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90 Market Segmentation courses in London delivered On Demand

Level 2, 3, 4 Marketing : Strategic Planning

By Imperial Academy

Level 4 QLS Endorsed Course with FREE Certificate | CPD & CiQ Accredited | 120 CPD Points | Lifetime Access

Level 2, 3, 4 Marketing : Strategic Planning
Delivered Online On Demand
£100

Professional Certificate Course in Marketing Communication Strategy and Planning in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

The course Marketing Communication Strategy and Planning aims to provide participants with a comprehensive understanding of marketing communication principles and best practices. By the end of the course, participants should be able to develop and implement effective marketing communication strategies that align with business objectives, target the right audience, convey compelling messages, and generate measurable results. After the successful completion of the course, you will be able to learn about the following, Understand and apply the concept of Market Segmentation. Develop a Marketing Communications Plan. Understand the Marketing Communications Planning Framework. Understand the concept of Positioning and Repositioning. Understand the nature and application of Marketing Communication Theories. Marketing communication is an essential component of any successful business strategy. This course is designed to provide participants with a comprehensive understanding of marketing communication principles and best practices. Participants will learn how to develop and implement effective marketing communication strategies that align with business objectives and generate measurable results. The course Marketing Communication Strategy and Planning aims to provide participants with a comprehensive understanding of marketing communication principles and best practices. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing Communication Strategy and Planning Self-paced pre-recorded learning content on this topic. Marketing Communication Strategy And Planning Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Manager Communications Manager Public Relations Specialist Brand Manager Advertising Executive Social Media Manager Content Marketing Specialist Digital Marketing Manager Product Manager Sales Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Marketing Communication Strategy and Planning in London 2024
Delivered Online On Demand14 days
£37

Content Marketer

4.7(160)

By Janets

Register on the Content Marketer today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Content Marketer is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Content Marketer Receive an e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Content Marketer, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16.  Course Content Module 01: Introduction to Content Marketing Introduction to Content Marketing 00:17:00 Module 02: The Benefits of Content Marketing The Benefits of Content Marketing 00:37:00 Module 03: Content Marketing Strategy Development Content Marketing Strategy Development 00:18:00 Module 04: Content Marketing Tools and Tactics Content Marketing Strategy Development 00:18:00 Module 05: Strategic Planning for Marketing Strategic Planning for Marketing 00:12:00 Module 06: Strategic and Marketing Analysis Strategic and Marketing Analysis 00:14:00 Module 07: Content Management System (CMS) Content Management System (CMS) 00:27:00 Module 08: Basics of Content Management Systems Basics of Content Management Systems 00:26:00 Module 09: Search Engine Optimisation Search Engine Optimisation 00:23:00 Module 10: Market Segmentation, Targeting and Positioning Market Segmentation, Targeting and Positioning 00:16:00 Module 11: Basics of Copywriting Basics of Copywriting 00:37:00 Module 12: Eye-Catching Headlines Eye-Catching Headlines 00:28:00 Module 13: Attention-Grabbing Advertisements Attention-Grabbing Advertisements 00:29:00 Module 14: Essential Copywriting Skills Essential Copywriting Skills 01:07:00 Module 15: Measuring the Success of Your Content Marketing Measuring the Success of Your Content Marketing 00:40:00 Module 16: Business Analysis Planning and Monitoring Business Analysis Planning and Monitoring 00:27:00 Mock Exam Mock Exam- Content Marketer 00:20:00 Final Exam Final Exam- Content Marketer 00:20:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Content Marketer
Delivered Online On Demand7 hours 56 minutes
£25

Level 7 Advanced Diploma in Marketing

By Compliance Central

Marketing is like a magical potion - stir creativity, sprinkle strategy, and watch the brand enchant its audience, turning customers into fans and campaigns into legendary adventures. In the dynamic field of marketing, essential skills are vital for revenue growth. A well-rounded marketer excels in consumer behaviour analysis, strategic branding, and innovative communication. With expertise in market segmentation, product life cycles, and pricing dynamics, they navigate the evolving landscape. In a world of integrated campaigns and digital marketing, staying ahead requires mastering research techniques to transform insights into impactful strategies. Our Marketing course equips you for success, turning challenges into opportunities and ensuring brands not only survive but thrive in the competitive marketplace. Level 7 Advanced Diploma in Marketing Learning Outcomes: Analyse consumer behaviour to formulate effective marketing strategies and campaigns. Develop and implement comprehensive product and branding strategies for marketing success. Evaluate market segments and adapt marketing approaches for diverse audiences. Demonstrate proficiency in pricing strategies and product life cycle management. Utilise integrated marketing communications to enhance brand visibility and engagement. Apply advanced marketing research techniques to make informed strategic decisions. Execute direct and digital marketing initiatives for optimal business impact. Level 7 Advanced Diploma in Marketing Basics of Marketing The Marketing Process Strategic Marketing Marketing Environment Market Segmentations Consumer Buying Behaviour Business Markets and Buying Behaviour Marketing Research Product Strategy Branding Strategy Product Life Cycle Pricing Strategy Marketing Channels Integrated Marketing Communications Advertising and Sales Promotion Personal Selling and Public Relations Direct and Digital Marketing Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Learners will be able to achieve an endorsed certificate after completing the course as proof of their achievement. You can order the endorsed certificate for Free to be delivered to your home by post. For international students, there is an additional postage charge of £10. Endorsement The Quality Licence Scheme (QLS) has endorsed this course for its high-quality, non-regulated provision and training programmes. The QLS is a UK-based organisation that sets standards for non-regulated training and learning. This endorsement means that the course has been reviewed and approved by the QLS and meets the highest quality standards. Who is this course for? Aspiring marketers Professionals seeking skill enhancement Business owners aiming for strategic brand positioning Understanding consumer behaviour Mastering strategic branding Navigating market dynamics Marketing enthusiasts Seasoned professionals Entrepreneurs Equipping with tools for competitive success Transforming challenges into opportunities for business growth Requirements To enrol in this Level 7 Advanced Diploma in Marketing course, all you need is a basic understanding of the English Language and an internet connection. Career path Marketing Coordinator Avg Salary: £25,000 - £30,000 Digital Marketing Specialist Avg Salary: £30,000 - £40,000 Brand Manager Avg Salary: £40,000 - £50,000 Market Research Analyst Avg Salary: £30,000 - £40,000 Advertising Manager Avg Salary: £40,000 - £50,000 Marketing Director Avg Salary: £60,000 - £80,000 Chief Marketing Officer (CMO) Avg Salary: £80,000 - £120,000 Certificates CPD Accredited PDF Certificate Digital certificate - Included QLS Endorsed Hard Copy Certificate Hard copy certificate - Included CPD Accredited Hard Copy Certificate Hard copy certificate - £9.99 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

Level 7 Advanced Diploma in Marketing
Delivered Online On Demand12 hours
£129

Marketing and Commercial Management - Double Endorsed Certificate

By Imperial Academy

2 QLS Endorsed Course | CPD Certified | Free PDF + Hardcopy Certificates | 80 CPD Points | Lifetime Access

Marketing and Commercial Management - Double Endorsed Certificate
Delivered Online On Demand
£150

Marketing Strategies

By Compliance Central

Are you looking to enhance your Marketing Strategies skills? If yes, then you have come to the right place. Our comprehensive course on Marketing Strategies will assist you in producing the best possible outcome by mastering the Marketing Strategies skills. The Marketing Strategies is for those who want to be successful. In the Marketing Strategies, you will learn the essential knowledge needed to become well versed in Marketing Strategies. Our Marketing Strategies starts with the basics of Marketing Strategies and gradually progresses towards advanced topics. Therefore, each lesson of this Marketing Strategies is intuitive and easy to understand. Why would you choose the Marketing Strategies from Compliance Central: Lifetime access to Marketing Strategies materials Full tutor support is available from Monday to Friday with the Marketing Strategies Learn Marketing Strategies skills at your own pace from the comfort of your home Gain a complete understanding of Marketing Strategies Accessible, informative Marketing Strategies learning modules designed by expert instructors Get 24/7 help or advice from our email and live chat teams with the Marketing Strategies bundle Study Marketing Strategies in your own time through your computer, tablet or mobile device A 100% learning satisfaction guarantee with your Marketing Strategies course Curriculum Breakdown of the Marketing Strategies Course Module 01: An Introduction to Strategic Planning Module 02: Development of a Strategic Plan Module 03: Strategic Planning for Marketing Module 04: Strategic and Marketing Analysis Module 05: Internal Analysis Module 06: External Analysis Module 07: Market Segmentation, Targeting and Positioning Module 08: Approaches to Customer Analysis Module 09: Approaches to Competitor Analysis CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Marketing Strategies helps aspiring professionals who want to obtain the knowledge and familiarise themselves with the skillsets to pursue a career in Marketing Strategies. It is also great for professionals who are already working in Marketing Strategies and want to get promoted at work. Requirements To enrol in this Marketing Strategies, all you need is a basic understanding of the English Language and an internet connection. Career path The Marketing Strategies will enhance your knowledge and improve your confidence in exploring opportunities in various sectors related to Marketing Strategies. Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

Marketing Strategies
Delivered Online On Demand3 hours
£12

Business Marketing Training

4.9(27)

By Apex Learning

Tired of browsing and searching for a Business Marketing Training course you are looking for? Can't find the complete package that fulfils all your needs? Then don't worry as you have just found the solution. Take a minute and look through this extensive bundle that has everything you need to succeed. After surveying thousands of learners just like you and considering their valuable feedback, this all-in-one Business Marketing Training bundle has been designed by industry experts. We prioritised what learners were looking for in a complete package and developed this in-demand Business Marketing Training course that will enhance your skills and prepare you for the competitive job market. Also, our experts are available for answering your queries on Business Marketing Training and help you along your learning journey. Advanced audio-visual learning modules of these Business Marketing Training courses are broken down into little chunks so that you can learn at your own pace without being overwhelmed by too much material at once. Furthermore, to help you showcase your expertise in Business Marketing Training, we have prepared a special gift of 1 hardcopy certificate and 1 PDF certificate for the title course completely free of cost. These certificates will enhance your credibility and encourage possible employers to pick you over the rest. This Business Marketing Training Bundle Consists of the following Premium courses: Course 01: Strategic Planning and Analysis for Marketing Course 02: Sales and Marketing Skills Level 3 Course 03: Marketing Online Course Course 04: Lead Generation with Attraction Marketing for Business Course 05: Digital Marketing and Advertising Level 3 Course 06: Digital Marketing Business Tips Course 07: Social Media Marketing Training Course 08: Business Plan for Entrepreneours Course 09: Business Strategy Planning Course 10: Branding Fundamentals for New Business Course 11: Business Administration Level 3 Course 12: Start Your Own Business - Level 2 Certificate Course 13: Business Development Course 14: Business Law Enrol now in Business Marketing Training to advance your career, and use the premium study materials from Apex Learning. The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Business Marketing Training expertise and essential knowledge, which will assist you in reaching your goal. Curriculum: Module 1: An Introduction to Strategic Planning Module 2: Development of a Strategic Plan Module 3: Strategic Planning for Marketing Module 4: Strategic and Marketing Analysis Module 5: Internal Analysis Module 6: External Analysis Module 7: Market Segmentation, Targeting and Positioning Module 8: Approaches to Customer Analysis Module 9: Approaches to Competitor Analysis CPD 170 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Business Marketing Training bundle. Requirements Our Business Marketing Training course is fully compatible with PCs, Macs, laptops, tablets and Smartphone devices. Career path Having this Business Marketing Training expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included You will get the PDF Certificate for the title course (Strategic Planning and Analysis for Marketing) absolutely Free! Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Strategic Planning and Analysis for Marketing) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

Business Marketing Training
Delivered Online On Demand
£79

Strategic Market Profiling: Identifying Your Ideal Audience

By Compete High

🚀 Unlock Your Business Potential with 'Strategic Market Profiling: Identifying Your Ideal Audience' Online Course! 🚀   Are you tired of aimlessly marketing to everyone and anyone, hoping to hit the right audience? It's time to take control of your business's destiny with our groundbreaking online course: 'Strategic Market Profiling.'   🎓 MODULE 1: Introduction Dive into the fundamentals of Strategic Market Profiling. Understand why identifying your ideal audience is the key to unlocking unparalleled success in your business. Learn the secrets of market segmentation and how it can transform your marketing strategy. 🎯 MODULE 2: Importance of Your Target Market Discover the profound impact a well-defined target market can have on your business. Uncover the hidden opportunities and advantages that come with narrowing your focus. Learn from real-world case studies and success stories that showcase the power of a targeted approach. 🔍 MODULE 3: Target Market Framework Get hands-on with the Target Market Framework, a step-by-step guide to crafting a profile that speaks directly to your ideal audience. Learn how to gather and analyze crucial data, creating a roadmap that ensures your marketing efforts hit the bullseye every time. 🛠️ MODULE 4: Workshop Apply your newfound knowledge in our interactive workshop. Walk away with a comprehensive target market profile for your business. Receive personalized feedback and insights from industry experts. This is where theory meets practice, setting you on the path to marketing mastery.   🌟 What You'll Gain: ✅ In-depth understanding of market profiling ✅ Ability to identify and analyze your ideal audience ✅ Tailored strategies for targeted marketing ✅ Practical skills through hands-on workshops ✅ Access to a community of like-minded professionals   🚨 Don't let your marketing efforts go to waste! Enroll now and revolutionize the way you approach your audience. Seize the opportunity to elevate your business to new heights!   🎓 Invest in your success today! Click the link to enroll now: [Enroll Now] 🎓   Course Curriculum Module 1- Introduction Target Market Essentials 00:00 Module 2- Importance of Your Target Market Why is Your Target Market So Important 00:00 Module 3- Target Market Framework Define Your Target Market 00:00 Step 1 - Define Standard Attributes - Demographics 00:00 Step 1 (con't) - Define Standard Attributes - More Demographics 00:00 Step 1 (con't) - Define Standard Attributes - Psychographics 00:00 Step 2 - Develop Custom Attributes 00:00 Step 3 - Validation 00:00 Step 4 - Adjust Your Strategy 00:00 Module 4- Workshop Workshop - Devleoping Your Target Market 00:00

Strategic Market Profiling: Identifying Your Ideal Audience
Delivered Online On Demand1 hour
£25

Consumer behaviour Course

3.5(2)

By Elearncollege

Description Consumer Behaviour Diploma  This Consumer Behaviour Diploma will commence with an introductory insight into consumer behaviour and then delve deep into topics including consumer perception and consumer motivation. It will elucidate what the procedure of consumer research entails and shed light on how to target potential customers and segment appropriate markets strategically. Consumer behaviour entails an interplay of cognition and affects behaviour patterns and humans' physical environment, leading to an exchange. When discussing a consumer's buying activity, numerous factors come into play, including but not limited to public opinion, popularity, cost, product appearance, promotion, aesthetics and packaging. Consumer behaviour examines consumer activities such as buying, using and discarding among individuals, communities, and organisations. It also studies how their biases, preferences and feelings influence these activities. In the 1940s and 1950s, consumer behaviour emerged as a marketing subfield that integrates economics, anthropology, sociology, ethnography, psychology, and marketing. Consumer behaviour attempts to identify people's consumption patterns and trends by studying individual attributes, including lifestyles, demographics, and other factors such as loyalty and advocacy to brands, rates and occasions of usage and the like. This Consumer Behaviour Diploma examines how external factors such as family, friends, celebrities, and influencers impact their buying activities. Research has shed light on the complexity of consumer behaviour prediction for ordinary men and experts alike. Nevertheless, novel research methods, including consumer neuroscience, artificial intelligence and ethnography, have made it simpler to predict these patterns. Customer Relationship Management, also known as CRM, is a database that provides valuable insight into the examination of the buying activities of consumers. These databases generate in-depth data enabling researchers to study what influences consumer retention and loyalty and their willingness to advocate for products or yield positive referrals. Databases are also handy with market segmentation, behavioural segmentation, etc. This leads to accurate targeting of customers through appropriate marketing strategies. According to Mansard, Engel and Blackwell, consumer behaviour studies the processes and actions involving decisions while buying services and goods for consumption. This Consumer Behaviour Diploma explores how human beings behave whilst engaging in buying activities and urges them to consume certain products. Marketers must understand how consumer behaviour works to comprehend product, brand or business expectations. It enables them to understand better what motivates a consumer to buy certain goods. Knowing which products are popular and well-liked is of paramount importance. The findings suggest that assessing consumers' preferences will help a marketer better sculpt their products. This Consumer Behaviour Diploma will address all the crucial questions, including what customers buy, what motivates them to buy specific things, and how often and when they buy. What you will learn   1: Introduction to Consumer Behavior  2: Stages of Decision-Making Process  3: Perceiving Need Desire Motivation and Emotion 4: Understanding Perception  5: Understanding Customer Attitudes  6: Impact of Culture on Purchasing Behavior 7: Household Influence  8: Group Influence 9: New Opportunities 10: Know the Market Ethics  Course Outcomes After completing the course, you will receive a diploma certificate and an academic transcript from Elearn college. Assessment Each unit concludes with a multiple-choice examination. This exercise will help you recall the major aspects covered in the unit and help you ensure that you have not missed anything important in the unit. The results are readily available, which will help you see your mistakes and look at the topic once again. If the result is satisfactory, it is a green light for you to proceed to the next chapter. Accreditation Elearn College is a registered Ed-tech company under the UK Register of Learning( Ref No:10062668). After completing a course, you will be able to download the certificate and the transcript of the course from the website. For the learners who require a hard copy of the certificate and transcript, we will post it for them for an additional charge.

Consumer behaviour Course
Delivered Online On Demand9 days
£99

SEO and Marketing Strategies at QLS Level 4

By Imperial Academy

Level 4 -Two Endorsed Diploma | QLS Hard Copy Certificate Included | Plus 5 CPD Courses | Lifetime Access

SEO and Marketing Strategies at QLS Level 4
Delivered Online On Demand
£300