167 Educators providing Marketing Analytics courses

The IMI Level 2 Award in MOT Testing (Classes 1 and 2) was developed with Driver and Vehicle Standards Agency (DVSA) to provide learners with the knowledge and skills required to perform the MOT Test Routine on mopeds and motorcycles.

https://www.transmedia.co.uk/course/google-google-analytics-introduction A true understanding of Google Analytics will help dramatically with your knowledge of what digital content your users engage with most and what web pages and app features provide the best results. It will help you to know who your audiences are, where your web traffic comes from and whether your online campaigns are delivering the results you expect. This one day, hands on course is designed for those with no previous experience of Google Analytics or those with experience of Universal Analytics and who now want to upgrade to GA4 and gain thorough knowledge of what GA4 can do and how it differs from prior versions. Topics covered include Introduction, the GA4 data model, the interface, Understanding the data, Reporting in GA4, How users engage with your content and Analysis techniques.

The Expand a Business to Other Countries course gives you the knowledge to grow your business beyond borders. You will learn how to research new markets, understand customers, plan strategies, and use marketing tools the right way. This course breaks down business expansion into easy steps, helping you think clearly and act smartly in global markets. It covers marketing, customer behaviour, branding, pricing, communications, and strategic planning. Course Curriculum ✓ Module 01: Basics of Marketing ✓ Module 02: The Marketing Process ✓ Module 03: Strategic Marketing ✓ Module 04: Marketing Environment ✓ Module 05: Market Segmentations ✓ Module 06: Consumer Buying Behaviour ✓ Module 07: Business Markets and Buying Behaviour ✓ Module 08: Marketing Research ✓ Module 09: Product Strategy ✓ Module 10: Branding Strategy ✓ Module 11: Product Life Cycle ✓ Module 12: Pricing Strategy ✓ Module 13: Marketing Channels ✓ Module 14: Integrated Marketing Communications ✓ Module 15: Advertising and Sales Promotion ✓ Module 16: Personal Selling and Public Relations ✓ Module 17: Direct and Digital Marketing ✓ Module 18: What is Marketing? ✓ Module 19: Common Marketing Types (I) ✓ Module 20: Common Marketing Types (II) ✓ Module 21: The Marketing Mix ✓ Module 22: Communicating the Right Way ✓ Module 23: Customer Communications ✓ Module 24: Marketing Goals ✓ Module 25: The Marketing Funnel ✓ Module 26: Marketing Mistakes (I) ✓ Module 27: Marketing Mistakes (II) ✓ Module 28: An Introduction to Strategic Planning ✓ Module 29: Development of a Strategic Plan ✓ Module 30: Strategic Planning for Marketing ✓ Module 31: Strategic and Marketing Analysis ✓ Module 32: Internal Analysis ✓ Module 33: External Analysis ✓ Module 34: Market Segmentation, Targeting and Positioning ✓ Module 35: Approaches to Customer Analysis ✓ Module 36: Approaches to Competitor Analysis Learning Outcomes Understand the key ideas behind marketing. Learn how the marketing process works. Study customer behaviour in different markets. Discover how to segment and target new markets. Explore product, pricing, and branding strategies. Create effective advertising and promotion plans. Understand how to use digital and direct marketing. Develop a strategic marketing plan for growth. Analyse competitors and customers clearly. Gain skills to enter international markets with confidence. Who is this course for? This course is ideal for business owners, entrepreneurs, and managers who want to grow their company in new countries. It also suits marketing professionals and students eager to learn how global markets work. If you plan to take your product or service to an international level, this course is for you. Eligibility Requirements You don’t need any formal experience to join. A basic interest in business or marketing is enough. This course is simple and clear, and anyone with a desire to grow a business can join. Career Path Once you finish this course, you can pursue roles such as marketing manager, global strategist, brand manager, or business development officer. You can also use these skills to grow your own business or help other companies enter new markets. This course opens doors in international business, trade, and marketing fields. (Learn more about this online course)