunities. The Mini MBA course provides a condensed yet comprehensive overview of fundamental business principles and practices. You'll gain a solid foundation in essential business disciplines, from strategic management and marketing to finance and operations. Explore the intricacies of business decision-making, develop effective strategies, and understand the factors driving successful business operations. This course is designed to provide you with the knowledge and skills necessary to navigate the complexities and make informed decisions. In the Business Studies course, you'll delve deeper into the multifaceted business world. Gain a detailed understanding of various functional areas, including marketing, finance, human resources, and operations. Analyse market trends, explore the principles of financial analysis and develop critical thinking skills to solve complex challenges. This course will equip you with the tools and insights needed to thrive in a competitive business environment and make a meaningful impact in your chosen industry. Enrol in our bundle today and fast-track your business career. Whether you're an aspiring entrepreneur, a recent graduate eager to kickstart your journey, or a seasoned professional seeking to enhance your skill set, this bundle provides the knowledge and expertise you need to thrive. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The target audience for the course is: Aspiring entrepreneurs seeking to develop a strong foundation in this field. Recent graduates aim to enhance their employability and kickstart their careers in the business sector. Professionals are looking to advance their business knowledge and skills for career progression. Business owners and managers seek to refine their strategic thinking and decision-making abilities. Individuals are interested in exploring the business world and comprehensively understanding its various facets. Career path Some of the career paths related to this field are: Business Analyst: £30,000 - £60,000 per year Marketing Manager: £35,000 - £70,000 per year Financial Analyst: £35,000 - £70,000 per year Operations Manager: £40,000 - £80,000 per year Business Development Manager: £40,000 - £100,000 per year Project Manager: £45,000 - £90,000 per year Chief Executive Officer (CEO): £80,000 - £200,000+ per year Certificates Certificate Of Completion Digital certificate - Included Certificate Of Completion Hard copy certificate - £9.99 Unlock your potential and showcase your accomplishments with our CPD Quality Standards certificates! Upon finishing your Mini MBA and Business Studies, you'll have the opportunity to obtain valuable proof of your achievement. For just £4.99, we'll send you a CPD Quality Standards PDF Certificate via email, or if you prefer, you can get a beautifully printed hardcopy certificate for £9.99 in the UK. If you're located internationally, don't worry! We offer a printed hardcopy certificate for £14.99, ensuring your success knows no boundaries. Grab your certificate and celebrate your success today!

Master the art of effective email marketing with our comprehensive course. From email list management to campaign optimisation, learn the strategies and techniques needed to drive results and boost engagement. Enrol now and take your digital marketing skills to the next level!

Unlock your potential in digital marketing with our Diploma Level 3 course. Master cutting-edge strategies, analytics, and tools to propel your professional career.

Master the art of digital marketing with our Advanced Digital Marketing Course. From SEO strategies to social media tactics, this comprehensive course equips you with the skills needed to excel in today's competitive online landscape. Perfect for marketers, entrepreneurs, and students alike. Enroll now and elevate your digital marketing expertise!

Course Overview: Effective communication is necessary for personal and professional success in today's fast-paced world. Our comprehensive Effective Communication Skills Diploma is ideal for enhancing your communication abilities and gaining a competitive edge in the job market.From formal and informal communication and the delicate art of body language to the intricate dynamics of representing your boss and company, this course comprehensively covers the spectrum of communication. It emphasises both traditional forms like written communication and electronic communication. Enrol in our Effective Communication Skills Diploma today and unlock the power of persuasion and connection for personal and professional success. Key Features of the Course: CPD Certificate: Upon completion, you'll receive a prestigious Continuing Professional Development (CPD) certificate, recognised globally for its credibility and value. 24/7 Learning Assistance: Our dedicated support team is available round the clock to assist you, ensuring an uninterrupted learning experience tailored to your needs. What You Will Learn: In our comprehensive course, you'll acquire essential communication skills for personal and professional success. You'll learn to navigate different communication styles, master verbal and non-verbal communication, deliver captivating presentations, contribute effectively in meetings, sharpen written communication, and harness technology for efficient digital communication. Additionally, you'll explore creating visually appealing graphics, presenting information concisely, representing superiors, and conveying their messages effectively. You'll also gain techniques for tactfully communicating your boss's decisions, providing support and collaboration, and building solid partnerships. Why Enrol in This Course: Top Reviewed Course: This course has received rave reviews from past participants, who have praised its suitability and effectiveness in improving communication skills. Recently Updated Content: Our course materials are regularly updated to ensure they align with the latest industry trends and best practices. Trending Skills: Effective communication skills are in high demand across industries, making this course a valuable addition to your professional profile. Requirements: No specific prerequisites or prior experience are required to enrol in this course. Whether you're a beginner or an experienced professional looking to polish your skills, this course is designed to accommodate learners at all levels. Career Path: Upon completion of this course, you'll be well-equipped for a range of communication-intensive professions, including: Marketing Manager (£40,000 - £60,000 per year) Human Resources Manager (£45,000 - £70,000 per year) Public Relations Specialist (£25,000 - £40,000 per year) Sales Executive (£20,000 - £35,000 per year) Project Manager (£40,000 - £65,000 per year) Customer Service Manager (£30,000 - £50,000 per year) Training and Development Specialist (£30,000 - £45,000 per year) Certification: Upon completing the Effective Communication Skills Diploma, you will receive a CPD certificate, internationally recognised for credibility and value. This certification will serve as a testament to your newfound expertise and dedication to mastering the art of communication. Enrol in our Effective Communication Skills Diploma today and unlock the power of persuasion and connection for personal and professional success. Course Curriculum 6 sections • 15 lectures • 02:16:00 total length •Identifying Basic Communication Techniques: 00:09:00 •Formal and Informal Communication: 00:02:00 •Describing Verbal and Non-verbal Communication: 00:04:00 •Understanding Body Language: 00:05:00 •Making Effective Presentations: 00:10:00 •Fundamentals of Productive Meetings: 00:08:00 •Written Communication: 00:13:00 •Electronic Communication: 00:19:00 •Creating Graphics for Business Communication: 00:04:00 •Communicating Static Information: 00:03:00 •Communicating Dynamic Information: 00:03:00 •Representing Your Boss and Company: 00:36:00 •Communicating Your Boss's Decisions: 00:03:00 •Supporting Your Boss and Colleagues: 00:04:00 •Building a Partnership with Your Boss: 00:13:00