Kickstart your career & boost your employability by helping you discover your skills, talents and interests with our special Digital Marketing for Beginners to Advanced Course. You'll create a pathway to your ideal job as this course is designed to uplift your career in the relevant industry. It provides professional training that employers are looking for in today's workplaces. The Digital Marketing Course is one of the most prestigious training offered at Study Hub and is highly valued by employers for good reason. This Digital Marketing Course has been designed by industry experts to provide our learners with the best learning experience possible to increase their understanding of their chosen field. This Digital Marketing Course, like every one of Study Hub's courses, is meticulously developed and well researched. Every one of the topics is divided into elementary modules, allowing our students to grasp each lesson quickly. At Study Hub, we don't just offer courses; we also provide a valuable teaching process. When you buy a course from Study Hub, you get unlimited Lifetime access with 24/7 dedicated tutor support. Learning Outcomes Grasp the essentials of digital marketing from foundational concepts to advanced strategies. Dive into the intricacies of launching and managing an online e-commerce store. Explore effective digital marketing strategies tailored for e-commerce businesses. Harness the power of affiliate marketing to amplify your online presence. Implement proven tips to significantly boost online sales for e-commerce ventures. Why choose this Digital Marketing for Beginners to Advanced course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Digital Marketing for Beginners to Advanced course for? Aspiring digital marketers eager to kickstart a successful online career. Business owners and entrepreneurs aiming to enhance their e-commerce presence. Marketing enthusiasts seeking a comprehensive understanding of digital strategies. Individuals looking to monetize e-commerce ventures through effective marketing. Anyone eager to unlock the secrets of successful digital marketing in the modern era. Career path Digital Marketing Specialist: £25,000 - £40,000 E-commerce Manager: £30,000 - £50,000 Affiliate Marketing Strategist: £28,000 - £45,000 Online Sales Consultant: £25,000 - £38,000 E-commerce Business Owner: Earnings vary based on business success Digital Marketing Director: £40,000 - £70,000 Prerequisites This Digital Marketing for Beginners to Advanced does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Digital Marketing for Beginners to Advanced was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction Digital Marketing Starting an Online ECommerce Store preview 00:06:00 Module 02: Digital Marketing Starting An Online Ecommerce Store Types Of E-Commerce Store 00:04:00 Types Of E-Commerce Business Models 00:04:00 What You Can Sell In An E-Commerce Store 00:03:00 Digital Marketing Strategies 00:04:00 Tips To Increase E-Commerce Online Sales 00:04:00 Incorporating Affiliate Marketing Into Your E-Commerce Business 00:04:00 Module 03: Digital Marketing Strategies To Market An E-Commerce Business Boost Product Visualisation 00:03:00 Three Main Purposes Of Any Product Video 00:03:00 Automate With Chatbots 00:05:00 Reduce Cart Abandonment 00:04:00 Use Retargeting Tactics 00:03:00 Module 04: Incorporating Affiliate Marketing Into Your E-Commerce Business Determine If An Affiliate Program Is Right For You 00:04:00 Find Publishers To Partner With 00:05:00 Review And Approved Publishers 00:04:00 Conduct Outgoing Review 00:04:00 Win New Customers With Referral Marketing 00:04:00 Module 05: Tips To Increase E-Commerce Online Sales Reach In Market Shoppers With Google Shopping Ads 00:03:00 Remarket To Them Display Ads 00:04:00 Turn Likes Into Sales With Shopping On Instagram 00:04:00 Instill Trust With Customer Reviews 00:03:00 Up Your Cross Selling Game With Pop Ups 00:04:00 Module 06: Types Of E-Commerce Business Models Drop Shipping 00:04:00 Wholesaling And Warehousing 00:04:00 Private Labelling And Manufacturing 00:04:00 White Leveling 00:03:00 Subscription 00:04:00 Module 07: Types Of E-Commerce Store Business To Business E Commerce 00:04:00 Business To Consumer E Commerce 00:05:00 Consumer To Consumer 00:04:00 Consumer To Business E Commerce 00:03:00 B2g - Government Or Public Administration 00:05:00 Module 08: What You Can Sell In An E-Commerce Store Identify Or Create Product That Solve A Problem 00:04:00 Find Product You And Other People Are Passionate About 00:05:00 Find Products With Branding Potential 00:04:00 Hop On Trends Early 00:04:00 Find Product That Fulfill Guilty E Pleasures 00:04:00 Module 09: Conclusion Review 00:04:00 Assignment - Digital Marketing for Beginners to Advanced 02:27:00 Assignment
Sharing & Networking - community fundraising & ‘in aid of’ events Session aimed at those working in community fundraising roles THIS SESSION WILL NOT BE RECORDED
Training - Grants Fundraising: preparing and prospecting Session aimed at charitable trusts, foundations and grants fundraisers FREE for HIGN members | £25 for non-members THIS SESSION WILL NOT BE RECORDED Capacity capped at 50 sign-ups. We will operate a waiting list if we reach this number, and may ask hospices with more than one sign-up to release places. Grants are the most significant source of income for small charities, but what are the key elements underlying a successful grants income stream? In this session we look at those foundational criteria essential to setting your organisation up for a win and tips how to find the best grants. This session is less appropriate for those with mature grant funding programmes. By the end of this session, we aim for you to: · Gain insight into the overall process of grants funding · Understand what fundraisers need to know before writing applications · See how to cost effectively find funders David describes himself as a “product of small charities”. A service user as a child, volunteer since his teenage years and now is helping to payback through training, mentoring and consultancy projects. He started a ranging career in fundraising in 2006, before maturing into a training and consultancy role with small charities some 12 years later. In early 2022, David joined the FSI and re-built their partnership training programme, carrying it forward in his own style with Triceratops Training after the closure of the previous charity. Most of our associate trainers, like David, were also training or consultancy associates for the FSI, NCVO, Lloyds Bank Foundation or DSC. David currently leads training programmes with Battersea Dogs & Cats Home, several funders, CVS and other sector infrastructure organisations across the UK.
Explore the dynamic world of sales and marketing with a focus on the powerful tool of email marketing. Delve into essential concepts such as sales management, marketing strategies, and effective email campaigns. Gain insights into creating compelling sales strategies, harnessing the potential of email marketing, and understanding the intricate connection between sales and marketing. Learning Outcomes: Understand the fundamentals of sales and its role in business. Explore sales management techniques and principles. Gain insights into the core concepts of marketing and its strategies. Comprehend the relationship between sales and marketing. Learn about effective sales strategies and their implementation. Dive into the world of email marketing and its impact. Discover methods to create engaging and successful email campaigns. Understand the synergy between sales, marketing, and email marketing. Why buy this Sales and Marketing: Email Marketing? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Sales and Marketing: Email Marketing you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Sales and Marketing: Email Marketing course is ideal for Sales professionals aiming to enhance their marketing skills. Marketers interested in incorporating email marketing into their strategies. Business owners and entrepreneurs seeking effective sales and marketing approaches. Individuals looking to broaden their knowledge of sales and marketing techniques. Prerequisites This Sales and Marketing: Email Marketing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Marketing Coordinator - Average Earnings: £20,000 - £30,000 per year. Sales Representative - Average Earnings: £20,000 - £30,000 per year. Digital Marketing Specialist - Average Earnings: £25,000 - £40,000 per year. Sales and Marketing Manager - Average Earnings: £30,000 - £50,000 per year. Marketing Director - Average Earnings: £50,000 - £80,000 per year. Course Curriculum Introduction to Sales Sales Management- Part 1 01:00:00 Sales Management- Part 2 01:00:00 Sales Management- Part 3 01:00:00 Sales Management- part 4 01:00:00 Sales Management- Part 5 01:00:00 Sales Management- Part 6 01:00:00 Sales Management- Part 7 01:00:00 Sales Management Module One - Getting Started 00:30:00 Module Two - Understanding the Talk 01:00:00 Module Three - Getting Prepared to Make the Call 01:00:00 Module Four - Creative Openings 01:00:00 Module Five - Making Your Pitch 01:00:00 Module Six - Handling Objections 01:00:00 Module Seven - Sealing the Deal 00:30:00 Module Eight - Following Up 01:00:00 Module Nine - Setting Goals 01:00:00 Module Ten - Managing Your Data 00:30:00 Module Eleven - Using a Prospect Board 01:00:00 Module Twelve - Wrapping Up 00:30:00 Introduction to Marketing Module One - Getting Started 00:05:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 01:00:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Level 3 Diploma in Marketing- Activities 00:00:00 Sales and Marketing Defining Marketing 00:30:00 Recognising Trends 00:15:00 Doing Market Research 00:00:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Strategies Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Email Marketing Introduction and the Biggest Mistakes People Make With Email Marketing 00:06:00 Introduction to Course Tutor 00:15:00 What is email marketing all about? 00:04:00 Promotional Email 00:08:00 Value Email 00:10:00 Email Checklist 00:12:00 Autoresponder - Send a broadcast 00:14:00 Example Promotional Email 00:03:00 Testing the broadcast 00:02:00 Send the broadcast 00:04:00 How to add a pop up opt in 00:07:00 How to add a pop over opt in 00:13:00 Autoresponders 00:06:00 Free Trial Aweber 00:02:00 Create a New List 00:05:00 Turn off double opt in 00:03:00 Company Branding 00:05:00 Create an opt in box 00:10:00 Pop up box opt in 00:02:00 Blog 24 Follow up email series 00:13:00 Blog 25 Email test 00:17:00 The Benefits of the Internet 00:06:00 What are we trying to achieve 00:09:00 6 steps to a video opt in 00:11:00 End result 00:06:00 Next steps 00:05:00 Assignment Assignment - Sales and Marketing: Email Marketing 00:00:00
Sharing & Networking - Regular giving fundraising programmes. Session aimed at those working in supporter care, individual giving and leadership roles. THIS SESSION WILL NOT BE RECORDED
Sharing & Networking - Newsletters Session aimed at those in marcomms roles THIS SESSION WILL NOT BE RECORDED
Sharing & Networking - Christmas tree recycling programmes. Session aimed at tree recycling fundraisers THIS SESSION WILL NOT BE RECORDED
Training & Networking - TikTok: time to get your Gen Z on! This session is suitable for mid to senior level fundraisers with strategic responsibility, either with or overseeing specialisms in individual giving and social fundraising, and for sole operators covering both comms and fundraising functions for their charities. Synopsis: Z are deemed a mystery to many of us. What are they passionate about? What makes them tick? And most importantly, how can you reach them, and turn them into loyal supporters? In this session, we’ll de-mystify this elusive group of donors, and look at strategies for how charities can and do successfully engage them. And as the name suggests, we’ll of course be looking at one of the world’s fastest growing channels, TikTok - and what your charity can do to add value, demonstrate impact and most importantly of all, inspire action amongst young people. Presented by Rebs Curtis-Moss: For the last fifteen years, Rebs has worked with some of the biggest charities in the UK and Scotland in a range of strategic digital engagement, social media and fundraising roles. Most recently, they’ve worked with the RNLI as Senior Social Media Manager, and with Shelter as their Social Media Manager. They now work as a Consultant, offering a wide range of consultancy, training and content creation services for charities of all sizes.
Presentation: Jail & Bail - a breakout success! Emma Farmer, events & corporate fundraiser at St John's Hospice will share all the details of their event. Session aimed at those working in corporate, community & events fundraising roles
Sharing & Networking - Thanking supporters Session aimed at all types of fundraiser. THIS SESSION WILL NOT BE RECORDED